Social Media Marketing – new ways to communicateWho’s using it and how? Page 10

Are the streets paved with gold?No, but the floors might be! Page 4

Our toughest test yet!Bona Lifetime Support to the rescue in Shanghai Page 7

InterfaceThe magazine for wooden floor manufacturers worldwide May 2011

Would Gaudi have approved?

Cork floors installed in the Sagrada Familia Page 8

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Interface

2Interface

Dear Readers,Welcome to a new edition of Interface magazine. This year got off to a great start at Domotex in Hannover Jan 15 – 18th where we met several Bona customers and had the chance to take the tempera-ture of the industry.

In spite of tough conditions over the last couple of years, the mood was generally optimistic. Most companies anticipate that the signs of growth which began to emerge in 2010 will continue more strong- ly throughout 2011. There are still big variations between individual markets. Some countries are struggling due stagna-tion in the building industry where volumes dropped dramatically during the credit crunch. Others, such as Brazil, are enjoying a building boom.

One marked trend, is that parquet manu-facturers are developing some great new products in response to changing interior design trends. New stains, printed patt-erns and wood species all help to make the floor a more prominent part of the overall design. We are also seeing some creative new approaches to marketing. For example, our Austrian customer, Scheucher, has recently introduced an IT tool with a user-friendly interface to help customers choose the right floor.

The Bona Lifetime Support concept is getting stronger. In a tough market, our customers appreciate the full business advantages of back up – all the way from installation through floor main-tenance and renovation more than ever. US distributor BR-111 is one of several companies now actively promoting our Lifetime Support concept and tak-ing full advantage of the products and services offered within it.

An exciting novelty from Bona this year is the UV version of our super-resistant Bona Traffic finish. Tested in the Finnish pavilion at the Shanghai World Expo in 2010, and further developed in coopera-tion with our customers, we now have a formula that lives up to the name, Bona Traffic. (Read more on Page 4 and back cover).

I hope you enjoy this edition of Inter-face and welcome all your comments, as usual!

Yours sincerely

Paul Spångberg Vice President and Director Division

Industrial Coating

Market update

Bona’s mission:

”To bring out the best in wooden floors”

www.bona.com

Bona is a global company. We’re active in more than 50 countries all over the world and have

subsidiaries in 18 countries in Europe, North America, Latin America and Asia Pacific. We have

production facilities in Sweden, Germany, the U.S. and China.

We are specialists in supplying all the products necessary for the installation, maintenance

and renovation of wooden floors. In fact, we supply just about everything except the wood itself.

Our complete system of products includes coatings, UV finishes, sanding machines, abrasives,

adhesives and maintenance products. They meet the needs of contractors, producers of pre-

finished wooden floors, architects, specifiers and homeowners. We create all our products to

work perfectly with each other to bring out the best in wooden floors. From production and

installation to maintenance and renovation – we’ve got it covered.

Inside

3 Domotex – a great start to 2011

4 Stile leads the way in fashionable floors

5 Greenkett – an exclusive interview with Iglesias

8 Amorim, proud supplier to Gaudi’s masterwork

9 Ribadao invests in the US market

10 What’s so cool about Social Media Marketing?

11 BR-111 and the branding of exotic hard woods

12 Bona UV Traffic for pre-finished floors

PublisherPaul Spångberg

EditorCamilla Bark

Contributors listPontus Forsell, Juan Ramon Iglesias, Marcel Kies, Tuula Myllykangas, Lorenzo Onofri, Daniel Pagano, Julio Pereira, Joanna Le Pluart – freelance writer, Armando Tavares.

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B.

A. F.

C.

D.

E.

Hannover, Jan 15th—18th 2011:

Market update

As many of you already know, the annual Domotex trade fair took place in Hannover in January. As you can see from the examples below, the ef-fort and creativity put into building attractive, welcom-ing stands was higher than ever!

A. The ‘egg’ self-service information unit by Solid floor was a stylish way of provid-ing product information on screen, which could be easily backed up by real wood samples.

B. Amorim welcomed visitors with refresh-ments and comfortable, café-style seating.

C. Baltic Wood’s tree silhouette shielded meeting tables from the central aisle and gave visitors a sense of privacy.

D. Coconut Wall Deco manufacturer Enito used powerful images to draw attention to the environmental damage caused by illegal logging.

E. Chinese manufacturer Ua, proposed this checker board of rough-hewn pine squares as an alternative kind of wall décor.

Domotex stand designs reach new heights!

