welcome to the aws cloud

AWS Government, Education, and Nonprofits SymposiumLondon | 21st October 2014

AWS Government, Education, and Nonprofits SymposiumLondon October 21st 2014

[email protected]

Introduction to AWS CloudChris Hayman


Why are organizations choosing AWS?

What are organizations using AWS for?

How are organizations getting started with AWS?

AWS Introduction


The on-demand delivery of IT resources via the Internet

with pay-as-you-go pricing.

What is Cloud Computing?


Seven main benefits seen across customers in virtually

every industry.

Why Are Customers Adopting

Cloud Computing?


Why Are Customers Adopting

Cloud Computing?1. Replace upfront capital expense with low variable cost

2. Lower variable costs than companies can do themselves

3. Pricing model choice to support variable and stable workloads

4. Drive down IT staff costs: up-front and ongoing

5. Premium security spec at non-premium prices

6. Highly available workloads for a fraction of the cost

7. Save more money as you grow bigger


2008 2009 2010 2011

Amazon EBS

Amazon SNS

AWS Identity

& Access

Management

Amazon RDS

Amazon VPC

Auto Scaling

Elastic Load

Balancing Amazon

ElastiCache

Amazon SES

AWS

CloudFormation

AWS Direct

Connect

AWS Elastic

Beanstalk

GovCloud

Amazon SWF

Amazon Route 53

Amazon Redshift

Amazon Glacier

Amazon

Dynamo DB

Amazon

CloudSearch

AWS Storage

Gateway

Amazon

CloudTrail

Amazon

CloudHSM

Amazon

WorkSpaces

Amazon Kinesis

Amazon Elastic

Transcoder

Amazon

AppStream

AWS OpsWorks

AWS Data

Pipeline

20132012

Since inception AWS has:

• Released 896 new services and features

• Introduced over 35 major new services

• Announced 45 price reductions

2014

*as of July 12, 2014

Amazon

CloudFront

Amazon Cognito

Amazon Zocalo

Amazon Mobile

Analytics

AWS Pace of Innovation


Each day AWS adds the equivalent server capacity to power Amazon when it was a global, $7B annual revenue e-commerce enterprise

(circa 2004)


AWS Global Infrastructure

10 Regions

25 Availability Zones

52 Edge Locations


Used by Government Agencies & Educational Institutions Worldwide


AWS Partners Focused on Public Sector

http://www.ppc.com/

http://www.ppc.com/

http://www.infozen.com/index.shtml

http://www.infozen.com/index.shtml

http://www.aws-partner-directory.com/PartnerDirectory/PartnerDetail?Name=Pegasystems

http://www.aws-partner-directory.com/PartnerDirectory/PartnerDetail?Name=Pegasystems

http://www.aws-partner-directory.com/PartnerDirectory/PartnerDetail?Name=JHC+Technology,+Inc.

http://www.aws-partner-directory.com/PartnerDirectory/PartnerDetail?Name=JHC+Technology,+Inc.

http://www.aws-partner-directory.com/PartnerDirectory/PartnerDetail?Name=Sonian

http://www.aws-partner-directory.com/PartnerDirectory/PartnerDetail?Name=Sonian


Gartner Magic Quadrant for Cloud IaaS

Gartner “Magic Quadrant for Cloud Infrastructure as a Service,” Lydia Leong, Douglas Toombs, Bob Gill, Gregor Petri, Tiny Haynes, May 28, 2014. This Magic Quadrant graphic was published by Gartner, Inc. as part of a larger research note and should be evaluated in the context of the entire report. The Gartner report is available at http://aws.amazon.com/resources/analyst-reports/. Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings. Gartner research publications consist of the opinions of Gartner's research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

http://aws.amazon.com/resources/analyst-reports/


Why are organisations choosing AWS?What are organisations using AWS for?

How are organisations getting started with AWS?

AWS Introduction


Architected for Enterprise Security Requirements

Certifications and

accreditations for workloads

that matter

AWS CloudTrail - AWS API

call logging for governance &

compliance

Stores data in S3,

or archive to

Glacier

Log and review

user activity


Lower Costs with AWS Up-Front and Increase Savings as

Your Usage Grows

Source: IDC Whitepaper, sponsored by

Amazon, “The Business Value of Amazon

Web Services Accelerates Over Time.”

July 2012

1

“Average of 400 servers

replaced per customer”

Replace up-front

capital expense with

low variable cost

2

45 Price

Reductions

Economies of scale

allow us to continually

lower costs

3

Pricing model choice

to support variable &

stable workloads

4

Save more money as

you grow bigger

On-demand

Reserved

Spot

Tiered Pricing

Volume Discounts

Custom Pricing


Increased agility has

become the #1 reason

organizations use the AWS

cloud


Organizations Can’t Afford to Be Slow

Add New Dev Environment

Add New Prod Environment

Add New Environment in Japan

Add 1,000 Servers

Remove 1,000 Servers

Deploy 1 PB Data Warehouse

Shut down 1 PB Data Warehouse

AWS:

Infrastructure in minutesOld World:

Infrastructure in weeks

Everything changes with this kind of agility


A Culture of Innovation: Experiment Often &

Fail without Risk

On-Premises

Experiment infrequently

Failure is expensive

Less innovation

Experiment often

Fail quickly at a low cost

More innovation

$ Millions

Nearly $0


Why are organisations choosing AWS?

