your path to success - randall realtors · presentation skills forms and regulations open houses...
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YOURPATH TOSUCCESS
ProvincetownTruro
Orleans
ChathamHarwich
Brewster
YarmouthBarnstable
SandwichBourne
Falmouth
Plymouth
Marion
Wellfleet
Mashpee
Boston
Cambridge
East Lyme
Norwich
Mystic Watch Hill
Westerly Charlestown
South Kingstown
North Kingstown
Madison
Guilford
Essex
Osterville
Randall Family
oF Companies
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About Randall Realtors and The Randall Family of Companies
At The Randall Family of Companies we are committed to our multiple brands. Each of these companies has established itself as a market leader with a strong, well respected and trusted local identity. By combining the firms under one umbrella, we are able to offer unparalleled local service while providing the strength and infrastructure of one of the country’s largest real estate firms.
Coastal Southern New England Property Specialists
We utilize a unique customer program that provides our buyers and sellers with a consistent, measurable real estate transaction experience. This program ensures the highest level of client satisfaction and accountability. We further pledge excellent customer service through our Service Commitment. Offered in writing by our agents, this pledge is backed by an independent, third party, professional survey which is sent to each client who buys or sells a property through our firm. Randall Realtors is proud to recognize that our exceptional real estate agents enjoy an average of 98% customer satisfaction.
Tenets of Service• We listen to clients’ needs
• We establish mutually agreed upon expectations
• We commit to a plan
• We diligently perform the service as agreed upon
• We solicit honest feedback via a post transaction survey
Trusted Advisors• Through our specialized knowledge and training, we work closely
with our customers to make sense of the complex home buying
and selling process
• We listen to clients’ goals and recommend the right resources
to help reach them
• We happily share our experience and expertise
Skilled Negotiators• Staying goal focused while managing the buying and selling process
• Committed to securing the best price and most favorable terms
• Respecting client confidentiality and steadfastly represent their
interests
Expert Facilitators• We carefully and thoroughly manage all details and work tirelessly
“to ensure the transaction we put together stays together
• We deliver professional expertise and outstanding service with
a wide range of real estate resources
As an affiliate of Leading Real Estate Companies of the World®, Randall Realtors is a global, not just local, real estate company. LeadingRE provides world-class marketing and referrals, allowing our agents to provide the very best service. Last year alone, the network’s 130,000 agents in 65 countries delivered over 35,000 referrals resulting in over $368 billion in sales volume.
Randall Realtors is also part of Leading RE’s premium division, Luxury Portfolio International® (LPI). LPI is a unified collection of the world’s most experienced, visible and highly regarded experts in luxury real estate. LPI exclusively markets extraordinary homes, utilizing a sophisticated mix of online and offline media to position properties for maximum exposure in an elite market. Through LPI, Randall Realtors’ listings are showcased among the world’s preeminent collection of fine properties.
• With nearly 160 agents, all local experts in their markets, Randall Realtors has been Washington County’s real estate leader for the past 25 years.
• Specializing in the marketing and sale of waterfront, village and luxury homes, no other company serves more buyers and sellers across the South County area.
• Randall Realtors operates a highly successful Commercial Group and combines with Pequot Commercial to service Rhode Island and Eastern Connecticut.
• Headquartered in Charlestown, Rhode Island, The Randall Family of Companies ranks among the top real estate firms in the United States, with $5 billion in sales since 2013.
• RIS Media Power Broker and a Real Trends Top 150 Real Estate Company, and was included in Inc. Magazine’s 2015 list of fastest growing private companies in America.
The Randall Family of Companies Real Excellence Program
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I love working for Randall Realtors because this family owned company demonstrates a “family first” mentality and this business is about people and families. We might be selling a house but our clients are buying a home.
Jim Abbott, Westerly Office
Doug Randall had a dream nearly 40 years ago. From the humblest of roots, working from his own home, he built a family of real estate companies across coastal New England. Today, the company encompasses nearly 500 professionals in 30 offices from Connecticut to Cape Cod transacting $1.2 billion in annual sales. Although a big company in some respects, the family culture continues to resonate in all Company offices.
Our Family-Centric Culture Is What Sets Us Apart
Mike Schlott joined the Randall Family of Companies in 2003 after serving as the Vice President of Mergers and Acquisition for GMAC Real Estate. With a background in real estate franchising, mortgage banking and residential real estate brokerage, Mike brings a broad perspective to our company. Together, Mike and Doug have grown The Randall Family of Companies into one of the 150 largest real estate firms in the country and have won awards from Inc. Magazine, Real Trends and RIS Media. Like Doug, Mike is most proud of the culture, dedication, and caring professionalism of the people who make up The Randall Family of Companies.