F. Bimbo’s simple but highly impressive display consisted of 3.5 metre high pillars, each made using a single plank of wood.

Fans of Bona Latin America – if you like us already, it’s time to ‘like’ us on Facebook too!

Just go to our Bona Latinoamerica web site and click on the text ‘te gusta Bona Latinoamerica’ in the left hand column. Your name will be added to the list of peo-ple who like us… which is getting longer every day. Your existing friends will get a ‘recent activity’ report saying that you like Bona Latin America, and we’ll be added to your Facebook profile ‘likes’ list.

Share the newsIf you want to share our Bona Boletin (Ecoparket on-line Latinoamerica) with your friends on Facebook, just click on the logo where it says ‘Compartir’. The Bona Boletin will appear in your Facebook status. (It also works for Twitter and the full range of social media – so what’s stopping you?).

Like us on Facebook

Bona Latinoamerica on Facebook

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Leading the way in fashionable floors

In 2008 the Italian parquet producer, Stile, invested over 13 million Euros to expand and modernise its factory into a fully automated parquet production facility.

Hand in hand with this investment went the ambition to be at the cutting edge of fashion and popular taste. Stile sales manager, Lorenzo Onofri comments, “Nowadays, when people want to create a new style of interior that also means a new floor.”

One of Stile’s most successful product ranges over the last couple of years, on both the US and European markets, has been floors treated with Bona Naturale. Naturale gives all the protection of a nor-mal Bona UV finish, whilst leaving the wood looking completely natural. It’s a popular alternative to oiled wood, being much more practical to take care of.

Following on from its success with Bona Naturale, in December 2010 Stile launched a product range with a new, highly wear resistant surface, Bona Traffic UV. Bona and Stile worked together to perfect this new finish, fine-tuning it to achieve the ex-act same smooth, satin look and feel as the well-known professional product of the same name. Stile’s new range is destined

primarily for use in commercial premises such as offices, hotels, shops and show-rooms.

Stile & Bona keep in step

Designer wooden floors chosen to match the designer furniture

Product news

Use special effects pigmentsOne of the things that distin-guish real wooden flooring from other types of material is that literally every piece of timber is different.

While the overall impression may be of a particular colour or grain pattern, look closer and you start to notice that wood contains a world of infinite variety.

Now, Bona has developed a new way of highlighting that uniqueness. By apply-ing one colour pigment deep in the grain of the wood and another on the surface, we have found a way to emphasise the

wood’s individuality to full effect. This two-colour process can be easily car-ried out in industrial applications.

Highlight wood’s infinite beauty and varietyFor an even more dramatic impression, special effects pigments can be used –metallic gold and silver, self-illuminating or colours which change at different angles. These handcrafted special ef-fects are perfect for specialist stores, clubs or other interiors which aspire to stand out from the crowd.

Lorenzo Onofri,Stile sales manager

Examples from the metallic effects range

Customer profile

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Product news

Iglesias’ survival strategies for tough times

11 years ago, Spanish entre-preneur, Juan Ramon Iglesias set about growing his parquet business from a local com-pany to a household name. This exciting journey involved building a hi-tech production facility in Porrino, acquiring FSC certification and invest-ing heavily in the Greenkett brand. Things were going well when property prices crashed in 2007. Spain was one of the worst hit European markets. How has Iglesias weathered the storm?

“It’s not over yet! It takes time for a market recovery to be reflected in the figures, so this year could be our toughest yet,” begins Juan Ramon candidly. “In my opinion, it will be several more years before Spanish developers start building again. But the good news is we are still here!”. Thanks to the company’s international expan-sion, Iglesias’s does not depend on the

domestic market for survival. Greenkett floors are selling successfully in other parts of Europe and recently China and India too. Thanks to the product’s sta-bility and ease of installation, multi-layer parquet is becoming increasingly popular in the latter two markets.

Fewer competitors: more products Besides the obvious drop in domestic demand, Juan Ramon notices some marked differences between the market as it was 5 years ago and current con-ditions. “The competition is strong, but we face fewer competitors now than we did 5 years ago,” he says. Another inter-esting development he observes is the explosion of new styles – colourful stains and finishes – which are now available in parquet floors. “Fashion and variety. That’s definitely where we see the busi-ness going in the future!”

