working with coaching agreements in scrumslides/...@scrumdotorg ©1993 –2020 scrum.org all rights...

©1993 – 2020 Scrum.org All Rights Reserved@ScrumDotOrg

Maaike Klasen, Leslie Morse and Dave West

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May 27, 2020

Working with Coaching Agreements In Scrum

©1993 – 2020 Scrum.org All Rights Reserved 2

Quick Guidelines

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Who Is Scrum.org?

Founded by Ken Schwaber Co-creator of Scrum

Training Certification


Today’s Speakers

Dave WestCEO Scrum.org

Maaike KlasenScrum Master & ICF ACC Coach

ICF NL Board Member

Leslie MorseProduct Owner,

Professional DevelopmentScrum.org

ORSC® Trained

©1993 – 2020 Scrum.org All Rights Reserved

International Coaching Federation

The International Coaching Federation (ICF) is the leading global organisation dedicated to advancing the coaching profession so that coaching becomes an integral part of society.

The Gold Standard of Coaching• Independent certification: ACC, PCC, MCC

• Coaching competencies and ethical code

• Accreditation program for coaching training

• Worldwide network of trained coaching professionals

• Working to comply its credentialing program with certification to global standards, including ISO

• Research

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This webinar is approved for 1 Continuing Coach Education Unit (CCEU)ü 0.75 Core Competency

ü 0.25 Resource Development

PROFESSIONAL COACHINGPartnering with Clients in a thought-

provoking and creative process that inspires them to maximize their personal and

professional potential.

[email protected]


Dialogue group

ICF Reviewer

Joshua PartogiPST, Co-Active Coach & YouTuber

Ronald de HaasAgile Coach, ICF coach,

Trainer & Consultant

Annemarie van der MeerICF Master Certified CoachPresident ICF Netherlands

Renate CremerAgile Coach & Trainer

Chee-Hong HsiaPST, Founder@Scrum Traveller

Magdalena FirlitPST, Agile Transformation Consult

Ant, Coach (ACSTH)

Asli de HaasICF Executive Coach

Rose NoordzijAgile transformation Lead

Sophie CampagneScrum Master & Coach (ACSTH)


• What is professional coaching?• What is the difference between agile coaching

and professional coaching?• Who within a Scrum Team does coaching?• Is the Professional Coach a separate full-time

role?• Where does coaching fit into Scrum?• How do you justify the cost of employing a

professional coach to management?

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Continuing the Conversation on Professional Coaching & Scrum

WATCH THE RECORDING

Answering Those Hard Questions about Coaching and Scrum

http://www.scrum.org/resources/webcasts


Coaching Agreements in Scrum

• Transparency & Confidentiality• Psychological Safety as a basis for (high) performance• Role taking in coaching and in Scrum• The Scrum Master establishes the coaching

agreement

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Associated ICF Competencies

• Meeting ethical guidelines and professional standards in the role taking when working Scrum

• Creating the coaching agreement and starting the coaching trajectory with the Scrum team and its members

• Creating trust and intimacy and the Scrum Master initiating a chemistry meeting with the Scrum Team and its members

• Coaching presence and the Scrum Master offering partnering skills to the team and its members within the spectrum of all stances of the Scrum Master

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Primary Context: Scrum Master on a Scrum Team

ScrumMaster

Product Owner

Team Member

Team Member

Team Member

Team Member

Team Member

Development Team

Scrum Team


• Understand what is required in the specific coaching interaction • Come to agreement about the coaching process and relationship • Discuss guidelines and specific parameters of the coaching

relationship• Logistics, fees, scheduling, inclusion of others if appropriate

• Reach agreement about…• What is appropriate and what is not• What is and is not being offered• Client's and coach's responsibilities

• Determine if there is an effective match between coach and client

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Establishing the Coaching Agreement (ICF Core Competency)


The Coaching Agreement: Key Components of the Discussion

Explain what coaching is

Set the goals and expectations of coaching

Define the boundaries and roles of working together

Explicitly reference the ICF Code of Ethics and complaint process

A professional coaching relationship starts with a coaching agreement.


