work culture on sime darby’s corporate value
TRANSCRIPT
DEVELOPING
SUSTAINABLE
FUTURES
MANAGEMENT APPRENTICESHIP PROGRAMME
ENGAGING WORK CULTURE ON SIME DARBY’S CORPORATE
VALUE
RESPECT AND RESPONSIBILITY
Introduction
First of all, we as a group would like to thank Sime Darby Berhad for giving us the
opportunity to seize something which other unemployed fresh graduates all over Malaysia. We
are from group two and also known as “Dark Purple” in this Management Apprenticeship
Programme (MAP) 2009 conducted by Sime Darby Berhad associated with the Malaysian
Government. We are consisting of 48 members as a whole and for this assignment we have
cracked into five subgroups. So, we are one the subgroup out of “Dark Purple” which assigned
to do on “engaging work culture on Sime Darby’s corporate value respect and responsibility. In
this subgroup, 10 of us have our own tasks to be done and prepare for the given title.
In Sime Darby’s corporate values, respect and responsibility is one of the corporate
values. It defines for the people we work with and the environment we operate within. What are
we going to discuss over here is regarding the participants who have joined MAP 2009 and how
much they are aware of this particular value. As far as what we have seen via the questionnaires
passed around, we got to know that all the participants who have joined this programme are
concern about this core value. We have passed the questionnaire to 10 members from each group
which as a whole 10 main groups including “Dark Purple”.
After the first “ice-breaking” session, the second day itself, we were taught what the core
Sime Darby’s corporate values are. Sime Darby Berhad is the current first ranked company in the
Bursa Saham Malaysia (KLSE). It has the vision and mission to developing sustainable futures
for everyone in Sime Darby’s community.
In this assignment, we have specified what respect and responsibility means to everyone
of the participants in MAP 2009. The participants are well known about the Sime Darby’s
development and core businesses in the sense of respect and responsibility to guide us to move
forward in our new phase. We have shown the purpose, scope, Gantt chart, methodology, and
finding to prove how was the response from the sample participants in MAP 2009.
Purpose
The purpose of this research is to identify the level of awareness with regards to one (1) of the
five (5) core values in Sime Darby, which is: “Respect & Responsibility”.
Scope
The scope of this research is to determine the level of understanding of “Respect &
Responsibility” among Management Apprentice Programme (MAP) participants.
Executive Summary
Sime Darby applies the values of respect and responsibility in every fields and divisions.
Due to that kind of cultural work, Sime Darby begins to lead as one of the multinational
company that involved in 5 core sectors which are plantations, property, industrial, motors and
energy and utilities, with growing business in healthcare. Each and every employee must show
the respect to each other no matter in term of work load, status, and among the colleagues. The
important of the subject is to highlight and promote moral values in order to increase
productivity.
Responsibility is the key element in promoting good cultural work. The sense of helping
each other is crucial to achieve good relations and good team player. Why is it so important?, it
is because from caring and responsibility comes the respect. In multinational company, respect is
not only shown in language but the body language also plays it roles. It means that the effect of
body gestures may also promotes the sense of conducive among the workers to achieve good
environment during working.
The key element of total responsibility management approaches are based on 4 pillars
which are environment, education, sports and community. First is the environment where the
company is responsible in maintaining the environment safety and security. For example, in
plantation division during planting the palm tree, the company needs to make sure it doesn’t
harm the environment surround. Next is the education, where Sime Darby is responsible for the
future and young Malaysian talent to be trained as the next generation of Sime Darby. Besides,
through sports, the community could be closed together and it improves cultural work bonding
among them.
The key element of the project is the findings. It is shown that the respondents are mostly
practices the values of respect and responsibility. It is started from the individual and expands to
the community. The responsibility is strong when each of the persons promotes the values. In
conclusion, respect and responsibility are important and to start with it must begins with
individuals then to the community. That would lead to the strongest company in the world.
FINDINGS
50 questionnaires have been distributed to 50 Sime Darby Management Apprenticeship Program
participants. 35 of the respondents are man and the rest are women.