Laminates – just a short term trend During these tough times, laminate floors have gained market share at the expense of wood parquet but Iglesias does not think this will last. “Today’s laminate pro-ducers are bringing out some trendy, good-looking products. But laminate is not a serious competitor in the long run. Unlike wood, it cannot be sanded and

renovated and it certainly doesn’t ‘im-prove’ with age!” The other key advantage of wood over laminate floors is its en-vironmental friendliness. “Whereas lami-nate production involves chemicals and causes pollution, wood is a natural re-newable resource. If you buy a Green-kett floor, even the source of the wood is traceable.”

Iglesias has kept Bona close as a sup-plier and business partner for many years now. Juan Ramon describes Bona as ‘the best partner you could ever have – for life!” He appreciates the products, the services and the people equally. “They’re always available on the end of the phone when you need them. Exactly what we need – in good times and bad!”

Customer profile

And may the best floor win!

Paul Spångberg, Kinga Urbanska and Juan Ramon Iglesias of Bona at Domotex Jan 2011

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This is the Saima hardwood parquet floor by Karelia-Upofloor Oy, used in the Finn-ish Pavilion at Shanghai World Expo May – October 2010. In the last issue of Inter -face we asked, ‘How will it look after five million visitors have walked on it?’

Now we have the answer: as good as new.

Thanks to Bona Lifetime Support, after 6 months of heavy use, this wooden floor still didn’t need any renovation. From the hard-wearing UV surface treatment to the daily cleaning and maintenance products used on site, our complete treatment programme made it possible for Saima to meet the Shanghai challenge.

The Finnish Pavilion, 5.7 mill ion visitors later

Saima floor by Karelia-Upofloor Oy – still looking good at the end of the Shanghai World Expo

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At the Shanghai World Expo, the Finnish Pavilion’s hard-wood parquet floor- and Bona’s brand promise – was put to the ultimate test. As Tuula Myllykangas of Karelia-Upofloor Oy commented, “If anyone needed proof that a wooden floor can withstand prolonged, heavy use and still look great, this is it. After six months and a total of over 5 million visitors, it still didn’t need any major repair work.”

Bona present all the wayThe secret behind Saima’s excellent per-formance lies in the Bona Lifetime Support programme. Pontus Forsell of Bona Asia explains, “From the wear resistant UV pre-treatment, through the installation proce-dures using Bona R850 silane adhesive, to the daily application of a range of cleaning and maintenance products – Bona prod-ucts and technical expertise helped this floor meet the Expo challenge.”

Correct installation and aftercareFrom the very beginning, Bona ensured that Saima had the best pre-requisites for success. Bona technicians trained local Chinese floor installers and oversaw the installation process, making sure that the subfloor was sound and that the parquet

was properly glued down to maximise stability and minimise noise.

A local cleaning contractor, ISS, was hired to handle the daily cleaning and received a brief training in the use of Bona prod-ucts. Their staff cleaned the floor with Bona spray mops every day and they oc-casionally used a more concentrated Bona product for deeper cleaning when needed. Pontus continues, “This proved sufficient to keep the floor looking good. It had such a strong, wear resistant surface, it only experienced minor scratches during the whole period of the Expo.”

Great results for Bona and Karelia-Upofloor OyBona carried out a monthly inspection in order to document exactly how the floor was holding up at every stage. Pontus concludes, “The effects of being walked on by 10 million feet would be hard to simulate in a lab experiment, so this was really the best conceivable test for us. We already knew our products worked well; now we also know that they can be used success-fully on a grand scale.”

It was an additional bonus for Karelia- Upofloor Oy and indeed for the pavilion’s architects that the Finnish pavilion received a Golden Statue for the best Pavilion Design in category B (self-built pavilions from 2000 m2 – 3999 m2).

Tested to the limits!

Finland’s award-winning pavilion – even more visitors than expected!

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Amorim of Portugal

Amorim Revestimentos is part of the Portuguese Amorim Group which produces floor and wall coverings. In recent years, Amorim Revestimen-tos has evolved from being purely a cork floor manufac-turer to a much broader floor-ing solutions company. Today, it offers not only cork prod-ucts but also wood-on-cork products (the Woodcomfort line), and has also invested in several new product lines for e.g. Vinyl and Parquet floor-ing. Its products are sold in over 51 countries.

Amorim and Bona have been working together intensively for the last two years to develop new surface finishes for Amorim’s pre-finished cork and wood floors. Product- ion with UV finishes began this year and Amorim is very satisfied with the coopera-tion so far. Marcel Kies, Amorim Sales and Marketing Director comments, “Bona has a good philosophy as a full service pro-vider. It’s a major advantage to manufac-turers like us that they have Bona Lifetime Support, which is a complete range of finishes, maintenance products, training programmes and more.”

