what's next for social media

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1 Nobody sees it happening, but the architecture of our time Is becoming the architecture of the next time. . . . --Mark Strand, The Next Time William Carleton (@wac6) http://wac6.com August 12, 2010

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Bob Carelton's presentation for SMCSeattle's Ed event - Legal Aspects of Social Media

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Page 1: What's next for social media

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Nobody sees it happening, but the architecture of our timeIs becoming the architecture of the next time. . . .

--Mark Strand, The Next Time

William Carleton (@wac6)http://wac6.com

August 12, 2010

Page 2: What's next for social media

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• User generated news

• Frictionless information

• Personal reputation

THE NEXT TIME

• Crowdsourced or entrepreneurial journalism?

• Public or private internets?

• Objective or curated identity?

• Accountability journalism

• Office-worker productivity software

• Corporate branding

YESTERDAY TODAY

Page 3: What's next for social media

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Tensions Social Media Exploits to Produce Surprise & Delight

private >>>>

commercial >>>>

branded >>>>

secret >>>>

<<<<public

<<<< public

<<<< academic/civic

<<<< transparent

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Page 5: What's next for social media

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The Workings ofYour Online Brand

Page 6: What's next for social media

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Pessimist

OptimistLife is on the surface

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. . . And the dazzle

Of light upon the waters is as nothing beside the changesWrought therein, just as our waywardness means

Nothing against the steady pull of things over the edge.Nobody can stop the flow, but nobody can start it either.

--Mark Strand, The Next Time