welcome to ukulele kids... a proven business concept that offers high margins and generates repeat...

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Welcome to Ukulele Welcome to Ukulele Kids... Kids... A proven business A proven business concept that offers concept that offers high margins and high margins and generates repeat generates repeat business. business. Ukulele Kids is Ukulele Kids is THE THE most popular lunch and most popular lunch and after school program in after school program in North America. There North America. There is no other lunch or is no other lunch or after school program after school program that can boast the that can boast the number of registrations number of registrations per school term that we per school term that we can!!! can!!!

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Page 1: Welcome to Ukulele Kids... A proven business concept that offers high margins and generates repeat business. Ukulele Kids is THE most popular lunch and

Welcome to Ukulele Kids...Welcome to Ukulele Kids...

A proven business concept A proven business concept that offers high margins that offers high margins and generates repeat and generates repeat business. business.

Ukulele Kids is Ukulele Kids is THETHE most most popular lunch and after popular lunch and after school program in North school program in North America. There is no other America. There is no other lunch or after school lunch or after school program that can boast the program that can boast the number of registrations per number of registrations per school term that we can!!!school term that we can!!!

Page 2: Welcome to Ukulele Kids... A proven business concept that offers high margins and generates repeat business. Ukulele Kids is THE most popular lunch and

Our HistoryOur History

Ukulele Kids began in 2010 as Ukulele Kids began in 2010 as a pilot project in a number of a pilot project in a number of Toronto schools.Toronto schools.The immediate success of the The immediate success of the program led to a huge program led to a huge increase in the number of increase in the number of schools and participants since schools and participants since its inception.its inception.With an established base of With an established base of well over 6000 students, well over 6000 students, Ukulele Kids and Ukulele LiUkulele Kids and Ukulele Li’’l l Kids is expanding across Kids is expanding across Canada, the United States and Canada, the United States and other english speaking other english speaking countries.countries.

Page 3: Welcome to Ukulele Kids... A proven business concept that offers high margins and generates repeat business. Ukulele Kids is THE most popular lunch and

Our CompanyOur Company

Chief Uker - Julia LowryChief Uker - Julia Lowry Chief Uker - Ken Jones Chief Uker - Ken Jones

Ukulele Kids is a family owned business, headed up by husband & Ukulele Kids is a family owned business, headed up by husband & wife team Ken and Juliawife team Ken and Julia

Sales Sales CHORDCHORD-inators-inators-- Our sales representatives who solicit business in elementary Our sales representatives who solicit business in elementary

schools, camps, church groups, community centers etc.schools, camps, church groups, community centers etc.Ed-Ed-UKEUKE-ators-ators

– Our front-line teachers who deliver the Ukulele Kids programOur front-line teachers who deliver the Ukulele Kids program

Page 4: Welcome to Ukulele Kids... A proven business concept that offers high margins and generates repeat business. Ukulele Kids is THE most popular lunch and

Why become a Why become a Sales CHORD-inator?Sales CHORD-inator?

Ukulele Kids has a proven formula for successUkulele Kids has a proven formula for successZero investmentZero investmentBe in charge of your own financial growth and successBe in charge of your own financial growth and successRepeat business term to term, year to yearRepeat business term to term, year to yearNo operating costs: no stock to maintain, and no labor costsNo operating costs: no stock to maintain, and no labor costsMake principals, staff and students aware of the fun and Make principals, staff and students aware of the fun and learning in a ukulelelearning in a ukuleleEnrich your community by making music accessibleEnrich your community by making music accessibleHelp spark childrenHelp spark children’’s interest in musics interest in musicFurther a childFurther a child’’s educations educationPut a smile on the face of children, parents and teachersPut a smile on the face of children, parents and teachersA powerful brand behind youA powerful brand behind youBeing involved in the ground floor of a fun and fast growing Being involved in the ground floor of a fun and fast growing company company Working in a service that has mass appeal to all agesWorking in a service that has mass appeal to all ages

Page 5: Welcome to Ukulele Kids... A proven business concept that offers high margins and generates repeat business. Ukulele Kids is THE most popular lunch and

