your crypto platform simplified · launch of website launch of ico - fifo fuel (ffuel) important...

| | FIFO Limited - Company No. 11164834

Your Crypto Platform Simplified


IMPORTANT NOTICEThis document and any other documents published in association with this whitepaper relate to a token offering of FIFO Fuel (FFUEL) to persons (purchasers) and in respect of the intended development and use of FIFO Limited.

No offer of regulated products: this document does not constitute an offer or solicitation of securities or any other regulated product, nor a promotion, invitation or solicitation for investment purposes. The terms of the purchase are not intended to be a financial service offering document or a prospectus. The FIFO Fuel (FFUEL) Token involves and relates to the development and use of experimental platforms (software) and technologies that may not come to fruition or achieve the objectives specified in this whitepaper. The FIFO Fuel (FFUEL) Token do not represent equity, shares, units, royalties or rights to capital, profit, returns or income in the platform or software or in FIFO Limited or any other company or intellectual property associated with the platform or any other public or private enterprise, corporation, foundation or other entity in any jurisdiction. The FIFO Fuel (FFUEL) Tokens are not intended to represent a security or similar legal interest.

No advice: this whitepaper does not constitute advice to purchase any FIFO Fuel (FFUEL) Tokens nor should it be relied upon in connection with, any contract or purchasing decision.

Professional advice: you should consult a lawyer, accountant and/or tax professional as needed prior to determining whether to purchase FIFO Fuel (FFUEL) Tokens.

This whitepaper describes a future project: this whitepaper contains forward-looking statements that are based on the beliefs of FIFO Limited, as well as certain assumptions made by and information available to FIFO Limited. The project as envisaged in this whitepaper is under development and is being constantly updated, including but not limited to key governance and technical features. Accordingly, if and when the project is completed, it may differ significantly from the project set out in this whitepaper. No representation or warranty is given as to the achievement or reasonableness of any plans, future projections or prospects and nothing in this document is or should be relied upon as a promise or representation as to the future.

Views of FIFO Limited only: the views and opinions expressed in this whitepaper are those of FIFO Limited and do not necessarily reflect the official policy or position of any government, quasi-government, authority or public body (including but not limited to any regulatory body of any jurisdiction) in any jurisdiction. Information contained in this whitepaper is based on sources considered reliable by FIFO Limited but there is no assurance as to their accuracy or completeness.

Authorised language of this whitepaper: this whitepaper and related materials are issued in English only. Any translation is for reference purposes only and is not certified by FIFO Limited or any other person. No assurance can be made as to the accuracy and completeness of any translations. If there is any inconsistency between a translation and the English version of this whitepaper, the English version prevails.

No third-party affiliation or endorsements: references in this whitepaper to specific companies and platforms are for illustrative purposes only.


OVERVIEWFIFO Limited is a company registered in England and Wales. FIFO limited have launched a Cryptocurrency exchange,

The getFIFO.io platform allows our customers to invest in various Cryptocurrencies with a base currency of Great British Pounds (GBP). To accelerate the go-to-market process, this document details the Initial Coin Offering (ICO) being launched by FIFO Limited. The ICO is being launched to secure funding for growth of the company and platform over the next three years.

ACCOMPLISHMENTS 2018

DATE DETAILS

Quarter One 2018 Company formation and corporate governance completed

Seed investment by board members completed

Executive management team recruited

Advisory Executive management team recruited

Quarter Two 2018 Website development team recruited

Bank account and FX provider secured

Cryptocurrency liquidity secured

Completed design of pages for www.getFIFO.io

Quarter Three 2018 Regulatory 3rd party advisors engaged

ICO 3rd party advisors engaged

Launch of website www.getFIFO.io

Launch of ICO - FIFO Fuel (FFUEL)

IMPORTANT DATES

DATE DETAILS

WEBSITE LAUNCH 28th September 2018

www.getFIFO.io will be launched and clients will be able to login and register their details and interest in the ICO.

ICO PRESALE 1st November 2018

1) 25% of total tokens issued 37,500,000 over 5 Rounds2) Round 1 - £0.12 (GBP) per token (Nov 1 - Nov 7)3) Round 2 - £0.14 (GBP) per token (Nov 8 - Nov 14)4) Round 3 - £0.16 (GBP) per token (Nov 15 - Nov 21)5) Round 4 - £0.18 (GBP) per token (Nov 22 - Nov 28)6) Round 5 - £0.20 (GBP) per token (Nov 29- Dec 15)7) Up to 50% Bonus tokens awarded8) Maximum investment 100,000 Tokens (cost varies

per round)9) 5% Referral Fees & Bonus for Referrer / Referee

ICO GENERAL PUBLIC SALE 1st February 2019

1) 25% of total tokens issued 37,500,0002) £0.25 (GBP) per token (Jan 1 - Feb 15)3) Up to 50% Bonus tokens awarded4) Maximum investment £25,000, 100,000 Tokens5) 5% Referral Fees & Bonus for Referrer / Referee

Q2 2018 Launch Alpha Platform

Q4 2018 Full Public Launch

Q4 2018 ICO-Pre Sale

Q1 2019 ICO Full-Sale

Q3 2019 GBP/Crypto Trading


TABLE OF CONTENTSIMPORTANT NOTICE 2

OVERVIEW 3

TOKEN SALE SUMMARY 5

INTRODUCTION 6

ABOUT THE COMPANY 7

EXECUTIVE MANAGEMENT TEAM 8

EXECUTIVE ADVISORY TEAM 9

PRODUCT OFFERING 10

Regulatory Synergie 10

Domination Bias 10

Seamless Evolving Infrastructure 11

Infrastructure Phase I – Fiat Purchasing Gateway 11

Infrastructure Phase II – Cryptocurrency Exchange 11

Infrastructure Phase III – ICO + Commissions 12

STIGMA & SOCIAL AWARENESS 13

RISK & SECURITY 14

UNDERLYING ASSET VALUE 15

INITIAL TOKEN SALE 15

CAPITAL INVESTMENT 17

TOKEN HOLDERS REWARDS 21

SALES PROCEDURES 21

CONCLUSION 22

RISK STATEMENT 23

LEGAL DISCLAIMER 23

Cryptos are the evolution of Money, DLTs are the revolution of trust. It’s game over for the banks now... ”Siam Kidd


TOKEN SALE SUMMARYThe following is provided for summary purposes only and does not form part of any agreement to purchase FIFO Fuel (FFUEL) Tokens.

