with michael n. kurniawan [email protected]

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CREATIVEinsights with Michael N. Kurniawan [email protected]

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Page 1: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

CREATIVEinsightswith Michael N Kurniawan

michaelnathanielciputraacid

1st Meeting

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

Pre

SURVEY

The

GOAL to prove that you are creative and able to use design thinking to create innovation

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

4 STAGES

Aesthetics of curiosity Who is a DesignerRediscovering Creativity Design thinking

Time allocation

STUDENTS Photos

todayrsquos

GOAL we begin to understand how the world has shaped our life our way of thinking and our perspectives Thatrsquos why we need creativity to think outside the box

what does it mean to THINK OUTSIDE THE BOXHow to THINK OUTSIDE THE BOX

letrsquos TRY Draw a single ldquotree carrdquo as imaginative as you can

IS IT HARD to THINK OUTSIDE THE BOX

WHICH IS THE MOST BEAUTIFULWHICH IS THE MOST EXPENSIVEWHY

ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE

ELSErsquoS OPINIONS THEIR LIVES A MIMICRY

THEIR PASSIONS A QUOTATIONSrdquo

Oscar Wilde

ldquoNO GREAT ARTIST EVER SEES

THINGS AS THEY REALLY ARE IF THEY DID (IF YOU DO) THEN

THEY WOULD CEASE TO BE AN ARTISTldquo

Oscar Wilde

BUThellip

WHAT MAKES AN ARTIST SO IMAGINATIVE CREATIVE CRAZY

SOhellip

Marcel Duschamps Fountain

Break 5 minutes

uncritical acceptance of

external authority

critical analysis of authority

Establish onersquos own internal

authority

THEYrsquoVE SHIFTED THEIR MINDSET

SELF-AUTHORSHIP

bull The capacity to author or invent onersquos own beliefs

values sense of self and relationships with others

bull Balancing external influences with ldquointernally-

generatedrdquo beliefs and goals

bull Intense reflection so individual can express ldquohow I

knowrdquo (Baxter Magolda 2009)

THE IMPORTANCE OF

Hi I am Michael Nathaniel K

ldquoPRESENT THE REAL

YOUrdquo

NEXT WEEK in Communication Process 1 minute presentation

I DARE YOU TO BE CREATIVE

ldquoWHY ARE YOU HERErdquo

SELF-REFLECTION

ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT THOSE WHO MAKE IT IN

LIFE WHYrdquo

Paul Arden

EDUCATION HAVE KILLED OUR CREATIVITY

BECAUSE

Break 5 minutes

ARE YOU CREATIVE

letrsquos TRY Answer this questionsbull A man lives on the 17th floor of an

apartment building Every morning he takes the lift down to the ground In the evening he goes into the lift and if it is raining he goes directly back to the 17th floor Otherwise he goes to the tenth floor and climbs up seven flights of stairs Why

ARE YOU CREATIVE

letrsquos TRY bull A man walks into a bar and asks for water The bartender pulls out a gun and points it at him The man says ldquoThank yourdquo and walks out Why

ARE YOU CREATIVE

letrsquos TRY bull A man drives down the highway at 70 mph He passes three cars going 80 mph then gets pulled over by a police officer and is given a ticket

How to THINK OUTSIDE THE BOX

To alter make different move from one state to another

The state or quality of being creative The ability to create or generate ideas

The act of introducing or implementing creative ideas to make it real

Thinking that seeks new ways of looking at a problem rather than proceeding by logical steps

CHANGE

CREATIVITY

INNOVATION

LATERAL THINKING

Using LATERAL THINKING

letrsquos TRY bull A large city in the US had a problem with thefts of light bulbs from its subway system Thieves would unscrew the light bulbs leading to cost and security issues The engineer who was given this challenge could not alter the location of the light bulbs and he had very little budget to work with What is the solution

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

2nd Meeting

BRIDGING amp EVALUATION

USING LATERAL THINKING

letrsquos TRY bull The authorities in Athens were very concerned that the tourists sometimes hacked pieces from the ancient columns of the Parthenon building The practice was illegal but some people were determined to take away souvenirs What is the solution

BEING CREATIVE = BEING INNOVATIVE

CREATIVE THINKING = LATERAL THINKING

LATERAL THINKING is DIFFERENT WAYS OF LOOKING AT A PROBLEM AND FINDING

DIFFERENT WAYS OF SOLVING THAT PROBLEM

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

GETTING OUT OF ldquoTHE BOXrdquo

ldquoKNOW THOSE BOXesrdquo

Art is (NOT) about what I like

EVERYBODY HAS A THEORY OF ART

One mans idea of art is another mans dogs dinner Socrates

wwwadultwebsitecom

Art is (NOT) always expensive Art is (NOT) always about beauty ldquo

It was up to the artist to determine what art is

Marcel Duschamps Fountain

QUIZ TIME

what is ARTwhat is

AESTHETICwhat is BEAUTY

You have 5 minutes

Aesthetic comes from the Greek word aesthesis which means perception

Aesthetic is a branch of philosophy dealing with the nature of beauty art and taste and with the creation

and appreciation of beauty

the basic question remainsWhat makes a thing beautiful pleasing or ugly or

indeed fine art rather than craft

AESTHETIC is

Break 5 minutes

HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED

aesthetic theories1 Artist created a beautiful thing by combining a representation of

something REAL and a conceptual IDEAL

CONCEPTUAL IMAGINATIVE COPYING REALITY

(mimesis)art must represent goodness

beauty amp truth

nature is imitation of something higheridea amp only idea is perfect

hey Aristotle I HATE ARTArt is only an imitation of

true reality amp true beauty

Dont be like that PlatoArt is just an imitation of nature an inspiration

Vs

aesthetic theories

I believe art should fit for a function

then it will be beautiful

I think we could agree on that

Plato

Bauhaus (20th Century German)economy of form truth to materials and form follows function

1 Artist created a beautiful thing by combining a representation of something REAL and a conceptual IDEAL

COPYING REALITY(realism) amp IDEAL --gt Raphael

In order to paint beautiful woman I

should have to see many beautiful woman but

since there are so few beautiful woman and so

few sound judges I make use of a certain

idea that comes into my mind

Galetea by Raphael (1483-1520)

aesthetic theories

2 Different cultures around the world explain the nature of their art in their own ways

ie YORUBAN AESTHETICS

aesthetic theories

bull twins share the same soulbull twins are Gods giftbull Art is an imitation of humans in a

moderate way too realistic or too abstract would not be an art

bull Moderate visual appearance represents how humans should behave (cool composure even with certain detachment) --gt no depiction of emotions or violence

bull symmetry amp elongated

PERCEPTUAL artist CONCEPTUAL artist

(what the eyes see) (imagination)

aesthetic theories according to Psychological theory

VsXampTheories of the artist as an outsider

AVANT GARDE artist

OUTSIDER artist

FOLK artist

Artist are like prophets who operate ahead of their times

Self-taught artists who work apart from the art establishment

Artists who produce traditional arts and crafts that are passed down within a minority culture

popular theories of aesthetics

REALISM Art is the same as reality the more it resembles reality the better

TitianVenus of Urbino 1538realism (renaissance)

love

popular theories of aesthetics

REALISM in 19th Art is the same as reality but reality that comes from everyday life

Edouard ManetOlympia 1863Realism

SEX

popular theories of aesthetics

REALISM in 20th Art is the same as reality but reality that comes from everyday life

Yasumasu MorimuraPortrait-Twins 1988Realism

Slavery amp prostitution to

the western culture

popular theories of aesthetics

PHOTO REALISM Art is the same as reality

David Jon KassanApproaching NoiseSuper realismphoto realism

popular theories of aesthetics

Art can not be uglyPRETTINESS

ReutersCorbis911 NEVER FORGET

--gt Art should reflect life in all its richness

aesthetic theories based on the functions of art

ART FOR ARTS SAKERELIGION

MORALITY

Art has no function but to serve as art itself

Art instructs inspires makes the invisible visible

Art provides models for behavior (Aristotle)Art inspires by its good style (Plato)

which one is which

aesthetic theories based on comparison between the art

FINE ART

APPLIED ART

Art until some extent has no function but to serve as art itself

Art serve a function

Zaha HadidAndy

Warhol

aesthetic theories based on symbolic communication theory

SEMIOTICS

SYMBOLIC COMMUNICATIONS

INSTITUTIONAL

Art communicates by visual signs between artist and viewer

The art world tells us when to experience art

Art communicates using symbols that not everyone could understand

Frida Kahlo

Marcel Duschamps Fountain

what is the difference between Aesthetics amp TasteAesthetics is the philosophical notion of beauty Taste is a result of education and awareness of elite cultural values therefore taste can be learned Taste varies according to class cultural background and education According to Kant beauty is objective and universal thus certain things are beautiful to everyone

The contemporary view of beauty is not based on innate qualities but rather on cultural specifics and individual interpretations

Aesthetic judgmentAccording to Alexander Baumgarten we all make aesthetic judgment as we see certain artworks as superior o others Reason applied to art will give us truly aesthetic understanding

Critique of judgmentAccording to Kant there is no scientific rule for determining what beauty is The perception of beauty-that is the judgment of beauty-involves the eye the mind and the perception of the beholder (imagination and understanding)

Break 5 minutes

lets learn from Leonardo Da Vinci

Being CREATIVE is

what does it mean

Is it good or bad

who is an artist

CURIOSITY

BEING

CURIOS

THE RIGHT ANSWER

The RIGHTQUESTION

WHAT KIND OF QUESTIONS WOULD YOU LIKE TO ASK IF YOU WANT TO KNOW MORE ABOUT ldquoMONALISArdquo

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

EXERCISE for next week

1 Individually find ONE person that can be your design role model

2 How do you see yourself in them3 What makes them a great or worthy to be

your role model

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

3rd Meeting

BRIDGING amp EVALUATION

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

CURIOSITY exercise

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

INSPIRATIONAL session Designers can change the world

DO YOU BELIEVE IT HAVE YOU FOUND A WORTHY ROLE MODEL

MY ROLE MODEL

JESUS CHRIST

ASSIGNMENT 1 DESIGN Role Model

1 Individually create 2 Powerpoint slides to explain your Design role model

2 In groups of three combine the Powerpoint into one discuss and choose the best role model

3 Present your design role model in 2 minutes4 Explain IN YOUR OWN WORDS amp OPINION

how do you define an ldquodesignerrdquoSubmit by email before hellip

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 2: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

1st Meeting

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

Pre

SURVEY

The

GOAL to prove that you are creative and able to use design thinking to create innovation

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

4 STAGES

Aesthetics of curiosity Who is a DesignerRediscovering Creativity Design thinking

Time allocation

STUDENTS Photos

todayrsquos

GOAL we begin to understand how the world has shaped our life our way of thinking and our perspectives Thatrsquos why we need creativity to think outside the box

what does it mean to THINK OUTSIDE THE BOXHow to THINK OUTSIDE THE BOX

letrsquos TRY Draw a single ldquotree carrdquo as imaginative as you can

IS IT HARD to THINK OUTSIDE THE BOX

WHICH IS THE MOST BEAUTIFULWHICH IS THE MOST EXPENSIVEWHY

ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE

ELSErsquoS OPINIONS THEIR LIVES A MIMICRY

THEIR PASSIONS A QUOTATIONSrdquo

Oscar Wilde

ldquoNO GREAT ARTIST EVER SEES

THINGS AS THEY REALLY ARE IF THEY DID (IF YOU DO) THEN

THEY WOULD CEASE TO BE AN ARTISTldquo

Oscar Wilde

BUThellip

WHAT MAKES AN ARTIST SO IMAGINATIVE CREATIVE CRAZY

SOhellip

Marcel Duschamps Fountain

Break 5 minutes

uncritical acceptance of

external authority

critical analysis of authority

Establish onersquos own internal

authority

THEYrsquoVE SHIFTED THEIR MINDSET

SELF-AUTHORSHIP

bull The capacity to author or invent onersquos own beliefs

values sense of self and relationships with others

bull Balancing external influences with ldquointernally-

generatedrdquo beliefs and goals

bull Intense reflection so individual can express ldquohow I

knowrdquo (Baxter Magolda 2009)

THE IMPORTANCE OF

Hi I am Michael Nathaniel K

ldquoPRESENT THE REAL

YOUrdquo

NEXT WEEK in Communication Process 1 minute presentation

I DARE YOU TO BE CREATIVE

ldquoWHY ARE YOU HERErdquo

SELF-REFLECTION

ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT THOSE WHO MAKE IT IN

LIFE WHYrdquo

Paul Arden

EDUCATION HAVE KILLED OUR CREATIVITY

BECAUSE

Break 5 minutes

ARE YOU CREATIVE

letrsquos TRY Answer this questionsbull A man lives on the 17th floor of an

apartment building Every morning he takes the lift down to the ground In the evening he goes into the lift and if it is raining he goes directly back to the 17th floor Otherwise he goes to the tenth floor and climbs up seven flights of stairs Why

ARE YOU CREATIVE

letrsquos TRY bull A man walks into a bar and asks for water The bartender pulls out a gun and points it at him The man says ldquoThank yourdquo and walks out Why

ARE YOU CREATIVE

letrsquos TRY bull A man drives down the highway at 70 mph He passes three cars going 80 mph then gets pulled over by a police officer and is given a ticket

How to THINK OUTSIDE THE BOX

To alter make different move from one state to another

The state or quality of being creative The ability to create or generate ideas

The act of introducing or implementing creative ideas to make it real

Thinking that seeks new ways of looking at a problem rather than proceeding by logical steps

CHANGE

CREATIVITY

INNOVATION

LATERAL THINKING

Using LATERAL THINKING

letrsquos TRY bull A large city in the US had a problem with thefts of light bulbs from its subway system Thieves would unscrew the light bulbs leading to cost and security issues The engineer who was given this challenge could not alter the location of the light bulbs and he had very little budget to work with What is the solution

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

2nd Meeting

BRIDGING amp EVALUATION

USING LATERAL THINKING

letrsquos TRY bull The authorities in Athens were very concerned that the tourists sometimes hacked pieces from the ancient columns of the Parthenon building The practice was illegal but some people were determined to take away souvenirs What is the solution

BEING CREATIVE = BEING INNOVATIVE

CREATIVE THINKING = LATERAL THINKING

LATERAL THINKING is DIFFERENT WAYS OF LOOKING AT A PROBLEM AND FINDING

DIFFERENT WAYS OF SOLVING THAT PROBLEM

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

GETTING OUT OF ldquoTHE BOXrdquo

ldquoKNOW THOSE BOXesrdquo

Art is (NOT) about what I like

EVERYBODY HAS A THEORY OF ART

One mans idea of art is another mans dogs dinner Socrates

wwwadultwebsitecom

Art is (NOT) always expensive Art is (NOT) always about beauty ldquo

It was up to the artist to determine what art is

Marcel Duschamps Fountain

QUIZ TIME

what is ARTwhat is

AESTHETICwhat is BEAUTY

You have 5 minutes

Aesthetic comes from the Greek word aesthesis which means perception

Aesthetic is a branch of philosophy dealing with the nature of beauty art and taste and with the creation

and appreciation of beauty

the basic question remainsWhat makes a thing beautiful pleasing or ugly or

indeed fine art rather than craft

AESTHETIC is

Break 5 minutes

HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED

aesthetic theories1 Artist created a beautiful thing by combining a representation of

something REAL and a conceptual IDEAL

CONCEPTUAL IMAGINATIVE COPYING REALITY

(mimesis)art must represent goodness

beauty amp truth

nature is imitation of something higheridea amp only idea is perfect

hey Aristotle I HATE ARTArt is only an imitation of

true reality amp true beauty

Dont be like that PlatoArt is just an imitation of nature an inspiration

Vs

aesthetic theories

I believe art should fit for a function

then it will be beautiful

I think we could agree on that

Plato

Bauhaus (20th Century German)economy of form truth to materials and form follows function

1 Artist created a beautiful thing by combining a representation of something REAL and a conceptual IDEAL

COPYING REALITY(realism) amp IDEAL --gt Raphael

In order to paint beautiful woman I

should have to see many beautiful woman but

since there are so few beautiful woman and so

few sound judges I make use of a certain

idea that comes into my mind

Galetea by Raphael (1483-1520)

aesthetic theories

2 Different cultures around the world explain the nature of their art in their own ways

ie YORUBAN AESTHETICS

aesthetic theories

bull twins share the same soulbull twins are Gods giftbull Art is an imitation of humans in a

moderate way too realistic or too abstract would not be an art

bull Moderate visual appearance represents how humans should behave (cool composure even with certain detachment) --gt no depiction of emotions or violence

bull symmetry amp elongated

PERCEPTUAL artist CONCEPTUAL artist

(what the eyes see) (imagination)

aesthetic theories according to Psychological theory

VsXampTheories of the artist as an outsider

AVANT GARDE artist

OUTSIDER artist

FOLK artist

Artist are like prophets who operate ahead of their times

Self-taught artists who work apart from the art establishment

Artists who produce traditional arts and crafts that are passed down within a minority culture

popular theories of aesthetics

REALISM Art is the same as reality the more it resembles reality the better

TitianVenus of Urbino 1538realism (renaissance)

love

popular theories of aesthetics

REALISM in 19th Art is the same as reality but reality that comes from everyday life

Edouard ManetOlympia 1863Realism

SEX

popular theories of aesthetics

REALISM in 20th Art is the same as reality but reality that comes from everyday life

Yasumasu MorimuraPortrait-Twins 1988Realism

Slavery amp prostitution to

the western culture

popular theories of aesthetics

PHOTO REALISM Art is the same as reality

David Jon KassanApproaching NoiseSuper realismphoto realism

popular theories of aesthetics

Art can not be uglyPRETTINESS

ReutersCorbis911 NEVER FORGET

--gt Art should reflect life in all its richness

aesthetic theories based on the functions of art

ART FOR ARTS SAKERELIGION

MORALITY

Art has no function but to serve as art itself

Art instructs inspires makes the invisible visible

Art provides models for behavior (Aristotle)Art inspires by its good style (Plato)

which one is which

aesthetic theories based on comparison between the art

FINE ART

APPLIED ART

Art until some extent has no function but to serve as art itself

Art serve a function

Zaha HadidAndy

Warhol

aesthetic theories based on symbolic communication theory

SEMIOTICS

SYMBOLIC COMMUNICATIONS

INSTITUTIONAL

Art communicates by visual signs between artist and viewer

The art world tells us when to experience art

Art communicates using symbols that not everyone could understand

Frida Kahlo

Marcel Duschamps Fountain

what is the difference between Aesthetics amp TasteAesthetics is the philosophical notion of beauty Taste is a result of education and awareness of elite cultural values therefore taste can be learned Taste varies according to class cultural background and education According to Kant beauty is objective and universal thus certain things are beautiful to everyone

The contemporary view of beauty is not based on innate qualities but rather on cultural specifics and individual interpretations

Aesthetic judgmentAccording to Alexander Baumgarten we all make aesthetic judgment as we see certain artworks as superior o others Reason applied to art will give us truly aesthetic understanding

Critique of judgmentAccording to Kant there is no scientific rule for determining what beauty is The perception of beauty-that is the judgment of beauty-involves the eye the mind and the perception of the beholder (imagination and understanding)

Break 5 minutes

lets learn from Leonardo Da Vinci

Being CREATIVE is

what does it mean

Is it good or bad

who is an artist

CURIOSITY

BEING

CURIOS

THE RIGHT ANSWER

The RIGHTQUESTION

WHAT KIND OF QUESTIONS WOULD YOU LIKE TO ASK IF YOU WANT TO KNOW MORE ABOUT ldquoMONALISArdquo

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

EXERCISE for next week

1 Individually find ONE person that can be your design role model

2 How do you see yourself in them3 What makes them a great or worthy to be

your role model

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

3rd Meeting

BRIDGING amp EVALUATION

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

CURIOSITY exercise

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

INSPIRATIONAL session Designers can change the world

DO YOU BELIEVE IT HAVE YOU FOUND A WORTHY ROLE MODEL

MY ROLE MODEL

JESUS CHRIST

ASSIGNMENT 1 DESIGN Role Model

1 Individually create 2 Powerpoint slides to explain your Design role model

2 In groups of three combine the Powerpoint into one discuss and choose the best role model

3 Present your design role model in 2 minutes4 Explain IN YOUR OWN WORDS amp OPINION

how do you define an ldquodesignerrdquoSubmit by email before hellip

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 3: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

Pre

SURVEY

The

GOAL to prove that you are creative and able to use design thinking to create innovation

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

4 STAGES

Aesthetics of curiosity Who is a DesignerRediscovering Creativity Design thinking

Time allocation

STUDENTS Photos

todayrsquos

GOAL we begin to understand how the world has shaped our life our way of thinking and our perspectives Thatrsquos why we need creativity to think outside the box

what does it mean to THINK OUTSIDE THE BOXHow to THINK OUTSIDE THE BOX

letrsquos TRY Draw a single ldquotree carrdquo as imaginative as you can

IS IT HARD to THINK OUTSIDE THE BOX

WHICH IS THE MOST BEAUTIFULWHICH IS THE MOST EXPENSIVEWHY

ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE

ELSErsquoS OPINIONS THEIR LIVES A MIMICRY

THEIR PASSIONS A QUOTATIONSrdquo

Oscar Wilde

ldquoNO GREAT ARTIST EVER SEES

THINGS AS THEY REALLY ARE IF THEY DID (IF YOU DO) THEN

THEY WOULD CEASE TO BE AN ARTISTldquo

Oscar Wilde

BUThellip

WHAT MAKES AN ARTIST SO IMAGINATIVE CREATIVE CRAZY

SOhellip

Marcel Duschamps Fountain

Break 5 minutes

uncritical acceptance of

external authority

critical analysis of authority

Establish onersquos own internal

authority

THEYrsquoVE SHIFTED THEIR MINDSET

SELF-AUTHORSHIP

bull The capacity to author or invent onersquos own beliefs

values sense of self and relationships with others

bull Balancing external influences with ldquointernally-

generatedrdquo beliefs and goals

bull Intense reflection so individual can express ldquohow I

knowrdquo (Baxter Magolda 2009)

THE IMPORTANCE OF

Hi I am Michael Nathaniel K

ldquoPRESENT THE REAL

YOUrdquo

NEXT WEEK in Communication Process 1 minute presentation

I DARE YOU TO BE CREATIVE

ldquoWHY ARE YOU HERErdquo

SELF-REFLECTION

ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT THOSE WHO MAKE IT IN

LIFE WHYrdquo

Paul Arden

EDUCATION HAVE KILLED OUR CREATIVITY

BECAUSE

Break 5 minutes

ARE YOU CREATIVE

letrsquos TRY Answer this questionsbull A man lives on the 17th floor of an

apartment building Every morning he takes the lift down to the ground In the evening he goes into the lift and if it is raining he goes directly back to the 17th floor Otherwise he goes to the tenth floor and climbs up seven flights of stairs Why

ARE YOU CREATIVE

letrsquos TRY bull A man walks into a bar and asks for water The bartender pulls out a gun and points it at him The man says ldquoThank yourdquo and walks out Why

ARE YOU CREATIVE

letrsquos TRY bull A man drives down the highway at 70 mph He passes three cars going 80 mph then gets pulled over by a police officer and is given a ticket

How to THINK OUTSIDE THE BOX

To alter make different move from one state to another

The state or quality of being creative The ability to create or generate ideas

The act of introducing or implementing creative ideas to make it real

Thinking that seeks new ways of looking at a problem rather than proceeding by logical steps

CHANGE

CREATIVITY

INNOVATION

LATERAL THINKING

Using LATERAL THINKING

letrsquos TRY bull A large city in the US had a problem with thefts of light bulbs from its subway system Thieves would unscrew the light bulbs leading to cost and security issues The engineer who was given this challenge could not alter the location of the light bulbs and he had very little budget to work with What is the solution

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

2nd Meeting

BRIDGING amp EVALUATION

USING LATERAL THINKING

letrsquos TRY bull The authorities in Athens were very concerned that the tourists sometimes hacked pieces from the ancient columns of the Parthenon building The practice was illegal but some people were determined to take away souvenirs What is the solution

BEING CREATIVE = BEING INNOVATIVE

CREATIVE THINKING = LATERAL THINKING

LATERAL THINKING is DIFFERENT WAYS OF LOOKING AT A PROBLEM AND FINDING

DIFFERENT WAYS OF SOLVING THAT PROBLEM

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

GETTING OUT OF ldquoTHE BOXrdquo

ldquoKNOW THOSE BOXesrdquo

Art is (NOT) about what I like

EVERYBODY HAS A THEORY OF ART

One mans idea of art is another mans dogs dinner Socrates

wwwadultwebsitecom

Art is (NOT) always expensive Art is (NOT) always about beauty ldquo

It was up to the artist to determine what art is

Marcel Duschamps Fountain

QUIZ TIME

what is ARTwhat is

AESTHETICwhat is BEAUTY

You have 5 minutes

Aesthetic comes from the Greek word aesthesis which means perception

Aesthetic is a branch of philosophy dealing with the nature of beauty art and taste and with the creation

and appreciation of beauty

the basic question remainsWhat makes a thing beautiful pleasing or ugly or

indeed fine art rather than craft

AESTHETIC is

Break 5 minutes

HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED

aesthetic theories1 Artist created a beautiful thing by combining a representation of

something REAL and a conceptual IDEAL

CONCEPTUAL IMAGINATIVE COPYING REALITY

(mimesis)art must represent goodness

beauty amp truth

nature is imitation of something higheridea amp only idea is perfect

hey Aristotle I HATE ARTArt is only an imitation of

true reality amp true beauty

Dont be like that PlatoArt is just an imitation of nature an inspiration

Vs

aesthetic theories

I believe art should fit for a function

then it will be beautiful

I think we could agree on that

Plato

Bauhaus (20th Century German)economy of form truth to materials and form follows function

1 Artist created a beautiful thing by combining a representation of something REAL and a conceptual IDEAL

COPYING REALITY(realism) amp IDEAL --gt Raphael

In order to paint beautiful woman I

should have to see many beautiful woman but

since there are so few beautiful woman and so

few sound judges I make use of a certain

idea that comes into my mind

Galetea by Raphael (1483-1520)

aesthetic theories

2 Different cultures around the world explain the nature of their art in their own ways

ie YORUBAN AESTHETICS

aesthetic theories

bull twins share the same soulbull twins are Gods giftbull Art is an imitation of humans in a

moderate way too realistic or too abstract would not be an art

bull Moderate visual appearance represents how humans should behave (cool composure even with certain detachment) --gt no depiction of emotions or violence

bull symmetry amp elongated

PERCEPTUAL artist CONCEPTUAL artist

(what the eyes see) (imagination)

aesthetic theories according to Psychological theory

VsXampTheories of the artist as an outsider

AVANT GARDE artist

OUTSIDER artist

FOLK artist

Artist are like prophets who operate ahead of their times

Self-taught artists who work apart from the art establishment

Artists who produce traditional arts and crafts that are passed down within a minority culture

popular theories of aesthetics

REALISM Art is the same as reality the more it resembles reality the better

TitianVenus of Urbino 1538realism (renaissance)

love

popular theories of aesthetics

REALISM in 19th Art is the same as reality but reality that comes from everyday life

Edouard ManetOlympia 1863Realism

SEX

popular theories of aesthetics

REALISM in 20th Art is the same as reality but reality that comes from everyday life

Yasumasu MorimuraPortrait-Twins 1988Realism

Slavery amp prostitution to

the western culture

popular theories of aesthetics

PHOTO REALISM Art is the same as reality

David Jon KassanApproaching NoiseSuper realismphoto realism

popular theories of aesthetics

Art can not be uglyPRETTINESS

ReutersCorbis911 NEVER FORGET

--gt Art should reflect life in all its richness

aesthetic theories based on the functions of art

ART FOR ARTS SAKERELIGION

MORALITY

Art has no function but to serve as art itself

Art instructs inspires makes the invisible visible

Art provides models for behavior (Aristotle)Art inspires by its good style (Plato)

which one is which

aesthetic theories based on comparison between the art

FINE ART

APPLIED ART

Art until some extent has no function but to serve as art itself

Art serve a function

Zaha HadidAndy

Warhol

aesthetic theories based on symbolic communication theory

SEMIOTICS

SYMBOLIC COMMUNICATIONS

INSTITUTIONAL

Art communicates by visual signs between artist and viewer

The art world tells us when to experience art

Art communicates using symbols that not everyone could understand

Frida Kahlo

Marcel Duschamps Fountain

what is the difference between Aesthetics amp TasteAesthetics is the philosophical notion of beauty Taste is a result of education and awareness of elite cultural values therefore taste can be learned Taste varies according to class cultural background and education According to Kant beauty is objective and universal thus certain things are beautiful to everyone

The contemporary view of beauty is not based on innate qualities but rather on cultural specifics and individual interpretations

Aesthetic judgmentAccording to Alexander Baumgarten we all make aesthetic judgment as we see certain artworks as superior o others Reason applied to art will give us truly aesthetic understanding

Critique of judgmentAccording to Kant there is no scientific rule for determining what beauty is The perception of beauty-that is the judgment of beauty-involves the eye the mind and the perception of the beholder (imagination and understanding)

Break 5 minutes

lets learn from Leonardo Da Vinci

Being CREATIVE is

what does it mean

Is it good or bad

who is an artist

CURIOSITY

BEING

CURIOS

THE RIGHT ANSWER

The RIGHTQUESTION

WHAT KIND OF QUESTIONS WOULD YOU LIKE TO ASK IF YOU WANT TO KNOW MORE ABOUT ldquoMONALISArdquo

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

EXERCISE for next week

1 Individually find ONE person that can be your design role model

2 How do you see yourself in them3 What makes them a great or worthy to be

your role model

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

3rd Meeting

BRIDGING amp EVALUATION

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

CURIOSITY exercise

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

INSPIRATIONAL session Designers can change the world

DO YOU BELIEVE IT HAVE YOU FOUND A WORTHY ROLE MODEL

MY ROLE MODEL

JESUS CHRIST

ASSIGNMENT 1 DESIGN Role Model

1 Individually create 2 Powerpoint slides to explain your Design role model

2 In groups of three combine the Powerpoint into one discuss and choose the best role model

3 Present your design role model in 2 minutes4 Explain IN YOUR OWN WORDS amp OPINION

how do you define an ldquodesignerrdquoSubmit by email before hellip

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 4: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

The

GOAL to prove that you are creative and able to use design thinking to create innovation

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

4 STAGES

Aesthetics of curiosity Who is a DesignerRediscovering Creativity Design thinking

Time allocation

STUDENTS Photos

todayrsquos

GOAL we begin to understand how the world has shaped our life our way of thinking and our perspectives Thatrsquos why we need creativity to think outside the box

what does it mean to THINK OUTSIDE THE BOXHow to THINK OUTSIDE THE BOX

letrsquos TRY Draw a single ldquotree carrdquo as imaginative as you can

IS IT HARD to THINK OUTSIDE THE BOX

WHICH IS THE MOST BEAUTIFULWHICH IS THE MOST EXPENSIVEWHY

ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE

ELSErsquoS OPINIONS THEIR LIVES A MIMICRY

THEIR PASSIONS A QUOTATIONSrdquo

Oscar Wilde

ldquoNO GREAT ARTIST EVER SEES

THINGS AS THEY REALLY ARE IF THEY DID (IF YOU DO) THEN

THEY WOULD CEASE TO BE AN ARTISTldquo

Oscar Wilde

BUThellip

WHAT MAKES AN ARTIST SO IMAGINATIVE CREATIVE CRAZY

SOhellip

Marcel Duschamps Fountain

Break 5 minutes

uncritical acceptance of

external authority

critical analysis of authority

Establish onersquos own internal

authority

THEYrsquoVE SHIFTED THEIR MINDSET

SELF-AUTHORSHIP

bull The capacity to author or invent onersquos own beliefs

values sense of self and relationships with others

bull Balancing external influences with ldquointernally-

generatedrdquo beliefs and goals

bull Intense reflection so individual can express ldquohow I

knowrdquo (Baxter Magolda 2009)

THE IMPORTANCE OF

Hi I am Michael Nathaniel K

ldquoPRESENT THE REAL

YOUrdquo

NEXT WEEK in Communication Process 1 minute presentation

I DARE YOU TO BE CREATIVE

ldquoWHY ARE YOU HERErdquo

SELF-REFLECTION

ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT THOSE WHO MAKE IT IN

LIFE WHYrdquo

Paul Arden

EDUCATION HAVE KILLED OUR CREATIVITY

BECAUSE

Break 5 minutes

ARE YOU CREATIVE

letrsquos TRY Answer this questionsbull A man lives on the 17th floor of an

apartment building Every morning he takes the lift down to the ground In the evening he goes into the lift and if it is raining he goes directly back to the 17th floor Otherwise he goes to the tenth floor and climbs up seven flights of stairs Why

ARE YOU CREATIVE

letrsquos TRY bull A man walks into a bar and asks for water The bartender pulls out a gun and points it at him The man says ldquoThank yourdquo and walks out Why

ARE YOU CREATIVE

letrsquos TRY bull A man drives down the highway at 70 mph He passes three cars going 80 mph then gets pulled over by a police officer and is given a ticket

How to THINK OUTSIDE THE BOX

To alter make different move from one state to another

The state or quality of being creative The ability to create or generate ideas

The act of introducing or implementing creative ideas to make it real

Thinking that seeks new ways of looking at a problem rather than proceeding by logical steps

CHANGE

CREATIVITY

INNOVATION

LATERAL THINKING

Using LATERAL THINKING

letrsquos TRY bull A large city in the US had a problem with thefts of light bulbs from its subway system Thieves would unscrew the light bulbs leading to cost and security issues The engineer who was given this challenge could not alter the location of the light bulbs and he had very little budget to work with What is the solution

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

2nd Meeting

BRIDGING amp EVALUATION

USING LATERAL THINKING

letrsquos TRY bull The authorities in Athens were very concerned that the tourists sometimes hacked pieces from the ancient columns of the Parthenon building The practice was illegal but some people were determined to take away souvenirs What is the solution

BEING CREATIVE = BEING INNOVATIVE

CREATIVE THINKING = LATERAL THINKING

LATERAL THINKING is DIFFERENT WAYS OF LOOKING AT A PROBLEM AND FINDING

DIFFERENT WAYS OF SOLVING THAT PROBLEM

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

GETTING OUT OF ldquoTHE BOXrdquo

ldquoKNOW THOSE BOXesrdquo

Art is (NOT) about what I like

EVERYBODY HAS A THEORY OF ART

One mans idea of art is another mans dogs dinner Socrates

wwwadultwebsitecom

Art is (NOT) always expensive Art is (NOT) always about beauty ldquo

It was up to the artist to determine what art is

Marcel Duschamps Fountain

QUIZ TIME

what is ARTwhat is

AESTHETICwhat is BEAUTY

You have 5 minutes

Aesthetic comes from the Greek word aesthesis which means perception

Aesthetic is a branch of philosophy dealing with the nature of beauty art and taste and with the creation

and appreciation of beauty

the basic question remainsWhat makes a thing beautiful pleasing or ugly or

indeed fine art rather than craft

AESTHETIC is

Break 5 minutes

HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED

aesthetic theories1 Artist created a beautiful thing by combining a representation of

something REAL and a conceptual IDEAL

CONCEPTUAL IMAGINATIVE COPYING REALITY

(mimesis)art must represent goodness

beauty amp truth

nature is imitation of something higheridea amp only idea is perfect

hey Aristotle I HATE ARTArt is only an imitation of

true reality amp true beauty

Dont be like that PlatoArt is just an imitation of nature an inspiration

Vs

aesthetic theories

I believe art should fit for a function

then it will be beautiful

I think we could agree on that

Plato

Bauhaus (20th Century German)economy of form truth to materials and form follows function

1 Artist created a beautiful thing by combining a representation of something REAL and a conceptual IDEAL

COPYING REALITY(realism) amp IDEAL --gt Raphael

In order to paint beautiful woman I

should have to see many beautiful woman but

since there are so few beautiful woman and so

few sound judges I make use of a certain

idea that comes into my mind

Galetea by Raphael (1483-1520)

aesthetic theories

2 Different cultures around the world explain the nature of their art in their own ways

ie YORUBAN AESTHETICS

aesthetic theories

bull twins share the same soulbull twins are Gods giftbull Art is an imitation of humans in a

moderate way too realistic or too abstract would not be an art

bull Moderate visual appearance represents how humans should behave (cool composure even with certain detachment) --gt no depiction of emotions or violence

bull symmetry amp elongated

PERCEPTUAL artist CONCEPTUAL artist

(what the eyes see) (imagination)

aesthetic theories according to Psychological theory

VsXampTheories of the artist as an outsider

AVANT GARDE artist

OUTSIDER artist

FOLK artist

Artist are like prophets who operate ahead of their times

Self-taught artists who work apart from the art establishment

Artists who produce traditional arts and crafts that are passed down within a minority culture

popular theories of aesthetics

REALISM Art is the same as reality the more it resembles reality the better

TitianVenus of Urbino 1538realism (renaissance)

love

popular theories of aesthetics

REALISM in 19th Art is the same as reality but reality that comes from everyday life

Edouard ManetOlympia 1863Realism

SEX

popular theories of aesthetics

REALISM in 20th Art is the same as reality but reality that comes from everyday life

Yasumasu MorimuraPortrait-Twins 1988Realism

Slavery amp prostitution to

the western culture

popular theories of aesthetics

PHOTO REALISM Art is the same as reality

David Jon KassanApproaching NoiseSuper realismphoto realism

popular theories of aesthetics

Art can not be uglyPRETTINESS

ReutersCorbis911 NEVER FORGET

--gt Art should reflect life in all its richness

aesthetic theories based on the functions of art

ART FOR ARTS SAKERELIGION

MORALITY

Art has no function but to serve as art itself

Art instructs inspires makes the invisible visible

Art provides models for behavior (Aristotle)Art inspires by its good style (Plato)

which one is which

aesthetic theories based on comparison between the art

FINE ART

APPLIED ART

Art until some extent has no function but to serve as art itself

Art serve a function

Zaha HadidAndy

Warhol

aesthetic theories based on symbolic communication theory

SEMIOTICS

SYMBOLIC COMMUNICATIONS

INSTITUTIONAL

Art communicates by visual signs between artist and viewer

The art world tells us when to experience art

Art communicates using symbols that not everyone could understand

Frida Kahlo

Marcel Duschamps Fountain

what is the difference between Aesthetics amp TasteAesthetics is the philosophical notion of beauty Taste is a result of education and awareness of elite cultural values therefore taste can be learned Taste varies according to class cultural background and education According to Kant beauty is objective and universal thus certain things are beautiful to everyone

The contemporary view of beauty is not based on innate qualities but rather on cultural specifics and individual interpretations

Aesthetic judgmentAccording to Alexander Baumgarten we all make aesthetic judgment as we see certain artworks as superior o others Reason applied to art will give us truly aesthetic understanding

Critique of judgmentAccording to Kant there is no scientific rule for determining what beauty is The perception of beauty-that is the judgment of beauty-involves the eye the mind and the perception of the beholder (imagination and understanding)

Break 5 minutes

lets learn from Leonardo Da Vinci

Being CREATIVE is

what does it mean

Is it good or bad

who is an artist

CURIOSITY

BEING

CURIOS

THE RIGHT ANSWER

The RIGHTQUESTION

WHAT KIND OF QUESTIONS WOULD YOU LIKE TO ASK IF YOU WANT TO KNOW MORE ABOUT ldquoMONALISArdquo

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

EXERCISE for next week

1 Individually find ONE person that can be your design role model

2 How do you see yourself in them3 What makes them a great or worthy to be

your role model

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

3rd Meeting

BRIDGING amp EVALUATION

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

CURIOSITY exercise

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

INSPIRATIONAL session Designers can change the world

DO YOU BELIEVE IT HAVE YOU FOUND A WORTHY ROLE MODEL

MY ROLE MODEL

JESUS CHRIST

ASSIGNMENT 1 DESIGN Role Model

1 Individually create 2 Powerpoint slides to explain your Design role model

2 In groups of three combine the Powerpoint into one discuss and choose the best role model

3 Present your design role model in 2 minutes4 Explain IN YOUR OWN WORDS amp OPINION

how do you define an ldquodesignerrdquoSubmit by email before hellip

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 5: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

4 STAGES

Aesthetics of curiosity Who is a DesignerRediscovering Creativity Design thinking

Time allocation

STUDENTS Photos

todayrsquos

GOAL we begin to understand how the world has shaped our life our way of thinking and our perspectives Thatrsquos why we need creativity to think outside the box

what does it mean to THINK OUTSIDE THE BOXHow to THINK OUTSIDE THE BOX

letrsquos TRY Draw a single ldquotree carrdquo as imaginative as you can

IS IT HARD to THINK OUTSIDE THE BOX

WHICH IS THE MOST BEAUTIFULWHICH IS THE MOST EXPENSIVEWHY

ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE

ELSErsquoS OPINIONS THEIR LIVES A MIMICRY

THEIR PASSIONS A QUOTATIONSrdquo

Oscar Wilde

ldquoNO GREAT ARTIST EVER SEES

THINGS AS THEY REALLY ARE IF THEY DID (IF YOU DO) THEN

THEY WOULD CEASE TO BE AN ARTISTldquo

Oscar Wilde

BUThellip

WHAT MAKES AN ARTIST SO IMAGINATIVE CREATIVE CRAZY

SOhellip

Marcel Duschamps Fountain

Break 5 minutes

uncritical acceptance of

external authority

critical analysis of authority

Establish onersquos own internal

authority

THEYrsquoVE SHIFTED THEIR MINDSET

SELF-AUTHORSHIP

bull The capacity to author or invent onersquos own beliefs

values sense of self and relationships with others

bull Balancing external influences with ldquointernally-

generatedrdquo beliefs and goals

bull Intense reflection so individual can express ldquohow I

knowrdquo (Baxter Magolda 2009)

THE IMPORTANCE OF

Hi I am Michael Nathaniel K

ldquoPRESENT THE REAL

YOUrdquo

NEXT WEEK in Communication Process 1 minute presentation

I DARE YOU TO BE CREATIVE

ldquoWHY ARE YOU HERErdquo

SELF-REFLECTION

ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT THOSE WHO MAKE IT IN

LIFE WHYrdquo

Paul Arden

EDUCATION HAVE KILLED OUR CREATIVITY

BECAUSE

Break 5 minutes

ARE YOU CREATIVE

letrsquos TRY Answer this questionsbull A man lives on the 17th floor of an

apartment building Every morning he takes the lift down to the ground In the evening he goes into the lift and if it is raining he goes directly back to the 17th floor Otherwise he goes to the tenth floor and climbs up seven flights of stairs Why

ARE YOU CREATIVE

letrsquos TRY bull A man walks into a bar and asks for water The bartender pulls out a gun and points it at him The man says ldquoThank yourdquo and walks out Why

ARE YOU CREATIVE

letrsquos TRY bull A man drives down the highway at 70 mph He passes three cars going 80 mph then gets pulled over by a police officer and is given a ticket

How to THINK OUTSIDE THE BOX

To alter make different move from one state to another

The state or quality of being creative The ability to create or generate ideas

The act of introducing or implementing creative ideas to make it real

Thinking that seeks new ways of looking at a problem rather than proceeding by logical steps

CHANGE

CREATIVITY

INNOVATION

LATERAL THINKING

Using LATERAL THINKING

letrsquos TRY bull A large city in the US had a problem with thefts of light bulbs from its subway system Thieves would unscrew the light bulbs leading to cost and security issues The engineer who was given this challenge could not alter the location of the light bulbs and he had very little budget to work with What is the solution

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

2nd Meeting

BRIDGING amp EVALUATION

USING LATERAL THINKING

letrsquos TRY bull The authorities in Athens were very concerned that the tourists sometimes hacked pieces from the ancient columns of the Parthenon building The practice was illegal but some people were determined to take away souvenirs What is the solution

BEING CREATIVE = BEING INNOVATIVE

CREATIVE THINKING = LATERAL THINKING

LATERAL THINKING is DIFFERENT WAYS OF LOOKING AT A PROBLEM AND FINDING

DIFFERENT WAYS OF SOLVING THAT PROBLEM

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

GETTING OUT OF ldquoTHE BOXrdquo

ldquoKNOW THOSE BOXesrdquo

Art is (NOT) about what I like

EVERYBODY HAS A THEORY OF ART

One mans idea of art is another mans dogs dinner Socrates

wwwadultwebsitecom

Art is (NOT) always expensive Art is (NOT) always about beauty ldquo

It was up to the artist to determine what art is

Marcel Duschamps Fountain

QUIZ TIME

what is ARTwhat is

AESTHETICwhat is BEAUTY

You have 5 minutes

Aesthetic comes from the Greek word aesthesis which means perception

Aesthetic is a branch of philosophy dealing with the nature of beauty art and taste and with the creation

and appreciation of beauty

the basic question remainsWhat makes a thing beautiful pleasing or ugly or

indeed fine art rather than craft

AESTHETIC is

Break 5 minutes

HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED

aesthetic theories1 Artist created a beautiful thing by combining a representation of

something REAL and a conceptual IDEAL

CONCEPTUAL IMAGINATIVE COPYING REALITY

(mimesis)art must represent goodness

beauty amp truth

nature is imitation of something higheridea amp only idea is perfect

hey Aristotle I HATE ARTArt is only an imitation of

true reality amp true beauty

Dont be like that PlatoArt is just an imitation of nature an inspiration

Vs

aesthetic theories

I believe art should fit for a function

then it will be beautiful

I think we could agree on that

Plato

Bauhaus (20th Century German)economy of form truth to materials and form follows function

1 Artist created a beautiful thing by combining a representation of something REAL and a conceptual IDEAL

COPYING REALITY(realism) amp IDEAL --gt Raphael

In order to paint beautiful woman I

should have to see many beautiful woman but

since there are so few beautiful woman and so

few sound judges I make use of a certain

idea that comes into my mind

Galetea by Raphael (1483-1520)

aesthetic theories

2 Different cultures around the world explain the nature of their art in their own ways

ie YORUBAN AESTHETICS

aesthetic theories

bull twins share the same soulbull twins are Gods giftbull Art is an imitation of humans in a

moderate way too realistic or too abstract would not be an art

bull Moderate visual appearance represents how humans should behave (cool composure even with certain detachment) --gt no depiction of emotions or violence

bull symmetry amp elongated

PERCEPTUAL artist CONCEPTUAL artist

(what the eyes see) (imagination)

aesthetic theories according to Psychological theory

VsXampTheories of the artist as an outsider

AVANT GARDE artist

OUTSIDER artist

FOLK artist

Artist are like prophets who operate ahead of their times

Self-taught artists who work apart from the art establishment

Artists who produce traditional arts and crafts that are passed down within a minority culture

popular theories of aesthetics

REALISM Art is the same as reality the more it resembles reality the better

TitianVenus of Urbino 1538realism (renaissance)

love

popular theories of aesthetics

REALISM in 19th Art is the same as reality but reality that comes from everyday life

Edouard ManetOlympia 1863Realism

SEX

popular theories of aesthetics

REALISM in 20th Art is the same as reality but reality that comes from everyday life

Yasumasu MorimuraPortrait-Twins 1988Realism

Slavery amp prostitution to

the western culture

popular theories of aesthetics

PHOTO REALISM Art is the same as reality

David Jon KassanApproaching NoiseSuper realismphoto realism

popular theories of aesthetics

Art can not be uglyPRETTINESS

ReutersCorbis911 NEVER FORGET

--gt Art should reflect life in all its richness

aesthetic theories based on the functions of art

ART FOR ARTS SAKERELIGION

MORALITY

Art has no function but to serve as art itself

Art instructs inspires makes the invisible visible

Art provides models for behavior (Aristotle)Art inspires by its good style (Plato)

which one is which

aesthetic theories based on comparison between the art

FINE ART

APPLIED ART

Art until some extent has no function but to serve as art itself

Art serve a function

Zaha HadidAndy

Warhol

aesthetic theories based on symbolic communication theory

SEMIOTICS

SYMBOLIC COMMUNICATIONS

INSTITUTIONAL

Art communicates by visual signs between artist and viewer

The art world tells us when to experience art

Art communicates using symbols that not everyone could understand

Frida Kahlo

Marcel Duschamps Fountain

what is the difference between Aesthetics amp TasteAesthetics is the philosophical notion of beauty Taste is a result of education and awareness of elite cultural values therefore taste can be learned Taste varies according to class cultural background and education According to Kant beauty is objective and universal thus certain things are beautiful to everyone

The contemporary view of beauty is not based on innate qualities but rather on cultural specifics and individual interpretations

Aesthetic judgmentAccording to Alexander Baumgarten we all make aesthetic judgment as we see certain artworks as superior o others Reason applied to art will give us truly aesthetic understanding

Critique of judgmentAccording to Kant there is no scientific rule for determining what beauty is The perception of beauty-that is the judgment of beauty-involves the eye the mind and the perception of the beholder (imagination and understanding)

Break 5 minutes

lets learn from Leonardo Da Vinci

Being CREATIVE is

what does it mean

Is it good or bad

who is an artist

CURIOSITY

BEING

CURIOS

THE RIGHT ANSWER

The RIGHTQUESTION

WHAT KIND OF QUESTIONS WOULD YOU LIKE TO ASK IF YOU WANT TO KNOW MORE ABOUT ldquoMONALISArdquo

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

EXERCISE for next week

1 Individually find ONE person that can be your design role model

2 How do you see yourself in them3 What makes them a great or worthy to be

your role model

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

3rd Meeting

BRIDGING amp EVALUATION

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

CURIOSITY exercise

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

INSPIRATIONAL session Designers can change the world

DO YOU BELIEVE IT HAVE YOU FOUND A WORTHY ROLE MODEL

MY ROLE MODEL

JESUS CHRIST

ASSIGNMENT 1 DESIGN Role Model

1 Individually create 2 Powerpoint slides to explain your Design role model

2 In groups of three combine the Powerpoint into one discuss and choose the best role model

3 Present your design role model in 2 minutes4 Explain IN YOUR OWN WORDS amp OPINION

how do you define an ldquodesignerrdquoSubmit by email before hellip

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 6: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

4 STAGES

Aesthetics of curiosity Who is a DesignerRediscovering Creativity Design thinking

Time allocation

STUDENTS Photos

todayrsquos

GOAL we begin to understand how the world has shaped our life our way of thinking and our perspectives Thatrsquos why we need creativity to think outside the box

what does it mean to THINK OUTSIDE THE BOXHow to THINK OUTSIDE THE BOX

letrsquos TRY Draw a single ldquotree carrdquo as imaginative as you can

IS IT HARD to THINK OUTSIDE THE BOX

WHICH IS THE MOST BEAUTIFULWHICH IS THE MOST EXPENSIVEWHY

ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE

ELSErsquoS OPINIONS THEIR LIVES A MIMICRY

THEIR PASSIONS A QUOTATIONSrdquo

Oscar Wilde

ldquoNO GREAT ARTIST EVER SEES

THINGS AS THEY REALLY ARE IF THEY DID (IF YOU DO) THEN

THEY WOULD CEASE TO BE AN ARTISTldquo

Oscar Wilde

BUThellip

WHAT MAKES AN ARTIST SO IMAGINATIVE CREATIVE CRAZY

SOhellip

Marcel Duschamps Fountain

Break 5 minutes

uncritical acceptance of

external authority

critical analysis of authority

Establish onersquos own internal

authority

THEYrsquoVE SHIFTED THEIR MINDSET

SELF-AUTHORSHIP

bull The capacity to author or invent onersquos own beliefs

values sense of self and relationships with others

bull Balancing external influences with ldquointernally-

generatedrdquo beliefs and goals

bull Intense reflection so individual can express ldquohow I

knowrdquo (Baxter Magolda 2009)

