Randy BlockCareer Transition Coachrandy@randyblock.com

Today’s Definition-- BrokenThe whole traditional employment processResponding to an advertised openingRelying on job boards and company websitesMaking full- time employment a priorityExpecting an agency to place youNegotiating before receiving the written

offerDepending on companies to follow upTaking all of this personally

1995 Full time and contractContract

Full time

2010 Full time and contractContract

Full time

Traction To Make $$Success = number of networking meetingsSeek the opportunityDevelopment of a brand-- currentTalk the talk and walk the walk- social mediaKey– relationship buildingAuthenticity and transparencyAccept full project responsibilityMultiple Revenue Streams

The End of “Bundling” ServicesThe résumé reflects all or nothingFull time is “bundling” servicesTrend: jobs are becoming “project” orientedFactoid: 46% of professionals today are

1099’sMost companies only need a part of what you

do.What you do needs to be relevant to today’s

economy

Primary Focus on Events– not jobsInternal

Poor or stellar earnings,

New management IPO’sProduct trendsKey changes in

personnelLayoffs and

downsizingsNew and lost

customers

Externalnew lawsnatural disasterstrends impacting

customer basechanges in the

competitive landscape

New technologiesM&A’sElections??

Mergers & AcquisitionsCreate urgent compelling needsMarketing- rebranding, product launch, PR etcIT– integration and capacity issues, web

presenceSales– channel conflicts, compensation, new

productsHR—staffing, downsizing, outplacement,

benefitsManufacturing– lean initiatives, supply chain

consolidation

Multiple Revenue StreamsYou are a business of oneCommitment to being an entrepreneur You have unique multiple talentsTake advantage of passions, hobbies and

skillsGet creative in how you can helpTrain your mind to look for opportunities

The headhunterBundled his services.Tough market for the turnkey business modelHis breakdown into revenue streams1.Sourcing2.Screening3.Interviewing4.Evaluation5.Reference checks6.Negotiating7.On boarding

Success StoriesJo Smith Schroeder-- creates and licenses

illustrations, designs ornaments, provides marketing and PR consulting to small businesses and designs websites.

Barbara J. Winter-- author, freelance writing, publishing and creating seminars.

Mary Windishar-- Host of Inside China (on 30 PBS stations), Host of the Parent Club, voice over artist, actress in commercials, marketing and PR consultant to medical clients and writer of PR and advertising materials.

An “Information Entrepreneur”Market research reportsWorkbooks and training guidesSyndicated columnsPodcastsSelf directed online tutorialsIndustry or personal interest newslettersTraining CD’sTrend analyses and/or forecastsE-books

How Bloggers make $$Advertising Programs (Google Adsense)RSS AdvertisingSponsorship (from consumer companies)Affiliate Programs (Amazon, Linkshare,

Clickbank)BoingBoing.Net: Over $1 million per yearI Can Has Cheezburger: $5,600 per monthShoe Money: $12,000 a monthPerez Hilton: $111,000 a month

Final ThoughtsTake full accountability for your work searchResumes hinder networking successStrategically expand your networkEconomy turnaround? Plan for the long termLook for opportunities-- not jobsStay away from toxic peopleBest way to build credibility is to listenHustle, humility and flexibility