W O R K F L O W - I N T E G R A T E D M A R K E T P L A C E F O R F R E S H F O O D S U P P L I E R S A N D R E S T A U R A N T S

FreshKet is a ‘workflow-integrated marketplace’ for restaurants and fresh food suppliers.

Our goal is to help suppliers and restaurants find one another and buy/sell fresh ingredients more easily.

FreshKet understands the food business.

We see the bottlenecks that are holding everyone back.

Market Fragmentation The fresh food industry is currently very fragmented.

Restaurants have to search for the right suppliers with the right price and quality, and suppliers for the right buyers. They have a hard time finding one another, which results in lost business opportunities.

Workflow InefficiencyThe way that restaurants and suppliers transact with one another is currently very inefficient.

Restaurants usually order the next-day supplies using multiple communication channels – LINE , fax, email. Suppliers have to consolidate their orders manually and issue invoices, which could take up to 3 hours for only 10 restaurants.

FreshKet enables restaurants and suppliers to interact seamlessly on a single platform – a ‘workflow-integrated marketplace’

FreshKet monetizes this proposition by charging 2% transaction fee from the suppliers.

Matching Restaurants can select suppliers in our marketplace and request quotations.

Ordering Restaurants can easily place orders with suppliers using our workflow system.

Invoicing Suppliers can immediately convert orders into invoices to send back to restaurants.

Payment Restaurant can make payments, and suppliers deliver their orders.

Reporting Restaurants and suppliers can monitor all their activities in their own dashboards in real time.

FreshKet is well-positioned to take on a massive market.

In South East Asia alone, the fresh food industry is estimated to be worth USD350bn. FreshKet is currently targeting Thailand’s restaurant sector, particularly small-to-medium sized restaurants, which is estimated to be worth about USD3bn.

SEA USD350bn

Thailand > Restaurants > SM Sized

USD3bn

FreshKet had a beta launch in July 2016. Within the first 48 hours, 500 restaurants and 100 suppliers signed up.

Such an overwhelming response gives us the assurance that we are heading in the right direction. The food industry is ready for change.

Here are some of the well-known restaurants and suppliers who have registered with FreshKet.

Bell Paniangwaet | CEO+ 10 years in fresh food business (family business established for 25 years) + 6 years in marketing consulting and consumer research

John Jorprasertkul | CTO+ 15 years in software development and large-scale distributed system development.

Pol Huvanandana | CFO+ 10 years in banking and finance with expertise in credit risk management

Palm Chartisathian| COO+ 10 years in operation in Food Industry

FreshKet is made up of people who want to simplify life in this complicated business of food.

We combine our expertise in marketing, IT, finance, and management to form a solid team that works relentlessly to take FreshKet to the next level.

StanGrowth Hacker

NeungFull-Stack Developer

MoUX/UI Designer

PloiMarketing Consultant

FreshKet is passionate about the fresh food industry.

We have been in the business. We have seen and done it ourselves, so we understand well the pain points. Now we have a product that we know everyone will love, and we are ready to scale our business not only in Thailand but in South East Asia and beyond.

If you want to be a part of what we do at FreshKet, you can reach out to us at:

contact@freshket.co+66 6 3598 9969

freshket.cofacebook.com/FreshKet.co