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1 Impact of Product Classes on Logistics Plans and Decisions Consumer Goods Convenient Goods Shopping Goods Specialty Goods Industrial Goods

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Page 1: 1 Impact of Product Classes on Logistics Plans and Decisions Consumer Goods Convenient Goods Shopping Goods Specialty Goods Industrial Goods

1

Impact of Product Classes on Logistics Plans and Decisions

Consumer Goods Convenient Goods Shopping Goods Specialty Goods

Industrial Goods

Page 2: 1 Impact of Product Classes on Logistics Plans and Decisions Consumer Goods Convenient Goods Shopping Goods Specialty Goods Industrial Goods

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Product Characteristics Impacts on Planning

Product life cycle 80-20 rule Individual characteristics:

Weight-Bulk ratio (ration of weight to volume, density; e.g. cotton vs. steel)

Value-Weight ratio (coal vs. jewelry) Substitutability (customer’s reaction when not in

stock) Risk characteristics (perishability, flammability, ease

of being stolen)

Page 3: 1 Impact of Product Classes on Logistics Plans and Decisions Consumer Goods Convenient Goods Shopping Goods Specialty Goods Industrial Goods

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Product Life Cycle

Time

Sales Volume

Introduction

Growth Maturity Decline

Page 4: 1 Impact of Product Classes on Logistics Plans and Decisions Consumer Goods Convenient Goods Shopping Goods Specialty Goods Industrial Goods

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80-20 Rule and ABC Classification

Page 5: 1 Impact of Product Classes on Logistics Plans and Decisions Consumer Goods Convenient Goods Shopping Goods Specialty Goods Industrial Goods

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ProductNumber

ProductRank by

Sales

MonthlySales

(1000 $)

CumulativePercentage

of TotalSales

CumulativePercen tage

of TotalItems

ProductClassific

ation

D-204 1 5056 %36,2 %7,1 A

D-212 2 3424 60,7 14,3 A

D-185-0 3 1052 68,3 21,4 B

D-191 4 893 74,6 28,6 B

D-192 5 843 80,7 35,7 B

D-193 6 727 85,9 42,6 B

D-179-0 7 451 89,1 50 B

D-195 8 412 91,9 57,1 C

D-196 9 214 93,6 64,3 C

D-186-0 10 205 95,1 71,4 C

D-198-0 11 188 96,4 78,6 C

D-199 12 172 97,6 85,7 C

D-200 13 170 98,7 92,9 C

D-205 14 159 100 100 C

$13966

Page 6: 1 Impact of Product Classes on Logistics Plans and Decisions Consumer Goods Convenient Goods Shopping Goods Specialty Goods Industrial Goods

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The 80-20 curve with an Arbitrary Product Classification

Total Sales(%)

Total Items(%)

A CB

20 50

Page 7: 1 Impact of Product Classes on Logistics Plans and Decisions Consumer Goods Convenient Goods Shopping Goods Specialty Goods Industrial Goods

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Transparency Masters to accompany Operations Management, 5E (Heizer & Render) 12-13 © 1998 by Prentice Hall, Inc.

A Simon & Schuster CompanyUpper Saddle River, N.J. 07458

Divides on-hand inventory into 3 classes A class, B class, C class

Basis is usually annual $ volume $ volume = Annual demand x Unit cost

Policies based on ABC analysis A items receives wide geographic distribution through many

warehouses, with high levels of stock availability Give tighter physical control of A items Forecast A items more carefully C items might be distributed from a single, central stocking

point(e.g. plant), with lower total stocking levels than for the A items

B items would have an intermediate distribution strategy where few regional warehouses are used

ABC Analysis

Page 8: 1 Impact of Product Classes on Logistics Plans and Decisions Consumer Goods Convenient Goods Shopping Goods Specialty Goods Industrial Goods

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Inventory Value of the Products in a Warehouse

80-20 rule and ABC analysis can be used as the basis of grouping the products in a warehouse

y= (1+A)xA+X

where, Y= Fraction of cumulative sales X= Fraction of items A: constant to be determined If the relation between X and Y is already known:

A= X(1-Y)(Y-X)

Page 9: 1 Impact of Product Classes on Logistics Plans and Decisions Consumer Goods Convenient Goods Shopping Goods Specialty Goods Industrial Goods

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Product Rank Cumulative ItemProportion (X)

Cumulative Sales(Y)

Projected ItemSales

TurnoverRatio

AverageInventory

ValueD-204 1 0,0909 $12068 12068 7:1 $1724

D-212 2 0,1818 16867 4798 7:1 685

D-185-0 3 0,2727 19444 2577 5:1 515

D-192 4 0,3636 21052 1608 5:1 322

D-193 5 0,4545 22151 1099 5:1 220

D-179-0 6 0,5454 22950 799 5:1 160

D-195 7 0,6363 23557 607 3:1 202

D-198-0 8 0,7272 24034 477 3:1 159

D-199 9 0,8181 24419 384 3:1 128

D-200 10 0,9090 24735 316 3:1 105

D-205 11 1,0000 25000 265 3:1 88

$25000 $4308

Page 10: 1 Impact of Product Classes on Logistics Plans and Decisions Consumer Goods Convenient Goods Shopping Goods Specialty Goods Industrial Goods

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Product Characteristics

Weight- Bulk Ratio Value-Weight Ratio Substitutability Risk Characteristics

Page 11: 1 Impact of Product Classes on Logistics Plans and Decisions Consumer Goods Convenient Goods Shopping Goods Specialty Goods Industrial Goods

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Increasing Weight-bulk ratio

Log

ist

ics

Cos

t as

a

perc

enta

ge

of

sale

s pr

ice

Storage Cost

Transportaiton Cost

Total Cost

Generalized Effect of Product Density on Logistics Cost

Page 12: 1 Impact of Product Classes on Logistics Plans and Decisions Consumer Goods Convenient Goods Shopping Goods Specialty Goods Industrial Goods

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Increasing value-weight ratio

Log

isti

cs

Cos

t as

a

perc

enta

ge o

f sa

les

pric

e

Transportation cost

Storage Cost

Total Cost

Generalized Effect of Value-weight Ratio on Logistics Cost

Page 13: 1 Impact of Product Classes on Logistics Plans and Decisions Consumer Goods Convenient Goods Shopping Goods Specialty Goods Industrial Goods

13Improved transportation service

Storage Cost

Lost Sale cost

Transport cost

Total cost

Logistics cost as a percent of price

Effect of Improved Transportation on Logistics Cost for a given level of substitutability

Page 14: 1 Impact of Product Classes on Logistics Plans and Decisions Consumer Goods Convenient Goods Shopping Goods Specialty Goods Industrial Goods

14Average inventory level

Log

isti

cs

cost

as

a perc

enta

ge o

f pr

ice

Transportation cost

Lost Sale cost

Storage cost

Total cost

Effect of Average Inventory Level on Logistics Cost for a Given Level of Substitutability

Page 15: 1 Impact of Product Classes on Logistics Plans and Decisions Consumer Goods Convenient Goods Shopping Goods Specialty Goods Industrial Goods

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Increasing Level of Risk of the Product

Costs

Storage Cost

Transportation Cost

Total Cost

Generalized Effect of Product Risk On Logistics Cost