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  • 8/9/2019 Women Today Brochure

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    ridayovember th

    am - pm

    aturdayovember 2th

    am - pm

    WomensWine Down

    riday,ovember th3 pm - 8:3 pm

    entura Countyairgroundsnacapa &an Miguel Halls

    Ventura County StarVentura County Star

  • 8/9/2019 Women Today Brochure

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    he Ventura County Star is excited to oer our exciting011 Women Today booth packages. Reserve yourackage to ensure a premium booth location. Withooth spaces starting at 5, and advertising packageseginning at 2, you dont want to miss your chanceo get a prime location at Women Today. Exhibit spaceequests will be lled according to the date the contracts received.

    Who is Todays Woman?Women today are the largest economy in America! Dont

    miss the chance to reach this high-quality audience thatswilling and ready to shop and learn about your business.Women make 5% o all purchasing decisions, spend

    lmost o every healthcare dollars, infuence % o allar sales and control two-thirds o the n ations disposablencome. Youll meet ace-to-ace with thousands ohese women in one un-lled weekend at Womenoday! Our guests come rom all walks o lie: mothers,randmothers, daughters, entrepreneurs, business-

    women, home-makers, single women, married women,very woman! In 1, o those that attended our premier

    Women Today event 6% were age -6, 9% weremarried, 63% earned 6K+ and % were employed.

    his is a high quality audience you dont want to miss!

    xhibitor Benefts dynamic, extensive marketing campaign ensures auccessul show or exhibitors. Expect results with a, marketing plan executed through multimediaools that will reach vir tually every woman in Venturaounty:

    ds in the Ventura County Star - Over ,5 inches oull-color ads

    Women Today Special Section - The Women Todaypecial section is distributed on Thursday, November th,o Ventura County Star subscriber households, as well as a

    minimum o ,5 copies distributed at Women Today.

    ditorial coverage in the Ventura County Star - ull

    olor coverage o celebrities, exhibitors and schedules

    ommunity Niche Publications - Ads in Extra!, Siglo1,he Lighthouse, Inside Leisure Village, and Programme

    ocial Media - Innovative marketing plan promotingvents on Facebook, Twitter and YouTube.

    utdoor - In-store promotion on 3+ POS signsisplayed at participating retail stores and rack cardisplays on Ventura County Star stand locations

    nline - Banner ad campaign on VCStar.com,helighthouse.com, VenturCountyEldercare.com,moms.com, and Vino and Crave e-newsletters, as well

    s e-mail marketing campaign to VCStar.com subscribersnd previous Women Today attendees.

    elevision - :3 spots on targeted cable network stationshree weeks leading up to the event.

    adio - :6 spots on premium stations and time slotshree weeks leading up to our event.

    Daily Schedules - Distributed at Women Today each day,ncludes exhibitor listing, foor plan, schedules o eventsnd door prizes.

    Direct Mail - Direct mail postcard promotion.

    WomenToday

    Packages

    Marketing Opportunities:Connect the Dots *$ per day

    (*multi-day discounts available)

    Want the opportunity to guarantee attendees at your booth?

    Now you can! Each Connect the Dots exhibitor will receive

    logo inclusion on a minimum o ,5 printed cards to be

    distributed along with ve to nine other exhibitors. Attendee

    will be given a Connect the Dots card when they enter the

    show, driving them to each exhibitors booth to receive a

    stamp on their corresponding logo. Ater getting all logos

    stamped on the card, attendees will be eligible to enter a

    drawing to win a donated prize rom a Connect the Dots

    exhibitor. Donated prizes must value 00 or more (may be

    product or service certicate). Participating exhibitors will be

    provided with an approved Women Today stamp.

    Web Page Advertorials $1

    Tell this emale audience about your business! Purchase an

    advertorial article on the Women Today website to promote

    your business; business logo with website link included.

    Limited to , all articles must be approved by event managemen

    Daily Schedule Strip Ad *$1 per day

    (*multi-day discounts available)Take the opportunity to reach every attendee with an ad on the

    daily schedule distributed each day o the show. Stay ahead o th

    competition by oering incentives in your ad to drive more tra

    to your booth! Schedule includes all stage schedules, foor plan

    and exhibitor listings. One strip ad per day.

    Daily Giveaway $3

    Place your logo on our daily giveaway (maximum o 9 logos)

    at the door each day. Reserve your space on our Women

    Today reusable shopping bag, given to a minimum o the rs

    ,5 attendees each day. Each participant will also h ave the

    opportunity to place one promotional item inside the daily

    giveaway. (*Item subjec t to show management approval.)

    Women Today Special Section

    This special section is dedicated to everything or todays woman

    This section will be inserted into Ventura County Star on Thursda

    November 1th, as well as distributed at the show. Dont miss

    your chance to get in ront o thousand o Ventura County Star

    readers and thousands o women at Women Today!

    Total distribution ,

    One-eighth page ad 4 One-quarter page ad

    One-hal page ad 4 One-ull page ad ,7

    Exhibitors, increase your presence in th e Women Today

    special section. Increase rom one-eighth to quarter page ad

    , or increase rom one-quarter to hal page, add 4, o

    increase rom one-hal to ull page, add $75.

