white eagle master copy white eagle corporate presentation july 2011

Delivering Excellence and Innovation inPrepaid, E-Wallet, E-Payments and Mobile Commerce

www.white-eagle.com| 0207 081 0847|[email protected] 1

Welcome toWhite Eagle (Europe) Plc


www.white-eagle.com| 0207 081 0847|[email protected]

Introduction to White Eagle (Europe) Plc White Eagle (Europe) Plc is a privately owned and funded company

Established in March 2007

Corporate Head Office based in Buckinghamshire, United Kingdom

Approved MasterCard and Visa Service Provider

White Eagle has successfully launched 35 White Label Prepaid Card Programmes

Award winning technology provider of global end-to-end prepaid card, e-payment, e-wallet and mobile

banking payment solutions

White Eagle owns its dynamic E-money Payment Platform and Gateway designed specifically for this

market which is continually developed to ensure our technology is at the cutting edge of market changes

Provide a number of E-money services and “plug and play” integration with other parties

Authorised to issue e-money solutions in the SEPA region

Adhere to a strict security policy and comply with the PCI DSS security compliance (PCI DSS Level 1)

Adhere to PRINCE II Project Managements quality standards for on-time and

on-budget programme delivery

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Our Partners

BIN Sponsor

Transact

Current Trust AccountRoyal Bank of Scotland

Daily Settlement AccountHSBC Bank

ProcessorFIS

Cardholder Verification

GB Group

Intelligent ID

Card Manufacturing

Thames

Oberthur Card PersonalisationServerSide

Acquiring NetworkVisaMasterCard TelcoVerizon Cable and Wireless

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Sample of White label programs

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Our Role

Card Bureau White Eagle

BIN Sponsor

Bank Account

Programme ApprovalBIN Allocation

Fund ManagementReconciliation &

Settlement

Issuer & AcquirerCard & Transaction

ManagementFraud/transaction

monitoring

Processor

Secure management of

funds

Card production & personalisationCard fulfilment

Printing facilities

ClientClient transfers funds

to account to pre-fund card loads

Programme build and set-upProgramme monitoring

(compliance)Customer service

Marketing

Programme Director loads

cards with funds from client

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Market drivers

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Consumer convenienceGift, general

purposeDigital products &

distributionMobile banking

Developing economiesBanking the unbanked

Paper to electronic payments

Government, payroll

Basic banking regulationsServing the unserved

Increasing buying power of youth

Youth cards

Work force globalisationRemittances

MARKET DRIVERS



White Eagle e-money Solution

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White Eagle IP

Bank/Trust Account

Branded e-account card



Routes to market

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• Targeting unbanked and sub prime C2DE population

• Retail distribution contracts with:• Smiths and Menzies newspaper

chains• Cost Cutter, Spar, Palmer &

Harvey, Cash Generator, Booker, Shaktie Group

• In excess of 10,000 UK wide retailers

WHITE

LABEL

PAYROLL

• Distribution to end users secured via customers

• Lower cost of customer acquisition

• ‘Stickier’ customer base due to brand loyalty

WEB &

RETAIL

Govt. Benefits

CORPORTE INCENTIVE

Instant Issue

Turnkey Solutions

DIRECT SALES

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Live white label programs - White Eagle (December 2010)

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The role of the White EagleWhite Eagle is the integrating partner working between the Issuer, Processor, Loading Agencies and Card Production to deliver the programme to the client

In summary ... Contract with the client to deliver client’s programme in full

Contract with and integrate with the issuer/Bin Sponsor/Bank

Contract and Integrate with the processor

Manage the reconciliation for all parties

Manage compliance aspects both Scheme and Regulatory

Manage interconnection of value added services

Manage the call centre operation

Design, build and test the relevant online portals

Implement and maintain the anti fraud protection

Deliver all CRM reports on all aspects of the programme

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White Eagle provides end-to-end E-money/Mobile money prepaid solutions allowing our clients to focus on core business

Our Services

Consultation and Professional Advice regarding Scheme Type Submission of Scheme to Regulatory Bodies (SIA Approval) Production of PID (Project Initiation Document) Production of PSD (Project Scope Document) Appointment of Dedicated Project Manager (Prince 2 min.) Production/ongoing management of Project Plan/Gant Chart Management of all Compliance matters, including; AML, JMLSG, PSD, banking code, data

protection, PCI DSS Bespoke Card Design and Approval Card Carrier Design and Approval Payment Service Provider (PSP) provision Fully functional online card application pages Provide Customer Service operations inc. call centre, Web and SMS Multilingual IVR (Interactive Voice Response) solution Access to the MasterCard retailer and ATM network Design support of marketing collateral

Services that White Eagle Prepaid typically provides include:

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Our Services (continued)Management of all 3rd Party integrations, including:

Processor Post Office/PayPoint etc Card Manufacturer Personal Data Verification (KYC) Local Load Channels/Retailers

Website Design, including: Application Pages My Account FAQ’s Terms and Conditions Contact Us General Content

Provision of SMS and IVR services - Balance, Block, Unblock, Share, Lost etc

Provision of Real Time Reporting, including:

E-wallet/Card Ordering

E-Wallet/Cards Activated

E-Wallet/Cards Loaded (by type - Bank, Post Office, etc)

Transaction Activity Report (ATM, POS, Load Channel,

etc)

E-Wallet/Card Status

Ongoing Account Management including ‘FraudMonitoring’ and Customer Services 24/7/365

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White Eagle’s IP platform

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MOBILE

• Card Management SMS:• Activate Account• Balance check• Last 4

transactions/mini statement

• Block/Unblock• Money transfer –

account to account• Block / Unblock• EX – Check exchange

rates- real time

IVR - CARD MANAGEMENT

• Interactive Voice Response platform

• Allows the 24 / 7 access to:• Account activation• Balance / last 4

transactions• PIN/PIN reminder• Foreign exchange

OBI (Online Business Intelligence)REPORTING

• Online reports data including:• Card/e-wallet orders• Account activated• Loads by value,

number, type, location• Transaction values and

volumes, spending trends by merchant code

• Access via secure login• Differing functionality• Can be fully interrogated



Cardholder Account Management

Online account

View statements, Manage cards, PIN order, Report Lost/Stolen etc.

