WELCOME!

Agenda• Welcome and American Graduate Overview• Introductions • Goals of our meeting today• American Graduate and the Education Landscape• Our Partner Network• Who is Our Audience? • Public Media Content • Next steps

Introducing American Graduate: Let’s Make it Happen

Polly Anderson General manager and CEO

KNME New Mexico PBS

Please Introduce Yourself

In one sentence, tell us how the dropout crisis affects you or how it affects your organization

The Goal of our Meeting Today is to answer these two questions

1. What is the role of the community in solving the dropout crisis?

2. How do we use public media to highlight and expand on solutions?

Albuquerque’s Dropout Crisis:Selected Maps and Data

Peter Winograd, Director

Prepared for the American Graduate Initiative

January 10, 2012

Percentage of Middle School Students Who Were Bullied on School Property

15Source: New Mexico Youth Risk and Resiliency Survey, 2009. Students were asked, “During the past 12 months, have you ever been bullied on school property?” The percentage reported here reflects respondents who answered “Yes.”

Percentage of High School Students Who Were Bullied on School Property

16Source: New Mexico Youth Risk and Resiliency Survey, 2009. Students were asked, “During the past 12 months, have you ever been bullied on school property?” The percentage reported here reflects respondents who answered “Yes.”

Percentage of Middle School Students Not Involved in Group Activities Outside of School or Home

17Source: New Mexico Youth Risk and Resiliency Survey, 2009. Students were asked, “Outside of my home and school, I am a part of clubs, sports teams, church/temple, or other group activities.” The percentage reported here reflects respondents who answered “Not true at all.”

Percentage of High School Students Not Involved in Group Activities Outside of School or Home

18Source: New Mexico Youth Risk and Resiliency Survey, 2009. Students were asked, “Outside of my home and school, I am a part of clubs, sports teams, church/temple, or other group activities.” The percentage reported here reflects respondents who answered “Not true at all.”

Percentage of High School Students Not Involved in School Sports, Clubs, or Activities

19Source: New Mexico Youth Risk and Resiliency Survey, 2009. Students were asked, “At school I am involved in sports, clubs, or other extra-curricular activities (such as band, cheerleading, or student council).” The percentage reported here reflects respondents who answered “Not true at all.”

Percentage of Students Who Report Not Having an Adult Outside of Home or School

Who Cares About Them

20Source: New Mexico Youth Risk and Resiliency Survey, 2009. Students were asked to comment on the statement, “Outside of my home and school, there is an adult who really cares about me.” The percentage reported here reflects respondents who answered, “Not true at all.”

Percentage of Students Who Report Not Having a Parent or Adult at Home

Who is Interested in Their School Work

21Source: New Mexico Youth Risk and Resiliency Survey, 2009. Students were asked to comment on the statement, “In my home, there is a parent or some other adult who is interested in my school work.” The percentage reported here reflects respondents who answered, “Not true at all.”

Percentage of Students Who Report Not Having a Teacher or Some Other Adult

Who Cares About Them at School

22Source: New Mexico Youth Risk and Resiliency Survey, 2009. Students were asked to comment on the statement, “At my school, there is a teacher or some other adult who really cares about me.” The percentage reported here reflects respondents who answered, “Not true at all.”

This work has already begun

Albuquerque Dropout Prevention

Summit August 2009

DPATDropout

Prevention Action Team

Seat Time and Credits: move away from the Carnegie unit (seat time) and toward proficiency levels. (A1) AfterSchool: Credit recovery programs; Parent classes esp. to ELL parents. (A8) Community Schools: Expand model, including more out-of-school time experiences for our students. (B1)

DPAT 2011 Priorities from America’s Promise

Youth Engagement: Establish a Youth Advisory Committee (YAC) at each middle & high school. (B3) Attendance: Require phone numbers and utility bills; Address family alcohol and substance abuse problems; Educate business community on effects of truancy and their role in combating it. (C1-C3)

Professional Development: Research and evidence based; differentiated to address the professional needs of the teacher. (A5-A6)

Early Warning Data Systems: Expand statistical

early warning systems based on objective data. (D1)

Our Partner Network

o Educatorso Nonprofit organizationso Advocacy groupso Youth groupso Economic groups & Chamberso Family/parent groupso Faith organizationso Foundations & Sponsors

Who else should join us?

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Our Action PlanOn Air – National/local broadcast, TV & radio, Online – Web, social media, advertisingIn the Community – Collaborations & partnerships

Youth Generated MediaTeacher Professional DevelopmentResearchTeacher Town Hall - April 18, 2012

Who is our audience?

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American Graduate Short Segment

Nex+gen High School

Public Square - Episodes already aired • Improving Graduation Rates in the South Valley• The Dropout Crisis• Teen Pregnancy

New Mexico in Focus short series – Looking at solutions • RFK Charter High School• Citizen Schools• nex+gen High School• 11 more segments to produce and broadcast• 4 half- hour segments yet to come

Content - On Air

On Air - Media Campaign• Ventana• My Source Spots on all 4 Channels (Spanish on Vme)• Online media - web site and social mediaMedia buys• Radio spots on stations teens listen to English & Spanish• Comcast Cable • Kasa Fox TV channel 2

 

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ONLINEDigital Engagement Strategy

Aggregate American Graduate content, provide resources to support dropout prevention efforts, accelerate community dialogue.

KNME NM PBS Site• Local content• Local engagement resources• National content• Youth Media• Blogs and forums

http://www.knme.org/educate/americangraduate/

Youth Media Creation• Youth Reporters working with the News Hour• Youth media projects will be showcased on American

Graduate web site.• Media Arts Charter School collaboration• LAB@Thirteen staff will monitor, assist and provide

technical support for youth media projects.• What other ways can we get the youth voice in the

discussion?

What is your message?

Some Key Questions:What stories need to be told?What does community need to know?What’s being discussed or not discussed in the commercial media?What other events or outreach are needed?What does success look like?How can this work be measured?

NEXT STEPS

Are you with us?How often should we meet?What kind of structure?Where should we meet?Let’s set our next date!

Thank You!Laurel Wyckoff, Education and Outreach

American Graduate, New Mexico PBS LearningMedia,

Community Engagement, Public Square 277-8296 lwyckoff@knme.org