what your district technology leader should know€¦ · • district education leaders ... •...

What Your District Technology Leader

Should Know

CoSN's Certified Education Technology Leader (CETL)tm Certification Program

January 2015 TASA MidWinter Conference

#CETLWORKS

Presenters •  Alice Owen – Executive Director •  Frankie Jackson – Cy-Fair ISD •  Kevin Schwartz – Clear Creek ISD •  Victor Valdez – Pflugerville ISD

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CoSN Mission Empowering educational leaders to leverage technology to realize engaging learning environments.

#CoSN14

Members of CoSN and Texas K-12 CTO Council •  District technology leaders

– Chief Technology Officers (CTOs) –  Technology Directors

•  District education leaders – Superintendents, heads of instruction,

finance, etc. •  Also policy makers and influencers from

the public and private sectors

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CoSN Core Belief

The primary challenge we

face in using technology effectively is human, not

technical.

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The Changing Role of the CTO

#CoSN14

Agenda •  Changing Role of the CTO •  Essential Skills Framework •  Certification Process & Exam

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Changing Role of the CTO: Survey Results

The Changing Role of the CTO

0%

20%

40%

60%

80%

100%

Technology Fiscal Management

Organiza=on and Culture

Business Leadership and

Management

1990s 21st Century

New Job Expectations

•  District-level strategic planning •  Blending information systems •  Instructional technology •  Professional learning •  Public relations •  Attending executive level meetings •  Participating in budgeting preparation •  Long-term financial strategy

What are some new job expectations that are required of you as your district's technology leader?

Results from the TX CTO Council Survey Conducted on October 13 – 16, 2014


•  Federating identities between clouds and internal systems •  Supporting mobile devices •  Supporting instructional as well as technical focus •  Involved with how teachers use the technology •  More deeply involved with curriculum and textbook decisions •  Community awareness and 1:1 deployments brings renewed

attention to wireless, filtering, identity security •  Connecting globally •  Staying abreast of cutting edge technology •  Sharing documents electronically


Results from the Texas K-‐12 CTO Council Survey Conducted on October 13 – 16, 2014




•  “Evolving from just keeping tech up and running to developing processes for determining what technology best supports instruction.”

•  “The types and kinds of technology being utilized to support instruction is evolving faster than we can keep up with it.”

•  “CTOs need to know how to plan for intelligent procurement, nimble rollouts, and update and replacing technology at the point where it's instructionally relevant and financially prudent to do so.”

•  “Understanding of systems design like the Baldrige criteria as well as understanding how to keep the technology working. The tech environment is more dynamic and requires the ability to build solid and functional relationships with curriculum and other instructional staff.”




•  Anything dealing with technology! •  Making sure that we are all going in the same direction •  More choices available for hardware/software makes decisions

more difficult •  Doing more with less (budget/staff/time) •  Digital Textbooks/Content •  Parent communications and community leadership




•  “The expectations for use of technology have grown exponentially. Supporting traditional technologies such as labs, file & print sharing, email, continues while cloud computing, BYOD, mobility and collaborative tools have been added to the mix. In addition, several areas of responsibility that used to be under Operations are now Technology. Examples are: Alarm systems, CCTV and copiers.”

•  “Maintaining a wireless infrastructure and internet connection robust enough to handle the ever growing needs of BYOD”




•  The SOP's of the past are now BYOD and any device needs access to our networks. Internet is the lifeblood of instruction and is growing by gigabytes per day.

•  Student collaboration is the current trend with Google Classroom driving the surge. Students are more aware of their time investment in education with so much information available on the Internet along with their social sites.

•  WIIFM (What’s In It For Me) is mantra. We as tech leaders need to be "fast on our feet as possible" to address the needs of today's classroom instruction.




•  As more departments embrace technology we are expected to become the experts in helping implement and maintain their program improvements. This is nothing new but just seems that more and more departments are turning to technology.

•  Today our work is never done!

•  Configuring networks and servers to mediating a contract for an ASP.

•  Supervising technicians to evaluating out-sourced work and setting up effective helpdesks.

•  Writing technology plans to working inter-departmentally with curriculum, staff-development, public relations, assessment and strategic planning.

•  Providing technology devices to staff and students to providing access to school resources for personal devices.

K-12 CTO Skills Moving From:

Robert J Moore, The Future of Informa/on Technology: How The Next Ten Years Will Fundamentally Change the Role of the K-‐12 CTO: Execu/ve Summary*, November 2010, COSN

K-12 CTO Skills Moving From:

Robert J Moore, The Future of Informa/on Technology: How The Next Ten Years Will Fundamentally Change the Role of the K-‐12 CTO: Execu/ve Summary*, November 2010, COSN

•  Writing policies that dictate behaviors to writing guidelines and curricula that encourage safe and responsible use.

•  Knowing less about the "how" of a new technology to the "why" of a new technology in education.

•  Maintaining the status quo to selecting and planning for new technology applications and best practices.

We've been asking our schools to change for many years. Are we prepared to change our own roles?

1.  Lead, don’t just manage. 2.  Understand the fundamentals of your environment. 3.  Create a vision for how IT (Information Technology) will build

your organization’s success. 4.  Shape expectations for an IT-enabled enterprise. 5.  Create clear and appropriate IT governance. 6.  Weave business and IT strategy together. 7.  Build a new IS (Information Systems) organization—one that

is leaner and more focused than its more traditional predecessor.

8.  Build and nurture high-performing teams in the organization.

9.  Manage the new enterprise and IT tasks. 10. Communicate performance in business-relevant language.

The New CIO Leader, Broadbent and Kitzi’s Book

(Critical Priorities of the CIO Leader)

0% 5% 10% 15% 20% 25%

Instruc=onal Focus & Professional Development Stakeholder Focus

Team Building and Staffing Leadership and Vision

Strategic Planning Business Management

Communica=on Systems Ethics & Policies

Other Data Management

Informa=on Technology


New Challenges for CTOs Which areas are the most challenging for you?