Roles

Coach

Client**Sponsor

**May be 1 or more individuals.

The person(s) being coached.The person(s) hiring or

bringing in the coach for the client.*

*May be the client.

Coaching Agreement


Roles

Coach

Client**Sponsor

**May be 1 or more individuals.

The person(s) being coached.The person(s) hiring or

bringing in the coach for the client.*

*May be the client.

Coaching Agreement

Scrum Master

The Organization PO + Dev Team


Defining the Client

ScrumMaster

Product Owner

Team Member

Team Member

Team Member

Team Member

Team Member

Development Team

Scrum Team

Natural Client for the Scrum Master

Systems coaching views the team (as a unit) to be the client.

Not a collection of individual clients.

As Scrum Master recognize you are coaching a system that you are a part of!


Defining the Client

ScrumMaster

Product Owner

Team Member

Team Member

Team Member

Team Member

Team Member

Development Team

Scrum Team

Adding 1:1 coaching relationships within systems coaching creates complexity and potential conflicts of interest.


Engaging the Sponsor(s)

ScrumMaster

Product Owner

Team Member

Team Member

Team Member

Team Member

Team Member

Development Team

Scrum Team

The Organization

Your Manager

Chapter / Guild Lead

Project Mgmt Office

Agile Transformation Sponsor

The sponsor may be one or more individuals from the organization.

And more…


ICF Code of Ethics

18https://coachfederation.org/code-of-ethics

Clients

Practice & Performance

Professionalism

Society

RESPONSIBILITY TO..

• Confidentiality

• Conflict of Interest

• Multiple Clients

• Boundaries

• Personal & Professional Limitations

• Intellectual Property

https://coachfederation.org/code-of-ethics


• How will we hold confidentiality when it comes time for performance reviews?

• What will we do when the client’s is at odds with the goals or agenda of the organization, sponsor, or Scrum?

• How will we designate an official coaching conversation vs. a regular interaction as team members?

Topics to Consider when Designing the Coaching Agreement

• What conflicts of interest might exist between the client and the sponsor?

• How can we be clear about when I am in the role of Scrum Master vs. the role of Professional Coach? (What other roles may exist?)

• How will we know this coaching relationship is working for everyone involved?

And More…


• Engage all relevant parties• Be explicit about the coaching stance &

coaching agreement•Make the agreement transparent• Inspect and adapt the agreement as

needed• Leverage underlying coaching skills• Design, Design, Design!

Summary

Learn More

coachfederation.org/core-competencies

coachfederation.org/code-of-ethics


Q&A

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• Scrum.org now has learning paths on our website for Scrum Master, Product Owner, Leadership and Development Team Members

• Provide structured guides to help you understand the roles of the Scrum Master/Product Owner with a way to continue learning on your journey

https://www.scrum.org/pathway/scrum-master

https://www.scrum.org/pathway/product-owner-learning-path

https://www.scrum.org/pathway/team-member-learning-path

https://www.scrum.org/pathway/agile-leader-learning-path

Continue Your Learning – Learning Paths

https://www.scrum.org/pathway/scrum-master

https://www.scrum.org/pathway/product-owner-learning-path

https://www.scrum.org/pathway/team-member-learning-path

https://www.scrum.org/pathway/agile-leader-learning-path


Connect with the Scrum.org community

Twitter@scrumdotorg

LinkedInLinkedIn.com

/company/Scrum.org

FacebookFacebook.com/Scrum.org

ForumsScrum.org/Community

RSSScrum.org/RSS


Connect with the ICF community

LinkedInLinkedIn.com

/company/international-coach-federation

FacebookFacebook.com/icfhq

https://coachfederation.org

LinkedInLinkedIn.com/company/icf-netherlands

FacebookFacebook.com/icfnetherlands

https://www.coachfederation.nl


Thank you!

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