Family Law Re-silience Work-

book™

The 10 key steps that will make your Dispute Resolution practice pay divi-

dends for the firm

Family Law Resilience Programme™1st Edition

Introduction to your Family Law Resilience Workbook™...............................................................3Intention.............................................................................................................................................4

What are your business goals?...............................4Full time peace maker or part-time DR?................4Avatar...............................................................................................................................................11

Focus on your ideal client.....................................11Clarity...............................................................................................................................................16

Express your competitive advantage - consistently..............................................................................16Brand................................................................................................................................................21

What makes you so special?.................................21Map..................................................................................................................................................26

Plan before Execution...........................................26Making it work in practice....................................26Mobile..............................................................................................................................................29

Collecting new clients on the go...........................29Social................................................................................................................................................31

Networks that sell for you....................................31Connect............................................................................................................................................34

Turn clients into referrers....................................34Educate.............................................................................................................................................36

Train potential clients...........................................36Commit.............................................................................................................................................38

Stick to the Plan!..................................................38Summary..........................................................................................................................................43

What to do now.....................................................43

Introduction to your Fam-ily Law Resilience Work-book™

By actioning the Ten Applications for Family Law Resilience™ - fo-cused upon building or growing your dispute resolution practice - you will have a measurable and practical roadmap that is accessi-ble to you and your whole team.

Getting Started

Simply work through the Workbook as an online word/pages docu-ment or print off the pdf version and complete.

If you struggle with any aspect, don’t hesitate to email for some support from suzy@StartingOverShow.com

1Intention

What are your business goals?Full time peace maker or part-time

DR?

This is more than just what are your business goals - this is about how many DR cases you intend to complete each year.

And before anyone says “Oh, but we have to just take what comes along” - I shall say to you - "how can you measure and grow your progress if you haven’t set any intentions or goals first?”

So let’s not pretend that your DR work is in the hands of Fate - it’s in your hands, and the first step is to honestly state your inten-tions.

Now these will vary depending on whether you want, for example, to grow your Collaborative/Mediation Practice to be 25% of your family law turn over, or if you intend in five years to ONLY prac-tice dispute resolution. (Have a look at Forrest ‘Woody’ Mosten’s video on the Free Report online page).

I have devised a little quiz that will give you an honest overview of ‘where you are at’ at the moment, and from that you can see if this is congruent with your personal and professional vision (for they should be aligned - if not the same - for you to be happy).

If you have already done this short quiz - do it again. The last question will explain why! There are also some additional key questions after the Quiz that were not included in the Free Report:

Test Your Intention Dispute Resolution Quiz

It’s important not to just add up the score in your head. Right down the score, being really honest with yourself. You can’t im-prove on something if you don’t assess accurately where you are starting from.

Intention Dispute Resolution Quiz

Questions (cont.) Points Your Score

Are the words ‘Collaborative’ or ‘Mediator’ included on:

‣ your business card 5

‣ your linked in profile (right at the top by your name)

10

‣ your linked in profile (not at the top but mentioned further down)

5

‣ your signature on your emails 10

‣ your profile on your website WITH A LINK to more information about what collab or mediation are

20

‣ on your social media profile for twitter (if you’re not on twitter you should think again)

10

Do you have a Facebook BUSINESS PAGE that promotes your dispute resolution work?

30

Questions (cont.) Points Your Score

Do you share articles about the ben-efits of dispute resolution in Face-book groups (building local aware-ness), via twitter and other social media (not just Linked In) ?

20

Do you share online articles/blogs in LI groups and via LI Pulse about the benefits of dispute resolution (building potential referral relation-ships)?

10

Are the benefits of your dispute res-olution practice clearly stated on the home page of your website (not just the Pod website!)?

30

Is there a video of you revealing the benefits of the DR process linking to your profile page:

‣ on youtube? (gives you google juice)

20

‣ on your website? 30

‣ on your blog? 25

‣ anywhere else online? 15

Questions (cont.) Points Your Score

Are there ONLINE articles about you or by you, explaining the benefits of your chosen forms of DR, that link to or include your profile/contact details, and can be accessed by anyone (ie.not just LI Pulse shared in private LI groups) ?