CHORD-inator details!CHORD-inator details!Start-Up Kit:Start-Up Kit:– We will provide you with 8 colourful ukuleles for your presentations, 1 songbook We will provide you with 8 colourful ukuleles for your presentations, 1 songbook

and flyers to use in your sales.and flyers to use in your sales.– We will send you these materials upon receipt of the signed CHORD-inator We will send you these materials upon receipt of the signed CHORD-inator

agreement and a territory outline. The materials remain the property of Ukulele agreement and a territory outline. The materials remain the property of Ukulele KidsKids

– Ukulele Kids will pay you 18% of the gross revenue from each term that is run at Ukulele Kids will pay you 18% of the gross revenue from each term that is run at each school you sell. The typical term is 8 weeks (one class per week) and costs each school you sell. The typical term is 8 weeks (one class per week) and costs parents $139.00 Our average number of students on first registration at a school parents $139.00 Our average number of students on first registration at a school is 52. is 52.

Your selected territory:Your selected territory:– Protected area of 80 - 100 elementary schools as well as any community Protected area of 80 - 100 elementary schools as well as any community

centers, churches, businesses etc. within the geographical area. centers, churches, businesses etc. within the geographical area. Detailed curriculum and formatted songbook:Detailed curriculum and formatted songbook:– Ukulele Kids will provide you with a sequential curriculum to demonstrate the Ukulele Kids will provide you with a sequential curriculum to demonstrate the

quality and consistency of the program as well as a 46 page songbook of quality and consistency of the program as well as a 46 page songbook of specifically selected songs. These materials may be used during sales specifically selected songs. These materials may be used during sales presentations.presentations.

Access to a dedicated team:Access to a dedicated team:– You will have direct access to head office and our excellent resource staff. As You will have direct access to head office and our excellent resource staff. As

well, all documentation needed to run your business is provided for you online for well, all documentation needed to run your business is provided for you online for ease of access.ease of access.

Page 6: Welcome to Ukulele Kids... A proven business concept that offers high margins and generates repeat business. Ukulele Kids is THE most popular lunch and

Where can youWhere can you find clients find clients??

SCHOOLSSCHOOLS– Lunch and After School ProgramsLunch and After School Programs– In-School ProgramsIn-School Programs– Teacher WorkshopsTeacher Workshops

BUSINESSES - BUSINESSES - Ukulele BIG KidsUkulele BIG Kids– Corporate Team BuildingCorporate Team Building– ConferencesConferences– Sales MeetingsSales Meetings– Lunch Time ProgramsLunch Time Programs

SUMMER & HOLIDAY CAMPSSUMMER & HOLIDAY CAMPS– Day Long WorkshopsDay Long Workshops– Once a Week Programs for Overnight CampsOnce a Week Programs for Overnight Camps

SENIORS RESIDENCES – SENIORS RESIDENCES – Ukulele BIG KidsUkulele BIG Kids– Playing and Singing the Playing and Singing the ‘‘Good Old TunesGood Old Tunes’’

Page 7: Welcome to Ukulele Kids... A proven business concept that offers high margins and generates repeat business. Ukulele Kids is THE most popular lunch and

(continued)(continued)

BIRTHDAY PARTIESBIRTHDAY PARTIES– Group Sing-a-LongGroup Sing-a-Long– Workshop with the Ukulele as the Workshop with the Ukulele as the ““Loot BagLoot Bag””

EVENTSEVENTS– Workshops for Kids and AdultsWorkshops for Kids and Adults

CHURCHESCHURCHES– Courses for Kids and AdultsCourses for Kids and Adults

COMMUNITY CENTERSCOMMUNITY CENTERS– Courses for Kids and AdultsCourses for Kids and Adults

OTHERSOTHERS– Any group of any age that would like to learn to play the ukulele.Any group of any age that would like to learn to play the ukulele.

Page 8: Welcome to Ukulele Kids... A proven business concept that offers high margins and generates repeat business. Ukulele Kids is THE most popular lunch and

CHORD-inator SupportCHORD-inator Support

Leading-edge online technology will help you manage and Leading-edge online technology will help you manage and grow your clientele.grow your clientele.The Start-Up Kit contains everything you need to get your The Start-Up Kit contains everything you need to get your sales approach up and running at no cost to you.sales approach up and running at no cost to you.Quality branded products at affordable prices for your clients.Quality branded products at affordable prices for your clients.Our team will guide you to success. The professionals at Our team will guide you to success. The professionals at Ukulele Kids headquarters are working to create the tools, Ukulele Kids headquarters are working to create the tools, systems and materials you need to succeed. We will be there systems and materials you need to succeed. We will be there to help develop and implement a strategic plan that will put to help develop and implement a strategic plan that will put you on the fast track to success. You will be in business for you on the fast track to success. You will be in business for yourself - never by yourself.yourself - never by yourself.

