why use a video production company?

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Why Use A Video Production Company - How To Make A Business Video On An iPhone

Hiring A Professional Video Production Company

Making business videos and video marketing clips in the past has been an expensive undertaking.

You would have to hire a professional company to come into the business and spend the day filming with professional equipment and scripts.

However, why use a video production company when you have powerful video recording devices at your fingertips? Continue reading for 5 tips to making business videos on a smartphone.

1. Get your microphone close to your subject

A simple rule to abide by with audio is to get the microphone on the smartphone as close to the subject as possible to get clear voice audio. This can be a challenge when filming.

Combat this by using a second smartphone set to voice recorder to simply record the audio and use software such as garage band and Adobe Audition to match the sound with the film.

1. Get your microphone close to your subject

A simple rule to abide by with audio is to get the microphone on the smartphone as close to the subject as possible to get clear voice audio. This can be a challenge when filming.

Combat this by using a second smartphone set to voice recorder to simply record the audio and use software such as garage band and Adobe Audition to match the sound with the film.

2. Audio Software

One thing is for sure when recording a new video for your business, you will need to have top-level audio to accompany the video.

Why use a video production company to help out with the audio though?

For iPhone users, using an iPhone 4 or above you get, included with your device, Garage Band which is a great piece of software that will take your audio to the next level!

3. Use a tripod & dont zoom

It doesn't matter if you have the steadiest hand in the world, using a tripod will help you produce better quality business videos!

Also, avoid the temptation to use your smartphones built-in camera zoom. The lens doesn't zoom optically, so you're just enlarging the picture digitally. This can result in a poor quality video.

4. Light your video

The built-in camera flash on the new iPhone or smartphone will never compare to using off-camera lights.

Off camera softboxes are now very cheap and can really add a different level to your videos. However, the iPhone still performs incredibly well with natural light.

Creating business video could never be easier, why use a video production company and spend all that money when you really don't need to?

5. Video Editing Software

You can edit the recording on your iPhone or smartphone with some simple software from the relevant app stores.

What Apple users do have is the Free iMove, which is a fantastic piece of software to fully edit the recording with filters, transitions, logos, and even the ability to choose from a predetermined bank of animations that can be used to pull from one shot to the next.

More Information

Find out more by reading the full article here.

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why use a video production company?

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