20

Did you tell someone (in your com-munity, at a party etc outside of your work life about the benefits of dispute resolution:

‣ In the last month? or... 10

‣ In the last 6 months? 5

Add up your score, and then reflect on the following ques-tion:

When did you last practice dispute resolution in the form of media-tion or full collaborative law (NOT collaborative light) - irrespec-tive of the final outcome?

★ Within the last month★ Within the last 6 months★ Within the last year★ Within the last 3 years

I have no doubt that you will see a correlation between a low score for the quiz, and the frequency that you have practiced DR.

This is important - you cannot create a clear Intention based on a fantasy. Start with reality, and then decide - Is this good enough? Do I want to make DR more integral to my work life? Do I want it to be a larger contributor to my income?

How much money do you want to make?

It is important to specify - even if it’s just to yourself - what income you intend to make from dispute resolution. Otherwise, how are you going to measure your success, if you don’t set any clear goals at the outset?

Once you are clear on that, then the process of achieving it is by following the 10 Core Applications of the Family Law Re-silience Programme™ to make your business goals become your reality.

Less than 40 points

If you have less than 40 points, then the truth is that you are not making dispute resolution part of your Intention for the firm’s suc-cess. You’re playing at it – from a marketing point of view.

If you have less than 40 points and are successfully gaining dis-pute resolution clients on a regular basis, please get in touch, be-cause I want to know how you make it happen. That kind of magic should be shared!

Luckily, if you have a low point score but a passion to be a peace-maker, then the first steps to take are clear. Get that score higher. Then move forwards with the following applications to create your marketing plan.

270 points is an acceptable score

If you have around 270 points then you are engaged and active in promoting dispute resolution.

If you are still struggling to bring in clients, then you’ll need to have a look at the other nine applications of the Family Law Re-silience Programme™ because if you are that keen and still not getting clients, it’s not you that’s the problem (or very unlikely to be).

It’s the system you have for gaining clients that is the issue - and that is something that can be fixed.

2

Avatar

Focus on your ideal client

Who is your ideal client? What I mean by that, is who are the most perfect clients who are quickest to value your services, and the ones who go onto refer others because they have been so de-lighted with the service you have provided them?

The first place to look is at your existing client base. Create a pro-file - an Avatar - of the difference clients using the following head-ings. Be honest with yourself - if a particular type of client tends to be overly time consuming and no fun to work with, feel free to exclude them from you profiling - this is about focusing on the clients you want to attract in the future, not the ones you take on because they knock on the door but end up being almost more trouble than they are worth.

Create your Avatar Your answers

Initial service/s they are usually interested in

Services they then go on to buy

Age range & personal his-tory (eg. been married and divorced before? Had a bad experience of traditional family law? etc)Location/s

Only face-to-face or happy to work via phone/skype (eg. online mediation - no geo-graphic constraints)

Create your Avatar Your answers

Benefit from a more multi-disciplinary approach (ie. likes to be referred to finan-cial experts/coaches etc)Average spend on initial ser-vicesAverage spend over next 3 years (on additional ser-vices)What kind of media do they prefer? (eg. Country Life magazine or are they using WhatsApp?)Do they use facebook? (ie. would they join a private Facebook support group ad-ministered by you?)Do they have children and how many?What do they care about? The environment? World Peace? What support systems do they have in place? Are they members of a local church? Or are they often isolated and relying on their GP to dispense tranquillisers?Initially, is it the man or woman who makes the first contact? On average, are they hetero-sexual or gay? What ethnic groups are they part of?

Create your Avatar Your answers

How did they come to you? Who referred them? Was it via advertising/the internet etc?Have they been a customer before?

If you’ve never completed an avatar profile before, some of the questions may seem a bit extreme. But ask yourself - how can you attract clients if you don’t know anything about them?

If you can’t answer all the questions above, then perhaps you need to consider getting to know your previous clients a bit better. Bearing in mind they could be valuable referrers, it will be time well spent.