THE IMPORTANCE OF

Hi I am Michael Nathaniel K

ldquoPRESENT THE REAL

YOUrdquo

NEXT WEEK in Communication Process 1 minute presentation

I DARE YOU TO BE CREATIVE

ldquoWHY ARE YOU HERErdquo

SELF-REFLECTION

ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT THOSE WHO MAKE IT IN

LIFE WHYrdquo

Paul Arden

EDUCATION HAVE KILLED OUR CREATIVITY

BECAUSE

Break 5 minutes

ARE YOU CREATIVE

letrsquos TRY Answer this questionsbull A man lives on the 17th floor of an

apartment building Every morning he takes the lift down to the ground In the evening he goes into the lift and if it is raining he goes directly back to the 17th floor Otherwise he goes to the tenth floor and climbs up seven flights of stairs Why

ARE YOU CREATIVE

letrsquos TRY bull A man walks into a bar and asks for water The bartender pulls out a gun and points it at him The man says ldquoThank yourdquo and walks out Why

ARE YOU CREATIVE

letrsquos TRY bull A man drives down the highway at 70 mph He passes three cars going 80 mph then gets pulled over by a police officer and is given a ticket

How to THINK OUTSIDE THE BOX

To alter make different move from one state to another

The state or quality of being creative The ability to create or generate ideas

The act of introducing or implementing creative ideas to make it real

Thinking that seeks new ways of looking at a problem rather than proceeding by logical steps

CHANGE

CREATIVITY

INNOVATION

LATERAL THINKING

Using LATERAL THINKING

letrsquos TRY bull A large city in the US had a problem with thefts of light bulbs from its subway system Thieves would unscrew the light bulbs leading to cost and security issues The engineer who was given this challenge could not alter the location of the light bulbs and he had very little budget to work with What is the solution

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

2nd Meeting

BRIDGING amp EVALUATION

USING LATERAL THINKING

letrsquos TRY bull The authorities in Athens were very concerned that the tourists sometimes hacked pieces from the ancient columns of the Parthenon building The practice was illegal but some people were determined to take away souvenirs What is the solution

BEING CREATIVE = BEING INNOVATIVE

CREATIVE THINKING = LATERAL THINKING

LATERAL THINKING is DIFFERENT WAYS OF LOOKING AT A PROBLEM AND FINDING

DIFFERENT WAYS OF SOLVING THAT PROBLEM

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

GETTING OUT OF ldquoTHE BOXrdquo

ldquoKNOW THOSE BOXesrdquo

Art is (NOT) about what I like

EVERYBODY HAS A THEORY OF ART

One mans idea of art is another mans dogs dinner Socrates

wwwadultwebsitecom

Art is (NOT) always expensive Art is (NOT) always about beauty ldquo

It was up to the artist to determine what art is

Marcel Duschamps Fountain

QUIZ TIME

what is ARTwhat is

AESTHETICwhat is BEAUTY

You have 5 minutes

Aesthetic comes from the Greek word aesthesis which means perception

Aesthetic is a branch of philosophy dealing with the nature of beauty art and taste and with the creation

and appreciation of beauty

the basic question remainsWhat makes a thing beautiful pleasing or ugly or

indeed fine art rather than craft

AESTHETIC is

Break 5 minutes

HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED

aesthetic theories1 Artist created a beautiful thing by combining a representation of

something REAL and a conceptual IDEAL

CONCEPTUAL IMAGINATIVE COPYING REALITY

(mimesis)art must represent goodness

beauty amp truth

nature is imitation of something higheridea amp only idea is perfect

hey Aristotle I HATE ARTArt is only an imitation of

true reality amp true beauty

Dont be like that PlatoArt is just an imitation of nature an inspiration

Vs

aesthetic theories

I believe art should fit for a function

then it will be beautiful

I think we could agree on that

Plato

Bauhaus (20th Century German)economy of form truth to materials and form follows function

1 Artist created a beautiful thing by combining a representation of something REAL and a conceptual IDEAL

COPYING REALITY(realism) amp IDEAL --gt Raphael

In order to paint beautiful woman I

should have to see many beautiful woman but

since there are so few beautiful woman and so

few sound judges I make use of a certain

idea that comes into my mind

Galetea by Raphael (1483-1520)

aesthetic theories

2 Different cultures around the world explain the nature of their art in their own ways

ie YORUBAN AESTHETICS

aesthetic theories

bull twins share the same soulbull twins are Gods giftbull Art is an imitation of humans in a

moderate way too realistic or too abstract would not be an art

bull Moderate visual appearance represents how humans should behave (cool composure even with certain detachment) --gt no depiction of emotions or violence

bull symmetry amp elongated

PERCEPTUAL artist CONCEPTUAL artist

(what the eyes see) (imagination)

aesthetic theories according to Psychological theory

VsXampTheories of the artist as an outsider

AVANT GARDE artist

OUTSIDER artist

FOLK artist

Artist are like prophets who operate ahead of their times

Self-taught artists who work apart from the art establishment

Artists who produce traditional arts and crafts that are passed down within a minority culture

popular theories of aesthetics

REALISM Art is the same as reality the more it resembles reality the better

TitianVenus of Urbino 1538realism (renaissance)

love

popular theories of aesthetics

REALISM in 19th Art is the same as reality but reality that comes from everyday life

Edouard ManetOlympia 1863Realism

SEX

popular theories of aesthetics

REALISM in 20th Art is the same as reality but reality that comes from everyday life

Yasumasu MorimuraPortrait-Twins 1988Realism

Slavery amp prostitution to

the western culture

popular theories of aesthetics

PHOTO REALISM Art is the same as reality

David Jon KassanApproaching NoiseSuper realismphoto realism

popular theories of aesthetics

Art can not be uglyPRETTINESS

ReutersCorbis911 NEVER FORGET

--gt Art should reflect life in all its richness

aesthetic theories based on the functions of art

ART FOR ARTS SAKERELIGION

MORALITY

Art has no function but to serve as art itself

Art instructs inspires makes the invisible visible

Art provides models for behavior (Aristotle)Art inspires by its good style (Plato)

which one is which

aesthetic theories based on comparison between the art

FINE ART

APPLIED ART

Art until some extent has no function but to serve as art itself

Art serve a function

Zaha HadidAndy

Warhol

aesthetic theories based on symbolic communication theory

SEMIOTICS

SYMBOLIC COMMUNICATIONS

INSTITUTIONAL

Art communicates by visual signs between artist and viewer

The art world tells us when to experience art

Art communicates using symbols that not everyone could understand

Frida Kahlo

Marcel Duschamps Fountain

what is the difference between Aesthetics amp TasteAesthetics is the philosophical notion of beauty Taste is a result of education and awareness of elite cultural values therefore taste can be learned Taste varies according to class cultural background and education According to Kant beauty is objective and universal thus certain things are beautiful to everyone

The contemporary view of beauty is not based on innate qualities but rather on cultural specifics and individual interpretations

Aesthetic judgmentAccording to Alexander Baumgarten we all make aesthetic judgment as we see certain artworks as superior o others Reason applied to art will give us truly aesthetic understanding

Critique of judgmentAccording to Kant there is no scientific rule for determining what beauty is The perception of beauty-that is the judgment of beauty-involves the eye the mind and the perception of the beholder (imagination and understanding)

Break 5 minutes

lets learn from Leonardo Da Vinci

Being CREATIVE is

what does it mean

Is it good or bad

who is an artist

CURIOSITY

BEING

CURIOS

THE RIGHT ANSWER

The RIGHTQUESTION

WHAT KIND OF QUESTIONS WOULD YOU LIKE TO ASK IF YOU WANT TO KNOW MORE ABOUT ldquoMONALISArdquo

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

EXERCISE for next week

1 Individually find ONE person that can be your design role model

2 How do you see yourself in them3 What makes them a great or worthy to be

your role model

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

3rd Meeting

BRIDGING amp EVALUATION

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

CURIOSITY exercise

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

INSPIRATIONAL session Designers can change the world

DO YOU BELIEVE IT HAVE YOU FOUND A WORTHY ROLE MODEL

MY ROLE MODEL

JESUS CHRIST

ASSIGNMENT 1 DESIGN Role Model

1 Individually create 2 Powerpoint slides to explain your Design role model

2 In groups of three combine the Powerpoint into one discuss and choose the best role model

3 Present your design role model in 2 minutes4 Explain IN YOUR OWN WORDS amp OPINION

how do you define an ldquodesignerrdquoSubmit by email before hellip

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 7: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

STUDENTS Photos

todayrsquos

GOAL we begin to understand how the world has shaped our life our way of thinking and our perspectives Thatrsquos why we need creativity to think outside the box

what does it mean to THINK OUTSIDE THE BOXHow to THINK OUTSIDE THE BOX

letrsquos TRY Draw a single ldquotree carrdquo as imaginative as you can

IS IT HARD to THINK OUTSIDE THE BOX

WHICH IS THE MOST BEAUTIFULWHICH IS THE MOST EXPENSIVEWHY

ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE

ELSErsquoS OPINIONS THEIR LIVES A MIMICRY

THEIR PASSIONS A QUOTATIONSrdquo

Oscar Wilde

ldquoNO GREAT ARTIST EVER SEES

THINGS AS THEY REALLY ARE IF THEY DID (IF YOU DO) THEN

THEY WOULD CEASE TO BE AN ARTISTldquo

Oscar Wilde

BUThellip

WHAT MAKES AN ARTIST SO IMAGINATIVE CREATIVE CRAZY

SOhellip

Marcel Duschamps Fountain

Break 5 minutes

uncritical acceptance of

external authority

critical analysis of authority

Establish onersquos own internal

authority

THEYrsquoVE SHIFTED THEIR MINDSET

SELF-AUTHORSHIP

bull The capacity to author or invent onersquos own beliefs

values sense of self and relationships with others

bull Balancing external influences with ldquointernally-

generatedrdquo beliefs and goals

bull Intense reflection so individual can express ldquohow I

knowrdquo (Baxter Magolda 2009)

THE IMPORTANCE OF

Hi I am Michael Nathaniel K

ldquoPRESENT THE REAL

YOUrdquo

NEXT WEEK in Communication Process 1 minute presentation

I DARE YOU TO BE CREATIVE

ldquoWHY ARE YOU HERErdquo

SELF-REFLECTION

ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT THOSE WHO MAKE IT IN

LIFE WHYrdquo

Paul Arden

EDUCATION HAVE KILLED OUR CREATIVITY

BECAUSE

Break 5 minutes

ARE YOU CREATIVE

letrsquos TRY Answer this questionsbull A man lives on the 17th floor of an

apartment building Every morning he takes the lift down to the ground In the evening he goes into the lift and if it is raining he goes directly back to the 17th floor Otherwise he goes to the tenth floor and climbs up seven flights of stairs Why

ARE YOU CREATIVE

letrsquos TRY bull A man walks into a bar and asks for water The bartender pulls out a gun and points it at him The man says ldquoThank yourdquo and walks out Why

ARE YOU CREATIVE

letrsquos TRY bull A man drives down the highway at 70 mph He passes three cars going 80 mph then gets pulled over by a police officer and is given a ticket

How to THINK OUTSIDE THE BOX

To alter make different move from one state to another

The state or quality of being creative The ability to create or generate ideas

The act of introducing or implementing creative ideas to make it real

Thinking that seeks new ways of looking at a problem rather than proceeding by logical steps

CHANGE

CREATIVITY

INNOVATION

LATERAL THINKING

Using LATERAL THINKING

letrsquos TRY bull A large city in the US had a problem with thefts of light bulbs from its subway system Thieves would unscrew the light bulbs leading to cost and security issues The engineer who was given this challenge could not alter the location of the light bulbs and he had very little budget to work with What is the solution

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

2nd Meeting

BRIDGING amp EVALUATION

USING LATERAL THINKING

letrsquos TRY bull The authorities in Athens were very concerned that the tourists sometimes hacked pieces from the ancient columns of the Parthenon building The practice was illegal but some people were determined to take away souvenirs What is the solution

BEING CREATIVE = BEING INNOVATIVE

CREATIVE THINKING = LATERAL THINKING

LATERAL THINKING is DIFFERENT WAYS OF LOOKING AT A PROBLEM AND FINDING

DIFFERENT WAYS OF SOLVING THAT PROBLEM

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

GETTING OUT OF ldquoTHE BOXrdquo

ldquoKNOW THOSE BOXesrdquo

Art is (NOT) about what I like

EVERYBODY HAS A THEORY OF ART

One mans idea of art is another mans dogs dinner Socrates

wwwadultwebsitecom

Art is (NOT) always expensive Art is (NOT) always about beauty ldquo

It was up to the artist to determine what art is

Marcel Duschamps Fountain

QUIZ TIME

what is ARTwhat is

AESTHETICwhat is BEAUTY

You have 5 minutes

Aesthetic comes from the Greek word aesthesis which means perception

Aesthetic is a branch of philosophy dealing with the nature of beauty art and taste and with the creation

and appreciation of beauty

the basic question remainsWhat makes a thing beautiful pleasing or ugly or

indeed fine art rather than craft

AESTHETIC is

Break 5 minutes

HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED

aesthetic theories1 Artist created a beautiful thing by combining a representation of

something REAL and a conceptual IDEAL

CONCEPTUAL IMAGINATIVE COPYING REALITY

(mimesis)art must represent goodness

beauty amp truth

nature is imitation of something higheridea amp only idea is perfect

hey Aristotle I HATE ARTArt is only an imitation of

true reality amp true beauty

Dont be like that PlatoArt is just an imitation of nature an inspiration

Vs

aesthetic theories

I believe art should fit for a function

then it will be beautiful

I think we could agree on that

Plato

Bauhaus (20th Century German)economy of form truth to materials and form follows function

1 Artist created a beautiful thing by combining a representation of something REAL and a conceptual IDEAL

COPYING REALITY(realism) amp IDEAL --gt Raphael

In order to paint beautiful woman I

should have to see many beautiful woman but

since there are so few beautiful woman and so

few sound judges I make use of a certain

idea that comes into my mind

Galetea by Raphael (1483-1520)

aesthetic theories

2 Different cultures around the world explain the nature of their art in their own ways

ie YORUBAN AESTHETICS

aesthetic theories

bull twins share the same soulbull twins are Gods giftbull Art is an imitation of humans in a

moderate way too realistic or too abstract would not be an art

bull Moderate visual appearance represents how humans should behave (cool composure even with certain detachment) --gt no depiction of emotions or violence

bull symmetry amp elongated

PERCEPTUAL artist CONCEPTUAL artist

(what the eyes see) (imagination)

aesthetic theories according to Psychological theory

VsXampTheories of the artist as an outsider

AVANT GARDE artist

OUTSIDER artist

FOLK artist

Artist are like prophets who operate ahead of their times

Self-taught artists who work apart from the art establishment

Artists who produce traditional arts and crafts that are passed down within a minority culture

popular theories of aesthetics

REALISM Art is the same as reality the more it resembles reality the better

TitianVenus of Urbino 1538realism (renaissance)

love

popular theories of aesthetics

REALISM in 19th Art is the same as reality but reality that comes from everyday life

Edouard ManetOlympia 1863Realism

SEX

popular theories of aesthetics

REALISM in 20th Art is the same as reality but reality that comes from everyday life

Yasumasu MorimuraPortrait-Twins 1988Realism

Slavery amp prostitution to

the western culture

popular theories of aesthetics

PHOTO REALISM Art is the same as reality

David Jon KassanApproaching NoiseSuper realismphoto realism

popular theories of aesthetics

Art can not be uglyPRETTINESS

ReutersCorbis911 NEVER FORGET

--gt Art should reflect life in all its richness

aesthetic theories based on the functions of art

ART FOR ARTS SAKERELIGION

MORALITY

Art has no function but to serve as art itself

Art instructs inspires makes the invisible visible

Art provides models for behavior (Aristotle)Art inspires by its good style (Plato)

which one is which

aesthetic theories based on comparison between the art

FINE ART

APPLIED ART

Art until some extent has no function but to serve as art itself

Art serve a function

Zaha HadidAndy

Warhol

aesthetic theories based on symbolic communication theory

SEMIOTICS

SYMBOLIC COMMUNICATIONS

INSTITUTIONAL

Art communicates by visual signs between artist and viewer

The art world tells us when to experience art

Art communicates using symbols that not everyone could understand

Frida Kahlo

Marcel Duschamps Fountain

what is the difference between Aesthetics amp TasteAesthetics is the philosophical notion of beauty Taste is a result of education and awareness of elite cultural values therefore taste can be learned Taste varies according to class cultural background and education According to Kant beauty is objective and universal thus certain things are beautiful to everyone

The contemporary view of beauty is not based on innate qualities but rather on cultural specifics and individual interpretations

Aesthetic judgmentAccording to Alexander Baumgarten we all make aesthetic judgment as we see certain artworks as superior o others Reason applied to art will give us truly aesthetic understanding

Critique of judgmentAccording to Kant there is no scientific rule for determining what beauty is The perception of beauty-that is the judgment of beauty-involves the eye the mind and the perception of the beholder (imagination and understanding)

Break 5 minutes

lets learn from Leonardo Da Vinci

Being CREATIVE is

what does it mean

Is it good or bad

who is an artist

CURIOSITY

BEING

CURIOS

THE RIGHT ANSWER

The RIGHTQUESTION

WHAT KIND OF QUESTIONS WOULD YOU LIKE TO ASK IF YOU WANT TO KNOW MORE ABOUT ldquoMONALISArdquo

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

EXERCISE for next week

1 Individually find ONE person that can be your design role model

2 How do you see yourself in them3 What makes them a great or worthy to be

your role model

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

3rd Meeting

BRIDGING amp EVALUATION

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

CURIOSITY exercise

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

INSPIRATIONAL session Designers can change the world

DO YOU BELIEVE IT HAVE YOU FOUND A WORTHY ROLE MODEL

MY ROLE MODEL

JESUS CHRIST

ASSIGNMENT 1 DESIGN Role Model

1 Individually create 2 Powerpoint slides to explain your Design role model

2 In groups of three combine the Powerpoint into one discuss and choose the best role model

3 Present your design role model in 2 minutes4 Explain IN YOUR OWN WORDS amp OPINION

how do you define an ldquodesignerrdquoSubmit by email before hellip

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 8: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

todayrsquos

GOAL we begin to understand how the world has shaped our life our way of thinking and our perspectives Thatrsquos why we need creativity to think outside the box

what does it mean to THINK OUTSIDE THE BOXHow to THINK OUTSIDE THE BOX

letrsquos TRY Draw a single ldquotree carrdquo as imaginative as you can

IS IT HARD to THINK OUTSIDE THE BOX

WHICH IS THE MOST BEAUTIFULWHICH IS THE MOST EXPENSIVEWHY

ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE

ELSErsquoS OPINIONS THEIR LIVES A MIMICRY

THEIR PASSIONS A QUOTATIONSrdquo

Oscar Wilde

ldquoNO GREAT ARTIST EVER SEES

THINGS AS THEY REALLY ARE IF THEY DID (IF YOU DO) THEN

THEY WOULD CEASE TO BE AN ARTISTldquo

Oscar Wilde

BUThellip

WHAT MAKES AN ARTIST SO IMAGINATIVE CREATIVE CRAZY

SOhellip

Marcel Duschamps Fountain

Break 5 minutes

uncritical acceptance of

external authority

critical analysis of authority

Establish onersquos own internal

authority

THEYrsquoVE SHIFTED THEIR MINDSET

SELF-AUTHORSHIP

bull The capacity to author or invent onersquos own beliefs

values sense of self and relationships with others

bull Balancing external influences with ldquointernally-

generatedrdquo beliefs and goals

bull Intense reflection so individual can express ldquohow I

knowrdquo (Baxter Magolda 2009)

THE IMPORTANCE OF

Hi I am Michael Nathaniel K

ldquoPRESENT THE REAL

YOUrdquo

NEXT WEEK in Communication Process 1 minute presentation

I DARE YOU TO BE CREATIVE

ldquoWHY ARE YOU HERErdquo

SELF-REFLECTION

ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT THOSE WHO MAKE IT IN

LIFE WHYrdquo

Paul Arden

EDUCATION HAVE KILLED OUR CREATIVITY

BECAUSE

Break 5 minutes

ARE YOU CREATIVE

letrsquos TRY Answer this questionsbull A man lives on the 17th floor of an

apartment building Every morning he takes the lift down to the ground In the evening he goes into the lift and if it is raining he goes directly back to the 17th floor Otherwise he goes to the tenth floor and climbs up seven flights of stairs Why

ARE YOU CREATIVE

letrsquos TRY bull A man walks into a bar and asks for water The bartender pulls out a gun and points it at him The man says ldquoThank yourdquo and walks out Why

ARE YOU CREATIVE

letrsquos TRY bull A man drives down the highway at 70 mph He passes three cars going 80 mph then gets pulled over by a police officer and is given a ticket

How to THINK OUTSIDE THE BOX

To alter make different move from one state to another

The state or quality of being creative The ability to create or generate ideas

The act of introducing or implementing creative ideas to make it real

Thinking that seeks new ways of looking at a problem rather than proceeding by logical steps

CHANGE

CREATIVITY

INNOVATION

LATERAL THINKING

Using LATERAL THINKING

letrsquos TRY bull A large city in the US had a problem with thefts of light bulbs from its subway system Thieves would unscrew the light bulbs leading to cost and security issues The engineer who was given this challenge could not alter the location of the light bulbs and he had very little budget to work with What is the solution

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

2nd Meeting

BRIDGING amp EVALUATION

USING LATERAL THINKING

letrsquos TRY bull The authorities in Athens were very concerned that the tourists sometimes hacked pieces from the ancient columns of the Parthenon building The practice was illegal but some people were determined to take away souvenirs What is the solution

BEING CREATIVE = BEING INNOVATIVE

CREATIVE THINKING = LATERAL THINKING

LATERAL THINKING is DIFFERENT WAYS OF LOOKING AT A PROBLEM AND FINDING

DIFFERENT WAYS OF SOLVING THAT PROBLEM

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

GETTING OUT OF ldquoTHE BOXrdquo

ldquoKNOW THOSE BOXesrdquo

Art is (NOT) about what I like

EVERYBODY HAS A THEORY OF ART

One mans idea of art is another mans dogs dinner Socrates

wwwadultwebsitecom

Art is (NOT) always expensive Art is (NOT) always about beauty ldquo

It was up to the artist to determine what art is

Marcel Duschamps Fountain

QUIZ TIME

what is ARTwhat is

AESTHETICwhat is BEAUTY

You have 5 minutes

Aesthetic comes from the Greek word aesthesis which means perception

Aesthetic is a branch of philosophy dealing with the nature of beauty art and taste and with the creation

and appreciation of beauty

the basic question remainsWhat makes a thing beautiful pleasing or ugly or

indeed fine art rather than craft

AESTHETIC is

Break 5 minutes

HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED

aesthetic theories1 Artist created a beautiful thing by combining a representation of

something REAL and a conceptual IDEAL

CONCEPTUAL IMAGINATIVE COPYING REALITY

(mimesis)art must represent goodness

beauty amp truth

nature is imitation of something higheridea amp only idea is perfect

hey Aristotle I HATE ARTArt is only an imitation of

true reality amp true beauty

Dont be like that PlatoArt is just an imitation of nature an inspiration

Vs

aesthetic theories

I believe art should fit for a function

then it will be beautiful

I think we could agree on that

Plato

Bauhaus (20th Century German)economy of form truth to materials and form follows function

1 Artist created a beautiful thing by combining a representation of something REAL and a conceptual IDEAL

COPYING REALITY(realism) amp IDEAL --gt Raphael

In order to paint beautiful woman I

should have to see many beautiful woman but

since there are so few beautiful woman and so

few sound judges I make use of a certain

idea that comes into my mind

Galetea by Raphael (1483-1520)

aesthetic theories

2 Different cultures around the world explain the nature of their art in their own ways

ie YORUBAN AESTHETICS

aesthetic theories

bull twins share the same soulbull twins are Gods giftbull Art is an imitation of humans in a

moderate way too realistic or too abstract would not be an art

bull Moderate visual appearance represents how humans should behave (cool composure even with certain detachment) --gt no depiction of emotions or violence

bull symmetry amp elongated

PERCEPTUAL artist CONCEPTUAL artist

(what the eyes see) (imagination)

aesthetic theories according to Psychological theory

VsXampTheories of the artist as an outsider

AVANT GARDE artist

OUTSIDER artist

FOLK artist

Artist are like prophets who operate ahead of their times

Self-taught artists who work apart from the art establishment

Artists who produce traditional arts and crafts that are passed down within a minority culture

popular theories of aesthetics

REALISM Art is the same as reality the more it resembles reality the better

TitianVenus of Urbino 1538realism (renaissance)

love

popular theories of aesthetics

REALISM in 19th Art is the same as reality but reality that comes from everyday life

Edouard ManetOlympia 1863Realism

SEX

popular theories of aesthetics

REALISM in 20th Art is the same as reality but reality that comes from everyday life

Yasumasu MorimuraPortrait-Twins 1988Realism

Slavery amp prostitution to

the western culture

popular theories of aesthetics

PHOTO REALISM Art is the same as reality

David Jon KassanApproaching NoiseSuper realismphoto realism

popular theories of aesthetics

Art can not be uglyPRETTINESS

ReutersCorbis911 NEVER FORGET

--gt Art should reflect life in all its richness

aesthetic theories based on the functions of art

ART FOR ARTS SAKERELIGION

MORALITY

Art has no function but to serve as art itself

Art instructs inspires makes the invisible visible

Art provides models for behavior (Aristotle)Art inspires by its good style (Plato)

which one is which

aesthetic theories based on comparison between the art

FINE ART

APPLIED ART

Art until some extent has no function but to serve as art itself

Art serve a function

Zaha HadidAndy

Warhol

aesthetic theories based on symbolic communication theory

SEMIOTICS

SYMBOLIC COMMUNICATIONS

INSTITUTIONAL

Art communicates by visual signs between artist and viewer

The art world tells us when to experience art

Art communicates using symbols that not everyone could understand

Frida Kahlo

Marcel Duschamps Fountain

what is the difference between Aesthetics amp TasteAesthetics is the philosophical notion of beauty Taste is a result of education and awareness of elite cultural values therefore taste can be learned Taste varies according to class cultural background and education According to Kant beauty is objective and universal thus certain things are beautiful to everyone

The contemporary view of beauty is not based on innate qualities but rather on cultural specifics and individual interpretations

Aesthetic judgmentAccording to Alexander Baumgarten we all make aesthetic judgment as we see certain artworks as superior o others Reason applied to art will give us truly aesthetic understanding

Critique of judgmentAccording to Kant there is no scientific rule for determining what beauty is The perception of beauty-that is the judgment of beauty-involves the eye the mind and the perception of the beholder (imagination and understanding)

Break 5 minutes

lets learn from Leonardo Da Vinci

Being CREATIVE is

what does it mean

Is it good or bad

who is an artist

CURIOSITY

BEING

CURIOS

THE RIGHT ANSWER

The RIGHTQUESTION

WHAT KIND OF QUESTIONS WOULD YOU LIKE TO ASK IF YOU WANT TO KNOW MORE ABOUT ldquoMONALISArdquo

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

EXERCISE for next week

1 Individually find ONE person that can be your design role model

2 How do you see yourself in them3 What makes them a great or worthy to be

your role model

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

3rd Meeting

BRIDGING amp EVALUATION

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

CURIOSITY exercise

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

INSPIRATIONAL session Designers can change the world

DO YOU BELIEVE IT HAVE YOU FOUND A WORTHY ROLE MODEL

MY ROLE MODEL

JESUS CHRIST

ASSIGNMENT 1 DESIGN Role Model

1 Individually create 2 Powerpoint slides to explain your Design role model

2 In groups of three combine the Powerpoint into one discuss and choose the best role model

3 Present your design role model in 2 minutes4 Explain IN YOUR OWN WORDS amp OPINION

how do you define an ldquodesignerrdquoSubmit by email before hellip

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 9: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

what does it mean to THINK OUTSIDE THE BOXHow to THINK OUTSIDE THE BOX

letrsquos TRY Draw a single ldquotree carrdquo as imaginative as you can

IS IT HARD to THINK OUTSIDE THE BOX

WHICH IS THE MOST BEAUTIFULWHICH IS THE MOST EXPENSIVEWHY

ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE

ELSErsquoS OPINIONS THEIR LIVES A MIMICRY

THEIR PASSIONS A QUOTATIONSrdquo

Oscar Wilde

ldquoNO GREAT ARTIST EVER SEES

THINGS AS THEY REALLY ARE IF THEY DID (IF YOU DO) THEN

THEY WOULD CEASE TO BE AN ARTISTldquo

Oscar Wilde

BUThellip

WHAT MAKES AN ARTIST SO IMAGINATIVE CREATIVE CRAZY

SOhellip

Marcel Duschamps Fountain

Break 5 minutes

uncritical acceptance of

external authority

critical analysis of authority

Establish onersquos own internal

authority

THEYrsquoVE SHIFTED THEIR MINDSET

SELF-AUTHORSHIP

bull The capacity to author or invent onersquos own beliefs

values sense of self and relationships with others

bull Balancing external influences with ldquointernally-

generatedrdquo beliefs and goals

bull Intense reflection so individual can express ldquohow I

knowrdquo (Baxter Magolda 2009)

THE IMPORTANCE OF

Hi I am Michael Nathaniel K

ldquoPRESENT THE REAL

YOUrdquo

NEXT WEEK in Communication Process 1 minute presentation

I DARE YOU TO BE CREATIVE

ldquoWHY ARE YOU HERErdquo

SELF-REFLECTION

ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT THOSE WHO MAKE IT IN

LIFE WHYrdquo

Paul Arden

EDUCATION HAVE KILLED OUR CREATIVITY

BECAUSE

Break 5 minutes

ARE YOU CREATIVE

letrsquos TRY Answer this questionsbull A man lives on the 17th floor of an

apartment building Every morning he takes the lift down to the ground In the evening he goes into the lift and if it is raining he goes directly back to the 17th floor Otherwise he goes to the tenth floor and climbs up seven flights of stairs Why

ARE YOU CREATIVE

letrsquos TRY bull A man walks into a bar and asks for water The bartender pulls out a gun and points it at him The man says ldquoThank yourdquo and walks out Why

ARE YOU CREATIVE

letrsquos TRY bull A man drives down the highway at 70 mph He passes three cars going 80 mph then gets pulled over by a police officer and is given a ticket

How to THINK OUTSIDE THE BOX

To alter make different move from one state to another

The state or quality of being creative The ability to create or generate ideas

The act of introducing or implementing creative ideas to make it real

Thinking that seeks new ways of looking at a problem rather than proceeding by logical steps

CHANGE

CREATIVITY

INNOVATION

LATERAL THINKING

Using LATERAL THINKING

letrsquos TRY bull A large city in the US had a problem with thefts of light bulbs from its subway system Thieves would unscrew the light bulbs leading to cost and security issues The engineer who was given this challenge could not alter the location of the light bulbs and he had very little budget to work with What is the solution

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

2nd Meeting

BRIDGING amp EVALUATION

USING LATERAL THINKING

letrsquos TRY bull The authorities in Athens were very concerned that the tourists sometimes hacked pieces from the ancient columns of the Parthenon building The practice was illegal but some people were determined to take away souvenirs What is the solution

BEING CREATIVE = BEING INNOVATIVE

CREATIVE THINKING = LATERAL THINKING

LATERAL THINKING is DIFFERENT WAYS OF LOOKING AT A PROBLEM AND FINDING

DIFFERENT WAYS OF SOLVING THAT PROBLEM

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

GETTING OUT OF ldquoTHE BOXrdquo

ldquoKNOW THOSE BOXesrdquo

Art is (NOT) about what I like

EVERYBODY HAS A THEORY OF ART

One mans idea of art is another mans dogs dinner Socrates

wwwadultwebsitecom

Art is (NOT) always expensive Art is (NOT) always about beauty ldquo

It was up to the artist to determine what art is

Marcel Duschamps Fountain

QUIZ TIME

what is ARTwhat is

AESTHETICwhat is BEAUTY

You have 5 minutes

Aesthetic comes from the Greek word aesthesis which means perception

Aesthetic is a branch of philosophy dealing with the nature of beauty art and taste and with the creation

and appreciation of beauty

the basic question remainsWhat makes a thing beautiful pleasing or ugly or

indeed fine art rather than craft

AESTHETIC is

Break 5 minutes

HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED

aesthetic theories1 Artist created a beautiful thing by combining a representation of

something REAL and a conceptual IDEAL

CONCEPTUAL IMAGINATIVE COPYING REALITY

(mimesis)art must represent goodness

beauty amp truth

nature is imitation of something higheridea amp only idea is perfect

hey Aristotle I HATE ARTArt is only an imitation of

true reality amp true beauty

Dont be like that PlatoArt is just an imitation of nature an inspiration

Vs

aesthetic theories

I believe art should fit for a function

then it will be beautiful

I think we could agree on that

Plato

Bauhaus (20th Century German)economy of form truth to materials and form follows function

1 Artist created a beautiful thing by combining a representation of something REAL and a conceptual IDEAL

COPYING REALITY(realism) amp IDEAL --gt Raphael

In order to paint beautiful woman I

should have to see many beautiful woman but

since there are so few beautiful woman and so

few sound judges I make use of a certain

idea that comes into my mind

Galetea by Raphael (1483-1520)

aesthetic theories

2 Different cultures around the world explain the nature of their art in their own ways

ie YORUBAN AESTHETICS

aesthetic theories

bull twins share the same soulbull twins are Gods giftbull Art is an imitation of humans in a

moderate way too realistic or too abstract would not be an art

bull Moderate visual appearance represents how humans should behave (cool composure even with certain detachment) --gt no depiction of emotions or violence

bull symmetry amp elongated

PERCEPTUAL artist CONCEPTUAL artist

(what the eyes see) (imagination)

aesthetic theories according to Psychological theory

VsXampTheories of the artist as an outsider

AVANT GARDE artist

OUTSIDER artist

FOLK artist

Artist are like prophets who operate ahead of their times

Self-taught artists who work apart from the art establishment

Artists who produce traditional arts and crafts that are passed down within a minority culture

popular theories of aesthetics

REALISM Art is the same as reality the more it resembles reality the better

TitianVenus of Urbino 1538realism (renaissance)

love

popular theories of aesthetics

REALISM in 19th Art is the same as reality but reality that comes from everyday life

Edouard ManetOlympia 1863Realism

SEX

popular theories of aesthetics

REALISM in 20th Art is the same as reality but reality that comes from everyday life

Yasumasu MorimuraPortrait-Twins 1988Realism

Slavery amp prostitution to

the western culture

popular theories of aesthetics

PHOTO REALISM Art is the same as reality

David Jon KassanApproaching NoiseSuper realismphoto realism

popular theories of aesthetics

Art can not be uglyPRETTINESS

ReutersCorbis911 NEVER FORGET

--gt Art should reflect life in all its richness

aesthetic theories based on the functions of art

ART FOR ARTS SAKERELIGION

MORALITY

Art has no function but to serve as art itself

Art instructs inspires makes the invisible visible

Art provides models for behavior (Aristotle)Art inspires by its good style (Plato)

which one is which

aesthetic theories based on comparison between the art

FINE ART

APPLIED ART

Art until some extent has no function but to serve as art itself

Art serve a function

Zaha HadidAndy

Warhol

aesthetic theories based on symbolic communication theory

SEMIOTICS

SYMBOLIC COMMUNICATIONS

INSTITUTIONAL

Art communicates by visual signs between artist and viewer

The art world tells us when to experience art

Art communicates using symbols that not everyone could understand

Frida Kahlo

Marcel Duschamps Fountain

what is the difference between Aesthetics amp TasteAesthetics is the philosophical notion of beauty Taste is a result of education and awareness of elite cultural values therefore taste can be learned Taste varies according to class cultural background and education According to Kant beauty is objective and universal thus certain things are beautiful to everyone

The contemporary view of beauty is not based on innate qualities but rather on cultural specifics and individual interpretations

Aesthetic judgmentAccording to Alexander Baumgarten we all make aesthetic judgment as we see certain artworks as superior o others Reason applied to art will give us truly aesthetic understanding

Critique of judgmentAccording to Kant there is no scientific rule for determining what beauty is The perception of beauty-that is the judgment of beauty-involves the eye the mind and the perception of the beholder (imagination and understanding)

Break 5 minutes

lets learn from Leonardo Da Vinci

Being CREATIVE is

what does it mean

Is it good or bad

who is an artist

CURIOSITY

BEING

CURIOS

THE RIGHT ANSWER

The RIGHTQUESTION

WHAT KIND OF QUESTIONS WOULD YOU LIKE TO ASK IF YOU WANT TO KNOW MORE ABOUT ldquoMONALISArdquo

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

EXERCISE for next week

1 Individually find ONE person that can be your design role model

2 How do you see yourself in them3 What makes them a great or worthy to be

your role model

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

3rd Meeting

BRIDGING amp EVALUATION

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

CURIOSITY exercise

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

INSPIRATIONAL session Designers can change the world

DO YOU BELIEVE IT HAVE YOU FOUND A WORTHY ROLE MODEL

MY ROLE MODEL

JESUS CHRIST

ASSIGNMENT 1 DESIGN Role Model

1 Individually create 2 Powerpoint slides to explain your Design role model

2 In groups of three combine the Powerpoint into one discuss and choose the best role model

3 Present your design role model in 2 minutes4 Explain IN YOUR OWN WORDS amp OPINION

how do you define an ldquodesignerrdquoSubmit by email before hellip

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 10: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

letrsquos TRY Draw a single ldquotree carrdquo as imaginative as you can

IS IT HARD to THINK OUTSIDE THE BOX

WHICH IS THE MOST BEAUTIFULWHICH IS THE MOST EXPENSIVEWHY

ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE

ELSErsquoS OPINIONS THEIR LIVES A MIMICRY

THEIR PASSIONS A QUOTATIONSrdquo

Oscar Wilde

ldquoNO GREAT ARTIST EVER SEES

THINGS AS THEY REALLY ARE IF THEY DID (IF YOU DO) THEN

THEY WOULD CEASE TO BE AN ARTISTldquo

Oscar Wilde

BUThellip

WHAT MAKES AN ARTIST SO IMAGINATIVE CREATIVE CRAZY

SOhellip

Marcel Duschamps Fountain

Break 5 minutes

uncritical acceptance of

external authority

critical analysis of authority

Establish onersquos own internal

authority

THEYrsquoVE SHIFTED THEIR MINDSET

SELF-AUTHORSHIP

bull The capacity to author or invent onersquos own beliefs

values sense of self and relationships with others

bull Balancing external influences with ldquointernally-

generatedrdquo beliefs and goals

bull Intense reflection so individual can express ldquohow I

knowrdquo (Baxter Magolda 2009)

THE IMPORTANCE OF

Hi I am Michael Nathaniel K

ldquoPRESENT THE REAL

YOUrdquo

NEXT WEEK in Communication Process 1 minute presentation

I DARE YOU TO BE CREATIVE

ldquoWHY ARE YOU HERErdquo

SELF-REFLECTION

ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT THOSE WHO MAKE IT IN

LIFE WHYrdquo

Paul Arden

EDUCATION HAVE KILLED OUR CREATIVITY

BECAUSE

Break 5 minutes

ARE YOU CREATIVE

letrsquos TRY Answer this questionsbull A man lives on the 17th floor of an

apartment building Every morning he takes the lift down to the ground In the evening he goes into the lift and if it is raining he goes directly back to the 17th floor Otherwise he goes to the tenth floor and climbs up seven flights of stairs Why

ARE YOU CREATIVE

letrsquos TRY bull A man walks into a bar and asks for water The bartender pulls out a gun and points it at him The man says ldquoThank yourdquo and walks out Why

ARE YOU CREATIVE

letrsquos TRY bull A man drives down the highway at 70 mph He passes three cars going 80 mph then gets pulled over by a police officer and is given a ticket

How to THINK OUTSIDE THE BOX

To alter make different move from one state to another

The state or quality of being creative The ability to create or generate ideas

The act of introducing or implementing creative ideas to make it real

Thinking that seeks new ways of looking at a problem rather than proceeding by logical steps

CHANGE

CREATIVITY

INNOVATION

LATERAL THINKING

Using LATERAL THINKING

letrsquos TRY bull A large city in the US had a problem with thefts of light bulbs from its subway system Thieves would unscrew the light bulbs leading to cost and security issues The engineer who was given this challenge could not alter the location of the light bulbs and he had very little budget to work with What is the solution

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

2nd Meeting

BRIDGING amp EVALUATION

USING LATERAL THINKING

letrsquos TRY bull The authorities in Athens were very concerned that the tourists sometimes hacked pieces from the ancient columns of the Parthenon building The practice was illegal but some people were determined to take away souvenirs What is the solution

BEING CREATIVE = BEING INNOVATIVE

CREATIVE THINKING = LATERAL THINKING

LATERAL THINKING is DIFFERENT WAYS OF LOOKING AT A PROBLEM AND FINDING

DIFFERENT WAYS OF SOLVING THAT PROBLEM

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

GETTING OUT OF ldquoTHE BOXrdquo

ldquoKNOW THOSE BOXesrdquo

Art is (NOT) about what I like

EVERYBODY HAS A THEORY OF ART

One mans idea of art is another mans dogs dinner Socrates

wwwadultwebsitecom

Art is (NOT) always expensive Art is (NOT) always about beauty ldquo

It was up to the artist to determine what art is

Marcel Duschamps Fountain

QUIZ TIME

what is ARTwhat is

AESTHETICwhat is BEAUTY

You have 5 minutes

Aesthetic comes from the Greek word aesthesis which means perception

Aesthetic is a branch of philosophy dealing with the nature of beauty art and taste and with the creation

and appreciation of beauty

the basic question remainsWhat makes a thing beautiful pleasing or ugly or

indeed fine art rather than craft

AESTHETIC is

Break 5 minutes

HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED

aesthetic theories1 Artist created a beautiful thing by combining a representation of

something REAL and a conceptual IDEAL

CONCEPTUAL IMAGINATIVE COPYING REALITY

(mimesis)art must represent goodness

beauty amp truth

nature is imitation of something higheridea amp only idea is perfect

hey Aristotle I HATE ARTArt is only an imitation of

true reality amp true beauty

Dont be like that PlatoArt is just an imitation of nature an inspiration

Vs

aesthetic theories

I believe art should fit for a function

then it will be beautiful

I think we could agree on that

Plato

Bauhaus (20th Century German)economy of form truth to materials and form follows function

1 Artist created a beautiful thing by combining a representation of something REAL and a conceptual IDEAL

COPYING REALITY(realism) amp IDEAL --gt Raphael

In order to paint beautiful woman I

should have to see many beautiful woman but

since there are so few beautiful woman and so

few sound judges I make use of a certain

idea that comes into my mind

Galetea by Raphael (1483-1520)

aesthetic theories

2 Different cultures around the world explain the nature of their art in their own ways

ie YORUBAN AESTHETICS

aesthetic theories

bull twins share the same soulbull twins are Gods giftbull Art is an imitation of humans in a

moderate way too realistic or too abstract would not be an art

bull Moderate visual appearance represents how humans should behave (cool composure even with certain detachment) --gt no depiction of emotions or violence

bull symmetry amp elongated

PERCEPTUAL artist CONCEPTUAL artist

(what the eyes see) (imagination)

aesthetic theories according to Psychological theory

VsXampTheories of the artist as an outsider

AVANT GARDE artist

OUTSIDER artist

FOLK artist

Artist are like prophets who operate ahead of their times

Self-taught artists who work apart from the art establishment

Artists who produce traditional arts and crafts that are passed down within a minority culture

popular theories of aesthetics

REALISM Art is the same as reality the more it resembles reality the better

TitianVenus of Urbino 1538realism (renaissance)

love

popular theories of aesthetics

REALISM in 19th Art is the same as reality but reality that comes from everyday life

Edouard ManetOlympia 1863Realism

SEX

popular theories of aesthetics

REALISM in 20th Art is the same as reality but reality that comes from everyday life

Yasumasu MorimuraPortrait-Twins 1988Realism

Slavery amp prostitution to

the western culture

popular theories of aesthetics

PHOTO REALISM Art is the same as reality

David Jon KassanApproaching NoiseSuper realismphoto realism

popular theories of aesthetics

Art can not be uglyPRETTINESS

ReutersCorbis911 NEVER FORGET

--gt Art should reflect life in all its richness

aesthetic theories based on the functions of art

ART FOR ARTS SAKERELIGION

MORALITY

Art has no function but to serve as art itself

Art instructs inspires makes the invisible visible

Art provides models for behavior (Aristotle)Art inspires by its good style (Plato)

which one is which

aesthetic theories based on comparison between the art

FINE ART

APPLIED ART

Art until some extent has no function but to serve as art itself

Art serve a function

Zaha HadidAndy

Warhol

aesthetic theories based on symbolic communication theory

SEMIOTICS

SYMBOLIC COMMUNICATIONS

INSTITUTIONAL

Art communicates by visual signs between artist and viewer

The art world tells us when to experience art

Art communicates using symbols that not everyone could understand

Frida Kahlo

Marcel Duschamps Fountain

what is the difference between Aesthetics amp TasteAesthetics is the philosophical notion of beauty Taste is a result of education and awareness of elite cultural values therefore taste can be learned Taste varies according to class cultural background and education According to Kant beauty is objective and universal thus certain things are beautiful to everyone

The contemporary view of beauty is not based on innate qualities but rather on cultural specifics and individual interpretations

Aesthetic judgmentAccording to Alexander Baumgarten we all make aesthetic judgment as we see certain artworks as superior o others Reason applied to art will give us truly aesthetic understanding

Critique of judgmentAccording to Kant there is no scientific rule for determining what beauty is The perception of beauty-that is the judgment of beauty-involves the eye the mind and the perception of the beholder (imagination and understanding)

Break 5 minutes

lets learn from Leonardo Da Vinci

Being CREATIVE is

what does it mean

Is it good or bad

who is an artist

CURIOSITY

BEING

CURIOS

THE RIGHT ANSWER

The RIGHTQUESTION

WHAT KIND OF QUESTIONS WOULD YOU LIKE TO ASK IF YOU WANT TO KNOW MORE ABOUT ldquoMONALISArdquo

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

EXERCISE for next week

1 Individually find ONE person that can be your design role model

2 How do you see yourself in them3 What makes them a great or worthy to be

your role model

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

3rd Meeting

BRIDGING amp EVALUATION

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

CURIOSITY exercise

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

INSPIRATIONAL session Designers can change the world

DO YOU BELIEVE IT HAVE YOU FOUND A WORTHY ROLE MODEL

MY ROLE MODEL

JESUS CHRIST

ASSIGNMENT 1 DESIGN Role Model

1 Individually create 2 Powerpoint slides to explain your Design role model

2 In groups of three combine the Powerpoint into one discuss and choose the best role model

3 Present your design role model in 2 minutes4 Explain IN YOUR OWN WORDS amp OPINION

how do you define an ldquodesignerrdquoSubmit by email before hellip

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 11: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

WHICH IS THE MOST BEAUTIFULWHICH IS THE MOST EXPENSIVEWHY

ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE

ELSErsquoS OPINIONS THEIR LIVES A MIMICRY

THEIR PASSIONS A QUOTATIONSrdquo

Oscar Wilde

ldquoNO GREAT ARTIST EVER SEES

THINGS AS THEY REALLY ARE IF THEY DID (IF YOU DO) THEN

THEY WOULD CEASE TO BE AN ARTISTldquo

Oscar Wilde

BUThellip

WHAT MAKES AN ARTIST SO IMAGINATIVE CREATIVE CRAZY

SOhellip

Marcel Duschamps Fountain

Break 5 minutes

uncritical acceptance of

external authority

critical analysis of authority

Establish onersquos own internal

authority

THEYrsquoVE SHIFTED THEIR MINDSET

SELF-AUTHORSHIP

bull The capacity to author or invent onersquos own beliefs

values sense of self and relationships with others

bull Balancing external influences with ldquointernally-

generatedrdquo beliefs and goals

bull Intense reflection so individual can express ldquohow I

knowrdquo (Baxter Magolda 2009)

THE IMPORTANCE OF

Hi I am Michael Nathaniel K

ldquoPRESENT THE REAL

YOUrdquo

NEXT WEEK in Communication Process 1 minute presentation

I DARE YOU TO BE CREATIVE

ldquoWHY ARE YOU HERErdquo

SELF-REFLECTION

ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT THOSE WHO MAKE IT IN

LIFE WHYrdquo

Paul Arden

EDUCATION HAVE KILLED OUR CREATIVITY

BECAUSE

Break 5 minutes

ARE YOU CREATIVE

letrsquos TRY Answer this questionsbull A man lives on the 17th floor of an

apartment building Every morning he takes the lift down to the ground In the evening he goes into the lift and if it is raining he goes directly back to the 17th floor Otherwise he goes to the tenth floor and climbs up seven flights of stairs Why

ARE YOU CREATIVE

letrsquos TRY bull A man walks into a bar and asks for water The bartender pulls out a gun and points it at him The man says ldquoThank yourdquo and walks out Why

ARE YOU CREATIVE

letrsquos TRY bull A man drives down the highway at 70 mph He passes three cars going 80 mph then gets pulled over by a police officer and is given a ticket

How to THINK OUTSIDE THE BOX

To alter make different move from one state to another

The state or quality of being creative The ability to create or generate ideas

The act of introducing or implementing creative ideas to make it real

Thinking that seeks new ways of looking at a problem rather than proceeding by logical steps

CHANGE

CREATIVITY

INNOVATION

LATERAL THINKING

Using LATERAL THINKING

letrsquos TRY bull A large city in the US had a problem with thefts of light bulbs from its subway system Thieves would unscrew the light bulbs leading to cost and security issues The engineer who was given this challenge could not alter the location of the light bulbs and he had very little budget to work with What is the solution

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

2nd Meeting

BRIDGING amp EVALUATION

USING LATERAL THINKING

letrsquos TRY bull The authorities in Athens were very concerned that the tourists sometimes hacked pieces from the ancient columns of the Parthenon building The practice was illegal but some people were determined to take away souvenirs What is the solution

BEING CREATIVE = BEING INNOVATIVE

CREATIVE THINKING = LATERAL THINKING

LATERAL THINKING is DIFFERENT WAYS OF LOOKING AT A PROBLEM AND FINDING

DIFFERENT WAYS OF SOLVING THAT PROBLEM

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

GETTING OUT OF ldquoTHE BOXrdquo

ldquoKNOW THOSE BOXesrdquo

Art is (NOT) about what I like

EVERYBODY HAS A THEORY OF ART

One mans idea of art is another mans dogs dinner Socrates

wwwadultwebsitecom

Art is (NOT) always expensive Art is (NOT) always about beauty ldquo

It was up to the artist to determine what art is

Marcel Duschamps Fountain

QUIZ TIME

what is ARTwhat is

AESTHETICwhat is BEAUTY

You have 5 minutes

Aesthetic comes from the Greek word aesthesis which means perception

Aesthetic is a branch of philosophy dealing with the nature of beauty art and taste and with the creation

and appreciation of beauty

the basic question remainsWhat makes a thing beautiful pleasing or ugly or

indeed fine art rather than craft

AESTHETIC is

Break 5 minutes

HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED

aesthetic theories1 Artist created a beautiful thing by combining a representation of

something REAL and a conceptual IDEAL

CONCEPTUAL IMAGINATIVE COPYING REALITY

(mimesis)art must represent goodness

beauty amp truth

nature is imitation of something higheridea amp only idea is perfect

hey Aristotle I HATE ARTArt is only an imitation of

true reality amp true beauty

Dont be like that PlatoArt is just an imitation of nature an inspiration

Vs

aesthetic theories

I believe art should fit for a function

then it will be beautiful

I think we could agree on that

Plato

Bauhaus (20th Century German)economy of form truth to materials and form follows function

