100 kpi
DESCRIPTION
Telecom KPIsTRANSCRIPT
Subscribers (Subs)1. Total Subs2. Subs Segmentation: Prepaid (95%), Post Paid (5%)3. Churn per month (3%)4. Subscriber per Employee (13,000)
Usage1. Minutes of Usage (MOU)
1. MOU Segmentation: Prepaid (400) , Postpaid (1000), Aggregate (420)2. MOU Segmentation: Incoming (220), Outgoing (200), Aggregate (420)
2. Number of Outgoing SMS Per Sub Per Month (30)3. Minutes Carried Per Month (MON) (50 billion)4. % Airtime Capacity Utilization5. Minutes Per Site6. Number of Calls7. Number of Calls per Subscriber8. Average Call Duration9. Roaming Minutes10. International Roaming Minutes11. International Roaming Minutes Segmentation: Incoming (64%), Outgoing (36%)
Revenue1. ARPU ( Average Revenue Per User)
1. ARPU Segmentation: Voice ($4), Data ($8), Aggregate ($4)2. ARPU Segmentation: Prepaid ($3), Postpaid ($11), Blended ( $4)
2. ARPM (Average Revenue Per Minute)1. ARPM Segmentation: Prepaid ($0.15), Postpaid ($0.022), Blended ($0.02 )
3. Average Revenue Per Call4. Average Revenue Per Cell Site5. Average Revenue Per Employee6. Revenue Breakup (%)
1. Access: Connection, Subscription (15%)2. Wireless Voice (55%)3. Data (5%)4. Internet (5%)5. Interconnect (10%)6. Roaming (10%), International Roaming Revenue (1%)
7. International Roaming Revenue Segmentation: Postpaid (99%)
Coverage and Spread1. Towns Covered2. Population Covered3. Area Covered4. Globalization: Number of Countries Operating Entity5. % Traffic Within Own Mobile (55%)6. Top 50% Users Revenue %7. Top 50% Sites Revenue %
Market Share1. Subs Share2. Revenue Market Share3. Minutes Market Share
Incremental Performance1. Share of Net Adds Subs
2. Share of Incremental Revenue3. Quarterly Sites Added4. MRPU ( Marginal Revenue Per User)5. Growth
1. Subs Growth2. Revenue Growth3. Services Revenue Growth4. Services Revenue Acceleration5. ARPU Growth6. ARPM Growth
6. Subs Added / Retail Point of Presence (POP)
Operational Efficiency1. Average Margin Per User (AMPU)
1. AMPU Segmentation: Prepaid (More),Postpaid (Less), Blended()2. Employee Cost / Town Covered ($2500)3. Number of BTS Sites4. Number of MSC Sites5. Number of Employees6. MSC/ Subs7. MSC/ BTS8. BTS/ Subs (1000)9. BTS/ Km210. Capex
1. Capex (% Revenue) (25%)2. Capex per Sub ($140)3. Capex per Minute ($0.07)4. Capex per Site ($100K )
11. Opex1. Opex per Sub ( $3)2. Opex per Minute ($0.02)3. Opex per site ($3000)
12. Gross Capex ( Gross Fixed Assets + Incremental Capex)13. Opex as % Revenue (60%)14. Spectrum Charges as % Revenue (2%)15. License Fee as % Revenue (6%)16. InterConnect Cost as % Revenue (16%)17. Business Operations Cost
1. Service Opex (Customer Care & Billing, Service Creation & Administration) as % Revenue (15%)
18. Network Operating Cost as % Revenue (16%)1. Rental as % Network Opex (15%)2. Power & Fuel as % Network Opex (25%)3. Repair & Maintenance as %Network Opex (20%)4. Transmission as % Network Opex (15%)5. Core Network as % Network Opex (10%)6. Hardware and Software as % Network Opex (10%)
19. Labor Cost (% Revenue) (5%)20. OSS/ BSS Ratio
Marketing1. Subscriber Acquisition Cost (SAC ) : Dealer Commission, Terminal Subsidy, Sales,
Marketing, Distribution1. SAC as % Revenue (10%)2. SAC / net Addition (12$)3. SAC / Minute (0.001$)
2. Sales Outlet1. Company Owned Sales Outlet2. Number of Retail Outlets or Point of Presence (POP)
Quality1. Service Performance
1. RTT Delay (Ms) (800)2. Application Through Put ( kbps) (25 Kbps)3. Call Setup Time
2. Network Congestion1. Point of Interconnection (POI) Congestion (<0.5%)
3. Connection Establishment (Accessibility)1. Call Setup Success Rate (CSSR) (>95%)2. Standalone Dedicated Control Channel (SDCCH) Congestion (<1%)3. TDH Congestion (<2%)
4. Connection Maintenance (Retainability)1. Call Drop Rate (CDR) (< 2%)2. Worst Affected Cells for Call Drop Rate (<5%)3. Connection with Good voice quality (>95%)
5. Service Quality1. Prepaid – Prepaid Service Success Rate2. Number Portability – Drop Rate3. Handover Success Rate
6. Network Availability1. BTSs Accumulated downtime (<2%)2. Worst Affected BTSs due to downtime (<2%)
Green and Sustainability1. Energy Consumption/ Sub (10 Kwh)2. Co2 Emission/ Sub (6.8 Kg )
Financial & Valuation1. Gearing ( net Debt/ EBIDTA) (2.0)2. EBIDTA % Revenue (30%)3. PAT % Revenue (10%)4. ROIC (EBIDTA/ Gross Capex) (20%)5. FCF (EBIDTA – Capex –Tax) % Revenue (5%)6. Capital Productivity (Revenue / Gross Capex) (67%)7. EV / EBIDTA (8.0)8. EV/ Sales (3.0)9. EV/ Subscribers ($200)10. EV / GCI (1.0)11. P/E
Country Telecom Sector KPI1. Penetration2. Penetration ( >5Years Population)3. Penetration per House Hold4. Top 2 Players Share5. Top 2 Players Share Change6. HHI Index7. Pricing Long Distance/ Local Price Ratio (1.5)8. Average F2M Interconnect Rate ($0.005 / Min)9. Average M2M Interconnect Rate10. Sim/ User ( Number of Subscribers/ Number of handset Sales) (1.5)11. ARPU (PPP Adjusted)
12. ARPU % of disposable income13. Mobile Revenue/ GDP (2%)14. Regional Roaming Usage (Roaming Travelers / Intra Regional Travelers)
Telecom Tower1. Tenancy Ratio (2.0)2. Average Rental per Tenant Per Month ($600)
Spectrum Efficiency1. Busy Hour mErlangs carried per sq km per M Hz (4000)2. Busy Hour mErlangs per subscriber (40)3. Subs/Km2/MHz (100)4. Subs/Km2 (Urban) (2000)5. Spectrum per Operator (MHz) (5)