Running information/resourced focused talks/events for existing and past clients is a good way to get to know more about them - though if you have taken them though mediation or a collaborative process then you will probably know a great deal about them al-ready.

For example, running a workshop for parents on supporting your kids through divorce could include a survey that gathers much of the information above, that could be filled in online by all invitees (so not just those previous clients who actually attend)

Perhaps the most important question on the list is the last one: “Have they been a customer before?”

If not, then ask yourself - why are we not offering mediation and collaborative law for pre-nups and cohabitation agreements?

Because those clients who create them with you - and receive a good service - are likely to return if the relationship breaks down in the future. They are also very likely to be good DR clients, with a high success rate.

Also critical is where are they coming from? If you identify a re-ally good referrer - what are you giving back to that person/organi-sation? Are you nurturing that relationship?

You only have so many resources to put into your marketing - so why not focus on the most successful routes in? Equally, if you find your clients are rarely coming via social media, you might want to open the doors on that potential flow of clients.

The more details you can gather about the ideal client - the more accurately you can describe them as an individual - then the more focused you can be with your marketing. Niche works best.

Now you may have two or three Avatars - and the way you ap-proach them via your marketing strategy will usually vary in some areas. But start with just one to begin with, and get that right. You won’t be ‘putting off’ other potential clients, but you will be appealing directly to the kind of client you most want to attract.

3Clarity

Express your competitive advantage - consistently

Having created you Avatar, you now know what messages they want to hear from you.

But how do you make sure that they know you are speaking to ‘them’ through your communications?

Video is a great way to clearly and consistently communicate with potential clients, once you know who you are talking to. But whether you are creating web copy or guidelines for your video blog, you will need some clear messages that you effectively re-peat in different ways and forms throughout your marketing and sales processes.

Use the table below to help make sense of what those core mes-sages should be. They need to be congruent with your brand (see next Application ‘Brand’) but since your brand should come out of your customers needs, let’s do this bit first.

Questions Answers

What is the first thing they want from you? (information download from your web-site? Telephone chat?)Once they have made con-tact, what do they want next? (Emotional support? Access to resources? The quickest way to divorce pos-sible?)Is ‘being local’ important to them - or do they prefer firms that work internation-ally and/or via Skype?Do they just want one thing

Questions Answers

at a time, or are they inter-ested in services being pack-aged up (eg. offering initial mediation/collab fixed-fee sessions including access to financial and wellbeing ex-perts?)Subject to the average age, cultural background and life-style of your Avatar, what is the best language to use - Upbeat? Conservative? Em-pathic?Are they parents? Is the wel-fare of their children a pri-mary concern?What are the tangible bene-fits that your service offers your ideal client/Avatar?

The information you collate will provide your copywriter with ex-actly what they need to create the ideal text for your website and mail-out information. It will inform all your promotional material, and should also become the ‘common language’ of your team in the way they interact with clients.

You should now be able to see clearly your ideal client, what they want from you, and what services you can best offer to give them what they want.

So if your Avatar is…

✤a woman in her mid-thirties ✤with 2-3 children ✤getting divorced, usually her choice (so she has guilt issues) ✤but she hasn’t had a career for years because of the kids ✤and is fearful of the financial impact of the divorce

…then when you promote mediation you may want to fo-cus on the benefits of:

‣ mediation being a great way to prevent harm to the children by keeping the divorce out of court

‣ supports an ongoing dialogue with the Ex necessary as the chil-dren grow and the parenting plan needs to evolve

‣ offer access to life coaching to support her vision for how she will return to work in the future in a way that is fulfilling and fi-nancially rewarding

‣ offer access to financial planning so she can be assured that the settlement will be based upon her long term needs - but also those of her Ex - with long-term financial calculations.

