10 local seo tips presentation
TRANSCRIPT
Tip #1
Claim Your Business on Local Directories and Review Sites
Claim Your Business on Local Directories and Review Sites Google+ Local Yahoo Bing Yelp Merchant Circle And others
Tip #2
Most consumers today go online to find local products and/or services
The more reviews your business has, the more credible you are in the eyes of local consumers
Ask Your Customers for Reviews
Tip #3
This includes your website, your local directory listings, and your social media pages
Multiple locations need to have separate online properties for each location
Use the Same Business Name, Address, and Phone Number Across
the Board
Tip #4
Avoid using ONLY a toll-free number on your website
A local number helps the search engines verify your location, which is crucial for businesses trying to capture local customers
Use a Local Phone Number on Your Website
Tip #5
Helps improve the strength of your website in terms of local SEO
Allows you to network with peers in your local area and open up new opportunities
Get Links from Local Sources
Tip #6
Search engines LOVE fresh, unique content and reward you for having it
Add a blog to your website and post to it often
Post news, business announcements, helpful tips, and more
Add Fresh, Unique Content to Your Site Consistently
Tip #7
Every page of your website can be indexed by the search engines
Include some of the popular keyword terms that local consumers type into the search engines when looking for your type of product or service
Include Keywords in Your Website Page Titles
Tip #8
Don’t “guess” which keywords you should focus on in your local SEO efforts
Use a keyword tool to help you see exactly which keywords are being searched for the most and build around those terms
Make Sure You Use the Right Keywords
Tip #9
If you want to attract “local” consumers, you should include geographic terms in your optimization, such as your city and state
This tells the search engines exactly where you are located and helps to draw in local, targeted traffic
Use Your Location in the Optimization Process
Tip #10
Use the exact same name for all of your online properties in order to get a strong, solid online brand
Even if you operate under different businesses names, choose one and focus on that for the best results
Keep Branding Tight
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Aaron Emerson(805) [email protected]
If you would like more information about Local SEO, contact me at (805) 456-8636
for a FREE Consultation