1 Artist created a beautiful thing by combining a representation of something REAL and a conceptual IDEAL

COPYING REALITY(realism) amp IDEAL --gt Raphael

In order to paint beautiful woman I

should have to see many beautiful woman but

since there are so few beautiful woman and so

few sound judges I make use of a certain

idea that comes into my mind

Galetea by Raphael (1483-1520)

aesthetic theories

2 Different cultures around the world explain the nature of their art in their own ways

ie YORUBAN AESTHETICS

aesthetic theories

bull twins share the same soulbull twins are Gods giftbull Art is an imitation of humans in a

moderate way too realistic or too abstract would not be an art

bull Moderate visual appearance represents how humans should behave (cool composure even with certain detachment) --gt no depiction of emotions or violence

bull symmetry amp elongated

PERCEPTUAL artist CONCEPTUAL artist

(what the eyes see) (imagination)

aesthetic theories according to Psychological theory

VsXampTheories of the artist as an outsider

AVANT GARDE artist

OUTSIDER artist

FOLK artist

Artist are like prophets who operate ahead of their times

Self-taught artists who work apart from the art establishment

Artists who produce traditional arts and crafts that are passed down within a minority culture

popular theories of aesthetics

REALISM Art is the same as reality the more it resembles reality the better

TitianVenus of Urbino 1538realism (renaissance)

love

popular theories of aesthetics

REALISM in 19th Art is the same as reality but reality that comes from everyday life

Edouard ManetOlympia 1863Realism

SEX

popular theories of aesthetics

REALISM in 20th Art is the same as reality but reality that comes from everyday life

Yasumasu MorimuraPortrait-Twins 1988Realism

Slavery amp prostitution to

the western culture

popular theories of aesthetics

PHOTO REALISM Art is the same as reality

David Jon KassanApproaching NoiseSuper realismphoto realism

popular theories of aesthetics

Art can not be uglyPRETTINESS

ReutersCorbis911 NEVER FORGET

--gt Art should reflect life in all its richness

aesthetic theories based on the functions of art

ART FOR ARTS SAKERELIGION

MORALITY

Art has no function but to serve as art itself

Art instructs inspires makes the invisible visible

Art provides models for behavior (Aristotle)Art inspires by its good style (Plato)

which one is which

aesthetic theories based on comparison between the art

FINE ART

APPLIED ART

Art until some extent has no function but to serve as art itself

Art serve a function

Zaha HadidAndy

Warhol

aesthetic theories based on symbolic communication theory

SEMIOTICS

SYMBOLIC COMMUNICATIONS

INSTITUTIONAL

Art communicates by visual signs between artist and viewer

The art world tells us when to experience art

Art communicates using symbols that not everyone could understand

Frida Kahlo

Marcel Duschamps Fountain

what is the difference between Aesthetics amp TasteAesthetics is the philosophical notion of beauty Taste is a result of education and awareness of elite cultural values therefore taste can be learned Taste varies according to class cultural background and education According to Kant beauty is objective and universal thus certain things are beautiful to everyone

The contemporary view of beauty is not based on innate qualities but rather on cultural specifics and individual interpretations

Aesthetic judgmentAccording to Alexander Baumgarten we all make aesthetic judgment as we see certain artworks as superior o others Reason applied to art will give us truly aesthetic understanding

Critique of judgmentAccording to Kant there is no scientific rule for determining what beauty is The perception of beauty-that is the judgment of beauty-involves the eye the mind and the perception of the beholder (imagination and understanding)

Break 5 minutes

lets learn from Leonardo Da Vinci

Being CREATIVE is

what does it mean

Is it good or bad

who is an artist

CURIOSITY

BEING

CURIOS

THE RIGHT ANSWER

The RIGHTQUESTION

WHAT KIND OF QUESTIONS WOULD YOU LIKE TO ASK IF YOU WANT TO KNOW MORE ABOUT ldquoMONALISArdquo

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

EXERCISE for next week

1 Individually find ONE person that can be your design role model

2 How do you see yourself in them3 What makes them a great or worthy to be

your role model

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

3rd Meeting

BRIDGING amp EVALUATION

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

CURIOSITY exercise

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

INSPIRATIONAL session Designers can change the world

DO YOU BELIEVE IT HAVE YOU FOUND A WORTHY ROLE MODEL

MY ROLE MODEL

JESUS CHRIST

ASSIGNMENT 1 DESIGN Role Model

1 Individually create 2 Powerpoint slides to explain your Design role model

2 In groups of three combine the Powerpoint into one discuss and choose the best role model

3 Present your design role model in 2 minutes4 Explain IN YOUR OWN WORDS amp OPINION

how do you define an ldquodesignerrdquoSubmit by email before hellip

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 12: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE

ELSErsquoS OPINIONS THEIR LIVES A MIMICRY

THEIR PASSIONS A QUOTATIONSrdquo

Oscar Wilde

ldquoNO GREAT ARTIST EVER SEES

THINGS AS THEY REALLY ARE IF THEY DID (IF YOU DO) THEN

THEY WOULD CEASE TO BE AN ARTISTldquo

Oscar Wilde

BUThellip

WHAT MAKES AN ARTIST SO IMAGINATIVE CREATIVE CRAZY

SOhellip

Marcel Duschamps Fountain

Break 5 minutes

uncritical acceptance of

external authority

critical analysis of authority

Establish onersquos own internal

authority

THEYrsquoVE SHIFTED THEIR MINDSET

SELF-AUTHORSHIP

bull The capacity to author or invent onersquos own beliefs

values sense of self and relationships with others

bull Balancing external influences with ldquointernally-

generatedrdquo beliefs and goals

bull Intense reflection so individual can express ldquohow I

knowrdquo (Baxter Magolda 2009)

THE IMPORTANCE OF

Hi I am Michael Nathaniel K

ldquoPRESENT THE REAL

YOUrdquo

NEXT WEEK in Communication Process 1 minute presentation

I DARE YOU TO BE CREATIVE

ldquoWHY ARE YOU HERErdquo

SELF-REFLECTION

ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT THOSE WHO MAKE IT IN

LIFE WHYrdquo

Paul Arden

EDUCATION HAVE KILLED OUR CREATIVITY

BECAUSE

Break 5 minutes

ARE YOU CREATIVE

letrsquos TRY Answer this questionsbull A man lives on the 17th floor of an

apartment building Every morning he takes the lift down to the ground In the evening he goes into the lift and if it is raining he goes directly back to the 17th floor Otherwise he goes to the tenth floor and climbs up seven flights of stairs Why

ARE YOU CREATIVE

letrsquos TRY bull A man walks into a bar and asks for water The bartender pulls out a gun and points it at him The man says ldquoThank yourdquo and walks out Why

ARE YOU CREATIVE

letrsquos TRY bull A man drives down the highway at 70 mph He passes three cars going 80 mph then gets pulled over by a police officer and is given a ticket

How to THINK OUTSIDE THE BOX

To alter make different move from one state to another

The state or quality of being creative The ability to create or generate ideas

The act of introducing or implementing creative ideas to make it real

Thinking that seeks new ways of looking at a problem rather than proceeding by logical steps

CHANGE

CREATIVITY

INNOVATION

LATERAL THINKING

Using LATERAL THINKING

letrsquos TRY bull A large city in the US had a problem with thefts of light bulbs from its subway system Thieves would unscrew the light bulbs leading to cost and security issues The engineer who was given this challenge could not alter the location of the light bulbs and he had very little budget to work with What is the solution

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

2nd Meeting

BRIDGING amp EVALUATION

USING LATERAL THINKING

letrsquos TRY bull The authorities in Athens were very concerned that the tourists sometimes hacked pieces from the ancient columns of the Parthenon building The practice was illegal but some people were determined to take away souvenirs What is the solution

BEING CREATIVE = BEING INNOVATIVE

CREATIVE THINKING = LATERAL THINKING

LATERAL THINKING is DIFFERENT WAYS OF LOOKING AT A PROBLEM AND FINDING

DIFFERENT WAYS OF SOLVING THAT PROBLEM

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

GETTING OUT OF ldquoTHE BOXrdquo

ldquoKNOW THOSE BOXesrdquo

Art is (NOT) about what I like

EVERYBODY HAS A THEORY OF ART

One mans idea of art is another mans dogs dinner Socrates

wwwadultwebsitecom

Art is (NOT) always expensive Art is (NOT) always about beauty ldquo

It was up to the artist to determine what art is

Marcel Duschamps Fountain

QUIZ TIME

what is ARTwhat is

AESTHETICwhat is BEAUTY

You have 5 minutes

Aesthetic comes from the Greek word aesthesis which means perception

Aesthetic is a branch of philosophy dealing with the nature of beauty art and taste and with the creation

and appreciation of beauty

the basic question remainsWhat makes a thing beautiful pleasing or ugly or

indeed fine art rather than craft

AESTHETIC is

Break 5 minutes

HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED

aesthetic theories1 Artist created a beautiful thing by combining a representation of

something REAL and a conceptual IDEAL

CONCEPTUAL IMAGINATIVE COPYING REALITY

(mimesis)art must represent goodness

beauty amp truth

nature is imitation of something higheridea amp only idea is perfect

hey Aristotle I HATE ARTArt is only an imitation of

true reality amp true beauty

Dont be like that PlatoArt is just an imitation of nature an inspiration

Vs

aesthetic theories

I believe art should fit for a function

then it will be beautiful

I think we could agree on that

Plato

Bauhaus (20th Century German)economy of form truth to materials and form follows function

1 Artist created a beautiful thing by combining a representation of something REAL and a conceptual IDEAL

COPYING REALITY(realism) amp IDEAL --gt Raphael

In order to paint beautiful woman I

should have to see many beautiful woman but

since there are so few beautiful woman and so

few sound judges I make use of a certain

idea that comes into my mind

Galetea by Raphael (1483-1520)

aesthetic theories

2 Different cultures around the world explain the nature of their art in their own ways

ie YORUBAN AESTHETICS

aesthetic theories

bull twins share the same soulbull twins are Gods giftbull Art is an imitation of humans in a

moderate way too realistic or too abstract would not be an art

bull Moderate visual appearance represents how humans should behave (cool composure even with certain detachment) --gt no depiction of emotions or violence

bull symmetry amp elongated

PERCEPTUAL artist CONCEPTUAL artist

(what the eyes see) (imagination)

aesthetic theories according to Psychological theory

VsXampTheories of the artist as an outsider

AVANT GARDE artist

OUTSIDER artist

FOLK artist

Artist are like prophets who operate ahead of their times

Self-taught artists who work apart from the art establishment

Artists who produce traditional arts and crafts that are passed down within a minority culture

popular theories of aesthetics

REALISM Art is the same as reality the more it resembles reality the better

TitianVenus of Urbino 1538realism (renaissance)

love

popular theories of aesthetics

REALISM in 19th Art is the same as reality but reality that comes from everyday life

Edouard ManetOlympia 1863Realism

SEX

popular theories of aesthetics

REALISM in 20th Art is the same as reality but reality that comes from everyday life

Yasumasu MorimuraPortrait-Twins 1988Realism

Slavery amp prostitution to

the western culture

popular theories of aesthetics

PHOTO REALISM Art is the same as reality

David Jon KassanApproaching NoiseSuper realismphoto realism

popular theories of aesthetics

Art can not be uglyPRETTINESS

ReutersCorbis911 NEVER FORGET

--gt Art should reflect life in all its richness

aesthetic theories based on the functions of art

ART FOR ARTS SAKERELIGION

MORALITY

Art has no function but to serve as art itself

Art instructs inspires makes the invisible visible

Art provides models for behavior (Aristotle)Art inspires by its good style (Plato)

which one is which

aesthetic theories based on comparison between the art

FINE ART

APPLIED ART

Art until some extent has no function but to serve as art itself

Art serve a function

Zaha HadidAndy

Warhol

aesthetic theories based on symbolic communication theory

SEMIOTICS

SYMBOLIC COMMUNICATIONS

INSTITUTIONAL

Art communicates by visual signs between artist and viewer

The art world tells us when to experience art

Art communicates using symbols that not everyone could understand

Frida Kahlo

Marcel Duschamps Fountain

what is the difference between Aesthetics amp TasteAesthetics is the philosophical notion of beauty Taste is a result of education and awareness of elite cultural values therefore taste can be learned Taste varies according to class cultural background and education According to Kant beauty is objective and universal thus certain things are beautiful to everyone

The contemporary view of beauty is not based on innate qualities but rather on cultural specifics and individual interpretations

Aesthetic judgmentAccording to Alexander Baumgarten we all make aesthetic judgment as we see certain artworks as superior o others Reason applied to art will give us truly aesthetic understanding

Critique of judgmentAccording to Kant there is no scientific rule for determining what beauty is The perception of beauty-that is the judgment of beauty-involves the eye the mind and the perception of the beholder (imagination and understanding)

Break 5 minutes

lets learn from Leonardo Da Vinci

Being CREATIVE is

what does it mean

Is it good or bad

who is an artist

CURIOSITY

BEING

CURIOS

THE RIGHT ANSWER

The RIGHTQUESTION

WHAT KIND OF QUESTIONS WOULD YOU LIKE TO ASK IF YOU WANT TO KNOW MORE ABOUT ldquoMONALISArdquo

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

EXERCISE for next week

1 Individually find ONE person that can be your design role model

2 How do you see yourself in them3 What makes them a great or worthy to be

your role model

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

3rd Meeting

BRIDGING amp EVALUATION

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

CURIOSITY exercise

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

INSPIRATIONAL session Designers can change the world

DO YOU BELIEVE IT HAVE YOU FOUND A WORTHY ROLE MODEL

MY ROLE MODEL

JESUS CHRIST

ASSIGNMENT 1 DESIGN Role Model

1 Individually create 2 Powerpoint slides to explain your Design role model

2 In groups of three combine the Powerpoint into one discuss and choose the best role model

3 Present your design role model in 2 minutes4 Explain IN YOUR OWN WORDS amp OPINION

how do you define an ldquodesignerrdquoSubmit by email before hellip

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 13: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

ldquoNO GREAT ARTIST EVER SEES

THINGS AS THEY REALLY ARE IF THEY DID (IF YOU DO) THEN

THEY WOULD CEASE TO BE AN ARTISTldquo

Oscar Wilde

BUThellip

WHAT MAKES AN ARTIST SO IMAGINATIVE CREATIVE CRAZY

SOhellip

Marcel Duschamps Fountain

Break 5 minutes

uncritical acceptance of

external authority

critical analysis of authority

Establish onersquos own internal

authority

THEYrsquoVE SHIFTED THEIR MINDSET

SELF-AUTHORSHIP

bull The capacity to author or invent onersquos own beliefs

values sense of self and relationships with others

bull Balancing external influences with ldquointernally-

generatedrdquo beliefs and goals

bull Intense reflection so individual can express ldquohow I

knowrdquo (Baxter Magolda 2009)

THE IMPORTANCE OF

Hi I am Michael Nathaniel K

ldquoPRESENT THE REAL

YOUrdquo

NEXT WEEK in Communication Process 1 minute presentation

I DARE YOU TO BE CREATIVE

ldquoWHY ARE YOU HERErdquo

SELF-REFLECTION

ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT THOSE WHO MAKE IT IN

LIFE WHYrdquo

Paul Arden

EDUCATION HAVE KILLED OUR CREATIVITY

BECAUSE

Break 5 minutes

ARE YOU CREATIVE

letrsquos TRY Answer this questionsbull A man lives on the 17th floor of an

apartment building Every morning he takes the lift down to the ground In the evening he goes into the lift and if it is raining he goes directly back to the 17th floor Otherwise he goes to the tenth floor and climbs up seven flights of stairs Why

ARE YOU CREATIVE

letrsquos TRY bull A man walks into a bar and asks for water The bartender pulls out a gun and points it at him The man says ldquoThank yourdquo and walks out Why

ARE YOU CREATIVE

letrsquos TRY bull A man drives down the highway at 70 mph He passes three cars going 80 mph then gets pulled over by a police officer and is given a ticket

How to THINK OUTSIDE THE BOX

To alter make different move from one state to another

The state or quality of being creative The ability to create or generate ideas

The act of introducing or implementing creative ideas to make it real

Thinking that seeks new ways of looking at a problem rather than proceeding by logical steps

CHANGE

CREATIVITY

INNOVATION

LATERAL THINKING

Using LATERAL THINKING

letrsquos TRY bull A large city in the US had a problem with thefts of light bulbs from its subway system Thieves would unscrew the light bulbs leading to cost and security issues The engineer who was given this challenge could not alter the location of the light bulbs and he had very little budget to work with What is the solution

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

2nd Meeting

BRIDGING amp EVALUATION

USING LATERAL THINKING

letrsquos TRY bull The authorities in Athens were very concerned that the tourists sometimes hacked pieces from the ancient columns of the Parthenon building The practice was illegal but some people were determined to take away souvenirs What is the solution

BEING CREATIVE = BEING INNOVATIVE

CREATIVE THINKING = LATERAL THINKING

LATERAL THINKING is DIFFERENT WAYS OF LOOKING AT A PROBLEM AND FINDING

DIFFERENT WAYS OF SOLVING THAT PROBLEM

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

GETTING OUT OF ldquoTHE BOXrdquo

ldquoKNOW THOSE BOXesrdquo

Art is (NOT) about what I like

EVERYBODY HAS A THEORY OF ART

One mans idea of art is another mans dogs dinner Socrates

wwwadultwebsitecom

Art is (NOT) always expensive Art is (NOT) always about beauty ldquo

It was up to the artist to determine what art is

Marcel Duschamps Fountain

QUIZ TIME

what is ARTwhat is

AESTHETICwhat is BEAUTY

You have 5 minutes

Aesthetic comes from the Greek word aesthesis which means perception

Aesthetic is a branch of philosophy dealing with the nature of beauty art and taste and with the creation

and appreciation of beauty

the basic question remainsWhat makes a thing beautiful pleasing or ugly or

indeed fine art rather than craft

AESTHETIC is

Break 5 minutes

HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED

aesthetic theories1 Artist created a beautiful thing by combining a representation of

something REAL and a conceptual IDEAL

CONCEPTUAL IMAGINATIVE COPYING REALITY

(mimesis)art must represent goodness

beauty amp truth

nature is imitation of something higheridea amp only idea is perfect

hey Aristotle I HATE ARTArt is only an imitation of

true reality amp true beauty

Dont be like that PlatoArt is just an imitation of nature an inspiration

Vs

aesthetic theories

I believe art should fit for a function

then it will be beautiful

I think we could agree on that

Plato

Bauhaus (20th Century German)economy of form truth to materials and form follows function

1 Artist created a beautiful thing by combining a representation of something REAL and a conceptual IDEAL

COPYING REALITY(realism) amp IDEAL --gt Raphael

In order to paint beautiful woman I

should have to see many beautiful woman but

since there are so few beautiful woman and so

few sound judges I make use of a certain

idea that comes into my mind

Galetea by Raphael (1483-1520)

aesthetic theories

2 Different cultures around the world explain the nature of their art in their own ways

ie YORUBAN AESTHETICS

aesthetic theories

bull twins share the same soulbull twins are Gods giftbull Art is an imitation of humans in a

moderate way too realistic or too abstract would not be an art

bull Moderate visual appearance represents how humans should behave (cool composure even with certain detachment) --gt no depiction of emotions or violence

bull symmetry amp elongated

PERCEPTUAL artist CONCEPTUAL artist

(what the eyes see) (imagination)

aesthetic theories according to Psychological theory

VsXampTheories of the artist as an outsider

AVANT GARDE artist

OUTSIDER artist

FOLK artist

Artist are like prophets who operate ahead of their times

Self-taught artists who work apart from the art establishment

Artists who produce traditional arts and crafts that are passed down within a minority culture

popular theories of aesthetics

REALISM Art is the same as reality the more it resembles reality the better

TitianVenus of Urbino 1538realism (renaissance)

love

popular theories of aesthetics

REALISM in 19th Art is the same as reality but reality that comes from everyday life

Edouard ManetOlympia 1863Realism

SEX

popular theories of aesthetics

REALISM in 20th Art is the same as reality but reality that comes from everyday life

Yasumasu MorimuraPortrait-Twins 1988Realism

Slavery amp prostitution to

the western culture

popular theories of aesthetics

PHOTO REALISM Art is the same as reality

David Jon KassanApproaching NoiseSuper realismphoto realism

popular theories of aesthetics

Art can not be uglyPRETTINESS

ReutersCorbis911 NEVER FORGET

--gt Art should reflect life in all its richness

aesthetic theories based on the functions of art

ART FOR ARTS SAKERELIGION

MORALITY

Art has no function but to serve as art itself

Art instructs inspires makes the invisible visible

Art provides models for behavior (Aristotle)Art inspires by its good style (Plato)

which one is which

aesthetic theories based on comparison between the art

FINE ART

APPLIED ART

Art until some extent has no function but to serve as art itself

Art serve a function

Zaha HadidAndy

Warhol

aesthetic theories based on symbolic communication theory

SEMIOTICS

SYMBOLIC COMMUNICATIONS

INSTITUTIONAL

Art communicates by visual signs between artist and viewer

The art world tells us when to experience art

Art communicates using symbols that not everyone could understand

Frida Kahlo

Marcel Duschamps Fountain

what is the difference between Aesthetics amp TasteAesthetics is the philosophical notion of beauty Taste is a result of education and awareness of elite cultural values therefore taste can be learned Taste varies according to class cultural background and education According to Kant beauty is objective and universal thus certain things are beautiful to everyone

The contemporary view of beauty is not based on innate qualities but rather on cultural specifics and individual interpretations

Aesthetic judgmentAccording to Alexander Baumgarten we all make aesthetic judgment as we see certain artworks as superior o others Reason applied to art will give us truly aesthetic understanding

Critique of judgmentAccording to Kant there is no scientific rule for determining what beauty is The perception of beauty-that is the judgment of beauty-involves the eye the mind and the perception of the beholder (imagination and understanding)

Break 5 minutes

lets learn from Leonardo Da Vinci

Being CREATIVE is

what does it mean

Is it good or bad

who is an artist

CURIOSITY

BEING

CURIOS

THE RIGHT ANSWER

The RIGHTQUESTION

WHAT KIND OF QUESTIONS WOULD YOU LIKE TO ASK IF YOU WANT TO KNOW MORE ABOUT ldquoMONALISArdquo

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

EXERCISE for next week

1 Individually find ONE person that can be your design role model

2 How do you see yourself in them3 What makes them a great or worthy to be

your role model

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

3rd Meeting

BRIDGING amp EVALUATION

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

CURIOSITY exercise

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

INSPIRATIONAL session Designers can change the world

DO YOU BELIEVE IT HAVE YOU FOUND A WORTHY ROLE MODEL

MY ROLE MODEL

JESUS CHRIST

ASSIGNMENT 1 DESIGN Role Model

1 Individually create 2 Powerpoint slides to explain your Design role model

2 In groups of three combine the Powerpoint into one discuss and choose the best role model

3 Present your design role model in 2 minutes4 Explain IN YOUR OWN WORDS amp OPINION

how do you define an ldquodesignerrdquoSubmit by email before hellip

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 14: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

WHAT MAKES AN ARTIST SO IMAGINATIVE CREATIVE CRAZY

SOhellip

Marcel Duschamps Fountain

Break 5 minutes

uncritical acceptance of

external authority

critical analysis of authority

Establish onersquos own internal

authority

THEYrsquoVE SHIFTED THEIR MINDSET

SELF-AUTHORSHIP

bull The capacity to author or invent onersquos own beliefs

values sense of self and relationships with others

bull Balancing external influences with ldquointernally-

generatedrdquo beliefs and goals

bull Intense reflection so individual can express ldquohow I

knowrdquo (Baxter Magolda 2009)

THE IMPORTANCE OF

Hi I am Michael Nathaniel K

ldquoPRESENT THE REAL

YOUrdquo

NEXT WEEK in Communication Process 1 minute presentation

I DARE YOU TO BE CREATIVE

ldquoWHY ARE YOU HERErdquo

SELF-REFLECTION

ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT THOSE WHO MAKE IT IN

LIFE WHYrdquo

Paul Arden

EDUCATION HAVE KILLED OUR CREATIVITY

BECAUSE

Break 5 minutes

ARE YOU CREATIVE

letrsquos TRY Answer this questionsbull A man lives on the 17th floor of an

apartment building Every morning he takes the lift down to the ground In the evening he goes into the lift and if it is raining he goes directly back to the 17th floor Otherwise he goes to the tenth floor and climbs up seven flights of stairs Why

ARE YOU CREATIVE

letrsquos TRY bull A man walks into a bar and asks for water The bartender pulls out a gun and points it at him The man says ldquoThank yourdquo and walks out Why

ARE YOU CREATIVE

letrsquos TRY bull A man drives down the highway at 70 mph He passes three cars going 80 mph then gets pulled over by a police officer and is given a ticket

How to THINK OUTSIDE THE BOX

To alter make different move from one state to another

The state or quality of being creative The ability to create or generate ideas

The act of introducing or implementing creative ideas to make it real

Thinking that seeks new ways of looking at a problem rather than proceeding by logical steps

CHANGE

CREATIVITY

INNOVATION

LATERAL THINKING

Using LATERAL THINKING

letrsquos TRY bull A large city in the US had a problem with thefts of light bulbs from its subway system Thieves would unscrew the light bulbs leading to cost and security issues The engineer who was given this challenge could not alter the location of the light bulbs and he had very little budget to work with What is the solution

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

2nd Meeting

BRIDGING amp EVALUATION

USING LATERAL THINKING

letrsquos TRY bull The authorities in Athens were very concerned that the tourists sometimes hacked pieces from the ancient columns of the Parthenon building The practice was illegal but some people were determined to take away souvenirs What is the solution

BEING CREATIVE = BEING INNOVATIVE

CREATIVE THINKING = LATERAL THINKING

LATERAL THINKING is DIFFERENT WAYS OF LOOKING AT A PROBLEM AND FINDING

DIFFERENT WAYS OF SOLVING THAT PROBLEM

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

GETTING OUT OF ldquoTHE BOXrdquo

ldquoKNOW THOSE BOXesrdquo

Art is (NOT) about what I like

EVERYBODY HAS A THEORY OF ART

One mans idea of art is another mans dogs dinner Socrates

wwwadultwebsitecom

Art is (NOT) always expensive Art is (NOT) always about beauty ldquo

It was up to the artist to determine what art is

Marcel Duschamps Fountain

QUIZ TIME

what is ARTwhat is

AESTHETICwhat is BEAUTY

You have 5 minutes

Aesthetic comes from the Greek word aesthesis which means perception

Aesthetic is a branch of philosophy dealing with the nature of beauty art and taste and with the creation

and appreciation of beauty

the basic question remainsWhat makes a thing beautiful pleasing or ugly or

indeed fine art rather than craft

AESTHETIC is

Break 5 minutes

HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED

aesthetic theories1 Artist created a beautiful thing by combining a representation of

something REAL and a conceptual IDEAL

CONCEPTUAL IMAGINATIVE COPYING REALITY

(mimesis)art must represent goodness

beauty amp truth

nature is imitation of something higheridea amp only idea is perfect

hey Aristotle I HATE ARTArt is only an imitation of

true reality amp true beauty

Dont be like that PlatoArt is just an imitation of nature an inspiration

Vs

aesthetic theories

I believe art should fit for a function

then it will be beautiful

I think we could agree on that

Plato

Bauhaus (20th Century German)economy of form truth to materials and form follows function

1 Artist created a beautiful thing by combining a representation of something REAL and a conceptual IDEAL

COPYING REALITY(realism) amp IDEAL --gt Raphael

In order to paint beautiful woman I

should have to see many beautiful woman but

since there are so few beautiful woman and so

few sound judges I make use of a certain

idea that comes into my mind

Galetea by Raphael (1483-1520)

aesthetic theories

2 Different cultures around the world explain the nature of their art in their own ways

ie YORUBAN AESTHETICS

aesthetic theories

bull twins share the same soulbull twins are Gods giftbull Art is an imitation of humans in a

moderate way too realistic or too abstract would not be an art

bull Moderate visual appearance represents how humans should behave (cool composure even with certain detachment) --gt no depiction of emotions or violence

bull symmetry amp elongated

PERCEPTUAL artist CONCEPTUAL artist

(what the eyes see) (imagination)

aesthetic theories according to Psychological theory

VsXampTheories of the artist as an outsider

AVANT GARDE artist

OUTSIDER artist

FOLK artist

Artist are like prophets who operate ahead of their times

Self-taught artists who work apart from the art establishment

Artists who produce traditional arts and crafts that are passed down within a minority culture

popular theories of aesthetics

REALISM Art is the same as reality the more it resembles reality the better

TitianVenus of Urbino 1538realism (renaissance)

love

popular theories of aesthetics

REALISM in 19th Art is the same as reality but reality that comes from everyday life

Edouard ManetOlympia 1863Realism

SEX

popular theories of aesthetics

REALISM in 20th Art is the same as reality but reality that comes from everyday life

Yasumasu MorimuraPortrait-Twins 1988Realism

Slavery amp prostitution to

the western culture

popular theories of aesthetics

PHOTO REALISM Art is the same as reality

David Jon KassanApproaching NoiseSuper realismphoto realism

popular theories of aesthetics

Art can not be uglyPRETTINESS

ReutersCorbis911 NEVER FORGET

--gt Art should reflect life in all its richness

aesthetic theories based on the functions of art

ART FOR ARTS SAKERELIGION

MORALITY

Art has no function but to serve as art itself

Art instructs inspires makes the invisible visible

Art provides models for behavior (Aristotle)Art inspires by its good style (Plato)

which one is which

aesthetic theories based on comparison between the art

FINE ART

APPLIED ART

Art until some extent has no function but to serve as art itself

Art serve a function

Zaha HadidAndy

Warhol

aesthetic theories based on symbolic communication theory

SEMIOTICS

SYMBOLIC COMMUNICATIONS

INSTITUTIONAL

Art communicates by visual signs between artist and viewer

The art world tells us when to experience art

Art communicates using symbols that not everyone could understand

Frida Kahlo

Marcel Duschamps Fountain

what is the difference between Aesthetics amp TasteAesthetics is the philosophical notion of beauty Taste is a result of education and awareness of elite cultural values therefore taste can be learned Taste varies according to class cultural background and education According to Kant beauty is objective and universal thus certain things are beautiful to everyone

The contemporary view of beauty is not based on innate qualities but rather on cultural specifics and individual interpretations

Aesthetic judgmentAccording to Alexander Baumgarten we all make aesthetic judgment as we see certain artworks as superior o others Reason applied to art will give us truly aesthetic understanding

Critique of judgmentAccording to Kant there is no scientific rule for determining what beauty is The perception of beauty-that is the judgment of beauty-involves the eye the mind and the perception of the beholder (imagination and understanding)

Break 5 minutes

lets learn from Leonardo Da Vinci

Being CREATIVE is

what does it mean

Is it good or bad

who is an artist

CURIOSITY

BEING

CURIOS

THE RIGHT ANSWER

The RIGHTQUESTION

WHAT KIND OF QUESTIONS WOULD YOU LIKE TO ASK IF YOU WANT TO KNOW MORE ABOUT ldquoMONALISArdquo

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

EXERCISE for next week

1 Individually find ONE person that can be your design role model

2 How do you see yourself in them3 What makes them a great or worthy to be

your role model

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

3rd Meeting

BRIDGING amp EVALUATION

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

CURIOSITY exercise

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

INSPIRATIONAL session Designers can change the world

DO YOU BELIEVE IT HAVE YOU FOUND A WORTHY ROLE MODEL

MY ROLE MODEL

JESUS CHRIST

ASSIGNMENT 1 DESIGN Role Model

1 Individually create 2 Powerpoint slides to explain your Design role model

2 In groups of three combine the Powerpoint into one discuss and choose the best role model

3 Present your design role model in 2 minutes4 Explain IN YOUR OWN WORDS amp OPINION

how do you define an ldquodesignerrdquoSubmit by email before hellip

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 15: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

Break 5 minutes

uncritical acceptance of

external authority

critical analysis of authority

Establish onersquos own internal

authority

THEYrsquoVE SHIFTED THEIR MINDSET

SELF-AUTHORSHIP

bull The capacity to author or invent onersquos own beliefs

values sense of self and relationships with others

bull Balancing external influences with ldquointernally-

generatedrdquo beliefs and goals

bull Intense reflection so individual can express ldquohow I

knowrdquo (Baxter Magolda 2009)

THE IMPORTANCE OF

Hi I am Michael Nathaniel K

ldquoPRESENT THE REAL

YOUrdquo

NEXT WEEK in Communication Process 1 minute presentation

I DARE YOU TO BE CREATIVE

ldquoWHY ARE YOU HERErdquo

SELF-REFLECTION

ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT THOSE WHO MAKE IT IN

LIFE WHYrdquo

Paul Arden

EDUCATION HAVE KILLED OUR CREATIVITY

BECAUSE

Break 5 minutes

ARE YOU CREATIVE

letrsquos TRY Answer this questionsbull A man lives on the 17th floor of an

apartment building Every morning he takes the lift down to the ground In the evening he goes into the lift and if it is raining he goes directly back to the 17th floor Otherwise he goes to the tenth floor and climbs up seven flights of stairs Why

ARE YOU CREATIVE

letrsquos TRY bull A man walks into a bar and asks for water The bartender pulls out a gun and points it at him The man says ldquoThank yourdquo and walks out Why

ARE YOU CREATIVE

letrsquos TRY bull A man drives down the highway at 70 mph He passes three cars going 80 mph then gets pulled over by a police officer and is given a ticket

How to THINK OUTSIDE THE BOX

To alter make different move from one state to another

The state or quality of being creative The ability to create or generate ideas

The act of introducing or implementing creative ideas to make it real

Thinking that seeks new ways of looking at a problem rather than proceeding by logical steps

CHANGE

CREATIVITY

INNOVATION

LATERAL THINKING

Using LATERAL THINKING

letrsquos TRY bull A large city in the US had a problem with thefts of light bulbs from its subway system Thieves would unscrew the light bulbs leading to cost and security issues The engineer who was given this challenge could not alter the location of the light bulbs and he had very little budget to work with What is the solution

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

2nd Meeting

BRIDGING amp EVALUATION

USING LATERAL THINKING

letrsquos TRY bull The authorities in Athens were very concerned that the tourists sometimes hacked pieces from the ancient columns of the Parthenon building The practice was illegal but some people were determined to take away souvenirs What is the solution

BEING CREATIVE = BEING INNOVATIVE

CREATIVE THINKING = LATERAL THINKING

LATERAL THINKING is DIFFERENT WAYS OF LOOKING AT A PROBLEM AND FINDING

DIFFERENT WAYS OF SOLVING THAT PROBLEM

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

GETTING OUT OF ldquoTHE BOXrdquo

ldquoKNOW THOSE BOXesrdquo

Art is (NOT) about what I like

EVERYBODY HAS A THEORY OF ART

One mans idea of art is another mans dogs dinner Socrates

wwwadultwebsitecom

Art is (NOT) always expensive Art is (NOT) always about beauty ldquo

It was up to the artist to determine what art is

Marcel Duschamps Fountain

QUIZ TIME

what is ARTwhat is

AESTHETICwhat is BEAUTY

You have 5 minutes

Aesthetic comes from the Greek word aesthesis which means perception

Aesthetic is a branch of philosophy dealing with the nature of beauty art and taste and with the creation

and appreciation of beauty

the basic question remainsWhat makes a thing beautiful pleasing or ugly or

indeed fine art rather than craft

AESTHETIC is

Break 5 minutes

HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED

aesthetic theories1 Artist created a beautiful thing by combining a representation of

something REAL and a conceptual IDEAL

CONCEPTUAL IMAGINATIVE COPYING REALITY

(mimesis)art must represent goodness

beauty amp truth

nature is imitation of something higheridea amp only idea is perfect

hey Aristotle I HATE ARTArt is only an imitation of

true reality amp true beauty

Dont be like that PlatoArt is just an imitation of nature an inspiration

Vs

aesthetic theories

I believe art should fit for a function

then it will be beautiful

I think we could agree on that

Plato

Bauhaus (20th Century German)economy of form truth to materials and form follows function

1 Artist created a beautiful thing by combining a representation of something REAL and a conceptual IDEAL

COPYING REALITY(realism) amp IDEAL --gt Raphael

In order to paint beautiful woman I

should have to see many beautiful woman but

since there are so few beautiful woman and so

few sound judges I make use of a certain

idea that comes into my mind

Galetea by Raphael (1483-1520)

aesthetic theories

2 Different cultures around the world explain the nature of their art in their own ways

ie YORUBAN AESTHETICS

aesthetic theories

bull twins share the same soulbull twins are Gods giftbull Art is an imitation of humans in a

moderate way too realistic or too abstract would not be an art

bull Moderate visual appearance represents how humans should behave (cool composure even with certain detachment) --gt no depiction of emotions or violence

bull symmetry amp elongated

PERCEPTUAL artist CONCEPTUAL artist

(what the eyes see) (imagination)

aesthetic theories according to Psychological theory

VsXampTheories of the artist as an outsider

AVANT GARDE artist

OUTSIDER artist

FOLK artist

Artist are like prophets who operate ahead of their times

Self-taught artists who work apart from the art establishment

Artists who produce traditional arts and crafts that are passed down within a minority culture

popular theories of aesthetics

REALISM Art is the same as reality the more it resembles reality the better

TitianVenus of Urbino 1538realism (renaissance)

love

popular theories of aesthetics

REALISM in 19th Art is the same as reality but reality that comes from everyday life

Edouard ManetOlympia 1863Realism

SEX

popular theories of aesthetics

REALISM in 20th Art is the same as reality but reality that comes from everyday life

Yasumasu MorimuraPortrait-Twins 1988Realism

Slavery amp prostitution to

the western culture

popular theories of aesthetics

PHOTO REALISM Art is the same as reality

David Jon KassanApproaching NoiseSuper realismphoto realism

popular theories of aesthetics

Art can not be uglyPRETTINESS

ReutersCorbis911 NEVER FORGET

--gt Art should reflect life in all its richness

aesthetic theories based on the functions of art

ART FOR ARTS SAKERELIGION

MORALITY

Art has no function but to serve as art itself

Art instructs inspires makes the invisible visible

Art provides models for behavior (Aristotle)Art inspires by its good style (Plato)

which one is which

aesthetic theories based on comparison between the art

FINE ART

APPLIED ART

Art until some extent has no function but to serve as art itself

Art serve a function

Zaha HadidAndy

Warhol

aesthetic theories based on symbolic communication theory

SEMIOTICS

SYMBOLIC COMMUNICATIONS

INSTITUTIONAL

Art communicates by visual signs between artist and viewer

The art world tells us when to experience art

Art communicates using symbols that not everyone could understand

Frida Kahlo

Marcel Duschamps Fountain

what is the difference between Aesthetics amp TasteAesthetics is the philosophical notion of beauty Taste is a result of education and awareness of elite cultural values therefore taste can be learned Taste varies according to class cultural background and education According to Kant beauty is objective and universal thus certain things are beautiful to everyone

The contemporary view of beauty is not based on innate qualities but rather on cultural specifics and individual interpretations

Aesthetic judgmentAccording to Alexander Baumgarten we all make aesthetic judgment as we see certain artworks as superior o others Reason applied to art will give us truly aesthetic understanding

Critique of judgmentAccording to Kant there is no scientific rule for determining what beauty is The perception of beauty-that is the judgment of beauty-involves the eye the mind and the perception of the beholder (imagination and understanding)

Break 5 minutes

lets learn from Leonardo Da Vinci

Being CREATIVE is

what does it mean

Is it good or bad

who is an artist

CURIOSITY

BEING

CURIOS

THE RIGHT ANSWER

The RIGHTQUESTION

WHAT KIND OF QUESTIONS WOULD YOU LIKE TO ASK IF YOU WANT TO KNOW MORE ABOUT ldquoMONALISArdquo

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

EXERCISE for next week

1 Individually find ONE person that can be your design role model

2 How do you see yourself in them3 What makes them a great or worthy to be

your role model

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

3rd Meeting

BRIDGING amp EVALUATION

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

CURIOSITY exercise

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

INSPIRATIONAL session Designers can change the world

DO YOU BELIEVE IT HAVE YOU FOUND A WORTHY ROLE MODEL

MY ROLE MODEL

JESUS CHRIST

ASSIGNMENT 1 DESIGN Role Model

1 Individually create 2 Powerpoint slides to explain your Design role model

2 In groups of three combine the Powerpoint into one discuss and choose the best role model

3 Present your design role model in 2 minutes4 Explain IN YOUR OWN WORDS amp OPINION

how do you define an ldquodesignerrdquoSubmit by email before hellip

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 16: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

uncritical acceptance of

external authority

critical analysis of authority

Establish onersquos own internal

authority

THEYrsquoVE SHIFTED THEIR MINDSET

SELF-AUTHORSHIP

bull The capacity to author or invent onersquos own beliefs

values sense of self and relationships with others

bull Balancing external influences with ldquointernally-

generatedrdquo beliefs and goals

bull Intense reflection so individual can express ldquohow I

knowrdquo (Baxter Magolda 2009)

THE IMPORTANCE OF

Hi I am Michael Nathaniel K

ldquoPRESENT THE REAL

YOUrdquo

NEXT WEEK in Communication Process 1 minute presentation

I DARE YOU TO BE CREATIVE

ldquoWHY ARE YOU HERErdquo

SELF-REFLECTION

ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT THOSE WHO MAKE IT IN

LIFE WHYrdquo

Paul Arden

EDUCATION HAVE KILLED OUR CREATIVITY

BECAUSE

Break 5 minutes

ARE YOU CREATIVE

letrsquos TRY Answer this questionsbull A man lives on the 17th floor of an

apartment building Every morning he takes the lift down to the ground In the evening he goes into the lift and if it is raining he goes directly back to the 17th floor Otherwise he goes to the tenth floor and climbs up seven flights of stairs Why

ARE YOU CREATIVE

letrsquos TRY bull A man walks into a bar and asks for water The bartender pulls out a gun and points it at him The man says ldquoThank yourdquo and walks out Why

ARE YOU CREATIVE

letrsquos TRY bull A man drives down the highway at 70 mph He passes three cars going 80 mph then gets pulled over by a police officer and is given a ticket

How to THINK OUTSIDE THE BOX

To alter make different move from one state to another

The state or quality of being creative The ability to create or generate ideas

The act of introducing or implementing creative ideas to make it real

Thinking that seeks new ways of looking at a problem rather than proceeding by logical steps

CHANGE

CREATIVITY

INNOVATION

LATERAL THINKING

Using LATERAL THINKING

letrsquos TRY bull A large city in the US had a problem with thefts of light bulbs from its subway system Thieves would unscrew the light bulbs leading to cost and security issues The engineer who was given this challenge could not alter the location of the light bulbs and he had very little budget to work with What is the solution

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

2nd Meeting

BRIDGING amp EVALUATION

USING LATERAL THINKING

letrsquos TRY bull The authorities in Athens were very concerned that the tourists sometimes hacked pieces from the ancient columns of the Parthenon building The practice was illegal but some people were determined to take away souvenirs What is the solution

BEING CREATIVE = BEING INNOVATIVE

CREATIVE THINKING = LATERAL THINKING

LATERAL THINKING is DIFFERENT WAYS OF LOOKING AT A PROBLEM AND FINDING

DIFFERENT WAYS OF SOLVING THAT PROBLEM

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

GETTING OUT OF ldquoTHE BOXrdquo

ldquoKNOW THOSE BOXesrdquo

Art is (NOT) about what I like

EVERYBODY HAS A THEORY OF ART

One mans idea of art is another mans dogs dinner Socrates

wwwadultwebsitecom

Art is (NOT) always expensive Art is (NOT) always about beauty ldquo

It was up to the artist to determine what art is

Marcel Duschamps Fountain

QUIZ TIME

what is ARTwhat is

AESTHETICwhat is BEAUTY

You have 5 minutes

Aesthetic comes from the Greek word aesthesis which means perception

Aesthetic is a branch of philosophy dealing with the nature of beauty art and taste and with the creation

and appreciation of beauty

the basic question remainsWhat makes a thing beautiful pleasing or ugly or

indeed fine art rather than craft

AESTHETIC is

Break 5 minutes

HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED

aesthetic theories1 Artist created a beautiful thing by combining a representation of

something REAL and a conceptual IDEAL

CONCEPTUAL IMAGINATIVE COPYING REALITY

(mimesis)art must represent goodness

beauty amp truth

nature is imitation of something higheridea amp only idea is perfect

hey Aristotle I HATE ARTArt is only an imitation of

true reality amp true beauty

Dont be like that PlatoArt is just an imitation of nature an inspiration

Vs

aesthetic theories

I believe art should fit for a function

then it will be beautiful

I think we could agree on that

Plato

Bauhaus (20th Century German)economy of form truth to materials and form follows function

1 Artist created a beautiful thing by combining a representation of something REAL and a conceptual IDEAL

COPYING REALITY(realism) amp IDEAL --gt Raphael

In order to paint beautiful woman I

should have to see many beautiful woman but

since there are so few beautiful woman and so

few sound judges I make use of a certain

idea that comes into my mind

Galetea by Raphael (1483-1520)

aesthetic theories

2 Different cultures around the world explain the nature of their art in their own ways

ie YORUBAN AESTHETICS

aesthetic theories

bull twins share the same soulbull twins are Gods giftbull Art is an imitation of humans in a

moderate way too realistic or too abstract would not be an art

bull Moderate visual appearance represents how humans should behave (cool composure even with certain detachment) --gt no depiction of emotions or violence

bull symmetry amp elongated

PERCEPTUAL artist CONCEPTUAL artist

(what the eyes see) (imagination)

aesthetic theories according to Psychological theory

VsXampTheories of the artist as an outsider

AVANT GARDE artist

OUTSIDER artist

FOLK artist

Artist are like prophets who operate ahead of their times

Self-taught artists who work apart from the art establishment

Artists who produce traditional arts and crafts that are passed down within a minority culture

popular theories of aesthetics

REALISM Art is the same as reality the more it resembles reality the better

TitianVenus of Urbino 1538realism (renaissance)

love

popular theories of aesthetics

REALISM in 19th Art is the same as reality but reality that comes from everyday life

Edouard ManetOlympia 1863Realism

SEX

popular theories of aesthetics

REALISM in 20th Art is the same as reality but reality that comes from everyday life

Yasumasu MorimuraPortrait-Twins 1988Realism

Slavery amp prostitution to

the western culture

popular theories of aesthetics

PHOTO REALISM Art is the same as reality

David Jon KassanApproaching NoiseSuper realismphoto realism

popular theories of aesthetics

Art can not be uglyPRETTINESS

ReutersCorbis911 NEVER FORGET

--gt Art should reflect life in all its richness

aesthetic theories based on the functions of art

ART FOR ARTS SAKERELIGION

MORALITY

Art has no function but to serve as art itself

Art instructs inspires makes the invisible visible

Art provides models for behavior (Aristotle)Art inspires by its good style (Plato)

which one is which

aesthetic theories based on comparison between the art

FINE ART

APPLIED ART

Art until some extent has no function but to serve as art itself

Art serve a function

Zaha HadidAndy

Warhol

aesthetic theories based on symbolic communication theory

SEMIOTICS

SYMBOLIC COMMUNICATIONS

INSTITUTIONAL

Art communicates by visual signs between artist and viewer

The art world tells us when to experience art

Art communicates using symbols that not everyone could understand

Frida Kahlo

Marcel Duschamps Fountain

what is the difference between Aesthetics amp TasteAesthetics is the philosophical notion of beauty Taste is a result of education and awareness of elite cultural values therefore taste can be learned Taste varies according to class cultural background and education According to Kant beauty is objective and universal thus certain things are beautiful to everyone

The contemporary view of beauty is not based on innate qualities but rather on cultural specifics and individual interpretations

Aesthetic judgmentAccording to Alexander Baumgarten we all make aesthetic judgment as we see certain artworks as superior o others Reason applied to art will give us truly aesthetic understanding

Critique of judgmentAccording to Kant there is no scientific rule for determining what beauty is The perception of beauty-that is the judgment of beauty-involves the eye the mind and the perception of the beholder (imagination and understanding)

Break 5 minutes

lets learn from Leonardo Da Vinci

Being CREATIVE is

what does it mean

Is it good or bad

who is an artist

CURIOSITY

BEING

CURIOS

THE RIGHT ANSWER

The RIGHTQUESTION

WHAT KIND OF QUESTIONS WOULD YOU LIKE TO ASK IF YOU WANT TO KNOW MORE ABOUT ldquoMONALISArdquo

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

EXERCISE for next week

1 Individually find ONE person that can be your design role model

2 How do you see yourself in them3 What makes them a great or worthy to be

your role model

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

3rd Meeting

BRIDGING amp EVALUATION

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

CURIOSITY exercise

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

INSPIRATIONAL session Designers can change the world

DO YOU BELIEVE IT HAVE YOU FOUND A WORTHY ROLE MODEL

MY ROLE MODEL

JESUS CHRIST

ASSIGNMENT 1 DESIGN Role Model

1 Individually create 2 Powerpoint slides to explain your Design role model

2 In groups of three combine the Powerpoint into one discuss and choose the best role model

3 Present your design role model in 2 minutes4 Explain IN YOUR OWN WORDS amp OPINION

how do you define an ldquodesignerrdquoSubmit by email before hellip

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 17: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

SELF-AUTHORSHIP

bull The capacity to author or invent onersquos own beliefs

values sense of self and relationships with others

bull Balancing external influences with ldquointernally-

generatedrdquo beliefs and goals

bull Intense reflection so individual can express ldquohow I

knowrdquo (Baxter Magolda 2009)

THE IMPORTANCE OF

Hi I am Michael Nathaniel K

ldquoPRESENT THE REAL

YOUrdquo

NEXT WEEK in Communication Process 1 minute presentation

I DARE YOU TO BE CREATIVE

ldquoWHY ARE YOU HERErdquo

SELF-REFLECTION

ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT THOSE WHO MAKE IT IN

LIFE WHYrdquo

Paul Arden

EDUCATION HAVE KILLED OUR CREATIVITY

BECAUSE

Break 5 minutes

ARE YOU CREATIVE

letrsquos TRY Answer this questionsbull A man lives on the 17th floor of an

apartment building Every morning he takes the lift down to the ground In the evening he goes into the lift and if it is raining he goes directly back to the 17th floor Otherwise he goes to the tenth floor and climbs up seven flights of stairs Why

ARE YOU CREATIVE

letrsquos TRY bull A man walks into a bar and asks for water The bartender pulls out a gun and points it at him The man says ldquoThank yourdquo and walks out Why

ARE YOU CREATIVE

letrsquos TRY bull A man drives down the highway at 70 mph He passes three cars going 80 mph then gets pulled over by a police officer and is given a ticket

How to THINK OUTSIDE THE BOX

To alter make different move from one state to another

The state or quality of being creative The ability to create or generate ideas

The act of introducing or implementing creative ideas to make it real

Thinking that seeks new ways of looking at a problem rather than proceeding by logical steps