If your female clients tend to be attracted to your firm because they have narcissistic husbands (perhaps because your current brand is that you ‘fight their corner’) then you may want to focus more on offering collaborative practice, with an emphasis on:

‣ lawyers by your side, supporting you at all times

‣ including third party advisors such as financial experts ‣ inclusion of a counsellor experienced in working with couples

with a strong power imbalance (who has also ideally provided training in this area to the solicitors involved)

‣ the opportunity for her Ex to feel ‘in control’ and aware that much money will be saved using this process, yet she will not be bullied in any way due to the support of the lawyers (on both sides) and wellbeing professional in this interdisciplinary process.

I hope that the above example has got your head ringing with just how much you really do know your clients, but perhaps you haven’t gathered that information before in such a way as to cre-ate a clear and consistent set of messages to share with prospec-tive clients. If you keep your marketing focused on core messages that tell your ideal client what they want to hear - offering services that give them what they need - then that is going to be a very log-ical way to gain new clients.

Compare that to your existing website copy. Who is that actually aimed at? Everyone??? If you were your next client, would you look at that and go “Wow, that’s me they’re talking to! And they have exactly what I need!” ?

Most marketing is far too too broad and therefore impersonal. People buy from people they connect with and have confidence in. You may have had many clients who were so desperate that their decision making process was more blunt - but they are unlikely to be the clients who chose dispute resolution as the way forward.

4Brand

What makes you so spe-cial?

The simplest way to think of your Brand, is to ask people what they say about your law practice/service when you are out of the room.

A good branding workshop will cover first who your clients are, where they are, and what do they want from you that you can con-sistently deliver at high quality, before you can even begin to for-mulate your ‘brand’.

It is amazing how many people will ask for a logo to be designed but won’t provide the graphic designer with the information that you now have about your clients and what they are looking for from you. Crazy, huh?

Your logo and colour scheme are the tip of the Brand iceberg. The vast majority is what lies beneath the surface, but informs every-thing from the way your receptionist speaks to potential clients, the tone of your emails, through to the style and content of your advertising.

We can’t do a full on brand workshop here - but what we can do is gather some basics that will inform your copywriting, web design - and very critically, the subject matter of your blog posts and on-line articles.

Please answer the following questions:

Questions Answers

If your dispute resolution service was an animal (stick with me on this!) what type of animal would it be? If your service/firm was a colour, what would it be? (Remember who your Avatar is, and what they want from you)What fashion or stye would it be?What would it sound like? (Waves on a beach? A forest at night? - You will be using music/sound effects/visuals in your promotional mate-rial. Why not make sure that on every level it ‘fits the brand’?)What are the key words that describe you or your firm’s personality/ethos/character? (Innovative? Dependable? Calm? Resourceful?)Summarise what makes you different/better than your competition (think Emotional Selling Points (ESPs) rather

Questions Answers

than Unique Selling Points (USPs)Are these descriptions accu-rately describing you/your team and if so, are they con-gruent with your core audi-ence?

The last question may seem like a spanner in the works - but there is no point trying to turn a team of passionate, innovative, interdis-ciplinary collaborative practitioners into offering a service where you want to aim at an Avatar of 60+ divorcees who just want it all over and done with with the least fuss possible, and ignore you po-tential Avatar - of 30-50 year old men who don’t want another hor-rific divorce like last time and want proactive and constructive practitioners to deal with an Ex who is not going to make the di-vorce process very easy.

It is likely that you have chosen a core Avatar that matches the skills and enthusiasm of your practitioners - but it’s worth check-ing, and making adjustments now if needed!

Why do you need to know the colours and animals (I can hear some of you groaning from here!) Well, it’s quite practical really. It just gives you a hook to hang your branding on that is simple to convey to graphic designers, web copywriters, video creators, and what colour furniture you have in the room they attend for an ini-tial discussion/consultation, what music you put on the ‘call wait-ing’ machine… do you see what I mean?

This is all about the customer journey from where they first see your video/blog post to how they describe you to their friend who needs to get a divorce.

If you want to focus on DR, and your current client base are telling their friends that if they need a Rottweiler, yours is the firm to go to, there is going to be an branding issue. Like when I read text on a law firms website that says - in effect - “we help you put the kids first but if mediation doesn’t work we’ll fight your corner” all in the same sentence (yes, I’m talking UK family law websites) then how confusing is that for your customers?

