why lead generation with really b2b will make you happy

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Page 1: Why Lead Generation With Really B2B Will Make You Happy
Page 2: Why Lead Generation With Really B2B Will Make You Happy

Are you looking for B2B leads to grow your business?

You’re not alone.

For the majority of businesses the ability to generate sales leads is vital to ensuring continuous company growth and increased market share.

When it comes to lead generation strategy, it’s not just about the number of leads you can deliver.

It’s about…

Lead quality – do they convert to sales? Return on investment – did you make more in revenue than it cost to generate them? Profit for your business – are the sales you’re making increasing the bottom line?

For a lead to tick all the boxes above, you need a multi-channel, integrated marketing strategy that really reaches, engages and nurtures the buyers that you want to do business with.

Page 3: Why Lead Generation With Really B2B Will Make You Happy

61% of B2B marketers quote generating high-quality leads as their biggest challenge

If you’re in the 39% that are already excelling at lead gen, congratulations! We like to think you have reached the peak of lead generation happiness.

If not, you’re probably interested in learning more about how to improve because these days…

90% of business buyers wait until they’re ready to buy before making contact with a vendor

Companies with mature lead generation practices have a 9.3% higher sales achievement rate

How happy would you be if you…

a) Met your target for generating quality sales leads this yearb) Ensured consistent ROI from your B2B marketing campaignsc) Grew the business substantially by directly impacting on revenued) Received occasional treats from a friendly team of B2B marketers…

Page 4: Why Lead Generation With Really B2B Will Make You Happy

That’s where Really B2B come in…

Page 5: Why Lead Generation With Really B2B Will Make You Happy

That’s where Really B2B come in…

Really B2B is a results-focused and award-winning B2B marketing agency.

We specialise in lead generation that delivers ROI…

which makes clients happy.

Page 6: Why Lead Generation With Really B2B Will Make You Happy

Our passion is making businesses like yours grow using accountable B2B marketing

We’re all about the numbers, yet we’re creative too. Years of research, practice and delivery of exceptional B2B marketing campaigns has taught us that there’s no one-size-fits-all approach to lead generation.

You need highly-qualified, sales-ready leads and only the use of marketing channels that truly engage and nurture the decision makers in your target market will achieve this goal.

Our in-house expertise covers all aspects of… Research and Insight Data Strategy and Planning Creative Demand Generation Lead Generation Marketing Automation Outbound & Inbound Marketing

BUT we’ll only recommend the services that will work for you and your business objectives.

Page 7: Why Lead Generation With Really B2B Will Make You Happy

Just ask our happy clients…

“The work Really B2B have done has enabled us to reach and engage with our end-users in a way like never before. The results they have achieved have far outweighed our expectations and our account team is a true extension of our business” - Neil Overton, Commercial Director, KME

“This campaign has truly surpassed our expectations in terms of engagement with our customers and prospects, our perception as a brand and most importantly additional leads and revenue. To say that 19% of our overall sales now come from leads driven by content is fantastic – Really B2B told us it would work and it truly did”- Kate Jones, Marketing Manager - Miele Professional

Page 8: Why Lead Generation With Really B2B Will Make You Happy

Just ask our happy clients…

“Really B2B have exceeded expectation and continue to raise the bar in respect of initiatives that really show an understanding of our prospects customer’s therein effective marketing to achieve strong lead generation and ROMI”– Damien McKeaveney, Sales and Marketing Manager, Liko/Hill-Rom

“We have already seen a 280% ROI from our campaign and gained valuable insight about which marketing strategies work best for our prospects and the sectors they operate in. What makes Really B2B different is their focus on the numbers and delivering results, I’ve not seen an agency like Really B2B before”– Raichelle Weller, Senior Brand Manager - For Dummies, Wiley

Page 9: Why Lead Generation With Really B2B Will Make You Happy

What can your business achieve with Really B2B?

Deciding to partner with a marketing agency is a big step for any business but with the support of the team at Really B2B you could:

Receive additional resource to support existing marketing strategies Better understand your buyers and the processes they follow when purchasing Ensure your sales team is supplied with the quality leads they need to make sales Penetrate new markets with expert advice and resource Increase key KPIs such as value per lead Have the on-hand assistance of teams in all areas of B2B marketing Increase ROI Increase company revenue Reach your business growth objectives faster

Outsourced lead generation achieves 43% better results than in-house-Marketing Sherpa

Page 10: Why Lead Generation With Really B2B Will Make You Happy

Even more, what can YOU achieve with Really B2B?

For you individually, having the ongoing support of a full-service agency ultimately means:

Less time spent managing the operation of the lead generation process Less time spent recruiting new talent and ensuring your teams’ skills remain up-to-date Increased ROI - resulting in increased new business/marketing budget No more juggling leads between sales and marketing Senior board members massively impressed with your performance A team of new friends who visit you often, usually loaded with cakes and sweets

72% of large companies are likely to use a combination of in-house and outsourced resources to create content- IAB

On average, B2B businesses outsource 51% of their demand generation activities - Starfleet Media 

Page 11: Why Lead Generation With Really B2B Will Make You Happy

Sound good? We’d love to visit you to learn all about you and your business goals, then discuss whether Really B2B can support you with achieving (or exceeding!) these.

Arrange a meeting with one of our directors today by calling

+44 (0)23 9231 4498or email us at

[email protected]