Hosting in a Hybrid Model

Data Management through Datacenter

www.cmsitservices.com

IntroductionDatacenters are the omnipresent nerve centres of any organization. The concept of a

Datacenter dates back to the late 1950s, when American Airlines automated one of its

key business divisions – the passenger reservation system . The idea of an advanced

data processing system became a concrete reality in 1960, when agents were able

to electronically access and manage airline seat information remotely. Since then, the

automation of data processing systems has evolved and there have been revolutionary

advancements in data storage and Datacenter management systems. A paradigm

shift can be observed in Datacenter infrastructure, software, hardware and ownership-

models, which now need to operate in new cloud and subscription-based environments.

`1http://siliconangle.com/blog/2014/03/05/the-evolution-of-the-data-center-timeline-from-the-mainframe-to-the-cloud-tc0114/

Whitepaper

Evolution of Data CentresRapid changes in technology have led to the transformation of Datacenters from huge

physical storage systems to more advanced online storage and backup architectures

that we see today. Over the years, data storage has scaled a progressive journey and

come a long way from mainframe computers to desktops to a virtualisation enabled cloud

environment.

Mainframe ComputersIn the beginning (1960s) there were mainframe computers, which were able to host

multiple operating systems thereby enabling the functioning of several machines virtually.

Then came servers designed with parallel microcomputer concepts (1980s). In line with

local IT policies in that era, local users were able to gain more control of their systems

while still being connected to servers, through personal computer networks.

Cluster Computing

In the early 1990s, grid computing took shape enabling computers to communicate via

the internet to solve problems that were particularly big and demanded a large amount

of resources. The mid-1990s witnessed a disruptive age of Datacenter computing with

cluster or ‘commodity’ computing, where a group of servers called commodity clusters

were used instead of a single system to facilitate cost-effectiveness and improvement in

speed.

Emergence of Virtualisation

The infrastructure landscape started growing at a faster pace and thereby administration

control, cost of administration and maintenance increased. In order to reduce cost and

optimum utilization of resources, there was a need for virtualization. Server, storage,

network, database, middleware and application levels were required to be virtualized.

Virtualization is the stepping stone for transforming towards Cloud and all the Xaas

(where X can be I,P,S,D) form. At the turn of the century, virtual machines came into

existence. As a software implementation of a hardware system, the virtual machine or

hypervisor allowed for sharing of different systems, each running on their own operating

systems.

The Cloud Ecosystem

The next disruptive transformation took place with the advent of the cloud ecosystem.

Organizations started moving towards the ‘subscription economy’ where services and

resources were shareable, accessible and utilized on demand, online. By employing web- 1http://siliconangle.com/blog/2014/03/05/the-evolution-of-the-data-center-timeline-from-the-mainframe-to-the-cloud-tc0114/

accessible XaaS services such as Software-as-a-Service (SaaS), Platform-as-a-Service

(PaaS) and Infrastructure-as-a-Service (IaaS), small and medium sized companies were

able to utilize resources and services on demand. An umbrella term for XaaS later came

to be known as Cloud, which enabled virtualisation, scalable storage, computing and

networking, and on-demand, self-service accessibility through the internet.

Here’s a quick glimpse into the evolution of Datacenters over the decades:

Factors Driving the Evolving Landscape of Infrastructure Technology There is a paradigm shift in managing IT infrastructure in today’s complex and demanding

business environment. Innovative and disruptive technologies are being developed

and leveraged to enhance productivity and address the increasing complexity of the IT

environment. New and emerging 3rd platform technologies – built on a foundation of

cloud, mobile, social, and big data – are defining enterprise IT at a very fundamental level.

A recent survey of Indian IT professionals reveals that 91% of the respondents are of

the firm belief that these next-gen technologies will give their organizations competitive

advantage e – highlighting the fact that Indian organizations are swiftly embracing 3rd

platform technologies to their benefit.

Asset consolidation and transforming towards Hybrid model of Cloud Computing

is preferred strategy in 2015. Data warehousing, data mining and data archiving are

technologies which have seen a significant boost in the last decades, in a way that many

of their concepts and techniques have reached a significant level of maturity. Today,

decision support, data mining, trend analysis and pattern discovery have a large impact

on businesses. This has led to the development of new solutions and approaches, some

of them being incorporated into commercial tools and systems, others producing new

advancement opportunities in many fields.