Now that doesn't mean you have to make a choice to be a full-time peacemaker (though for some it might well be worth considering) - it just means that you need to have different doorways in.

So you may create a separate website for your dispute resolution team (not just using the POD website - this is about you ‘owning’ dispute resolution as a core element of your business). Or you may have your mediators or collaborative practitioners promoted via third party sites such as the www.AlternativeDivorceDirecto-ry.co.uk.

Whatever you do, don’t spend thousands on advertising only to later discover that your reputation for your dispute resolution ser-vice is not perceived as “An English Pointer” (intelligent, hard working, quality) - but more akin to a Python (forceful, cunning, and with a bill that goes on and on and on)!

5Map

Plan before ExecutionMaking it work in practice

Some people like to promote their services by designating a bud-get, randomly picking a range of promotional options, and then seeing what happens.

I don’t think that is the best strategy. It’s like setting out on a journey with a travel guide of destinations, but no idea whether to turn left or right at the next junction in order to get to any of them.

You need to program your Sat Nav first with:

‣ Your ultimate destination (your Avatar of who buys your ser-vices)

‣ What routes they can take to reach you (Clarity of your key mes-sages and how they can find you)

‣ Why they will book with you and not a competitor - and then rec-ommend fellow travellers to head in your direction (Brand pres-ence)

This is where some online mind-mapping can be very useful - or simply good old fashioned whiteboard or A3 sheets of paper and coloured pens.

Map out the full ideal customer journey for you Avatar from:

‣ The different places they can find you:‣ social media‣ direct searches online‣ referrals‣ advertising

‣ What are the actions they take from that point to becoming a paying client:‣ do they register for a free divorce information pack and get fol-

low up emails with useful advice inviting them to give you a call?

‣ do they always want to speak to a solicitor on the phone before committing to an informal meeting or are they happy to just book that in via the receptionist? (This may vary depending on what originally brought them in - personal referral or google search)

‣ What follow ups do they need to help them to commit? ‣ phone calls?‣ invitation to a webinar or a talk?‣ emailed articles which are genuinely useful and relevant?‣ video series of ‘how to divorce amicably’ etc

Once you have mapped out your customer journey - the one you have now got clarity on, because you know who you are aiming at, and what they want most from you - then you can add in to that map what practical steps you need to implement to make that jour-ney easier and more fulfilling.

For example, if you know that x number of potential clients visit your website using relevant search terms, but the vast majority of your clients still come via direct referrals, then to capture the web-site leads you will need to incorporate data capture and follow on automated emails into your client journey. (This is not complex nor expensive to do thanks to Mailchimp and similar providers).

Once you have mapped out how your ideal client is most likely to find you and what you need to do to get them to buy from you (which is mainly through constant clear messaging and adding value) - then you have a very transparent plan of action for your marketing plan. In fact, that becomes your marketing plan - once you add in the ability to measure the success of each part of the

process and make adjustments where needed, based on constant measurements, and making sure that you are achieving the finan-cial goals set out in your Intention stage.

6Mobile

Collecting new clients on the go

The days of having a static website - like an online flyer - have long gone. Online content is at it’s most useful when it’s on the move:

‣ the website MUST be mobile optimised as over half your poten-tial clients will be viewing web content on a mobile device

‣ your articles/videos need to be easy to share on social media‣ you need to be able to respond quickly to prospects (If they

make contact via email on a Sunday night, why not respond with an automated message that leads to a video of you explaining more about your service?)

‣ don’t make clients wait for a physical initial appointment if they have a busy schedule (especially if it is an introductory conversa-tion) when you could more quickly get them to book in a Skype call (phone is OK but on Skype they can see you - face to face is usually better (but not in your pyjamas)

‣ Don’t just think ‘website’ - think of all the other places that peo-ple move about online (like facebook, twitter etc) not to mention forums on resource websites. Go where your clients hang out - and talk to them.