Seller: FIFO Limited

Seller Details: Private Limited company incorporated in England and Wales, Company Number 11164834

Website: getFIFO.io

Token Name: FIFO Fuel (FFUEL) Token (Code: FFUEL)

Project Name: getFIFO

Project Summary: The FIFO project main objectives:

i) Providing a seamless and secure platform for the purchase of Cryptocurrencies in GBP.

ii) Create a seamless infrastructure to manage the transfer of funds between physical and virtual platforms.

iii) Provide an environment of professional users with a framework of risk and compliance for transacting in Cryptocurrencies.

iv) Promote the Cryptocurrency community and Blockchain Technology as a positive change.

Public Sale Period: FFuel token sales will commence on the 1st November 2018. There will be five rounds pre-sale of tokens. General public sale will be from the 1st of January 2019.

Token Supply: 150,000,000 FFuel Token Distribution Amount

75,000,000 FFuel Token Sales Amount

50,000,000 FFuel Reserve Amount

25,000,000 FFuel Team, Founders, Advisors and Operations

Lock in Period: 3 Months after the close of sale to general public or distribution amount fully sold.

Pre-Sales Token Price: GBP £0.12 to £0.20 = 1 FFuel exclusive of transaction costs.

Sales Token Price: GBP £0.25 = 1 FFuel exclusive of transaction costs.

Payment Methods: GBP to be transferred to a designated bank account, ETH transferred to the digital address specified, payable at the applicable ETH price at the time of purchase, after verification through KYC platform.

Distribution Date: Expected to be Q2 2019, subject to KYC and verification checks.

Round 1 = GBP £0.12 per FFUELPre-ICO





Round 6 = GBP £0.25 per FFUELFull Sale ICO


INTRODUCTIONIn 2009 Blockchain became mainstream by Satoshi Nakamoto (it was only a pseudonym), and over the years the popularity and mainstream acceptance of blockchain and digital assets have increased. Consumer investors and traditional investors alike have been looking for more exposure to these digital assets and blockchain based technologies. However, many things can be “lost in translation” when it comes to integrating the digital currency world and the world of traditional finance.

Cryptocurrencies that utilise Blockchain technology have expanded rapidly in the last decade, via both traditional and social media, crypto coins have become a household term, however the stigma surrounding crypto coins persists due to non-desirables such as security breaches and money launderers undermining the image of Cryptocurrencies.

BARRIERS TO TRADINGRegulation – Cryptocurrencies are currently not regulated, jurisdictions including the UK are looking at the Cryptocurrency market due to events globally that have resulted in large number of retail customers losing substantial amounts of money. Regulators will provide investors and customers security not only around who their counterparts are but also credibility for the Cryptocurrency market in general. As a result, in time it is believed by the trading community that eventually in several jurisdictions that Cryptocurrencies will become a regulated product.

United States Dollar (USD) Bias – USD is currently the FIAT currency of choice for trading Cryptocurrencies. This in turn create numerous delays for global investors as their local currency first has to be exchanged into USD. This creates delays, frustration and exposure to potential losses due to foreign exchange (FX) exposure.

Seamless Infrastructure – Investors, who want to own and use digital currencies, currently have to interact with several counterparties to successfully manage their risks and portfolio. These counterparties being traditional banks, payment networks and financial services companies. The majority of them don’t understand the nature of digital currencies, which can cause frustration, account freezes, losses and not to mention the various inefficiencies that come with moving between the different asset classes.

Underlying Asset – Cryptocurrencies unlike FIAT currencies have little or no spending power, the value is derived purely by trading economics. Later coin issuances are beginning to drive a change in the market place that is seeing institutional investors entering the market place.

Risk & Security – The Cryptocurrency market has been subject to several instances where investors and customers have been subjected to losses. Technology has moved on rapidly in the last few years with the introduction of cold and hard storage devices and encryption keys. These coupled with professional trading risk parameters has increased the comfort and credibility of investing into the Cryptocurrency market.

Stigma – The Cryptocurrency market via social media and the mainstream media has been labelled unfairly as a market place for undesirable activity. This stigma is slowly changing. Through technology advances and more socially aware companies entering the Cryptocurrency market, the credibility of Cryptocurrencies and the underlying currencies are improving and seeing an influx of professional traders and investors.

Cryptocurrencies and Digital Asset Tokens are here to stay and the market place is evolving, creating an opportunity for companies that can overcome and alleviate the barriers to trading and funding.


ABOUT THE COMPANY

Established in 2017, FIFO Limited is a UK based company. The executive management team have a wealth of knowledge in IT, IT Security and the Financial services sectors. We believe the experience within the team is the right skill set to bring a safe, efficient and secure platform for customers to purchase and manage their Cryptocurrency assets.

FIFO via the launch of FIFO Fuel Token (“FFuel”) will enable the company to alleviate the “Barrier to Trading” in the Crypto market currently experienced by investors and customers. FIFO Limited have an aggressive plan using a phased development approach to build a unique professional trading infrastructure. The management team also envisage coupling the infrastructure with a fully integrated technology and regulatory framework.

