wssm womens surf style magazine, surf, beach and lifestyle fashion guide 2012

$9.99 U.S. & CANADA

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SUM 12

PHOTOS BY: Daniel K. Fine Arts

MODELS: Chrislaine Mendonca, Beccy Hailstones,

Ryan Hailstones, Paul McLaughlin

SET DRESSERS / FASHION COORDINATORS: Becca P., Trish Edwards

HAIR & MAKEUP BY:Macy Smit, Rachel Quintanilla,

and Chelsea Stonehouse, from the Paul Mitchell School- Honolulu

(http://ulupono.paulmitchell.edu)

ChrislaineTop: “Butterfly Top” in white burnout by Juli and Fred,

that lifts into a perfect half moon when arms are raised. Soft, flowy... oh so nice! (www.juliandfred.com)

Skirt: “RL407 Red” dress/skirt, that billows andsways in a beach breeze, and can be worn 8 different ways.

By Elan (clothingobsession.com) Necklace: by www.trendyjewels.com / 1-800-722-2309

118 | womenssurfstyle.com | wSSm

http://ulupono.paulmitchell.edu

http://www.kandywrappers.com


wSSm | womenssurfstyle.com | 119

Morning SunriseBECCY (top left)

Shirt / Coffee Cup: “stop. smile. breathe. life is beautiful” burnout tee with tree, “keep calm and carry on” Boho Latte

mug, by Natural Life (www.naturallife.com)

Lounge Pants “Knee Patch Drawstring Pant” in Blue Raz by Rebecca Michaels (www.rebeccamichaels.com)

Cap: “Planet” in white by Peter Grimm(www.petergrimm.com)

Jewelry: “Pompom Ring” in gold, “Impulse Whisper Bead Bracelet” bangle by Calypso Studios

(www.calypsostudiosinc.com)

Watch: “Bar Watch” in purple... this bracelet conceals an intricate L.E.D. watch that becomes visible at the touch of a

button. By CROW Watches (www.crowwatches.com)

Shoes: “Clover” in brown by Cushe (www.cushe.com)

CHRISLAINE (top right) Shirt: “V-Neck Camisole” in Orchard Road by Rebecca

Michaels (www.rebeccamichaels.com)

Pants: “Outland Knicker” in Indian Teal by Carve Designs (www.carvedesigns.com)

Scarf/Beach Bag/Coffee Cup: “Marrakesh Scarf” in pink/purple, “Love One Another” hemp bag, “Life is good- enjoy

the little things” Artisan Collection mug, by Natural Life (www.naturallife.com)

Jewelry/Headband: “It’s a Wrap” clay bead wrap in Pink Flower, glass bead wrap in Pink, and fabric wrap in Blue,

“Bendi-Bandz” in brown polka dot, by Calypso Studios (www.calypsostudiosinc.com)

Anklet: by www.trendyjewels.com / 1-800-722-2309

Shoes: “OOahh Slide” super comfy slide, in fuschia by Oofos (www.oofos.com)

CHRISLAINE (right page) Dress: “MG155” off-shoulder smock dress in white by Elan

(www.clothingobsession.com)

Necklace (long) / Beach Bag: “Coffee With Tagua Center Necktie Necklace” by Virginia Natural Jewelry/CordoBags,

“Lucy Mochila” multicolored mochila (back pack) by CordoBags (www.cordobags.com)

Necklace (heart): by www.trendyjewels.com1-800-722-2309

Bracelets: “Impulse Whisper Bead Bracelet” bangle, “It’s a Wrap” glass bead wrap in multi/metallic, “Nautilus Single Wrap

Bracelet” in multi, by Calypso Studios (www.calypsostudiosinc.com)

Hat: “Scrunchie” in blue dots, sporting a light wire-edged brim that scrunches, shapes and curls to match your every

mood- by Wallaroo Hat Co. (www.wallaroohats.com)

Beach Walk








Surf Check


Surf CheckWaves, Wetsuits & Surf Toys

PAUL (left) Shirt: Wave Riding Vehicles (www.waveridingvehicles.com)

Boardshorts: INVAD (www.invad.com)

Sunglasses: “The Producer Polarized” by Modasten(www.modasten.com)

Necklace: Charming Shark Surf Jewelry (www.charmingshark.com)

Watch: “BFW” in neon lime green band with blue zebra face, water resistant, by CROW Watches (www.crowwatches.com)

Surfboard: Wave Riding Vehicles (www. waveridingvehicles.com)

Traction Pad: by Freak Traction (www.freakinfo.com)

PAUL (bottom left) Wetsuit: “Epic” 3/2mm shorty wetsuit, made from super soft, superelastic, E-stretch neoprene designed for maximum fit and

performance. Constructed with flatlock stitched seams, this suit allows for a little extra room in the shoulders, so no rubbing!

