1. what is a brand ambassador or street team?
TRANSCRIPT
What is a Brand Ambassador?
Who Am I?
www.SimpleCrew.com www.CrewFire.com
Student Brand ManagerAccount Executive
Definition
• Short Answer– “Someone who represents your brand, product,
event, or service.”• Long Answer– Work a combination of online and offline tactics to
market your business on a personal and direct level.
– Bring an experience
What Do Brand Ambassadors Do?
Offline:• Sampling and Product Demos• Distribute Marketing Material– Posters– Flyers– Pop-ups
• Sticker Bombing• Engage Word-of-Mouth
What Do Brand Ambassadors Do?
Online:• Online WOM• Invite friends to Facebook Events and Fan
Pages• Share links, content, fliers on Facebook,
Twitter, Instagram• Post on message boards
Benefits of Brand Ambassadors
• Increased marketing outreach• Engage audience, fans, supporters• Extremely targeted demographics• Seeding virality• Creating experience
Helpful Tools:
Amplify Your Voice on Twitter and Facebook
Brand Ambassador and Street Team Management
www.CrewFire.com
www.SimpleCrew.com