The Sagrada Família, BarcelonaDesigned by Catalan architect, Gaudí, the Sagrada Familia in Barcelona has been under construction since 1882. Although still unfinished, it has become one of the most popular monuments in the world, visited by millions of tourists every year. Now, visitors to the Sagrada Família’s crypt will be able to walk around on a cork floor, delivered by Amorim Revesti-mentos and finished with a hard wearing surface treatment from Bona. The natural cork floor was specified by architect Jordi Bonet i Armengol and comes from the Wi-canders® product range, part of Amorim’s Corkcomfort line.

The gentle elasticity of the cork makes it comfortable to walk on and it also pro-vides excellent sound insulation. The Bona finish guarantees that it will remain in good condition for many years to come. The Sagrada Família is expected to be finished in 2026, 100 years after Gaudí’s death. Why did Jordi Bonet i Armengol, the ar-chitect in charge of the construction of the Sagrada Família choose cork for the crypt of the majestic Cathedral? He explains: “Gaudí did not specify which flooring was to be used. The use of sandstone from the Montjuic area was customary in most churches in Catalonia, but this causes the sound to reverberate. As the surface of the Sagrada Família is very large (4500 m2, with capacity for 9000 people), using sandstone would make the building acoustically uncomfortable. Since acous-tics are of extreme importance in a project of this scale, I therefore did not hesitate to use cork.”

The many uses of corkCork is the outer bark of the cork oak tree, Quercus Suber. Cork oak forests cover approximately 2.5 million hectares across the Mediterranean region and most are located in Portugal, Algeria, Spain, Moroc-co, France, Italy and Tunisia. The bark is

Customer profile

The enduring beauty of cork

composed of cells filled with a gaseous mixture similar to air and lined with alternat-ing layers of cellulose and suberin. This lay-ering is what gives cork its wonderful elas-ticity and near-impermeability – qualities which make cork highly suitable material for the production of bottle stoppers, floor-ing, insulation sheets, bulletin boards and other similar products. First used during Phoenician and Greek times, cork is still the

Cork floors installed in the crypt, November 2010

Cork – the ideal covering for floors and walls!

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Customer profile

only material known to make a perfect seal during the ageing of the wine.

Today, this versatile material is also used in high-tech applications including car en-gines, dam mechanisms and airport run-ways. The aeronautics industry has even used cork as a thermal insulator in space shuttles!

Environmental profileCork remains the only tree whose bark can regenerate itself after each harvest, leaving the tree unharmed. This makes it one of the world’s truly renewable resources.

• Corkoaktreeslivefor250-350years, and can produce several hundred kilos of cork at every harvest.

• Atreemustbe20to25yearsoldbefore it can provide its first harvest.

• Corkisharvestedonasustainablebasis and the stripping of the bark does not harm the tree in any way. The bark grows back completely, taking on a smoother texture after each harvest.

• Acorkoaktreecanbesafelyharvested up to 20 times during its life cycle,

making it a truly inexhaustible natural resource.

• Portugal,whichproducesmorethan 50% of the world’s cork, has been particularly careful to safeguard this valuable resource.

Gaudi’s masterpiece approaches completion

Bona treatments increase confidence

Recently Ribadão and the US Exotic Hardwood Flooring distributor BR-111 commit-ted to work together more closely.

Armando Tavares comments on this important strategic decision: “BR111 is the largest and most respected exotic hardwood flooring distributor in the U.S. Its brand is synonymous with quality and sophistication, so we feel very confident about working together. We are also very confident in the future of the US market.”

Partnership with BonaWhen it comes to UV finishes, Ribadão works exclusively with Bona. “We began our pre-finished production line in 2009 and chose to work with Bona right away,” says Armando. “Bona is innovative. They come up with ideas and sugges tions which help us increase sales and differ-entiate from everybody else. And when

our customers find out we’re using Bona finishes, that gives them extra peace of mind.”

Background, Ribadão Established 35 years ago, Ribadão- In dústria de Madeiras S.A. produces top quality hardwood flooring using a number of different species from Africa and South America. The company’s pre-finished parquet floors are made in Portugal and

Portugese producer invests in the US market

exported all over the world – mainly to the US, but also to Europe. Altogether, floor-ing ac counts for about 50% of Ribadão-Indústria’s total sales.

Armando Tavares

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Social media and marketing:

Consumer trends

Since social media emerged, nothing is the same… But what exactly does the ex-pression “social media” refer to, and how can it serve com-panies’ marketing efforts?