(www.exceedwetsuits.com)

Surfboard: Wave Riding Vehicles (www.waveridingvehicles.com)

Camera & Headstrap: “HD Hero 2” featuring 1080p WVGA, 30-120 FPS, and 11MP/10 photos/second! Capture every

second of your ride, HANDS-FREE, with the handy head strap! (www.gopro.com)

BECCY (right) Wetsuit: “Empress Black” Contour cut for a beautiful fit,

3/2mm full wetsuit. Made of superelastic E-stretch neoprene with glitter tattoos and designs made with patented super-

stretch ink. You have to feel this suit to believe it... like butter on your skin! GBS seams stretch with the suit and keep water out.

(www.exceedwetsuits.com)

Surfboard: “Little Screamer” 5’10” in Checker Me Out, by Chick Sticks (www.chicksticksbylola.com)

Phone Case: “Wave” waterproof phone case compatible w/iPhones & Blackberrys. Sand-proof, waterproof (up to 6 meters)

and available in 4 colors. Great for those that need to stay in touch with loved ones while out enjoying the water!

(www.arycaproducts.com)






OutriggerBECCY

Shirt: “RSS77NEONYELLO” crop top in striped neon yellow and grey... super comfy! By Elan(www.clothingobsession.com)

Bikini: “Tiare Reversible Lowrise Bottom” in print, byHoney Girl (www.honeygirlwaterwear.com)

Sunglasses: “Francesca Crystal Purple” polarized, by Peppers Eyeware (www.peppersusa.com)

Watch: “Bar Plastic”a watch/bracelet that conceals an intricate L.E.D. watch that illuminates at the touch of a button.Fully adjustable by adding or removing links, and available in 3 versions and multiple colors. Great conversation piece!

By CROW Watches (www.crowwatches.com)

Beach CruiserCHRISLAINE Hoodie: Heavyweight hoodie with the classic “Toes On The Nose” logo. High quality and perfect for that morning bike ride to check the surf. (www.toesonthenose.com)

Tank: “Salty Sweet”beach tank in black by Salty Sweet Clothing (meet the designer on page 74) www.saltysweetclothing.com

Shorts: “Rip My Heart Out Denim” shorts byIron Fist (www.ironfistclothing.com)

Sunglasses: “Wylie Alpine White with Blue Mirror” byPeppers Eyeware (www.peppersusa.com)

Hat: “Diva” hat in brown & white stripes-- the ultimate beach hat, by CordoBags (www.cordobags.com)

Shoes: “OOahh Slide” amazingly soft & comfortable, in black by Oofos (www.oofos.com)

Bicycle: “Beach Cruiser” BIKEFACTORY (bikefactoryhawaii.com)

Surfer DudePAULShirt: “Feelharmonic” tee in soft light cotton, front and back prints, and the signature Johnny Russia zipper trim. (www.johnnyrussia.com)

Sunglasses: “Tumbler Shiny Black” with thin, polarized lenses by Peppers Eyeware (www.peppersusa.com)

Necklace: Charming Shark Surf Jewelry(www.charmingshark.com)

Bracelet: 9” long “Soho” bracelet made from dyed waxed linen cording and copper-colored beads, complete with a mini-buckle closure, by Calypso Studios (www.calypsostudiosinc.com)

Shoes: “Tammerack WP” Premium waterproof leather and suede uppers with a ventilated mesh lining. Rugged and durable, by Cushe (www.cushe.com)


Beach DayBECCY (above left) Shirt: “Salty Sweet” soft tee, in teal by Salty Sweet (www.saltysweetclothing.com)

Bikini: “Coral” bottoms with barrier blue accent trim by Odina (www.odinasurf.com)

Cap: “DEDE” in pink by Peter Grimm (petergrimm.com)

Bracelet/Purse: www.trendyjewels.com1-800-722-2309

EMREE Headband: “Bendi-Bandz” in purple/pink floral by Calypso Studios (www.calypsostudiosinc.com)

CHRISLAINEShirt: “Over The Top” v-neck tee in black by Salty Sweet (www.saltysweetclothing.com)