From the chart, 90% of the respondents were agreed with the statement while 10% did not agree.
Most of the respondents pay their respect to their colleagues.
74% of the respondents believe that respect is something that we earn but 26% of the respondent
says that respect is something being asked for. From the chart, we can conclude that, we can earn
respect if we respect others.
All the respondents say that the top management should pay respect to their employees. This is
very important to make sure all the task given from the top management can be done smoothly
by the employees. Since the job can be done smoothly, the productions of respective companies
or institutions can increase.
80% of the respondents says that employees should take responsible in every task that has been
assign from the top management. 20% did not agree with the statement. In order to make sure the
entire job given by the top management can be done on time, employees should be responsible
with all their works or task.
60% of the respondents agree that only project manager must be responsible and accountable for
the assignment, while 40 % of the respondents were not agreeing with the statement. Project
Manager plays an important role and being responsible in managing the projects.
GANTT CHART
Recommendation
The university should focus on respect and responsibilities value among their student.
This is a good preparation for them before facing the real working area. The student must be
exposing in the real working environment and learn how to take the responsibilities. Student also
must learn how to respect people especially for the senior people. This is important to build the
strong relationship for each other.
The company should plan offers raises, commissions, bonuses, or gifts tied to
achievement. By first establishing effective benchmarks and measurement tools, the company
can then create an incentive plan that rewards people for exceeding the benchmarks. This method
will increase the spirit especially for the worker to work very hard with full of responsible. The
senior worker also should teach the junior worker how to become good worker. This is because
the senior have much experience and skill to train their junior. The senior worker should play a
role to their junior worker to become more responsible and more respective person. The
company should plan a motivation program for their workers. The program is important to make
the worker feel enthusiastic and passion about their work and will make them more responsibility
and respective. The program also can make the workers understand about themselves and love
their work. Although the company should spend much on the motivational cost, it will give many
benefits especially for the workers in long term and will give much profit to the company.
CONCLUSION
With regards to the subjects mentioned above: Respect and Responsibility. It is essential
and crucial for a multi-national company like Sime Darby with its current operation in over 20
countries and close to 100,000 employees to engage work culture on company’s corporate values
– respect and responsibility.
Without the sense of respect and responsibility, Malaysia’s largest listed company which
involves in 5 core sector – plantation, property, industrial, motor, energy & utilities with growing
business in healthcare, it’s impracticable for Sime Darby to enhance recent market capitalization
of RM34 billion.
Moreover, respect is something that people earn. Thus, the company recognizes the
importance to instill and inspire the corporate value within the reputable organization. The
employers in higher-ranking management should always lead by example their subordinates
which mostly involves in operation and executive division. A great leader will produce more
leaders in future. Hence, the company shall increase their assets and market capitalizations.
Subsequently, Sime Darby will gain more profit and growth.
Great power comes with great responsibility. All employees within the organization must
be responsible and accountable to accomplish the entire undertakings with full integrity. Each of
everyone should adhere strongly to the principle of responsibility. As a result, it is the key
growth for Sime Darby to expand further and becomes the leading multinational organization in
the world.
References
http://dictionary.reference.com/browse/respect
http://www.beyondintractability.org/essay/respect/
http://www.uwm.edu/cbagnoli.pdf
http://www.answer.com/topic/responsibility
http://www.merriam-webster.com/dictionary/responsibility
Appendix
GROUP 2 (DARK PURPLE)
Respect and Responsibility
Gender :Age :Division :
1. Do you respect your colleagues?
Yes No
2. Respect is something that you earn but not something that you ask for. Do you agree with this statement?
Yes No
3. Usually, employee pay their respect to top management. But do you agree if the top management should pay their respect to employees?
Yes No
4. Do you agree that employees must be responsible to every task that had been given from their boss/ top management?
Yes No5. In a project, only Project Manager must be responsible and accountable for the assignment, Do you agree?
Yes No