what's hot in social media

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Why Social Media Is So Critical In Today’s Business World Things To Do Things To Avoid Julie Mason www.linkedin.com/in/juliemason1 www.twitter.com/GuruJules www.fb.com/TheSocialMediaPrincess “The Social Media Princess”

Post on 14-Sep-2014

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http://www.thesocialmediaprincess.com - presented at KBN in Brisbane on the trends happening in social media that will affect your business marketing efforts in the next 18 months

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Page 1: What's Hot In Social Media

Why Social Media Is So Critical In Today’s Business World

Things To DoThings To Avoid

Julie Masonwww.linkedin.com/in/juliemason1www.twitter.com/GuruJuleswww.fb.com/TheSocialMediaPrincess

“The Social Media Princess”

Page 2: What's Hot In Social Media

www.TheSocialMediaPrincess.com

What’s HOT in Social Media in 2013!

Page 3: What's Hot In Social Media

Social Media has changed the way people are:

Communicating

Searching

Referring

Purchasing

Advocating

www.TheSocialMediaPrincess.com

Why is this important?

Page 4: What's Hot In Social Media

38 million people aged 13-80 said social media influences

their purchasing decisions

The Social Media Impact!

Page 5: What's Hot In Social Media

23.1 million discover new brands or products through

social media

The Social Media Impact!

Page 6: What's Hot In Social Media

17.8 million refer to social media prior to

purchase

The Social Media Impact!

Page 7: What's Hot In Social Media

Australia has 2nd highest smartphone

usage by population density

24% take their phone with them shopping

to research products

57% actively searched on their mobile after

seeing an ad on TV

www.TheSocialMediaPrincess.com

The Rise of Mobile & Its Impact

Page 8: What's Hot In Social Media

61% of mobile users said ‘unlikely to return to

a site if they had trouble accessing it via their

phone’

86% of smartphone users look for local

information on their phone and 88% take direct

action as a result

(ie contacting or visiting that business)

www.TheSocialMediaPrincess.com

The Rise of Mobile & Its Impact

Page 9: What's Hot In Social Media

More business-type traffic than ANY OTHER site

Purchased by LinkedIn 18 months ago

Great way to showcase your talents

Link it to your LinkedIn profile

and add media to your previous

and current position(s)

www.TheSocialMediaPrincess.com

The Rise of Slideshare

Page 10: What's Hot In Social Media

Improved search rankings

Google Biz Pages engage with peeps!

Google hangouts

Google authorship

www.TheSocialMediaPrincess.com

The Rise of Google +

Page 11: What's Hot In Social Media

More referral traffic than

YouTube

LinkedIn

Google+ COMBINED!!!

Users spend twice as much as FB users

Pinterest users have above av. incomes

Great for search engine rankings

www.TheSocialMediaPrincess.com

The Rise of Pinterest

Page 12: What's Hot In Social Media

www.TheSocialMediaPrincess.com

The Rise of Pinterest

Pinterest is not just for recipes and fashion – its a great place to

showcase your services (and include a price tag!)

Page 13: What's Hot In Social Media

Ultimate Social Media Blueprint20th & 21st July – Gold Coast

This is for people who:

want to stop struggling and start achieving REAL RESULTS!

want PROVEN PROFIT-GENERATING strategies

want to learn how to develop a complete integrated strategy

for their business

want to save an hour a day in doing the above!

www.TheSocialMediaPrincess.com

Page 14: What's Hot In Social Media

Guest Speaker – Pete Godfrey

Pete is known as The Wizard of Words

and will be sharing how to make your

social media content compelling,

engaging and persuasive!

Ultimate Social Media Blueprint

www.TheSocialMediaPrincess.com

Page 15: What's Hot In Social Media

Ultimate Social Media Blueprint

www.TheSocialMediaPrincess.com

You will walk away knowing:

The digital landscape and your brand’s place in it

Proven profit-generating strategies that convert

How to bust through the distractions and get your prospects attention in

an ADD world

Understanding the buyer journey so you can leapfrog your competition

Smart tools to almost double your productivity

Plus heaps of templates, plans and case studies to inspire and help you

succeed

Page 16: What's Hot In Social Media

Ultimate Social Media Blueprint

www.TheSocialMediaPrincess.com

Develop YOUR social media blueprint

WebsiteLinkedIn

Twitter

Facebook

PPC Email

Slideshare

YouTube

Pinterest

Page 17: What's Hot In Social Media

www.TheSocialMediaPrincess.com

Want these types of results??

Glenn Kirkwood

_________________________________________________________________________________After attending one of Julie’s workshops and picking up just two ideas for my business within 30 days of implementing the first strategy it led to ongoing lead enquires for my business and the second strategy, took a little bit longer but it generated a $16,000 sale. So if you have been to a social media course and left with more questions that you started with – you need to come to Julie’s workshop because you will leave with the answers and she delivers with fun and care and the intention that you will get results.

$150,000 Contract

$16,000 Sale

Page 18: What's Hot In Social Media

Register today onlyAnd get a 50% discount on your

tickets

Save up to $296.00

www.TheSocialMediaPrincess.com

SPECIAL EARLY BIRD OFFER