An opportunity exists for a company to provide a unique seamless professional trading environment that adheres to regulated policies and procedures”Keith Christie-Smith – CEO FIFO Limited

MILESTONE 1: QTR 3 2018 • Corporate Governance• Strategic Hires including Advisory Team• Launch UK Alpha website getFIFO.io• Complete Whitepaper &

Launch FIFO Fuel

MILESTONE 3: QTR 1 2019• Portfolio Builder & Full

trading Exchange• Community led update platform• Complete Full UK Regulation

MILESTONE 2: QTR 4 2018 • Launch UK Beta website getFIFO.io• Strategic Hires development & Service• Engage KYC and Regulatory Partners• Complete UK core infrastructure

MILESTONE 4: QTR 3 2019 • Introduction of Pro Tool• Leveraged Trading• Derivatives Trading


EXECUTIVE MANAGEMENT TEAM

JEFF HANCOCKCOO and Co-Founder

Jeff is a driven and motivated entrepreneur whose long career in the technology space has given him valuable and unique insight into the technology landscape. Jeff’s previously worked with medium to large scale enterprises across global landscapes to deliver and scale software and platform solutions to end clients across many sectors. Jeff’s recent entry to the blockchain space signals a turning point in his career where he can use his previous enterprise experience to build a distributed, scalable and transparent crypto-exchange business with his business partners.

JASON FITZPATRICKCFO and Co-Founder

Jason is a self-driven senior leader with over 25 years extensive experience operating within the financial trading markets developing and implementing a rigorous operational infrastructure to support business performance and revenue growth. Jason’s expertise includes partnering with stakeholders to facilitate the strategic positioning and structuring of highly specialised businesses in a global environment. Proactive in approach, Jason operates across the organisation to accelerate performance and improvement.

KEITH CHRISTIE-SMITHCEO and Founder

Keith is the Chief Executive Officer of FIFO Ltd. Keith has 15 years’ experience working in London for various IT and IT Security organisations. Keith has built and lead sales and marketing teams in various organisations, working in the UK and across the globe. Keith’s client base has always been predominantly financial services-based organisations which has given him a very broad perspective and knowledge of the sector.

PAUL TILEYCTO and Co-Founder

Paul is the Head of IT and Security Architecture within the getFIFO platform, with more than 12 years of experience in the industry across the global. Paul has lead, designed and headed the architecture solutions for both FTSE and Fortune 500 companies, across multiple industry sectors including Technology, Media, Entertainment, eCommerce and Manufacturing. Paul’s expertise will be leveraged across organisation so that getFIFO is enabled by cutting technology and security.


EXECUTIVE ADVISORY TEAM

SIAM KIDDCrypto Market Advisor

Siam is the founder of The Realistic Trader, which is a community of thousands of positive like-minded Crypto investors/traders and in a 4-month period in 2017, Siam traded his $25k Crypto account up to $1m. His community made over $4.5m profit by following his movements in that period.

ARMAND PIERSCrypto Partnership

Armand is an IT system and network administrator with a background in project management in the education sector. Long term believer and investor in blockchain technologies and its practical application, he has strong connections within Crypto-Tech companies and communities in the UK, France and Scandinavia.

BRANDON LINFORDCommunity Manager

Experienced VMware Virtualization and Data Centre Professional and Crypto trader with a demonstrated history of working in the information technology and services industry. Cyber security in the Data Centre, Customer Service, Technical Support, VMware ESX, and Managed Services.

JOSH RIDDETTLiquidity Advisor

Josh is one of the United Kingdom’s most prominent crypto figures. Josh is the founder of Easy Crypto Hunter, which is one of the largest GPU mining hardware suppliers offering both domestic and full commercial scale solutions. Josh also advises companies around Blockchain Technology, providing liquidity to large trades.

HABIB AZAMPlatform Development Manager

Habib is a Digital Media expert with 15 years’ experience in setting up and managing complex media solutions. He has extensive investment and trading knowledge of the global Cryptocurrency and blockchain land-scapes. His knowledge and experience have given him valuable insight into how Cryptocurrency market platforms should be developed and managed to ensure security and end client protection.


PRODUCT OFFERINGThe key to success of FIFO Limited is to alleviate the current barriers to trading that investors and customers face in the UK market. Phase 1 key features and functionality of the FIFO platform (but not limited to) are below:

• Offering a safe and secure portal for purchasing and managing Cryptocurrency assets

• UK based company and senior management team

• Platform built with ease of use in mind

• Swift procurement process

• The ability to register and procure Cryptocurrency assets in GBP within minutes

• Education on the Cryptocurrency trading processes

• Links to Cryptocurrency liquidity providers

• The ability to purchase multiple digital currencies using GBP

• Strong KYC vetting process of users to ensure migration to a regulated environment

The building block around getFIFO.io offering will be centred on the Barrier to Trade to ensure that the trading environment is accessible for both experienced and inexperience traders.

REGULATORY SYNERGIESThe product design of getFIFO.io will have regulatory synergies, this has two benefits; first to increase customer confidence that all customers have been validated by a stringent KYC (“Know Your Customer”) regime, and secondly to ease the transition of FIFO Limited moving into a regulated environment.

All the companies policies and procedures will have synergies with the current UK regulators and the Financial Conduct Authority (“FCA”). Strategic Partners will be engaged to ensure that the company can ensure it meets future regulatory requirements. Key components included are: i. Client validation KYC ii. Understanding of Risk of Trading iii. Appropriateness iv. Risk Parameters and Trading Throttles v. Transparency of charges

DOMINATION BIASThe website getFIFO.io at its core will enable customers to buy and sell Cryptocurrency assets in GBP (£). This will eliminate FX exposure as the infrastructure will behind the scenes provide and execute conversions where Cryptocurrency assets are designated in USD and the customers local currency is not. This benefits customers with speed to entry in the Cryptocurrency market and eliminates future FX exposures.