Customer services (24/7)

SMS

Balance

Block

Unblock

Etc

Your customers will have control in 3 ways:

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Money share made easy! Freedom Prepaid MasterCard® makes sending money to any other Freedom Card as easy as sending a text. The Person2Person feature means customers can send money from your Freedom card to any other instantly.

Whether you need a simple way to split the bill at a restaurant or to get funds half way round the world, Person2Person makes it quick, easy and secure. Just text a Person2Person transfer instruction, and we'll do the rest.

Person 2 Person Transfers

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OBI (Online Business Intelligence)

White Eagle has developed a powerful reporting suite providing access to comprehensive online reports allowing 24/7 access to cardholder data such as:

Cards Ordered Cards Activated Card loads by value and number per period Average load by type – bank, PayPoint, Post Office, etc Transaction values and volumes Spending trends by Country and Merchant Code Tailored MI reporting to suit your requirements Access to OBI is controlled by a secure login. Each user is allocated specific and

restricted access to varying levels of different functionality, based on their unique login. Data can be filtered and exported to conduct further analysis

Fee Manager

Powerful Eagle iP tool allowing programme managers to implement charging suites, independent of those collected by the central network switch

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OBI main components

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Program managers -Reporting Suite

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Reporting Suite

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Data reporting

Age Groups

Total Number of

Transactions

18-29 11740

30-49 17610

Transactions Total Number

Total Activated Cardholders 18340

Unique transacting Cardholders 12000

Total Transactions 29,350

Proportion of transactions that are Male 11,830

Proportion of transactions that are Female 17,520

Total Spend £1,922,800

Average Spend per year £1,600

Top 10 Transactions in Cash Value

Supermarkets £847,650

Eating Places, Restaurants £213,900

Department Stores £132,260

Lodging—Hotels, Motels, Resorts—not elsewhere classified £50,636

Package Stores, Beer, Wine, Liquor £53,305

Gift Shops £51,206

Pharmacies £52,171

Bars—Drinking Places £41,099

Clothing Stores £33,782

Example Detailed Reporting:

1. Amount of Cards sold2. Age and gender of cardholders3. Cards load amount4. Cards spend amount5. Where the cards were used

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Example Data to show where cardholders spend their money

Data reporting (continued)

Category (MCC Code) Total Transactions Male Female Biggest Vendor

Supermarkets 39100 15600 21400 Sainsburys

Restaurants 26600 12400 14200 Mostly independents

Department Stores 17600 7000 10600 Debenhams

Pharmacies 12700 3200 9500 Boots

Bars/Drinking places 8400 4300 4100 Mostly independents

Clothing 8000 3000 5000 Next

Gift Shops 7000 700 900 Clinton Cards

Candy Stores 6200 2500 3700 Thornton’s Chocolates

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Specialist provider of end-to-end prepaid, e-payment and mobile commerce technology solutions

Technology that is designed specifically for prepaid resulting in greater flexibility and speed to market

Dynamic IVR platform offering enhanced services to customers

Full suite of mobile commerce services ranging from balance enquiries, mini-statements, money transfer, card blocking,

pin retrieval, card activation, exchange rates, purchase via SMS

Experts with a proven track-record within the prepaid market. Reliable, stable prepaid technology along with valuable

consultancy

Strong relationships with Visa & MasterCard

Our payment services are accepted in 30M locations Worldwide

White Eagle has a proven management team

Trusted and respected

White Eagle (Europe) Plc is a multi award winning prepaid card company

Recommendations from companies such as HSBC

Why White Eagle?

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Summary Strong third party supplier relationships:

MasterCard and Visa ‘Member Service Provider’ Transact (BIN sponsors) FIS (card processing services) GB Group (KYC verification) POS ‘top up’ service providers e.g. PayPoint and the Post Office, Retailers

To date, White Eagle have built and delivered over 20 ‘white label’ programmes including Ceridian Evolution (the UK’s leading provider of HR and payroll services) and HSBC (the UK’s largest retail bank)

Eagle IP: developed a bespoke suite of e-money management solutions that includes SMS transfers and account management, online account management and IVR (interactive voice response) customer enquiry management – this in house solution offers strategic flexibility and represents a competitive advantage over rivals

The Company has received industry recognition: Shortlisted for “Best Technology Initiative” Card & Payment Awards 2011 Winner MasterCard “Best Marketing and Distribution Award” (2008) Winner “Best Card Cross Selling Programme of the Year” (Card Awards 2009 ) Winner ”Entrepreneurial Business of the Year 2009” (BPCC Annual Awards 2009) Winner “Best Money Transfer Prepaid Card” (Prepaid365 Awards 2009) Winner “Best Payroll and Expenses Prepaid Card” (Prepaid365 Awards 2009)

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Contact White Eagle nowand explore the opportunities

www.white-eagle.comtelephone: +44 (0) 7899 955 [email protected]

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white eagle master copy white eagle corporate presentation july 2011

Economy & Finance

white eaglewhite eagle

sample of white label

emoney solutions

number of e

money services

prefund card loads5

clients programme

cutting edge of market