Big Data – With widespread adoption of the Internet of Things (IoT), the size of data sets

and data-driven business analytics is only going to accelerate infinitely and become more

intricate. Big data is not only voluminous in nature; it is highly unstructured as well. The

1960 1980 1990 1995 2000 2005 2007

Parallel microcomputer designs - MPP / SMP

Cluster Computing SaaS, PaaS and IaaS

Grid ComputingProprietory Mainframe Cloud ComputingVirtualization

2http://cio.economictimes.indiatimes.com/news/mobility/prediction-2015-indian-organizations-will-move-to-the-3rd-platform-mobile-computing/45430280 3http://www.crisil.com/global-offshoring/gra-nasscom.html

industry is slated for a rapid growth in the coming years especially considering the amount

of data being churned out on a daily basis. It is predicted that the big data industry in India

will grow to US$ 1 billion in 2015 with a CAGR of 83%.

To enable CIOs to perform advanced data mining and predictive analytics, there is a

pressing need for upgrading Datacenter infrastructure with next-gen technology, in

order to support petabyte volume of big data. To address the complexity and challenges

associated with storage and management of big data, companies are adopting hybrid

cloud models that support high density computing, storage and management.

Mobility – The proliferation of application and mobile device usage has led to the need

for advanced mobile infrastructure to support seamless collaboration while maintaining

security. Today, network infrastructure has to revolve around mobility solutions, including

Mobile Device Management (MDM), Mobile Application Management (MAM), and

Mobile Content Management (MCM), Bring Your Own Device (BYOD) support, mobile

security and desktop virtualisation solutions.

With mobility rapidly changing the landscape of IT infrastructure, the key features that

have become the need of the hour include security, scalability, reliability and cost-

effectiveness. An advanced mobile infrastructure enables enterprises to be more agile and

support the hyper connectivity required in this digitally possessed ecosystem. Considering

high maintenance cost in Enterprise operating system and high end servers such as AIX,

Solaris, there is a trend observed where BFSI, Manufacturing, CPG and Retail clients

are transforming their business and infrastructure applications to x86 and Open Source

platform. Moreover, Customer’s server rooms are getting consolidated and transformed

into existing Datacenters.

Cloud Computing – Advancements in cloud technology have enabled delivery of

services hosted on a network or through the internet. In today’s demanding environment,

Datacenters need to provide connectivity, scalability and security. To address aspects

of network uptime, low latency and fluctuating demand, advanced modular Datacenters

are now built to enable selling and sharing of computing resources. Considering high

maintenance cost in Enterprise operating system and high end servers such as AIX,

Solaris, currently maintained in the Datacenters, it has become inevitable for customer

to transform towards x86 with Open Source platform. There is a trend observed where

segments such as BFSI, Manufacturing, CPG and Retail clients are transforming their

business and infrastructure applications in x86 and Open Source platforms. Server rooms

are getting consolidated into Datacenter and Cloud rooms. Customers are moving the

technology towards Converged technical solutions such as Cisco vBlock, Nutanix

compute converged solution. Converge solution is being considered as “one roof

solution” for compute, storage, network. Cloud computing solutions are moving towards

appliance based solution.

Cloud computing is aided by automation framework by using orchestration tools for

dynamic resource allocations and pooling. Charge back metering software enables to

manage the BAU (Business As Usual) tasks of Cloud computing by reducing the manual

intervention and provide accuracy in bills for utilization to the customers.

It’s being experienced that customers are moving towards Hybrid Cloud model, where

Production data is maintained within premises and Non production and Disaster Recovery

4http://www.channelworld.in/news/hybrid-cloud-adoption-set-for-a-big-boost-in-2015 5http://www.channelworld.in/feature/hybrid-cloud-2015%27s-biggest-gainer%3A-netmagic-

data is considered in Public Cloud. A perfect Cloud bridge appliances are deployed in

order to have a flawless and authenticated data transfers between Private and Public

Cloud model.

Emergence of the Hybrid Cloud Model

It is a no-brainer that emerging platform technologies are redefining the paradigms

of enterprise data architecture. Organizations are realizing the importance of storing

enterprise data digitally and a widespread adoption of cloud systems for data storage

and backup is becoming the norm. Today, companies are choosing hybrid cloud models

to capitalise on the ease and low cost feature of public clouds and the security and

customisation possibility through private clouds. While cloud computing has enabled

enterprises to become more agile, responsive and resilient in a demanding marketplace,

the emergence of the hybrid cloud model is likely to realign the IT landscape. The

combination of flexibility, scalability and security has urged many enterprises to shift to

hybrid cloud services.