RegulatorySynergies

USD Bias Domination

Seamless Infrastructure

Stigma & Social

Awareness

Risk & Security

Underlying Asset Value


INFRASTRUCTURE PHASE II – CRYPTOCURRENCY EXCHANGE Phase two will see the introduction of a globally centralised exchange compute with IBM development and global IP load balancing.

• Daily Liquidity Clearing – Security for safe keeping• Servers – Upgraded for redundancy• Community – Monthly community voting for new pairs• Functionality – New trading pairs with new liquidity options• Funding – Savings sell-offs to fund new acquisitions

SEAMLESS EVOLVING INFRASTRUCTUREThe plan is to roll out the infrastructure in three phases.

INFRASTRUCTURE PHASE I – FIAT PURCHASING GATEWAY Phase one is to launch a simple platform for direct Cryptocurrency purchasing and to enable our clients to access the market quickly, safely and efficiently.

• getFIFO.io Platform – houses all of the core functionality for login, branding, social media and live price movements.

• Crypto Exit Point – To Facilitate Token Specific Exits• Back End Servers – IBM Cloud & Amazon AWS Services, distributed globally

for balances, back end performance for the exchanges, analytics, compliance, logging and redundancy.

GETFIFO PLATFORM

Buy & Sell GBP Pairs

Offline Cold Storage GBP Bank Transfers

Hot Wallets Debit Cards

Trade Database

GETFIFO PLATFORM


GETFIFO DEX TRADING

PLATFORMTrading Crypto &

Flat Pairs


Hot Wallets

getFIFO Hot Wallet Liquidity

Debit Cards

Personal Wallet Trading

Trade Database


BLOCKCHAIN TRADE

SETTLEMENTS

INFRASTRUCTURE PHASE III – ICO + COMMISSIONSPhase three will see the introduction of a commission system for coin holders and the introduction of charity foundation as part of the commission structure.

GLOBAL DECENTRALISEDEXCHANGE

GETFIFO PLATFORM


GETFIFO DEX TRADING

PLATFORMTrading Crypto &

Flat Pairs


Hot Wallets

getFIFO Hot Wallet Liquidity

Debit Cards

Personal Wallet Trading


STIGMA & SOCIAL AWARENESSThe stigma in some circles surrounding Cryptocurrencies mean some traders do not invest in the Cryptocurrency market. The image surrounding Blockchain and its uses has dramatically changed over the last few years. FIFO are looking to contribute to this change with two notable functional additions:

Charity Mission – The FIFO management and advisory team are committed to the community in general and to demonstrate that commitment, a percentage of the monthly profits will be donated to designated charities. The choice of charities can be influenced by voting rights attributed to the holder of FFuel tokens. The executive management will select the charities based on KYC processes and a review of the underlying charity.

Giving to a Global Goal – FIFO are a UK Company but have bigger plans than just giving back to projects in our own backyard. FIFO has chosen to align with strategic partners through the globe to later fund bigger and more advantageous giving projects that align with the UN Sustainable Development and Global Goals Initiative. Through these 17 goals, FIFO will focus on giving projects that help to achieve these goals.

Community Platform – FIFO are also committed to the development of a community platform to incentivise those who hold the FFuel tokens. The community platform will be an exclusive area with access controlled by getFIFO wallets with FFuel Tokens held in them. These exclusive members will have direct voting rights on which charities receive a contribution from the monthly FIFO Limited monthly profits.

This platform will also develop into a shareholder information area where all marketing, company information, updates and conferences will be delivered first, before being released to general public.

...a percentage of the 5% of Annual Net Profit will be devoted to designated giving projects.

www.un.org/sustainabledevelopment/sustainable-development-goals/


RISK & SECURITYSecurity – Any operating business anywhere in the world, in the current tech-era must put client data and security first. Everyday there are new and emerging threats to a business’s data security, client data and financial records. Businesses operating in the blockchain market even more so due to the specialised talent this new sector is attracting. Cryptocurrencies like Bitcoin and Ethereum have made Crypto-Exchange businesses and even individuals targets of online criminals aiming to profit from weak security measures. At FIFO, our client’s digital assets, data and transactions on our platform are our number 1 priority. We’re building our platform from the ground up with security and distributed services in mind that make platform breaches, data loss and client digital asset theft a thing of the past.

Security items incorporated into the getFIFO.io portal include: i. Cold and hard storage for Cryptocurrencies ii. Bespoke encryption and air gaps to prevent theft iii. 2-Form Factor Authentication for withdrawals iv. Security policies designed to mitigate any “duress” situation v. “Hidden from Sight” password resets and critical access notification

Risk – Trading in any asset whether a Cryptocurrency or derivative is inherently risky, hence customers will be classified according to their experience. The client class will then enable FIFO to monitor and limit the trading. The trading throttles utilised by FIFO will include but not be limited to: vi. Daily and monthly volume limits based as a multiplier of cash balances vii. Number of trades in a business day limits based on account tiering viii. Withdrawal Limits based on cash held ix. Hard cap withdrawal limits based on account tiering

In addition to the trading limits the customers will be monitored by the Risk Management dashboard that provide access to monitor clients reaching limits and hitting hard cap limits. Customer limits or account tiering can only be amended by the risk management team. All clients will default to account tier 0 on application and account tier 1 once the account is funded.

Account Tiers

Class Volume Multiple Trade Count Electronic

Withdrawals

Electronic Withdrawals

Cap

Level 0 0 0 0% 0

Level 1 4 10 50% 10,000

Level 2 25 25 55% 20,000

Level 3 100 50 65% 30,000

Level 4 250 100 75% 75,000

Level 5 n/a 250 85% 150,000

In addition, during the account opening process, KYC will additionally highlight customers that are investing a disproportionate amount of the liquid assets into Cryptocurrencies, and the risk management team may refuse or limit the funding on an account.