Social media are communication tech-nologies created for social interaction. They use the Internet and mobile devices such as mobile phones, PCs and PDAs to support interactive dialogue, both real-time and “asynchronously” (i.e., with partici-pants communicating at different times). A common theme in descriptions of social media is the blending of new technology with the innate human need for social in-teraction, in order to create value, whether private or commercial.

Private use of social mediaFor most people, social media have prob-ably taken over as the greatest manifesta-tion of the Internet in everyday life. Face-book is the second biggest network with over 600 million users world-wide, as of January 2011. Outside China, few know that No.1 globally is in fact Tencent QQ, slightly larger than Facebook! Others are smaller, more specialised, and/or different in format. The more professionally oriented LinkedIn is one, with more than 90 million subscribers. The minimalistic, still-inde-pendent Twitter is clearly a social network, since its subscribers can maintain a per-sonal profile, send and receive messages, follow other accounts, and be followed. Twitter’s subscribers number around 190 million. Super-popular video-sharing site YouTube also has important aspects of a

social network, among them the ability to establish friends, send and receive mes-sages, communicate favourites, and set up one’s own channel. YouTube receives over 2 billion views per day!

You’ve seen the film…Which brings us to… Facebook (again). As the title of the 2010 film implied, Facebook is now The Social Network. Every day, hundreds of millions of peo-ple log onto Facebook, posting messag-es and photos and videos to their own pages, visiting friends’ pages to check out their news and gossip, chatting via instant messages, “friending” and “un-friending” other subscribers, “liking” and “unliking” content posted by others, and generally socialising through this me-dium. Each subscriber has a personal page leading to all sorts of information they upload. Facebook helps them keep track of their list of friends. Facebook also supports groups for every imagina-ble purpose, from fan clubs to profes-sional societies and businesses.

Marketing and the InternetWithout a doubt, the Internet has meant a lot for marketing: quick, cheap ac-cess to large numbers of people, with the possi-bility of interaction instead of old-style one-way communication. More- over, since people post information about themselves, and web operators like Google and Yahoo store lots of data about

users, it is possible to direct marketing to-ward geographically, demographically, or otherwise selected target audiences. Marketers can also advertise in social media networks. There are lots of web pages where ads can appear: Facebook, for example! These are shown in a discreet column to the right of the main social areas and are normally not very expensive.

People power in social mediaOnline social networks are where mar-keters’ best dreams or worst nightmares can come true. They are beyond any one person’s control. On individual subscrib-ers’ personal pages and in conversation threads, the brutal truth about a product, service or corporation can be circulated to the company’s detriment…or delight. Approval can lead to a “like” and other kinds of approbation. Disapproval can lead to weakened brands, lost sales, and even boycotts. The best thing that can happen to a company is “going viral” in a good way, where large numbers of sub-scribers spontaneously share information and positive opinions about a product that they enjoyed or support.

Make conversations, not campaignsHow can companies make the most of social media today? The best way, currently, is to be visible and present in the social media in a factual, low-key way, and then listen – carefully and pa-

Changing how we communicate

Consumer trends

Facebook now has over 600 million users world-wide

In 2010, Facebook’s fastest growing user-group was women over 55

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Consumer trends

Changing how we communicate

Consumer trends

tiently. Subscribers dislike an overbear-ing commercial presence in the social media sites they visit for socialising. But they will tolerate a milder presence, and engage in dialogue on their terms if convenient and sufficiently important to them personally – hence the popular wisdom now that “campaigns are out; conversations are in.” This has meant a revolution for customer service, technical support, and other relational activities, once the marketers have done their job. An ongoing relationship can be built with customers. When they person-alise their preferences and experiences on-line, companies can leverage this information to strengthen the customer relationship. For this reason, the respon-sibility for social media is today shared between marketing and customer serv-ice in some companies.

From theory to the practiceToday’s social media networks are full of examples that show how modern compa nies are listening, not just talking; conversing and not just campaigning. For instance, Dell Computer’s Facebook group page (liked by 480,189 people as of this writing) invites us to join the conversation about Dell’s products, and offers advice, product reviews, and per-sonal recommendations. In late 2010, Dell even opened a “Social Media List-ening Command Center,” evidence of the commitment Dell has made to social me-dia marketing. Global home furnishings gi-ant IKEA also maintains an active, respon-sive, and chatty presence in Facebook,

“liked” by over 228,000 Facebook sub-scribers. So does US competitor Crate & Barrel (about 112,000) and German home-improvement chain Bauhaus (which, with only 1,678 likes, appears to have joined this strategy more recently).