What are organisations using AWS for?How are organisations getting started with AWS?

AWS Introduction


Government Use Cases on AWS

Development and TestEnterprise Applications

Big Data and High Performance Computing (HPC)Storage, Backup, and Archival

Disaster RecoveryWeb, Mobile, and Social Apps

Virtual DesktopsData Center Migrations


Enterprise Applications

• Amazon RDS for Oracle

provides managed Oracle

database deployments

• Oracle Applications are fully

supported on AWS

• Oracle licenses owned by

customers are fully portable

to AWS

• AWS is an SAP-certified

Global Cloud Services

Partner and Global

Technology Partner

• Most SAP products are now

certified for production

deployment on AWS

• Full, licensed Windows

Server OS on AWS

• Easily install services that

you know - AD, SCOM,

SQL, Exchange,

SharePoint

• Use your existing MS

licenses on AWS using

BYOL


Why are organisations choosing AWS?

What are organisations using AWS for?

How are organisations getting started with

AWS?

AWS Introduction


Strategy 1: Cloud for Development & Test Environments

ArcGIS Oracle Enterprise

Applications

Large Scale Education

Application

Expanded data storage quickly

100% reliability over 18 months

Cost savings Reduced test

environment costs

Aggressive testing to

prepare for more than 18M

youth coding on their

website in a week, with a

peak load of 330K

concurrent users


Strategy 2: Build New Apps in the Cloud

Faster to build

Easier to manage

Less expensive to run

Distributed architectures

for high availability

Financial record

archivingApp

streamingGlobal deals

engineVideo

streamingCrowdsourced

Supercomputing Massive Online

platform

Genomic research

Citizen social app

Open geographic data

Web applications

Geographic Information Systems

Genomics and cancer research


Strategy 3: Use Cloud to Make On-Premises Apps Better

Legacy

Data Centers

App 1

App 2

App 3

App N

…

Analytics

Back up

AWS

Storage

Gateway

Amazon S3

Elastic Map

Reduce

Amazon

Redshift


Strategy 3: Use Cloud to Make On-Premises Apps Better

Big Data Analytics Big Data Analytics

and Collaboration

Rapid deployment of analytics

engine

Export operational data

to AWS for analytics

processing

Post “flash crash”

forensics on EC2

Collaboration

platform for SEC

Mining social media for

early warnings of food and

drug safety issues on

accelerated timeline


Strategy 4: Cloud Apps that Integrate with On-Premises Apps

On-Premises

Data Centers

Hybrid

App

NASA scientists share

large, complex data

sets from projects, like

robotic articulation

calculations and

exploration of the Arctic

climate on demand

across the globe.

Sophisticated load

balancing includes cost

analysis for optimal

workload routing

NASA

Jet Propulsion Laboratory


Strategy 5: Migrate Existing Apps to the Cloud

App

Migrated core business

applications for secure global access

Reduced costsFocused resources

Improved availability

Migrated public facing web properties with large bursts of traffic

from 38,000 visitors to 150,000 a day

Improved disaster recovery, handled major event spikes in usage, and 40%

less expensive


Strategy 6: All In

Built nearly 200 applications

leveraging diverse data sets as a

shared data source

Enabled thousands of volunteers to make

millions of calls to voters in last four days of

campaign

Campaign websiteDonation processing

Data analytics


Many Organizations Worry That These Are the Only Two Choices

Build a

“private”

cloud

Rip everything out

and move to

AWS

#1 #2


The Good News is that Cloud Isn’t an “All

or Nothing” Choice

Legacy

Data Centers

On-Premises

Resources

Cloud

ResourcesIntegration


Active Directory

Network Configuration

Encryption

Backup Appliances

Your On-Premises

AppsLegacy

Data Centers

Users & Access Rules (IAM)

Your Private Network (VPC)

Encryption (S3, RDS, HSM)

Backups (Storage Gateway)

Your Cloud Apps

AWS Direct Connect

Integrating AWS with On-Premises Infrastructure


Engage with us if…

1. You are faced with growing mission requirements without increased budget or staff

2. You need to quickly create a new public website or application

3. You’re facing a tech refresh in the next 12-18 months

4. You need to add data center capacity for your growing workloads

5. You’re considering outsourcing part or all of your IT environment

6. You’re looking to turn data into actionable information


AWS Government, Education, and Nonprofits SymposiumWashington, DC | June 24, 2014 - June 26, 2014

Thank YouChris Hayman

[email protected]