A Good Community Neighbor: Randall Realtors Cares Proud Supporter of Our Local Community and Organizations that Make a Difference
”
Randall Realtors differentiates itself from the competition by offering agents a wonderful opportunity to work as professionals while enjoying a very special team camaraderie.
Randall Realtors prides itself as being a very agent-focused real estate company with a family oriented culture.
“
Randall Realtors’ agents and staff are dedicated professionals who work tirelessly to make a living for themselves and their families. We care deeply about the communities where we reside and work. This spirit of community is reflected in the Company’s substantial support of many local organizations and in countless hours of volunteerism.
Randall Realtors Helping Hands
South County Domestic Violence Resource Center
Frosty Drew
Pawcatuck Neighborhood Center
Amigos de las Americas
Arts for Learning CT
Atlantic Trophy Company
Blessing of the Fleet
Chariho Little League
Chariho Rotary
Charlestown Chamber of Commerce
Charlestown Land Trust
Charlestown Memorial Day parade
Coast Guard House
Community 2000
Contemporary Theater Co.
CRAZYC BRMS PTO
Dana Farber Cancer Institute
DMPTO DMS PTO
East Great Plains Fire
East Lyme Historical Society
Fastpitch Nation
Fogarty Foundation
General Foundation of Woman
GFWC-WCSC
Greater Mystic Chamber of Commerce
Guilford Art League
Guilford VFW New Building
Jog for Julie
Jonnycake Center of Peacedale
Madison Chamber of Commerce
Ocean Community YMCA
Pine Point School
Quonochontaug Historical Society
RCC of Norwich
Renaissance City Theatre
RI APDA
RUN-4-KERRI
Shoreline Chamber of Commerce
SKCARES
So. Kingstown Forest Fire Service
South County Chamber of Commerce
South County Hospital
South Kingstown Land Trust
Southern RI Volunteers
St Jude’s Childrens Hospitol
Stonington Community Center
The American Cancer Society
The Coast Guard House
The Frank Olean Center
The Town of Westerly
Warm Center
Mitten MissionFundraiser for Madonna Place
I like working at Randall because of the people who work here and the friendly atmosphere. Other agents are always willing to help out when needed. Jo-Anne Feeney, South Kingstown Office”“
Madison Historical Society
Madonna Place
Mystic YMCA
NAMI
Narragansett Chamber of Commerce
Narragansett Historical Society
Norwich Area Chamber of Commerce
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Randall Realtors real estate agents also benefit greatly from the vast and varied professional experience of the Company’s management team. In addition to the guidance offered on a daily basis by Branch Executives, there is one-on-one coaching available, free of charge, with The Director of Education. This coaching supplements Strategies for Success (new agent training), mentoring, and ongoing agent training courses.
New Agent Training Sessions
Led by our Director of Education and Community Services in our Dedicated Training Facility
Topics Include:Vision and Goals
Ethics and Consumer Bill of Rights
Working with Sellers
Working with Buyers
Technology and the Digital Arena
Financing and Mortgages
Negotiating Skills
Area Demographics
Presentation Skills
Forms and Regulations
Open Houses
Appraisals and Inspections
Marketing
Real Excellence Program
Social Media
Advertising Production Support
Photography
I needed an organization that offered more technology, educational opportunities, complete and total support of my efforts, as well as an environment striving for growth. In my first 3 months I closed $1.15 million with the support I received. Moving to Randall was a great decision. Kevin McCauley, Charlestown Office”
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Agent Training: The Randall Realtors Advantage
Comprehensive, Ongoing Education, Professional Development & Coaching
Randall Realtors is an industry leader in offering comprehensive agent training including Strategies for Success for agents new to the Company and Ongoing Mentoring And Professional Development.
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Randall Realtors supports you strategically with local, regional and global marketing for a comprehensive presence in the marketplace
• Listings promoted through Multiple Listing Services (RI Association of Realtors and Statewide MLS)
• ProAdvantage® APM program with professional listing photography, postcards, sell sheets, brochures and custom property URLs
• Aggressive, targeted direct marketing
• Email marketing
• Advertising in regional glossy consumer publications
• A broad array of high quality, professional sales collateral materials
• Responsive mobile-friendly website for easy, on-the-go searches
The Most Local and Regional Marketing Online Marketing and International Reach
With more than 93% of buyers starting their home searches online, we understand the power of online marketing. Company listings are shared through Rhode Island and Connecticut Statewide MLS. All listings are further syndicated to the most widely-used global real estate search sites, ensuring maximum exposure for every RandallRealtors.com listing.
