white, sophie question 3
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What have you learned from your
audience feedback?
Question 3
3.
Audience Research Questionnaire:
Before making my soap, I researched a range of people
to get a view of peoples attitudes to the genre.
3.
Males mostly watch
Coronation Street.
Females watch mostly
Coronation Street, but
not as many as Males.
3.
More females started
watching soaps later in life than
males.
Most males and females
started watching
soaps around the same age.
3.
Females have a
variety of reasons for watching
soaps
Males mainly
watch their soaps
because of the time
scheduled.3.
Niether males or females think they learn anything from soaps, meaning
that their reason for watching is purely recreational.
3.
The males I interviewed
only watched
their soaps on live TV.
The females i
interviewed watched
their soaps on both media.
3.
All the males I
interviewed were of a
similar age.
The females I
interviewed were of
mixed ages.
3.
The males I
interviewed were all in full
time work
The females I
interviewed had varying employmen
t status’3.
My audience research gave me a good basic knowledge of the
kind of people who do and don't watch soaps, and therefore how
to best target my intended audience.
This also helped me decide what channel I would broadcast
my soap on, See Slide 39
3.
Intended audience:
My intended audience is mainly young, female
students, who have the time to watch soaps and
can also relate to the characters. Therefore, it
is also aimed at ‘emos’who can relate to
Emily and Sasha. However, other people
will be.
able to relate to other characters in the soap, who
aren't necessarily so
heavily stereotypical.3.
Audience FeedbackPositives:
• editing matches music• lyrics create meaning – shows audience whats happening• different narratives feed well into main storyline & create enigmas• fast cuts show that there is conflict but dont show cause of conflict – makes the audience want to watch.• clear genre• clear audience• brand – chalk board – connotes audience & where soap will be set• channel creates audience – young females, hollyoaks audience.
Negatives: • Needs title cards • no title cards AND no dialogue throughout means the audience has nothing to relate to and therefore you risk losing your audience.
If I were to redo the trailer, I would use title cards/more dialogue because I think I
have taken the enigmatic, random, fast cuts to an extreme, to the point where I
risk losing my audience.3.