Technology Business Research predicts a growth rate of 50% for the hybrid cloud market

in 2015.4 Indian companies – quick in the utilization of cloud services – are showing a

faster adoption towards the hybrid cloud model. According to ‘The Cloud Computing

in Asia Pacific: The Annual Cloud Maturity Index’ report, 50% of Indian companies

particularly in the BFSI, telecommunications, and healthcare verticals prefer hybrid clouds.

Organizations are using third party cloud services to augment their private cloud systems

by distributing enterprise workloads between public and private clouds, after ensuring that

known data privacy concerns are dealt with properly. Indian firms are looking to the cloud

as a catalyst of change and are extensively customising the hybrid cloud model to meet

their specific business needs. Moreover, a trend is being registrations that Clients and

Customers are transforming their business cost structure from CAPEX to OPEX.

Benefits of Hybrid Clouds

In the current IT landscape, one of the biggest challenges companies need to address

is connectivity and communication between different systems that interact in a

fragmented environment. The hybrid cloud model combines both private and public cloud

configurations leveraging the benefits of both models – from security, flexibility, scalability

to cost efficiency.

• Security – With the use of private cloud models, operations involving sensitive

information are more secure. In addition to security, the private cloud model also

meets regulatory requirements especially pertaining to data sharing, exchange and

dissemination.

• Scalability – With the use of public cloud models, a wider scope for scalability is

possible. By using large cloud infrastructure through public cloud services, enterprises

can migrate non-sensitive processes to the public cloud cost-effectively, while reducing

the pressure on private cloud implementations at the same time.

6http://www.itbusinessedge.com/slideshows/the-evolution-of-the-data-center-to-the-cloud-08.html 7http://www.itbusinessedge.com/slideshows/the-evolution-of-the-data-center-to-the-cloud-07.html

• Cost Efficiency – Public clouds offer

economies of scale by enabling enterprises

to optimise as many business functions

as required with centralised management,

allowing sensitive operations to move to

the private cloud and therefore providing

cost efficiency. Businesses can reduce

networking costs by up to 40% by

virtualising their Datacenter resources6.

• Flexibility – With the hybrid cloud model,

enterprises can optimise operational

productivity by capitalising on the benefits

of both public and private cloud models.

On one hand, private cloud models enable

sharing and provide access to data and resources in a secure manner. And on the other

hand, public cloud models provide flexibility and scalability in a cost-effective way.

By moving their virtual servers to the cloud, organizations can virtualize their Datacenters

and utilize resources across multiple Datacenters – thereby reducing the requirement

for resources by up to 35% . Thanks to the hybrid cloud model, enterprises can now

leverage emerging concepts such as cognitive cloud computing solutions, big data lakes

and predictive analytics to improve efficiency and maximize productivity. A trend is being

registered, where the Organizations are moving their Non production environment to

Cloud model.

Remote Data Centre Management Given the increasing complexity in the IT landscape, integrating new technologies and

adapting them to existing processes can be a significant challenge. The dependency on

remote Datacenters to gain access to resources and services is also increasing. Managing

and maintaining remote Datacenters comes with a whole set of challenges ranging from

ensuring that the systems are functioning to avoiding network outages.

Challenges in Managing Remote Data Centres

• Managing complexity of integration across the IT landscape – The adoption of

public and private cloud solutions along with the benefits bring about a whole set of

challenges in terms of IT operations that need to be in place to facilitate integration and

support required by multiple providers. With the IT environment becoming increasingly

complex, virtualisation is no longer limited to servers; integration is required in

networking technologies, storage and database and application layer as well.

• Managing diversity in a hybrid environment – The IT environment is already diverse

with multi-layered technologies in play. The integration of hybrid cloud solutions adds

another layer of multifaceted complexity in terms of managing different technologies,

Security Scalability

FlexibilityCost

Efficiency

Why the Hybrid Cloud Model is the Most Preferred Choice

processes, people, tools and utilities. Reflecting the complex landscape, resolution

times have drastically increased affecting strategic business processes that are mission

critical.

• Managing interactions between systems – In order to capitalise on the benefits of

new technology, integration with existing legacy infrastructure on premise is crucial.

Many enterprises face the challenge of managing interactions, identifying problems

and providing solutions on time to enable a harmonious environment that can thrive on

multi-layered technologies.

• Regulating control on solutions migrated to public clouds – While public cloud

solutions provide the benefits of scalability, there is also a challenge of control over

IT operations. Especially in the case when on premise infrastructure needs to be

integrated with public cloud solutions, or data / assets from the public cloud need to be

transferred or utilised on premise, enterprises have limited control over the progress of

IT operations.

