why the cloud ?

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WHY The Cloud Everything On Line ? Social Networks ? Big Data ? BYOD ? is far more than a crap shoot ! COCHRANE a s s o c i a t e s Peter Cochrane cochrane.org.uk ca-global.org Monday, 24 June 13

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It is not by accident that we are seeing the confluence of BYOD, The Internet of Things, Social Networks and The Cloud. Today’s Internet will not scale and satisfy the needs of society in the near or far future. The era of sitting at a PC in an office is coming to an end, as are DIY company networks, IT Departments, and the formal structures of organization inherited from the first Industrial Revolution. The way we design, produce, manufacture, supply, live, work and play have to change to realize sustainable future for all peoples. Embracing new technologies that span all food and artifact production and service delivery is our only option, and ubiquitous flexibility and adaptability are necessary at every stage of use and consumption. This also dictates that everything is on-line and connected, and the resulting (BIG) data employed to maximize use and utility whilst minimizing waste. None of this is a fad or fashion, they are definite, related, and interdependent needs.

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Page 1: Why the cloud ?

WHYThe Cloud

Everything On Line ?Social Networks ?Big Data ?BYOD ?

is far more than a crap shoot !

COCHRANE a s s o c i a t e s

Peter Cochranecochrane.org.ukca-global.org

Monday, 24 June 13

Page 2: Why the cloud ?

S H O R T ANSWER

The internetwon’t scale

M a n a g e m e n t / work practicesw o n ’ t s c a l e

Sustainability cannot be achieved without big changes to the way we compute , communicate , control . . .

Monday, 24 June 13

Page 3: Why the cloud ?

S I D E SHOWS

- Security- The Law- Regulators

Monday, 24 June 13

Page 4: Why the cloud ?

L A W S A N DR E G U L A T I O N

Entirely human

constructs that

are always up

for change,

or often,

very easily

‘circumvented’Monday, 24 June 13

Page 5: Why the cloud ?

C L O U DS E C U R I T Y

The Cloud/Clouds are inherently more secure than any other network we have experienced before...

Monday, 24 June 13

Page 6: Why the cloud ?

THE CLOUD

F a r m o r e fundamental than cutt ing the w i r e s a n d even more mobility

Monday, 24 June 13

Page 7: Why the cloud ?

W H A T W E D O T O D A Y

~2nB Peoplehave all this

~4nB People onlyhave a mobile

Today’s internet cannot support 7Bn with all this + a lot more - it does not scale...it will grind to a halt

Monday, 24 June 13

Page 8: Why the cloud ?

I N T E R N E T INEFFICIENCY

An eMail can circumnavigate the planet to connect two people 1km apart...and it works for 6Bn people...but...

Monday, 24 June 13

Page 9: Why the cloud ?

INTERNETTODAY

Slowing down

Unreliable

Insecure

Inefficient

Eco Unfriendly

Unfit for the futureMonday, 24 June 13

Page 10: Why the cloud ?

EVERYTHING MOBILE ON

LINE & COMMUNICATING

~ 50 - 100Bn things/entities demanding

connectivity

Monday, 24 June 13

Page 11: Why the cloud ?

THEBASICS

Peop le , mach ines ,

pe r sona l dev i ces ,

vehic les , sensors ,

tags et al need

rapid, rel iably,

communication

with minimal

latency

+++

Monday, 24 June 13

Page 12: Why the cloud ?

THE CLOUD

The only technology that ticks all the boxes of

Monday, 24 June 13

Page 13: Why the cloud ?

Monday, 24 June 13

Page 14: Why the cloud ?

e

eterminant

The journey to the edgeThe rise of the individual

Autonomy resurrectedTrue empowerment

Real responsibilityNet creativity

Net powerWork 2.0

Life 2.0Health 2.0

Industry 2.0Sustainability 2.0

A r t i s a n s r e b o r nMonday, 24 June 13

Page 15: Why the cloud ?

T H E E N DOF AN ERAGoing to an office and sitting at a PC has run its course, and big changes in life, work & play are underwaydriven by need and technology....

Monday, 24 June 13

Page 16: Why the cloud ?

N E W M O D E SF O R P E O P L E& COMPANIES

A move to a more organic, & evolutionaryliving/workingstyle...

...unbounded/chaotic/ out of control

Monday, 24 June 13

Page 17: Why the cloud ?

BYOD

SOCIALNETS BIG

DATAMOBILEWORKING

DISTRIBUTEDTEAMS

SHORTER WORKASSIGNMENTS

NOT ACOINCIDENCE !

Monday, 24 June 13

Page 18: Why the cloud ?

Networked Globalization

New Tech

Industry 2.0Eco Demands

Sustainability

Business Models

F O R C E SAT WORK

Limits to human understanding

physical & mental

abilities

Autom

ation

Mac

hine

Coll

abor

ation

A I

Automation New Materials Nano Bio

Robotics

Monday, 24 June 13

Page 19: Why the cloud ?

PRINTEDPRODUCTS

GROWNPRODUCTS

Shaping and programming materials instead of cutting and shaping, reusing and reshaping at minimal energy instead of producing, using and scrapping...

Monday, 24 June 13

Page 20: Why the cloud ?

INDUSTRIALP R I N T I N GAutomobileAerospaceProstheticDefenseMedicalToysJewelryAppliancesInstrumentsArchitectureComponents

a gradual and progressive migration toward shipping designs instead ofphysical objects

Monday, 24 June 13

Page 21: Why the cloud ?

CLOUDS INCLOUDS

This leads to a world of products ‘tagged’ to record and report their history, use,location, reuse, return andrecycling with near 100% material recovery...

...in order to maximizepotential and reduce waste/energy...

1000sof

Clouds

Monday, 24 June 13

Page 22: Why the cloud ?

THINGS THATL I N K T H I N K

And Networks/ /C louds wi l l

become far more biological and

alive - self determining - with

emergent behaviours the norm

Monday, 24 June 13

Page 23: Why the cloud ?

ROBOTD R O N E S

Monday, 24 June 13

Page 24: Why the cloud ?

ROBOTF A R M E R S

Monday, 24 June 13

Page 25: Why the cloud ?

T H E B I GU P S I D E

Monday, 24 June 13

Page 26: Why the cloud ?

M U L T I F A C I T E DO P P O R T U N I T I E SF O R P O S I T I V E C H A N G E

Monday, 24 June 13

Page 27: Why the cloud ?

N E WW O R L DO R D E R ?EmploymentEducationEconomyMedicineIndustryTrainingHealthLivingWorkCarePlay

....global stability through the equitable use and deployment of all resources including human capital...without destr y ing the environment and depleting supplies of finite resources

Monday, 24 June 13

Page 28: Why the cloud ?

T H E B I G G E S TC O M P O N E N T O FS U S T A I N A B I L I T Y ?

Monday, 24 June 13

Page 29: Why the cloud ?

D I S T R I B U T E DS Y M B I O S I S

We (all) need a partnership with machines to help us cope with a growing list of complexities way out of our league and capacity as individuals or a groups: Genome, Protein, Weather, Resources, Economics, Data, Conflict +++

Monday, 24 June 13

Page 30: Why the cloud ?

A I A S AS E R V I C E

WATSON

Monday, 24 June 13

Page 31: Why the cloud ?

P O W E R I N GM E D I C I N EA N D C A R E

Better diagnosis, treatment & care

Improved survival rates and lives

Reductions in ‘digital deaths’

Monday, 24 June 13

Page 32: Why the cloud ?

Thank You

cochrane.org.uk

ca-global.org COCHRANE a s s o c i a t e s

Monday, 24 June 13