Page 9: Welcome to Ukulele Kids... A proven business concept that offers high margins and generates repeat business. Ukulele Kids is THE most popular lunch and

The CHORD-inator ProcessThe CHORD-inator Process  

Sign the agreement and send it back to UK head office.Sign the agreement and send it back to UK head office.Design a territory and send us the boundaries (You would plot out a Design a territory and send us the boundaries (You would plot out a region of about 100 elementary schools near you, if there are that many region of about 100 elementary schools near you, if there are that many you can get to.) You can then approach those principals with the you can get to.) You can then approach those principals with the materials we will send you. As well, you can solicit sales anywhere materials we will send you. As well, you can solicit sales anywhere within that area ....adults, Scouts, churches, seniors etc. within that area ....adults, Scouts, churches, seniors etc. UK will send you the marketing materials and templates that you can UK will send you the marketing materials and templates that you can personalize and flyers for promotionpersonalize and flyers for promotionFind a qualified teacher in the area and recommend him/her to UKFind a qualified teacher in the area and recommend him/her to UKUK will hire the teacher (unless you are teaching, in which case UK will UK will hire the teacher (unless you are teaching, in which case UK will send you the Teacher Agreement also)send you the Teacher Agreement also)UK will send the teacher the curriculum and work online through a set UK will send the teacher the curriculum and work online through a set of teacher training materials and personal contact.of teacher training materials and personal contact.You approach the schools and potential clientsYou approach the schools and potential clientsYou let us know specific details when a principal says yes to running a You let us know specific details when a principal says yes to running a class, such as dates, location, class time etc.class, such as dates, location, class time etc.

Page 10: Welcome to Ukulele Kids... A proven business concept that offers high margins and generates repeat business. Ukulele Kids is THE most popular lunch and

You/the teacher do a presentation about the uke at an You/the teacher do a presentation about the uke at an assemblyassembly

The school sends the flyers home that dayThe school sends the flyers home that day

We set up the registration on our websiteWe set up the registration on our website

Parents sign upParents sign up

We send you the class list, ukes and songbooks with We send you the class list, ukes and songbooks with each student's name on the uke in the colour of their each student's name on the uke in the colour of their choice.choice.

On the specified day, about 7-10 days or so after On the specified day, about 7-10 days or so after registration opens, the first class is heldregistration opens, the first class is held

Page 11: Welcome to Ukulele Kids... A proven business concept that offers high margins and generates repeat business. Ukulele Kids is THE most popular lunch and

The teacher gives out books and ukes and starts the course.The teacher gives out books and ukes and starts the course.

The course can be 8-12 weeks long, determined by the CHORD-The course can be 8-12 weeks long, determined by the CHORD-inator and the principal. We have a max of 20 per class and it's not inator and the principal. We have a max of 20 per class and it's not unusual to have more than one class first term. The CHORD-inator unusual to have more than one class first term. The CHORD-inator would have to find out if we need a permit for a lunch program or if would have to find out if we need a permit for a lunch program or if we could use a classroom without one.we could use a classroom without one.

The cost to the parents is usually $139 CDN for an 8 week course The cost to the parents is usually $139 CDN for an 8 week course or $159 CDN for 10 weeks, but, when necessary, we discuss the or $159 CDN for 10 weeks, but, when necessary, we discuss the socio-economic situation in the territory and vary it accordingly. socio-economic situation in the territory and vary it accordingly.

The price covers the lessons, the ukulele in the child’s colour The price covers the lessons, the ukulele in the child’s colour choice, and a 46 page songbook. choice, and a 46 page songbook.

We solicit students from Junior Kindergarten to Grade 8.We solicit students from Junior Kindergarten to Grade 8.