CHANGE

CREATIVITY

INNOVATION

LATERAL THINKING

Using LATERAL THINKING

letrsquos TRY bull A large city in the US had a problem with thefts of light bulbs from its subway system Thieves would unscrew the light bulbs leading to cost and security issues The engineer who was given this challenge could not alter the location of the light bulbs and he had very little budget to work with What is the solution

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

2nd Meeting

BRIDGING amp EVALUATION

USING LATERAL THINKING

letrsquos TRY bull The authorities in Athens were very concerned that the tourists sometimes hacked pieces from the ancient columns of the Parthenon building The practice was illegal but some people were determined to take away souvenirs What is the solution

BEING CREATIVE = BEING INNOVATIVE

CREATIVE THINKING = LATERAL THINKING

LATERAL THINKING is DIFFERENT WAYS OF LOOKING AT A PROBLEM AND FINDING

DIFFERENT WAYS OF SOLVING THAT PROBLEM

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

GETTING OUT OF ldquoTHE BOXrdquo

ldquoKNOW THOSE BOXesrdquo

Art is (NOT) about what I like

EVERYBODY HAS A THEORY OF ART

One mans idea of art is another mans dogs dinner Socrates

wwwadultwebsitecom

Art is (NOT) always expensive Art is (NOT) always about beauty ldquo

It was up to the artist to determine what art is

Marcel Duschamps Fountain

QUIZ TIME

what is ARTwhat is

AESTHETICwhat is BEAUTY

You have 5 minutes

Aesthetic comes from the Greek word aesthesis which means perception

Aesthetic is a branch of philosophy dealing with the nature of beauty art and taste and with the creation

and appreciation of beauty

the basic question remainsWhat makes a thing beautiful pleasing or ugly or

indeed fine art rather than craft

AESTHETIC is

Break 5 minutes

HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED

aesthetic theories1 Artist created a beautiful thing by combining a representation of

something REAL and a conceptual IDEAL

CONCEPTUAL IMAGINATIVE COPYING REALITY

(mimesis)art must represent goodness

beauty amp truth

nature is imitation of something higheridea amp only idea is perfect

hey Aristotle I HATE ARTArt is only an imitation of

true reality amp true beauty

Dont be like that PlatoArt is just an imitation of nature an inspiration

Vs

aesthetic theories

I believe art should fit for a function

then it will be beautiful

I think we could agree on that

Plato

Bauhaus (20th Century German)economy of form truth to materials and form follows function

1 Artist created a beautiful thing by combining a representation of something REAL and a conceptual IDEAL

COPYING REALITY(realism) amp IDEAL --gt Raphael

In order to paint beautiful woman I

should have to see many beautiful woman but

since there are so few beautiful woman and so

few sound judges I make use of a certain

idea that comes into my mind

Galetea by Raphael (1483-1520)

aesthetic theories

2 Different cultures around the world explain the nature of their art in their own ways

ie YORUBAN AESTHETICS

aesthetic theories

bull twins share the same soulbull twins are Gods giftbull Art is an imitation of humans in a

moderate way too realistic or too abstract would not be an art

bull Moderate visual appearance represents how humans should behave (cool composure even with certain detachment) --gt no depiction of emotions or violence

bull symmetry amp elongated

PERCEPTUAL artist CONCEPTUAL artist

(what the eyes see) (imagination)

aesthetic theories according to Psychological theory

VsXampTheories of the artist as an outsider

AVANT GARDE artist

OUTSIDER artist

FOLK artist

Artist are like prophets who operate ahead of their times

Self-taught artists who work apart from the art establishment

Artists who produce traditional arts and crafts that are passed down within a minority culture

popular theories of aesthetics

REALISM Art is the same as reality the more it resembles reality the better

TitianVenus of Urbino 1538realism (renaissance)

love

popular theories of aesthetics

REALISM in 19th Art is the same as reality but reality that comes from everyday life

Edouard ManetOlympia 1863Realism

SEX

popular theories of aesthetics

REALISM in 20th Art is the same as reality but reality that comes from everyday life

Yasumasu MorimuraPortrait-Twins 1988Realism

Slavery amp prostitution to

the western culture

popular theories of aesthetics

PHOTO REALISM Art is the same as reality

David Jon KassanApproaching NoiseSuper realismphoto realism

popular theories of aesthetics

Art can not be uglyPRETTINESS

ReutersCorbis911 NEVER FORGET

--gt Art should reflect life in all its richness

aesthetic theories based on the functions of art

ART FOR ARTS SAKERELIGION

MORALITY

Art has no function but to serve as art itself

Art instructs inspires makes the invisible visible

Art provides models for behavior (Aristotle)Art inspires by its good style (Plato)

which one is which

aesthetic theories based on comparison between the art

FINE ART

APPLIED ART

Art until some extent has no function but to serve as art itself

Art serve a function

Zaha HadidAndy

Warhol

aesthetic theories based on symbolic communication theory

SEMIOTICS

SYMBOLIC COMMUNICATIONS

INSTITUTIONAL

Art communicates by visual signs between artist and viewer

The art world tells us when to experience art

Art communicates using symbols that not everyone could understand

Frida Kahlo

Marcel Duschamps Fountain

what is the difference between Aesthetics amp TasteAesthetics is the philosophical notion of beauty Taste is a result of education and awareness of elite cultural values therefore taste can be learned Taste varies according to class cultural background and education According to Kant beauty is objective and universal thus certain things are beautiful to everyone

The contemporary view of beauty is not based on innate qualities but rather on cultural specifics and individual interpretations

Aesthetic judgmentAccording to Alexander Baumgarten we all make aesthetic judgment as we see certain artworks as superior o others Reason applied to art will give us truly aesthetic understanding

Critique of judgmentAccording to Kant there is no scientific rule for determining what beauty is The perception of beauty-that is the judgment of beauty-involves the eye the mind and the perception of the beholder (imagination and understanding)

Break 5 minutes

lets learn from Leonardo Da Vinci

Being CREATIVE is

what does it mean

Is it good or bad

who is an artist

CURIOSITY

BEING

CURIOS

THE RIGHT ANSWER

The RIGHTQUESTION

WHAT KIND OF QUESTIONS WOULD YOU LIKE TO ASK IF YOU WANT TO KNOW MORE ABOUT ldquoMONALISArdquo

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

EXERCISE for next week

1 Individually find ONE person that can be your design role model

2 How do you see yourself in them3 What makes them a great or worthy to be

your role model

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

3rd Meeting

BRIDGING amp EVALUATION

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

CURIOSITY exercise

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

INSPIRATIONAL session Designers can change the world

DO YOU BELIEVE IT HAVE YOU FOUND A WORTHY ROLE MODEL

MY ROLE MODEL

JESUS CHRIST

ASSIGNMENT 1 DESIGN Role Model

1 Individually create 2 Powerpoint slides to explain your Design role model

2 In groups of three combine the Powerpoint into one discuss and choose the best role model

3 Present your design role model in 2 minutes4 Explain IN YOUR OWN WORDS amp OPINION

how do you define an ldquodesignerrdquoSubmit by email before hellip

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 18: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

Hi I am Michael Nathaniel K

ldquoPRESENT THE REAL

YOUrdquo

NEXT WEEK in Communication Process 1 minute presentation

I DARE YOU TO BE CREATIVE

ldquoWHY ARE YOU HERErdquo

SELF-REFLECTION

ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT THOSE WHO MAKE IT IN

LIFE WHYrdquo

Paul Arden

EDUCATION HAVE KILLED OUR CREATIVITY

BECAUSE

Break 5 minutes

ARE YOU CREATIVE

letrsquos TRY Answer this questionsbull A man lives on the 17th floor of an

apartment building Every morning he takes the lift down to the ground In the evening he goes into the lift and if it is raining he goes directly back to the 17th floor Otherwise he goes to the tenth floor and climbs up seven flights of stairs Why

ARE YOU CREATIVE

letrsquos TRY bull A man walks into a bar and asks for water The bartender pulls out a gun and points it at him The man says ldquoThank yourdquo and walks out Why

ARE YOU CREATIVE

letrsquos TRY bull A man drives down the highway at 70 mph He passes three cars going 80 mph then gets pulled over by a police officer and is given a ticket

How to THINK OUTSIDE THE BOX

To alter make different move from one state to another

The state or quality of being creative The ability to create or generate ideas

The act of introducing or implementing creative ideas to make it real

Thinking that seeks new ways of looking at a problem rather than proceeding by logical steps

CHANGE

CREATIVITY

INNOVATION

LATERAL THINKING

Using LATERAL THINKING

letrsquos TRY bull A large city in the US had a problem with thefts of light bulbs from its subway system Thieves would unscrew the light bulbs leading to cost and security issues The engineer who was given this challenge could not alter the location of the light bulbs and he had very little budget to work with What is the solution

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

2nd Meeting

BRIDGING amp EVALUATION

USING LATERAL THINKING

letrsquos TRY bull The authorities in Athens were very concerned that the tourists sometimes hacked pieces from the ancient columns of the Parthenon building The practice was illegal but some people were determined to take away souvenirs What is the solution

BEING CREATIVE = BEING INNOVATIVE

CREATIVE THINKING = LATERAL THINKING

LATERAL THINKING is DIFFERENT WAYS OF LOOKING AT A PROBLEM AND FINDING

DIFFERENT WAYS OF SOLVING THAT PROBLEM

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

GETTING OUT OF ldquoTHE BOXrdquo

ldquoKNOW THOSE BOXesrdquo

Art is (NOT) about what I like

EVERYBODY HAS A THEORY OF ART

One mans idea of art is another mans dogs dinner Socrates

wwwadultwebsitecom

Art is (NOT) always expensive Art is (NOT) always about beauty ldquo

It was up to the artist to determine what art is

Marcel Duschamps Fountain

QUIZ TIME

what is ARTwhat is

AESTHETICwhat is BEAUTY

You have 5 minutes

Aesthetic comes from the Greek word aesthesis which means perception

Aesthetic is a branch of philosophy dealing with the nature of beauty art and taste and with the creation

and appreciation of beauty

the basic question remainsWhat makes a thing beautiful pleasing or ugly or

indeed fine art rather than craft

AESTHETIC is

Break 5 minutes

HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED

aesthetic theories1 Artist created a beautiful thing by combining a representation of

something REAL and a conceptual IDEAL

CONCEPTUAL IMAGINATIVE COPYING REALITY

(mimesis)art must represent goodness

beauty amp truth

nature is imitation of something higheridea amp only idea is perfect

hey Aristotle I HATE ARTArt is only an imitation of

true reality amp true beauty

Dont be like that PlatoArt is just an imitation of nature an inspiration

Vs

aesthetic theories

I believe art should fit for a function

then it will be beautiful

I think we could agree on that

Plato

Bauhaus (20th Century German)economy of form truth to materials and form follows function

1 Artist created a beautiful thing by combining a representation of something REAL and a conceptual IDEAL

COPYING REALITY(realism) amp IDEAL --gt Raphael

In order to paint beautiful woman I

should have to see many beautiful woman but

since there are so few beautiful woman and so

few sound judges I make use of a certain

idea that comes into my mind

Galetea by Raphael (1483-1520)

aesthetic theories

2 Different cultures around the world explain the nature of their art in their own ways

ie YORUBAN AESTHETICS

aesthetic theories

bull twins share the same soulbull twins are Gods giftbull Art is an imitation of humans in a

moderate way too realistic or too abstract would not be an art

bull Moderate visual appearance represents how humans should behave (cool composure even with certain detachment) --gt no depiction of emotions or violence

bull symmetry amp elongated

PERCEPTUAL artist CONCEPTUAL artist

(what the eyes see) (imagination)

aesthetic theories according to Psychological theory

VsXampTheories of the artist as an outsider

AVANT GARDE artist

OUTSIDER artist

FOLK artist

Artist are like prophets who operate ahead of their times

Self-taught artists who work apart from the art establishment

Artists who produce traditional arts and crafts that are passed down within a minority culture

popular theories of aesthetics

REALISM Art is the same as reality the more it resembles reality the better

TitianVenus of Urbino 1538realism (renaissance)

love

popular theories of aesthetics

REALISM in 19th Art is the same as reality but reality that comes from everyday life

Edouard ManetOlympia 1863Realism

SEX

popular theories of aesthetics

REALISM in 20th Art is the same as reality but reality that comes from everyday life

Yasumasu MorimuraPortrait-Twins 1988Realism

Slavery amp prostitution to

the western culture

popular theories of aesthetics

PHOTO REALISM Art is the same as reality

David Jon KassanApproaching NoiseSuper realismphoto realism

popular theories of aesthetics

Art can not be uglyPRETTINESS

ReutersCorbis911 NEVER FORGET

--gt Art should reflect life in all its richness

aesthetic theories based on the functions of art

ART FOR ARTS SAKERELIGION

MORALITY

Art has no function but to serve as art itself

Art instructs inspires makes the invisible visible

Art provides models for behavior (Aristotle)Art inspires by its good style (Plato)

which one is which

aesthetic theories based on comparison between the art

FINE ART

APPLIED ART

Art until some extent has no function but to serve as art itself

Art serve a function

Zaha HadidAndy

Warhol

aesthetic theories based on symbolic communication theory

SEMIOTICS

SYMBOLIC COMMUNICATIONS

INSTITUTIONAL

Art communicates by visual signs between artist and viewer

The art world tells us when to experience art

Art communicates using symbols that not everyone could understand

Frida Kahlo

Marcel Duschamps Fountain

what is the difference between Aesthetics amp TasteAesthetics is the philosophical notion of beauty Taste is a result of education and awareness of elite cultural values therefore taste can be learned Taste varies according to class cultural background and education According to Kant beauty is objective and universal thus certain things are beautiful to everyone

The contemporary view of beauty is not based on innate qualities but rather on cultural specifics and individual interpretations

Aesthetic judgmentAccording to Alexander Baumgarten we all make aesthetic judgment as we see certain artworks as superior o others Reason applied to art will give us truly aesthetic understanding

Critique of judgmentAccording to Kant there is no scientific rule for determining what beauty is The perception of beauty-that is the judgment of beauty-involves the eye the mind and the perception of the beholder (imagination and understanding)

Break 5 minutes

lets learn from Leonardo Da Vinci

Being CREATIVE is

what does it mean

Is it good or bad

who is an artist

CURIOSITY

BEING

CURIOS

THE RIGHT ANSWER

The RIGHTQUESTION

WHAT KIND OF QUESTIONS WOULD YOU LIKE TO ASK IF YOU WANT TO KNOW MORE ABOUT ldquoMONALISArdquo

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

EXERCISE for next week

1 Individually find ONE person that can be your design role model

2 How do you see yourself in them3 What makes them a great or worthy to be

your role model

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

3rd Meeting

BRIDGING amp EVALUATION

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

CURIOSITY exercise

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

INSPIRATIONAL session Designers can change the world

DO YOU BELIEVE IT HAVE YOU FOUND A WORTHY ROLE MODEL

MY ROLE MODEL

JESUS CHRIST

ASSIGNMENT 1 DESIGN Role Model

1 Individually create 2 Powerpoint slides to explain your Design role model

2 In groups of three combine the Powerpoint into one discuss and choose the best role model

3 Present your design role model in 2 minutes4 Explain IN YOUR OWN WORDS amp OPINION

how do you define an ldquodesignerrdquoSubmit by email before hellip

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 19: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

ldquoPRESENT THE REAL

YOUrdquo

NEXT WEEK in Communication Process 1 minute presentation

I DARE YOU TO BE CREATIVE

ldquoWHY ARE YOU HERErdquo

SELF-REFLECTION

ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT THOSE WHO MAKE IT IN

LIFE WHYrdquo

Paul Arden

EDUCATION HAVE KILLED OUR CREATIVITY

BECAUSE

Break 5 minutes

ARE YOU CREATIVE

letrsquos TRY Answer this questionsbull A man lives on the 17th floor of an

apartment building Every morning he takes the lift down to the ground In the evening he goes into the lift and if it is raining he goes directly back to the 17th floor Otherwise he goes to the tenth floor and climbs up seven flights of stairs Why

ARE YOU CREATIVE

letrsquos TRY bull A man walks into a bar and asks for water The bartender pulls out a gun and points it at him The man says ldquoThank yourdquo and walks out Why

ARE YOU CREATIVE

letrsquos TRY bull A man drives down the highway at 70 mph He passes three cars going 80 mph then gets pulled over by a police officer and is given a ticket

How to THINK OUTSIDE THE BOX

To alter make different move from one state to another

The state or quality of being creative The ability to create or generate ideas

The act of introducing or implementing creative ideas to make it real

Thinking that seeks new ways of looking at a problem rather than proceeding by logical steps

CHANGE

CREATIVITY

INNOVATION

LATERAL THINKING

Using LATERAL THINKING

letrsquos TRY bull A large city in the US had a problem with thefts of light bulbs from its subway system Thieves would unscrew the light bulbs leading to cost and security issues The engineer who was given this challenge could not alter the location of the light bulbs and he had very little budget to work with What is the solution

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

2nd Meeting

BRIDGING amp EVALUATION

USING LATERAL THINKING

letrsquos TRY bull The authorities in Athens were very concerned that the tourists sometimes hacked pieces from the ancient columns of the Parthenon building The practice was illegal but some people were determined to take away souvenirs What is the solution

BEING CREATIVE = BEING INNOVATIVE

CREATIVE THINKING = LATERAL THINKING

LATERAL THINKING is DIFFERENT WAYS OF LOOKING AT A PROBLEM AND FINDING

DIFFERENT WAYS OF SOLVING THAT PROBLEM

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

GETTING OUT OF ldquoTHE BOXrdquo

ldquoKNOW THOSE BOXesrdquo

Art is (NOT) about what I like

EVERYBODY HAS A THEORY OF ART

One mans idea of art is another mans dogs dinner Socrates

wwwadultwebsitecom

Art is (NOT) always expensive Art is (NOT) always about beauty ldquo

It was up to the artist to determine what art is

Marcel Duschamps Fountain

QUIZ TIME

what is ARTwhat is

AESTHETICwhat is BEAUTY

You have 5 minutes

Aesthetic comes from the Greek word aesthesis which means perception

Aesthetic is a branch of philosophy dealing with the nature of beauty art and taste and with the creation

and appreciation of beauty

the basic question remainsWhat makes a thing beautiful pleasing or ugly or

indeed fine art rather than craft

AESTHETIC is

Break 5 minutes

HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED

aesthetic theories1 Artist created a beautiful thing by combining a representation of

something REAL and a conceptual IDEAL

CONCEPTUAL IMAGINATIVE COPYING REALITY

(mimesis)art must represent goodness

beauty amp truth

nature is imitation of something higheridea amp only idea is perfect

hey Aristotle I HATE ARTArt is only an imitation of

true reality amp true beauty

Dont be like that PlatoArt is just an imitation of nature an inspiration

Vs

aesthetic theories

I believe art should fit for a function

then it will be beautiful

I think we could agree on that

Plato

Bauhaus (20th Century German)economy of form truth to materials and form follows function

1 Artist created a beautiful thing by combining a representation of something REAL and a conceptual IDEAL

COPYING REALITY(realism) amp IDEAL --gt Raphael

In order to paint beautiful woman I

should have to see many beautiful woman but

since there are so few beautiful woman and so

few sound judges I make use of a certain

idea that comes into my mind

Galetea by Raphael (1483-1520)

aesthetic theories

2 Different cultures around the world explain the nature of their art in their own ways

ie YORUBAN AESTHETICS

aesthetic theories

bull twins share the same soulbull twins are Gods giftbull Art is an imitation of humans in a

moderate way too realistic or too abstract would not be an art

bull Moderate visual appearance represents how humans should behave (cool composure even with certain detachment) --gt no depiction of emotions or violence

bull symmetry amp elongated

PERCEPTUAL artist CONCEPTUAL artist

(what the eyes see) (imagination)

aesthetic theories according to Psychological theory

VsXampTheories of the artist as an outsider

AVANT GARDE artist

OUTSIDER artist

FOLK artist

Artist are like prophets who operate ahead of their times

Self-taught artists who work apart from the art establishment

Artists who produce traditional arts and crafts that are passed down within a minority culture

popular theories of aesthetics

REALISM Art is the same as reality the more it resembles reality the better

TitianVenus of Urbino 1538realism (renaissance)

love

popular theories of aesthetics

REALISM in 19th Art is the same as reality but reality that comes from everyday life

Edouard ManetOlympia 1863Realism

SEX

popular theories of aesthetics

REALISM in 20th Art is the same as reality but reality that comes from everyday life

Yasumasu MorimuraPortrait-Twins 1988Realism

Slavery amp prostitution to

the western culture

popular theories of aesthetics

PHOTO REALISM Art is the same as reality

David Jon KassanApproaching NoiseSuper realismphoto realism

popular theories of aesthetics

Art can not be uglyPRETTINESS

ReutersCorbis911 NEVER FORGET

--gt Art should reflect life in all its richness

aesthetic theories based on the functions of art

ART FOR ARTS SAKERELIGION

MORALITY

Art has no function but to serve as art itself

Art instructs inspires makes the invisible visible

Art provides models for behavior (Aristotle)Art inspires by its good style (Plato)

which one is which

aesthetic theories based on comparison between the art

FINE ART

APPLIED ART

Art until some extent has no function but to serve as art itself

Art serve a function

Zaha HadidAndy

Warhol

aesthetic theories based on symbolic communication theory

SEMIOTICS

SYMBOLIC COMMUNICATIONS

INSTITUTIONAL

Art communicates by visual signs between artist and viewer

The art world tells us when to experience art

Art communicates using symbols that not everyone could understand

Frida Kahlo

Marcel Duschamps Fountain

what is the difference between Aesthetics amp TasteAesthetics is the philosophical notion of beauty Taste is a result of education and awareness of elite cultural values therefore taste can be learned Taste varies according to class cultural background and education According to Kant beauty is objective and universal thus certain things are beautiful to everyone

The contemporary view of beauty is not based on innate qualities but rather on cultural specifics and individual interpretations

Aesthetic judgmentAccording to Alexander Baumgarten we all make aesthetic judgment as we see certain artworks as superior o others Reason applied to art will give us truly aesthetic understanding

Critique of judgmentAccording to Kant there is no scientific rule for determining what beauty is The perception of beauty-that is the judgment of beauty-involves the eye the mind and the perception of the beholder (imagination and understanding)

Break 5 minutes

lets learn from Leonardo Da Vinci

Being CREATIVE is

what does it mean

Is it good or bad

who is an artist

CURIOSITY

BEING

CURIOS

THE RIGHT ANSWER

The RIGHTQUESTION

WHAT KIND OF QUESTIONS WOULD YOU LIKE TO ASK IF YOU WANT TO KNOW MORE ABOUT ldquoMONALISArdquo

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

EXERCISE for next week

1 Individually find ONE person that can be your design role model

2 How do you see yourself in them3 What makes them a great or worthy to be

your role model

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

3rd Meeting

BRIDGING amp EVALUATION

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

CURIOSITY exercise

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

INSPIRATIONAL session Designers can change the world

DO YOU BELIEVE IT HAVE YOU FOUND A WORTHY ROLE MODEL

MY ROLE MODEL

JESUS CHRIST

ASSIGNMENT 1 DESIGN Role Model

1 Individually create 2 Powerpoint slides to explain your Design role model

2 In groups of three combine the Powerpoint into one discuss and choose the best role model

3 Present your design role model in 2 minutes4 Explain IN YOUR OWN WORDS amp OPINION

how do you define an ldquodesignerrdquoSubmit by email before hellip

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 20: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

ldquoWHY ARE YOU HERErdquo

SELF-REFLECTION

ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT THOSE WHO MAKE IT IN

LIFE WHYrdquo

Paul Arden

EDUCATION HAVE KILLED OUR CREATIVITY

BECAUSE

Break 5 minutes

ARE YOU CREATIVE

letrsquos TRY Answer this questionsbull A man lives on the 17th floor of an

apartment building Every morning he takes the lift down to the ground In the evening he goes into the lift and if it is raining he goes directly back to the 17th floor Otherwise he goes to the tenth floor and climbs up seven flights of stairs Why

ARE YOU CREATIVE

letrsquos TRY bull A man walks into a bar and asks for water The bartender pulls out a gun and points it at him The man says ldquoThank yourdquo and walks out Why

ARE YOU CREATIVE

letrsquos TRY bull A man drives down the highway at 70 mph He passes three cars going 80 mph then gets pulled over by a police officer and is given a ticket

How to THINK OUTSIDE THE BOX

To alter make different move from one state to another

The state or quality of being creative The ability to create or generate ideas

The act of introducing or implementing creative ideas to make it real

Thinking that seeks new ways of looking at a problem rather than proceeding by logical steps

CHANGE

CREATIVITY

INNOVATION

LATERAL THINKING

Using LATERAL THINKING

letrsquos TRY bull A large city in the US had a problem with thefts of light bulbs from its subway system Thieves would unscrew the light bulbs leading to cost and security issues The engineer who was given this challenge could not alter the location of the light bulbs and he had very little budget to work with What is the solution

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

2nd Meeting

BRIDGING amp EVALUATION

USING LATERAL THINKING

letrsquos TRY bull The authorities in Athens were very concerned that the tourists sometimes hacked pieces from the ancient columns of the Parthenon building The practice was illegal but some people were determined to take away souvenirs What is the solution

BEING CREATIVE = BEING INNOVATIVE

CREATIVE THINKING = LATERAL THINKING

LATERAL THINKING is DIFFERENT WAYS OF LOOKING AT A PROBLEM AND FINDING

DIFFERENT WAYS OF SOLVING THAT PROBLEM

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

GETTING OUT OF ldquoTHE BOXrdquo

ldquoKNOW THOSE BOXesrdquo

Art is (NOT) about what I like

EVERYBODY HAS A THEORY OF ART

One mans idea of art is another mans dogs dinner Socrates

wwwadultwebsitecom

Art is (NOT) always expensive Art is (NOT) always about beauty ldquo

It was up to the artist to determine what art is

Marcel Duschamps Fountain

QUIZ TIME

what is ARTwhat is

AESTHETICwhat is BEAUTY

You have 5 minutes

Aesthetic comes from the Greek word aesthesis which means perception

Aesthetic is a branch of philosophy dealing with the nature of beauty art and taste and with the creation

and appreciation of beauty

the basic question remainsWhat makes a thing beautiful pleasing or ugly or

indeed fine art rather than craft

AESTHETIC is

Break 5 minutes

HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED

aesthetic theories1 Artist created a beautiful thing by combining a representation of

something REAL and a conceptual IDEAL

CONCEPTUAL IMAGINATIVE COPYING REALITY

(mimesis)art must represent goodness

beauty amp truth

nature is imitation of something higheridea amp only idea is perfect

hey Aristotle I HATE ARTArt is only an imitation of

true reality amp true beauty

Dont be like that PlatoArt is just an imitation of nature an inspiration

Vs

aesthetic theories

I believe art should fit for a function

then it will be beautiful

I think we could agree on that

Plato

Bauhaus (20th Century German)economy of form truth to materials and form follows function

1 Artist created a beautiful thing by combining a representation of something REAL and a conceptual IDEAL

COPYING REALITY(realism) amp IDEAL --gt Raphael

In order to paint beautiful woman I

should have to see many beautiful woman but

since there are so few beautiful woman and so

few sound judges I make use of a certain

idea that comes into my mind

Galetea by Raphael (1483-1520)

aesthetic theories

2 Different cultures around the world explain the nature of their art in their own ways

ie YORUBAN AESTHETICS

aesthetic theories

bull twins share the same soulbull twins are Gods giftbull Art is an imitation of humans in a

moderate way too realistic or too abstract would not be an art

bull Moderate visual appearance represents how humans should behave (cool composure even with certain detachment) --gt no depiction of emotions or violence

bull symmetry amp elongated

PERCEPTUAL artist CONCEPTUAL artist

(what the eyes see) (imagination)

aesthetic theories according to Psychological theory

VsXampTheories of the artist as an outsider

AVANT GARDE artist

OUTSIDER artist

FOLK artist

Artist are like prophets who operate ahead of their times

Self-taught artists who work apart from the art establishment

Artists who produce traditional arts and crafts that are passed down within a minority culture

popular theories of aesthetics

REALISM Art is the same as reality the more it resembles reality the better

TitianVenus of Urbino 1538realism (renaissance)

love

popular theories of aesthetics

REALISM in 19th Art is the same as reality but reality that comes from everyday life

Edouard ManetOlympia 1863Realism

SEX

popular theories of aesthetics

REALISM in 20th Art is the same as reality but reality that comes from everyday life

Yasumasu MorimuraPortrait-Twins 1988Realism

Slavery amp prostitution to

the western culture

popular theories of aesthetics

PHOTO REALISM Art is the same as reality

David Jon KassanApproaching NoiseSuper realismphoto realism

popular theories of aesthetics

Art can not be uglyPRETTINESS

ReutersCorbis911 NEVER FORGET

--gt Art should reflect life in all its richness

aesthetic theories based on the functions of art

ART FOR ARTS SAKERELIGION

MORALITY

Art has no function but to serve as art itself

Art instructs inspires makes the invisible visible

Art provides models for behavior (Aristotle)Art inspires by its good style (Plato)

which one is which

aesthetic theories based on comparison between the art

FINE ART

APPLIED ART

Art until some extent has no function but to serve as art itself

Art serve a function

Zaha HadidAndy

Warhol

aesthetic theories based on symbolic communication theory

SEMIOTICS

SYMBOLIC COMMUNICATIONS

INSTITUTIONAL

Art communicates by visual signs between artist and viewer

The art world tells us when to experience art

Art communicates using symbols that not everyone could understand

Frida Kahlo

Marcel Duschamps Fountain

what is the difference between Aesthetics amp TasteAesthetics is the philosophical notion of beauty Taste is a result of education and awareness of elite cultural values therefore taste can be learned Taste varies according to class cultural background and education According to Kant beauty is objective and universal thus certain things are beautiful to everyone

The contemporary view of beauty is not based on innate qualities but rather on cultural specifics and individual interpretations

Aesthetic judgmentAccording to Alexander Baumgarten we all make aesthetic judgment as we see certain artworks as superior o others Reason applied to art will give us truly aesthetic understanding

Critique of judgmentAccording to Kant there is no scientific rule for determining what beauty is The perception of beauty-that is the judgment of beauty-involves the eye the mind and the perception of the beholder (imagination and understanding)

Break 5 minutes

lets learn from Leonardo Da Vinci

Being CREATIVE is

what does it mean

Is it good or bad

who is an artist

CURIOSITY

BEING

CURIOS

THE RIGHT ANSWER

The RIGHTQUESTION

WHAT KIND OF QUESTIONS WOULD YOU LIKE TO ASK IF YOU WANT TO KNOW MORE ABOUT ldquoMONALISArdquo

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

EXERCISE for next week

1 Individually find ONE person that can be your design role model

2 How do you see yourself in them3 What makes them a great or worthy to be

your role model

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

3rd Meeting

BRIDGING amp EVALUATION

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

CURIOSITY exercise

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

INSPIRATIONAL session Designers can change the world

DO YOU BELIEVE IT HAVE YOU FOUND A WORTHY ROLE MODEL

MY ROLE MODEL

JESUS CHRIST

ASSIGNMENT 1 DESIGN Role Model

1 Individually create 2 Powerpoint slides to explain your Design role model

2 In groups of three combine the Powerpoint into one discuss and choose the best role model

3 Present your design role model in 2 minutes4 Explain IN YOUR OWN WORDS amp OPINION

how do you define an ldquodesignerrdquoSubmit by email before hellip

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 21: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT THOSE WHO MAKE IT IN

LIFE WHYrdquo

Paul Arden

EDUCATION HAVE KILLED OUR CREATIVITY

BECAUSE

Break 5 minutes

ARE YOU CREATIVE

letrsquos TRY Answer this questionsbull A man lives on the 17th floor of an

apartment building Every morning he takes the lift down to the ground In the evening he goes into the lift and if it is raining he goes directly back to the 17th floor Otherwise he goes to the tenth floor and climbs up seven flights of stairs Why

ARE YOU CREATIVE

letrsquos TRY bull A man walks into a bar and asks for water The bartender pulls out a gun and points it at him The man says ldquoThank yourdquo and walks out Why

ARE YOU CREATIVE

letrsquos TRY bull A man drives down the highway at 70 mph He passes three cars going 80 mph then gets pulled over by a police officer and is given a ticket

How to THINK OUTSIDE THE BOX

To alter make different move from one state to another

The state or quality of being creative The ability to create or generate ideas

The act of introducing or implementing creative ideas to make it real

Thinking that seeks new ways of looking at a problem rather than proceeding by logical steps

CHANGE

CREATIVITY

INNOVATION

LATERAL THINKING

Using LATERAL THINKING

letrsquos TRY bull A large city in the US had a problem with thefts of light bulbs from its subway system Thieves would unscrew the light bulbs leading to cost and security issues The engineer who was given this challenge could not alter the location of the light bulbs and he had very little budget to work with What is the solution

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

2nd Meeting

BRIDGING amp EVALUATION

USING LATERAL THINKING

letrsquos TRY bull The authorities in Athens were very concerned that the tourists sometimes hacked pieces from the ancient columns of the Parthenon building The practice was illegal but some people were determined to take away souvenirs What is the solution

BEING CREATIVE = BEING INNOVATIVE

CREATIVE THINKING = LATERAL THINKING

LATERAL THINKING is DIFFERENT WAYS OF LOOKING AT A PROBLEM AND FINDING

DIFFERENT WAYS OF SOLVING THAT PROBLEM

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

GETTING OUT OF ldquoTHE BOXrdquo

ldquoKNOW THOSE BOXesrdquo

Art is (NOT) about what I like

EVERYBODY HAS A THEORY OF ART

One mans idea of art is another mans dogs dinner Socrates

wwwadultwebsitecom

Art is (NOT) always expensive Art is (NOT) always about beauty ldquo

It was up to the artist to determine what art is

Marcel Duschamps Fountain

QUIZ TIME

what is ARTwhat is

AESTHETICwhat is BEAUTY

You have 5 minutes

Aesthetic comes from the Greek word aesthesis which means perception

Aesthetic is a branch of philosophy dealing with the nature of beauty art and taste and with the creation

and appreciation of beauty

the basic question remainsWhat makes a thing beautiful pleasing or ugly or

indeed fine art rather than craft

AESTHETIC is

Break 5 minutes

HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED

aesthetic theories1 Artist created a beautiful thing by combining a representation of

something REAL and a conceptual IDEAL

CONCEPTUAL IMAGINATIVE COPYING REALITY

(mimesis)art must represent goodness

beauty amp truth

nature is imitation of something higheridea amp only idea is perfect

hey Aristotle I HATE ARTArt is only an imitation of

true reality amp true beauty

Dont be like that PlatoArt is just an imitation of nature an inspiration

Vs

aesthetic theories

I believe art should fit for a function

then it will be beautiful

I think we could agree on that

Plato

Bauhaus (20th Century German)economy of form truth to materials and form follows function

1 Artist created a beautiful thing by combining a representation of something REAL and a conceptual IDEAL

COPYING REALITY(realism) amp IDEAL --gt Raphael

In order to paint beautiful woman I

should have to see many beautiful woman but

since there are so few beautiful woman and so

few sound judges I make use of a certain

idea that comes into my mind

Galetea by Raphael (1483-1520)

aesthetic theories

2 Different cultures around the world explain the nature of their art in their own ways

ie YORUBAN AESTHETICS

aesthetic theories

bull twins share the same soulbull twins are Gods giftbull Art is an imitation of humans in a

moderate way too realistic or too abstract would not be an art

bull Moderate visual appearance represents how humans should behave (cool composure even with certain detachment) --gt no depiction of emotions or violence

bull symmetry amp elongated

PERCEPTUAL artist CONCEPTUAL artist

(what the eyes see) (imagination)

aesthetic theories according to Psychological theory

VsXampTheories of the artist as an outsider

AVANT GARDE artist

OUTSIDER artist

FOLK artist

Artist are like prophets who operate ahead of their times

Self-taught artists who work apart from the art establishment

Artists who produce traditional arts and crafts that are passed down within a minority culture

popular theories of aesthetics

REALISM Art is the same as reality the more it resembles reality the better

TitianVenus of Urbino 1538realism (renaissance)

love

popular theories of aesthetics

REALISM in 19th Art is the same as reality but reality that comes from everyday life

Edouard ManetOlympia 1863Realism

SEX

popular theories of aesthetics

REALISM in 20th Art is the same as reality but reality that comes from everyday life

Yasumasu MorimuraPortrait-Twins 1988Realism

Slavery amp prostitution to

the western culture

popular theories of aesthetics

PHOTO REALISM Art is the same as reality

David Jon KassanApproaching NoiseSuper realismphoto realism

popular theories of aesthetics

Art can not be uglyPRETTINESS

ReutersCorbis911 NEVER FORGET

--gt Art should reflect life in all its richness

aesthetic theories based on the functions of art

ART FOR ARTS SAKERELIGION

MORALITY

Art has no function but to serve as art itself

Art instructs inspires makes the invisible visible

Art provides models for behavior (Aristotle)Art inspires by its good style (Plato)

which one is which

aesthetic theories based on comparison between the art

FINE ART

APPLIED ART

Art until some extent has no function but to serve as art itself

Art serve a function

Zaha HadidAndy

Warhol

aesthetic theories based on symbolic communication theory

SEMIOTICS

SYMBOLIC COMMUNICATIONS

INSTITUTIONAL

Art communicates by visual signs between artist and viewer

The art world tells us when to experience art

Art communicates using symbols that not everyone could understand

Frida Kahlo

Marcel Duschamps Fountain

what is the difference between Aesthetics amp TasteAesthetics is the philosophical notion of beauty Taste is a result of education and awareness of elite cultural values therefore taste can be learned Taste varies according to class cultural background and education According to Kant beauty is objective and universal thus certain things are beautiful to everyone

The contemporary view of beauty is not based on innate qualities but rather on cultural specifics and individual interpretations

Aesthetic judgmentAccording to Alexander Baumgarten we all make aesthetic judgment as we see certain artworks as superior o others Reason applied to art will give us truly aesthetic understanding

Critique of judgmentAccording to Kant there is no scientific rule for determining what beauty is The perception of beauty-that is the judgment of beauty-involves the eye the mind and the perception of the beholder (imagination and understanding)

Break 5 minutes

lets learn from Leonardo Da Vinci

Being CREATIVE is

what does it mean

Is it good or bad

who is an artist

CURIOSITY

BEING

CURIOS

THE RIGHT ANSWER

The RIGHTQUESTION

WHAT KIND OF QUESTIONS WOULD YOU LIKE TO ASK IF YOU WANT TO KNOW MORE ABOUT ldquoMONALISArdquo

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

EXERCISE for next week

1 Individually find ONE person that can be your design role model

2 How do you see yourself in them3 What makes them a great or worthy to be

your role model

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

3rd Meeting

BRIDGING amp EVALUATION

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

CURIOSITY exercise

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

INSPIRATIONAL session Designers can change the world

DO YOU BELIEVE IT HAVE YOU FOUND A WORTHY ROLE MODEL

MY ROLE MODEL

JESUS CHRIST

ASSIGNMENT 1 DESIGN Role Model

1 Individually create 2 Powerpoint slides to explain your Design role model

2 In groups of three combine the Powerpoint into one discuss and choose the best role model

3 Present your design role model in 2 minutes4 Explain IN YOUR OWN WORDS amp OPINION

how do you define an ldquodesignerrdquoSubmit by email before hellip

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 22: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

EDUCATION HAVE KILLED OUR CREATIVITY

BECAUSE

Break 5 minutes

ARE YOU CREATIVE

letrsquos TRY Answer this questionsbull A man lives on the 17th floor of an

apartment building Every morning he takes the lift down to the ground In the evening he goes into the lift and if it is raining he goes directly back to the 17th floor Otherwise he goes to the tenth floor and climbs up seven flights of stairs Why

ARE YOU CREATIVE

letrsquos TRY bull A man walks into a bar and asks for water The bartender pulls out a gun and points it at him The man says ldquoThank yourdquo and walks out Why

ARE YOU CREATIVE

letrsquos TRY bull A man drives down the highway at 70 mph He passes three cars going 80 mph then gets pulled over by a police officer and is given a ticket

How to THINK OUTSIDE THE BOX

To alter make different move from one state to another

The state or quality of being creative The ability to create or generate ideas

The act of introducing or implementing creative ideas to make it real

Thinking that seeks new ways of looking at a problem rather than proceeding by logical steps

CHANGE

CREATIVITY

INNOVATION

LATERAL THINKING

Using LATERAL THINKING

letrsquos TRY bull A large city in the US had a problem with thefts of light bulbs from its subway system Thieves would unscrew the light bulbs leading to cost and security issues The engineer who was given this challenge could not alter the location of the light bulbs and he had very little budget to work with What is the solution

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

2nd Meeting

BRIDGING amp EVALUATION

USING LATERAL THINKING

letrsquos TRY bull The authorities in Athens were very concerned that the tourists sometimes hacked pieces from the ancient columns of the Parthenon building The practice was illegal but some people were determined to take away souvenirs What is the solution

BEING CREATIVE = BEING INNOVATIVE

CREATIVE THINKING = LATERAL THINKING

LATERAL THINKING is DIFFERENT WAYS OF LOOKING AT A PROBLEM AND FINDING

DIFFERENT WAYS OF SOLVING THAT PROBLEM

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

GETTING OUT OF ldquoTHE BOXrdquo

ldquoKNOW THOSE BOXesrdquo

Art is (NOT) about what I like

EVERYBODY HAS A THEORY OF ART

One mans idea of art is another mans dogs dinner Socrates

wwwadultwebsitecom

Art is (NOT) always expensive Art is (NOT) always about beauty ldquo

It was up to the artist to determine what art is

Marcel Duschamps Fountain

QUIZ TIME

what is ARTwhat is

AESTHETICwhat is BEAUTY

You have 5 minutes

Aesthetic comes from the Greek word aesthesis which means perception

Aesthetic is a branch of philosophy dealing with the nature of beauty art and taste and with the creation

and appreciation of beauty

the basic question remainsWhat makes a thing beautiful pleasing or ugly or

indeed fine art rather than craft

AESTHETIC is

Break 5 minutes

HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED

aesthetic theories1 Artist created a beautiful thing by combining a representation of

something REAL and a conceptual IDEAL

CONCEPTUAL IMAGINATIVE COPYING REALITY

(mimesis)art must represent goodness

beauty amp truth

nature is imitation of something higheridea amp only idea is perfect

hey Aristotle I HATE ARTArt is only an imitation of

true reality amp true beauty

Dont be like that PlatoArt is just an imitation of nature an inspiration

Vs

aesthetic theories

I believe art should fit for a function

then it will be beautiful

I think we could agree on that

Plato

Bauhaus (20th Century German)economy of form truth to materials and form follows function

1 Artist created a beautiful thing by combining a representation of something REAL and a conceptual IDEAL

COPYING REALITY(realism) amp IDEAL --gt Raphael

In order to paint beautiful woman I

should have to see many beautiful woman but

since there are so few beautiful woman and so

few sound judges I make use of a certain

idea that comes into my mind

Galetea by Raphael (1483-1520)

aesthetic theories

2 Different cultures around the world explain the nature of their art in their own ways

ie YORUBAN AESTHETICS

aesthetic theories

bull twins share the same soulbull twins are Gods giftbull Art is an imitation of humans in a

moderate way too realistic or too abstract would not be an art

bull Moderate visual appearance represents how humans should behave (cool composure even with certain detachment) --gt no depiction of emotions or violence

bull symmetry amp elongated

PERCEPTUAL artist CONCEPTUAL artist

(what the eyes see) (imagination)

aesthetic theories according to Psychological theory

VsXampTheories of the artist as an outsider

AVANT GARDE artist

OUTSIDER artist

FOLK artist

Artist are like prophets who operate ahead of their times

Self-taught artists who work apart from the art establishment

Artists who produce traditional arts and crafts that are passed down within a minority culture

popular theories of aesthetics

REALISM Art is the same as reality the more it resembles reality the better

TitianVenus of Urbino 1538realism (renaissance)

love

popular theories of aesthetics

REALISM in 19th Art is the same as reality but reality that comes from everyday life

Edouard ManetOlympia 1863Realism

SEX

popular theories of aesthetics

REALISM in 20th Art is the same as reality but reality that comes from everyday life

Yasumasu MorimuraPortrait-Twins 1988Realism

Slavery amp prostitution to

the western culture

popular theories of aesthetics

PHOTO REALISM Art is the same as reality

David Jon KassanApproaching NoiseSuper realismphoto realism

popular theories of aesthetics

Art can not be uglyPRETTINESS

ReutersCorbis911 NEVER FORGET

--gt Art should reflect life in all its richness

aesthetic theories based on the functions of art

ART FOR ARTS SAKERELIGION

MORALITY

Art has no function but to serve as art itself

Art instructs inspires makes the invisible visible

Art provides models for behavior (Aristotle)Art inspires by its good style (Plato)

which one is which

aesthetic theories based on comparison between the art

FINE ART

APPLIED ART

Art until some extent has no function but to serve as art itself

Art serve a function

Zaha HadidAndy

Warhol

aesthetic theories based on symbolic communication theory

SEMIOTICS

SYMBOLIC COMMUNICATIONS

INSTITUTIONAL

Art communicates by visual signs between artist and viewer

The art world tells us when to experience art

Art communicates using symbols that not everyone could understand

Frida Kahlo

Marcel Duschamps Fountain

what is the difference between Aesthetics amp TasteAesthetics is the philosophical notion of beauty Taste is a result of education and awareness of elite cultural values therefore taste can be learned Taste varies according to class cultural background and education According to Kant beauty is objective and universal thus certain things are beautiful to everyone

The contemporary view of beauty is not based on innate qualities but rather on cultural specifics and individual interpretations

Aesthetic judgmentAccording to Alexander Baumgarten we all make aesthetic judgment as we see certain artworks as superior o others Reason applied to art will give us truly aesthetic understanding

Critique of judgmentAccording to Kant there is no scientific rule for determining what beauty is The perception of beauty-that is the judgment of beauty-involves the eye the mind and the perception of the beholder (imagination and understanding)

Break 5 minutes

lets learn from Leonardo Da Vinci

Being CREATIVE is

what does it mean

Is it good or bad

who is an artist

CURIOSITY

BEING

CURIOS

THE RIGHT ANSWER

The RIGHTQUESTION

WHAT KIND OF QUESTIONS WOULD YOU LIKE TO ASK IF YOU WANT TO KNOW MORE ABOUT ldquoMONALISArdquo

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

EXERCISE for next week

1 Individually find ONE person that can be your design role model

2 How do you see yourself in them3 What makes them a great or worthy to be

your role model

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

3rd Meeting

BRIDGING amp EVALUATION

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

CURIOSITY exercise

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

INSPIRATIONAL session Designers can change the world

DO YOU BELIEVE IT HAVE YOU FOUND A WORTHY ROLE MODEL

MY ROLE MODEL

JESUS CHRIST

ASSIGNMENT 1 DESIGN Role Model

1 Individually create 2 Powerpoint slides to explain your Design role model

2 In groups of three combine the Powerpoint into one discuss and choose the best role model

3 Present your design role model in 2 minutes4 Explain IN YOUR OWN WORDS amp OPINION

how do you define an ldquodesignerrdquoSubmit by email before hellip

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 23: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

Break 5 minutes

ARE YOU CREATIVE

letrsquos TRY Answer this questionsbull A man lives on the 17th floor of an

apartment building Every morning he takes the lift down to the ground In the evening he goes into the lift and if it is raining he goes directly back to the 17th floor Otherwise he goes to the tenth floor and climbs up seven flights of stairs Why

ARE YOU CREATIVE

letrsquos TRY bull A man walks into a bar and asks for water The bartender pulls out a gun and points it at him The man says ldquoThank yourdquo and walks out Why

ARE YOU CREATIVE

letrsquos TRY bull A man drives down the highway at 70 mph He passes three cars going 80 mph then gets pulled over by a police officer and is given a ticket

How to THINK OUTSIDE THE BOX

To alter make different move from one state to another

The state or quality of being creative The ability to create or generate ideas

The act of introducing or implementing creative ideas to make it real

Thinking that seeks new ways of looking at a problem rather than proceeding by logical steps

CHANGE

CREATIVITY

INNOVATION

LATERAL THINKING

Using LATERAL THINKING

letrsquos TRY bull A large city in the US had a problem with thefts of light bulbs from its subway system Thieves would unscrew the light bulbs leading to cost and security issues The engineer who was given this challenge could not alter the location of the light bulbs and he had very little budget to work with What is the solution

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

2nd Meeting

BRIDGING amp EVALUATION

USING LATERAL THINKING

letrsquos TRY bull The authorities in Athens were very concerned that the tourists sometimes hacked pieces from the ancient columns of the Parthenon building The practice was illegal but some people were determined to take away souvenirs What is the solution

BEING CREATIVE = BEING INNOVATIVE

CREATIVE THINKING = LATERAL THINKING

LATERAL THINKING is DIFFERENT WAYS OF LOOKING AT A PROBLEM AND FINDING

DIFFERENT WAYS OF SOLVING THAT PROBLEM

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

GETTING OUT OF ldquoTHE BOXrdquo

ldquoKNOW THOSE BOXesrdquo

Art is (NOT) about what I like

EVERYBODY HAS A THEORY OF ART

One mans idea of art is another mans dogs dinner Socrates

wwwadultwebsitecom

Art is (NOT) always expensive Art is (NOT) always about beauty ldquo

It was up to the artist to determine what art is

Marcel Duschamps Fountain

QUIZ TIME

what is ARTwhat is

AESTHETICwhat is BEAUTY

You have 5 minutes

Aesthetic comes from the Greek word aesthesis which means perception

Aesthetic is a branch of philosophy dealing with the nature of beauty art and taste and with the creation

and appreciation of beauty

the basic question remainsWhat makes a thing beautiful pleasing or ugly or

indeed fine art rather than craft

AESTHETIC is

Break 5 minutes

HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED

aesthetic theories1 Artist created a beautiful thing by combining a representation of

something REAL and a conceptual IDEAL

CONCEPTUAL IMAGINATIVE COPYING REALITY

(mimesis)art must represent goodness

beauty amp truth

nature is imitation of something higheridea amp only idea is perfect

hey Aristotle I HATE ARTArt is only an imitation of

true reality amp true beauty

Dont be like that PlatoArt is just an imitation of nature an inspiration

Vs

aesthetic theories

I believe art should fit for a function

then it will be beautiful

I think we could agree on that

Plato

Bauhaus (20th Century German)economy of form truth to materials and form follows function

1 Artist created a beautiful thing by combining a representation of something REAL and a conceptual IDEAL

COPYING REALITY(realism) amp IDEAL --gt Raphael

In order to paint beautiful woman I

should have to see many beautiful woman but

since there are so few beautiful woman and so

few sound judges I make use of a certain

idea that comes into my mind

Galetea by Raphael (1483-1520)

aesthetic theories

2 Different cultures around the world explain the nature of their art in their own ways

ie YORUBAN AESTHETICS

aesthetic theories

bull twins share the same soulbull twins are Gods giftbull Art is an imitation of humans in a

moderate way too realistic or too abstract would not be an art

bull Moderate visual appearance represents how humans should behave (cool composure even with certain detachment) --gt no depiction of emotions or violence

bull symmetry amp elongated

PERCEPTUAL artist CONCEPTUAL artist

(what the eyes see) (imagination)

aesthetic theories according to Psychological theory

VsXampTheories of the artist as an outsider

AVANT GARDE artist

OUTSIDER artist

FOLK artist

Artist are like prophets who operate ahead of their times

Self-taught artists who work apart from the art establishment

Artists who produce traditional arts and crafts that are passed down within a minority culture

popular theories of aesthetics

REALISM Art is the same as reality the more it resembles reality the better

TitianVenus of Urbino 1538realism (renaissance)

love

popular theories of aesthetics

REALISM in 19th Art is the same as reality but reality that comes from everyday life