Skirt: Flirty pink plaid by JIMMY’Z (www.jimmyzworld.com)

Beach Bag: “Love One Another” hemp bag, by Natural Life (www.naturallife.com)

Sunscreen: “Sun Bum SPF 50+ Continuous Spray” sunscreen, Paraben/PABA/Oil free, by Sun Bum (www.trustthebum.com)

PAULShoes: “Manuka Slide” in mid grey, made of soft full grain leather, by Cushe (www.cushe.com)

Sunglasses: “Tumbler Shiny Black” with thin, polarized lenses by Peppers Eyeware (www.peppersusa.com)

Hat: “PGX” by Peter Grimm (www.petergrimm.com)

Traction Pad/Leash: by Freak Traction (www.freakinfo.com)

Surfboard: Wave Riding Vehicles (www.waveridingvehicles.com)

Surf Trip CHRISLAINE (below left) Shirt: “Alex” soft tank with adjustable straps, in salmon by Juli And Fred(www.juliandfred.com)

Skirt: in light blue denim by Jimmy’Z (www.jimmyzworld.com)

Hat: “Riviera” in Ivy by Peter Grimm (www.petergrimm.com)

Jewelry: “Sundance Collection” earrings, bracelet and 40” continuous necklace of luminous glass, crafted metal/

resin accents, in green by Calypso Studios (www.calypsostudiosinc.com)

Purse: “Monterey Beach”crossbody purse, with top zipper closure, multiple zipper pockets,

cell phone pocket, and made of neoprene! Dependable and durable, by Beach Handbags (www.beachhandbags.com)

Anklet: www.trendyjewels.com1-800-722-2309

Shoes: ”Duke” in pink plaid... perfect for traveling with it’s easy slip-on style. By Cushe (www.cushe.com)

Boardbag: “6.6 Day Mission” black on black by On A Mission (www.oamsurf.com)

PAULHoodie: JIMMY’Z pullover hoodie is pure luxury in comfort and surf style. The more you wash it, the more you’ll love it! Available in Hawaii at House of

Fly’s and Surf Garage, as well as online. (www.jimmyzworld.com)

Boardshorts: INVAD (www.invad.com)

Shoes: “Evo Slide Leather” a killer travel shoe in black, by Cushe (www.cushe.com)

Sunglasses: “20elevens - Blackout” (Smoke gradient lens) by Dicks Cottons

(www.dickscottons.com)


Hat: “KIWI” by Peter Grimm (www.petergrimm.com)

SHADE SHACK Instant Sun Shelter Pop-Up, featuring an easy twist n’ fold portable beach tent-- weighing only 4 pounds, and sets up in seconds! Sun protection rated at UPF 30, it anchors easily to the beach with sewn in sand bags, and is complete with adjustable windows, and zippered back panel for cooling. Carry bag included, opens to 90”W x 53”D x 51”H. By Demco Incorporated, purchase at amazon.com




CALAVERA Bikini: “Fierce in Stripes” by Calavera, swimwear tested in the beautiful surf of Costa Rica, by real surfer girls. Bottoms feature sexy velcro sides and medium coverage back (sides are reinforced with elastic for extra security). See their team profile on page 74. (www.calaveraswimwear.com)

MAKENA SURF WEAR Bikini: Stylish “Rasta” wide-side bottoms with minimal back coverage for the tan-line conscious surfer, with a “cross-back” top, by Makena Surf Wear (www.makenasurfwear.com)

Headband: “Rasta” by Body Coral (www.bodycoral.com)

CARVE DESIGNS Bikini: “Bondi Top” reversable, and “Ryder Bottom” with moderate coverage and adjustable tie-sides, both in reef/indian teal print, by Carve Designs, a brand for the active surfing woman. (www.carvedesigns.com)

Surfboard: Wave Riding Vehicles (waveridingvehicles.com)

Traction Pads: Made from SUPER soft Polymer, front and back traction pads by Moby Grip. See our review on page 22. (www.mobygrip.com)

TAVIK Bikini: Hints of jungle life exude from the “Banditia” top and “Chacha” wide-side, lightly scrunched bot-toms by Tavik (tavikswimwear.com)

ODINA Bikini: “In the Curl” eco-friendly halter ban-deau top features a scrunch of accent fabric in the back, that helps keep the straps in place and adds more support. “Little Dume” bot-toms (also eco-friendly) feature a small fold-over waist, that can be worn scrunched up on the hips or flat for a smoother silhouette. See Odina’s team rider profile on page 76 (www.odinasurf.com)



