WhatsUp on Cartons?

Multiple Challenges Ahead!

WORKING PROGRAMME

Wednesday 17 September 09.00 – 16.00 hrs ECMA and Pro Carton internal meetings (Committees and Forums) 12.00 – 19.00 hrs Arrival participants and registration at ECMA desk 19.00 hrs Welcome cocktail in Exhibition Area in hotel 20.00 hrs ECMA – Pro Carton Welcome Dinner in the L'Agrumeto Lemon Orchard

at the Hilton Sorrento Palace Hotel

Thursday 18 September 09.00 hrs Opening & Introduction (1)

Andreas Blaschke, President of ECMA (Mayr-Melnhof Packaging, A) and Roland Rex, President of Pro Carton (Weig Karton, D) open the first part of the congress.

09.15 hrs ECMA and Pro Carton internal issues

ECMA Committee and Forum Updates

Pro Carton issues

Statistical update ECMA and PPC

Elevator Pitch Sessions “Business Solutions Market” The congress moderator will allow all hosts of the “Business Solutions Market” to explain “quick and dirty” why the congress delegates should participate in their session.

10.30 hrs TABLE TOP EXHIBITION AND NETWORKING COFFEE/TEA BREAK 11.00 hrs Opening & Introduction (2)

Andreas Blaschke, President of ECMA (Mayr-Melnhof Packaging, A) and Roland Rex, President of Pro Carton (Weig Karton, D) open the official part of the congress.

Introduction of congress moderator Tanya Beckett | UK Tanya is currently one of the most experienced business journalists/ anchor/ reporters around on British TV. Previously she worked in the City as an Investment Banker and is a very experienced Corporate/Business facilitator for Conferences, Seminars, Business Awards etc.

SESSION I 11.10 hrs Welcome to Italy - Dr Luca Paolazzi,

Dr. Paolazzi is responsible for economic analysis and editorials at the Italian financial newspaper, Il Sole 24 Ore, and is chief economist of the Italian Employers Federation.

WhatsUp on Cartons?

Multiple Challenges Ahead!

WORKING PROGRAMME

Thursday 18 September 11.40 hrs Philipp Riederle | A digital native explains his generation, D

It’s Philipp’s mission to inform about a profound paradigm shift that is far more than a technological toy. He wants to enlighten, share, explain how the generation Y thinks, what it does and why. Digital natives, the new customers The mobile web changes the world as much as once the invention of printing did. Young generations have access to all information. And therefore have to select and differentiate much more. They only listen to the one who has to say something and can listen himself. In talks, keynote speeches, guest lectures and discussions Philipp tries to give insights into the dimension of depth of this cultural change.

12.25 hrs Professor David Hughes | International Speaker on Global Food and Drink

Industry Issues, UK Around the world, David speaks to senior agribusiness and food industry managers about global food industry developments that are and will affect their businesses and industry. Energetic, engaging, humorous and insightful, David gains the very highest evaluations at seminars, conferences and Board level discussions in every continent he visits. End of session I

13.00 hrs TABLETOP EXHIBITION AND NETWORKING LUNCH

SESSION II

14.00 hrs Marco Atzberger | EHI Retail Institute, D Marco is member of the management board at the EHI Retail Institute in Cologne, Germany. For 25 years the EHI has been researching how modern packaging systems can influence both sales and costs positively in retail. Via working groups, publications and events the EHI communicates the requirements of retail throughout the supply chain. Pro Carton Study | Multi Channel Retailing - Tremendous Potential for Packaging? Most retailers provide their products via different channels nowadays. Especially the online-channel gets more and more crucial. What effect does this development have on packaging – what additional needs do the Packaging Supply Chain Partners have – what potential new tasks does packaging need to fulfil in future – how important are the already existing tasks?

14.30 hrs The importance of design - Paolo Pininfarina Paolo Pininfarina is an Italian engineer, designer and businessman, known as the manager of the world famous Pininfarina design company of his hometown of Turin End of session II

15.15 hrs TABLETOP EXHIBITION AND NETWORKING COFFEE/TEA BREAK

WhatsUp on Cartons?

Multiple Challenges Ahead!

SESSION III 15.45 hrs Gordon Crichton | MAI, F

Gordon is director of the Institut du Management de L'Achat Industriel (MAI) at Bordeaux business school in France.

Innovation and its environment How to create value in a different way of working with suppliers; Innovation and surroundings; How to capture innovation? Product faster up to market; supply chain solutions.