Edouard ManetOlympia 1863Realism

SEX

popular theories of aesthetics

REALISM in 20th Art is the same as reality but reality that comes from everyday life

Yasumasu MorimuraPortrait-Twins 1988Realism

Slavery amp prostitution to

the western culture

popular theories of aesthetics

PHOTO REALISM Art is the same as reality

David Jon KassanApproaching NoiseSuper realismphoto realism

popular theories of aesthetics

Art can not be uglyPRETTINESS

ReutersCorbis911 NEVER FORGET

--gt Art should reflect life in all its richness

aesthetic theories based on the functions of art

ART FOR ARTS SAKERELIGION

MORALITY

Art has no function but to serve as art itself

Art instructs inspires makes the invisible visible

Art provides models for behavior (Aristotle)Art inspires by its good style (Plato)

which one is which

aesthetic theories based on comparison between the art

FINE ART

APPLIED ART

Art until some extent has no function but to serve as art itself

Art serve a function

Zaha HadidAndy

Warhol

aesthetic theories based on symbolic communication theory

SEMIOTICS

SYMBOLIC COMMUNICATIONS

INSTITUTIONAL

Art communicates by visual signs between artist and viewer

The art world tells us when to experience art

Art communicates using symbols that not everyone could understand

Frida Kahlo

Marcel Duschamps Fountain

what is the difference between Aesthetics amp TasteAesthetics is the philosophical notion of beauty Taste is a result of education and awareness of elite cultural values therefore taste can be learned Taste varies according to class cultural background and education According to Kant beauty is objective and universal thus certain things are beautiful to everyone

The contemporary view of beauty is not based on innate qualities but rather on cultural specifics and individual interpretations

Aesthetic judgmentAccording to Alexander Baumgarten we all make aesthetic judgment as we see certain artworks as superior o others Reason applied to art will give us truly aesthetic understanding

Critique of judgmentAccording to Kant there is no scientific rule for determining what beauty is The perception of beauty-that is the judgment of beauty-involves the eye the mind and the perception of the beholder (imagination and understanding)

Break 5 minutes

lets learn from Leonardo Da Vinci

Being CREATIVE is

what does it mean

Is it good or bad

who is an artist

CURIOSITY

BEING

CURIOS

THE RIGHT ANSWER

The RIGHTQUESTION

WHAT KIND OF QUESTIONS WOULD YOU LIKE TO ASK IF YOU WANT TO KNOW MORE ABOUT ldquoMONALISArdquo

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

EXERCISE for next week

1 Individually find ONE person that can be your design role model

2 How do you see yourself in them3 What makes them a great or worthy to be

your role model

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

3rd Meeting

BRIDGING amp EVALUATION

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

CURIOSITY exercise

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

INSPIRATIONAL session Designers can change the world

DO YOU BELIEVE IT HAVE YOU FOUND A WORTHY ROLE MODEL

MY ROLE MODEL

JESUS CHRIST

ASSIGNMENT 1 DESIGN Role Model

1 Individually create 2 Powerpoint slides to explain your Design role model

2 In groups of three combine the Powerpoint into one discuss and choose the best role model

3 Present your design role model in 2 minutes4 Explain IN YOUR OWN WORDS amp OPINION

how do you define an ldquodesignerrdquoSubmit by email before hellip

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 24: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

ARE YOU CREATIVE

letrsquos TRY Answer this questionsbull A man lives on the 17th floor of an

apartment building Every morning he takes the lift down to the ground In the evening he goes into the lift and if it is raining he goes directly back to the 17th floor Otherwise he goes to the tenth floor and climbs up seven flights of stairs Why

ARE YOU CREATIVE

letrsquos TRY bull A man walks into a bar and asks for water The bartender pulls out a gun and points it at him The man says ldquoThank yourdquo and walks out Why

ARE YOU CREATIVE

letrsquos TRY bull A man drives down the highway at 70 mph He passes three cars going 80 mph then gets pulled over by a police officer and is given a ticket

How to THINK OUTSIDE THE BOX

To alter make different move from one state to another

The state or quality of being creative The ability to create or generate ideas

The act of introducing or implementing creative ideas to make it real

Thinking that seeks new ways of looking at a problem rather than proceeding by logical steps

CHANGE

CREATIVITY

INNOVATION

LATERAL THINKING

Using LATERAL THINKING

letrsquos TRY bull A large city in the US had a problem with thefts of light bulbs from its subway system Thieves would unscrew the light bulbs leading to cost and security issues The engineer who was given this challenge could not alter the location of the light bulbs and he had very little budget to work with What is the solution

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

2nd Meeting

BRIDGING amp EVALUATION

USING LATERAL THINKING

letrsquos TRY bull The authorities in Athens were very concerned that the tourists sometimes hacked pieces from the ancient columns of the Parthenon building The practice was illegal but some people were determined to take away souvenirs What is the solution

BEING CREATIVE = BEING INNOVATIVE

CREATIVE THINKING = LATERAL THINKING

LATERAL THINKING is DIFFERENT WAYS OF LOOKING AT A PROBLEM AND FINDING

DIFFERENT WAYS OF SOLVING THAT PROBLEM

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

GETTING OUT OF ldquoTHE BOXrdquo

ldquoKNOW THOSE BOXesrdquo

Art is (NOT) about what I like

EVERYBODY HAS A THEORY OF ART

One mans idea of art is another mans dogs dinner Socrates

wwwadultwebsitecom

Art is (NOT) always expensive Art is (NOT) always about beauty ldquo

It was up to the artist to determine what art is

Marcel Duschamps Fountain

QUIZ TIME

what is ARTwhat is

AESTHETICwhat is BEAUTY

You have 5 minutes

Aesthetic comes from the Greek word aesthesis which means perception

Aesthetic is a branch of philosophy dealing with the nature of beauty art and taste and with the creation

and appreciation of beauty

the basic question remainsWhat makes a thing beautiful pleasing or ugly or

indeed fine art rather than craft

AESTHETIC is

Break 5 minutes

HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED

aesthetic theories1 Artist created a beautiful thing by combining a representation of

something REAL and a conceptual IDEAL

CONCEPTUAL IMAGINATIVE COPYING REALITY

(mimesis)art must represent goodness

beauty amp truth

nature is imitation of something higheridea amp only idea is perfect

hey Aristotle I HATE ARTArt is only an imitation of

true reality amp true beauty

Dont be like that PlatoArt is just an imitation of nature an inspiration

Vs

aesthetic theories

I believe art should fit for a function

then it will be beautiful

I think we could agree on that

Plato

Bauhaus (20th Century German)economy of form truth to materials and form follows function

1 Artist created a beautiful thing by combining a representation of something REAL and a conceptual IDEAL

COPYING REALITY(realism) amp IDEAL --gt Raphael

In order to paint beautiful woman I

should have to see many beautiful woman but

since there are so few beautiful woman and so

few sound judges I make use of a certain

idea that comes into my mind

Galetea by Raphael (1483-1520)

aesthetic theories

2 Different cultures around the world explain the nature of their art in their own ways

ie YORUBAN AESTHETICS

aesthetic theories

bull twins share the same soulbull twins are Gods giftbull Art is an imitation of humans in a

moderate way too realistic or too abstract would not be an art

bull Moderate visual appearance represents how humans should behave (cool composure even with certain detachment) --gt no depiction of emotions or violence

bull symmetry amp elongated

PERCEPTUAL artist CONCEPTUAL artist

(what the eyes see) (imagination)

aesthetic theories according to Psychological theory

VsXampTheories of the artist as an outsider

AVANT GARDE artist

OUTSIDER artist

FOLK artist

Artist are like prophets who operate ahead of their times

Self-taught artists who work apart from the art establishment

Artists who produce traditional arts and crafts that are passed down within a minority culture

popular theories of aesthetics

REALISM Art is the same as reality the more it resembles reality the better

TitianVenus of Urbino 1538realism (renaissance)

love

popular theories of aesthetics

REALISM in 19th Art is the same as reality but reality that comes from everyday life

Edouard ManetOlympia 1863Realism

SEX

popular theories of aesthetics

REALISM in 20th Art is the same as reality but reality that comes from everyday life

Yasumasu MorimuraPortrait-Twins 1988Realism

Slavery amp prostitution to

the western culture

popular theories of aesthetics

PHOTO REALISM Art is the same as reality

David Jon KassanApproaching NoiseSuper realismphoto realism

popular theories of aesthetics

Art can not be uglyPRETTINESS

ReutersCorbis911 NEVER FORGET

--gt Art should reflect life in all its richness

aesthetic theories based on the functions of art

ART FOR ARTS SAKERELIGION

MORALITY

Art has no function but to serve as art itself

Art instructs inspires makes the invisible visible

Art provides models for behavior (Aristotle)Art inspires by its good style (Plato)

which one is which

aesthetic theories based on comparison between the art

FINE ART

APPLIED ART

Art until some extent has no function but to serve as art itself

Art serve a function

Zaha HadidAndy

Warhol

aesthetic theories based on symbolic communication theory

SEMIOTICS

SYMBOLIC COMMUNICATIONS

INSTITUTIONAL

Art communicates by visual signs between artist and viewer

The art world tells us when to experience art

Art communicates using symbols that not everyone could understand

Frida Kahlo

Marcel Duschamps Fountain

what is the difference between Aesthetics amp TasteAesthetics is the philosophical notion of beauty Taste is a result of education and awareness of elite cultural values therefore taste can be learned Taste varies according to class cultural background and education According to Kant beauty is objective and universal thus certain things are beautiful to everyone

The contemporary view of beauty is not based on innate qualities but rather on cultural specifics and individual interpretations

Aesthetic judgmentAccording to Alexander Baumgarten we all make aesthetic judgment as we see certain artworks as superior o others Reason applied to art will give us truly aesthetic understanding

Critique of judgmentAccording to Kant there is no scientific rule for determining what beauty is The perception of beauty-that is the judgment of beauty-involves the eye the mind and the perception of the beholder (imagination and understanding)

Break 5 minutes

lets learn from Leonardo Da Vinci

Being CREATIVE is

what does it mean

Is it good or bad

who is an artist

CURIOSITY

BEING

CURIOS

THE RIGHT ANSWER

The RIGHTQUESTION

WHAT KIND OF QUESTIONS WOULD YOU LIKE TO ASK IF YOU WANT TO KNOW MORE ABOUT ldquoMONALISArdquo

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

EXERCISE for next week

1 Individually find ONE person that can be your design role model

2 How do you see yourself in them3 What makes them a great or worthy to be

your role model

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

3rd Meeting

BRIDGING amp EVALUATION

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

CURIOSITY exercise

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

INSPIRATIONAL session Designers can change the world

DO YOU BELIEVE IT HAVE YOU FOUND A WORTHY ROLE MODEL

MY ROLE MODEL

JESUS CHRIST

ASSIGNMENT 1 DESIGN Role Model

1 Individually create 2 Powerpoint slides to explain your Design role model

2 In groups of three combine the Powerpoint into one discuss and choose the best role model

3 Present your design role model in 2 minutes4 Explain IN YOUR OWN WORDS amp OPINION

how do you define an ldquodesignerrdquoSubmit by email before hellip

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 25: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

ARE YOU CREATIVE

letrsquos TRY bull A man walks into a bar and asks for water The bartender pulls out a gun and points it at him The man says ldquoThank yourdquo and walks out Why

ARE YOU CREATIVE

letrsquos TRY bull A man drives down the highway at 70 mph He passes three cars going 80 mph then gets pulled over by a police officer and is given a ticket

How to THINK OUTSIDE THE BOX

To alter make different move from one state to another

The state or quality of being creative The ability to create or generate ideas

The act of introducing or implementing creative ideas to make it real

Thinking that seeks new ways of looking at a problem rather than proceeding by logical steps

CHANGE

CREATIVITY

INNOVATION

LATERAL THINKING

Using LATERAL THINKING

letrsquos TRY bull A large city in the US had a problem with thefts of light bulbs from its subway system Thieves would unscrew the light bulbs leading to cost and security issues The engineer who was given this challenge could not alter the location of the light bulbs and he had very little budget to work with What is the solution

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

2nd Meeting

BRIDGING amp EVALUATION

USING LATERAL THINKING

letrsquos TRY bull The authorities in Athens were very concerned that the tourists sometimes hacked pieces from the ancient columns of the Parthenon building The practice was illegal but some people were determined to take away souvenirs What is the solution

BEING CREATIVE = BEING INNOVATIVE

CREATIVE THINKING = LATERAL THINKING

LATERAL THINKING is DIFFERENT WAYS OF LOOKING AT A PROBLEM AND FINDING

DIFFERENT WAYS OF SOLVING THAT PROBLEM

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

GETTING OUT OF ldquoTHE BOXrdquo

ldquoKNOW THOSE BOXesrdquo

Art is (NOT) about what I like

EVERYBODY HAS A THEORY OF ART

One mans idea of art is another mans dogs dinner Socrates

wwwadultwebsitecom

Art is (NOT) always expensive Art is (NOT) always about beauty ldquo

It was up to the artist to determine what art is

Marcel Duschamps Fountain

QUIZ TIME

what is ARTwhat is

AESTHETICwhat is BEAUTY

You have 5 minutes

Aesthetic comes from the Greek word aesthesis which means perception

Aesthetic is a branch of philosophy dealing with the nature of beauty art and taste and with the creation

and appreciation of beauty

the basic question remainsWhat makes a thing beautiful pleasing or ugly or

indeed fine art rather than craft

AESTHETIC is

Break 5 minutes

HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED

aesthetic theories1 Artist created a beautiful thing by combining a representation of

something REAL and a conceptual IDEAL

CONCEPTUAL IMAGINATIVE COPYING REALITY

(mimesis)art must represent goodness

beauty amp truth

nature is imitation of something higheridea amp only idea is perfect

hey Aristotle I HATE ARTArt is only an imitation of

true reality amp true beauty

Dont be like that PlatoArt is just an imitation of nature an inspiration

Vs

aesthetic theories

I believe art should fit for a function

then it will be beautiful

I think we could agree on that

Plato

Bauhaus (20th Century German)economy of form truth to materials and form follows function

1 Artist created a beautiful thing by combining a representation of something REAL and a conceptual IDEAL

COPYING REALITY(realism) amp IDEAL --gt Raphael

In order to paint beautiful woman I

should have to see many beautiful woman but

since there are so few beautiful woman and so

few sound judges I make use of a certain

idea that comes into my mind

Galetea by Raphael (1483-1520)

aesthetic theories

2 Different cultures around the world explain the nature of their art in their own ways

ie YORUBAN AESTHETICS

aesthetic theories

bull twins share the same soulbull twins are Gods giftbull Art is an imitation of humans in a

moderate way too realistic or too abstract would not be an art

bull Moderate visual appearance represents how humans should behave (cool composure even with certain detachment) --gt no depiction of emotions or violence

bull symmetry amp elongated

PERCEPTUAL artist CONCEPTUAL artist

(what the eyes see) (imagination)

aesthetic theories according to Psychological theory

VsXampTheories of the artist as an outsider

AVANT GARDE artist

OUTSIDER artist

FOLK artist

Artist are like prophets who operate ahead of their times

Self-taught artists who work apart from the art establishment

Artists who produce traditional arts and crafts that are passed down within a minority culture

popular theories of aesthetics

REALISM Art is the same as reality the more it resembles reality the better

TitianVenus of Urbino 1538realism (renaissance)

love

popular theories of aesthetics

REALISM in 19th Art is the same as reality but reality that comes from everyday life

Edouard ManetOlympia 1863Realism

SEX

popular theories of aesthetics

REALISM in 20th Art is the same as reality but reality that comes from everyday life

Yasumasu MorimuraPortrait-Twins 1988Realism

Slavery amp prostitution to

the western culture

popular theories of aesthetics

PHOTO REALISM Art is the same as reality

David Jon KassanApproaching NoiseSuper realismphoto realism

popular theories of aesthetics

Art can not be uglyPRETTINESS

ReutersCorbis911 NEVER FORGET

--gt Art should reflect life in all its richness

aesthetic theories based on the functions of art

ART FOR ARTS SAKERELIGION

MORALITY

Art has no function but to serve as art itself

Art instructs inspires makes the invisible visible

Art provides models for behavior (Aristotle)Art inspires by its good style (Plato)

which one is which

aesthetic theories based on comparison between the art

FINE ART

APPLIED ART

Art until some extent has no function but to serve as art itself

Art serve a function

Zaha HadidAndy

Warhol

aesthetic theories based on symbolic communication theory

SEMIOTICS

SYMBOLIC COMMUNICATIONS

INSTITUTIONAL

Art communicates by visual signs between artist and viewer

The art world tells us when to experience art

Art communicates using symbols that not everyone could understand

Frida Kahlo

Marcel Duschamps Fountain

what is the difference between Aesthetics amp TasteAesthetics is the philosophical notion of beauty Taste is a result of education and awareness of elite cultural values therefore taste can be learned Taste varies according to class cultural background and education According to Kant beauty is objective and universal thus certain things are beautiful to everyone

The contemporary view of beauty is not based on innate qualities but rather on cultural specifics and individual interpretations

Aesthetic judgmentAccording to Alexander Baumgarten we all make aesthetic judgment as we see certain artworks as superior o others Reason applied to art will give us truly aesthetic understanding

Critique of judgmentAccording to Kant there is no scientific rule for determining what beauty is The perception of beauty-that is the judgment of beauty-involves the eye the mind and the perception of the beholder (imagination and understanding)

Break 5 minutes

lets learn from Leonardo Da Vinci

Being CREATIVE is

what does it mean

Is it good or bad

who is an artist

CURIOSITY

BEING

CURIOS

THE RIGHT ANSWER

The RIGHTQUESTION

WHAT KIND OF QUESTIONS WOULD YOU LIKE TO ASK IF YOU WANT TO KNOW MORE ABOUT ldquoMONALISArdquo

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

EXERCISE for next week

1 Individually find ONE person that can be your design role model

2 How do you see yourself in them3 What makes them a great or worthy to be

your role model

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

3rd Meeting

BRIDGING amp EVALUATION

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

CURIOSITY exercise

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

INSPIRATIONAL session Designers can change the world

DO YOU BELIEVE IT HAVE YOU FOUND A WORTHY ROLE MODEL

MY ROLE MODEL

JESUS CHRIST

ASSIGNMENT 1 DESIGN Role Model

1 Individually create 2 Powerpoint slides to explain your Design role model

2 In groups of three combine the Powerpoint into one discuss and choose the best role model

3 Present your design role model in 2 minutes4 Explain IN YOUR OWN WORDS amp OPINION

how do you define an ldquodesignerrdquoSubmit by email before hellip

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 26: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

ARE YOU CREATIVE

letrsquos TRY bull A man drives down the highway at 70 mph He passes three cars going 80 mph then gets pulled over by a police officer and is given a ticket

How to THINK OUTSIDE THE BOX

To alter make different move from one state to another

The state or quality of being creative The ability to create or generate ideas

The act of introducing or implementing creative ideas to make it real

Thinking that seeks new ways of looking at a problem rather than proceeding by logical steps

CHANGE

CREATIVITY

INNOVATION

LATERAL THINKING

Using LATERAL THINKING

letrsquos TRY bull A large city in the US had a problem with thefts of light bulbs from its subway system Thieves would unscrew the light bulbs leading to cost and security issues The engineer who was given this challenge could not alter the location of the light bulbs and he had very little budget to work with What is the solution

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

2nd Meeting

BRIDGING amp EVALUATION

USING LATERAL THINKING

letrsquos TRY bull The authorities in Athens were very concerned that the tourists sometimes hacked pieces from the ancient columns of the Parthenon building The practice was illegal but some people were determined to take away souvenirs What is the solution

BEING CREATIVE = BEING INNOVATIVE

CREATIVE THINKING = LATERAL THINKING

LATERAL THINKING is DIFFERENT WAYS OF LOOKING AT A PROBLEM AND FINDING

DIFFERENT WAYS OF SOLVING THAT PROBLEM

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

GETTING OUT OF ldquoTHE BOXrdquo

ldquoKNOW THOSE BOXesrdquo

Art is (NOT) about what I like

EVERYBODY HAS A THEORY OF ART

One mans idea of art is another mans dogs dinner Socrates

wwwadultwebsitecom

Art is (NOT) always expensive Art is (NOT) always about beauty ldquo

It was up to the artist to determine what art is

Marcel Duschamps Fountain

QUIZ TIME

what is ARTwhat is

AESTHETICwhat is BEAUTY

You have 5 minutes

Aesthetic comes from the Greek word aesthesis which means perception

Aesthetic is a branch of philosophy dealing with the nature of beauty art and taste and with the creation

and appreciation of beauty

the basic question remainsWhat makes a thing beautiful pleasing or ugly or

indeed fine art rather than craft

AESTHETIC is

Break 5 minutes

HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED

aesthetic theories1 Artist created a beautiful thing by combining a representation of

something REAL and a conceptual IDEAL

CONCEPTUAL IMAGINATIVE COPYING REALITY

(mimesis)art must represent goodness

beauty amp truth

nature is imitation of something higheridea amp only idea is perfect

hey Aristotle I HATE ARTArt is only an imitation of

true reality amp true beauty

Dont be like that PlatoArt is just an imitation of nature an inspiration

Vs

aesthetic theories

I believe art should fit for a function

then it will be beautiful

I think we could agree on that

Plato

Bauhaus (20th Century German)economy of form truth to materials and form follows function

1 Artist created a beautiful thing by combining a representation of something REAL and a conceptual IDEAL

COPYING REALITY(realism) amp IDEAL --gt Raphael

In order to paint beautiful woman I

should have to see many beautiful woman but

since there are so few beautiful woman and so

few sound judges I make use of a certain

idea that comes into my mind

Galetea by Raphael (1483-1520)

aesthetic theories

2 Different cultures around the world explain the nature of their art in their own ways

ie YORUBAN AESTHETICS

aesthetic theories

bull twins share the same soulbull twins are Gods giftbull Art is an imitation of humans in a

moderate way too realistic or too abstract would not be an art

bull Moderate visual appearance represents how humans should behave (cool composure even with certain detachment) --gt no depiction of emotions or violence

bull symmetry amp elongated

PERCEPTUAL artist CONCEPTUAL artist

(what the eyes see) (imagination)

aesthetic theories according to Psychological theory

VsXampTheories of the artist as an outsider

AVANT GARDE artist

OUTSIDER artist

FOLK artist

Artist are like prophets who operate ahead of their times

Self-taught artists who work apart from the art establishment

Artists who produce traditional arts and crafts that are passed down within a minority culture

popular theories of aesthetics

REALISM Art is the same as reality the more it resembles reality the better

TitianVenus of Urbino 1538realism (renaissance)

love

popular theories of aesthetics

REALISM in 19th Art is the same as reality but reality that comes from everyday life

Edouard ManetOlympia 1863Realism

SEX

popular theories of aesthetics

REALISM in 20th Art is the same as reality but reality that comes from everyday life

Yasumasu MorimuraPortrait-Twins 1988Realism

Slavery amp prostitution to

the western culture

popular theories of aesthetics

PHOTO REALISM Art is the same as reality

David Jon KassanApproaching NoiseSuper realismphoto realism

popular theories of aesthetics

Art can not be uglyPRETTINESS

ReutersCorbis911 NEVER FORGET

--gt Art should reflect life in all its richness

aesthetic theories based on the functions of art

ART FOR ARTS SAKERELIGION

MORALITY

Art has no function but to serve as art itself

Art instructs inspires makes the invisible visible

Art provides models for behavior (Aristotle)Art inspires by its good style (Plato)

which one is which

aesthetic theories based on comparison between the art

FINE ART

APPLIED ART

Art until some extent has no function but to serve as art itself

Art serve a function

Zaha HadidAndy

Warhol

aesthetic theories based on symbolic communication theory

SEMIOTICS

SYMBOLIC COMMUNICATIONS

INSTITUTIONAL

Art communicates by visual signs between artist and viewer

The art world tells us when to experience art

Art communicates using symbols that not everyone could understand

Frida Kahlo

Marcel Duschamps Fountain

what is the difference between Aesthetics amp TasteAesthetics is the philosophical notion of beauty Taste is a result of education and awareness of elite cultural values therefore taste can be learned Taste varies according to class cultural background and education According to Kant beauty is objective and universal thus certain things are beautiful to everyone

The contemporary view of beauty is not based on innate qualities but rather on cultural specifics and individual interpretations

Aesthetic judgmentAccording to Alexander Baumgarten we all make aesthetic judgment as we see certain artworks as superior o others Reason applied to art will give us truly aesthetic understanding

Critique of judgmentAccording to Kant there is no scientific rule for determining what beauty is The perception of beauty-that is the judgment of beauty-involves the eye the mind and the perception of the beholder (imagination and understanding)

Break 5 minutes

lets learn from Leonardo Da Vinci

Being CREATIVE is

what does it mean

Is it good or bad

who is an artist

CURIOSITY

BEING

CURIOS

THE RIGHT ANSWER

The RIGHTQUESTION

WHAT KIND OF QUESTIONS WOULD YOU LIKE TO ASK IF YOU WANT TO KNOW MORE ABOUT ldquoMONALISArdquo

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

EXERCISE for next week

1 Individually find ONE person that can be your design role model

2 How do you see yourself in them3 What makes them a great or worthy to be

your role model

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

3rd Meeting

BRIDGING amp EVALUATION

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

CURIOSITY exercise

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

INSPIRATIONAL session Designers can change the world

DO YOU BELIEVE IT HAVE YOU FOUND A WORTHY ROLE MODEL

MY ROLE MODEL

JESUS CHRIST

ASSIGNMENT 1 DESIGN Role Model

1 Individually create 2 Powerpoint slides to explain your Design role model

2 In groups of three combine the Powerpoint into one discuss and choose the best role model

3 Present your design role model in 2 minutes4 Explain IN YOUR OWN WORDS amp OPINION

how do you define an ldquodesignerrdquoSubmit by email before hellip

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 27: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

How to THINK OUTSIDE THE BOX

To alter make different move from one state to another

The state or quality of being creative The ability to create or generate ideas

The act of introducing or implementing creative ideas to make it real

Thinking that seeks new ways of looking at a problem rather than proceeding by logical steps

CHANGE

CREATIVITY

INNOVATION

LATERAL THINKING

Using LATERAL THINKING

letrsquos TRY bull A large city in the US had a problem with thefts of light bulbs from its subway system Thieves would unscrew the light bulbs leading to cost and security issues The engineer who was given this challenge could not alter the location of the light bulbs and he had very little budget to work with What is the solution

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

2nd Meeting

BRIDGING amp EVALUATION

USING LATERAL THINKING

letrsquos TRY bull The authorities in Athens were very concerned that the tourists sometimes hacked pieces from the ancient columns of the Parthenon building The practice was illegal but some people were determined to take away souvenirs What is the solution

BEING CREATIVE = BEING INNOVATIVE

CREATIVE THINKING = LATERAL THINKING

LATERAL THINKING is DIFFERENT WAYS OF LOOKING AT A PROBLEM AND FINDING

DIFFERENT WAYS OF SOLVING THAT PROBLEM

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

GETTING OUT OF ldquoTHE BOXrdquo

ldquoKNOW THOSE BOXesrdquo

Art is (NOT) about what I like

EVERYBODY HAS A THEORY OF ART

One mans idea of art is another mans dogs dinner Socrates

wwwadultwebsitecom

Art is (NOT) always expensive Art is (NOT) always about beauty ldquo

It was up to the artist to determine what art is

Marcel Duschamps Fountain

QUIZ TIME

what is ARTwhat is

AESTHETICwhat is BEAUTY

You have 5 minutes

Aesthetic comes from the Greek word aesthesis which means perception

Aesthetic is a branch of philosophy dealing with the nature of beauty art and taste and with the creation

and appreciation of beauty

the basic question remainsWhat makes a thing beautiful pleasing or ugly or

indeed fine art rather than craft

AESTHETIC is

Break 5 minutes

HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED

aesthetic theories1 Artist created a beautiful thing by combining a representation of

something REAL and a conceptual IDEAL

CONCEPTUAL IMAGINATIVE COPYING REALITY

(mimesis)art must represent goodness

beauty amp truth

nature is imitation of something higheridea amp only idea is perfect

hey Aristotle I HATE ARTArt is only an imitation of

true reality amp true beauty

Dont be like that PlatoArt is just an imitation of nature an inspiration

Vs

aesthetic theories

I believe art should fit for a function

then it will be beautiful

I think we could agree on that

Plato

Bauhaus (20th Century German)economy of form truth to materials and form follows function

1 Artist created a beautiful thing by combining a representation of something REAL and a conceptual IDEAL

COPYING REALITY(realism) amp IDEAL --gt Raphael

In order to paint beautiful woman I

should have to see many beautiful woman but

since there are so few beautiful woman and so

few sound judges I make use of a certain

idea that comes into my mind

Galetea by Raphael (1483-1520)

aesthetic theories

2 Different cultures around the world explain the nature of their art in their own ways

ie YORUBAN AESTHETICS

aesthetic theories

bull twins share the same soulbull twins are Gods giftbull Art is an imitation of humans in a

moderate way too realistic or too abstract would not be an art

bull Moderate visual appearance represents how humans should behave (cool composure even with certain detachment) --gt no depiction of emotions or violence

bull symmetry amp elongated

PERCEPTUAL artist CONCEPTUAL artist

(what the eyes see) (imagination)

aesthetic theories according to Psychological theory

VsXampTheories of the artist as an outsider

AVANT GARDE artist

OUTSIDER artist

FOLK artist

Artist are like prophets who operate ahead of their times

Self-taught artists who work apart from the art establishment

Artists who produce traditional arts and crafts that are passed down within a minority culture

popular theories of aesthetics

REALISM Art is the same as reality the more it resembles reality the better

TitianVenus of Urbino 1538realism (renaissance)

love

popular theories of aesthetics

REALISM in 19th Art is the same as reality but reality that comes from everyday life

Edouard ManetOlympia 1863Realism

SEX

popular theories of aesthetics

REALISM in 20th Art is the same as reality but reality that comes from everyday life

Yasumasu MorimuraPortrait-Twins 1988Realism

Slavery amp prostitution to

the western culture

popular theories of aesthetics

PHOTO REALISM Art is the same as reality

David Jon KassanApproaching NoiseSuper realismphoto realism

popular theories of aesthetics

Art can not be uglyPRETTINESS

ReutersCorbis911 NEVER FORGET

--gt Art should reflect life in all its richness

aesthetic theories based on the functions of art

ART FOR ARTS SAKERELIGION

MORALITY

Art has no function but to serve as art itself

Art instructs inspires makes the invisible visible

Art provides models for behavior (Aristotle)Art inspires by its good style (Plato)

which one is which

aesthetic theories based on comparison between the art

FINE ART

APPLIED ART

Art until some extent has no function but to serve as art itself

Art serve a function

Zaha HadidAndy

Warhol

aesthetic theories based on symbolic communication theory

SEMIOTICS

SYMBOLIC COMMUNICATIONS

INSTITUTIONAL

Art communicates by visual signs between artist and viewer

The art world tells us when to experience art

Art communicates using symbols that not everyone could understand

Frida Kahlo

Marcel Duschamps Fountain

what is the difference between Aesthetics amp TasteAesthetics is the philosophical notion of beauty Taste is a result of education and awareness of elite cultural values therefore taste can be learned Taste varies according to class cultural background and education According to Kant beauty is objective and universal thus certain things are beautiful to everyone

The contemporary view of beauty is not based on innate qualities but rather on cultural specifics and individual interpretations

Aesthetic judgmentAccording to Alexander Baumgarten we all make aesthetic judgment as we see certain artworks as superior o others Reason applied to art will give us truly aesthetic understanding

Critique of judgmentAccording to Kant there is no scientific rule for determining what beauty is The perception of beauty-that is the judgment of beauty-involves the eye the mind and the perception of the beholder (imagination and understanding)

Break 5 minutes

lets learn from Leonardo Da Vinci

Being CREATIVE is

what does it mean

Is it good or bad

who is an artist

CURIOSITY

BEING

CURIOS

THE RIGHT ANSWER

The RIGHTQUESTION

WHAT KIND OF QUESTIONS WOULD YOU LIKE TO ASK IF YOU WANT TO KNOW MORE ABOUT ldquoMONALISArdquo

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

EXERCISE for next week

1 Individually find ONE person that can be your design role model

2 How do you see yourself in them3 What makes them a great or worthy to be

your role model

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

3rd Meeting

BRIDGING amp EVALUATION

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

CURIOSITY exercise

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

INSPIRATIONAL session Designers can change the world

DO YOU BELIEVE IT HAVE YOU FOUND A WORTHY ROLE MODEL

MY ROLE MODEL

JESUS CHRIST

ASSIGNMENT 1 DESIGN Role Model

1 Individually create 2 Powerpoint slides to explain your Design role model

2 In groups of three combine the Powerpoint into one discuss and choose the best role model

3 Present your design role model in 2 minutes4 Explain IN YOUR OWN WORDS amp OPINION

how do you define an ldquodesignerrdquoSubmit by email before hellip

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 28: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

Using LATERAL THINKING

letrsquos TRY bull A large city in the US had a problem with thefts of light bulbs from its subway system Thieves would unscrew the light bulbs leading to cost and security issues The engineer who was given this challenge could not alter the location of the light bulbs and he had very little budget to work with What is the solution

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

2nd Meeting

BRIDGING amp EVALUATION

USING LATERAL THINKING

letrsquos TRY bull The authorities in Athens were very concerned that the tourists sometimes hacked pieces from the ancient columns of the Parthenon building The practice was illegal but some people were determined to take away souvenirs What is the solution

BEING CREATIVE = BEING INNOVATIVE

CREATIVE THINKING = LATERAL THINKING

LATERAL THINKING is DIFFERENT WAYS OF LOOKING AT A PROBLEM AND FINDING

DIFFERENT WAYS OF SOLVING THAT PROBLEM

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

GETTING OUT OF ldquoTHE BOXrdquo

ldquoKNOW THOSE BOXesrdquo

Art is (NOT) about what I like

EVERYBODY HAS A THEORY OF ART

One mans idea of art is another mans dogs dinner Socrates

wwwadultwebsitecom

Art is (NOT) always expensive Art is (NOT) always about beauty ldquo

It was up to the artist to determine what art is

Marcel Duschamps Fountain

QUIZ TIME

what is ARTwhat is

AESTHETICwhat is BEAUTY

You have 5 minutes

Aesthetic comes from the Greek word aesthesis which means perception

Aesthetic is a branch of philosophy dealing with the nature of beauty art and taste and with the creation

and appreciation of beauty

the basic question remainsWhat makes a thing beautiful pleasing or ugly or

indeed fine art rather than craft

AESTHETIC is

Break 5 minutes

HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED

aesthetic theories1 Artist created a beautiful thing by combining a representation of

something REAL and a conceptual IDEAL

CONCEPTUAL IMAGINATIVE COPYING REALITY

(mimesis)art must represent goodness

beauty amp truth

nature is imitation of something higheridea amp only idea is perfect

hey Aristotle I HATE ARTArt is only an imitation of

true reality amp true beauty

Dont be like that PlatoArt is just an imitation of nature an inspiration

Vs

aesthetic theories

I believe art should fit for a function

then it will be beautiful

I think we could agree on that

Plato

Bauhaus (20th Century German)economy of form truth to materials and form follows function

1 Artist created a beautiful thing by combining a representation of something REAL and a conceptual IDEAL

COPYING REALITY(realism) amp IDEAL --gt Raphael

In order to paint beautiful woman I

should have to see many beautiful woman but

since there are so few beautiful woman and so

few sound judges I make use of a certain

idea that comes into my mind

Galetea by Raphael (1483-1520)

aesthetic theories

2 Different cultures around the world explain the nature of their art in their own ways

ie YORUBAN AESTHETICS

aesthetic theories

bull twins share the same soulbull twins are Gods giftbull Art is an imitation of humans in a

moderate way too realistic or too abstract would not be an art

bull Moderate visual appearance represents how humans should behave (cool composure even with certain detachment) --gt no depiction of emotions or violence

bull symmetry amp elongated

PERCEPTUAL artist CONCEPTUAL artist

(what the eyes see) (imagination)

aesthetic theories according to Psychological theory

VsXampTheories of the artist as an outsider

AVANT GARDE artist

OUTSIDER artist

FOLK artist

Artist are like prophets who operate ahead of their times

Self-taught artists who work apart from the art establishment

Artists who produce traditional arts and crafts that are passed down within a minority culture

popular theories of aesthetics

REALISM Art is the same as reality the more it resembles reality the better

TitianVenus of Urbino 1538realism (renaissance)

love

popular theories of aesthetics

REALISM in 19th Art is the same as reality but reality that comes from everyday life

Edouard ManetOlympia 1863Realism

SEX

popular theories of aesthetics

REALISM in 20th Art is the same as reality but reality that comes from everyday life

Yasumasu MorimuraPortrait-Twins 1988Realism

Slavery amp prostitution to

the western culture

popular theories of aesthetics

PHOTO REALISM Art is the same as reality

David Jon KassanApproaching NoiseSuper realismphoto realism

popular theories of aesthetics

Art can not be uglyPRETTINESS

ReutersCorbis911 NEVER FORGET

--gt Art should reflect life in all its richness

aesthetic theories based on the functions of art

ART FOR ARTS SAKERELIGION

MORALITY

Art has no function but to serve as art itself

Art instructs inspires makes the invisible visible

Art provides models for behavior (Aristotle)Art inspires by its good style (Plato)

which one is which

aesthetic theories based on comparison between the art

FINE ART

APPLIED ART

Art until some extent has no function but to serve as art itself

Art serve a function

Zaha HadidAndy

Warhol

aesthetic theories based on symbolic communication theory

SEMIOTICS

SYMBOLIC COMMUNICATIONS

INSTITUTIONAL

Art communicates by visual signs between artist and viewer

The art world tells us when to experience art

Art communicates using symbols that not everyone could understand

Frida Kahlo

Marcel Duschamps Fountain

what is the difference between Aesthetics amp TasteAesthetics is the philosophical notion of beauty Taste is a result of education and awareness of elite cultural values therefore taste can be learned Taste varies according to class cultural background and education According to Kant beauty is objective and universal thus certain things are beautiful to everyone

The contemporary view of beauty is not based on innate qualities but rather on cultural specifics and individual interpretations

Aesthetic judgmentAccording to Alexander Baumgarten we all make aesthetic judgment as we see certain artworks as superior o others Reason applied to art will give us truly aesthetic understanding

Critique of judgmentAccording to Kant there is no scientific rule for determining what beauty is The perception of beauty-that is the judgment of beauty-involves the eye the mind and the perception of the beholder (imagination and understanding)

Break 5 minutes

lets learn from Leonardo Da Vinci

Being CREATIVE is

what does it mean

Is it good or bad

who is an artist

CURIOSITY

BEING

CURIOS

THE RIGHT ANSWER

The RIGHTQUESTION

WHAT KIND OF QUESTIONS WOULD YOU LIKE TO ASK IF YOU WANT TO KNOW MORE ABOUT ldquoMONALISArdquo

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

EXERCISE for next week

1 Individually find ONE person that can be your design role model

2 How do you see yourself in them3 What makes them a great or worthy to be

your role model

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

3rd Meeting

BRIDGING amp EVALUATION

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

CURIOSITY exercise

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

INSPIRATIONAL session Designers can change the world

DO YOU BELIEVE IT HAVE YOU FOUND A WORTHY ROLE MODEL

MY ROLE MODEL

JESUS CHRIST

ASSIGNMENT 1 DESIGN Role Model

1 Individually create 2 Powerpoint slides to explain your Design role model

2 In groups of three combine the Powerpoint into one discuss and choose the best role model

3 Present your design role model in 2 minutes4 Explain IN YOUR OWN WORDS amp OPINION

how do you define an ldquodesignerrdquoSubmit by email before hellip

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 29: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

2nd Meeting

BRIDGING amp EVALUATION

USING LATERAL THINKING

letrsquos TRY bull The authorities in Athens were very concerned that the tourists sometimes hacked pieces from the ancient columns of the Parthenon building The practice was illegal but some people were determined to take away souvenirs What is the solution

BEING CREATIVE = BEING INNOVATIVE

CREATIVE THINKING = LATERAL THINKING

LATERAL THINKING is DIFFERENT WAYS OF LOOKING AT A PROBLEM AND FINDING

DIFFERENT WAYS OF SOLVING THAT PROBLEM

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

GETTING OUT OF ldquoTHE BOXrdquo

ldquoKNOW THOSE BOXesrdquo

Art is (NOT) about what I like

EVERYBODY HAS A THEORY OF ART

One mans idea of art is another mans dogs dinner Socrates

wwwadultwebsitecom

Art is (NOT) always expensive Art is (NOT) always about beauty ldquo

It was up to the artist to determine what art is

Marcel Duschamps Fountain

QUIZ TIME

what is ARTwhat is

AESTHETICwhat is BEAUTY

You have 5 minutes

Aesthetic comes from the Greek word aesthesis which means perception

Aesthetic is a branch of philosophy dealing with the nature of beauty art and taste and with the creation

and appreciation of beauty

the basic question remainsWhat makes a thing beautiful pleasing or ugly or

indeed fine art rather than craft

AESTHETIC is

Break 5 minutes

HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED

aesthetic theories1 Artist created a beautiful thing by combining a representation of

something REAL and a conceptual IDEAL

CONCEPTUAL IMAGINATIVE COPYING REALITY

(mimesis)art must represent goodness

beauty amp truth

nature is imitation of something higheridea amp only idea is perfect

hey Aristotle I HATE ARTArt is only an imitation of

true reality amp true beauty

Dont be like that PlatoArt is just an imitation of nature an inspiration

Vs

aesthetic theories

I believe art should fit for a function

then it will be beautiful

I think we could agree on that

Plato

Bauhaus (20th Century German)economy of form truth to materials and form follows function

1 Artist created a beautiful thing by combining a representation of something REAL and a conceptual IDEAL

COPYING REALITY(realism) amp IDEAL --gt Raphael

In order to paint beautiful woman I

should have to see many beautiful woman but

since there are so few beautiful woman and so

few sound judges I make use of a certain

idea that comes into my mind

Galetea by Raphael (1483-1520)

aesthetic theories

2 Different cultures around the world explain the nature of their art in their own ways

ie YORUBAN AESTHETICS

aesthetic theories

bull twins share the same soulbull twins are Gods giftbull Art is an imitation of humans in a

moderate way too realistic or too abstract would not be an art

bull Moderate visual appearance represents how humans should behave (cool composure even with certain detachment) --gt no depiction of emotions or violence

bull symmetry amp elongated

PERCEPTUAL artist CONCEPTUAL artist

(what the eyes see) (imagination)

aesthetic theories according to Psychological theory

VsXampTheories of the artist as an outsider

AVANT GARDE artist

OUTSIDER artist

FOLK artist

Artist are like prophets who operate ahead of their times

Self-taught artists who work apart from the art establishment

Artists who produce traditional arts and crafts that are passed down within a minority culture

popular theories of aesthetics

REALISM Art is the same as reality the more it resembles reality the better

TitianVenus of Urbino 1538realism (renaissance)

love

popular theories of aesthetics

REALISM in 19th Art is the same as reality but reality that comes from everyday life

Edouard ManetOlympia 1863Realism

SEX

popular theories of aesthetics

REALISM in 20th Art is the same as reality but reality that comes from everyday life

Yasumasu MorimuraPortrait-Twins 1988Realism

Slavery amp prostitution to

the western culture

popular theories of aesthetics

PHOTO REALISM Art is the same as reality

David Jon KassanApproaching NoiseSuper realismphoto realism

popular theories of aesthetics

Art can not be uglyPRETTINESS

ReutersCorbis911 NEVER FORGET

--gt Art should reflect life in all its richness

aesthetic theories based on the functions of art

ART FOR ARTS SAKERELIGION

MORALITY

Art has no function but to serve as art itself

Art instructs inspires makes the invisible visible

Art provides models for behavior (Aristotle)Art inspires by its good style (Plato)

which one is which

aesthetic theories based on comparison between the art

FINE ART

APPLIED ART

Art until some extent has no function but to serve as art itself

Art serve a function

Zaha HadidAndy

Warhol

aesthetic theories based on symbolic communication theory

SEMIOTICS

SYMBOLIC COMMUNICATIONS

INSTITUTIONAL

Art communicates by visual signs between artist and viewer

The art world tells us when to experience art

Art communicates using symbols that not everyone could understand

Frida Kahlo

Marcel Duschamps Fountain

what is the difference between Aesthetics amp TasteAesthetics is the philosophical notion of beauty Taste is a result of education and awareness of elite cultural values therefore taste can be learned Taste varies according to class cultural background and education According to Kant beauty is objective and universal thus certain things are beautiful to everyone

The contemporary view of beauty is not based on innate qualities but rather on cultural specifics and individual interpretations

Aesthetic judgmentAccording to Alexander Baumgarten we all make aesthetic judgment as we see certain artworks as superior o others Reason applied to art will give us truly aesthetic understanding

Critique of judgmentAccording to Kant there is no scientific rule for determining what beauty is The perception of beauty-that is the judgment of beauty-involves the eye the mind and the perception of the beholder (imagination and understanding)

Break 5 minutes

lets learn from Leonardo Da Vinci

Being CREATIVE is

what does it mean

Is it good or bad

who is an artist

CURIOSITY

BEING

CURIOS

THE RIGHT ANSWER

The RIGHTQUESTION

WHAT KIND OF QUESTIONS WOULD YOU LIKE TO ASK IF YOU WANT TO KNOW MORE ABOUT ldquoMONALISArdquo

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

EXERCISE for next week

1 Individually find ONE person that can be your design role model

2 How do you see yourself in them3 What makes them a great or worthy to be

your role model

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

3rd Meeting

BRIDGING amp EVALUATION

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

CURIOSITY exercise

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

INSPIRATIONAL session Designers can change the world

DO YOU BELIEVE IT HAVE YOU FOUND A WORTHY ROLE MODEL

MY ROLE MODEL

JESUS CHRIST

ASSIGNMENT 1 DESIGN Role Model

1 Individually create 2 Powerpoint slides to explain your Design role model

2 In groups of three combine the Powerpoint into one discuss and choose the best role model

3 Present your design role model in 2 minutes4 Explain IN YOUR OWN WORDS amp OPINION

how do you define an ldquodesignerrdquoSubmit by email before hellip

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 30: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

2nd Meeting

BRIDGING amp EVALUATION

USING LATERAL THINKING

letrsquos TRY bull The authorities in Athens were very concerned that the tourists sometimes hacked pieces from the ancient columns of the Parthenon building The practice was illegal but some people were determined to take away souvenirs What is the solution

BEING CREATIVE = BEING INNOVATIVE

CREATIVE THINKING = LATERAL THINKING

LATERAL THINKING is DIFFERENT WAYS OF LOOKING AT A PROBLEM AND FINDING

DIFFERENT WAYS OF SOLVING THAT PROBLEM

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

GETTING OUT OF ldquoTHE BOXrdquo

ldquoKNOW THOSE BOXesrdquo

Art is (NOT) about what I like

EVERYBODY HAS A THEORY OF ART

One mans idea of art is another mans dogs dinner Socrates

wwwadultwebsitecom

Art is (NOT) always expensive Art is (NOT) always about beauty ldquo

It was up to the artist to determine what art is

Marcel Duschamps Fountain

QUIZ TIME

what is ARTwhat is

AESTHETICwhat is BEAUTY

You have 5 minutes

Aesthetic comes from the Greek word aesthesis which means perception

Aesthetic is a branch of philosophy dealing with the nature of beauty art and taste and with the creation

and appreciation of beauty

the basic question remainsWhat makes a thing beautiful pleasing or ugly or

indeed fine art rather than craft

AESTHETIC is

Break 5 minutes

HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED

aesthetic theories1 Artist created a beautiful thing by combining a representation of

something REAL and a conceptual IDEAL

CONCEPTUAL IMAGINATIVE COPYING REALITY

(mimesis)art must represent goodness

beauty amp truth

nature is imitation of something higheridea amp only idea is perfect

hey Aristotle I HATE ARTArt is only an imitation of

true reality amp true beauty

Dont be like that PlatoArt is just an imitation of nature an inspiration

Vs

aesthetic theories

I believe art should fit for a function

then it will be beautiful

I think we could agree on that

Plato

Bauhaus (20th Century German)economy of form truth to materials and form follows function

1 Artist created a beautiful thing by combining a representation of something REAL and a conceptual IDEAL

COPYING REALITY(realism) amp IDEAL --gt Raphael

In order to paint beautiful woman I

should have to see many beautiful woman but

since there are so few beautiful woman and so

few sound judges I make use of a certain

idea that comes into my mind

Galetea by Raphael (1483-1520)

aesthetic theories

2 Different cultures around the world explain the nature of their art in their own ways

ie YORUBAN AESTHETICS

aesthetic theories

bull twins share the same soulbull twins are Gods giftbull Art is an imitation of humans in a

moderate way too realistic or too abstract would not be an art

bull Moderate visual appearance represents how humans should behave (cool composure even with certain detachment) --gt no depiction of emotions or violence

bull symmetry amp elongated

PERCEPTUAL artist CONCEPTUAL artist

(what the eyes see) (imagination)

aesthetic theories according to Psychological theory

VsXampTheories of the artist as an outsider

AVANT GARDE artist

OUTSIDER artist

FOLK artist

Artist are like prophets who operate ahead of their times

Self-taught artists who work apart from the art establishment

Artists who produce traditional arts and crafts that are passed down within a minority culture

popular theories of aesthetics

REALISM Art is the same as reality the more it resembles reality the better

TitianVenus of Urbino 1538realism (renaissance)

love

popular theories of aesthetics

REALISM in 19th Art is the same as reality but reality that comes from everyday life

Edouard ManetOlympia 1863Realism

SEX

popular theories of aesthetics

REALISM in 20th Art is the same as reality but reality that comes from everyday life

Yasumasu MorimuraPortrait-Twins 1988Realism

Slavery amp prostitution to

the western culture

popular theories of aesthetics

PHOTO REALISM Art is the same as reality

David Jon KassanApproaching NoiseSuper realismphoto realism

popular theories of aesthetics

Art can not be uglyPRETTINESS

ReutersCorbis911 NEVER FORGET

--gt Art should reflect life in all its richness

aesthetic theories based on the functions of art

ART FOR ARTS SAKERELIGION

MORALITY

Art has no function but to serve as art itself

Art instructs inspires makes the invisible visible

Art provides models for behavior (Aristotle)Art inspires by its good style (Plato)

which one is which

aesthetic theories based on comparison between the art

FINE ART

APPLIED ART

Art until some extent has no function but to serve as art itself

Art serve a function

Zaha HadidAndy

Warhol

aesthetic theories based on symbolic communication theory

SEMIOTICS

SYMBOLIC COMMUNICATIONS

INSTITUTIONAL

Art communicates by visual signs between artist and viewer

The art world tells us when to experience art

Art communicates using symbols that not everyone could understand

Frida Kahlo

Marcel Duschamps Fountain

what is the difference between Aesthetics amp TasteAesthetics is the philosophical notion of beauty Taste is a result of education and awareness of elite cultural values therefore taste can be learned Taste varies according to class cultural background and education According to Kant beauty is objective and universal thus certain things are beautiful to everyone

The contemporary view of beauty is not based on innate qualities but rather on cultural specifics and individual interpretations