Put out your virtual welcome mat!The above are just a few examples of how companies are communicating, listening, and learning through their participation in social media, but others can be found in every industry, and we therefore foresee continued expansion of options and popularity. It pays to be involved now, so you can grow with the medium. But commitment is vital. With-out clear goals and adequate resources,

a social media presence can remain an unrealised intention, and it’s not a one-way commitment, either. It’s fine to put out your virtual welcome mat, but you need to have someone at home when the world comes calling.

Dell listens to customers via a ‘Social Media Listening Command Center’

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Back in the mid 80s, when Daniel Pagano and his part-ner Ricardo Moraes first had the idea of starting an exotic wood flooring importation business, they were waiting tables at night and learning the market during the day.

“We knew absolutely nothing about floors, except that the wood came from trees!” admits Daniel with a smile. Yet today, BR-111, the company founded by these two enterprising young Brazil-ians, is one of the best known brands

in the North America. It sells over 50 different species of wood and stocks approximately 150 SKUs. How did they turn their vision into a reality?

“We quickly grasped that it would be easier to convince our suppliers to pro-duce what the market demanded, than to convince almost 300 million end us-ers to purchase what the manufacturers were then supplying. We also realized that Brazilian Cherry for instance, was becoming ‘just another wood species’ and decided that it was time to create a brand - not only for that species but for exotics as a whole. That is what we did.”

Bona Lifetime SupportIn January BR-111 began promoting Bona

BR-111 – the exotics’ brand

Daniel Pagano, co-founder of BR-111

Lifetime Support among its suppliers. Daniel explains, “We’ve understood and enjoyed the peace of mind that “lifetime support” by Bona, gives our customers. Our goal now is to ensure that those same benefits are available across the board, with all of our products.”

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For a hard wearing surface:

not only get access to consistently high quality primary and after-market prod-ucts, but also to the services and exper-tise that lie behind them, worldwide.

Key benefits•Extremelyhighwearandscratch resistance. •Transparentfinishwhichpromotes the natural beauty of the wood•Availableinthreeglosslevels:Matt16, Silk matt 40 and Gloss 60•CanbecombinedwithanyofBona’s

Thanks to its unique combi-nation of good looks and high wear resistance, Bona Traf-fic has long been a favourite of architects, specifiers and floor users worldwide. Now, this highly successful, well-known treatment product is also available for industrial applications.

Bona Traffic UV, is the ideal finish for the most demanding environments – such as restaurants, hotel foyers, airports and office reception areas. Available in three different gloss levels from matt to high gloss, it has the same smooth appearance and gives your floors the same degree of wear resistance as the internationally recognised Traffic from Bona’s professional product range.

Covered by Bona Lifetime SupportWe help you preserve a perfect surface throughout the entire lifetime of your wooden floor. Partner with us and you

industrial stains, including Bona Create •CanbemarketedasBonaTraffic, one of the world’s best known finishes for wooden floors

Choose Bona Traffic UV System

Contact us today

Head OfficeBona ABP.O. Box 210 74SE-200 21 Malmö, SwedenTel +46 40 38 55 00

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Central EuropeBona ABMayrwiesstrasse 21A-5300 Hallwang bei SalzburgAustriaTel +43 662 66 19 43-0Fax +43 662 66 02 05Jürgen Reissner +43 664 82 49 710

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Spain/PortugalBona IbéricaPol. ind. San Marcos C/Pitagoras 7 28906 Getafe, MadridSpainTel +34 91 682 55 22Fax +34 91 682 21 95Marcus Björck +34 670 917 940

Latin America Bona BrazilAvenida Sete de Setembro, n°4214 – conj.704. Bairro Batel - Curitiba-Paraná CEP-80.250-210 Tel +55 41 32335983Tony Borek +55 41-9931 9525

Bona AB Branch PanamáTorre BBVA, Av. Balboa, entre calles n° 42-43 Piso 13, oficina 13-02Panamá City, PanamáTel +507 614 017 25Marcus Björck +34 670 917 940

For other markets, please contact our head office.

Visit us at our website bona.com/interface

Bona and their products are trademarks owned by Bona and their legal entities. All other trademarks belong to their respective owners. Copyright © 2009 Bona. All rights reserved.

Product news

Bona Traffic UV, the perfect surface for busy commercial areas

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