7Social

Networks that sell for you

The key rule of social media is DON’T SELL - or at least, don’t make people feel that is the only reason why you are there. Share useful relevant content - a lot. Often. Consistently.

Then other people will share it too. So you have a whole load of people you’re not paying, sharing your content, which leads poten-tial customers right to your website, or Facebook page, or other social media platform.

Don’t be afraid to share what you know with other people. It doesn’t mean you are ‘giving away’ too much. There will be lots of people who complete this workbook who then decide it would be really helpful to have a 1-on-1 Skype discussion so they can ask questions and get some feedback on what they are putting into their Family Law Resilience Workbook™, and others who will re-quest a workshop for their Pod or firm, to get the benefit of a more collaborative, cooperative approach to create their Family Law Re-silience Programme.™

The more useful information you share, the more potential clients will trust you because you clearly know your stuff and you want to help them.

You can’t force yourself to use Twitter if you hate it - it will show. But someone in your team who already enjoys using that medium could tweet for the firm. Your social media needs to be more per-sonal if possible - if there can be a personality behind the posts, that is a good thing (though not always achievable in practice). But if you are clear on your brand guidelines for the firm, then tweets can have a ‘house style’ that can be pre-approved before

being added to Buffer or Hootsuite, to be scheduled to be sent out over the coming months.

I personally think that it is unreasonable for a marketing strategy to rely on all social media being ‘in the moment’. Automating posts to share useful content spread out over the coming weeks is perfectly sensible. But you won’t get as large a following nor shar-ing of your posts, if you don’t also put a bit of your own (or the firm’s) personality into the mix.

Why must you be using social media?

Because that’s where your potential clients hang out, within their trusted networks. That is where they gather to gather and share information. That might be a local business group on Facebook, a celebrity divorce news story that’s trending on twitter (yes, you’ll need to learn about hash tags - but for those who don't yet know, it’s not rocket science), or an infographic about saving money on divorce that you are sharing on Pinterest.

8Connect

Turn clients into referrers

Thanks to social media, you don’t have to only speak to clients via phone - you can be communicating with them on an ongoing basis online.

But not just for encouraging new clients directly - it’s vital to build in to your marketing plan a growing band of referrers.

That referral network can include:

‣ followers (and their followers if they share your content) on so-cial media

‣ your local community (CAB, word of mouth via the Church, the Pub etc)

‣ other departments in your firm (eg. Wills & Probate, Conveyanc-ing)

‣ networking colleagues (BNI, Athena etc)‣ members of your interdisciplinary team (IFAs, Counsellors,

Coaches)‣ your previous clients

At this point you may want to update your Map - and include which networking groups you attend, what in-house training you are planning in order to educate other departments as to what you offer clients (does the Wills team really understand the full bene-fits of collaborative practice?) - and how you can follow up previ-ous clients to continue to add value and keep your services on their mental radar.

You may want to consider a BNI-style referral system for your Pod or interdisciplinary team. Set goals, support each other in making referrals (could be simply knowing each others twitter handles so you can connect up a potential client simply by @soandso - maybe you can help with this?).

Not all of these methods will feel authentic or congruent with you and all members of your team, but some of them will. Just open your mind to the possibilities - it’s better to put an idea aside for a while because it’s not currently a great fit, than not even to have considered it as a possibility.

9Educate

Train potential clients

The biggest mistake we all make (and I’ve been guilty of this too) is that we think that our clients already know why we are so clearly the best place for them to resolve their situation of needing a divorce, marketing their firm etc

We assume it’s obvious that our services are what they need. But they don’t actually really know what they need. They just know they have a destination (eg. divorce) but no idea how to get there.

We assume they just need to choose the tram, the train, or taking a taxi (mediation, collab or arbitration?!) - but we forget that up till now they’ve only travelled by donkey and have never seen any-thing with wheels and an engine.

So first we have to explain why these particular processes are bet-ter than going by donkey - we need to Educate them about the benefits.

Luckily, there are many ways to do this, and they fit nicely with all the process now to be augmented or put into place.