Aesthetic judgmentAccording to Alexander Baumgarten we all make aesthetic judgment as we see certain artworks as superior o others Reason applied to art will give us truly aesthetic understanding

Critique of judgmentAccording to Kant there is no scientific rule for determining what beauty is The perception of beauty-that is the judgment of beauty-involves the eye the mind and the perception of the beholder (imagination and understanding)

Break 5 minutes

lets learn from Leonardo Da Vinci

Being CREATIVE is

what does it mean

Is it good or bad

who is an artist

CURIOSITY

BEING

CURIOS

THE RIGHT ANSWER

The RIGHTQUESTION

WHAT KIND OF QUESTIONS WOULD YOU LIKE TO ASK IF YOU WANT TO KNOW MORE ABOUT ldquoMONALISArdquo

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

EXERCISE for next week

1 Individually find ONE person that can be your design role model

2 How do you see yourself in them3 What makes them a great or worthy to be

your role model

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

3rd Meeting

BRIDGING amp EVALUATION

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

CURIOSITY exercise

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

INSPIRATIONAL session Designers can change the world

DO YOU BELIEVE IT HAVE YOU FOUND A WORTHY ROLE MODEL

MY ROLE MODEL

JESUS CHRIST

ASSIGNMENT 1 DESIGN Role Model

1 Individually create 2 Powerpoint slides to explain your Design role model

2 In groups of three combine the Powerpoint into one discuss and choose the best role model

3 Present your design role model in 2 minutes4 Explain IN YOUR OWN WORDS amp OPINION

how do you define an ldquodesignerrdquoSubmit by email before hellip

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 31: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

BRIDGING amp EVALUATION

USING LATERAL THINKING

letrsquos TRY bull The authorities in Athens were very concerned that the tourists sometimes hacked pieces from the ancient columns of the Parthenon building The practice was illegal but some people were determined to take away souvenirs What is the solution

BEING CREATIVE = BEING INNOVATIVE

CREATIVE THINKING = LATERAL THINKING

LATERAL THINKING is DIFFERENT WAYS OF LOOKING AT A PROBLEM AND FINDING

DIFFERENT WAYS OF SOLVING THAT PROBLEM

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

GETTING OUT OF ldquoTHE BOXrdquo

ldquoKNOW THOSE BOXesrdquo

Art is (NOT) about what I like

EVERYBODY HAS A THEORY OF ART

One mans idea of art is another mans dogs dinner Socrates

wwwadultwebsitecom

Art is (NOT) always expensive Art is (NOT) always about beauty ldquo

It was up to the artist to determine what art is

Marcel Duschamps Fountain

QUIZ TIME

what is ARTwhat is

AESTHETICwhat is BEAUTY

You have 5 minutes

Aesthetic comes from the Greek word aesthesis which means perception

Aesthetic is a branch of philosophy dealing with the nature of beauty art and taste and with the creation

and appreciation of beauty

the basic question remainsWhat makes a thing beautiful pleasing or ugly or

indeed fine art rather than craft

AESTHETIC is

Break 5 minutes

HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED

aesthetic theories1 Artist created a beautiful thing by combining a representation of

something REAL and a conceptual IDEAL

CONCEPTUAL IMAGINATIVE COPYING REALITY

(mimesis)art must represent goodness

beauty amp truth

nature is imitation of something higheridea amp only idea is perfect

hey Aristotle I HATE ARTArt is only an imitation of

true reality amp true beauty

Dont be like that PlatoArt is just an imitation of nature an inspiration

Vs

aesthetic theories

I believe art should fit for a function

then it will be beautiful

I think we could agree on that

Plato

Bauhaus (20th Century German)economy of form truth to materials and form follows function

1 Artist created a beautiful thing by combining a representation of something REAL and a conceptual IDEAL

COPYING REALITY(realism) amp IDEAL --gt Raphael

In order to paint beautiful woman I

should have to see many beautiful woman but

since there are so few beautiful woman and so

few sound judges I make use of a certain

idea that comes into my mind

Galetea by Raphael (1483-1520)

aesthetic theories

2 Different cultures around the world explain the nature of their art in their own ways

ie YORUBAN AESTHETICS

aesthetic theories

bull twins share the same soulbull twins are Gods giftbull Art is an imitation of humans in a

moderate way too realistic or too abstract would not be an art

bull Moderate visual appearance represents how humans should behave (cool composure even with certain detachment) --gt no depiction of emotions or violence

bull symmetry amp elongated

PERCEPTUAL artist CONCEPTUAL artist

(what the eyes see) (imagination)

aesthetic theories according to Psychological theory

VsXampTheories of the artist as an outsider

AVANT GARDE artist

OUTSIDER artist

FOLK artist

Artist are like prophets who operate ahead of their times

Self-taught artists who work apart from the art establishment

Artists who produce traditional arts and crafts that are passed down within a minority culture

popular theories of aesthetics

REALISM Art is the same as reality the more it resembles reality the better

TitianVenus of Urbino 1538realism (renaissance)

love

popular theories of aesthetics

REALISM in 19th Art is the same as reality but reality that comes from everyday life

Edouard ManetOlympia 1863Realism

SEX

popular theories of aesthetics

REALISM in 20th Art is the same as reality but reality that comes from everyday life

Yasumasu MorimuraPortrait-Twins 1988Realism

Slavery amp prostitution to

the western culture

popular theories of aesthetics

PHOTO REALISM Art is the same as reality

David Jon KassanApproaching NoiseSuper realismphoto realism

popular theories of aesthetics

Art can not be uglyPRETTINESS

ReutersCorbis911 NEVER FORGET

--gt Art should reflect life in all its richness

aesthetic theories based on the functions of art

ART FOR ARTS SAKERELIGION

MORALITY

Art has no function but to serve as art itself

Art instructs inspires makes the invisible visible

Art provides models for behavior (Aristotle)Art inspires by its good style (Plato)

which one is which

aesthetic theories based on comparison between the art

FINE ART

APPLIED ART

Art until some extent has no function but to serve as art itself

Art serve a function

Zaha HadidAndy

Warhol

aesthetic theories based on symbolic communication theory

SEMIOTICS

SYMBOLIC COMMUNICATIONS

INSTITUTIONAL

Art communicates by visual signs between artist and viewer

The art world tells us when to experience art

Art communicates using symbols that not everyone could understand

Frida Kahlo

Marcel Duschamps Fountain

what is the difference between Aesthetics amp TasteAesthetics is the philosophical notion of beauty Taste is a result of education and awareness of elite cultural values therefore taste can be learned Taste varies according to class cultural background and education According to Kant beauty is objective and universal thus certain things are beautiful to everyone

The contemporary view of beauty is not based on innate qualities but rather on cultural specifics and individual interpretations

Aesthetic judgmentAccording to Alexander Baumgarten we all make aesthetic judgment as we see certain artworks as superior o others Reason applied to art will give us truly aesthetic understanding

Critique of judgmentAccording to Kant there is no scientific rule for determining what beauty is The perception of beauty-that is the judgment of beauty-involves the eye the mind and the perception of the beholder (imagination and understanding)

Break 5 minutes

lets learn from Leonardo Da Vinci

Being CREATIVE is

what does it mean

Is it good or bad

who is an artist

CURIOSITY

BEING

CURIOS

THE RIGHT ANSWER

The RIGHTQUESTION

WHAT KIND OF QUESTIONS WOULD YOU LIKE TO ASK IF YOU WANT TO KNOW MORE ABOUT ldquoMONALISArdquo

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

EXERCISE for next week

1 Individually find ONE person that can be your design role model

2 How do you see yourself in them3 What makes them a great or worthy to be

your role model

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

3rd Meeting

BRIDGING amp EVALUATION

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

CURIOSITY exercise

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

INSPIRATIONAL session Designers can change the world

DO YOU BELIEVE IT HAVE YOU FOUND A WORTHY ROLE MODEL

MY ROLE MODEL

JESUS CHRIST

ASSIGNMENT 1 DESIGN Role Model

1 Individually create 2 Powerpoint slides to explain your Design role model

2 In groups of three combine the Powerpoint into one discuss and choose the best role model

3 Present your design role model in 2 minutes4 Explain IN YOUR OWN WORDS amp OPINION

how do you define an ldquodesignerrdquoSubmit by email before hellip

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 32: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

USING LATERAL THINKING

letrsquos TRY bull The authorities in Athens were very concerned that the tourists sometimes hacked pieces from the ancient columns of the Parthenon building The practice was illegal but some people were determined to take away souvenirs What is the solution

BEING CREATIVE = BEING INNOVATIVE

CREATIVE THINKING = LATERAL THINKING

LATERAL THINKING is DIFFERENT WAYS OF LOOKING AT A PROBLEM AND FINDING

DIFFERENT WAYS OF SOLVING THAT PROBLEM

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

GETTING OUT OF ldquoTHE BOXrdquo

ldquoKNOW THOSE BOXesrdquo

Art is (NOT) about what I like

EVERYBODY HAS A THEORY OF ART

One mans idea of art is another mans dogs dinner Socrates

wwwadultwebsitecom

Art is (NOT) always expensive Art is (NOT) always about beauty ldquo

It was up to the artist to determine what art is

Marcel Duschamps Fountain

QUIZ TIME

what is ARTwhat is

AESTHETICwhat is BEAUTY

You have 5 minutes

Aesthetic comes from the Greek word aesthesis which means perception

Aesthetic is a branch of philosophy dealing with the nature of beauty art and taste and with the creation

and appreciation of beauty

the basic question remainsWhat makes a thing beautiful pleasing or ugly or

indeed fine art rather than craft

AESTHETIC is

Break 5 minutes

HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED

aesthetic theories1 Artist created a beautiful thing by combining a representation of

something REAL and a conceptual IDEAL

CONCEPTUAL IMAGINATIVE COPYING REALITY

(mimesis)art must represent goodness

beauty amp truth

nature is imitation of something higheridea amp only idea is perfect

hey Aristotle I HATE ARTArt is only an imitation of

true reality amp true beauty

Dont be like that PlatoArt is just an imitation of nature an inspiration

Vs

aesthetic theories

I believe art should fit for a function

then it will be beautiful

I think we could agree on that

Plato

Bauhaus (20th Century German)economy of form truth to materials and form follows function

1 Artist created a beautiful thing by combining a representation of something REAL and a conceptual IDEAL

COPYING REALITY(realism) amp IDEAL --gt Raphael

In order to paint beautiful woman I

should have to see many beautiful woman but

since there are so few beautiful woman and so

few sound judges I make use of a certain

idea that comes into my mind

Galetea by Raphael (1483-1520)

aesthetic theories

2 Different cultures around the world explain the nature of their art in their own ways

ie YORUBAN AESTHETICS

aesthetic theories

bull twins share the same soulbull twins are Gods giftbull Art is an imitation of humans in a

moderate way too realistic or too abstract would not be an art

bull Moderate visual appearance represents how humans should behave (cool composure even with certain detachment) --gt no depiction of emotions or violence

bull symmetry amp elongated

PERCEPTUAL artist CONCEPTUAL artist

(what the eyes see) (imagination)

aesthetic theories according to Psychological theory

VsXampTheories of the artist as an outsider

AVANT GARDE artist

OUTSIDER artist

FOLK artist

Artist are like prophets who operate ahead of their times

Self-taught artists who work apart from the art establishment

Artists who produce traditional arts and crafts that are passed down within a minority culture

popular theories of aesthetics

REALISM Art is the same as reality the more it resembles reality the better

TitianVenus of Urbino 1538realism (renaissance)

love

popular theories of aesthetics

REALISM in 19th Art is the same as reality but reality that comes from everyday life

Edouard ManetOlympia 1863Realism

SEX

popular theories of aesthetics

REALISM in 20th Art is the same as reality but reality that comes from everyday life

Yasumasu MorimuraPortrait-Twins 1988Realism

Slavery amp prostitution to

the western culture

popular theories of aesthetics

PHOTO REALISM Art is the same as reality

David Jon KassanApproaching NoiseSuper realismphoto realism

popular theories of aesthetics

Art can not be uglyPRETTINESS

ReutersCorbis911 NEVER FORGET

--gt Art should reflect life in all its richness

aesthetic theories based on the functions of art

ART FOR ARTS SAKERELIGION

MORALITY

Art has no function but to serve as art itself

Art instructs inspires makes the invisible visible

Art provides models for behavior (Aristotle)Art inspires by its good style (Plato)

which one is which

aesthetic theories based on comparison between the art

FINE ART

APPLIED ART

Art until some extent has no function but to serve as art itself

Art serve a function

Zaha HadidAndy

Warhol

aesthetic theories based on symbolic communication theory

SEMIOTICS

SYMBOLIC COMMUNICATIONS

INSTITUTIONAL

Art communicates by visual signs between artist and viewer

The art world tells us when to experience art

Art communicates using symbols that not everyone could understand

Frida Kahlo

Marcel Duschamps Fountain

what is the difference between Aesthetics amp TasteAesthetics is the philosophical notion of beauty Taste is a result of education and awareness of elite cultural values therefore taste can be learned Taste varies according to class cultural background and education According to Kant beauty is objective and universal thus certain things are beautiful to everyone

The contemporary view of beauty is not based on innate qualities but rather on cultural specifics and individual interpretations

Aesthetic judgmentAccording to Alexander Baumgarten we all make aesthetic judgment as we see certain artworks as superior o others Reason applied to art will give us truly aesthetic understanding

Critique of judgmentAccording to Kant there is no scientific rule for determining what beauty is The perception of beauty-that is the judgment of beauty-involves the eye the mind and the perception of the beholder (imagination and understanding)

Break 5 minutes

lets learn from Leonardo Da Vinci

Being CREATIVE is

what does it mean

Is it good or bad

who is an artist

CURIOSITY

BEING

CURIOS

THE RIGHT ANSWER

The RIGHTQUESTION

WHAT KIND OF QUESTIONS WOULD YOU LIKE TO ASK IF YOU WANT TO KNOW MORE ABOUT ldquoMONALISArdquo

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

EXERCISE for next week

1 Individually find ONE person that can be your design role model

2 How do you see yourself in them3 What makes them a great or worthy to be

your role model

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

3rd Meeting

BRIDGING amp EVALUATION

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

CURIOSITY exercise

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

INSPIRATIONAL session Designers can change the world

DO YOU BELIEVE IT HAVE YOU FOUND A WORTHY ROLE MODEL

MY ROLE MODEL

JESUS CHRIST

ASSIGNMENT 1 DESIGN Role Model

1 Individually create 2 Powerpoint slides to explain your Design role model

2 In groups of three combine the Powerpoint into one discuss and choose the best role model

3 Present your design role model in 2 minutes4 Explain IN YOUR OWN WORDS amp OPINION

how do you define an ldquodesignerrdquoSubmit by email before hellip

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 33: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

BEING CREATIVE = BEING INNOVATIVE

CREATIVE THINKING = LATERAL THINKING

LATERAL THINKING is DIFFERENT WAYS OF LOOKING AT A PROBLEM AND FINDING

DIFFERENT WAYS OF SOLVING THAT PROBLEM

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

GETTING OUT OF ldquoTHE BOXrdquo

ldquoKNOW THOSE BOXesrdquo

Art is (NOT) about what I like

EVERYBODY HAS A THEORY OF ART

One mans idea of art is another mans dogs dinner Socrates

wwwadultwebsitecom

Art is (NOT) always expensive Art is (NOT) always about beauty ldquo

It was up to the artist to determine what art is

Marcel Duschamps Fountain

QUIZ TIME

what is ARTwhat is

AESTHETICwhat is BEAUTY

You have 5 minutes

Aesthetic comes from the Greek word aesthesis which means perception

Aesthetic is a branch of philosophy dealing with the nature of beauty art and taste and with the creation

and appreciation of beauty

the basic question remainsWhat makes a thing beautiful pleasing or ugly or

indeed fine art rather than craft

AESTHETIC is

Break 5 minutes

HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED

aesthetic theories1 Artist created a beautiful thing by combining a representation of

something REAL and a conceptual IDEAL

CONCEPTUAL IMAGINATIVE COPYING REALITY

(mimesis)art must represent goodness

beauty amp truth

nature is imitation of something higheridea amp only idea is perfect

hey Aristotle I HATE ARTArt is only an imitation of

true reality amp true beauty

Dont be like that PlatoArt is just an imitation of nature an inspiration

Vs

aesthetic theories

I believe art should fit for a function

then it will be beautiful

I think we could agree on that

Plato

Bauhaus (20th Century German)economy of form truth to materials and form follows function

1 Artist created a beautiful thing by combining a representation of something REAL and a conceptual IDEAL

COPYING REALITY(realism) amp IDEAL --gt Raphael

In order to paint beautiful woman I

should have to see many beautiful woman but

since there are so few beautiful woman and so

few sound judges I make use of a certain

idea that comes into my mind

Galetea by Raphael (1483-1520)

aesthetic theories

2 Different cultures around the world explain the nature of their art in their own ways

ie YORUBAN AESTHETICS

aesthetic theories

bull twins share the same soulbull twins are Gods giftbull Art is an imitation of humans in a

moderate way too realistic or too abstract would not be an art

bull Moderate visual appearance represents how humans should behave (cool composure even with certain detachment) --gt no depiction of emotions or violence

bull symmetry amp elongated

PERCEPTUAL artist CONCEPTUAL artist

(what the eyes see) (imagination)

aesthetic theories according to Psychological theory

VsXampTheories of the artist as an outsider

AVANT GARDE artist

OUTSIDER artist

FOLK artist

Artist are like prophets who operate ahead of their times

Self-taught artists who work apart from the art establishment

Artists who produce traditional arts and crafts that are passed down within a minority culture

popular theories of aesthetics

REALISM Art is the same as reality the more it resembles reality the better

TitianVenus of Urbino 1538realism (renaissance)

love

popular theories of aesthetics

REALISM in 19th Art is the same as reality but reality that comes from everyday life

Edouard ManetOlympia 1863Realism

SEX

popular theories of aesthetics

REALISM in 20th Art is the same as reality but reality that comes from everyday life

Yasumasu MorimuraPortrait-Twins 1988Realism

Slavery amp prostitution to

the western culture

popular theories of aesthetics

PHOTO REALISM Art is the same as reality

David Jon KassanApproaching NoiseSuper realismphoto realism

popular theories of aesthetics

Art can not be uglyPRETTINESS

ReutersCorbis911 NEVER FORGET

--gt Art should reflect life in all its richness

aesthetic theories based on the functions of art

ART FOR ARTS SAKERELIGION

MORALITY

Art has no function but to serve as art itself

Art instructs inspires makes the invisible visible

Art provides models for behavior (Aristotle)Art inspires by its good style (Plato)

which one is which

aesthetic theories based on comparison between the art

FINE ART

APPLIED ART

Art until some extent has no function but to serve as art itself

Art serve a function

Zaha HadidAndy

Warhol

aesthetic theories based on symbolic communication theory

SEMIOTICS

SYMBOLIC COMMUNICATIONS

INSTITUTIONAL

Art communicates by visual signs between artist and viewer

The art world tells us when to experience art

Art communicates using symbols that not everyone could understand

Frida Kahlo

Marcel Duschamps Fountain

what is the difference between Aesthetics amp TasteAesthetics is the philosophical notion of beauty Taste is a result of education and awareness of elite cultural values therefore taste can be learned Taste varies according to class cultural background and education According to Kant beauty is objective and universal thus certain things are beautiful to everyone

The contemporary view of beauty is not based on innate qualities but rather on cultural specifics and individual interpretations

Aesthetic judgmentAccording to Alexander Baumgarten we all make aesthetic judgment as we see certain artworks as superior o others Reason applied to art will give us truly aesthetic understanding

Critique of judgmentAccording to Kant there is no scientific rule for determining what beauty is The perception of beauty-that is the judgment of beauty-involves the eye the mind and the perception of the beholder (imagination and understanding)

Break 5 minutes

lets learn from Leonardo Da Vinci

Being CREATIVE is

what does it mean

Is it good or bad

who is an artist

CURIOSITY

BEING

CURIOS

THE RIGHT ANSWER

The RIGHTQUESTION

WHAT KIND OF QUESTIONS WOULD YOU LIKE TO ASK IF YOU WANT TO KNOW MORE ABOUT ldquoMONALISArdquo

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

EXERCISE for next week

1 Individually find ONE person that can be your design role model

2 How do you see yourself in them3 What makes them a great or worthy to be

your role model

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

3rd Meeting

BRIDGING amp EVALUATION

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

CURIOSITY exercise

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

INSPIRATIONAL session Designers can change the world

DO YOU BELIEVE IT HAVE YOU FOUND A WORTHY ROLE MODEL

MY ROLE MODEL

JESUS CHRIST

ASSIGNMENT 1 DESIGN Role Model

1 Individually create 2 Powerpoint slides to explain your Design role model

2 In groups of three combine the Powerpoint into one discuss and choose the best role model

3 Present your design role model in 2 minutes4 Explain IN YOUR OWN WORDS amp OPINION

how do you define an ldquodesignerrdquoSubmit by email before hellip

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 34: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

GETTING OUT OF ldquoTHE BOXrdquo

ldquoKNOW THOSE BOXesrdquo

Art is (NOT) about what I like

EVERYBODY HAS A THEORY OF ART

One mans idea of art is another mans dogs dinner Socrates

wwwadultwebsitecom

Art is (NOT) always expensive Art is (NOT) always about beauty ldquo

It was up to the artist to determine what art is

Marcel Duschamps Fountain

QUIZ TIME

what is ARTwhat is

AESTHETICwhat is BEAUTY

You have 5 minutes

Aesthetic comes from the Greek word aesthesis which means perception

Aesthetic is a branch of philosophy dealing with the nature of beauty art and taste and with the creation

and appreciation of beauty

the basic question remainsWhat makes a thing beautiful pleasing or ugly or

indeed fine art rather than craft

AESTHETIC is

Break 5 minutes

HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED

aesthetic theories1 Artist created a beautiful thing by combining a representation of

something REAL and a conceptual IDEAL

CONCEPTUAL IMAGINATIVE COPYING REALITY

(mimesis)art must represent goodness

beauty amp truth

nature is imitation of something higheridea amp only idea is perfect

hey Aristotle I HATE ARTArt is only an imitation of

true reality amp true beauty

Dont be like that PlatoArt is just an imitation of nature an inspiration

Vs

aesthetic theories

I believe art should fit for a function

then it will be beautiful

I think we could agree on that

Plato

Bauhaus (20th Century German)economy of form truth to materials and form follows function

1 Artist created a beautiful thing by combining a representation of something REAL and a conceptual IDEAL

COPYING REALITY(realism) amp IDEAL --gt Raphael

In order to paint beautiful woman I

should have to see many beautiful woman but

since there are so few beautiful woman and so

few sound judges I make use of a certain

idea that comes into my mind

Galetea by Raphael (1483-1520)

aesthetic theories

2 Different cultures around the world explain the nature of their art in their own ways

ie YORUBAN AESTHETICS

aesthetic theories

bull twins share the same soulbull twins are Gods giftbull Art is an imitation of humans in a

moderate way too realistic or too abstract would not be an art

bull Moderate visual appearance represents how humans should behave (cool composure even with certain detachment) --gt no depiction of emotions or violence

bull symmetry amp elongated

PERCEPTUAL artist CONCEPTUAL artist

(what the eyes see) (imagination)

aesthetic theories according to Psychological theory

VsXampTheories of the artist as an outsider

AVANT GARDE artist

OUTSIDER artist

FOLK artist

Artist are like prophets who operate ahead of their times

Self-taught artists who work apart from the art establishment

Artists who produce traditional arts and crafts that are passed down within a minority culture

popular theories of aesthetics

REALISM Art is the same as reality the more it resembles reality the better

TitianVenus of Urbino 1538realism (renaissance)

love

popular theories of aesthetics

REALISM in 19th Art is the same as reality but reality that comes from everyday life

Edouard ManetOlympia 1863Realism

SEX

popular theories of aesthetics

REALISM in 20th Art is the same as reality but reality that comes from everyday life

Yasumasu MorimuraPortrait-Twins 1988Realism

Slavery amp prostitution to

the western culture

popular theories of aesthetics

PHOTO REALISM Art is the same as reality

David Jon KassanApproaching NoiseSuper realismphoto realism

popular theories of aesthetics

Art can not be uglyPRETTINESS

ReutersCorbis911 NEVER FORGET

--gt Art should reflect life in all its richness

aesthetic theories based on the functions of art

ART FOR ARTS SAKERELIGION

MORALITY

Art has no function but to serve as art itself

Art instructs inspires makes the invisible visible

Art provides models for behavior (Aristotle)Art inspires by its good style (Plato)

which one is which

aesthetic theories based on comparison between the art

FINE ART

APPLIED ART

Art until some extent has no function but to serve as art itself

Art serve a function

Zaha HadidAndy

Warhol

aesthetic theories based on symbolic communication theory

SEMIOTICS

SYMBOLIC COMMUNICATIONS

INSTITUTIONAL

Art communicates by visual signs between artist and viewer

The art world tells us when to experience art

Art communicates using symbols that not everyone could understand

Frida Kahlo

Marcel Duschamps Fountain

what is the difference between Aesthetics amp TasteAesthetics is the philosophical notion of beauty Taste is a result of education and awareness of elite cultural values therefore taste can be learned Taste varies according to class cultural background and education According to Kant beauty is objective and universal thus certain things are beautiful to everyone

The contemporary view of beauty is not based on innate qualities but rather on cultural specifics and individual interpretations

Aesthetic judgmentAccording to Alexander Baumgarten we all make aesthetic judgment as we see certain artworks as superior o others Reason applied to art will give us truly aesthetic understanding

Critique of judgmentAccording to Kant there is no scientific rule for determining what beauty is The perception of beauty-that is the judgment of beauty-involves the eye the mind and the perception of the beholder (imagination and understanding)

Break 5 minutes

lets learn from Leonardo Da Vinci

Being CREATIVE is

what does it mean

Is it good or bad

who is an artist

CURIOSITY

BEING

CURIOS

THE RIGHT ANSWER

The RIGHTQUESTION

WHAT KIND OF QUESTIONS WOULD YOU LIKE TO ASK IF YOU WANT TO KNOW MORE ABOUT ldquoMONALISArdquo

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

EXERCISE for next week

1 Individually find ONE person that can be your design role model

2 How do you see yourself in them3 What makes them a great or worthy to be

your role model

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

3rd Meeting

BRIDGING amp EVALUATION

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

CURIOSITY exercise

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

INSPIRATIONAL session Designers can change the world

DO YOU BELIEVE IT HAVE YOU FOUND A WORTHY ROLE MODEL

MY ROLE MODEL

JESUS CHRIST

ASSIGNMENT 1 DESIGN Role Model

1 Individually create 2 Powerpoint slides to explain your Design role model

2 In groups of three combine the Powerpoint into one discuss and choose the best role model

3 Present your design role model in 2 minutes4 Explain IN YOUR OWN WORDS amp OPINION

how do you define an ldquodesignerrdquoSubmit by email before hellip

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 35: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

GETTING OUT OF ldquoTHE BOXrdquo

ldquoKNOW THOSE BOXesrdquo

Art is (NOT) about what I like

EVERYBODY HAS A THEORY OF ART

One mans idea of art is another mans dogs dinner Socrates

wwwadultwebsitecom

Art is (NOT) always expensive Art is (NOT) always about beauty ldquo

It was up to the artist to determine what art is

Marcel Duschamps Fountain

QUIZ TIME

what is ARTwhat is

AESTHETICwhat is BEAUTY

You have 5 minutes

Aesthetic comes from the Greek word aesthesis which means perception

Aesthetic is a branch of philosophy dealing with the nature of beauty art and taste and with the creation

and appreciation of beauty

the basic question remainsWhat makes a thing beautiful pleasing or ugly or

indeed fine art rather than craft

AESTHETIC is

Break 5 minutes

HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED

aesthetic theories1 Artist created a beautiful thing by combining a representation of

something REAL and a conceptual IDEAL

CONCEPTUAL IMAGINATIVE COPYING REALITY

(mimesis)art must represent goodness

beauty amp truth

nature is imitation of something higheridea amp only idea is perfect

hey Aristotle I HATE ARTArt is only an imitation of

true reality amp true beauty

Dont be like that PlatoArt is just an imitation of nature an inspiration

Vs

aesthetic theories

I believe art should fit for a function

then it will be beautiful

I think we could agree on that

Plato

Bauhaus (20th Century German)economy of form truth to materials and form follows function

1 Artist created a beautiful thing by combining a representation of something REAL and a conceptual IDEAL

COPYING REALITY(realism) amp IDEAL --gt Raphael

In order to paint beautiful woman I

should have to see many beautiful woman but

since there are so few beautiful woman and so

few sound judges I make use of a certain

idea that comes into my mind

Galetea by Raphael (1483-1520)

aesthetic theories

2 Different cultures around the world explain the nature of their art in their own ways

ie YORUBAN AESTHETICS

aesthetic theories

bull twins share the same soulbull twins are Gods giftbull Art is an imitation of humans in a

moderate way too realistic or too abstract would not be an art

bull Moderate visual appearance represents how humans should behave (cool composure even with certain detachment) --gt no depiction of emotions or violence

bull symmetry amp elongated

PERCEPTUAL artist CONCEPTUAL artist

(what the eyes see) (imagination)

aesthetic theories according to Psychological theory

VsXampTheories of the artist as an outsider

AVANT GARDE artist

OUTSIDER artist

FOLK artist

Artist are like prophets who operate ahead of their times

Self-taught artists who work apart from the art establishment

Artists who produce traditional arts and crafts that are passed down within a minority culture

popular theories of aesthetics

REALISM Art is the same as reality the more it resembles reality the better

TitianVenus of Urbino 1538realism (renaissance)

love

popular theories of aesthetics

REALISM in 19th Art is the same as reality but reality that comes from everyday life

Edouard ManetOlympia 1863Realism

SEX

popular theories of aesthetics

REALISM in 20th Art is the same as reality but reality that comes from everyday life

Yasumasu MorimuraPortrait-Twins 1988Realism

Slavery amp prostitution to

the western culture

popular theories of aesthetics

PHOTO REALISM Art is the same as reality

David Jon KassanApproaching NoiseSuper realismphoto realism

popular theories of aesthetics

Art can not be uglyPRETTINESS

ReutersCorbis911 NEVER FORGET

--gt Art should reflect life in all its richness

aesthetic theories based on the functions of art

ART FOR ARTS SAKERELIGION

MORALITY

Art has no function but to serve as art itself

Art instructs inspires makes the invisible visible

Art provides models for behavior (Aristotle)Art inspires by its good style (Plato)

which one is which

aesthetic theories based on comparison between the art

FINE ART

APPLIED ART

Art until some extent has no function but to serve as art itself

Art serve a function

Zaha HadidAndy

Warhol

aesthetic theories based on symbolic communication theory

SEMIOTICS

SYMBOLIC COMMUNICATIONS

INSTITUTIONAL

Art communicates by visual signs between artist and viewer

The art world tells us when to experience art

Art communicates using symbols that not everyone could understand

Frida Kahlo

Marcel Duschamps Fountain

what is the difference between Aesthetics amp TasteAesthetics is the philosophical notion of beauty Taste is a result of education and awareness of elite cultural values therefore taste can be learned Taste varies according to class cultural background and education According to Kant beauty is objective and universal thus certain things are beautiful to everyone

The contemporary view of beauty is not based on innate qualities but rather on cultural specifics and individual interpretations

Aesthetic judgmentAccording to Alexander Baumgarten we all make aesthetic judgment as we see certain artworks as superior o others Reason applied to art will give us truly aesthetic understanding

Critique of judgmentAccording to Kant there is no scientific rule for determining what beauty is The perception of beauty-that is the judgment of beauty-involves the eye the mind and the perception of the beholder (imagination and understanding)

Break 5 minutes

lets learn from Leonardo Da Vinci

Being CREATIVE is

what does it mean

Is it good or bad

who is an artist

CURIOSITY

BEING

CURIOS

THE RIGHT ANSWER

The RIGHTQUESTION

WHAT KIND OF QUESTIONS WOULD YOU LIKE TO ASK IF YOU WANT TO KNOW MORE ABOUT ldquoMONALISArdquo

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

EXERCISE for next week

1 Individually find ONE person that can be your design role model

2 How do you see yourself in them3 What makes them a great or worthy to be

your role model

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

3rd Meeting

BRIDGING amp EVALUATION

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

CURIOSITY exercise

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

INSPIRATIONAL session Designers can change the world

DO YOU BELIEVE IT HAVE YOU FOUND A WORTHY ROLE MODEL

MY ROLE MODEL

JESUS CHRIST

ASSIGNMENT 1 DESIGN Role Model

1 Individually create 2 Powerpoint slides to explain your Design role model

2 In groups of three combine the Powerpoint into one discuss and choose the best role model

3 Present your design role model in 2 minutes4 Explain IN YOUR OWN WORDS amp OPINION

how do you define an ldquodesignerrdquoSubmit by email before hellip

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 36: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

Art is (NOT) about what I like

EVERYBODY HAS A THEORY OF ART

One mans idea of art is another mans dogs dinner Socrates

wwwadultwebsitecom

Art is (NOT) always expensive Art is (NOT) always about beauty ldquo

It was up to the artist to determine what art is

Marcel Duschamps Fountain

QUIZ TIME

what is ARTwhat is

AESTHETICwhat is BEAUTY

You have 5 minutes

Aesthetic comes from the Greek word aesthesis which means perception

Aesthetic is a branch of philosophy dealing with the nature of beauty art and taste and with the creation

and appreciation of beauty

the basic question remainsWhat makes a thing beautiful pleasing or ugly or

indeed fine art rather than craft

AESTHETIC is

Break 5 minutes

HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED

aesthetic theories1 Artist created a beautiful thing by combining a representation of

something REAL and a conceptual IDEAL

CONCEPTUAL IMAGINATIVE COPYING REALITY

(mimesis)art must represent goodness

beauty amp truth

nature is imitation of something higheridea amp only idea is perfect

hey Aristotle I HATE ARTArt is only an imitation of

true reality amp true beauty

Dont be like that PlatoArt is just an imitation of nature an inspiration

Vs

aesthetic theories

I believe art should fit for a function

then it will be beautiful

I think we could agree on that

Plato

Bauhaus (20th Century German)economy of form truth to materials and form follows function

1 Artist created a beautiful thing by combining a representation of something REAL and a conceptual IDEAL

COPYING REALITY(realism) amp IDEAL --gt Raphael

In order to paint beautiful woman I

should have to see many beautiful woman but

since there are so few beautiful woman and so

few sound judges I make use of a certain

idea that comes into my mind

Galetea by Raphael (1483-1520)

aesthetic theories

2 Different cultures around the world explain the nature of their art in their own ways

ie YORUBAN AESTHETICS

aesthetic theories

bull twins share the same soulbull twins are Gods giftbull Art is an imitation of humans in a

moderate way too realistic or too abstract would not be an art

bull Moderate visual appearance represents how humans should behave (cool composure even with certain detachment) --gt no depiction of emotions or violence

bull symmetry amp elongated

PERCEPTUAL artist CONCEPTUAL artist

(what the eyes see) (imagination)

aesthetic theories according to Psychological theory

VsXampTheories of the artist as an outsider

AVANT GARDE artist

OUTSIDER artist

FOLK artist

Artist are like prophets who operate ahead of their times

Self-taught artists who work apart from the art establishment

Artists who produce traditional arts and crafts that are passed down within a minority culture

popular theories of aesthetics

REALISM Art is the same as reality the more it resembles reality the better

TitianVenus of Urbino 1538realism (renaissance)

love

popular theories of aesthetics

REALISM in 19th Art is the same as reality but reality that comes from everyday life

Edouard ManetOlympia 1863Realism

SEX

popular theories of aesthetics

REALISM in 20th Art is the same as reality but reality that comes from everyday life

Yasumasu MorimuraPortrait-Twins 1988Realism

Slavery amp prostitution to

the western culture

popular theories of aesthetics

PHOTO REALISM Art is the same as reality

David Jon KassanApproaching NoiseSuper realismphoto realism

popular theories of aesthetics

Art can not be uglyPRETTINESS

ReutersCorbis911 NEVER FORGET

--gt Art should reflect life in all its richness

aesthetic theories based on the functions of art

ART FOR ARTS SAKERELIGION

MORALITY

Art has no function but to serve as art itself

Art instructs inspires makes the invisible visible

Art provides models for behavior (Aristotle)Art inspires by its good style (Plato)

which one is which

aesthetic theories based on comparison between the art

FINE ART

APPLIED ART

Art until some extent has no function but to serve as art itself

Art serve a function

Zaha HadidAndy

Warhol

aesthetic theories based on symbolic communication theory

SEMIOTICS

SYMBOLIC COMMUNICATIONS

INSTITUTIONAL

Art communicates by visual signs between artist and viewer

The art world tells us when to experience art

Art communicates using symbols that not everyone could understand

Frida Kahlo

Marcel Duschamps Fountain

what is the difference between Aesthetics amp TasteAesthetics is the philosophical notion of beauty Taste is a result of education and awareness of elite cultural values therefore taste can be learned Taste varies according to class cultural background and education According to Kant beauty is objective and universal thus certain things are beautiful to everyone

The contemporary view of beauty is not based on innate qualities but rather on cultural specifics and individual interpretations

Aesthetic judgmentAccording to Alexander Baumgarten we all make aesthetic judgment as we see certain artworks as superior o others Reason applied to art will give us truly aesthetic understanding

Critique of judgmentAccording to Kant there is no scientific rule for determining what beauty is The perception of beauty-that is the judgment of beauty-involves the eye the mind and the perception of the beholder (imagination and understanding)

Break 5 minutes

lets learn from Leonardo Da Vinci

Being CREATIVE is

what does it mean

Is it good or bad

who is an artist

CURIOSITY

BEING

CURIOS

THE RIGHT ANSWER

The RIGHTQUESTION

WHAT KIND OF QUESTIONS WOULD YOU LIKE TO ASK IF YOU WANT TO KNOW MORE ABOUT ldquoMONALISArdquo

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

EXERCISE for next week

1 Individually find ONE person that can be your design role model

2 How do you see yourself in them3 What makes them a great or worthy to be

your role model

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

3rd Meeting

BRIDGING amp EVALUATION

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

CURIOSITY exercise

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

INSPIRATIONAL session Designers can change the world

DO YOU BELIEVE IT HAVE YOU FOUND A WORTHY ROLE MODEL

MY ROLE MODEL

JESUS CHRIST

ASSIGNMENT 1 DESIGN Role Model

1 Individually create 2 Powerpoint slides to explain your Design role model

2 In groups of three combine the Powerpoint into one discuss and choose the best role model

3 Present your design role model in 2 minutes4 Explain IN YOUR OWN WORDS amp OPINION

how do you define an ldquodesignerrdquoSubmit by email before hellip

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 37: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

Art is (NOT) always expensive Art is (NOT) always about beauty ldquo

It was up to the artist to determine what art is

Marcel Duschamps Fountain

QUIZ TIME

what is ARTwhat is

AESTHETICwhat is BEAUTY

You have 5 minutes

Aesthetic comes from the Greek word aesthesis which means perception

Aesthetic is a branch of philosophy dealing with the nature of beauty art and taste and with the creation

and appreciation of beauty

the basic question remainsWhat makes a thing beautiful pleasing or ugly or

indeed fine art rather than craft

AESTHETIC is

Break 5 minutes

HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED

aesthetic theories1 Artist created a beautiful thing by combining a representation of

something REAL and a conceptual IDEAL

CONCEPTUAL IMAGINATIVE COPYING REALITY

(mimesis)art must represent goodness

beauty amp truth

nature is imitation of something higheridea amp only idea is perfect

hey Aristotle I HATE ARTArt is only an imitation of

true reality amp true beauty

Dont be like that PlatoArt is just an imitation of nature an inspiration

Vs

aesthetic theories

I believe art should fit for a function

then it will be beautiful

I think we could agree on that

Plato

Bauhaus (20th Century German)economy of form truth to materials and form follows function

1 Artist created a beautiful thing by combining a representation of something REAL and a conceptual IDEAL

COPYING REALITY(realism) amp IDEAL --gt Raphael

In order to paint beautiful woman I

should have to see many beautiful woman but

since there are so few beautiful woman and so

few sound judges I make use of a certain

idea that comes into my mind

Galetea by Raphael (1483-1520)

aesthetic theories

2 Different cultures around the world explain the nature of their art in their own ways

ie YORUBAN AESTHETICS

aesthetic theories

bull twins share the same soulbull twins are Gods giftbull Art is an imitation of humans in a

moderate way too realistic or too abstract would not be an art

bull Moderate visual appearance represents how humans should behave (cool composure even with certain detachment) --gt no depiction of emotions or violence

bull symmetry amp elongated

PERCEPTUAL artist CONCEPTUAL artist

(what the eyes see) (imagination)

aesthetic theories according to Psychological theory

VsXampTheories of the artist as an outsider

AVANT GARDE artist

OUTSIDER artist

FOLK artist

Artist are like prophets who operate ahead of their times

Self-taught artists who work apart from the art establishment

Artists who produce traditional arts and crafts that are passed down within a minority culture

popular theories of aesthetics

REALISM Art is the same as reality the more it resembles reality the better

TitianVenus of Urbino 1538realism (renaissance)

love

popular theories of aesthetics

REALISM in 19th Art is the same as reality but reality that comes from everyday life

Edouard ManetOlympia 1863Realism

SEX

popular theories of aesthetics

REALISM in 20th Art is the same as reality but reality that comes from everyday life

Yasumasu MorimuraPortrait-Twins 1988Realism

Slavery amp prostitution to

the western culture

popular theories of aesthetics

PHOTO REALISM Art is the same as reality

David Jon KassanApproaching NoiseSuper realismphoto realism

popular theories of aesthetics

Art can not be uglyPRETTINESS

ReutersCorbis911 NEVER FORGET

--gt Art should reflect life in all its richness

aesthetic theories based on the functions of art

ART FOR ARTS SAKERELIGION

MORALITY

Art has no function but to serve as art itself

Art instructs inspires makes the invisible visible

Art provides models for behavior (Aristotle)Art inspires by its good style (Plato)

which one is which

aesthetic theories based on comparison between the art

FINE ART

APPLIED ART

Art until some extent has no function but to serve as art itself

Art serve a function

Zaha HadidAndy

Warhol

aesthetic theories based on symbolic communication theory

SEMIOTICS

SYMBOLIC COMMUNICATIONS

INSTITUTIONAL

Art communicates by visual signs between artist and viewer

The art world tells us when to experience art

Art communicates using symbols that not everyone could understand

Frida Kahlo

Marcel Duschamps Fountain

what is the difference between Aesthetics amp TasteAesthetics is the philosophical notion of beauty Taste is a result of education and awareness of elite cultural values therefore taste can be learned Taste varies according to class cultural background and education According to Kant beauty is objective and universal thus certain things are beautiful to everyone

The contemporary view of beauty is not based on innate qualities but rather on cultural specifics and individual interpretations

Aesthetic judgmentAccording to Alexander Baumgarten we all make aesthetic judgment as we see certain artworks as superior o others Reason applied to art will give us truly aesthetic understanding

Critique of judgmentAccording to Kant there is no scientific rule for determining what beauty is The perception of beauty-that is the judgment of beauty-involves the eye the mind and the perception of the beholder (imagination and understanding)

Break 5 minutes

lets learn from Leonardo Da Vinci

Being CREATIVE is

what does it mean

Is it good or bad

who is an artist

CURIOSITY

BEING

CURIOS

THE RIGHT ANSWER

The RIGHTQUESTION

WHAT KIND OF QUESTIONS WOULD YOU LIKE TO ASK IF YOU WANT TO KNOW MORE ABOUT ldquoMONALISArdquo

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

EXERCISE for next week

1 Individually find ONE person that can be your design role model

2 How do you see yourself in them3 What makes them a great or worthy to be

your role model

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

3rd Meeting

BRIDGING amp EVALUATION

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

CURIOSITY exercise

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

INSPIRATIONAL session Designers can change the world

DO YOU BELIEVE IT HAVE YOU FOUND A WORTHY ROLE MODEL

MY ROLE MODEL

JESUS CHRIST

ASSIGNMENT 1 DESIGN Role Model

1 Individually create 2 Powerpoint slides to explain your Design role model

2 In groups of three combine the Powerpoint into one discuss and choose the best role model

3 Present your design role model in 2 minutes4 Explain IN YOUR OWN WORDS amp OPINION

how do you define an ldquodesignerrdquoSubmit by email before hellip

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 38: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

QUIZ TIME

what is ARTwhat is

AESTHETICwhat is BEAUTY

You have 5 minutes

Aesthetic comes from the Greek word aesthesis which means perception

Aesthetic is a branch of philosophy dealing with the nature of beauty art and taste and with the creation

and appreciation of beauty

the basic question remainsWhat makes a thing beautiful pleasing or ugly or

indeed fine art rather than craft

AESTHETIC is

Break 5 minutes

HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED

aesthetic theories1 Artist created a beautiful thing by combining a representation of

something REAL and a conceptual IDEAL

CONCEPTUAL IMAGINATIVE COPYING REALITY

(mimesis)art must represent goodness

beauty amp truth

nature is imitation of something higheridea amp only idea is perfect

hey Aristotle I HATE ARTArt is only an imitation of

true reality amp true beauty

Dont be like that PlatoArt is just an imitation of nature an inspiration

Vs

aesthetic theories

I believe art should fit for a function

then it will be beautiful

I think we could agree on that

Plato

Bauhaus (20th Century German)economy of form truth to materials and form follows function

1 Artist created a beautiful thing by combining a representation of something REAL and a conceptual IDEAL

COPYING REALITY(realism) amp IDEAL --gt Raphael

In order to paint beautiful woman I

should have to see many beautiful woman but

since there are so few beautiful woman and so

few sound judges I make use of a certain

idea that comes into my mind

Galetea by Raphael (1483-1520)

aesthetic theories

2 Different cultures around the world explain the nature of their art in their own ways

ie YORUBAN AESTHETICS

aesthetic theories

bull twins share the same soulbull twins are Gods giftbull Art is an imitation of humans in a

moderate way too realistic or too abstract would not be an art

bull Moderate visual appearance represents how humans should behave (cool composure even with certain detachment) --gt no depiction of emotions or violence

bull symmetry amp elongated

PERCEPTUAL artist CONCEPTUAL artist

(what the eyes see) (imagination)

aesthetic theories according to Psychological theory

VsXampTheories of the artist as an outsider

AVANT GARDE artist

OUTSIDER artist

FOLK artist

Artist are like prophets who operate ahead of their times

Self-taught artists who work apart from the art establishment

Artists who produce traditional arts and crafts that are passed down within a minority culture

popular theories of aesthetics

REALISM Art is the same as reality the more it resembles reality the better

TitianVenus of Urbino 1538realism (renaissance)

love

popular theories of aesthetics

REALISM in 19th Art is the same as reality but reality that comes from everyday life

Edouard ManetOlympia 1863Realism

SEX

popular theories of aesthetics

REALISM in 20th Art is the same as reality but reality that comes from everyday life

Yasumasu MorimuraPortrait-Twins 1988Realism

Slavery amp prostitution to

the western culture

popular theories of aesthetics

PHOTO REALISM Art is the same as reality

David Jon KassanApproaching NoiseSuper realismphoto realism

popular theories of aesthetics

Art can not be uglyPRETTINESS

ReutersCorbis911 NEVER FORGET

--gt Art should reflect life in all its richness

aesthetic theories based on the functions of art

ART FOR ARTS SAKERELIGION

MORALITY

Art has no function but to serve as art itself

Art instructs inspires makes the invisible visible

Art provides models for behavior (Aristotle)Art inspires by its good style (Plato)

which one is which

aesthetic theories based on comparison between the art

FINE ART

APPLIED ART

Art until some extent has no function but to serve as art itself

Art serve a function

Zaha HadidAndy

Warhol

aesthetic theories based on symbolic communication theory

SEMIOTICS

SYMBOLIC COMMUNICATIONS

INSTITUTIONAL

Art communicates by visual signs between artist and viewer

The art world tells us when to experience art

Art communicates using symbols that not everyone could understand

Frida Kahlo

Marcel Duschamps Fountain

what is the difference between Aesthetics amp TasteAesthetics is the philosophical notion of beauty Taste is a result of education and awareness of elite cultural values therefore taste can be learned Taste varies according to class cultural background and education According to Kant beauty is objective and universal thus certain things are beautiful to everyone

The contemporary view of beauty is not based on innate qualities but rather on cultural specifics and individual interpretations

Aesthetic judgmentAccording to Alexander Baumgarten we all make aesthetic judgment as we see certain artworks as superior o others Reason applied to art will give us truly aesthetic understanding

Critique of judgmentAccording to Kant there is no scientific rule for determining what beauty is The perception of beauty-that is the judgment of beauty-involves the eye the mind and the perception of the beholder (imagination and understanding)

Break 5 minutes

lets learn from Leonardo Da Vinci

Being CREATIVE is

what does it mean

Is it good or bad

who is an artist

CURIOSITY

BEING

CURIOS

THE RIGHT ANSWER

The RIGHTQUESTION

WHAT KIND OF QUESTIONS WOULD YOU LIKE TO ASK IF YOU WANT TO KNOW MORE ABOUT ldquoMONALISArdquo

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

EXERCISE for next week

1 Individually find ONE person that can be your design role model

2 How do you see yourself in them3 What makes them a great or worthy to be

your role model

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

3rd Meeting

BRIDGING amp EVALUATION

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

CURIOSITY exercise

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

INSPIRATIONAL session Designers can change the world

DO YOU BELIEVE IT HAVE YOU FOUND A WORTHY ROLE MODEL

MY ROLE MODEL

JESUS CHRIST

ASSIGNMENT 1 DESIGN Role Model

1 Individually create 2 Powerpoint slides to explain your Design role model

2 In groups of three combine the Powerpoint into one discuss and choose the best role model

3 Present your design role model in 2 minutes4 Explain IN YOUR OWN WORDS amp OPINION

how do you define an ldquodesignerrdquoSubmit by email before hellip

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 39: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

You have 5 minutes

Aesthetic comes from the Greek word aesthesis which means perception

Aesthetic is a branch of philosophy dealing with the nature of beauty art and taste and with the creation

and appreciation of beauty

the basic question remainsWhat makes a thing beautiful pleasing or ugly or

indeed fine art rather than craft

AESTHETIC is

Break 5 minutes

HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED

aesthetic theories1 Artist created a beautiful thing by combining a representation of

something REAL and a conceptual IDEAL

CONCEPTUAL IMAGINATIVE COPYING REALITY

(mimesis)art must represent goodness

beauty amp truth

nature is imitation of something higheridea amp only idea is perfect

hey Aristotle I HATE ARTArt is only an imitation of

true reality amp true beauty

Dont be like that PlatoArt is just an imitation of nature an inspiration

Vs

aesthetic theories

I believe art should fit for a function

then it will be beautiful

I think we could agree on that

Plato

Bauhaus (20th Century German)economy of form truth to materials and form follows function

