why email is the best marketing tool
DESCRIPTION
Find out why email marketing still works for most businesses. For more information on effective email marketing campaigns, visit http://www.thenorthernoffice.com/email-marketing-newslettersTRANSCRIPT
innovative marketing
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The Radical Group study says that there are about 1.9
billion email users worldwide and is expected to rise up
to 4.3 billion accounts by the end of 2016.
The figure proves that email marketing is still the best way
to effectively reach online customers compared with
social media platforms. And with the increasing number of
people in the email community, email marketing is still
going to be the most preferred online marketing tool.
We have listed some reasons why
email is the best marketing tool for
your business.
EMAIL MARKETING
REDUCES COST
Email Marketing reduces cost
Email Marketing offers a cost effective way of getting in touch with
clients and reaching new prospects. Unlike the typical marketing
tools companies use everyday, email marketing saves up printing
costs, mailing costs, ad space rates and phone lines cost.
VS
EMAIL MARKETING
IS TARGET FOCUSED
Email Marketing is Target Focused
With Email Marketing, you can easily execute your campaign to a targeted
public. By using your customer database, you are assured that your email
campaign goes to the right people.
When your campaign is targeted, relevant and is read by people who are
most likely to respond in your campaign, this will definitely result to increased
sales conversions.
EMAIL MARKETING
BUILDS ONGOING
RELATIONSHIPS WITH
CLIENTS
Email marketing builds ongoing relationships with
clients
With emails, companies can have frequent communications with
clients. You may choose to send them a weekly or monthly
newsletter on offers, sales, new products or other announcements
instead of mailing brochures and catalogs which are costly and have
a low response rate.
EMAIL MARKETING
IS ECO-FRIENDLY
Email Marketing is ECO-Friendly
Emails supports the green drive of a paperless environment.
Instead of using flyers, brochures or catalog, companies use email
marketing to reduce the print, paper and delivery costs.
EMAIL MARKETING
IS CUSTOMIZABLE
Email Marketing is customizable
Your email campaign’s content can be customized depending on
your campaign’s needs. You may choose to indicate the look and
feel of your email newsletter so that it blends perfectly with your other
marketing materials. Emails can be created in customizable HTML
email, graphic based or a simple text email.
EMAIL MARKETING
ALLOWS EASY TRACKING
OF USER ENGAGEMENT
Email Marketing allows easy tracking of user engagement
With email marketing, you can easily track the number of
bounces, click through rates and unsubscribes. This could
help you measure your campaign’s effectiveness and can
assist you with your future campaign strategy.
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Talk to us.
The Northern Office – Innovative Marketing supplies professional
internet and email marketing services for different companies
across the globe. TNO has been creating, developing and managing
ranking websites that give tangible returns on investments for our
clients.
For more information on TNO’s services, visit
Phone: (632) 499-1082 or +63 917 551 5957
Email:
Skype: thenorthernoffice