wvba presentation - 19 feb 19€¦ · costs and twin threats from e-commerce and d2c brands, but...
TRANSCRIPT
SEM & Analytics Clients
Driving Footfall
BrightLocal’s 2018 Consumer Survey Review
• 86% of consumers read online reviews for local businesses
• 85% of consumers trust online reviews as much as personal recommendations
• 68% of consumers left a local business review when asked
• 81% of those who see an ad or article will go to a website before they buy, online or in-store
Google My Business
Google My Business
Google My Business Posts
Reviews, Q&As
Google Analytics
Google Analytics
SEO Starter Guide
SEO Traffic
Audiences
Audiences
Google Ads - Text
Google Ads - Display
Display Ads
Display Ads
Google Ads - Shopping
Showcase Shopping Ads
Targeting
Senti
Senti
One Holyrood
One Holyrood
One Holyrood
One Holyrood
Targeting
Thank You!