• Managing different SLA requirements across technologies – With the adoption

and integration of multi-layered technologies, IT contract management has become

increasingly complex. Escalating SLA requirements from internal and external

customers add to this complexity. In order to ensure high quality service delivery,

IT managers and CIOs have a demanding task of tracking metrics and various

components of solution delivery that support strategic business systems and

processes.

Overcoming Challenges in Remote Data Centre Management

Data challenges are getting bigger and more complex by the day given the massive

information proliferation from multiple structured and unstructured sources. Datacenter

managers need solutions that enable them to effectively manage access to servers,

network devices, and other critical equipment. In a hybrid cloud dominated Datacenter

ecosystem, it is of utmost importance to deploy an integrated management solution that

can address and overcome the various challenges posed by remote management of huge

data sets. Organizations that utilize the services of third party managed service providers

can solve the myriad issues plaguing remote Datacenter management by deploying

centralized remote management.

Centralized remote Datacenter management offers several tangible benefits:

• Enables round-the-clock management of servers, devices, and networking

infrastructure from a centralized location, facilitating ease of access, remote

monitoring, troubleshooting, and diagnostics

• Reduces system downtime by providing instant access to IT infrastructure and

resources

• Ensures maximum availability of the Datacenter by reporting power overload

thresholds in a timely manner

• Simplifies and streamlines asset management and Datacenter capacity planning

• Heightens Datacenter security by ensuring adherence to security protocols and

schema such as LDAP, Active Directory, RADIUS, TACACS+, etc.

• Provides clear visibility to Datacenter managers through intensive auditing and

reporting

To keep up with evolving business needs, CIOs, CFOs and CTOs face the biggest

challenge of providing high quality services and integrating latest technology at minimal

costs. A careful analysis beyond cost-benefit components needs to be considered while

choosing a managed services partner to manage IT infrastructure. An experienced and

trusted partner can help organizations combat the numerous challenges in managing

remote Datacenters and ensure disruption free operations.

CMS IT Services LegacyTypically, a managed IT services provider focuses on reducing total cost of ownership

(TCO), improving IT infrastructure performance and increasing flexibility to address

evolving business requirements. CMS’s Infrastructure Management Services includes a

solution based approach to enable companies:

• Transform with AGILE way:

- Automation Framework

- Global Approach

- Innovative and Integrated Service Delivery

- Legacy Support

- Enhanced Delivery Framework and Seamless Transition

• Improve infrastructure performance

• Provide high quality services

• Reduce TCO and other operational costs

• Increase flexibility

• Identifies performance optimization opportunities.

Transform with AGILE way

Building Blocks for Seamless Transformation

A

L

E

G

I

Automation Framework

Service Quality& Agility

Reduced Total Cost of Ownership

Service Consistency and Efficient Delivery

Global Approach

Innovative and Integrated

Legacy Support

Enhanced Delivery Framework and Seamless Transition

- Metrics based Operations Maturity Model

- 24x7 Support

- Reactive to Predictive Delivery Model

- Analytics led Infra Transformation and Optimization

- Unified governance with complete reporting transperancy

- Maximized offshore presence while minimizing risk

- Shift left approach for greater L1 resolution by leveraging effective automation, self help and technical refresh technologies

- Focus towards optimizing Data Center Footprint

- Seamless Transition

- Infrastructure Services for enterprise-wide coordination

- Domain expertise skill

- Technical Alliance with OEMs

- Collaborative Approach in Multi vendor environment

- Clear roadmap to Continuous Service Improvement and Transformation

CMS Datacenter Migration and Consolidation Services provide below benefits to Customer:

• Seamless Datacenter Migration- Detailed assessment, careful planning, adequate

skills, and migration methodology are brought together to ensure successful migration

with minimal downtime

• Significant Cost Savings - Innovative tools & techniques and a project portal, coupled

with CMS’s onsite/offshore delivery model, can bring significant savings in costs

associated with consolidation and migration. Additional cost benefits of reduction in

CAPEX and OPEX are realized through optimized infra, smaller power and cooling

footprint, and recued efforts in ongoing support and management.

• IT Environment Simplification – Simplified and optimized IT environment due to

reduction in number of locations, standardization of platforms, tools and processes.

This ensures a stable IT environment and optimizes the cost of administration and

maintenance.

• Reduction in Server Footprint and Optimum utilization – Reduced number of

servers and other infra footprint due to consolidation and virtualization results in better

utilization, reduction in power bills, easier management.