    PavilionsSpecialized Pavilion sponsorships are available or prominentposition and recognition at Women Today. Sponsorships includeexpanded exhibit areas, increased advertising space, tickets or

    VIP gatherings and multiple promotional opportunities or yourbusiness. Contact your account executive or Julie Lopez (8-3-6 or [email protected]) or more inormation.

    SponsorshipsAdditional sponsorship opportunities are available or the

    ollowing categories:

    Fashion Shows Recipe Contest

    Beauty & Makeovers Wine Down Reception

    Celebrity & Special Guests What Women Want Stage

    Cooking School Stage

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    WomensWineDown

    What Women WantSt

    Cooking SchoolStag

    Women Today returns to Ventura County or its second great year. This terric event ocuses on celebrating all aspects o a womlie. With exhibits, trendy ashion shows, special speakers, and celebrity guests, theres something or every woman! Guests canall day and pamper themselves with exciting new products and discover great ideas or home and work or amily, riends anhersel. Women make more than 8% o all purchasing decisions, spend almost o every 3 healthcare dollars, infuence 8%car sales and control two-thirds o the nations disposable income. Youll meet ace-to-ace with thousands o these women in

    un-lled weekend at Women Today! In 1, o those that attended our premier Women Today event, 6% were age -6, were married, 63% earned 6K+ and % were employed. This is a high quality audience you dont want to miss!

    I was able to reach my target audience, captivate

    and build relationships. I reached a wider market t

    wouldve been able to on my own, and all or an a

    able price that t my budget.- Pamela Adams, Independent Chocolatier, Dove Chocolate Dis

    Women will appreciate this opportunity to relax on Frevening at the Womens Wine Down party. This rst an

    Friday night event will eature ood, wine and shoppiso dont miss out on a great evening to kick back with riends! Shop the Women Today show foor while enjowine, hors doeuvres and entertainment. Well have si

    auction items with proceeds going to Food Share. *To da silent auction item or to become a sponsor o this prog

    please contact Julie Lopez at 8-3-6 [email protected].

    This lively and exciting stage is packed with ashion shrom top retailers previewing the latest spring ashions

    accessories. Women will also learn rom local experts onranging rom tness, health, nance, and beauty. For m

    inormation on presentation opportunities, please contacCoordinator, Julie Lopez.

    Foodies will unite as they witness top ches cook their arecipes. Celebrity ches share their best techniques andsecrets to creating their avorite delicious dishes. Our R

    Challenge contest winners will also divulge their winnrecipes to attendees, and a ew lucky cooking school st

    attendees will even be able to join ches on stage and satheir creations!

    Floor Plan

    CookingSchoolStage

    12x16

    SanMiguelHall

    WomenToday

    Entrance

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    WalkwayToSanMiguelHall

    &CookingSchoolStage

    What Women WantStage Dressing

    Room

    WhatWomen

    WantStage

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    The Ultimate Day Out For Women!

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    Admission:

    $ or Adults (3+ years old)

    $4 or Youth ( - years old)

    Children age and under are ree

    Exhibitors may purchase discounted

    tickets or $ each, in books o .

    A portion o all tickets sales will

    beneft our eatured charity:

    Show Correspondence:

    Ventura County Star Wom

    Camarillo Center Driv

    Camarillo, CA 93

    Julie Lopez, Event Coordi

    Phone: 8-437-44Fax: 8-437-4

    [email protected]

    Show Website:

    www.VCStar.com/wome

    Show Organizer:

    Ventura County Star

    Dates:

    Friday, November ,

    through Saturday, November ,

    Women Today Show Hours:

    Friday, am to pm

    Saturday, am to pm

    Womens Wine Down Hours:Friday, :3 pm to 8:3 pm

    Location:

    Ventura County Fairgrounds

    W. Harbor Blvd.

    Ventura, CA 93

    Whats included?Each 'x' booth inc ludes -oot-tall draped backdrop, -oot-

    tall draped side rails, -oot skirted table, two chairs. Exhibitors

    also receive 5 exhibitor badges and 10 complimentary tickets.

    Exhibitors will be eatured in all exhibitor listings in Women Today

    advertising, including the Ventura County Star exhibitor ads,

    VCStar.com/womentoday, and the Women Today special section.

    Exhibitor Move-In: Thursday, November th, am to 6 pm

    Exhibitor Move-Out: Saturday, November 2th, 5:5 pm to pm

    See Ofcial Terms and Conditions or more inormation.

    To reserve your Women Today Early Bird package today, please

    return a completed and signed Women Today contract with a %

    deposit by Friday, June 0, 20.

    Take advantage o our Women Today multiple-show discount

    i participating in more than one Women Today show. Contact

    [email protected] or more inormation.

    Presented by

    The venTura counTy sTar is exciTed To offer

    booTh space sTarTing aT $599,and adverTising packages beginning aT $249.

    Dont miss your chan ce to get a prime location at Women Today. Exhibit space

    requests will be illed according to the date the contract is received.