what's a beacon?
DESCRIPTION
Also known as iBeacon, Bluetooth Low Energy, Bluetooth LE, BLE, BTLE or Bluetooth Smart, beacons are tiny devices that have a 1+ year battery life and near universal compatibility with smartphones. They send out tiny, low energy, short range signals (10' to 200'+). Signals that smartphones can hear and understand. Promoting action when those messages are received. The tech isn't about location... it is about proximity. That proximity equals nearness in location, time and relationship, analyzing context and enabling engagement when conditions are just right. The next wave of the 'net will use beacons. What some are calling one of the cornerstones of "The Internet of Everything" (IoE) or the "Internet of Things" (IoT)... beacons are about to become a very big deal. ABI research estimates there will be 30 billion devices entering the IoT ecosystem by 2020 and Cisco's CEO says that at a $19 Trillion value, the IoE will have 5 to 10 times the impact on society as the Internet itself. At BKON, we make Beacons and the software that makes them smarter. http://www.bkon.comTRANSCRIPT
what’s a beacon?
Bluetooth Low Energy Hardware, Software & Management
Also known as iBeacon, Bluetooth LE (Low Energy), BLE, or BTLE
http://www.bluetooth.com/Pages/Bluetooth-Smart.aspx
These little things…
…with a one year + battery life…
…and near universal compatibility with smartphones…
...send out tiny, short range signals.
10’
Signals that smartphones can hear, and understand.
10’50’
Prompting action when those messages are received…
10’50’
200’+
proximity= nearness in location, time and relationship.
This tech isn’t about location… It is about
CC Photo courtesy: Architecture, Food & One Little Beautiful Girl
engagementand enabling
when the conditions are just right.
CC Photo courtesy: U.S. Department of Agriculture
the next wave of the ‘net
…they are
“the internet of everything”
…what some are calling, one of the cornerstones of
http://www.bluetooth.com/Pages/Bluetooth-Smart.aspx
…beacons are about to become a very big deal.
cnet.com
How big?
cnet.com
How big?