How CMS will deliver the Datacenter services

WhatDC Consulting, Migration and Consolidation

- Deliver Level 1 / 1.5 skills through Integrated Delivery Center (IDC) and NOC / SOC

- Event correlation through Tools- Level 2 and Level 3 support through mix of IDC and Onsite- Level 4 Solution Architect Team for Design & Architecting- Remote support through IDC, NOC, SOC and Catch and Dispatch model

for locations other than Datacenters

Storage Optimization

BackupOptimization

Database Services &

Transfromation

Who

Integrated Service

Delivery Model

Reactive to Predictive

Delivery Model

Analytics Led Transformation

End to End OwnershipHow

Automation Framework24x7 Support Coverage through

Industry standard event monitoring and correlation tools

Alliance with Datacenter Partner for Cloud service

Low Risk & Cost Managed approach to Transition

Application driven approach to Datacenter Migration

Build Domain wise Reference Architecture

Leverage existing customer relationship

Cloud Enablement & Virtualization

Open Source & EMS

Services

Internet of Things &

Automation

Our Cloud Enablement Services offer:

• A comprehensive basis for private and hybrid cloud technology strategy and road

map planning.

• Significant Cost benefit

• Quickly Identifies areas of strength and improvement in a virtual infrastructure

environment.

• Determines appropriateness of applications for placement in Private versus Public

Cloud.

• Understand specific benefits of virtualizing Business Critical Applications in a given

cloud environment.

• Identifies performance optimization opportunities.

• Determines optimized licensing architecture specific to applications for Private or

Public Cloud environments.

Cloud Enablement Services - Transforming towards Clouds Framework

DYNAMIC IT INFRASTRUCTURE

ADAPTIVE VIRTUALISATION

LEGACY DATA CENTER

LegacyServers

DedicatedServers

Legacy HostServers

SAN

BENEFITS1) Provides a comprehensive basis for private and hybrid cloud

technology strategy and road map planning.2) Significant Cost benefit3) Quickly identifies areas of strength and improvement in a virtual

infrastructure environment.4) Determines appropriateness of applications for Private verses

Public Cloud.5) Understands specific benefits of virtualizing Business Critical

Applications in a given Cloud environment.6) Identifies performance optimisation activity.7) Determines optimized licensing architecture specific to

applications for Private or Public cloud environment.

Public External Cloud

Private Internal Cloud

Automated Capacity based on Policy and Security using Orchestration Tools

Low - Flexibility - High

MONITOR

Security Compliance(Compliance enabled)

Security+Compliance

Policy Compliance(Compliance enabled)

Policy+Compliance

The CMS IT Services solution helps companies streamline and automate their IT

operations optimally in an integrated manner, blending both the physical and virtual

environments to ensure seamless functioning of mission critical applications, workflows

and business processes. The business benefits of our solution based approach include:

• Automation – Routine IT operations can be automated and virtualised systems can

be monitored effectively, events can be correlated improving compliance management

processes.

• Scalability – With the use of an advanced architecture, access to information is

centralized, therefore enabling scalability of operations in a secure way.

• Seamless integration – The network operating centre with cutting-edge infrastructure

and skilled domain expertise provides seamless integration of systems, workflows and

networks.

• Support to diverse environments – CMS’s state-of-the-art IT infrastructure support

ensures that systems and processes are able to operate in diverse environments and

are responsive to change.

With CMS IT Services Ltd., customer and client organisation will be able to

• Enhance ROIs,

• Secure maximum business value, and

• Cost-effectively manage IT operations efficiently.

As a preferred partner for outsourcing IT support requirements, CMS IT Services provides

high quality, end-to-end IT infrastructure solutions.

ATM Upgrades/Migration

Wireless Collaboration

LAN/WAN

Tablets/Pads

Messaging MS SQL Server

CablingWin7/8

Migrations Directory Oracle DBBackup/Recovery

Network Management

Mobile Device Management

Desktop Management

Server Management

Facilities Management/Datacenter Operations Management/AMC Support

Automation of Critical and BAU Tasks / Correlation by Deploying Tools Framework

Enterprise Systems Monitoring/Application Performance Management

Asset Lifecycle Management Vendor ManagementITIL based Service DeskManagement

Database Management

Storage Management

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Managem

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www.cmsitservices.com

About CMS IT Services

CMS IT Services (a Blackstone Portfolio Company) provides new, cost-effective

and cutting-edge IT infrastructure solutions that are reliable, resilient and

responsive. We have extensive experience in managing complex IT implementation

projects and integration of emerging technologies in a dynamic environment.

CMS partners with leading IT vendors such as IBM, HP, 3Com, Oracle, Acer and

Lexmark to ensure that clients benefit from the latest cutting-edge technology.

For more information:

Please contact us at:

91 80 3043 0300 / 400 inquiry@cmsitservices.com