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who called the cab or how apps are changing the everyday

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Upload: ilia-uvarov

Post on 30-Nov-2014

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As technology becomes friendlier and easier to use, new opportunities (and unexpected challenges) arise. This presentation is about how apps connect us in new liberating ways. It focuses on how apps disrupt barriers, change behaviors and connect disparate ecosystems. Ilia Uvarov is creative director and head of experience design at R/GA London. The presentation was originally made at London Marketing Week 2012.

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