UNDERLYING ASSET VALUECryptocurrencies intrinsically do not have a monetary FIAT value, and the spending power attributable to most tokens is limited. FIFO aim to ensure that the FFuel token has a residual value. As a result FIFO have decided that a percentage of the company’s net profit will be returned to FFuel Token holders in the form of Fiat currency GBP (£).

The amount of net profit distributed on an annual basis is limited to 10% before the tax and dividends on the net profit and loss generated by FIFO Limited, capped at a gross total of £5,000,000 GBP (£).

CoinsAverage

Period Held (days)

FIFO Coin Fuel (365

Days)

Pnl Distribution

%

Pnl Distribution

GBP £

5,000,000 182 2,493,151 8% 37,682.72

6,500,000 256 4,558,904 14% 68,905.54

8,000,000 12 263,014 1% 3,975.32

9,500,000 365 9,500,000 29% 143,587.73

11,000,000 365 11,000,000 33% 166,259.47

12,500,000 95 3,253,425 10% 49,173.88

14,000,000 12 460,274 1% 6,956.81

15,500,000 19 806,849 2% 12,195.12

17,000,000 16 745,205 2% 11,263.41

Total Coin Fuel 33,080,822

Pnl Distributed (£500,000) £500,000

The amount of Pnl Distributed on an annual basis is limited to 10% before the tax and dividends on the Net Profit and loss generated by FIFO Limited, capped at a gross total of £5,000,000 GBP.

INITIAL TOKEN SALEGENERAL OVERVIEWAn Initial Token Sale or Initial Coin Offering (hereinafter - “ICO”) is the event at which a Cryptocurrency project sells part of its cryptocurrency tokens to early adopters and enthusiasts in exchange for funding. For the party offering the tokens for sale, this provides a proven methodology for raising funds and ensuring adoption of the tokens once they are in circulation and is a popular way to upscale an existing product or service. On the other hand, for the purchasers of tokens, the ICO is an opportunity to participate in the early investment of a Cryptocurrency business.

Initial Coin Offerings (“ICOs”) have quickly grown to account for more start-up funding in blockchain-based companies than all of Venture Capital. Nearly $3 billion has been raised to date in ICOs, with the large majority of that taking place in the first half of 2017. The massive increase in the value of Cryptocurrencies significantly contributed to the growth of ICO market during the last year. The market capitalisation of all Cryptocurrency has risen from $7 billion in January of 2016 to over $202 billion as of now in October 2018. Bitcoin has appreciated nearly 30X since September of 2013 ($135 USD per Bitcoin), reaching over $19,535 per Bitcoin in December of 2017.

In part, this is due to Bitcoin’s role as the most widely known, used, and accepted Cryptocurrency for payments. Ethereum has appreciated more than 100X since August of 2015 ($2.83 USD), reaching over $1,350 in January of 2018. In part, this has been due to Ether’s role as the core utility token of Ethereum - the most widely used blockchain based computing platform for ICO’s / token sales. ICO’s are a way for early Cryptocurrency holders to diversify their holdings using the Cryptocurrency itself. In the last year we’ve seen an incredible move by start-ups and founders towards use of blockchain technology and tokenized models. Rather than building new products on centralised architectures and database structures, an incredible wave of new development and innovation is happening on blockchain technology to kick off new decentralised services and models.

There’s a deep technical community running full speed towards a blockchain based future, with experienced technology company founders jumping into the fray with blockchain. A majority of the ICO’s you’re seeing today are for new companies, who are yet to launch their products to the market. We’re also starting to see the ICO and tokenization model start to catch up with more mature and established companies like FIFO.

The market capitalisation of all Cryptocurrencies has risen from $7 billion in January of 2016 to over $202 billion as of now in October 2018.


PURPOSE OF ICOEven though FIFO already has a working platform and a list of customers utilising this platform, taking the business to the next level requires more capital to scale and achieve our targeted impact across the industry. There are many variables to be considered, such as, continuing to develop products, entering new markets, and hiring experts to help scale the business.

The funds raised during the ICO will allow FIFO management team to accelerate the building of our platform which needs a higher volume of Cryptocurrencies than we are able to support at the moment as well as allow us to venture into new markets.

Offering a token instead of a traditional venture capital round enables the community to participate in the FIFO success story, rather than limiting it to a small, selected number of traditional venture capital funds.

By acquiring FIFO tokens, token holders will benefit from our future success. A token sale is fast, transparent, and efficient for exactly this purpose. The main advantages of the ICO model of business expansion are::• Token sales are a cost-effective mechanism for raising funds;• The ICO will be not only a fundraising event, but also a great marketing

opportunity;• Token sales provide an opportunity to engage with the community and build

products in consultation with token holders and experts - delivering products that are best-of-breed to customers.

PROJECT BUDGET

Milestone Projected Costs Volume Multiple

Phase 1 £1,500,000 to £2,500,000

Phase 2 £1,000,000 to £2,000,000

Phase 3 £1,000,000 to £1,500,000

The FIFO platform will provide retail and business customers with a safe and seamless platform to access crypto assets. Key initiatives for FIFO Limited phase 1 is to alleviate some of the major barriers and concerns that users are facing when trading Cryptocurrencies:

1) Users face difficulties when investing in crypto in non-USD FIAT currencies, 2) Security and press surrounding trading Cryptocurrencies “non-desirables” 3) Crypto non-regulation and associated risks 4) Underlying intrinsic value associated with Cryptocurrencies 5) Providing a seamless and secure platform for the purchase of crypto assets

is the underlying philosophy behind the FIFO expansion and Initial FIFO Fuel (FFUEL) Token Offering (ICO).

