where is samana bay? why samana? geographic location: situated on the eastern and southern caribbean...

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Samana Bay Dominican Republic Seatrade Cruise Convention March 13, 2008

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Page 1: Where is Samana Bay? Why Samana? Geographic location: Situated on the Eastern and Southern Caribbean routes One day sailing from Miami and overnight

Samana Bay Dominican Republic

Seatrade Cruise ConventionMarch 13, 2008

Page 2: Where is Samana Bay? Why Samana? Geographic location: Situated on the Eastern and Southern Caribbean routes One day sailing from Miami and overnight

Where is Samana Bay?

Page 3: Where is Samana Bay? Why Samana? Geographic location: Situated on the Eastern and Southern Caribbean routes One day sailing from Miami and overnight

Why Samana?Geographic location: Situated on the Eastern and Southern Caribbean routes One day sailing from Miami and overnight from Grand Turk, San Juan,

Virgin Islands. 7 and 9 day itineraries from New York. Easy to fit into existing or new itineraries, ie central Caibbean routes. Represents fuel savings

Unique shore excursions: Off the beaten path experiences, unique in the area.Whale watching, Los Haitises National Park, 500 meter high mountain

range, lush tropical beaches.Both land and water based activities are close to the ship.

Page 4: Where is Samana Bay? Why Samana? Geographic location: Situated on the Eastern and Southern Caribbean routes One day sailing from Miami and overnight

Why Samana?Deep Water and sheltered bayProvides good protection for tender operations.We have handled up to two 2,500 pax ships

Infrastructure and investments:New international airportNew road connecting Samana with Santo DomingoMarinas, hotels and luxury apartments complexesNew investments in public works (roads, watrer

treatment plants)

Page 5: Where is Samana Bay? Why Samana? Geographic location: Situated on the Eastern and Southern Caribbean routes One day sailing from Miami and overnight

Our approach…..Make the community aware of the benefits of cruise

tourism.Integrate the community and cruise lines in the

organization process.Education and ongoing training. (FCCA, ISPS Seminars,

Trips to STM)Work closely with local government and authorities.Work closely with the local private sector (restaurants,

shops, tour operators).Local community needs to feel the benefits.

Page 6: Where is Samana Bay? Why Samana? Geographic location: Situated on the Eastern and Southern Caribbean routes One day sailing from Miami and overnight

Our approach….Need support from the central government.Listen to cruise lines.Create positive experiences for independent and guests

on tour.Develop new and unique new experiences for guests.Sell your destination’s unique offerings.

Page 7: Where is Samana Bay? Why Samana? Geographic location: Situated on the Eastern and Southern Caribbean routes One day sailing from Miami and overnight

Educational Trip to St. Martin2004

Page 8: Where is Samana Bay? Why Samana? Geographic location: Situated on the Eastern and Southern Caribbean routes One day sailing from Miami and overnight

Taxi Driver Seminars

Page 9: Where is Samana Bay? Why Samana? Geographic location: Situated on the Eastern and Southern Caribbean routes One day sailing from Miami and overnight

Haitises National Park

Page 10: Where is Samana Bay? Why Samana? Geographic location: Situated on the Eastern and Southern Caribbean routes One day sailing from Miami and overnight

Cayo Levantado

Page 11: Where is Samana Bay? Why Samana? Geographic location: Situated on the Eastern and Southern Caribbean routes One day sailing from Miami and overnight

El Limon Waterfall

Town of Samana

Page 12: Where is Samana Bay? Why Samana? Geographic location: Situated on the Eastern and Southern Caribbean routes One day sailing from Miami and overnight
Page 13: Where is Samana Bay? Why Samana? Geographic location: Situated on the Eastern and Southern Caribbean routes One day sailing from Miami and overnight

Samana BayCruise ship calls per season

2000/...

2001/...

2002/...

2004/...

2005/...

2006/...

2007/...

2008/...

0

20

40

60

80

100

120

140

137

21

7

23

47

110

130

Seri...

Calls

Page 14: Where is Samana Bay? Why Samana? Geographic location: Situated on the Eastern and Southern Caribbean routes One day sailing from Miami and overnight

Samana BayPassenger Volumes

2005/2006 2006/2007 2007/2008 2008/20090

50,000

100,000

150,000

200,000

250,000

39,100

94,000

192,200

230,000

Page 15: Where is Samana Bay? Why Samana? Geographic location: Situated on the Eastern and Southern Caribbean routes One day sailing from Miami and overnight

Cruise Lines Calling Samana Bay

MSC Cruises Norwegian Cruise LineRoyal Caribbean Azamara CruisesRegent Seven SeasCelebrity Cruises

Oceania CruisesP&O CruisesPrincessHolland AmericaHappag Lloyd SeabournSea Dream Yatch Club

Page 16: Where is Samana Bay? Why Samana? Geographic location: Situated on the Eastern and Southern Caribbean routes One day sailing from Miami and overnight