• All Randall Realtors listings are enhancend on Zillow.com
• $1 million+ listings presented internationally via LuxuryPortfolio.com, LuxuryRealEstate.com and MansionGlobal.com
• $1 million + listings promoted via boosted Facebook listing posts
• Continuous social media presence on other predominant platforms
• Expansive Google AdWords campaigns with geo-targeted re-marketing
• Targeted international ads in The Wall Street Journal Europe and glossy consumer magazines
I love working with such a great group of professionals where everyone is so willing to help each other out. Randall Realtors has provided us with great marketing tools, classes and a professional environment to grow our business. Kristen Lenzner-Holloway, South Kingstown Office
“”
Glossy 4 Page Brochures for High-end listings
Just Listed and Just Sold Property Postcards
Two-sided Glossy Listing Sheets
Email Marketing to Area Agents
Regional Newspaper Advertising
Glossy Consumer Magazine Advertising
Responsive Mobile-Friendly Website
Glossy Consumer Magazine Advertising
Multiple Listing Services
LeadingRE.com
Social Media Marketing
Juwai.com
Glossy International Magazines
LuxuryPortfolio.com
LuxuryRealEstate.com
RandallRealtors.com
Syndicated Listings to Major Search Sites
LuxuryPortfolio.com
Company-branded eCommunications
We have all you’ll ever need to become successful: Dedicated management and staff for guidance, educational programs, local and national recognition, well equipped offices, and recognition at great social events. Nancy McKenna, South Kingstown Office
“”
Email Marketing and Neighborhood News subscription-based market updates and homes for sale in geo-targeted regions
Theresa WojnarSales Associate - ABRM, CIPS, CRB, RSPSDirect: (508) 555-1212Office: (774) [email protected]
Robust Agent Web Pages
Randall Realtors is committed to providing the most modern, professional suite of tools and technology to keep our agents competitive and efficient. It is our mission to help agents work smarter, not harder, using state-of-the-art technology. The Director of Technology works diligently to provide the latest agent tools available and provides ongoing technical support. The Director of Agent Services provides one-on-one support to develop agents’ professional online presence including their agent bio, Facebook, Twitter, and LinkedIn pages. These sessions are invaluable to any agents, at any tech level, who require assistance with their internet presence. The Director of Marketing ensures the best strategic mix of traditional and digital corporate marketing and consistent branding across all technology and agent tools.
Interactive CMA Listing Presentations with MLS integration and in-depth market analysis
ProAdvantage® Agent Productivity ToolsThe Edge for Competitive Real Estate Agents
The Randall Realtors Navigator Agent Portal
Company-paid G Suite Subscription
ReadyChat Lead Generator
Engage Dashboard with GCI Tracking and Customer Relationship Management
Automated Property Marketing with Subsidized Professional Photography
Agent Facebook Advertising Support
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Lead Booster leads delivered directly to agent via text
INC. MAGAZINE’S
5000 Fastest Growing
Companies in the U.S.2 years in a row
RANDALL REALTORS AGENTS’ Customer Service Satisfaction Rating
98% By The Numbers
$5 BILLION
IN SALESCombined with sister companies
since 2013
GLOBAL MARKETING REACHES MORE THAN
100COUNTRIES WORLDWIDE
Unparalleled Market Leadership
REAL TRENDS 500TOP 150 COMPANY
RIS Media’s POWER BROKER 500
TOP 150 COMPANY
130,000AFFILIATED ASSOCIATES WORDWIDE
Leading Real Estate Companies of the World
1977Randall Realtors was founded in
Randall Realtors Staff or Associates in past and present NAR
LEADERSHIP ROLES 10
$1.3BILLION ANNUAL SALES
Combined with sister companies for 2016
THE RANDALL FAMILY OF COMPANIES has nearly
500AGENTS
combined with Kinlin Grover and Page Taft
12 13
25 YEARSFOR
Washington County’s LEADING REAL ESTATE
COMPANY
1st
IN REAL ESTATE TRANSACTIONS IN WASHINGTON COUNTY, RIMARKET SHARE
IN WASHINGTON COUNTY, RIEVERY YEAR SINCE 1991
LARGEST THE
OFFICES
Part ofTHE RANDALL FAMILY
OF COMPANIES’
30
1514
1 Our Agents Like Working Here!“Randall Realtors has cultivated a very positive working environment with its warm and friendly agents and supportive management team. The Company is like my second family! I’ve been very happy working here for the past twelve years.” Randall Realtors agent
2 Leading Real Estate Companies of the World Referral Network• The largest residential real estate network in the world,
comprised of 128,000 agents • Last year alone, the network delivered over 35,000 referrals
yielding $5 billion in sales volume. That’s 100 referrals a day.
