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ZOOMSAFER

DIGITAL EAST CONFERENCE OCTOBER 2010

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FOUR KEY POINTS

Use of mobile phones while driving is risky behavior

Huge and growing problem

Employers are liable for employee behavior

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4 Patented and proven solution is FleetSafer

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THE MOTIVE / MISSION / TEAM

In Sept 2008 Kyle was nearly killed because Matt Howard was reading a text while driving.

To minimize distractions, risk and liability for himself and others, Matt teamed with Mike Riemer and Mike Costello to develop ZoomSafer.

THE PROBLEM

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800,000 people are currently using a mobile phone…

THE PROBLEM

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800,000 people are currently using a mobile phone…

while they drive 1

1 – National Highway Transportation Safety Administration

THE RESULT

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1,000,000 crashes, 500,000 injuries, and 5,000 deaths in 2008 1

Cost = $40 BN 2

1 – Smart Phone Penetration = 15% in 2008 . Projected >50% by mid 2012 (ABI, mMetrics, Nielsen)2 – $25k per crash, $150k per injury, $3.6m per fatality = $40BN (NHTSA, FMCA, Harvard)

THE GOVERNMENT’S REACTION

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Legislation in 38 states 1

1 – GHSA; 2 – EO 13513 Oct 2009; 3 – DOT 14-10 Jan 2010; 4 – DOL 10-1323 Oct 2010; 5 – S. 1938

DOT commercial ban 3

OSHA penalties 4

Executive Order 2

Senate bill pending 5

It is the employers responsibility and legal obligation to have a clear, unequivocal and enforced policy against texting while driving. Dept of Labor, OSHA -- October 4, 2010

THE CORPORATE PAIN

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increasing crashes, costs 3 and liability 4

Driver distraction is the leading cause of on-the-job crashes 1 and 50% of employees admit to texting and emailing when behind the wheel 2

1 – NHTSA & FMCSA 2 – Career Builder. November 2009 Survey3 – $25k per crash, $150k per injury, $3.6m per fatality3 – See H. Transport, Dyke Industries, Smith Barney, International Paper, Cooley Godward.

THE PATENTED SOLUTION

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Software for corporate employers to ensure safe, legal and hands-free use of smart phones while driving.

Administrative PortalCreate AccountsManage PoliciesAnalyze Usage

1Optional Hands-Free Services

Listen to text and emailSpeech to text (author/reply)

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ServicesLayer

DeviceServices

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Client App on Smart PhoneDetects driving and applies policies

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THANK YOU!

Matt Howard, CEOmatt@zoomsafer.com703-362-9490