Offering a token instead of a traditional venture capital round enables the community to participate in the FIFO success story, rather than limiting it to a small, selected number of traditional venture capital funds.


CAPITAL INVESTMENTThe FIFO Fuel (FFuel) token ICO is looking to raise capital to increase the profile of the business as well as solidify operations in UK, Europe and the rest of the world. All money raised from the ICO will be used to ensure a steady base is built within the United Kingdom over the next 2 years, incorporating plans to ensure that the company can fulfil future regulatory requirements as they arise.

50% Crowdsale

16.6% Company & Team

33.3% Reserve Amount

50%

C

row

dsale

10% HR & Team Salary

20% Marketing & PR

6.5% Legal & Legislation

7% IT & Infrastructure

5% Research & Development

1.6% Exchange Listing

13.3% Advisors, Team

3.3% Founders

33.3% Treasury Reserve

16.6

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Co

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33.3

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THREE YEAR INVESTMENT PLANOver the next 3 years the ICO capital raise will be dedicated to the continued development of all systems and functionality. Whilst also putting in place corporate governance to solidify the company within the Cryptocurrency market, not only within the UK but into other permissible jurisdictions.

DISTRIBUTION STRUCTUREOf the total 150,000,000 FUEL Tokens 100,000,000 will be distributed and sold, and a further 50,000,000 will be held in reserve and banked for reserve and security.

Of the 100,000,000 FFUEL tokens, 75% of all FFuel tokens will be for sale to the public between the phases of the ICO pre-sale and the ICO sale to the general public.

A further 10% of FIFO Fuel (FFUEL) tokens will be retained by the distributor and will be used for various purposes such as community initiatives, business development, academic research, education and market expansion or future token sales.

The distributor considers this as a testament to the fact that FIFO wants to be transparent and inclusive for the community at large, which FIFO perceives as its most valuable asset.

At the same time, FIFO feels that it is essential that the interests of FIFO are aligned with those of the ecosystem in the long-term. In order to support long term growth in a sustainable way, founders and the development team of FIFO will be rewarded with 5% of tokens in exchange for their efforts and resources contributed to the development of the FIFO products.

Details Percentage (%)FIFO Fuel (FFUEL)

Tokens

ICO Pre-sale (*) 25% 37,500,000

ICO to General Public (*) 25% 37,500,000

Team, Founders, Advisors and Operations

16.66% 25,000,000

Reserve Amount 33.33% 50,000,000

Total 100% 150,000,000

(*) FIFO Fuel (FFUEL) Tokens issued during the ICO pre-sale and ICO sale to the general public together will constitute 75% of all FIFO Fuel (FFUEL) tokens.

(**) Foundation Retention is restricted for 3 years, within this period only 10% can be sold per annum from launch date.

TOKEN ISSUANCE

Token Name: FIFO FUEL

Code: FFUEL

Issue Amount: 150,000,000

Pre-Sale Token Sale Price:

GBP £0.12 to £0.20 = 1 FFUEL, payable in GBP or at the fixed price in ETH specified on the Website at the time of purchase. To be released over 5 Rounds.

Token Sale Price:GBP £0.25 = 1 FFUEL, payable in GBP or at the fixed price in ETH specified on the Website at the time of purchase

Particulars: ERC-20, Ethereum-based token

Year 2Year 1

Systems & IT

Corporate Governance

Year 3

3.00


SALES STRUCTUREThe Token Sale will have two stages

(a) a limited pre-sale of 37,500,000 tokens up to 31st January 2019, which involve a discounted price ranging from £0.12 to £0.20, over 5 Rounds with bonus incentives.

(b) a public sale from 1st February 2019 unless fully sold prior to this date.

Rounds Time Period Tokens Available Price

Round 1 (Nov 1 - Nov 7) 2018 7,500,000 £0.12

Round 2 (Nov 8 - Nov 14) 2018 7,500,000 £0.14

Round 3 (Nov 15 - Nov 21) 2018 7,500,000 £0.16

Round 4 (Nov 22 - Nov 28) 2018 7,500,000 £0.18

Round 5 (Nov 29- Dec 15) 2018 7,500,000 £0.20

Round 6 (Jan 1 – Feb 15) 2019 37,500,000 £0.25

REFERRAL FEESReferral fees can be obtained following a discussion with the founding members, who can be contacted at [email protected].

SALES STRUCTURE CONDITIONS I. ICO sales are conditional on investors passing our KYC policies II. Any unsold tokens in the pre-sale not sold will be rolled into the general

public sale at £0.25 III. Any unsold tokens in the general public sale will not be “burned” but become

available to current token holders at a future date and price to be determined IV. Maximum investment per investor is restricted to 100,000 tokens pre-sale

and 100,000 general public sale totalling 200,000 tokens. With bonus tokens awarded this would see an investor being awarded 300,000 tokens.

V. Referral fees will be granted VI. No “Air Drops” will be issued by the company VII. There will be no further FFuel tokens created after the ICO - the amount will

be capped as per this document. But any unsold tokens may be distributed at a future date and price.

ICO SALE DISTRIBUTIONOn 1st of November 2018 the Distributor will offer a maximum 37,500,000 FIFO Fuel (FFUEL) Tokens (25% of all FIFO Fuel (FFUEL) Tokens) for ICO Pre-Sale. On 1st of January 2019 the Distributor will offer a maximum 37,500,000 FIFO Fuel (FFUEL) Tokens (25% of all FIFO Fuel (FFUEL) Tokens). For the Main ICO Sale.

There will be no further FFUEL Tokens created after the ICO - the amount will be capped as per this document. But any unsold tokens may be distributed at a future date and price.