1 Artist created a beautiful thing by combining a representation of something REAL and a conceptual IDEAL

COPYING REALITY(realism) amp IDEAL --gt Raphael

In order to paint beautiful woman I

should have to see many beautiful woman but

since there are so few beautiful woman and so

few sound judges I make use of a certain

idea that comes into my mind

Galetea by Raphael (1483-1520)

aesthetic theories

2 Different cultures around the world explain the nature of their art in their own ways

ie YORUBAN AESTHETICS

aesthetic theories

bull twins share the same soulbull twins are Gods giftbull Art is an imitation of humans in a

moderate way too realistic or too abstract would not be an art

bull Moderate visual appearance represents how humans should behave (cool composure even with certain detachment) --gt no depiction of emotions or violence

bull symmetry amp elongated

PERCEPTUAL artist CONCEPTUAL artist

(what the eyes see) (imagination)

aesthetic theories according to Psychological theory

VsXampTheories of the artist as an outsider

AVANT GARDE artist

OUTSIDER artist

FOLK artist

Artist are like prophets who operate ahead of their times

Self-taught artists who work apart from the art establishment

Artists who produce traditional arts and crafts that are passed down within a minority culture

popular theories of aesthetics

REALISM Art is the same as reality the more it resembles reality the better

TitianVenus of Urbino 1538realism (renaissance)

love

popular theories of aesthetics

REALISM in 19th Art is the same as reality but reality that comes from everyday life

Edouard ManetOlympia 1863Realism

SEX

popular theories of aesthetics

REALISM in 20th Art is the same as reality but reality that comes from everyday life

Yasumasu MorimuraPortrait-Twins 1988Realism

Slavery amp prostitution to

the western culture

popular theories of aesthetics

PHOTO REALISM Art is the same as reality

David Jon KassanApproaching NoiseSuper realismphoto realism

popular theories of aesthetics

Art can not be uglyPRETTINESS

ReutersCorbis911 NEVER FORGET

--gt Art should reflect life in all its richness

aesthetic theories based on the functions of art

ART FOR ARTS SAKERELIGION

MORALITY

Art has no function but to serve as art itself

Art instructs inspires makes the invisible visible

Art provides models for behavior (Aristotle)Art inspires by its good style (Plato)

which one is which

aesthetic theories based on comparison between the art

FINE ART

APPLIED ART

Art until some extent has no function but to serve as art itself

Art serve a function

Zaha HadidAndy

Warhol

aesthetic theories based on symbolic communication theory

SEMIOTICS

SYMBOLIC COMMUNICATIONS

INSTITUTIONAL

Art communicates by visual signs between artist and viewer

The art world tells us when to experience art

Art communicates using symbols that not everyone could understand

Frida Kahlo

Marcel Duschamps Fountain

what is the difference between Aesthetics amp TasteAesthetics is the philosophical notion of beauty Taste is a result of education and awareness of elite cultural values therefore taste can be learned Taste varies according to class cultural background and education According to Kant beauty is objective and universal thus certain things are beautiful to everyone

The contemporary view of beauty is not based on innate qualities but rather on cultural specifics and individual interpretations

Aesthetic judgmentAccording to Alexander Baumgarten we all make aesthetic judgment as we see certain artworks as superior o others Reason applied to art will give us truly aesthetic understanding

Critique of judgmentAccording to Kant there is no scientific rule for determining what beauty is The perception of beauty-that is the judgment of beauty-involves the eye the mind and the perception of the beholder (imagination and understanding)

Break 5 minutes

lets learn from Leonardo Da Vinci

Being CREATIVE is

what does it mean

Is it good or bad

who is an artist

CURIOSITY

BEING

CURIOS

THE RIGHT ANSWER

The RIGHTQUESTION

WHAT KIND OF QUESTIONS WOULD YOU LIKE TO ASK IF YOU WANT TO KNOW MORE ABOUT ldquoMONALISArdquo

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

EXERCISE for next week

1 Individually find ONE person that can be your design role model

2 How do you see yourself in them3 What makes them a great or worthy to be

your role model

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

3rd Meeting

BRIDGING amp EVALUATION

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

CURIOSITY exercise

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

INSPIRATIONAL session Designers can change the world

DO YOU BELIEVE IT HAVE YOU FOUND A WORTHY ROLE MODEL

MY ROLE MODEL

JESUS CHRIST

ASSIGNMENT 1 DESIGN Role Model

1 Individually create 2 Powerpoint slides to explain your Design role model

2 In groups of three combine the Powerpoint into one discuss and choose the best role model

3 Present your design role model in 2 minutes4 Explain IN YOUR OWN WORDS amp OPINION

how do you define an ldquodesignerrdquoSubmit by email before hellip

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 40: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

Aesthetic comes from the Greek word aesthesis which means perception

Aesthetic is a branch of philosophy dealing with the nature of beauty art and taste and with the creation

and appreciation of beauty

the basic question remainsWhat makes a thing beautiful pleasing or ugly or

indeed fine art rather than craft

AESTHETIC is

Break 5 minutes

HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED

aesthetic theories1 Artist created a beautiful thing by combining a representation of

something REAL and a conceptual IDEAL

CONCEPTUAL IMAGINATIVE COPYING REALITY

(mimesis)art must represent goodness

beauty amp truth

nature is imitation of something higheridea amp only idea is perfect

hey Aristotle I HATE ARTArt is only an imitation of

true reality amp true beauty

Dont be like that PlatoArt is just an imitation of nature an inspiration

Vs

aesthetic theories

I believe art should fit for a function

then it will be beautiful

I think we could agree on that

Plato

Bauhaus (20th Century German)economy of form truth to materials and form follows function

1 Artist created a beautiful thing by combining a representation of something REAL and a conceptual IDEAL

COPYING REALITY(realism) amp IDEAL --gt Raphael

In order to paint beautiful woman I

should have to see many beautiful woman but

since there are so few beautiful woman and so

few sound judges I make use of a certain

idea that comes into my mind

Galetea by Raphael (1483-1520)

aesthetic theories

2 Different cultures around the world explain the nature of their art in their own ways

ie YORUBAN AESTHETICS

aesthetic theories

bull twins share the same soulbull twins are Gods giftbull Art is an imitation of humans in a

moderate way too realistic or too abstract would not be an art

bull Moderate visual appearance represents how humans should behave (cool composure even with certain detachment) --gt no depiction of emotions or violence

bull symmetry amp elongated

PERCEPTUAL artist CONCEPTUAL artist

(what the eyes see) (imagination)

aesthetic theories according to Psychological theory

VsXampTheories of the artist as an outsider

AVANT GARDE artist

OUTSIDER artist

FOLK artist

Artist are like prophets who operate ahead of their times

Self-taught artists who work apart from the art establishment

Artists who produce traditional arts and crafts that are passed down within a minority culture

popular theories of aesthetics

REALISM Art is the same as reality the more it resembles reality the better

TitianVenus of Urbino 1538realism (renaissance)

love

popular theories of aesthetics

REALISM in 19th Art is the same as reality but reality that comes from everyday life

Edouard ManetOlympia 1863Realism

SEX

popular theories of aesthetics

REALISM in 20th Art is the same as reality but reality that comes from everyday life

Yasumasu MorimuraPortrait-Twins 1988Realism

Slavery amp prostitution to

the western culture

popular theories of aesthetics

PHOTO REALISM Art is the same as reality

David Jon KassanApproaching NoiseSuper realismphoto realism

popular theories of aesthetics

Art can not be uglyPRETTINESS

ReutersCorbis911 NEVER FORGET

--gt Art should reflect life in all its richness

aesthetic theories based on the functions of art

ART FOR ARTS SAKERELIGION

MORALITY

Art has no function but to serve as art itself

Art instructs inspires makes the invisible visible

Art provides models for behavior (Aristotle)Art inspires by its good style (Plato)

which one is which

aesthetic theories based on comparison between the art

FINE ART

APPLIED ART

Art until some extent has no function but to serve as art itself

Art serve a function

Zaha HadidAndy

Warhol

aesthetic theories based on symbolic communication theory

SEMIOTICS

SYMBOLIC COMMUNICATIONS

INSTITUTIONAL

Art communicates by visual signs between artist and viewer

The art world tells us when to experience art

Art communicates using symbols that not everyone could understand

Frida Kahlo

Marcel Duschamps Fountain

what is the difference between Aesthetics amp TasteAesthetics is the philosophical notion of beauty Taste is a result of education and awareness of elite cultural values therefore taste can be learned Taste varies according to class cultural background and education According to Kant beauty is objective and universal thus certain things are beautiful to everyone

The contemporary view of beauty is not based on innate qualities but rather on cultural specifics and individual interpretations

Aesthetic judgmentAccording to Alexander Baumgarten we all make aesthetic judgment as we see certain artworks as superior o others Reason applied to art will give us truly aesthetic understanding

Critique of judgmentAccording to Kant there is no scientific rule for determining what beauty is The perception of beauty-that is the judgment of beauty-involves the eye the mind and the perception of the beholder (imagination and understanding)

Break 5 minutes

lets learn from Leonardo Da Vinci

Being CREATIVE is

what does it mean

Is it good or bad

who is an artist

CURIOSITY

BEING

CURIOS

THE RIGHT ANSWER

The RIGHTQUESTION

WHAT KIND OF QUESTIONS WOULD YOU LIKE TO ASK IF YOU WANT TO KNOW MORE ABOUT ldquoMONALISArdquo

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

EXERCISE for next week

1 Individually find ONE person that can be your design role model

2 How do you see yourself in them3 What makes them a great or worthy to be

your role model

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

3rd Meeting

BRIDGING amp EVALUATION

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

CURIOSITY exercise

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

INSPIRATIONAL session Designers can change the world

DO YOU BELIEVE IT HAVE YOU FOUND A WORTHY ROLE MODEL

MY ROLE MODEL

JESUS CHRIST

ASSIGNMENT 1 DESIGN Role Model

1 Individually create 2 Powerpoint slides to explain your Design role model

2 In groups of three combine the Powerpoint into one discuss and choose the best role model

3 Present your design role model in 2 minutes4 Explain IN YOUR OWN WORDS amp OPINION

how do you define an ldquodesignerrdquoSubmit by email before hellip

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 41: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

Break 5 minutes

HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED

aesthetic theories1 Artist created a beautiful thing by combining a representation of

something REAL and a conceptual IDEAL

CONCEPTUAL IMAGINATIVE COPYING REALITY

(mimesis)art must represent goodness

beauty amp truth

nature is imitation of something higheridea amp only idea is perfect

hey Aristotle I HATE ARTArt is only an imitation of

true reality amp true beauty

Dont be like that PlatoArt is just an imitation of nature an inspiration

Vs

aesthetic theories

I believe art should fit for a function

then it will be beautiful

I think we could agree on that

Plato

Bauhaus (20th Century German)economy of form truth to materials and form follows function

1 Artist created a beautiful thing by combining a representation of something REAL and a conceptual IDEAL

COPYING REALITY(realism) amp IDEAL --gt Raphael

In order to paint beautiful woman I

should have to see many beautiful woman but

since there are so few beautiful woman and so

few sound judges I make use of a certain

idea that comes into my mind

Galetea by Raphael (1483-1520)

aesthetic theories

2 Different cultures around the world explain the nature of their art in their own ways

ie YORUBAN AESTHETICS

aesthetic theories

bull twins share the same soulbull twins are Gods giftbull Art is an imitation of humans in a

moderate way too realistic or too abstract would not be an art

bull Moderate visual appearance represents how humans should behave (cool composure even with certain detachment) --gt no depiction of emotions or violence

bull symmetry amp elongated

PERCEPTUAL artist CONCEPTUAL artist

(what the eyes see) (imagination)

aesthetic theories according to Psychological theory

VsXampTheories of the artist as an outsider

AVANT GARDE artist

OUTSIDER artist

FOLK artist

Artist are like prophets who operate ahead of their times

Self-taught artists who work apart from the art establishment

Artists who produce traditional arts and crafts that are passed down within a minority culture

popular theories of aesthetics

REALISM Art is the same as reality the more it resembles reality the better

TitianVenus of Urbino 1538realism (renaissance)

love

popular theories of aesthetics

REALISM in 19th Art is the same as reality but reality that comes from everyday life

Edouard ManetOlympia 1863Realism

SEX

popular theories of aesthetics

REALISM in 20th Art is the same as reality but reality that comes from everyday life

Yasumasu MorimuraPortrait-Twins 1988Realism

Slavery amp prostitution to

the western culture

popular theories of aesthetics

PHOTO REALISM Art is the same as reality

David Jon KassanApproaching NoiseSuper realismphoto realism

popular theories of aesthetics

Art can not be uglyPRETTINESS

ReutersCorbis911 NEVER FORGET

--gt Art should reflect life in all its richness

aesthetic theories based on the functions of art

ART FOR ARTS SAKERELIGION

MORALITY

Art has no function but to serve as art itself

Art instructs inspires makes the invisible visible

Art provides models for behavior (Aristotle)Art inspires by its good style (Plato)

which one is which

aesthetic theories based on comparison between the art

FINE ART

APPLIED ART

Art until some extent has no function but to serve as art itself

Art serve a function

Zaha HadidAndy

Warhol

aesthetic theories based on symbolic communication theory

SEMIOTICS

SYMBOLIC COMMUNICATIONS

INSTITUTIONAL

Art communicates by visual signs between artist and viewer

The art world tells us when to experience art

Art communicates using symbols that not everyone could understand

Frida Kahlo

Marcel Duschamps Fountain

what is the difference between Aesthetics amp TasteAesthetics is the philosophical notion of beauty Taste is a result of education and awareness of elite cultural values therefore taste can be learned Taste varies according to class cultural background and education According to Kant beauty is objective and universal thus certain things are beautiful to everyone

The contemporary view of beauty is not based on innate qualities but rather on cultural specifics and individual interpretations

Aesthetic judgmentAccording to Alexander Baumgarten we all make aesthetic judgment as we see certain artworks as superior o others Reason applied to art will give us truly aesthetic understanding

Critique of judgmentAccording to Kant there is no scientific rule for determining what beauty is The perception of beauty-that is the judgment of beauty-involves the eye the mind and the perception of the beholder (imagination and understanding)

Break 5 minutes

lets learn from Leonardo Da Vinci

Being CREATIVE is

what does it mean

Is it good or bad

who is an artist

CURIOSITY

BEING

CURIOS

THE RIGHT ANSWER

The RIGHTQUESTION

WHAT KIND OF QUESTIONS WOULD YOU LIKE TO ASK IF YOU WANT TO KNOW MORE ABOUT ldquoMONALISArdquo

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

EXERCISE for next week

1 Individually find ONE person that can be your design role model

2 How do you see yourself in them3 What makes them a great or worthy to be

your role model

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

3rd Meeting

BRIDGING amp EVALUATION

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

CURIOSITY exercise

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

INSPIRATIONAL session Designers can change the world

DO YOU BELIEVE IT HAVE YOU FOUND A WORTHY ROLE MODEL

MY ROLE MODEL

JESUS CHRIST

ASSIGNMENT 1 DESIGN Role Model

1 Individually create 2 Powerpoint slides to explain your Design role model

2 In groups of three combine the Powerpoint into one discuss and choose the best role model

3 Present your design role model in 2 minutes4 Explain IN YOUR OWN WORDS amp OPINION

how do you define an ldquodesignerrdquoSubmit by email before hellip

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 42: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED

aesthetic theories1 Artist created a beautiful thing by combining a representation of

something REAL and a conceptual IDEAL

CONCEPTUAL IMAGINATIVE COPYING REALITY

(mimesis)art must represent goodness

beauty amp truth

nature is imitation of something higheridea amp only idea is perfect

hey Aristotle I HATE ARTArt is only an imitation of

true reality amp true beauty

Dont be like that PlatoArt is just an imitation of nature an inspiration

Vs

aesthetic theories

I believe art should fit for a function

then it will be beautiful

I think we could agree on that

Plato

Bauhaus (20th Century German)economy of form truth to materials and form follows function

1 Artist created a beautiful thing by combining a representation of something REAL and a conceptual IDEAL

COPYING REALITY(realism) amp IDEAL --gt Raphael

In order to paint beautiful woman I

should have to see many beautiful woman but

since there are so few beautiful woman and so

few sound judges I make use of a certain

idea that comes into my mind

Galetea by Raphael (1483-1520)

aesthetic theories

2 Different cultures around the world explain the nature of their art in their own ways

ie YORUBAN AESTHETICS

aesthetic theories

bull twins share the same soulbull twins are Gods giftbull Art is an imitation of humans in a

moderate way too realistic or too abstract would not be an art

bull Moderate visual appearance represents how humans should behave (cool composure even with certain detachment) --gt no depiction of emotions or violence

bull symmetry amp elongated

PERCEPTUAL artist CONCEPTUAL artist

(what the eyes see) (imagination)

aesthetic theories according to Psychological theory

VsXampTheories of the artist as an outsider

AVANT GARDE artist

OUTSIDER artist

FOLK artist

Artist are like prophets who operate ahead of their times

Self-taught artists who work apart from the art establishment

Artists who produce traditional arts and crafts that are passed down within a minority culture

popular theories of aesthetics

REALISM Art is the same as reality the more it resembles reality the better

TitianVenus of Urbino 1538realism (renaissance)

love

popular theories of aesthetics

REALISM in 19th Art is the same as reality but reality that comes from everyday life

Edouard ManetOlympia 1863Realism

SEX

popular theories of aesthetics

REALISM in 20th Art is the same as reality but reality that comes from everyday life

Yasumasu MorimuraPortrait-Twins 1988Realism

Slavery amp prostitution to

the western culture

popular theories of aesthetics

PHOTO REALISM Art is the same as reality

David Jon KassanApproaching NoiseSuper realismphoto realism

popular theories of aesthetics

Art can not be uglyPRETTINESS

ReutersCorbis911 NEVER FORGET

--gt Art should reflect life in all its richness

aesthetic theories based on the functions of art

ART FOR ARTS SAKERELIGION

MORALITY

Art has no function but to serve as art itself

Art instructs inspires makes the invisible visible

Art provides models for behavior (Aristotle)Art inspires by its good style (Plato)

which one is which

aesthetic theories based on comparison between the art

FINE ART

APPLIED ART

Art until some extent has no function but to serve as art itself

Art serve a function

Zaha HadidAndy

Warhol

aesthetic theories based on symbolic communication theory

SEMIOTICS

SYMBOLIC COMMUNICATIONS

INSTITUTIONAL

Art communicates by visual signs between artist and viewer

The art world tells us when to experience art

Art communicates using symbols that not everyone could understand

Frida Kahlo

Marcel Duschamps Fountain

what is the difference between Aesthetics amp TasteAesthetics is the philosophical notion of beauty Taste is a result of education and awareness of elite cultural values therefore taste can be learned Taste varies according to class cultural background and education According to Kant beauty is objective and universal thus certain things are beautiful to everyone

The contemporary view of beauty is not based on innate qualities but rather on cultural specifics and individual interpretations

Aesthetic judgmentAccording to Alexander Baumgarten we all make aesthetic judgment as we see certain artworks as superior o others Reason applied to art will give us truly aesthetic understanding

Critique of judgmentAccording to Kant there is no scientific rule for determining what beauty is The perception of beauty-that is the judgment of beauty-involves the eye the mind and the perception of the beholder (imagination and understanding)

Break 5 minutes

lets learn from Leonardo Da Vinci

Being CREATIVE is

what does it mean

Is it good or bad

who is an artist

CURIOSITY

BEING

CURIOS

THE RIGHT ANSWER

The RIGHTQUESTION

WHAT KIND OF QUESTIONS WOULD YOU LIKE TO ASK IF YOU WANT TO KNOW MORE ABOUT ldquoMONALISArdquo

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

EXERCISE for next week

1 Individually find ONE person that can be your design role model

2 How do you see yourself in them3 What makes them a great or worthy to be

your role model

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

3rd Meeting

BRIDGING amp EVALUATION

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

CURIOSITY exercise

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

INSPIRATIONAL session Designers can change the world

DO YOU BELIEVE IT HAVE YOU FOUND A WORTHY ROLE MODEL

MY ROLE MODEL

JESUS CHRIST

ASSIGNMENT 1 DESIGN Role Model

1 Individually create 2 Powerpoint slides to explain your Design role model

2 In groups of three combine the Powerpoint into one discuss and choose the best role model

3 Present your design role model in 2 minutes4 Explain IN YOUR OWN WORDS amp OPINION

how do you define an ldquodesignerrdquoSubmit by email before hellip

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 43: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

aesthetic theories1 Artist created a beautiful thing by combining a representation of

something REAL and a conceptual IDEAL

CONCEPTUAL IMAGINATIVE COPYING REALITY

(mimesis)art must represent goodness

beauty amp truth

nature is imitation of something higheridea amp only idea is perfect

hey Aristotle I HATE ARTArt is only an imitation of

true reality amp true beauty

Dont be like that PlatoArt is just an imitation of nature an inspiration

Vs

aesthetic theories

I believe art should fit for a function

then it will be beautiful

I think we could agree on that

Plato

Bauhaus (20th Century German)economy of form truth to materials and form follows function

1 Artist created a beautiful thing by combining a representation of something REAL and a conceptual IDEAL

COPYING REALITY(realism) amp IDEAL --gt Raphael

In order to paint beautiful woman I

should have to see many beautiful woman but

since there are so few beautiful woman and so

few sound judges I make use of a certain

idea that comes into my mind

Galetea by Raphael (1483-1520)

aesthetic theories

2 Different cultures around the world explain the nature of their art in their own ways

ie YORUBAN AESTHETICS

aesthetic theories

bull twins share the same soulbull twins are Gods giftbull Art is an imitation of humans in a

moderate way too realistic or too abstract would not be an art

bull Moderate visual appearance represents how humans should behave (cool composure even with certain detachment) --gt no depiction of emotions or violence

bull symmetry amp elongated

PERCEPTUAL artist CONCEPTUAL artist

(what the eyes see) (imagination)

aesthetic theories according to Psychological theory

VsXampTheories of the artist as an outsider

AVANT GARDE artist

OUTSIDER artist

FOLK artist

Artist are like prophets who operate ahead of their times

Self-taught artists who work apart from the art establishment

Artists who produce traditional arts and crafts that are passed down within a minority culture

popular theories of aesthetics

REALISM Art is the same as reality the more it resembles reality the better

TitianVenus of Urbino 1538realism (renaissance)

love

popular theories of aesthetics

REALISM in 19th Art is the same as reality but reality that comes from everyday life

Edouard ManetOlympia 1863Realism

SEX

popular theories of aesthetics

REALISM in 20th Art is the same as reality but reality that comes from everyday life

Yasumasu MorimuraPortrait-Twins 1988Realism

Slavery amp prostitution to

the western culture

popular theories of aesthetics

PHOTO REALISM Art is the same as reality

David Jon KassanApproaching NoiseSuper realismphoto realism

popular theories of aesthetics

Art can not be uglyPRETTINESS

ReutersCorbis911 NEVER FORGET

--gt Art should reflect life in all its richness

aesthetic theories based on the functions of art

ART FOR ARTS SAKERELIGION

MORALITY

Art has no function but to serve as art itself

Art instructs inspires makes the invisible visible

Art provides models for behavior (Aristotle)Art inspires by its good style (Plato)

which one is which

aesthetic theories based on comparison between the art

FINE ART

APPLIED ART

Art until some extent has no function but to serve as art itself

Art serve a function

Zaha HadidAndy

Warhol

aesthetic theories based on symbolic communication theory

SEMIOTICS

SYMBOLIC COMMUNICATIONS

INSTITUTIONAL

Art communicates by visual signs between artist and viewer

The art world tells us when to experience art

Art communicates using symbols that not everyone could understand

Frida Kahlo

Marcel Duschamps Fountain

what is the difference between Aesthetics amp TasteAesthetics is the philosophical notion of beauty Taste is a result of education and awareness of elite cultural values therefore taste can be learned Taste varies according to class cultural background and education According to Kant beauty is objective and universal thus certain things are beautiful to everyone

The contemporary view of beauty is not based on innate qualities but rather on cultural specifics and individual interpretations

Aesthetic judgmentAccording to Alexander Baumgarten we all make aesthetic judgment as we see certain artworks as superior o others Reason applied to art will give us truly aesthetic understanding

Critique of judgmentAccording to Kant there is no scientific rule for determining what beauty is The perception of beauty-that is the judgment of beauty-involves the eye the mind and the perception of the beholder (imagination and understanding)

Break 5 minutes

lets learn from Leonardo Da Vinci

Being CREATIVE is

what does it mean

Is it good or bad

who is an artist

CURIOSITY

BEING

CURIOS

THE RIGHT ANSWER

The RIGHTQUESTION

WHAT KIND OF QUESTIONS WOULD YOU LIKE TO ASK IF YOU WANT TO KNOW MORE ABOUT ldquoMONALISArdquo

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

EXERCISE for next week

1 Individually find ONE person that can be your design role model

2 How do you see yourself in them3 What makes them a great or worthy to be

your role model

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

3rd Meeting

BRIDGING amp EVALUATION

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

CURIOSITY exercise

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

INSPIRATIONAL session Designers can change the world

DO YOU BELIEVE IT HAVE YOU FOUND A WORTHY ROLE MODEL

MY ROLE MODEL

JESUS CHRIST

ASSIGNMENT 1 DESIGN Role Model

1 Individually create 2 Powerpoint slides to explain your Design role model

2 In groups of three combine the Powerpoint into one discuss and choose the best role model

3 Present your design role model in 2 minutes4 Explain IN YOUR OWN WORDS amp OPINION

how do you define an ldquodesignerrdquoSubmit by email before hellip

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 44: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

aesthetic theories

I believe art should fit for a function

then it will be beautiful

I think we could agree on that

Plato

Bauhaus (20th Century German)economy of form truth to materials and form follows function

1 Artist created a beautiful thing by combining a representation of something REAL and a conceptual IDEAL

COPYING REALITY(realism) amp IDEAL --gt Raphael

In order to paint beautiful woman I

should have to see many beautiful woman but

since there are so few beautiful woman and so

few sound judges I make use of a certain

idea that comes into my mind

Galetea by Raphael (1483-1520)

aesthetic theories

2 Different cultures around the world explain the nature of their art in their own ways

ie YORUBAN AESTHETICS

aesthetic theories

bull twins share the same soulbull twins are Gods giftbull Art is an imitation of humans in a

moderate way too realistic or too abstract would not be an art

bull Moderate visual appearance represents how humans should behave (cool composure even with certain detachment) --gt no depiction of emotions or violence

bull symmetry amp elongated

PERCEPTUAL artist CONCEPTUAL artist

(what the eyes see) (imagination)

aesthetic theories according to Psychological theory

VsXampTheories of the artist as an outsider

AVANT GARDE artist

OUTSIDER artist

FOLK artist

Artist are like prophets who operate ahead of their times

Self-taught artists who work apart from the art establishment

Artists who produce traditional arts and crafts that are passed down within a minority culture

popular theories of aesthetics

REALISM Art is the same as reality the more it resembles reality the better

TitianVenus of Urbino 1538realism (renaissance)

love

popular theories of aesthetics

REALISM in 19th Art is the same as reality but reality that comes from everyday life

Edouard ManetOlympia 1863Realism

SEX

popular theories of aesthetics

REALISM in 20th Art is the same as reality but reality that comes from everyday life

Yasumasu MorimuraPortrait-Twins 1988Realism

Slavery amp prostitution to

the western culture

popular theories of aesthetics

PHOTO REALISM Art is the same as reality

David Jon KassanApproaching NoiseSuper realismphoto realism

popular theories of aesthetics

Art can not be uglyPRETTINESS

ReutersCorbis911 NEVER FORGET

--gt Art should reflect life in all its richness

aesthetic theories based on the functions of art

ART FOR ARTS SAKERELIGION

MORALITY

Art has no function but to serve as art itself

Art instructs inspires makes the invisible visible

Art provides models for behavior (Aristotle)Art inspires by its good style (Plato)

which one is which

aesthetic theories based on comparison between the art

FINE ART

APPLIED ART

Art until some extent has no function but to serve as art itself

Art serve a function

Zaha HadidAndy

Warhol

aesthetic theories based on symbolic communication theory

SEMIOTICS

SYMBOLIC COMMUNICATIONS

INSTITUTIONAL

Art communicates by visual signs between artist and viewer

The art world tells us when to experience art

Art communicates using symbols that not everyone could understand

Frida Kahlo

Marcel Duschamps Fountain

what is the difference between Aesthetics amp TasteAesthetics is the philosophical notion of beauty Taste is a result of education and awareness of elite cultural values therefore taste can be learned Taste varies according to class cultural background and education According to Kant beauty is objective and universal thus certain things are beautiful to everyone

The contemporary view of beauty is not based on innate qualities but rather on cultural specifics and individual interpretations

Aesthetic judgmentAccording to Alexander Baumgarten we all make aesthetic judgment as we see certain artworks as superior o others Reason applied to art will give us truly aesthetic understanding

Critique of judgmentAccording to Kant there is no scientific rule for determining what beauty is The perception of beauty-that is the judgment of beauty-involves the eye the mind and the perception of the beholder (imagination and understanding)

Break 5 minutes

lets learn from Leonardo Da Vinci

Being CREATIVE is

what does it mean

Is it good or bad

who is an artist

CURIOSITY

BEING

CURIOS

THE RIGHT ANSWER

The RIGHTQUESTION

WHAT KIND OF QUESTIONS WOULD YOU LIKE TO ASK IF YOU WANT TO KNOW MORE ABOUT ldquoMONALISArdquo

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

EXERCISE for next week

1 Individually find ONE person that can be your design role model

2 How do you see yourself in them3 What makes them a great or worthy to be

your role model

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

3rd Meeting

BRIDGING amp EVALUATION

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

CURIOSITY exercise

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

INSPIRATIONAL session Designers can change the world

DO YOU BELIEVE IT HAVE YOU FOUND A WORTHY ROLE MODEL

MY ROLE MODEL

JESUS CHRIST

ASSIGNMENT 1 DESIGN Role Model

1 Individually create 2 Powerpoint slides to explain your Design role model

2 In groups of three combine the Powerpoint into one discuss and choose the best role model

3 Present your design role model in 2 minutes4 Explain IN YOUR OWN WORDS amp OPINION

how do you define an ldquodesignerrdquoSubmit by email before hellip

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 45: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

1 Artist created a beautiful thing by combining a representation of something REAL and a conceptual IDEAL

COPYING REALITY(realism) amp IDEAL --gt Raphael

In order to paint beautiful woman I

should have to see many beautiful woman but

since there are so few beautiful woman and so

few sound judges I make use of a certain

idea that comes into my mind

Galetea by Raphael (1483-1520)

aesthetic theories

2 Different cultures around the world explain the nature of their art in their own ways

ie YORUBAN AESTHETICS

aesthetic theories

bull twins share the same soulbull twins are Gods giftbull Art is an imitation of humans in a

moderate way too realistic or too abstract would not be an art

bull Moderate visual appearance represents how humans should behave (cool composure even with certain detachment) --gt no depiction of emotions or violence

bull symmetry amp elongated

PERCEPTUAL artist CONCEPTUAL artist

(what the eyes see) (imagination)

aesthetic theories according to Psychological theory

VsXampTheories of the artist as an outsider

AVANT GARDE artist

OUTSIDER artist

FOLK artist

Artist are like prophets who operate ahead of their times

Self-taught artists who work apart from the art establishment

Artists who produce traditional arts and crafts that are passed down within a minority culture

popular theories of aesthetics

REALISM Art is the same as reality the more it resembles reality the better

TitianVenus of Urbino 1538realism (renaissance)

love

popular theories of aesthetics

REALISM in 19th Art is the same as reality but reality that comes from everyday life

Edouard ManetOlympia 1863Realism

SEX

popular theories of aesthetics

REALISM in 20th Art is the same as reality but reality that comes from everyday life

Yasumasu MorimuraPortrait-Twins 1988Realism

Slavery amp prostitution to

the western culture

popular theories of aesthetics

PHOTO REALISM Art is the same as reality

David Jon KassanApproaching NoiseSuper realismphoto realism

popular theories of aesthetics

Art can not be uglyPRETTINESS

ReutersCorbis911 NEVER FORGET

--gt Art should reflect life in all its richness

aesthetic theories based on the functions of art

ART FOR ARTS SAKERELIGION

MORALITY

Art has no function but to serve as art itself

Art instructs inspires makes the invisible visible

Art provides models for behavior (Aristotle)Art inspires by its good style (Plato)

which one is which

aesthetic theories based on comparison between the art

FINE ART

APPLIED ART

Art until some extent has no function but to serve as art itself

Art serve a function

Zaha HadidAndy

Warhol

aesthetic theories based on symbolic communication theory

SEMIOTICS

SYMBOLIC COMMUNICATIONS

INSTITUTIONAL

Art communicates by visual signs between artist and viewer

The art world tells us when to experience art

Art communicates using symbols that not everyone could understand

Frida Kahlo

Marcel Duschamps Fountain

what is the difference between Aesthetics amp TasteAesthetics is the philosophical notion of beauty Taste is a result of education and awareness of elite cultural values therefore taste can be learned Taste varies according to class cultural background and education According to Kant beauty is objective and universal thus certain things are beautiful to everyone

The contemporary view of beauty is not based on innate qualities but rather on cultural specifics and individual interpretations

Aesthetic judgmentAccording to Alexander Baumgarten we all make aesthetic judgment as we see certain artworks as superior o others Reason applied to art will give us truly aesthetic understanding

Critique of judgmentAccording to Kant there is no scientific rule for determining what beauty is The perception of beauty-that is the judgment of beauty-involves the eye the mind and the perception of the beholder (imagination and understanding)

Break 5 minutes

lets learn from Leonardo Da Vinci

Being CREATIVE is

what does it mean

Is it good or bad

who is an artist

CURIOSITY

BEING

CURIOS

THE RIGHT ANSWER

The RIGHTQUESTION

WHAT KIND OF QUESTIONS WOULD YOU LIKE TO ASK IF YOU WANT TO KNOW MORE ABOUT ldquoMONALISArdquo

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

EXERCISE for next week

1 Individually find ONE person that can be your design role model

2 How do you see yourself in them3 What makes them a great or worthy to be

your role model

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

3rd Meeting

BRIDGING amp EVALUATION

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

CURIOSITY exercise

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

INSPIRATIONAL session Designers can change the world

DO YOU BELIEVE IT HAVE YOU FOUND A WORTHY ROLE MODEL

MY ROLE MODEL

JESUS CHRIST

ASSIGNMENT 1 DESIGN Role Model

1 Individually create 2 Powerpoint slides to explain your Design role model

2 In groups of three combine the Powerpoint into one discuss and choose the best role model

3 Present your design role model in 2 minutes4 Explain IN YOUR OWN WORDS amp OPINION

how do you define an ldquodesignerrdquoSubmit by email before hellip

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 46: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

2 Different cultures around the world explain the nature of their art in their own ways

ie YORUBAN AESTHETICS

aesthetic theories

bull twins share the same soulbull twins are Gods giftbull Art is an imitation of humans in a

moderate way too realistic or too abstract would not be an art

bull Moderate visual appearance represents how humans should behave (cool composure even with certain detachment) --gt no depiction of emotions or violence

bull symmetry amp elongated

PERCEPTUAL artist CONCEPTUAL artist

(what the eyes see) (imagination)

aesthetic theories according to Psychological theory

VsXampTheories of the artist as an outsider

AVANT GARDE artist

OUTSIDER artist

FOLK artist

Artist are like prophets who operate ahead of their times

Self-taught artists who work apart from the art establishment

Artists who produce traditional arts and crafts that are passed down within a minority culture

popular theories of aesthetics

REALISM Art is the same as reality the more it resembles reality the better

TitianVenus of Urbino 1538realism (renaissance)

love

popular theories of aesthetics

REALISM in 19th Art is the same as reality but reality that comes from everyday life

Edouard ManetOlympia 1863Realism

SEX

popular theories of aesthetics

REALISM in 20th Art is the same as reality but reality that comes from everyday life

Yasumasu MorimuraPortrait-Twins 1988Realism

Slavery amp prostitution to

the western culture

popular theories of aesthetics

PHOTO REALISM Art is the same as reality

David Jon KassanApproaching NoiseSuper realismphoto realism

popular theories of aesthetics

Art can not be uglyPRETTINESS

ReutersCorbis911 NEVER FORGET

--gt Art should reflect life in all its richness

aesthetic theories based on the functions of art

ART FOR ARTS SAKERELIGION

MORALITY

Art has no function but to serve as art itself

Art instructs inspires makes the invisible visible

Art provides models for behavior (Aristotle)Art inspires by its good style (Plato)

which one is which

aesthetic theories based on comparison between the art

FINE ART

APPLIED ART

Art until some extent has no function but to serve as art itself

Art serve a function

Zaha HadidAndy

Warhol

aesthetic theories based on symbolic communication theory

SEMIOTICS

SYMBOLIC COMMUNICATIONS

INSTITUTIONAL

Art communicates by visual signs between artist and viewer

The art world tells us when to experience art

Art communicates using symbols that not everyone could understand

Frida Kahlo

Marcel Duschamps Fountain

what is the difference between Aesthetics amp TasteAesthetics is the philosophical notion of beauty Taste is a result of education and awareness of elite cultural values therefore taste can be learned Taste varies according to class cultural background and education According to Kant beauty is objective and universal thus certain things are beautiful to everyone

The contemporary view of beauty is not based on innate qualities but rather on cultural specifics and individual interpretations

Aesthetic judgmentAccording to Alexander Baumgarten we all make aesthetic judgment as we see certain artworks as superior o others Reason applied to art will give us truly aesthetic understanding

Critique of judgmentAccording to Kant there is no scientific rule for determining what beauty is The perception of beauty-that is the judgment of beauty-involves the eye the mind and the perception of the beholder (imagination and understanding)

Break 5 minutes

lets learn from Leonardo Da Vinci

Being CREATIVE is

what does it mean

Is it good or bad

who is an artist

CURIOSITY

BEING

CURIOS

THE RIGHT ANSWER

The RIGHTQUESTION

WHAT KIND OF QUESTIONS WOULD YOU LIKE TO ASK IF YOU WANT TO KNOW MORE ABOUT ldquoMONALISArdquo

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

EXERCISE for next week

1 Individually find ONE person that can be your design role model

2 How do you see yourself in them3 What makes them a great or worthy to be

your role model

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

3rd Meeting

BRIDGING amp EVALUATION

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

CURIOSITY exercise

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

INSPIRATIONAL session Designers can change the world

DO YOU BELIEVE IT HAVE YOU FOUND A WORTHY ROLE MODEL

MY ROLE MODEL

JESUS CHRIST

ASSIGNMENT 1 DESIGN Role Model

1 Individually create 2 Powerpoint slides to explain your Design role model

2 In groups of three combine the Powerpoint into one discuss and choose the best role model

3 Present your design role model in 2 minutes4 Explain IN YOUR OWN WORDS amp OPINION

how do you define an ldquodesignerrdquoSubmit by email before hellip

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 47: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

PERCEPTUAL artist CONCEPTUAL artist

(what the eyes see) (imagination)

aesthetic theories according to Psychological theory

VsXampTheories of the artist as an outsider

AVANT GARDE artist

OUTSIDER artist

FOLK artist

Artist are like prophets who operate ahead of their times

Self-taught artists who work apart from the art establishment

Artists who produce traditional arts and crafts that are passed down within a minority culture

popular theories of aesthetics

REALISM Art is the same as reality the more it resembles reality the better

TitianVenus of Urbino 1538realism (renaissance)

love

popular theories of aesthetics

REALISM in 19th Art is the same as reality but reality that comes from everyday life

Edouard ManetOlympia 1863Realism

SEX

popular theories of aesthetics

REALISM in 20th Art is the same as reality but reality that comes from everyday life

Yasumasu MorimuraPortrait-Twins 1988Realism

Slavery amp prostitution to

the western culture

popular theories of aesthetics

PHOTO REALISM Art is the same as reality

David Jon KassanApproaching NoiseSuper realismphoto realism

popular theories of aesthetics

Art can not be uglyPRETTINESS

ReutersCorbis911 NEVER FORGET

--gt Art should reflect life in all its richness

aesthetic theories based on the functions of art

ART FOR ARTS SAKERELIGION

MORALITY

Art has no function but to serve as art itself

Art instructs inspires makes the invisible visible

Art provides models for behavior (Aristotle)Art inspires by its good style (Plato)

which one is which

aesthetic theories based on comparison between the art

FINE ART

APPLIED ART

Art until some extent has no function but to serve as art itself

Art serve a function

Zaha HadidAndy

Warhol

aesthetic theories based on symbolic communication theory

SEMIOTICS

SYMBOLIC COMMUNICATIONS

INSTITUTIONAL

Art communicates by visual signs between artist and viewer

The art world tells us when to experience art

Art communicates using symbols that not everyone could understand

Frida Kahlo

Marcel Duschamps Fountain

what is the difference between Aesthetics amp TasteAesthetics is the philosophical notion of beauty Taste is a result of education and awareness of elite cultural values therefore taste can be learned Taste varies according to class cultural background and education According to Kant beauty is objective and universal thus certain things are beautiful to everyone

The contemporary view of beauty is not based on innate qualities but rather on cultural specifics and individual interpretations

Aesthetic judgmentAccording to Alexander Baumgarten we all make aesthetic judgment as we see certain artworks as superior o others Reason applied to art will give us truly aesthetic understanding

Critique of judgmentAccording to Kant there is no scientific rule for determining what beauty is The perception of beauty-that is the judgment of beauty-involves the eye the mind and the perception of the beholder (imagination and understanding)

Break 5 minutes

lets learn from Leonardo Da Vinci

Being CREATIVE is

what does it mean

Is it good or bad

who is an artist

CURIOSITY

BEING

CURIOS

THE RIGHT ANSWER

The RIGHTQUESTION

WHAT KIND OF QUESTIONS WOULD YOU LIKE TO ASK IF YOU WANT TO KNOW MORE ABOUT ldquoMONALISArdquo

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

EXERCISE for next week

1 Individually find ONE person that can be your design role model

2 How do you see yourself in them3 What makes them a great or worthy to be

your role model

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

3rd Meeting

BRIDGING amp EVALUATION

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

CURIOSITY exercise

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

INSPIRATIONAL session Designers can change the world

DO YOU BELIEVE IT HAVE YOU FOUND A WORTHY ROLE MODEL

MY ROLE MODEL

JESUS CHRIST

ASSIGNMENT 1 DESIGN Role Model

1 Individually create 2 Powerpoint slides to explain your Design role model

2 In groups of three combine the Powerpoint into one discuss and choose the best role model

3 Present your design role model in 2 minutes4 Explain IN YOUR OWN WORDS amp OPINION

how do you define an ldquodesignerrdquoSubmit by email before hellip

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 48: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

popular theories of aesthetics

REALISM Art is the same as reality the more it resembles reality the better

TitianVenus of Urbino 1538realism (renaissance)

love

popular theories of aesthetics

REALISM in 19th Art is the same as reality but reality that comes from everyday life

Edouard ManetOlympia 1863Realism

SEX

popular theories of aesthetics

REALISM in 20th Art is the same as reality but reality that comes from everyday life

Yasumasu MorimuraPortrait-Twins 1988Realism

Slavery amp prostitution to

the western culture

popular theories of aesthetics

PHOTO REALISM Art is the same as reality

David Jon KassanApproaching NoiseSuper realismphoto realism

popular theories of aesthetics

Art can not be uglyPRETTINESS

ReutersCorbis911 NEVER FORGET

--gt Art should reflect life in all its richness

aesthetic theories based on the functions of art

ART FOR ARTS SAKERELIGION

MORALITY

Art has no function but to serve as art itself

Art instructs inspires makes the invisible visible

Art provides models for behavior (Aristotle)Art inspires by its good style (Plato)

which one is which

aesthetic theories based on comparison between the art

FINE ART

APPLIED ART

Art until some extent has no function but to serve as art itself

Art serve a function

Zaha HadidAndy

Warhol

aesthetic theories based on symbolic communication theory

SEMIOTICS

SYMBOLIC COMMUNICATIONS

INSTITUTIONAL

Art communicates by visual signs between artist and viewer

The art world tells us when to experience art

Art communicates using symbols that not everyone could understand

Frida Kahlo

Marcel Duschamps Fountain

what is the difference between Aesthetics amp TasteAesthetics is the philosophical notion of beauty Taste is a result of education and awareness of elite cultural values therefore taste can be learned Taste varies according to class cultural background and education According to Kant beauty is objective and universal thus certain things are beautiful to everyone

The contemporary view of beauty is not based on innate qualities but rather on cultural specifics and individual interpretations

Aesthetic judgmentAccording to Alexander Baumgarten we all make aesthetic judgment as we see certain artworks as superior o others Reason applied to art will give us truly aesthetic understanding

Critique of judgmentAccording to Kant there is no scientific rule for determining what beauty is The perception of beauty-that is the judgment of beauty-involves the eye the mind and the perception of the beholder (imagination and understanding)

Break 5 minutes

lets learn from Leonardo Da Vinci

Being CREATIVE is

what does it mean

Is it good or bad

who is an artist

CURIOSITY

BEING

CURIOS

THE RIGHT ANSWER

The RIGHTQUESTION

WHAT KIND OF QUESTIONS WOULD YOU LIKE TO ASK IF YOU WANT TO KNOW MORE ABOUT ldquoMONALISArdquo

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

EXERCISE for next week

1 Individually find ONE person that can be your design role model

2 How do you see yourself in them3 What makes them a great or worthy to be

your role model

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

3rd Meeting

BRIDGING amp EVALUATION

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

CURIOSITY exercise

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

INSPIRATIONAL session Designers can change the world

DO YOU BELIEVE IT HAVE YOU FOUND A WORTHY ROLE MODEL

MY ROLE MODEL

JESUS CHRIST

ASSIGNMENT 1 DESIGN Role Model

1 Individually create 2 Powerpoint slides to explain your Design role model

2 In groups of three combine the Powerpoint into one discuss and choose the best role model

3 Present your design role model in 2 minutes4 Explain IN YOUR OWN WORDS amp OPINION

how do you define an ldquodesignerrdquoSubmit by email before hellip

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 49: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

popular theories of aesthetics

REALISM in 19th Art is the same as reality but reality that comes from everyday life

Edouard ManetOlympia 1863Realism

SEX

popular theories of aesthetics

REALISM in 20th Art is the same as reality but reality that comes from everyday life

Yasumasu MorimuraPortrait-Twins 1988Realism

Slavery amp prostitution to

the western culture

popular theories of aesthetics

PHOTO REALISM Art is the same as reality

David Jon KassanApproaching NoiseSuper realismphoto realism

popular theories of aesthetics

Art can not be uglyPRETTINESS

ReutersCorbis911 NEVER FORGET

--gt Art should reflect life in all its richness

aesthetic theories based on the functions of art

ART FOR ARTS SAKERELIGION

MORALITY

Art has no function but to serve as art itself

Art instructs inspires makes the invisible visible

Art provides models for behavior (Aristotle)Art inspires by its good style (Plato)

which one is which

aesthetic theories based on comparison between the art

FINE ART

APPLIED ART

Art until some extent has no function but to serve as art itself

Art serve a function

Zaha HadidAndy

Warhol

aesthetic theories based on symbolic communication theory

SEMIOTICS

SYMBOLIC COMMUNICATIONS

INSTITUTIONAL

Art communicates by visual signs between artist and viewer

The art world tells us when to experience art

Art communicates using symbols that not everyone could understand

Frida Kahlo

Marcel Duschamps Fountain

what is the difference between Aesthetics amp TasteAesthetics is the philosophical notion of beauty Taste is a result of education and awareness of elite cultural values therefore taste can be learned Taste varies according to class cultural background and education According to Kant beauty is objective and universal thus certain things are beautiful to everyone

The contemporary view of beauty is not based on innate qualities but rather on cultural specifics and individual interpretations

Aesthetic judgmentAccording to Alexander Baumgarten we all make aesthetic judgment as we see certain artworks as superior o others Reason applied to art will give us truly aesthetic understanding

Critique of judgmentAccording to Kant there is no scientific rule for determining what beauty is The perception of beauty-that is the judgment of beauty-involves the eye the mind and the perception of the beholder (imagination and understanding)

Break 5 minutes

lets learn from Leonardo Da Vinci

Being CREATIVE is

what does it mean

Is it good or bad

who is an artist

CURIOSITY

BEING

CURIOS

THE RIGHT ANSWER

The RIGHTQUESTION

WHAT KIND OF QUESTIONS WOULD YOU LIKE TO ASK IF YOU WANT TO KNOW MORE ABOUT ldquoMONALISArdquo

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

EXERCISE for next week

1 Individually find ONE person that can be your design role model

2 How do you see yourself in them3 What makes them a great or worthy to be

your role model

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

3rd Meeting

BRIDGING amp EVALUATION

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

CURIOSITY exercise

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

INSPIRATIONAL session Designers can change the world

DO YOU BELIEVE IT HAVE YOU FOUND A WORTHY ROLE MODEL

MY ROLE MODEL

JESUS CHRIST

ASSIGNMENT 1 DESIGN Role Model

1 Individually create 2 Powerpoint slides to explain your Design role model

2 In groups of three combine the Powerpoint into one discuss and choose the best role model

3 Present your design role model in 2 minutes4 Explain IN YOUR OWN WORDS amp OPINION

how do you define an ldquodesignerrdquoSubmit by email before hellip

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 50: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

popular theories of aesthetics

REALISM in 20th Art is the same as reality but reality that comes from everyday life

Yasumasu MorimuraPortrait-Twins 1988Realism

Slavery amp prostitution to

the western culture

popular theories of aesthetics

PHOTO REALISM Art is the same as reality

David Jon KassanApproaching NoiseSuper realismphoto realism

popular theories of aesthetics

Art can not be uglyPRETTINESS

ReutersCorbis911 NEVER FORGET

--gt Art should reflect life in all its richness

aesthetic theories based on the functions of art

ART FOR ARTS SAKERELIGION

MORALITY

Art has no function but to serve as art itself

Art instructs inspires makes the invisible visible

Art provides models for behavior (Aristotle)Art inspires by its good style (Plato)

which one is which

aesthetic theories based on comparison between the art

FINE ART

APPLIED ART

Art until some extent has no function but to serve as art itself

Art serve a function

Zaha HadidAndy

Warhol

aesthetic theories based on symbolic communication theory

SEMIOTICS

SYMBOLIC COMMUNICATIONS

INSTITUTIONAL

Art communicates by visual signs between artist and viewer

The art world tells us when to experience art

Art communicates using symbols that not everyone could understand

Frida Kahlo

Marcel Duschamps Fountain

what is the difference between Aesthetics amp TasteAesthetics is the philosophical notion of beauty Taste is a result of education and awareness of elite cultural values therefore taste can be learned Taste varies according to class cultural background and education According to Kant beauty is objective and universal thus certain things are beautiful to everyone

The contemporary view of beauty is not based on innate qualities but rather on cultural specifics and individual interpretations

Aesthetic judgmentAccording to Alexander Baumgarten we all make aesthetic judgment as we see certain artworks as superior o others Reason applied to art will give us truly aesthetic understanding

Critique of judgmentAccording to Kant there is no scientific rule for determining what beauty is The perception of beauty-that is the judgment of beauty-involves the eye the mind and the perception of the beholder (imagination and understanding)

