wine business solutions - 'what we do' - to help you build a better wine business

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HELPING YOU BUILD A BETTER WINE BUSINESS WHAT WE DO

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Want to build a better wine business? We'll help you find the solutions

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Page 1: Wine Business Solutions  - 'What we do' - to help you build a better wine business

HELPING YOU

BUILD A BETTER WINE BUSINESS

WHAT WE DO

Page 2: Wine Business Solutions  - 'What we do' - to help you build a better wine business

Since 2003, WBS has provided complete business improvement solutions to the wine industry

We’ve put this brochure together to show you some examples of typical work assignments

WHAT DO WE DO?

Page 3: Wine Business Solutions  - 'What we do' - to help you build a better wine business

Nothing beats being there at the beginning,

seeing our customers dreams come together

and watching them take flight.

BRANDING

Page 4: Wine Business Solutions  - 'What we do' - to help you build a better wine business

SOME BRANDING PROJECTS

WE’VE LOVED BEING INVOLVED WITH

Page 5: Wine Business Solutions  - 'What we do' - to help you build a better wine business

Developing winning strategy is the real heart of our business

and what we love to work on most.

STRATEGY

Page 6: Wine Business Solutions  - 'What we do' - to help you build a better wine business

Some of the wine industry organisations we’ve worked with

STRATEGY

Page 7: Wine Business Solutions  - 'What we do' - to help you build a better wine business

Some of the larger wine businesses we’ve worked with

STRATEGY

Page 8: Wine Business Solutions  - 'What we do' - to help you build a better wine business

We’ve also worked to help more than 160 smaller wine businesses…

STRATEGY

Page 9: Wine Business Solutions  - 'What we do' - to help you build a better wine business

Growing the most profitable part of our customer’s business has been key.

DIRECT TO CUSTOMER STRATEGY

Page 10: Wine Business Solutions  - 'What we do' - to help you build a better wine business

Our own research and global wine business intelligence aggregation

informs winning competitive strategy.

BUSINESS INTELLIGENCE

Wine On-Premise

Australia 2014Wine On-Premise

UK 2013

Wine On-Premise

Canada 2013

Page 11: Wine Business Solutions  - 'What we do' - to help you build a better wine business

Benchmarking Distributors, Routes to Market

and Industry Financial Performance is also a vital part of our work

BENCHMARKING

Taking the Direct Route

2013

Page 12: Wine Business Solutions  - 'What we do' - to help you build a better wine business

Increasingly, our customers are asking us to produce tailored insights

into distribution options in markets across the globe

MARKET INSIGHTS

Page 13: Wine Business Solutions  - 'What we do' - to help you build a better wine business

600 people across Australia, New Zealand and South Africa

have attended our workshop programs

This year’s ‘Building a Better Wine Business’ has been our most popular program to date

WINE BUSINESS WORKSHOPS

Page 14: Wine Business Solutions  - 'What we do' - to help you build a better wine business

WINE BUSINESS SOLUTIONS’ PROGRAMS

What Workshop Attendees Say

A few years ago now, I attended a similar (though less sophisticated version) of Peter’s program and it was

probably the best $1,000 I’ve spent as a vigneron ! - Rob Fairall, Di Lusso Wines, Mudgee

"Excellent program. Highly recommend it to others." - Vanessa Pitts, Hungerford Hill

"Plenty of practical ideas I can implement" - James Lusby, Tintilla Estate

“Great content all highly relevant to our business” – Michelle Stebens. Wingara Group

Page 15: Wine Business Solutions  - 'What we do' - to help you build a better wine business

Things don’t always run smoothly in the wine business

Sometimes it’s critical to have another set of eyes look things over

FINANCIAL MANAGEMENT

Page 16: Wine Business Solutions  - 'What we do' - to help you build a better wine business

•“Bimbadgen Estate engaged Wine Business Solutions to conduct a strategic review of the business. The process was very

thorough and involved all the key personnel in Bimbadgen.

•The process also involved a fair bit of analysis by Peter McAtamney so that he could present a true picture of the business

to the participants.The business was not making money nor was it cash flow positive at the time.

•WBS’s advice included focusing on the high margin parts of our business and building the brand from the base in order to

leverage customer loyalty. The senior management team was committed to this strategic path. As a result the business has

grown its turnover, turned a positive cash flow and improved its profitability.”

- John Quirk, GM, Bimbadgen Estate

WHAT OUR CLIENTS SAY ABOUT OUR PROCESS

Page 17: Wine Business Solutions  - 'What we do' - to help you build a better wine business

Working out how and when to hand over

is one of the most difficult decisions for any wine business owner.

We have much experience in dealing with this most sensitive of business issues.

SUCCESSION PLANNING

Page 18: Wine Business Solutions  - 'What we do' - to help you build a better wine business

Sometimes, an exit from the business is the only option

We can help there as well.

Past projects include the sale of Clairault Wines Margaret River

and the merger of Wellington and Wamakersvallei co-ops in South Africa.

Principal, Peter McAtamney, managed the acquisition by Freixenet of the Wingara Wine Group, Australia.

BUSINESS SALE, MERGER OR ACQUISITION

Page 19: Wine Business Solutions  - 'What we do' - to help you build a better wine business

Wine business owners, industry representative bodies and distributors

want the best possible business advice and would like fresh perspectives on

critical wine business challenges.

is an outcome driven business with deep wine industry understanding drawn

from the principal’s near 30 years of wine industry experience

empowers wine business leaders to take key decisions with confidence

through helping them improve strategic and financial clarity.

broad spectrum consultants, PR firms and accountants, who do not understand

your consumers, trade customers and competitors

uses a fully integrated approach that will help you develop clear line of sight

from the grape to the glass and optimise customer value delivery.

FOR

WHO

WBS

THAT

UNLIKE

WBS

OUR VALUE PROPOSITION

Page 20: Wine Business Solutions  - 'What we do' - to help you build a better wine business

Ph +612 9744 8332 · Fax +612 9475 0447

[email protected]

Peter McAtamney · Ph +61 414 226 117

[email protected]

http://winebusinesssolutions.com.au