workshop in bovec, 2-3 sept. 2010 forum on cross-border cooperation claudio di giorgio, lia gover -...
TRANSCRIPT
Workshop in Bovec, 2-3 Sept. 2010
Forum on cross-border cooperation
Claudio Di Giorgio, Lia Gover - Informest
Ministero dell'Economia e delle Finanze
WP5 summary /1
Ministero dell'Economia e delle Finanze
WP5 is dedicated to promoting a joint ITA/SLO territorial marketing and to supporting the internationalization of local SMEs.
WP leader: INFORMEST, Gorizia (PP8) 33% of the WP budget
Co-Leaders: GZS Gospodarska Zbornica Slovenije, Nova Gorica (PP5)OZS Obrtno-podjetniška Zbornica Slovenije, Ljubljana (PP6)31% of the WP budget
Main partners involved:
ROD (LP), SDGZ (PP7), EINE (PP13)(13%)
WP5 summary /2
Ministero dell'Economia e delle Finanze
WP5.1 Territorial marketing of the CB areaWP5.2 CB economic cooperation WP5.3 Internationalization of local SMEs
WP5.1 main activities:- Organization of a Forum on cross-border integration- Identification of 5 driving economic sectors for TM- Identification of 6 most promising foreign markets- Realization of 40 market researches (5+5+30)
WP5.1 Time schedule
Ministero dell'Economia e delle Finanze
Forum on CB integration Nov.10
Guidelines for territorial marketing by Dec.10
Identification of 5 target sectors by Jan.11
Identification of 6 foreign markets + comparative analysis
by Apr.11
Internal market research on target sectors by Jun.11
CD and promotional material by Aug.11
Local partnership events (9) Feb.11 – Sept.12
Joint missions abroad (3) Jul.11, Mar.12, Oct.12
The Forum
Ministero dell'Economia e delle Finanze
Date and venue: Nov. 2010, Gorizia
Topic: state of the art of ITA/SLO economic integration
Participants: local institutions, R&D centres, business support organizations, SMEs associations, entrepreneurs(Identification and assesment of potential stakeholders – WP 2)
Scope: (1) to analyze the level of territorial integration in the CB area – past experiences and best practices; (2) to analyze the common interests and potentialities of cross-border cooperation; (3) to define common strategic guidelines for ajoint territorial marketing
Inputs for the Forum
Ministero dell'Economia e delle Finanze
• WP 3: 4 Thematic dossier;
• WP 4: Reccomendations on potential areas and on networks + 15 areas and key factors;
• Identification of main economic needs from SMEs (check list sent with invitation);
• Interest and potentialities from each region (partners’ contribution)
FORU
MFO
RUM
Outputs for the Forum
Ministero dell'Economia e delle Finanze
FORU
MFO
RUM
Guidelines for territorial marketing
- analysis of the territorial economic potential and main assets
- methodology and tools for implementation of territorial markeing actions (5.2 and 5.3)
- basis for the identification of target sectors and foreign markets
A proposal for the agenda
Ministero dell'Economia e delle Finanze
Opening session
Institutional opening remarks (“kick off conference” - LP)
- presentation of the iCON project: main activities, outputs and results;
- institutional representatives from the CB area: needs and expectations for strenghtening the CB cooperation;
- press conference;
A proposal for the agenda
Ministero dell'Economia e delle Finanze
To follow
Forum on territorial development
- Results coming from the 4 dossier (PP 8 and PP2);
- SMEs economic needs (LP, SDGZ)
- Potentialities and opportunities for regional CB cooperation (invited speakers)
- Best practice for CB cooperation: the experience of SMEs
- Conclusions (LP)
Tasks and responsabilities of the partnership
Ministero dell'Economia e delle Finanze
TASK Activity to be performed PPs resp. Deadline
PARTICIPANTS Definition of the list of participants (stakeholders list and main contacts, at least e-mail)
ALL 17° Sept.
SAVE THE DATE: Delivery of a “save the date” to main stakeholders identified
WP leader and WP co-leaders
30° Sept.
AGENDA: Identification of topicsIdentification of speakersIdentification of best practices
ALL 15° Oct.
Tasks and responsabilities of the partnership (2)
Ministero dell'Economia e delle Finanze
TASK Activity to be performed PPs resp. Deadline
DISSEMINAT.and COMMUNIC.ACTIVITIES:
Dissemination of invitation(with check list of economic needs)
ALL 5° Nov.
Publication on regional press (1 x region) and on main communication networks
OZS + INF. 8° Nov.+2/ 3 days before the forum
GATHERING OF NEEDS
Processing of needs WP leader and WP co-leaders
15° Nov.
Tasks and responsabilities of the partnership (3)
Ministero dell'Economia e delle Finanze
TASK Activity to be performed PPs resp. Deadline
4 DOSSIER Dossier fullfilment and elaboration for forum scope
PP2 and PP 8
12° Nov.
ORGANIZATION AND LOGISTICS
All logistic and organizational details
WP leader and WP co-leaders + LP
6 Sept ->date of the forum
Open discussion
Ministero dell'Economia e delle Finanze
- Forum agenda
- Speakers
- Preparatory documents (partners’ contribution)