3 State-of-the-Art Tools for Agent Productivity• Customized Competitive Market Analysis Toolkit• Custom Randall Realtors Navigator online agent dashboard• CRM (Customer Relationship Management)• Lead Management Program• Continuous evaluation of latest agent tools
4 Professional Agent Support Staff• Branch executives with an average of 25 years of real estate
experience• Company staff and associates in leadership roles in local,
regional, state and national REALTOR® associations• Dedicated administrative assistant for every office• Initial IT support to set up and ensure compatible settings
for computers and smart phones• Ongoing IT Support and Troubleshooting• Director of Education• Director of Agent Development/Coaching• Director of Marketing with full support team• Host of industry-leading professional consultants
5 Agent Training, Mentoring, Professional Development and Coaching
• New Agent Training sessions• Ongoing Professional Development with courses
in the Randall Realtors dedicated Training Facility• Company Training with National Industry Speakers
6 Comprehensive Marketing Support• Fully staffed, professional marketing department• International digital and print reach• ProAdvantage® Automated Property Marketing
with professional photography • Just Listed and Just Sold postcards at no agent cost• Significant regional advertising• Glossy listing sell sheets• Company-wide direct mail campaigns• Cost-free, in-house graphic design services
7 Website and Digital Marketing• Highly-trafficked Company websites • Syndicated listings on all major real estate search sites• Luxury listings on WSJ.com, LuxuryPortfolio.com and
MansionGlobal.com• Strong social media presence • Agent Facebook advertising program to boost listings• Google Ad Words campaign driving visitors to website• Online marketing campaign
8 Randall Realtors Cares – Vested in our Communities
The Company and its agents proudly support local organizations via generous contributions and extensive volunteerism
9 Agent-focused Family Culture • Private, hands-on ownership• Regular Company-sponsored networking events • Agent recognition, awards ceremonies and celebrations
10 Competitive Commission Structure with Many Cost Free Agent Services
• Agent website and email• No long term contracts requiring repayment • No desk costs• Free business cards• New agent announcements via print and direct mail• Signage and riders to promote listings and open houses• Generous postage meter usage • Copy/fax/scanning/office supplies
10 Reasons to Join the Randall Realtors Team
“”
Randall’s commitment to a high standard of ethics in business is one of the things that I value very much. Also, the spirit of being a cooperative team company wide is something that Randall fosters and is hard to find in most Real Estate companies. Marianne Liebman, North Kingstown Office
52017
RandallRealtors.com
Washington County’s Leading Real Estate Company Since 1991
ProvincetownTruro
Orleans
ChathamHarwich
Brewster
YarmouthBarnstable
SandwichBourne
Falmouth
Plymouth
Marion
Wellfleet
Mashpee
Boston
Cambridge
East Lyme
Norwich
Mystic Watch Hill
Westerly Charlestown
South Kingstown
North Kingstown
Madison
Guilford
Essex
Osterville
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3
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6
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Branch Executives
Randall Realtors Management & Offices
Barbara CollinsComptroller, Director of Administration
Kathy ForresterDirector of Marketing
Doug Randall CEO
Michael SchlottPresident
Cecile Cohen Branch Executive
CHARLESTOWN OFFICE 74009 Old Post RoadCharlestown, RI 02813Phone 401.364.3388Fax 401.364.2040
Ann McCroryBranch Executive
NORTH KINGSTOWN OFFICE 923 Brown StreetNorth Kingstown, RI 02852Phone 401.294.4000Fax 401.294.6410
Jim AbbottBranch Executive, Director of Agent Development
WESTERLY OFFICE 6241 Post RoadWesterly, RI 02891Phone 401.322.0357Fax 401.322.0492
Kristen Lenzner-HollowayBranch Executive
SOUTH KINGSTOWN OFFICE 8235 Main StreetSouth Kingstown, RI 02879Phone 401.783.9611Fax 401.783.0910
Dottie NigrelliBranch Executive
WATCH HILL OFFICE 5124 Bay StreetWatch Hill, RI 02891Phone 401.348.0700Fax 401.348.6700
Bruce DrakeBranch Executive
EAST LYME OFFICE 115 Chesterfield Road, Suite 4East Lyme, CT 06333Phone 860.739.1998Fax 860.739.0525
NORWICH OFFICE 376 Salem TurnpikeNorwich, CT 06360Phone 860.887.1122Fax 860.887.1144
MYSTIC OFFICE 422 Holmes StreetMystic, CT 06355Phone 860.572.9099Fax 860.572.9199
Cely O’BrienDirector of Education and Community Services
Rhode Island and Connecticut Offices
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9
John JensenPrincipal Broker, Manager SIOR Office Specialist
PEQUOT COMMERCIAL 215 Chesterfield Road, Suite 4East Lyme, CT 06333Phone 860.447.9570Fax 860.444.6661