why choose widen content marketing technology

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Why choose Widen? www.widen.com

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Page 1: Why Choose Widen Content Marketing Technology

Why choose Widen? www.widen.com

Page 2: Why Choose Widen Content Marketing Technology
Page 3: Why Choose Widen Content Marketing Technology

We’re a marketing technology company

1

that helps connect your content with everyone who needs it.

Page 4: Why Choose Widen Content Marketing Technology

Marketing and creative solutions Located in Madison, WI

Flexible scalable capable Exceptional customer experience

Quick to deploy

Over 350 brands around the world

Trusted partner Cloud-based DAM Established in 1948

Hundreds of thousands of users in 179 countries

Page 5: Why Choose Widen Content Marketing Technology

2 We serve hundreds of customers and hundreds of thousands of users in 179 countries around the world.

Page 6: Why Choose Widen Content Marketing Technology
Page 7: Why Choose Widen Content Marketing Technology

3 Our customers are happy and we can prove it.

Page 8: Why Choose Widen Content Marketing Technology

4.33 4.11 4.18 4.20 4.20 4.26

(5-point likert scale, 329 responses)

Pleased with overall service

Pleased with overall product advancements

Pleased with overall product

performance

Widen is important to performing daily tasks

Widen is an important

strategic partner

Enjoy working with Widen

“Without Widen, we’d feel like we’re in the stone age.” - Life Fitness

survey results 2014 customer satisfaction

Page 9: Why Choose Widen Content Marketing Technology

4 Our employees are happy and it shows in the customer experience we deliver.

Page 10: Why Choose Widen Content Marketing Technology

100% 100% 96%

Proud to work at Widen Recommend Widen as a place to work

Very satisfied or satisfied with Widen as a place to work

Very satisfied or satisfied with Widen’s work-life balance

100%

survey results 2014 employee satisfaction

Page 11: Why Choose Widen Content Marketing Technology

5 We’re not going anywhere, except forward with an agile roadmap to the future.

Page 12: Why Choose Widen Content Marketing Technology

Group content by category, saved search, or personal, shared and global collections

Administer image rights, release forms and lifecycle controls

Leverage content within popular creative and marketing applications

Upload content using drag and drop, upload wizard or upload pane

Automate collection and curation of user generated content and mobile uploads

Tag standard, embedded and custom metadata for any content type

Publish content to web, social, and mobile

Collaborate with all stakeholders before and after content use

Transform image, audio and video files on-the-fly

3: SHARE AND DISTRIBUTE Relevant Content

Push public collections to global teams

Track activity of content uploaded, downloaded, shared, published, edited and archived

4: ANALYZE AND TRACK Successful Content

Analyze individual asset performance against other assets

Measure system usage over time to correlate with broader campaigns and marketing trends

Our products help you do MORE

2: MANAGE AND ORGANIZE Existing Content

1: CREATE AND CAPTURE New Content

Page 13: Why Choose Widen Content Marketing Technology

6 We have the right

to power your workflows. set of features

Page 14: Why Choose Widen Content Marketing Technology

BRAND MANAGE SHARE SEARCH COLLABORATE ANALYZE SECURE ACCESS

Widen has it. Others don’t.

search, share and upload options data acquisition reporting asset analytics content organization

site branding integrations brand portals interactive dashboard fresh UI custom collections

archive asset storage collaboration video enhancements API AWS expansions agile development

Page 15: Why Choose Widen Content Marketing Technology
Page 16: Why Choose Widen Content Marketing Technology

7

from the crowd.

We stand out

Page 17: Why Choose Widen Content Marketing Technology
Page 18: Why Choose Widen Content Marketing Technology

8 We integrate with other marketing technologies for optimal performance.

Page 19: Why Choose Widen Content Marketing Technology

Core Widen Expertise

Available Today

Coming Soon

Page 20: Why Choose Widen Content Marketing Technology

9 We partner with the best.

Page 21: Why Choose Widen Content Marketing Technology

INTEGRATION PARTNERS

TECHNOLOGY PARTNERS Security vendors

Online video providers

CMS platforms Project Management platforms

Creative collaboration platforms

CONSULTING PARTNERS Digital archivists Creative agencies

IT and management consultants

Page 22: Why Choose Widen Content Marketing Technology

10 We educate through all stages of the customer lifecycle.

Page 23: Why Choose Widen Content Marketing Technology

Infographics, webinars, whitepapers, videos, blog posts and articles

Educational website dedicated to DAM

Public speaking DAM best practices

Networking and shared learning with users

Interaction with latest features and functionality

Our experts thrive on sharing knowledge

Individual and organizational training

Tutorial videos for all users

Online training for all customers

Hot topics and industry trends

New features and functionality

Tools and technologies that help creatives and marketers

Engagement with Widen people and culture

1. TRAINING 2. MONTHLY WEBINARS 3. THOUGHT LEADERSHIP 4. WIDEN USER SUMMIT

Annual proprietary market research

Page 24: Why Choose Widen Content Marketing Technology

11 We have an actively

and it’s growing.

engaged community

Page 25: Why Choose Widen Content Marketing Technology
Page 26: Why Choose Widen Content Marketing Technology

12 We’re secure on every front.

Page 27: Why Choose Widen Content Marketing Technology
Page 28: Why Choose Widen Content Marketing Technology
Page 29: Why Choose Widen Content Marketing Technology

13 We create a buzz with the media and analysts.

Page 30: Why Choose Widen Content Marketing Technology

Recognized as one of the best

- Gleansight Benchmark Report 2014, Digital Asset Management

“Widen is one of the few providers that captured customer satisfaction metrics AND made this information publicly available. Gleanster can substantiate their claims about high customer satisfaction, and users who participated in our research were very happy with the solution.”

A SaaS DAM leader by Real Story Group

A proven leader according to Gleanster Research

An enterprise contender according to the Forrester Wave

A highly responsive sales team according to Forbes

Page 31: Why Choose Widen Content Marketing Technology

14 We deliver an experience people want to talk about.

Page 32: Why Choose Widen Content Marketing Technology

“You guys provide the best customer experience I’ve ever had. You guys are awesome!” – Iron Mountain

"We went from 15 days for an image request, down to two minutes. That's the biggest impact." - Yankee Candle

“The WIDEN team worked with us through set up, implementation, training, launch and post-launch. If you're looking for a reliable, state-of-the-art DAM system, look no further.” – Intergraph

CAPTERRA SOFTWARE REVIEW

Page 33: Why Choose Widen Content Marketing Technology

“Widen’s DAM system has been a blessing for the Falcons. I can’t imagine working without it.” - Atlanta Falcons

“Widen constantly looks for ways to improve the UI and has a wonderful staff who is happy to assist.” – Motorola Solutions

“Widen has the best product and pricing in the DAM industry and we looked at everybody.” – Red Gold

CAPTERRA SOFTWARE REVIEW

Page 34: Why Choose Widen Content Marketing Technology

“Widen’s support team is phenomenal. They consistently have fast and thorough responses for anything I ask about.” - Brady Corporation

“The Media Collective is a lifesaver!” - Pentair

“The Media Collective allows our creative team to focus on the work at hand as opposed to some fire drill that has come up.” - MEplusYOU agency

G2 SOFTWARE REVIEW

Page 35: Why Choose Widen Content Marketing Technology

15 We’ll match it if you’re quoted a lower price for identical features, product and service.

Page 36: Why Choose Widen Content Marketing Technology

Let’s talk! [email protected]

Follow us

www.widen.com