it was founded in 2008 in newark founders: f. edmondson, c. kapernick, vukotic d. & n. genuine...
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Block Out
Volleyball Equipment Company
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“ Improves performance in every environment”
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History of Block Out
It was founded in 2008 in Newark
Founders: F. Edmondson, C. Kapernick, Vukotic D. & N.
Genuine idea, to combine their athletic experience and business knowledge and develop a successful sports company
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Block Out provides a variety of gear for volleyball – sneakers, knee pads, jerseys, clothes, tops, socks, accessories etc. ; as well as volleyball equipment
Customized solutions: differ in color, design, form, material, facility logo or team name Established business with long-term contracts with major volleyball events
About
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Making nets, poles and following equipment, which would be specially designed so they are long lasting and easier to set it up
Automatic machine that feeds volleyballs to players and make coaches work easier and more efficient
Create special sand socks, that would be designed for both professional and amateurs beach-sports athletes which are heat resistant
Project selection ideas
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Co. Project:ISO Sand Socks
for Beach Volleyball
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•Analyze business environment in order to assure that the product will have high market potential
•Follow modern trends of volleyball, since beach volleyball tournaments almost doubled in last years, which brings more demand for the product
•Lower cost of development than the other potential projects
•Helps achieve Block Out’s company mission and objectives
•Bigger chance of overseas expansion
Feasibility of Iso Sand Socks
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Block Out decided to fund project called – Iso Sand Socks, based on feasibility study
Our project is financed by cash flows from operating activities of the company
Iso Sand Socks project aligns our mission and objective and boost our ROI
By analyzing business environment, Iso Sand Socks prove to be the best business choice, as there is a lot of market potential for this product
Manufacturing Sand Socks is complementary to our current product range
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Becoming a leader in sand socks apparel, by creating a competitive advantage over our competitors
Mission
Objectives
a. 15 % ROIb. Entering global marketc. Guarantee quality and
satisfaction
Strategiesa. Expanding globally, by introducing new products-
sand socksb. Improving on competitor’s
products c. Promotion of new product
through cooperating with high performance sport organizations
Goals
Year 1: 9% ROI, maintain image, establish product in US and on the Tour
Year 2: 10% ROI, sign contracts
with partners worldwide
Year 3: 12-15% ROI, establish product outside US
Programs
1. Product Cost Improvement Program (PCIP)
2. Product Development Program (PDP)
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Scope of Project
Block Out Co is striving to expand sales to Europe in the near future, by partnering with mutual sports companies
Compete in the US market where sand socks already exist, by maximizing heat protection and avoid melting
FIVB World Tour and AVP Tour are ultimate exposure for our product
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Cost Estimation and Budgeting Definitive estimates
Estimated costs: - labor costs - materials - subcontractors (industrial designer, material expertise) - equipment - travel
Top-down budgeting method
Developed budget contingency
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Project Scheduling
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Risk Management
Important part of the planning process
Risks will be monitored continually throughout the project
We have employed four risk management techniques
Identified the production phase for having the most opportunity for risk impact
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Block Out
New project: Iso Sand Socks
Current business: Volleyball equipment and clothes