16.20 hrs Developments in Pharmaceutical Packaging

(Speaker to be confirmed)

End of session III 17.00 hrs Closure of day 1

Evening: Award Gala at Medieval Castle Castellammare di Stabia Dress code: black tie - Check the social programme for more information.

WORKING PROGRAMME

Friday 19 September

SESSION IV

09.00 hrs Lisa Byfield-Green | IGD, UK

Lisa is IGD’s senior analyst specialising in online and digital. Her areas of focus include the key online markets, retailers and developments that impact the grocery sector. She joined the team in January 2014 from Planet Retail and is a regular presenter and facilitator at conferences, seminars and workshops.

09.45 hrs Speaker on food safety - Speaker to be confirmed 10.15 hrs Tim “Mac” Macartney | Public Speaker and Storyteller, UK

Tim is an inspirational speaker on sustainability in the widest sense – about changing the way businesses and people work to make a more sustainable world.

End of session IV

11.00 hrs TABLETOP EXHIBITION AND NETWORKING COFFEE/TEA BREAK 11.30 hrs Business Solutions Market

On day 1 the congress moderator allowed all hosts of the parallel sessions 2,5 minutes per person to explain “quick and dirty” why the congress delegates should participate in their session. The sessions will give insight in the solutions suppliers of technology and materials to the folding carton industry have for the multiple challenges that lie ahead. The delegates are advised to check the ECMA-Pro Carton Congress website for further details about the contents of the individual parallel sessions.

WhatsUp on Cartons?

Multiple Challenges Ahead!

WORKING PROGRAMME

Friday 19 September

11.30 hrs Parallel Session – Round 1 11.55 hrs Organisational Break 12.00 hrs Parallel Session – Round 2 12.25 hrs Organisational Break 12.30 hrs Parallel Session – Round 3 13.00 hrs TABLETOP EXHIBITION AND NETWORKING LUNCH

SESSION V 14.00 hrs Caspar Berry | Risk and Decision Making, UK

Caspar is a motivational and keynote business speaker specialising in the subjects of risk, decision making, innovation and leadership. previously being a professional poker player in Las Vegas and on Poker Night TV, he uses the metaphor of poker to inspire people to make better decisions. Caspar is an energetic presenter, his presentation and interactive workshop session will make you think about your decision making in every aspect of life.

16.00 hrs TABLETOP EXHIBITION AND NETWORKING COFFEE/TEA BREAK

16.30 hrs Micael Dahlen | The Rock Star Professor!, SE Only 34 years old, Micael Dahlen became a Professor at the Stockholm School of Economics and rose rapidly to take up a leading position in the field of consumer behaviour, creativity and marketing. Micael is an internationally acclaimed speaker. Cutting-edge research presented in an engaging (and sometimes outrageous) way. Dahlen has been ranked number 10 in the world among researchers in his field and was nominated for the Business Professor of the Year Award by The Economist’s Intelligence Unit and voted ‘Sweden’s most popular speaker’.

End of session V

17.15 hrs Closure

Andreas Blaschke, President of ECMA (Mayr-Melnhof Packaging, A) and Roland Rex, President of Pro Carton (Weig Karton, D) close the congress.

Evening: Drinks, Informal Dinner and Disco in Positano Dress code: smart casual – Check the social programme for more information.

WhatsUp on Cartons?

Multiple Challenges Ahead!

SOCIAL PROGRAMME

Wednesday 17 September

19.00 hrs Welcome cocktail in Exhibition Area at the Hilton Sorrento Palace Hotel

20.00 hrs ECMA – Pro Carton Welcome Dinner in the

L'Agrumeto Lemon Orchard at the Hilton Sorrento Palace Hotel Dress code: smart casual

Thursday 18 September

PARTNER PROGRAMME 09.00 hrs Departure from the lobby of the Hilton Sorrento Palace for a city tour

Sightseeing tour of Naples concentrated around Spaccanapoli, the main street that traverses to the old, historic center of Naples. After lunch a traditional pasta factory will be visited on the way back to Sorrento.

15.00 hrs Partners return back at the hotel

EVENING PROGRAMME 19.00 hrs Departure from the lobby of the Hilton Sorrento Palace Award Gala at Medieval Castle Castellammare di Stabia

Dress code: black tie

Friday 19 September

PARTNER PROGRAMME 09.00 hrs Departure from the lobby of the Hilton Sorrento Palace for a visit to

Pompeii including lunch The city of Pompeii was an ancient Roman town-city near modern Naples in the Italian region of Campania, in the territory of the commune of Pompeii. Pompeii, along with the surrounding area, was mostly destroyed and buried under 4 to 6 meters of ash and pumice in the eruption of Mount Vesuvius in 79 AD.