TOES ON THE NOSE Bikini: “Wild Skin Brown” bandeau with a comfy neck strap and slightly molded cups, “Itsy Bitsy” low rise bottoms with shirred coral sides that accentuate the feminine curve, with the perfect amount of coverage. (www.toesonthenose.com)

Surfboard: 6’4” Keoki, perfect for north shore winter sessions. (keokisurfboards.com)

Traction Pad: A silky soft pad that allows for the BEST wet traction. In pink by Moby Grip... see page 22. (www.mobygrip.com)

CALAVERA Bikini: “Glam” twist-front top with a sexy keyhole design that helps keep it firmly in place during duck-dives by releasing any trapped water. Shown in purple, with cross-back ties that eliminate the strain on your neck. “Skimpy” bottoms feature an inner string in the waist ensuring the perfect fit while surfing! (www.calaveraswimwear.com)

Surfboard: “Little Screamer” 5’10” in Checker Me Out, by Chick Sticks (www.chicksticksbylola.com)

Traction Pad: “Sterling Spencer Giraffe Fade 2” by On A Mission (www.oamsurf.com)

BIKA Bikini: “Tilottama” luxury “beach bikini”, exquisitely embellished with silver and purple sequins, hand embroi-dery, and featuring el-egantly ruched bottoms with tie-sides. (www.bikabizarre.com)

JOHNNY RUSSIA Bikini: “Killer Zoya” in yellow, made of ultra soft fabric and lined on both top and bot-tom, with the top also lined with a layer of thin foam for added comfort and support. Bottoms feature moderate coverage. making this a show stopping, classy swimsuit for your next pool or beach party. (www.johnnyrussia.com)

TOES ON THE NOSE Bikini: “Funkadelic” is perfect for surfing with the halter style top that leaves you feeling secure in any size waves. “Itsy Bitsy” low rise, adjustable tie side bottoms allow you to tighten or loosen, depending on your activity needs. An excellent surf suit! (www.toesonthenose.com)



Destination TropicaleCHRISLAINEDress: Fun, light and perfect for an afternoon or evening in the tropics, by JMP Fashions (www.jmpfashions.com)

Hat: “Tokyo” by Peter Grimm (www.petergrimm.com)

Earrings/anklet: “Leather Rocks” imitation leather and metal leaf earrings, seed/bead/shell stretch anklet by www.trendyjewels.com / 1-800-722-2309

Bracelets: 9” long “Soho” bracelet made from dyed waxed linen cording and copper-colored beads. “Its a wrap” glass bead wraps in yellow/blue, pink/green, and “Team” purple/gold by Calypso Studios (www.calypsostudiosinc.com)

Shoes: “OOahhs” in orange by Oofos. Like you’re walking on marshmallows! (www.oofos.com)

Tote: “La Jolla Cove Beach” in flower power by Beach Handbags. Featuring a top zipper closure, 2 interior zipper pockets/slip pockets and a cell phone pocket. Made of high quality neoprene! Measures 13 1/2” x 11” x 4 1/2”(www.beachhandbags.com)

Pink PantherBECCY (right page) Hoodie: “Ladies Misfit Denim And PU Jacket” with fight-style hoodie. Light yet durable by Iron Fist (www.ironfistclothing.com)

Shirt/Jeans: “Flower” crop top burn-out tee, and “Ripped” jeans by Body Coral (www.bodycoral.com)

Sunglasses: “Juliana Purple to Tortoise Fade” polarized, by Peppers Eyeware (www.peppersusa.com)

Necklace: “Floral Pattern Heart” in antique finish by trendyjewels.com / 1-800-722-2309

Watch: “Bar Watch” in shiny metallic green. Hidden within this bracelet is an intricate L.E.D. watch that becomes visible at the touch of a button. By CROW Watches (www.crowwatches.com)

Bracelets: “Its a Wrap” fabric wrap bracelet in black/gold, 9” long “Soho” bracelet in black, made from dyed waxed linen cording/copper-colored beads. “Its a wrap” metallic bead wrap in black/gold by Calypso Studios (www.calypsostudiosinc.com)


Pink Panther


Young LoveRYAN (left page)Jeans: Ripcurl (www.ripcurl.com)

Cap: “Magnus” by Peter Grimm (www.petergrimm.com)