Page 12: Welcome to Ukulele Kids... A proven business concept that offers high margins and generates repeat business. Ukulele Kids is THE most popular lunch and

www.ukulelekids.orgwww.ukulelekids.org

Ukulele Kids CHORD-inators have access to a Ukulele Kids CHORD-inators have access to a secure site available 24/7 where you can:secure site available 24/7 where you can:– Search and download from our exclusive document Search and download from our exclusive document

librarylibrary– Download proposals, cover letters and imagesDownload proposals, cover letters and images– Offer your clients the ability to register online 24/7Offer your clients the ability to register online 24/7– Download sales toolsDownload sales tools– Learn from the experience and knowledge of our Learn from the experience and knowledge of our

entire international group of Sales CHORD-inators.entire international group of Sales CHORD-inators.

Page 13: Welcome to Ukulele Kids... A proven business concept that offers high margins and generates repeat business. Ukulele Kids is THE most popular lunch and

FAQs for SalesFAQs for Sales

Why the Ukulele? Why the Ukulele?

The ukulele is having a huge world-wide resurgence The ukulele is having a huge world-wide resurgence in in popularity and has taken over the recorder as the popularity and has taken over the recorder as the instrument of choice in elementary schools. instrument of choice in elementary schools. Manufacturers can’t keep up with demand and Manufacturers can’t keep up with demand and stores stores can’t keep them on their shelves.can’t keep them on their shelves.

It’s easy to learn, fun, portable and inexpensive…all It’s easy to learn, fun, portable and inexpensive…all factors that are making it a huge success in schools, factors that are making it a huge success in schools, community centers, camps, etc.community centers, camps, etc.

Page 14: Welcome to Ukulele Kids... A proven business concept that offers high margins and generates repeat business. Ukulele Kids is THE most popular lunch and

Do I need to be a musician or teacher to be a Do I need to be a musician or teacher to be a

CHORD-inator?CHORD-inator?

Not at all! Many of our CHORD-inators have no Not at all! Many of our CHORD-inators have no music or teaching background whatsoever. However, music or teaching background whatsoever. However, we are looking for people-oriented individuals who are we are looking for people-oriented individuals who are personable when approaching principals, and are looking personable when approaching principals, and are looking to involve themselves in a business that benefits children to involve themselves in a business that benefits children and their community.and their community.

Is my territory protected?Is my territory protected?Yes. You own the exclusive rights to operate in your Yes. You own the exclusive rights to operate in your territory. No other CHORD-inator is permitted to operate territory. No other CHORD-inator is permitted to operate within your area. Your CHORD-inator Agreement will within your area. Your CHORD-inator Agreement will make this territory clear.make this territory clear.

Page 15: Welcome to Ukulele Kids... A proven business concept that offers high margins and generates repeat business. Ukulele Kids is THE most popular lunch and

Do I teach the classes myself?Do I teach the classes myself?–You may do so if you have the proper teaching credentials and You may do so if you have the proper teaching credentials and experienceexperience

Is Ukulele Kids a seasonal business?Is Ukulele Kids a seasonal business?Ukulele Kids, Ukulele LiUkulele Kids, Ukulele Li’’l Kids, and Ukulele Big Kids can be l Kids, and Ukulele Big Kids can be a full-time, year-round business. The abundance of lunch a full-time, year-round business. The abundance of lunch and after school programs, in-school workshops, birthday and after school programs, in-school workshops, birthday parties, special events, summer camps, businesses, parties, special events, summer camps, businesses, community centers, churches, etc. ensure CHORD-inators community centers, churches, etc. ensure CHORD-inators enough work to keep them busy all year long. It is all about enough work to keep them busy all year long. It is all about how much you want to get out and find clients.how much you want to get out and find clients.

Page 16: Welcome to Ukulele Kids... A proven business concept that offers high margins and generates repeat business. Ukulele Kids is THE most popular lunch and

How to join our team!How to join our team!

To become a Ukulele Kids Sales CHORD-inator, send To become a Ukulele Kids Sales CHORD-inator, send your resume and covering letter to [email protected] your resume and covering letter to [email protected] outlining your interest and suitability for this position. outlining your interest and suitability for this position. Make sure your email address and phone number are Make sure your email address and phone number are prominent so we can contact you to discuss your future prominent so we can contact you to discuss your future with us.with us.