BONUS SCHEDULEBonus tokens will be allocated on top of the FFuel tokens when investors purchase above certain thresholds. For example, if an investor has committed to buy 10,000 FFuel tokens within the Round 1 presale period (£0.12 Price) of the ICO (Cost/Value £1,200), they will receive 2,500 FIFO Fuel (FFUEL) (25%) tokens as a bonus, so 12,500 F Fuel tokens will be awarded.

1 ETH FFUEL = 1480

Round 1: Nov 1 2018 - GBP £0.12

50% BONUS FFUEL = 740

1 ETH FFUEL = 1270

Round 2: Nov 8 2018 - GBP £0.14


1 ETH FFUEL = 1125

Round 3: Nov 15 2018 - GBP £0.16


1 ETH FFUEL = 987

Round 4: Nov 22 2018 - GBP £0.18


1 ETH FFUEL = 889

Round 5: Nov 29 2018 - GBP £0.20


1 ETH FFUEL = 711

Round 6: Jan 1 2019 - GBP £0.25



PRE-SALE BONUS AWARDS(Example Round 1 - 17th to 30th Sept 2018)

Bonus Trigger Token

Amounts

Token Price Round 1

Bonus Percentage

(%)

Threshold Purchase Amount

Bonus Tokens Minimum

> 2,500 £0.12 15% 300 375

> 10,000 £0.12 25% 1,200 2,500

> 50,000 £0.12 35% 6,000 17,500

100,000 (Maximum)

£0.12 50% 12,000 (Max) 50,000

PUBLIC-SALE BONUS AWARDS

Bonus Trigger Token

Amounts

Token Price Round 1

Bonus Percentage

(%)

Threshold Purchase Amount

Bonus Tokens Minimum

> 2,500 £0.25 15% 625 375

> 10,000 £0.25 25% 2,500 2,500

> 50,000 £0.25 35% 12,500 17,500

100,000 (Maximum)

£0.25 50% 25,000 (Max) 50,000

TOKEN PRE-SALE

Token price Round 1 - £0.12 (GBP) per token (Nov 1 - Nov 7)

Round 2 - £0.14 (GBP) per token (Nov 8 - Nov 14)



Round 5 - £0.20 (GBP) per token (Nov 29- Dec 15)

Amount on offer: 37,500,000 FIFO (including bonus);

Start Date: 1st November 2018

End Date: 15h December 2018

Percentage of FFUEL on offer:

25%

Minimum purchase amount: No Minimum

Maximum purchase amount: 100,000 (with Bonus circa 150,000)

TOKEN PUBLIC-SALE

Token price 1 FIFO Coin = £0.25 Payable at the applicable ETH price at the time of purchase or GBP FIAT currency. Round 6 - £0.25 (GBP) per token (Jan 1 - Feb 15)

Amount on offer: 37,500,000 FIFO (including bonus);

Start Date: 1st January 2019

End Date: 15th Feburary 2019

Percentage of FFUEL on offer:

25%

Minimum purchase amount: No Minimum

Maximum purchase amount: 100,000 (with Bonus circa 150,000)


TOKEN HOLDERS REWARDSInvestors who procure FFuel tokens will be offered rewards and entitlements on a monthly basis. These rewards and entitlements are listed as below.

MONTHLY COMMISSIONHolders of FFUEL Tokens will receive monthly commissions called “FIFO Fuel”. Starting from June 2019, 10% of net revenue from existing and newly developed products will be distributed every month to holders of FFUEL Tokens pro rata as detailed.

After the token has been listed on major exchanges, the FFUEL Tokens market price will be highly dependent on the underlying business performance, as well as the company’s future growth perspectives on the medium to long-term horizon. The FIFO team has already established a solid basis for sustainable medium-term growth, grounding on the existing products and infrastructure. There is also a long-term business plan for further product development.

CHARITY MISSIONHolders of FFUEL Tokens will have the right to vote for the charity of their choice in the FIFO Limited Charity Mission. Monthly donations will be made to charity based on the votes cast by FFuel investors within that month. The amount donated to said charity will be based in a percentage of net profit within the preceding month. Both the amount raised and donated within the current month and year will be displayed and tracked on the getFIFO.io homepage.

REDUCTION OF PLATFORM FEESHolders of FFUEL Tokens will be entitled to up to 50% saving in trading transaction fees on the getFIFO.io platform.

SALES PROCEDURESREGISTRATIONCurrent Users with a verified account with getFIFO.io will have access to participate in the ICO without having to Pass KYC registration again.

Clients who opt to invest in the ICO only will need to register on the ICO platform separately to pass KYC checks.

REDUCTION OF PLATFORM FEESHolders of FFUEL Tokens will benefit from a saving in fees on the getFIFO.io platform. This saving will come be available on all coins/token pairs for all Buy and Sell transactions within the platform.

REFERRALS Redistributors of the token will have unique “Promo Codes” to pass onto investors to gain access to the ICO page and participate in the ICO.

PURCHASING Each FFuel token will be sold for Ethereum (ETH) and GBP Sterling. Any Cryptocurrencies used for purchase will be swept on a daily basis to realise the GBP Sterling equivalent, hence investors in the ICO should consider the Cryptocurrency utilised for the purchase of ICO tokens as realised.

The amount of FFuel tokens granted for them will be calculated using a daily exchange rate of these currencies to ETH. FFuel tokens will be available for purchase in the ICO participants personal account. The user will be able to see the addresses and QR codes of various Cryptocurrency wallets to which they can send funds to purchase tokens.

Information on the total amount of tokens purchased, the ICO schedule, token cap, and the percentage of the total amount of tokens sold will also be available in the ICO participant personal account. Calculate the number of tokens for purchase, including bonuses, and the applicable exchange rate depending on the chosen Cryptocurrency on this page as well.