Break 5 minutes

lets learn from Leonardo Da Vinci

Being CREATIVE is

what does it mean

Is it good or bad

who is an artist

CURIOSITY

BEING

CURIOS

THE RIGHT ANSWER

The RIGHTQUESTION

WHAT KIND OF QUESTIONS WOULD YOU LIKE TO ASK IF YOU WANT TO KNOW MORE ABOUT ldquoMONALISArdquo

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

EXERCISE for next week

1 Individually find ONE person that can be your design role model

2 How do you see yourself in them3 What makes them a great or worthy to be

your role model

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

3rd Meeting

BRIDGING amp EVALUATION

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

CURIOSITY exercise

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

INSPIRATIONAL session Designers can change the world

DO YOU BELIEVE IT HAVE YOU FOUND A WORTHY ROLE MODEL

MY ROLE MODEL

JESUS CHRIST

ASSIGNMENT 1 DESIGN Role Model

1 Individually create 2 Powerpoint slides to explain your Design role model

2 In groups of three combine the Powerpoint into one discuss and choose the best role model

3 Present your design role model in 2 minutes4 Explain IN YOUR OWN WORDS amp OPINION

how do you define an ldquodesignerrdquoSubmit by email before hellip

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 51: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

popular theories of aesthetics

PHOTO REALISM Art is the same as reality

David Jon KassanApproaching NoiseSuper realismphoto realism

popular theories of aesthetics

Art can not be uglyPRETTINESS

ReutersCorbis911 NEVER FORGET

--gt Art should reflect life in all its richness

aesthetic theories based on the functions of art

ART FOR ARTS SAKERELIGION

MORALITY

Art has no function but to serve as art itself

Art instructs inspires makes the invisible visible

Art provides models for behavior (Aristotle)Art inspires by its good style (Plato)

which one is which

aesthetic theories based on comparison between the art

FINE ART

APPLIED ART

Art until some extent has no function but to serve as art itself

Art serve a function

Zaha HadidAndy

Warhol

aesthetic theories based on symbolic communication theory

SEMIOTICS

SYMBOLIC COMMUNICATIONS

INSTITUTIONAL

Art communicates by visual signs between artist and viewer

The art world tells us when to experience art

Art communicates using symbols that not everyone could understand

Frida Kahlo

Marcel Duschamps Fountain

what is the difference between Aesthetics amp TasteAesthetics is the philosophical notion of beauty Taste is a result of education and awareness of elite cultural values therefore taste can be learned Taste varies according to class cultural background and education According to Kant beauty is objective and universal thus certain things are beautiful to everyone

The contemporary view of beauty is not based on innate qualities but rather on cultural specifics and individual interpretations

Aesthetic judgmentAccording to Alexander Baumgarten we all make aesthetic judgment as we see certain artworks as superior o others Reason applied to art will give us truly aesthetic understanding

Critique of judgmentAccording to Kant there is no scientific rule for determining what beauty is The perception of beauty-that is the judgment of beauty-involves the eye the mind and the perception of the beholder (imagination and understanding)

Break 5 minutes

lets learn from Leonardo Da Vinci

Being CREATIVE is

what does it mean

Is it good or bad

who is an artist

CURIOSITY

BEING

CURIOS

THE RIGHT ANSWER

The RIGHTQUESTION

WHAT KIND OF QUESTIONS WOULD YOU LIKE TO ASK IF YOU WANT TO KNOW MORE ABOUT ldquoMONALISArdquo

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

EXERCISE for next week

1 Individually find ONE person that can be your design role model

2 How do you see yourself in them3 What makes them a great or worthy to be

your role model

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

3rd Meeting

BRIDGING amp EVALUATION

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

CURIOSITY exercise

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

INSPIRATIONAL session Designers can change the world

DO YOU BELIEVE IT HAVE YOU FOUND A WORTHY ROLE MODEL

MY ROLE MODEL

JESUS CHRIST

ASSIGNMENT 1 DESIGN Role Model

1 Individually create 2 Powerpoint slides to explain your Design role model

2 In groups of three combine the Powerpoint into one discuss and choose the best role model

3 Present your design role model in 2 minutes4 Explain IN YOUR OWN WORDS amp OPINION

how do you define an ldquodesignerrdquoSubmit by email before hellip

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 52: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

popular theories of aesthetics

Art can not be uglyPRETTINESS

ReutersCorbis911 NEVER FORGET

--gt Art should reflect life in all its richness

aesthetic theories based on the functions of art

ART FOR ARTS SAKERELIGION

MORALITY

Art has no function but to serve as art itself

Art instructs inspires makes the invisible visible

Art provides models for behavior (Aristotle)Art inspires by its good style (Plato)

which one is which

aesthetic theories based on comparison between the art

FINE ART

APPLIED ART

Art until some extent has no function but to serve as art itself

Art serve a function

Zaha HadidAndy

Warhol

aesthetic theories based on symbolic communication theory

SEMIOTICS

SYMBOLIC COMMUNICATIONS

INSTITUTIONAL

Art communicates by visual signs between artist and viewer

The art world tells us when to experience art

Art communicates using symbols that not everyone could understand

Frida Kahlo

Marcel Duschamps Fountain

what is the difference between Aesthetics amp TasteAesthetics is the philosophical notion of beauty Taste is a result of education and awareness of elite cultural values therefore taste can be learned Taste varies according to class cultural background and education According to Kant beauty is objective and universal thus certain things are beautiful to everyone

The contemporary view of beauty is not based on innate qualities but rather on cultural specifics and individual interpretations

Aesthetic judgmentAccording to Alexander Baumgarten we all make aesthetic judgment as we see certain artworks as superior o others Reason applied to art will give us truly aesthetic understanding

Critique of judgmentAccording to Kant there is no scientific rule for determining what beauty is The perception of beauty-that is the judgment of beauty-involves the eye the mind and the perception of the beholder (imagination and understanding)

Break 5 minutes

lets learn from Leonardo Da Vinci

Being CREATIVE is

what does it mean

Is it good or bad

who is an artist

CURIOSITY

BEING

CURIOS

THE RIGHT ANSWER

The RIGHTQUESTION

WHAT KIND OF QUESTIONS WOULD YOU LIKE TO ASK IF YOU WANT TO KNOW MORE ABOUT ldquoMONALISArdquo

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

EXERCISE for next week

1 Individually find ONE person that can be your design role model

2 How do you see yourself in them3 What makes them a great or worthy to be

your role model

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

3rd Meeting

BRIDGING amp EVALUATION

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

CURIOSITY exercise

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

INSPIRATIONAL session Designers can change the world

DO YOU BELIEVE IT HAVE YOU FOUND A WORTHY ROLE MODEL

MY ROLE MODEL

JESUS CHRIST

ASSIGNMENT 1 DESIGN Role Model

1 Individually create 2 Powerpoint slides to explain your Design role model

2 In groups of three combine the Powerpoint into one discuss and choose the best role model

3 Present your design role model in 2 minutes4 Explain IN YOUR OWN WORDS amp OPINION

how do you define an ldquodesignerrdquoSubmit by email before hellip

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 53: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

aesthetic theories based on the functions of art

ART FOR ARTS SAKERELIGION

MORALITY

Art has no function but to serve as art itself

Art instructs inspires makes the invisible visible

Art provides models for behavior (Aristotle)Art inspires by its good style (Plato)

which one is which

aesthetic theories based on comparison between the art

FINE ART

APPLIED ART

Art until some extent has no function but to serve as art itself

Art serve a function

Zaha HadidAndy

Warhol

aesthetic theories based on symbolic communication theory

SEMIOTICS

SYMBOLIC COMMUNICATIONS

INSTITUTIONAL

Art communicates by visual signs between artist and viewer

The art world tells us when to experience art

Art communicates using symbols that not everyone could understand

Frida Kahlo

Marcel Duschamps Fountain

what is the difference between Aesthetics amp TasteAesthetics is the philosophical notion of beauty Taste is a result of education and awareness of elite cultural values therefore taste can be learned Taste varies according to class cultural background and education According to Kant beauty is objective and universal thus certain things are beautiful to everyone

The contemporary view of beauty is not based on innate qualities but rather on cultural specifics and individual interpretations

Aesthetic judgmentAccording to Alexander Baumgarten we all make aesthetic judgment as we see certain artworks as superior o others Reason applied to art will give us truly aesthetic understanding

Critique of judgmentAccording to Kant there is no scientific rule for determining what beauty is The perception of beauty-that is the judgment of beauty-involves the eye the mind and the perception of the beholder (imagination and understanding)

Break 5 minutes

lets learn from Leonardo Da Vinci

Being CREATIVE is

what does it mean

Is it good or bad

who is an artist

CURIOSITY

BEING

CURIOS

THE RIGHT ANSWER

The RIGHTQUESTION

WHAT KIND OF QUESTIONS WOULD YOU LIKE TO ASK IF YOU WANT TO KNOW MORE ABOUT ldquoMONALISArdquo

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

EXERCISE for next week

1 Individually find ONE person that can be your design role model

2 How do you see yourself in them3 What makes them a great or worthy to be

your role model

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

3rd Meeting

BRIDGING amp EVALUATION

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

CURIOSITY exercise

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

INSPIRATIONAL session Designers can change the world

DO YOU BELIEVE IT HAVE YOU FOUND A WORTHY ROLE MODEL

MY ROLE MODEL

JESUS CHRIST

ASSIGNMENT 1 DESIGN Role Model

1 Individually create 2 Powerpoint slides to explain your Design role model

2 In groups of three combine the Powerpoint into one discuss and choose the best role model

3 Present your design role model in 2 minutes4 Explain IN YOUR OWN WORDS amp OPINION

how do you define an ldquodesignerrdquoSubmit by email before hellip

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 54: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

aesthetic theories based on comparison between the art

FINE ART

APPLIED ART

Art until some extent has no function but to serve as art itself

Art serve a function

Zaha HadidAndy

Warhol

aesthetic theories based on symbolic communication theory

SEMIOTICS

SYMBOLIC COMMUNICATIONS

INSTITUTIONAL

Art communicates by visual signs between artist and viewer

The art world tells us when to experience art

Art communicates using symbols that not everyone could understand

Frida Kahlo

Marcel Duschamps Fountain

what is the difference between Aesthetics amp TasteAesthetics is the philosophical notion of beauty Taste is a result of education and awareness of elite cultural values therefore taste can be learned Taste varies according to class cultural background and education According to Kant beauty is objective and universal thus certain things are beautiful to everyone

The contemporary view of beauty is not based on innate qualities but rather on cultural specifics and individual interpretations

Aesthetic judgmentAccording to Alexander Baumgarten we all make aesthetic judgment as we see certain artworks as superior o others Reason applied to art will give us truly aesthetic understanding

Critique of judgmentAccording to Kant there is no scientific rule for determining what beauty is The perception of beauty-that is the judgment of beauty-involves the eye the mind and the perception of the beholder (imagination and understanding)

Break 5 minutes

lets learn from Leonardo Da Vinci

Being CREATIVE is

what does it mean

Is it good or bad

who is an artist

CURIOSITY

BEING

CURIOS

THE RIGHT ANSWER

The RIGHTQUESTION

WHAT KIND OF QUESTIONS WOULD YOU LIKE TO ASK IF YOU WANT TO KNOW MORE ABOUT ldquoMONALISArdquo

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

EXERCISE for next week

1 Individually find ONE person that can be your design role model

2 How do you see yourself in them3 What makes them a great or worthy to be

your role model

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

3rd Meeting

BRIDGING amp EVALUATION

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

CURIOSITY exercise

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

INSPIRATIONAL session Designers can change the world

DO YOU BELIEVE IT HAVE YOU FOUND A WORTHY ROLE MODEL

MY ROLE MODEL

JESUS CHRIST

ASSIGNMENT 1 DESIGN Role Model

1 Individually create 2 Powerpoint slides to explain your Design role model

2 In groups of three combine the Powerpoint into one discuss and choose the best role model

3 Present your design role model in 2 minutes4 Explain IN YOUR OWN WORDS amp OPINION

how do you define an ldquodesignerrdquoSubmit by email before hellip

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 55: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

aesthetic theories based on symbolic communication theory

SEMIOTICS

SYMBOLIC COMMUNICATIONS

INSTITUTIONAL

Art communicates by visual signs between artist and viewer

The art world tells us when to experience art

Art communicates using symbols that not everyone could understand

Frida Kahlo

Marcel Duschamps Fountain

what is the difference between Aesthetics amp TasteAesthetics is the philosophical notion of beauty Taste is a result of education and awareness of elite cultural values therefore taste can be learned Taste varies according to class cultural background and education According to Kant beauty is objective and universal thus certain things are beautiful to everyone

The contemporary view of beauty is not based on innate qualities but rather on cultural specifics and individual interpretations

Aesthetic judgmentAccording to Alexander Baumgarten we all make aesthetic judgment as we see certain artworks as superior o others Reason applied to art will give us truly aesthetic understanding

Critique of judgmentAccording to Kant there is no scientific rule for determining what beauty is The perception of beauty-that is the judgment of beauty-involves the eye the mind and the perception of the beholder (imagination and understanding)

Break 5 minutes

lets learn from Leonardo Da Vinci

Being CREATIVE is

what does it mean

Is it good or bad

who is an artist

CURIOSITY

BEING

CURIOS

THE RIGHT ANSWER

The RIGHTQUESTION

WHAT KIND OF QUESTIONS WOULD YOU LIKE TO ASK IF YOU WANT TO KNOW MORE ABOUT ldquoMONALISArdquo

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

EXERCISE for next week

1 Individually find ONE person that can be your design role model

2 How do you see yourself in them3 What makes them a great or worthy to be

your role model

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

3rd Meeting

BRIDGING amp EVALUATION

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

CURIOSITY exercise

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

INSPIRATIONAL session Designers can change the world

DO YOU BELIEVE IT HAVE YOU FOUND A WORTHY ROLE MODEL

MY ROLE MODEL

JESUS CHRIST

ASSIGNMENT 1 DESIGN Role Model

1 Individually create 2 Powerpoint slides to explain your Design role model

2 In groups of three combine the Powerpoint into one discuss and choose the best role model

3 Present your design role model in 2 minutes4 Explain IN YOUR OWN WORDS amp OPINION

how do you define an ldquodesignerrdquoSubmit by email before hellip

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 56: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

what is the difference between Aesthetics amp TasteAesthetics is the philosophical notion of beauty Taste is a result of education and awareness of elite cultural values therefore taste can be learned Taste varies according to class cultural background and education According to Kant beauty is objective and universal thus certain things are beautiful to everyone

The contemporary view of beauty is not based on innate qualities but rather on cultural specifics and individual interpretations

Aesthetic judgmentAccording to Alexander Baumgarten we all make aesthetic judgment as we see certain artworks as superior o others Reason applied to art will give us truly aesthetic understanding

Critique of judgmentAccording to Kant there is no scientific rule for determining what beauty is The perception of beauty-that is the judgment of beauty-involves the eye the mind and the perception of the beholder (imagination and understanding)

Break 5 minutes

lets learn from Leonardo Da Vinci

Being CREATIVE is

what does it mean

Is it good or bad

who is an artist

CURIOSITY

BEING

CURIOS

THE RIGHT ANSWER

The RIGHTQUESTION

WHAT KIND OF QUESTIONS WOULD YOU LIKE TO ASK IF YOU WANT TO KNOW MORE ABOUT ldquoMONALISArdquo

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

EXERCISE for next week

1 Individually find ONE person that can be your design role model

2 How do you see yourself in them3 What makes them a great or worthy to be

your role model

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

3rd Meeting

BRIDGING amp EVALUATION

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

CURIOSITY exercise

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

INSPIRATIONAL session Designers can change the world

DO YOU BELIEVE IT HAVE YOU FOUND A WORTHY ROLE MODEL

MY ROLE MODEL

JESUS CHRIST

ASSIGNMENT 1 DESIGN Role Model

1 Individually create 2 Powerpoint slides to explain your Design role model

2 In groups of three combine the Powerpoint into one discuss and choose the best role model

3 Present your design role model in 2 minutes4 Explain IN YOUR OWN WORDS amp OPINION

how do you define an ldquodesignerrdquoSubmit by email before hellip

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 57: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

Aesthetic judgmentAccording to Alexander Baumgarten we all make aesthetic judgment as we see certain artworks as superior o others Reason applied to art will give us truly aesthetic understanding

Critique of judgmentAccording to Kant there is no scientific rule for determining what beauty is The perception of beauty-that is the judgment of beauty-involves the eye the mind and the perception of the beholder (imagination and understanding)

Break 5 minutes

lets learn from Leonardo Da Vinci

Being CREATIVE is

what does it mean

Is it good or bad

who is an artist

CURIOSITY

BEING

CURIOS

THE RIGHT ANSWER

The RIGHTQUESTION

WHAT KIND OF QUESTIONS WOULD YOU LIKE TO ASK IF YOU WANT TO KNOW MORE ABOUT ldquoMONALISArdquo

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

EXERCISE for next week

1 Individually find ONE person that can be your design role model

2 How do you see yourself in them3 What makes them a great or worthy to be

your role model

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

3rd Meeting

BRIDGING amp EVALUATION

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

CURIOSITY exercise

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

INSPIRATIONAL session Designers can change the world

DO YOU BELIEVE IT HAVE YOU FOUND A WORTHY ROLE MODEL

MY ROLE MODEL

JESUS CHRIST

ASSIGNMENT 1 DESIGN Role Model

1 Individually create 2 Powerpoint slides to explain your Design role model

2 In groups of three combine the Powerpoint into one discuss and choose the best role model

3 Present your design role model in 2 minutes4 Explain IN YOUR OWN WORDS amp OPINION

how do you define an ldquodesignerrdquoSubmit by email before hellip

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 58: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

Break 5 minutes

lets learn from Leonardo Da Vinci

Being CREATIVE is

what does it mean

Is it good or bad

who is an artist

CURIOSITY

BEING

CURIOS

THE RIGHT ANSWER

The RIGHTQUESTION

WHAT KIND OF QUESTIONS WOULD YOU LIKE TO ASK IF YOU WANT TO KNOW MORE ABOUT ldquoMONALISArdquo

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

EXERCISE for next week

1 Individually find ONE person that can be your design role model

2 How do you see yourself in them3 What makes them a great or worthy to be

your role model

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

3rd Meeting

BRIDGING amp EVALUATION

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

CURIOSITY exercise

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

INSPIRATIONAL session Designers can change the world

DO YOU BELIEVE IT HAVE YOU FOUND A WORTHY ROLE MODEL

MY ROLE MODEL

JESUS CHRIST

ASSIGNMENT 1 DESIGN Role Model

1 Individually create 2 Powerpoint slides to explain your Design role model

2 In groups of three combine the Powerpoint into one discuss and choose the best role model

3 Present your design role model in 2 minutes4 Explain IN YOUR OWN WORDS amp OPINION

how do you define an ldquodesignerrdquoSubmit by email before hellip

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 59: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

lets learn from Leonardo Da Vinci

Being CREATIVE is

what does it mean

Is it good or bad

who is an artist

CURIOSITY

BEING

CURIOS

THE RIGHT ANSWER

The RIGHTQUESTION

WHAT KIND OF QUESTIONS WOULD YOU LIKE TO ASK IF YOU WANT TO KNOW MORE ABOUT ldquoMONALISArdquo

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

EXERCISE for next week

1 Individually find ONE person that can be your design role model

2 How do you see yourself in them3 What makes them a great or worthy to be

your role model

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

3rd Meeting

BRIDGING amp EVALUATION

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

CURIOSITY exercise

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

INSPIRATIONAL session Designers can change the world

DO YOU BELIEVE IT HAVE YOU FOUND A WORTHY ROLE MODEL

MY ROLE MODEL

JESUS CHRIST

ASSIGNMENT 1 DESIGN Role Model

1 Individually create 2 Powerpoint slides to explain your Design role model

2 In groups of three combine the Powerpoint into one discuss and choose the best role model

3 Present your design role model in 2 minutes4 Explain IN YOUR OWN WORDS amp OPINION

how do you define an ldquodesignerrdquoSubmit by email before hellip

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 60: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

Being CREATIVE is

what does it mean

Is it good or bad

who is an artist

CURIOSITY

BEING

CURIOS

THE RIGHT ANSWER

The RIGHTQUESTION

WHAT KIND OF QUESTIONS WOULD YOU LIKE TO ASK IF YOU WANT TO KNOW MORE ABOUT ldquoMONALISArdquo

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

EXERCISE for next week

1 Individually find ONE person that can be your design role model

2 How do you see yourself in them3 What makes them a great or worthy to be

your role model

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

3rd Meeting

BRIDGING amp EVALUATION

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

CURIOSITY exercise

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

INSPIRATIONAL session Designers can change the world

DO YOU BELIEVE IT HAVE YOU FOUND A WORTHY ROLE MODEL

MY ROLE MODEL

JESUS CHRIST

ASSIGNMENT 1 DESIGN Role Model

1 Individually create 2 Powerpoint slides to explain your Design role model

2 In groups of three combine the Powerpoint into one discuss and choose the best role model

3 Present your design role model in 2 minutes4 Explain IN YOUR OWN WORDS amp OPINION

how do you define an ldquodesignerrdquoSubmit by email before hellip

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 61: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

BEING

CURIOS

THE RIGHT ANSWER

The RIGHTQUESTION

WHAT KIND OF QUESTIONS WOULD YOU LIKE TO ASK IF YOU WANT TO KNOW MORE ABOUT ldquoMONALISArdquo

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

EXERCISE for next week

1 Individually find ONE person that can be your design role model

2 How do you see yourself in them3 What makes them a great or worthy to be

your role model

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

3rd Meeting

BRIDGING amp EVALUATION

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

CURIOSITY exercise

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

INSPIRATIONAL session Designers can change the world

DO YOU BELIEVE IT HAVE YOU FOUND A WORTHY ROLE MODEL

MY ROLE MODEL

JESUS CHRIST

ASSIGNMENT 1 DESIGN Role Model

1 Individually create 2 Powerpoint slides to explain your Design role model

2 In groups of three combine the Powerpoint into one discuss and choose the best role model

3 Present your design role model in 2 minutes4 Explain IN YOUR OWN WORDS amp OPINION

how do you define an ldquodesignerrdquoSubmit by email before hellip

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 62: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

WHAT KIND OF QUESTIONS WOULD YOU LIKE TO ASK IF YOU WANT TO KNOW MORE ABOUT ldquoMONALISArdquo

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

EXERCISE for next week

1 Individually find ONE person that can be your design role model

2 How do you see yourself in them3 What makes them a great or worthy to be

your role model

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

3rd Meeting

BRIDGING amp EVALUATION

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

CURIOSITY exercise

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

INSPIRATIONAL session Designers can change the world

DO YOU BELIEVE IT HAVE YOU FOUND A WORTHY ROLE MODEL

MY ROLE MODEL

JESUS CHRIST

ASSIGNMENT 1 DESIGN Role Model

1 Individually create 2 Powerpoint slides to explain your Design role model

2 In groups of three combine the Powerpoint into one discuss and choose the best role model

3 Present your design role model in 2 minutes4 Explain IN YOUR OWN WORDS amp OPINION

how do you define an ldquodesignerrdquoSubmit by email before hellip

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 63: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

EXERCISE for next week

1 Individually find ONE person that can be your design role model

2 How do you see yourself in them3 What makes them a great or worthy to be

your role model

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

3rd Meeting

BRIDGING amp EVALUATION

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

CURIOSITY exercise

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

INSPIRATIONAL session Designers can change the world

DO YOU BELIEVE IT HAVE YOU FOUND A WORTHY ROLE MODEL

MY ROLE MODEL

JESUS CHRIST

ASSIGNMENT 1 DESIGN Role Model

1 Individually create 2 Powerpoint slides to explain your Design role model

2 In groups of three combine the Powerpoint into one discuss and choose the best role model

3 Present your design role model in 2 minutes4 Explain IN YOUR OWN WORDS amp OPINION

how do you define an ldquodesignerrdquoSubmit by email before hellip

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 64: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

EXERCISE for next week

1 Individually find ONE person that can be your design role model

2 How do you see yourself in them3 What makes them a great or worthy to be

your role model

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

3rd Meeting

BRIDGING amp EVALUATION

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

CURIOSITY exercise

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

INSPIRATIONAL session Designers can change the world

DO YOU BELIEVE IT HAVE YOU FOUND A WORTHY ROLE MODEL

MY ROLE MODEL

JESUS CHRIST

ASSIGNMENT 1 DESIGN Role Model

1 Individually create 2 Powerpoint slides to explain your Design role model

2 In groups of three combine the Powerpoint into one discuss and choose the best role model

3 Present your design role model in 2 minutes4 Explain IN YOUR OWN WORDS amp OPINION

how do you define an ldquodesignerrdquoSubmit by email before hellip

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 65: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email to mikeynkgmailcomby the end of this week

Class REFLECTION

3rd Meeting

BRIDGING amp EVALUATION

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

CURIOSITY exercise

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

INSPIRATIONAL session Designers can change the world

DO YOU BELIEVE IT HAVE YOU FOUND A WORTHY ROLE MODEL

MY ROLE MODEL

JESUS CHRIST

ASSIGNMENT 1 DESIGN Role Model

1 Individually create 2 Powerpoint slides to explain your Design role model

2 In groups of three combine the Powerpoint into one discuss and choose the best role model

3 Present your design role model in 2 minutes4 Explain IN YOUR OWN WORDS amp OPINION

how do you define an ldquodesignerrdquoSubmit by email before hellip

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 66: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

3rd Meeting

BRIDGING amp EVALUATION

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

CURIOSITY exercise

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

INSPIRATIONAL session Designers can change the world

DO YOU BELIEVE IT HAVE YOU FOUND A WORTHY ROLE MODEL

MY ROLE MODEL

JESUS CHRIST

ASSIGNMENT 1 DESIGN Role Model

1 Individually create 2 Powerpoint slides to explain your Design role model

2 In groups of three combine the Powerpoint into one discuss and choose the best role model

3 Present your design role model in 2 minutes4 Explain IN YOUR OWN WORDS amp OPINION

how do you define an ldquodesignerrdquoSubmit by email before hellip

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 67: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

BRIDGING amp EVALUATION

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

CURIOSITY exercise

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

INSPIRATIONAL session Designers can change the world

DO YOU BELIEVE IT HAVE YOU FOUND A WORTHY ROLE MODEL

MY ROLE MODEL

JESUS CHRIST

ASSIGNMENT 1 DESIGN Role Model

1 Individually create 2 Powerpoint slides to explain your Design role model

2 In groups of three combine the Powerpoint into one discuss and choose the best role model

3 Present your design role model in 2 minutes4 Explain IN YOUR OWN WORDS amp OPINION

how do you define an ldquodesignerrdquoSubmit by email before hellip

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 68: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

CURIOSITY exercise

ASK AS MANY QUESTIONS POSSIBLE ABOUT A CHAIR

CURIOSITY exercise

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

INSPIRATIONAL session Designers can change the world

DO YOU BELIEVE IT HAVE YOU FOUND A WORTHY ROLE MODEL

MY ROLE MODEL

JESUS CHRIST

ASSIGNMENT 1 DESIGN Role Model

1 Individually create 2 Powerpoint slides to explain your Design role model

2 In groups of three combine the Powerpoint into one discuss and choose the best role model

3 Present your design role model in 2 minutes4 Explain IN YOUR OWN WORDS amp OPINION

how do you define an ldquodesignerrdquoSubmit by email before hellip

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 69: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

CURIOSITY exercise

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

INSPIRATIONAL session Designers can change the world

DO YOU BELIEVE IT HAVE YOU FOUND A WORTHY ROLE MODEL

MY ROLE MODEL

JESUS CHRIST

ASSIGNMENT 1 DESIGN Role Model

1 Individually create 2 Powerpoint slides to explain your Design role model

2 In groups of three combine the Powerpoint into one discuss and choose the best role model

3 Present your design role model in 2 minutes4 Explain IN YOUR OWN WORDS amp OPINION

how do you define an ldquodesignerrdquoSubmit by email before hellip

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 70: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

INSPIRATIONAL session Designers can change the world

DO YOU BELIEVE IT HAVE YOU FOUND A WORTHY ROLE MODEL

MY ROLE MODEL

JESUS CHRIST

ASSIGNMENT 1 DESIGN Role Model

1 Individually create 2 Powerpoint slides to explain your Design role model

2 In groups of three combine the Powerpoint into one discuss and choose the best role model

3 Present your design role model in 2 minutes4 Explain IN YOUR OWN WORDS amp OPINION

how do you define an ldquodesignerrdquoSubmit by email before hellip

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 71: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

INSPIRATIONAL session Designers can change the world

DO YOU BELIEVE IT HAVE YOU FOUND A WORTHY ROLE MODEL

MY ROLE MODEL

JESUS CHRIST

ASSIGNMENT 1 DESIGN Role Model

1 Individually create 2 Powerpoint slides to explain your Design role model

2 In groups of three combine the Powerpoint into one discuss and choose the best role model

3 Present your design role model in 2 minutes4 Explain IN YOUR OWN WORDS amp OPINION

how do you define an ldquodesignerrdquoSubmit by email before hellip

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 72: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

MY ROLE MODEL

JESUS CHRIST

ASSIGNMENT 1 DESIGN Role Model

1 Individually create 2 Powerpoint slides to explain your Design role model

2 In groups of three combine the Powerpoint into one discuss and choose the best role model

3 Present your design role model in 2 minutes4 Explain IN YOUR OWN WORDS amp OPINION

how do you define an ldquodesignerrdquoSubmit by email before hellip

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 73: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

ASSIGNMENT 1 DESIGN Role Model

1 Individually create 2 Powerpoint slides to explain your Design role model

2 In groups of three combine the Powerpoint into one discuss and choose the best role model

3 Present your design role model in 2 minutes4 Explain IN YOUR OWN WORDS amp OPINION

how do you define an ldquodesignerrdquoSubmit by email before hellip

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 74: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

ASSIGNMENT 1 will be

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 75: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

ASSESSMENT

The whole class will rate each of the design role models presented and it will worth 70 of the 1st

assignment total score

40 55 70

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 76: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

You have 50 minutes

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 77: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

TIPS TO SUCCEES (in this course and life)

Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT TO BE

>

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 78: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 79: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

4th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 80: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

BRIDGING amp EVALUATION

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 81: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

ASSIGNMENT 1 DESIGN Role Model

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 82: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

Break 5 minutes

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 83: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

Words from the DESIGNER JR

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 84: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

Do you want to be an entrepreneurWhat can you do to be an Entrepreneur

What do you need to have in order to be EntrepreneurWhere can you start

How bad do you want to be onehellip

QUESTIONs for all of us

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 85: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 86: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

5th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 87: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 88: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 89: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

WHAT IS CREATIVITY

Also watchhttpwwwyoutubecomwatchv=iG9CE55wbtYhttpwwwyoutubecomwatchv=r9LelXa3U_I

ldquoIT IS THE PROCESS OF HAVING ORIGINAL IDEAS THAT HAS

VALUErdquo

Sir Ken Robinson

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 90: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

Law of CREATIVITY

rsquorsquordquoWho are you Why are you here

Why studying in a University Why do you think you need to have a Degree

What do you expect from this class What is creativity Why do we need creativity

Do we all have creativity

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 91: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

How CREATIVE ARE YOU

ldquoThe Line up Gamesrdquo1 Divide the class into Four or Five groups2 WITHOUT TALKING arrange your group by

birthdays 3 You have 5 minutes

DiscussionHow did you do it

Are there any other way of doing itDid you ldquoQuestion the Questionsrdquo

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 92: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

Break 10 minutes

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 93: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

by Tina Seelig Executive Director for the Stanford Technology Ventures Program (STVP) the

entrepreneurship center at Stanford Universitys School of Engineering

CONVERGENT Thinking DIVERGENT Thinking

Divergent Thinking is an essential capacity for Creativity

Re-discovering CREATIVITY

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 94: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

ldquoDO or DIErdquoWE WILL REWARD A GOOD PROCESS AND HOW YOU

PROVE YOUR PROCESS RATHER THAN THE OUTCOME

How can we assess CREATIVITY

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 95: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

1 How OBSERVANT are you

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 96: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

2 Ability to CONNECT amp COMBINE

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 97: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

Innovation are like Cup Noodle becausehellip

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 98: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

3 Ability to CHALLENGE ASSUMPTIONS

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 99: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

moto restaurant molecular gastronomy

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 100: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

4 Ability to REFRAME PROBLEM

Case example Design a space pen

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 101: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

5 SPACE MATTERS

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 102: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

6 TIME MATTERS

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 103: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

7 RULES Vs FREEDOM

Vs

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 104: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

in 1 minute design a better shoe in 1 minute design a better shoe for children

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 105: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

8 KEEP YOUR IDEAS amp KEEP WHAT WORKS

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 106: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

9 ATTITUDE

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 107: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

1 OBSERVATION2 CONNECT amp COMBINE3 CHALLENGE ASSUMPTIONS4 REFRAME PROBLEM5 SPACE MATTER6 TIME MATTER7 RULES Vs FREEDOM8 KEEP YOUR IDEAS amp KEEP WHAT

WORKS9 ATTITUDE

Re-introduce CREATIVITY

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 108: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

Question for YOU

Which one is better for Creativity having

MORE or LESSThe answerhellip

ldquoTHE STYLE OF NO STYLErdquo

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 109: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

ASSIGNMENT 2 CREADINGTIVITY

LEARN YOUR ldquoKUNG FUrdquoIn groups of THREE (RANDOM) find and learn at least ONE reference about creative entrepreneurship or find

and learn from the masters

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 110: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

ASSIGNMENT 2 COULD BE

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 111: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

ASSESSMENT

The whole class will rate the ideas presented and it will worth 70 of the 1st assignment total score

40 55 70

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 112: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 113: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

6th Meeting

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 114: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

BRIDGING amp EVALUATION

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 115: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

What PROBLEMS DO YOU HAVE AS STUDENTS HERE

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 116: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

ASSIGNMENT 2 CREADINGTIVITY

PRACTICE YOUR ldquoKUNG FUrdquoUse what yoursquove learn in 15 minutes

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 117: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

In a ldquoproblem as mentioned beforerdquo in groups of three think about the BEST and the WORST solution possible as

the solution of that problem

CREADINGTIVITY exercise

WHAT WOULD YOURldquoMASTERrdquo DO

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 118: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

You have 15 minutes

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 119: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

Now SUBMIT your ideas

You have another15 minutes to make the WORST idea become the BEST idea

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 120: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

Break 5 minutes

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 121: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

ASSIGNMENT 2 CREADINGTIVITY presentation

Time to SHARE your idea in 5 minutes for each group

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 122: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

1 There are no GOOD or BAD ideas2 Every idea has at least seed of potential3 With creative mind you can look at most

ideas or situations and something valuable

LESSON learned

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 123: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

EUREKA session WHERE DO GOOD IDEAS COME FROM

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 124: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

EUREKA session The story of CUP NOODLE

httpwwwyoutubecomwatchv=jBt_G-zrwxo

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 125: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

CREATE MONEY How much money can you earn using $5 amp 2

hours Each group will have 5 minutes of presentation time

OrCREATE ldquoVALUErdquo

How much value can you create using Powerpoint Each group will have 5 minutes of

presentation time

ASSIGNMENT 3 WARM-UP PROJECT

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 126: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

ASSESSMENT

All must take notes of all the essence of the presentation and will be given 3 piece of Post-It to

select teams with the best ideas

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 127: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 128: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

7th Meeting

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 129: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

BRIDGING amp EVALUATION

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 130: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

ASSIGNMENT 3 WARM-UP PROJECT presentation

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 131: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

MY session CREATING VALUE

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 132: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

CREATE ldquoVALUErdquoYou have 5 days to create as much value as

possible using a pack of Post-it Value that can be measured in any way you think

Each group will have 5 minutes of presentation time

Present what you did in any format that is suitable for your group

ASSIGNMENT for MID-TERM PROJECT

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 133: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 134: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

BRIDGING amp EVALUATION

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 135: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

8th Meeting MID-TERM

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 136: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

STANFORD student CREATING VALUE

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 137: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

Watch this videohttpwwwyoutubecomwatchv=M66ZU2PCIcM

Bring 10 sheets of A3 paper cutter or scissor ruler cutting mat double tape and or glue

Class PREPARATION for next week

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 138: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 139: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

9th Meeting

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 140: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

BRIDGING amp EVALUATION

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 141: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

4 STAGES 1 Think outside the box2 Learning about the essence of a

Designer and how you can relate to it3 Rediscovering your creativity4 Introduction to Design Thinking as a

tool to create innovations

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 142: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

ldquoThe Walletrdquo by Tina Seelig and Corey Ford Stanford Design School

DESIGN THINKING exercise

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 143: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

1 DESIGN a BETTER WALLET

Sketch your best idea

5 minutes

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 144: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

2 DESIGN a BETTER WAYS TO CARRY CASH ID amp CREDIT CARDS

Sketch a few of your ideas here

How many ideas that comes up

5 minutes

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 145: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

3 DESIGN SOMETHING USEFUL amp MEANINGFUL FOR YOUR PARTNER

Interview 1Notes sketches

Ask your partner to introduce themselves to you by walking you through the contents of their purse or wallet ASK QUESTIONS

5 minutes

Insights

WHAT STOOD OUT TO YOU WHAT ARE YOU CURIOUS ABOUT

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 146: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

SWITCH ROLES AND REPEAT INTERVIEW

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 147: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

Interview 2Notes sketches

GO DEEPER Find out more about your partner

FORGET ABOUT THE WALLET AND DIG FOR STORIES

5 minutes

Insights

WHAT SURPRISED YOU

5 minutes

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 148: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

SWITCH ROLES AND REPEAT INTERVIEW

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 149: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

4 ARTICULATE YOUR POINT OF VIEW

Name helliphellip Vivid ways to describe your partner (vivid titles)

Things they are trying to do (needs)

Ways they want to feel (insightsmeaning)

3 minutes

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 150: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

Break 10 minutes

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 151: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

5 GENERATE PROTOTYPING (alternatives to test)

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUANTITIES ARE NEEDED

JUST DRAW MUST DRAW NO NEED TO EVALUATE YOUR IDEA

10 minutes

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 152: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

6 SHARE PROTOTYPES IDEAS amp GAIN FEEDBACK

Sketch 3-7 RADICAL ideas to meet your userrsquos needs

SHOW YOUR SKETCHES PAPER DONrsquoT JUST TELL DONrdquoT DEFEND YOUR IDEAS

FEEDBACK IS MORE VALUABLE THAN YOUR IDEAS TAKE NOTES ON LIKES DISLIKES

LISTEN FOR NEW INSIGHTS

5 minutes

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 153: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

SWITCH ROLES AND REPEAT SHARING

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 154: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

7 SYNTHESIZE LEARNING REFLECT TO DEEPEN EMPATHY

New things Irsquove learned about my partner and hisher NEEDS

New things Irsquove learned about my SOLUTIONS and my APPROACH to meet my partnerrsquos NEEDS

3 minutes

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 155: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

8 SYNTHESIZE LEARNING (RE) DEFINE PROBLEM STATEMENT

Name helliphellip a helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (vivid title) needs a way to helliphelliphelliphelliphelliphellip (need) in a way that it makes himher feel helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip helliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphelliphellip (insight)

THAT IS YOUR PROBLEM STATEMENT

(COPY TO A POST-IT)

2 minutes

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 156: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

9 ITERATION-GENERATE NEW SOLUTIONS (EMPATHY+PROTOTYPING+FEEDBACK)

Sketch your big idea note detail if necessary

PASTE YOUR PROBLEM STATEMENT HEREAT THIS STAGE QUALITY ARE NEEDED

10 minutes

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 157: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

10 BUILD YOUR SOLUTION

You have 10 minutes

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 158: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

11 SHARE YOUR SOLUTION + CAPTURE FEEDBACK+ What worked - What could be improved

Questions Ideas

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 159: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

12 REFLECT

1 Was your final design the same or different than your ideal design

2 Where did you get stuck3 When did you get your ldquoEUREKArdquo4 How did EMPATHY contribute to your design5 How did PROTOTYPING alternatives contribute to your

design6 How did FEEDBACK contribute to your design7 How would you improve your process

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 160: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

After every meeting write down THE MOST IMPORTANT thing that have learned and HOW IT EFFECTS YOUR LIFE

amp any questions you might have

Email by the end of this week

Class REFLECTION

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 161: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

10th Meeting

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 162: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

BRIDGING amp EVALUATION

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 163: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

LESSON learned DESIGN IS A PROCESS

EMPATHY

IDENTIFY amp

DEFINE

IDEATION

PROTOTYPE

TEST

LESSON learned DESIGN IS A PROCESS TO CREATE

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 164: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

EUREKA session DESIGN THINKING or HUMAN CENTERED DESIGN

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 165: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

The ldquoLAWrdquo

rsquorsquordquo

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 166: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

Break 5 minutes

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 167: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

STAGE 1 IDENTIFICATIONDISCOVERY

is HEAR with EMPATHY

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 168: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

STEP 1 IDENTIFY DESIGN CHALLENGE

HOW MIGHT WE hellipSUPPORT THE EDUCATION OF CHILDREN

(GRADE 1-6) WHO COMES FROM LESS FORTUNATE FINANCIAL FAMILY

BACKROUND (ALL WITHIN 2 HOURS IMPLEMENTATION TIME)

PROJECT ldquoEMPATHYrdquo

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 169: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

SITE VISIT FOR NEXT WEEK YAYASAN BAROKAH INDONESIA

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 170: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

STEP 2 RECOGNIZE EXISTING KNOWLEDGE

WHAT DO YOU KNOW REGARDINGCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 171: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

YOU HAVE 20 minutes

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 172: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

STEP 3 RECOGNIZE THE CONSTITUENTS

IDENTIFY THE PEOPLE amp PLACE RELATED TOCHILDREN AGE 7-12

ELEMENTARY EDUCATIONldquoLESS FORTUNATE FAMILYrdquo

Etc

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 173: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

YOU HAVE 10 minutes

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 174: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

STEP 4 CHOOSE RESEARCH METHODS

HOW TO GATHER THE INFORMATION NEEDED 1 INTERVIEW PERSONALY2 INTERVIEW GROUPS3 INTERVIEW an EXPERT

THE ROLES NEEDED 4 Interviewer5 Note taker6 Documenter

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 175: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

STEP 5 a) CHOOSE INTERVIEW APPROACH

The TYPES are 1 SACRIFICIAL CONCEPT2 MOCK SHOP

The GOAL is TO UNDERSTAND HOW THE ldquoUSERS CONSTITUENTSrdquo MAKE THE DECISION TO BUY OR USE A PRODUCT OR

SERVICE

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 176: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

STEP 5 b) DEVELOP INTERVIEW APPROACH

REMEMBER THE ldquoLAWrdquo these are tips to implement it 1 Have Empathy2 Donrsquot Judge3 Question everything4 Be truly Curious5 Find Patterns6 Really Listen

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 177: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

STEP 5 b) DEVELOP INTERVIEW APPROACH

this is HOW to do it 1 Brainstorm questions amp write them down2 Identify and categorized the themes of the

questions3 Determine the order of the questions to make

the conversation flow naturally4 Refine the questions ask 5 WHY ask ldquotell me

about the last time youhelliprdquo5 Direct the questions to find out how the

constituentsrsquo FEEL

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 178: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

Introyourself

Introproject

Gather Factual Data

Evoke Stories

Explore Emotions

Question Statements

Thank you amp Wrap-up

Time

STEP 5 c) HOW TO INTERVIEW

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 179: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

YOU HAVE 50 minutes

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 180: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

IDENTIFICATION DIRECT OBSERVATION

is OBSERVATION Vs INTERPRETATION

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 181: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

Answer this questions in separate Post-it and post them on the wall

Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 182: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

11th Meeting

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 183: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

IDENTIFICATION DIRECT OBSERVATION

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 184: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 185: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

12th Meeting

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 186: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

BRIDGING amp EVALUATION

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 187: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

STAGE 2 IDEATION (CREATE)

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 188: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

ldquoThe Party Plannerrdquo in pairs 1 One person will be the party planner who tries to

PLAN THE PARTY AND MAKE SUGGESTIONS The other person HAS TO SAY NO amp GIVE A REASON

2 Reverse the role and this time the party planner will do the same thing but the other person HAS TO SAY YES TO EVERYTHING amp BUILD ON THE IDEA

BRAINSTORMING exercise

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 189: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

1 One conversation at a time2 Build upon the idea of others3 Question the questions4 There are no GOOD or BAD ideas5 Encourage Wild ideas6 Stay focus on the topic7 Whatever you think think the opposite8 Donrsquot ask permission but beg for forgiveness9 Donrsquot kill ideas (just yet)

BRAINSTORMING rdquoRULESrdquo of CREATIVITY

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 190: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

STEP 1 SELECT DESIGN PROCESS

1 PARCIPATORY CO-DESIGN2 EMPATHIC DESIGN

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 191: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

STEP 2 SHARE STORIES

Each group must select 3 Constituents that are most compelling to you share the stories using the

Empathy Map

Be Aware of FACTS Vs INTERPRETATION

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 192: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

YOU HAVE 30 minutes

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 193: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

EMPATHY MAP

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 194: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

Break 5 minutes

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 195: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

STEP 3 IDENTIFY PATTERNS

Now INTERPRET the stories take notes and then post it on the pictures1 LEARN FROM ALL of the Empathy Map created2 Find THEMES3 Decide on one theme that PERSONALLY INTEREST YOU

and that will be your TEAM4 Create FRAMEWORK (your own way to communicate

the PROBLEM STATEMENT)

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 196: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

STEP 4 CREATE OPPORTUNITY AREA

Connect and combine to create areas possible to address

REMEMBER EFFECTUATION WHO YOU ARE WHAT IS YOUR PASSION WHAT DO YOU HAVE WHO DO YOU

KNOW

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 197: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

STEP 5 BRAINSTORMING NEW SOLUTIONS

REMEMBER THE ldquoRULESrdquo OF CREATIVITY

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 198: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

BRIEF FOR FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

5 minutes CREATIVE presentation to SHOW THE CLASS WHAT YOUR TEAM HAVE DONE AND

THE ldquoHOLISTIC VALUE CHAINrdquo

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 199: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

Answer this questions in separate Post-it and post them on the wall Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 200: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

13th Meeting

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 201: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)

9 BUILDING BLOCKS TO MAKE A BUSINESS MODEL GENERATION

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 202: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

STEP 1 DEVELOP SUSTAINNABLE REVENUE MODELSTEP 2 IDENTIFY CAPABILITIES REQUIREDSTEP 3 PLAN PIPELINE SOLUTIONSSTEP 4 IMPLEMENTATION TIMELINESTEP 5 MINI PILOT AND ITERATIONSTEP 6 CREATE LEARNING PLAN

bull TRACK INDICATORbull EVALUATE OUTCOME (HOLISTIC VALUE

CHAIN)

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 203: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

Answer this questions and email Class REFLECTION

I like hellip I wish hellip

How to hellip What if hellip

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 204: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

14th Meeting

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 205: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

FINAL PROJECT PRESENTATION ldquoEMPATHYrdquo

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 206: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

1 Helps you to connect better with your constituents2 Transform data into actionable ideas3 Help you to see opportunities4 Help to increase the speed and effectiveness of

creating new solutions

WHY DESIGN THINKING HUMAN CENTERED DESIGN

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 207: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

who are YOUwhy are you HEREwhat do you EXPECTdescribe the following words

bull lifebull design

PostSURVEY

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
  • Slide 158
  • Slide 159
  • Slide 160
  • Slide 161
  • Slide 162
  • Slide 163
  • Slide 164
  • Slide 165
  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
  • Slide 174
  • Slide 175
  • Slide 176
  • Slide 177
  • Slide 178
  • Slide 179
  • Slide 180
  • Slide 181
  • Slide 182
  • Slide 183
  • Slide 184
  • Slide 185
  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
  • Slide 194
  • Slide 195
  • Slide 196
  • Slide 197
  • Slide 198
  • Slide 199
  • Slide 200
  • Slide 201
  • Slide 202
  • Slide 203
  • Slide 204
  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213
Page 208: with Michael N. Kurniawan michael.nathaniel@ciputra.ac.id

ENJOY the JOURNEY

  • CREATIVEinsights
  • 1st Meeting
  • Slide 3
  • The GOAL
  • 4 STAGES
  • 4 STAGES (2)
  • STUDENTS Photos
  • todayrsquos GOAL
  • Slide 9
  • letrsquos TRY
  • Slide 11
  • Slide 12
  • Slide 13
  • WHY
  • ldquoMOST PEOPLE ARE OTHER PEOPLE THEIR THOUGHTS ARE SOMEONE ELSE
  • Slide 16
  • Slide 17
  • Slide 18
  • THEYrsquoVE SHIFTED THEIR MINDSET
  • Slide 20
  • Hi I am Michael Nathaniel K
  • ldquoPRESENT THE REAL YOUrdquo
  • ldquoWHY ARE YOU HERErdquo
  • ldquoHAVE YOU NOTICED HOW THE CLEAVEREST PEOPLE AT SCHOOL ARE NOT T
  • Slide 25
  • Slide 26
  • letrsquos TRY (2)
  • letrsquos TRY (3)
  • letrsquos TRY (4)
  • CHANGE CREATIVITY INNOVATION LATERAL THINKING
  • letrsquos TRY (5)
  • Slide 32
  • 2nd Meeting
  • Slide 34
  • letrsquos TRY (6)
  • BEING CREATIVE = BEING INNOVATIVE CREATIVE THINKING = LATE
  • 4 STAGES (3)
  • ldquoKNOW THOSE BOXesrdquo
  • Slide 39
  • Slide 40
  • QUIZ TIME
  • Slide 42
  • Slide 43
  • Slide 44
  • HOW IT (AESTHETICS) ALL BEGAN AND DEVELOPED
  • aesthetic theories
  • aesthetic theories (2)
  • aesthetic theories (3)
  • aesthetic theories (4)
  • aesthetic theories according to Psychological theory
  • popular theories of aesthetics
  • popular theories of aesthetics (2)
  • popular theories of aesthetics (3)
  • popular theories of aesthetics (4)
  • popular theories of aesthetics (5)
  • aesthetic theories based on the functions of art
  • aesthetic theories based on comparison between the art
  • Slide 58
  • what is the difference between Aesthetics amp Taste
  • Aesthetic judgment
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • Slide 66
  • Slide 67
  • Slide 68
  • 3rd Meeting
  • Slide 70
  • Slide 71
  • Slide 72
  • 4 STAGES (4)
  • Slide 74
  • MY ROLE MODEL
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Paul Arden ITrsquoS NOT HOW GOOD YOU ARE ITrsquoS HOW GOOD YOU WANT T
  • Slide 81
  • 4th Meeting
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • 5th Meeting
  • Slide 90
  • 4 STAGES (5)
  • Slide 92
  • Slide 93
  • Slide 94
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Slide 104
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • Slide 112
  • Slide 113
  • Slide 114
  • Slide 115
  • Slide 116
  • 6th Meeting
  • Slide 118
  • Slide 119
  • Slide 120
  • Slide 121
  • Slide 122
  • Slide 123
  • Slide 124
  • Slide 125
  • Slide 126
  • Slide 127
  • Slide 128
  • Slide 129
  • Slide 130
  • Slide 131
  • Slide 132
  • 7th Meeting
  • Slide 134
  • Slide 135
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 8th Meeting MID-TERM
  • Slide 141
  • Slide 142
  • Slide 143
  • 9th Meeting
  • Slide 145
  • 4 STAGES (6)
  • Slide 147
  • Slide 148
  • Slide 149
  • Slide 150
  • Slide 151
  • Slide 152
  • Slide 153
  • Slide 154
  • Slide 155
  • Slide 156
  • Slide 157
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  • 10th Meeting
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Slide 171
  • STAGE 1 IDENTIFICATIONDISCOVERY
  • Slide 173
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  • Slide 186
  • 11th Meeting
  • Slide 188
  • Slide 189
  • 12th Meeting
  • Slide 191
  • STAGE 2 IDEATION (CREATE)
  • Slide 193
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  • 13th Meeting
  • STAGE 3 IMPLEMENTATION (DELIVERY amp EVOLUTION)
  • Slide 207
  • Slide 208
  • 14th Meeting
  • Slide 210
  • Slide 211
  • Slide 212
  • Slide 213