windows mobile 6.5 overview
DESCRIPTION
Learn about the cool new Windows Mobile 6.5 mobile platform! Hear about the new UI, the 6.5 emulator and other SDK tools, and Web enhancements in Internet Explorer Mobile including support for the W3C Mobile Widget Packaging and Configuration standard. Also see a demo of the new Windows Mobile 6.5 User Interface and productivity enhancements.TRANSCRIPT
Introducing
Windows Mobile
6.5
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Experience improved usability
Personalize your phone
Enjoy a fresh look and
feel
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Backup
your life
Microsoft ®
MyPhone
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See more, Do more
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33%
48%
79% 81%
Website Scenar-ios
Source: Crimson Consulting, July 2008 Note: Adobe Flash Lite is available to Windows Mobile licensees as an optional royalty-free component, subject to Third Party Supplement and Adobe Terms and Conditions.
Opera Nokia Safari IE Mobil
e
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Widgets
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Visual Studio 2008
.NET Compact Framework
3.5
SQL Server Compact
3.5
Emulator, SDK Tools
Gestures & Touch
Internet Explorer Mobile
Jscript v5.7
W3C Widgets
Windows Marketplace for Mobile
For Developers
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Familiar & ProductiveVisual
Studio 2008
.NET Compact Framework
3.5
SQL Server Compact
3.5
Emulator, SDK Tools
Gestures & Touch
Internet Explorer Mobile
Jscript v5.7
W3C Widgets
Windows Marketplace for Mobile
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Compelling & InnovativeVisual
Studio 2008
.NET Compact Framework
3.5
SQL Server Compact
3.5
Emulator, SDK Tools
Gestures & Touch
Internet Explorer Mobile
Jscript v5.7
W3C Widgets
Windows Marketplace for Mobile
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Profitable & Cost EffectiveVisual
Studio 2008
.NET Compact Framework
3.5
SQL Server Compact
3.5
Emulator, SDK Tools
Gestures & Touch
Internet Explorer Mobile
Jscript v5.7
W3C Widgets
Windows Marketplace for Mobile
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Touch
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Marketplace
Applications and services are a key driver.Marketplace is a core feature.Developer revenue share is increasing.
Ecosystem Revolution
Convenient purchase, download and install
• Complete purchase from phone or web
• Seamless download and installation
• Pay with credit card
Worry-free shopping experience
• Applications tested to run on your phone model
• Automatic updates for purchased apps
• Re-download purchased apps onto new phone
Discover the applications that make your phone yours
• Easily navigate a large library of applications
• Access user ratings and reviews
• Advanced search, sort and filter capabilities
Connecting users with great apps!
Support for multiple content typesKey top-level content groupsComprehensive category set
Catalog Architecture
Featured
Most Popular
Categories
Search
New
Business
Communications
Games
Education
Entertainment
Finance
Health & Fitness
Lifestyle
Music & Video
Productivity
Travel
Utilities
others…
Managed Code
Widgets
Native Code
• Developer with familiar tools.• Grow Distribution to every
Windows Phone user!• Simple and Transparent
Publishing Process.• Maximize ROI.
Value Prop
FamiliarTools
Global Reach
US
Canada
Brazil
Mexico
Japan
Australia
India
Hong Kong
Taiwan
Singapore
New Zealand
Poland
Portugal
UKGermany
France
SpainItaly
Netherlands
Austria
Belgium
Denmark
Finland
Greece
Ireland
Luxembourg
Norway
Sweden
Switzerland
AMERICAS
EMEA
ASIA/PACIFIC
TransparentProcesses & Policies
Centralized developer portal for one-stop publishing and app management.Transparent policies for the types of applications allowed in the catalog.SDKs, documentation & support.
70%30%
Portal Demo
Developer
Dashboard
DetailedMetadata
Signing UpStart @
http://developer.windowsmobile.comCreate a Marketplace publisher account.
Establish a business profileRemit subscription fee.Get vetted.Invite other users.Start publishing.
• Author Metadata• Certify• Sign
Provision
ProvisioningApplication
CertificationApplication
•Types of content prohibited within Windows Marketplace•Based on experience with other Microsoft marketplaces, and the Global Network Initiative
Content Policies
• Types of applications which ISVs are not allowed to distribute via Windows Marketplace
Application Policies
•Check that application is well written•Installs, uninstalls, no malware, no memory leaks, doesn’t change other apps on the device•Set of 60 objective criteria
Windows Mobile Logo
Testing
Transactional reportingUser ratings and reviewsGeographical distribution reports
Reporting
PaymentProcesso
r
Getting PaidMicrosoft
EFT
Developer
Payout CurrenciesUS Dollar, Euro, British Pound, Canadian Dollar, Australian Dollar, Japanese Yen
FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC
ANNOUNCEMENT
SUBMISSION
LAUNCHSELL
REGISTRATION
Timeline
RecapFamiliar ToolsGlobal DistributionCompetitive Revenue ShareStreamlined Transparent Publishing
Learn more @wmdev http://developer.windowsmobile.com
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