The details of the transfer will become available in the user’s transaction list in the ICO participants personal account, after the transaction confirmation is received. Transaction details contain the confirmation time, transaction amount, the number of tokens received, and the number of bonus tokens depending on the ICO phase. Tokens will be delivered to the user’s specified ETH wallet at a specified date after the ICO concludes. The FIFO team will make their best effort to promptly summarise and reconcile all the necessary statistics that will be needed for the correct token delivery to all ICO participants.


CONCLUSION

We aim to offer our customers with a simple, intuitive, easy to use platform. Customers will not have to pay any foreign currency conversion charges as they will be using GBP to buy the associated Cryptocurrency assets.

In order to make such payments possible for all consumers with maximum convenience, we aim to connect the underlying blockchain and offer an easy-to-use interface to access any of the blockchain and traditional assets.

With the ICO to be conducted by the Distributor, a wide range of individuals will have the opportunity to participate in our long-term growth and success story to fundamentally change the world of Cryptocurrency procurement and portfolio management.

We look forward to welcoming you all on-on-board as customers and investors.

getFIFO.io Founding Team

We believe that the blockchain technology and Crypto-currencies are the payment and transfer of value method of the future. We believe the getFIFO.io platform and the associated FIFO Fuel (FFUEL) token will streamline this process for UK customers.


RISK STATEMENTNo regulatory authority has examined or approved any of the information set out in this Whitepaper. No such action has been or will be taken under the laws, regulatory requirements or rules of any jurisdiction. The publication, distribution or dissemination of this Whitepaper does not imply that the applicable laws, regulatory requirements, or rules have been complied. To the maximum extent permitted by the applicable laws, regulations and rules, FIFO limited and its affiliates and their respective officers, employees or agents will, in relation to the website and FIFO tokens, not be liable for any damages of any kind, including, but not limited to, direct, consequential, incidental, special or indirect damages (including but not limited to lost profits, loss of revenue or third party loss whether foreseeable or otherwise, trading losses or damages that result from use or loss of use of the website and FIFO Tokens).

For the avoidance of doubt, The Distributor expressly disclaims any and all responsibility for any direct or consequential loss or damage of any kind whatsoever arising directly or indirectly from: (i) reliance on any information contained in this document, (ii) any error, omission or inaccuracy in any such information, (iii) any action resulting therefrom, or (iv) usage or acquisition of products, available through the website.

You acknowledge and agree that you are not purchasing FIFO tokens for purposes of investment, speculation, as some type of arbitrage strategy, for immediate resale or other financial purposes. Some of the statements in the Whitepaper include forward-looking statements which reflect the Distributor’s current views with respect to execution roadmap, financial performance, business strategy and future plans, both with respect to the Distributor and the sectors and industries in which the Distributor operates.

Statements which include the words ‘’expects’’, ‘’plans’’, ‘’believes’’, ‘’projects’’, ‘’anticipates’’, ‘’will’’, ‘’aims’’, ‘’may’’, ‘’would’’, ‘’could’’, ‘’continue’’ and similar statements are of a future or forward-looking nature. All forward-looking statements address matters that involve risks and uncertainties. Accordingly, there are or will be important factors that could cause the Distributor’s actual results to differ materially from those indicated in these statements.

These factors include but are not limited to those described in the part of the T&C entitled ‘’Risks’’, which should be read in conjunction with the other cautionary statements that are included in the T&C. Any forward-looking statements in the Whitepaper reflect the Distributor’s current views with respect to future events and

are subject to these and other risks, uncertainties and assumptions relating to the Distributor’s operations, results of operations and growth strategy. These forward-looking statements speak only as of the date of the Whitepaper.

Prospective buyers of the FIFO tokens should specifically consider the factors identified in the Whitepaper and T&C which could cause actual results to differ before making a purchase decision. No statement in the Whitepaper is intended as a profit forecast and no statement in the Whitepaper should be interpreted to mean that the earnings of the Distributor for the current or future years would be as may be implied in this Whitepaper.

LEGAL DISCLAIMERPlease read the following notice carefully before proceeding to read this Whitepaper document issued by FIFO Limited, an exempted company incorporated and existing under the laws of England and Wales (hereinafter – “Distributor”).

This notice applies to all persons who read this document. Please note this notice may be altered or updated. The Whitepaper does not constitute any relations between you (hereinafter – “you” or “Holder”) and the Distributor. Acquiring of the FIFO tokens is available only after accepting the Terms of token sale (hereinafter – “T&C”). Acquisition of FIFO cryptographic tokens does not present an exchange of cryptocurrencies for any form of ordinary shares of the Distributor and a Holder of FIFO cryptographic tokens is not entitled to any guaranteed form of dividend; Holders of FIFO tokens are only entitled to certain rights within the T&C. FIFO tokens are not intended to constitute securities in any jurisdiction.

This Whitepaper does not constitute a prospectus or offer document of any sort and is not intended to constitute an offer of securities or a solicitation for investments in securities in any jurisdiction. This Whitepaper is for information purposes only. The contents of this Whitepaper are not a financial promotion. Therefore, none of the contents of this Whitepaper serves as an invitation or inducement to engage in any sort of investment activity. Prospective acquirers of FIFO tokens should carefully consider and evaluate all risks and uncertainties associated with the cryptocurrencies, FIFO Ltd and their respective businesses and operations, the FIFO tokens and the FIFO Initial Coin Offering. Familiarise yourself with all the information set out in this Whitepaper, Risk Notice and the T&C prior to any purchase of FIFO tokens. Ensure that you are aware of all of the would be risks prior to obtaining FIFO. The Risk Statement details all potential risks that you should consider. We recommend that you seek out independent financial advice before engaging in any sort of business endeavour.

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