So your blog posts, your videos, your social media posts - all should to a large degree be educating and inspiring your potential clients, rather than just telling them how great you are.

Have you considered offering webinars, talks or workshops to po-tential clients? Lawyers are great at networking and running sem-inars for fellow lawyers - so why not spend a bit of time offering in-formative talks to potential clients, with some wine and nibbles at your premises or hiring a room at a popular local venue?

10Commit

Stick to the Plan!

So now you are clear on your Intention and your goals. You know who your ideal client is and where to find them, and what they want from you, having created your Avatar.

You provide Clarity through your consistent marketing messages that are aligned with your Brand, and you have created a Map - a visual marketing plan on how to exe-cute and achieve your goals.

Your marketing is Mobile optimised on all levels, and you use Social Media strategically - yet still authentically. You Connect with new and previous clients building strong referral networks, and Educate potential clients as to the benefits of your services.

Now it’s time to Commit!

It’s not hard to see that if you have completed your Workbook to this point and commit to putting all of the above into action, then it would be quite incredible if you didn’t reap rewards for your ef-forts.

But without the commitment, nothing will happen.

So here is a very simple way to encourage you to make that com-mitment.

Write down below what you commit to, and stick it somewhere so you can see it every day. So that it becomes subconsciously your expectation. Be sensible - but don’t squash your dreams and set really low goals. If you fall short of your goals, then examine why and put it right. Great - that’s something you wouldn’t have done if you weren’t on the case. You don’t run a marathon by aiming to only go 500 metres. You also don’t expect to be able to run the full distance in the first week of training.

You can adapt the left hand column to suit (hence the extra space below each suggestion) but the right hand column is the most im-portant. What actions will you take if you don’t achieve what you have committed to?

I am not suggesting that you punish yourself with no more lunches at your favourite club for 6 months, or cancel that ski holiday. But you need to hold yourself to account - or get someone else to.

Getting together with one or two other professional colleagues once a month over lunch - or even forming a DR Mastermind Group - would be a practical way to support, inspire, problem-solve and hold each other accountable.

(Though perhaps whoever has been the least successful at sticking to their commitment will have to pay the lunch bill?)

Commitment Accountability

x% of revenue from DR within 2 years

Commitment Accountability

Min number of DR cases within 12 months

Number of client enquiries to follow up per month

Number of conversions to pay-ing clients

Number of referrals you aim to receive

Number of referrals to be shared (this is important - don’t be a taker)

Number of client education fo-cused activities over the next 6 months

Number of raving testimonials you will elicit from clients over

Commitment Accountability

the next 6 months

Number of online articles/blogs per month

Number of videos created and shared over next 6 months

Number of strategic partner-ships/new networks joined over next 6 months

11Summary

What to do now

If you’ve completed the Workbook, you will be pretty clear on what needs to be done. But if you want some support or guidance, sthat is - of course - available to you.

Skype 1-1 sessionWant a bit of 1-1 attention, someone to bounce ideas off and to help you get the best out of using the Family Law Resilience Work-book?

Then book a skype session at your convenience, and race ahead with completing your plan and putting it into action.

Click here to buy your Skype 1-1 session: (£150 incl vat)

http://startingovershow.com/product/1-1-family-law-resilience-plan-online-support/

In-House TrainingWant the whole team to benefit from an in-house or POD training?

Then a lively workshop is in order. More heads are better than one and bringing in the ideas and experience of a group is always going to get the best results.

Click here to buy your Family Law Resilience Training

(£1,165 incl vat) http://startingovershow.com/product/full-half-day-workshop-in-house-on-implementing-the-

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Or book a call/skype with Suzy Miller to discuss your needs further by emailing suzy@startingovershow.com

Suzy Miller: Marketing Consultant & Promoter of Dispute Resolution

ILM Diploma in Business and Leadership, qualifications in Social Media and Digital Marketing, and years of experience in promot-ing Dispute Resolution professionals online and through live events.

Family Law Resilience Workbook™

© Suzy Miller 2016