2015 Strategic Action Plans

•  Design a repository of best practices from member districts •  Create a collection of tool kits including items as templates,

policies and procedures, key processes, metrics to measure service, etc.

•  Provide opportunities for members to participate in book studies and information sharing

•  Host timely webinars with current challenges or solutions, based on member feedback

•  Implement a knowledge management system that hosts best practice information and toolkits

•  Use telepresence for increased human interaction •  Publish member spotlights showing those who excel in their

fields

COSN / AASA Toolkit “The Empowered Superintendent” •  Recognize and better understand the

evolving role of the chief technology officer (CTO) and how the CTO can elevate learning environments.

•  Clearly identify the role of the CTO in the district leadership structure, preferably in the cabinet.

•  Help guide the CTO interview and hiring process, seeking candidates with CETL credentials.

•  Target professional training needs to build your technology staff to the CETL level.

•  Download the toolkit: http://cosn.org/superintendents

Essential Skills Framework

Why the Need for a Framework?

Clear identification of the role of the CTO position in a district’s leadership organization

§ Professional development opportunities § Validation from industry recognized

leaders § Need for partnership of Teaching and

Learning and Technology Services § Focus on broad “Body of Knowledge”

#CoSN14

Certification Committee •  MacArthur Foundation Grant

•  Looked at current frameworks – Microsoft, ISTE NETS for Administrators, Baldridge

•  Worked for over a year to create the body of knowledge

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Framework for the CTO Role

–  Identifies the skills and knowledge that CTOs need to either acquire or to strengthen.

– Defines best practices, whether or not they are followed in every school district.

–  Illustrates the expanded role of CTO as an education- not just technology- leader.

#CETLWORKS

The Framework #CETLWORKS

Leadership & Vision #CoSN14

Understanding the Educational Environment

•  Instructional Focus & Professional Development

• Team Building & Staffing • Stakeholder Focus

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Managing Technology & Support Resources

•  Information Technology • Communication

Systems • Business Management • Data Management

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Core Values & Skills

• Communicator & Innovator

• Exhibits Courage • Flexible & Adaptable • Results-Oriented

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The Framework may be used to:

•  Self-assess •  Describe the clearly idenBfiable role for CTO within the district leadership structure

•  Validate CTOs who already have these skills and knowledge

•  Help guide the CTO interview and hiring process •  Provide roadmap for professional development for

both CTOs and those who hire them •  Illustrate the need for partnership of Teaching,

Learning, and Technology Services

#CETLWORKS

CETL Certification Process & Exam

Why Certification?

•  Certifiable skills enable strategic and systemic use of technology in K-12 schools

•  Certification elevates the profession and encourages districts to include CTO at the cabinet level

•  Certification validates that a CTO functions across all aspects of the job

#CETLWORKS

Certified Education Technology Leader (CETL)tm Based on the Framework The CETL Program Created by CTO’s

Item writing panel assembled to work with certification exam experts •  Framework updated •  Beta tested

Program governed by Certification Governance Committee (CGC)

•  Combined total of more than 160 years of education technology experience

•  Decide all policies and procedures

#CETLWORKS

Eligibility Requirements

• Bachelor’s degree • Four years of education technology experience (demonstrable experience in the three primary skill areas)

• Sign Code of Conduct and Terms of Confidentiality

#CETLWORKS

Exam Structure Tw

o-Pa

rt E

xam

Multiple Choice – scored on site

Essay – scored by practicing CTOs •  Internet-Based Testing •  Must pass both to earn CETL designation

#CETLWORKS

Exam Content

•  Leadership & Vision – 40% •  Understanding the

Educational Environment – 30%

•  Managing Technology & Support Resources – 30%

30%

30%

40%

#CETLWORKS

How to Apply

Qualified Applicant • Create profile in CoSN Certification database • Fill out and submit online exam application

with payment CoSN Certification Program

• Application reviewed • Authorization to Test (ATT) letter sent to

confirmed applicants

www.cosn.org/certification

#CETLWORKS

Preparing for the Exam

CoSN's Online Collaborative Learning Site for CETL preparation

Become a Highly Capable School System Technology Leader

•  Take the self-assessment •  Take the practice exam •  Visit CoSN’s Knowledge Center •  Form a study group •  Identify a mentor

#CETLWORKS

CETL Certification

Those who pass the test •  Certified Education Technology

Leader (CETL)tm

•  CETL after their names •  Listed in online CETL directory •  LinkedIn CETL Community •  Recertify every three years to

remain certified •  Notification letter to

superintendent or supervisor

#CETLWORKS

Recertification Requirements 60 hours of continuing education hours every three years

• Continuing Education • E-Learning/Online Courses •  Industry-Related Certification • Teaching/Instruction • Professional Membership • Published Works • Volunteer/Leadership Work

OR - Retake the Exam

#CETLWORKS

Hiring CETLs Will:

•  Help you hire or promote only the most skilled and knowledgeable education technology leaders

•  Help you match the skills of your technology team to the job requirements

•  Demonstrate to stakeholders your commitment to the highest standards

•  Show employees your commitment to their professional growth

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Resources:

• Administrators Guide • Self Assessment • Online Study Course • Other Resources

#CETLWORKS

Next Steps

•  Join the Texas K-12 CTO Council •  Two Study Groups – Spring 2015 •  Exam Administration – June 17, 2015 • CTO Clinic – Doubletree Hotel, Austin

#CETLWORKS

www.CoSN.org/Certification www.texask12ctocouncil.org

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