next generation self-optimizing network ericsson ran complemented by danateq machine- learning...
TRANSCRIPT
Next Generation Self-Optimizing Network
Ericsson RAN complemented by DANATEQ Machine-learning Analytics
WWW.DANATEQ.COM
Reward Provisioning, Fullfilment & Triggering
1. Quality-related events (e.g. dropped calls) are picked up from RT/NRT interfaces.
2. The events are pushed up to Online Analytics for subscriber behavior analysis and offer matching.
3. Should the analysis result in detection of an actionable event, a workflow engine immediately executes a fulfillment workflow, e.g. provisions a reward for a subscriber into an IN/OCS.
Service Quality Management Rewarding
WWW.DANATEQ.COM
Trigger campaigns for Specific Subscribers from Under Utilized Cells
Campaign Execution Platform
1. The system detects subscribers who often make calls or send SMS from a particular location area (automatic white-listing)
2. The system monitors capacity utilization in each location area (number of calls/SMS).
3. The system automatically generates campaign mechanics for each of the individual location areas to increase utilization during periods of capacity under-utilization.
4. The system automatically launches different campaigns in different areas via a Campaign Execution System.
5. The system automatically analyzes the yields, adjusts mechanics and re-launch campaigns.
Yield Management
WWW.DANATEQ.COM
Block fraud SIM card in the HLR (latency in ms)
HLR
1. Outgoing Calls & SMS events are picked up from RT/NRT interfaces.
2. The events are pushed up to Online Analytics for subscriber behavior profiling.
3. If the analytics results in detection of a SIM card that matches a fraudster profile, the Online Analytics launches a workflow that blocks the SIM card in the HLR.
4. Sophisticated profiling rules can be configured and enforced with minimal latency. No datawarehouse is required.
Gray Routes Blocking
WWW.DANATEQ.COM 7
Cloudfone SQZ: Introduction
Cloudfone SQZ
Cloudfone has developed a proprietary technology that allows Android Devices to perform Data Traffic Compression and Traffic Optimization reducing the drain of Cloudfone devices on network bandwidth.
Cloudfone SQZ is similar to Blackberry DataSmart technology, but works with any Android 4.0+ devices.
Cloudfone SQZ reduces consumption of wireless network bandwidth capacity without network infrastructure upgrades.
No upgrades or changes to the core network are required.
Cloudfone SQZ enables the operator to offer lower data tariffs or increase the data usage for the same price due to the savings in data network capacity.
WWW.DANATEQ.COM 8
Cloudfone SQZ: Data Compression
All traffic going in and out of Cloudfone SQZ is compressed online.
Compression rates:
•Up to 50% less traffic on Web Surfing
•Up to 75% less traffic on Email
•Up to 50% less traffic on Social Networking
Video Transcoding:
•Variable video bit rate via online video transcoding.
•Up to 50% less on video traffic such as YouTube.
DANATEQ LINKCognitive, Online Campaign and Offer Management using Machine-learning Analytics with the Ericsson CS5
WWW.DANATEQ.COM
OUR TRANSFORMATION PRODUCT: LINK TELECOM
LINK TELECOM is a next-generation, dynamic, real-time, analytics-based, customer lifecycle and product lifecycle management platform developed from proprietary cognitive technology.
The creation of LINK TELECOM was based on DANATEQ’s work in the Artificial Intelligence domain used for robotics applications, making it the only product of its kind to employ cognitive technology frameworks that result into a business system that “learns and adapts” to the business objectives from which it was designed.
WWW.DANATEQ.COM
Supporting GSM (2G, 3G, LTE), Fixed Line, Broad-band subscribers
Market Reference: 1.5 billion transactions a day in the Philippines
Performing real-time analytics for more than 50 million subscribers
We’ve partnered with several companies in their business transformation and have deployed in multiple Asian Tier 1 Telecom Operators.
WHAT WE’VE DONE SO FAR
WWW.DANATEQ.COM
FOOTPRINTS IN ASIA
DANATEQ PTE. LTD. SINGAPORE20 Cecil St,#14-01
Equity Plaza, Singapore (049705)
DANATEQ PTE. LTD. RUSSIA
Bugrov Business Park, Office B321
Pereulok Motalny Street 8,Nizhny Novgorod,
Russia, 603140
DANATEQ, THAILAND10th FLoor, RSU Tower,571 Sukhumvit Road,
Klongton-Nua, Wattana, Bangkok, Thailand
10110
DANATEQ LTD. HONG KONG
3905 Two Exchange Square,
Connaught Place Central,
Hong Kong
DANATEQ PHILIPPINES, INC.
Suite 300 Rufino Plaza Building
6784 Ayala Ave., cor V.A. Rufino St.
Legaspi Village, Makati City,
Manila, Philippines 1226