Shoes: “Wave” in black, featuring suede and neoprene uppers, with a ventilated mesh microfiber lining. Super comfy! By Cushe (cushe.com)

Necklaces: Charming Shark Surf Jewelry (www.charmingshark.com)

Watch: “Bar Plastic” in turqouise, a bracelet style watch that conceals an intricate L.E.D. watch that illuminates at the touch of a button. Fully adjustable by adding or removing links, and available in 3 versions and multiple colors. By CROW Watches (www.crowwatches.com)

Sunglasses: “Double Down” in matte brown, polarized, by Peppers Eyeware (www.peppersusa.com)

Skateboards: “Haka Pua 45inch”, “Anela Guardian Angel 38inch” both decks lightly dusted in sand for better traction. Excellent cruising boards-- especially when accompanied by a “Pohaku” Big Stick! By Kahuna Creations (www.kahunacreations.com)

BECCY (left page) Top: “Josephine Die Twice” in a stretch/cotton/poly knit fabric, in brown- with a JR signature side-arm, oversized zipper! By Johnny Russia (www.johnnyrussia.com)

Jeans: “Ripped” jeans by Body Coral(www.bodycoral.com)

Shoes: “Kukui Leather” in red, featuring premium full grain leather, a breathable canvas lining, moulded foot cushioning, and a unique leaf design on the sole. By Cushe (www.cushe.com)


Earrings: by trendyjewels.com1-800-722-2309

Sunglasses: “9th Avenue” polarized, by Modasten (www.modasten.com)

Sunny DaysBECCY (below left) Hat: “Bedford” in green by Peter Grimm (www.petergrimm.com)Sunglasses: “Mosa Lucy” in Purple Seaweed, by DIZM (www.dizmeyewear.com)

RYAN (below) Sunglasses: “Double Down” in matte brown, polarized, by Peppers Eyeware (www.peppersusa.com)

CHRISLAINE (below right) Sunglasses: “Isabel Tortoise to Agua Fade” polarized, by Peppers Eyeware (www.peppersusa.com)


Girls Night OutCHRISLAINE (left)

Jacket: “3/4 Sleeve Hoody Cardigan” in blush by Rebecca Michaels

(www.rebeccamichaels.com)

Shirt: “RSS31STRIPEWHT” boxy crop top in white/ash stripes. Casual and comfortable, by

Elan (www.clothingobsession.com)

Earrings/Necklace: “Orange Peel Rose Necktie” and earrings; this beautiful duo is

made from orange peel and acai seeds. The or-ange peel is dried and shaped to form delicate rose shapes with one large rose in the center

creating the necktie look. A Chinese adjustable tie makes it easy for you to adjust the desired

length from 11” to 21”. By CordoBags (www.cordobags.com)

Scarf: “Pom Pom Scarf” in green and tur-quoise tie dye with turquoise pom poms, by

Natural Life (www.naturallife.com)

Jeans: “Ripped” jeans by Body Coral (www.bodycoral.com)

Shoes: “Pink Friday Platform Wedges” by Iron Fist (www.ironfistclothing.com)

BECCY (far right) Sweater/Tank: “HC70WHITE” dolman style

handmade sweater. “TT2WHITE” tank, by Elan (www.clothingobsession.com)

Jeans: “Ripped Chains” by Body Coral (www.bodycoral.com)

Bracelet/Ring: “Its a Wrap”metallic bead wrap in black/silver, “Pompom” ring in black/

silver by Calypso Studios (www.calypsostudiosinc.com)

Bracelets: “Seed Bead Sailor Knot” bracelets in naturals (www.trendyjewels.com

1-800-722-2309)

Shoes: “All Star Platform Wedge” by Iron Fist(www.ironfistclothing.com)



Girls Night Out


SunsetBECCY

Shirt: “MD6HeatherOliv”peekaboo sleeve flowing top by Elan

(www.clothingobsession.com)

Pants: “RY233BLACK” drawstring lounge pants with cuff bottom legs. Excellent for

that sunset on the beach, by Elan (www.clothingobsession.com)

Cap: “Reformer” by Peter Grimm(www.petergrimm.com)

Bracelets: Stretchy multi-string bracelets,by Calypso Studios

(www.calypsostudiosinc.com)

Sunglasses: “Hallie Amber Tortoise” polarized, by Peppers Eyeware

(www.peppersusa.com)

wssm womens surf style magazine, surf, beach and lifestyle fashion guide 2012

Documents

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