15.00 hrs Partners return back at the hotel

WhatsUp on Cartons?

Multiple Challenges Ahead!

SOCIAL PROGRAMME

Friday 19 September

EVENING PROGRAMME

19.00 hrs Departure from the lobby of the Hilton Sorrento

Palace for farewell dinner and disco in Positano

Farewell dinner and disco in Positano Dress code: smart casual

Saturday 20 September

OPTIONAL TOUR 10.00 hrs Departure from the Hilton Sorrento Palace for a trip to Capri including

lunch 16.00 hrs Arrival back at the hotel

WhatsUp on Cartons?

Multiple Challenges Ahead!

CONDITIONS OF PARTICIPATION

CONFERENCE PACKAGE Includes:

Full participation in the working programme (for delegates) including lunch

Conference proceedings (English), to be placed on the Members Only part of the ECMA – Pro Carton Congress website

Participation in the evening programme Wednesday 17, Thursday 18 and Friday 19 September

Full participation in the social programme (for partners) Excludes:

Hotel costs

Travel costs

Optional Tour on Saturday 20 September

PLEASE NOTE THAT THE CONFERENCE LANGUAGE IS ENGLISH THERE WILL BE NO SIMULTANEOUS TRANSLATION

FEES

ECMA Converter and Supplier Member (direct/indirect) € 1.225

Pro Carton Member € 1.225

First time attending company € 795

Accompanying person (spouse/partner) € 495

Optional Tour Saturday (per person) € 150 To encourage the pan European converter groups to register delegates from various facilities, ECMA and Pro Carton offer a 25% refund to converter companies as of the 3rd delegate for the group. Please contact the ECMA – Pro Carton Congress Office for more details.

CANCELLATION POLICY

Full refund of the fee will be granted if the cancellation is received in writing before 20 August 2014.

Full refund less a handling fee of EURO 150 per registrant will be granted to requests received in writing before or on 1 September 2014.

No refunds will be granted for requests received after 1 September 2014.

Cancellations only in writing, telephone cancellations will not be accepted.

SATISFACTION GUARANTEE The selected speakers presented in this brochure are of very high quality and the congress programme as a whole contains useful information for delegates working in the folding carton industry. However if you have good reasons why you are not satisfied with the congress programme after having attended the congress please send your motivation to the ECMA Secretariat at mail@ecma.org no later than 30 days after the last congress day. ECMA and Pro Carton will decide about a possible (partial) refund of the congress fee. Please note that all details mentioned in this programme may be subject to change.

WhatsUp on Cartons?

Multiple Challenges Ahead!

HOTEL ROOMS For this period, hotel rooms have been booked at the Hilton Sorrento Palace. The room rates for the Hilton Sorrento Palace are: € 181,- Standard Single room with mountain view € 209,- Standard Double room with mountain view € 44,- supplement for sea view The rates are per room, per night and are inclusive of breakfast and local taxes. These special rates are valid 3 days before/after the congress upon availability.

HOW TO REGISTER

FOR THE CONGRESS To register for the ECMA - Pro Carton 2014 please complete the ONLINE REGISTRATION FORM on the ECMA – Pro Carton website BEFORE 7 August 2014.

HOTEL ROOM RESERVATION Your room reservation has to be made directly with the Hilton Sorrento Palace. For this purpose, please use the link on the ECMA – Pro Carton Congress website.

ECMA AND PRO CARTON CANNOT GUARANTEE ROOM AVAILABILITY AFTER 7 AUGUST

PLEASE MAKE SURE TO BOOK YOUR ROOM ON TIME!

CONTACT ECMA Pro Carton Congress Office Tel. +31 70 312 3911 E-mail: info@ecmaprocartoncongress.com www.ecmaprocartoncongress.com

ABOUT ECMA and PRO CARTON

ECMA, the European Carton Makers Association, is the official organisation for folding carton companies, national carton associations and suppliers to the folding carton industry throughout Europe. Founded in 1960 to promote the interests of one of the most diverse sectors of the packaging industry, ECMA today represents approximately 500 carton producers which account, by volume, for 90 per cent of the total European market. Pro Carton is the European Association of Carton and Cartonboard Manufacturers. Bringing together two elements of the supply chain, its main purpose is to promote the use of cartons and cartonboard as widely as possible. Operating across Europe with links in other parts of the world, Pro Carton seeks to inform the whole of the packaging chain of the most up to date developments in the industries as well as offering various other events, reports and activities to help brand owners, retailers and designers understand what is happening in the field of cartons and cartonboard.