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Strategic HR Week 1

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Page 1: Week 1.  A strategy is something that allows a firm to gain a competitive advantage  Competitive Advantage-Superior marketplace position over other

Strategic HRWeek 1

Page 2: Week 1.  A strategy is something that allows a firm to gain a competitive advantage  Competitive Advantage-Superior marketplace position over other

What is Strategy?

A strategy is something that allows a firm to gain a competitive advantage Competitive Advantage-Superior marketplace

position over other firms Tactics are the means through which firms

accomplish this There are three primary business-level

strategies Cost leadership Differentiation Focus

Page 3: Week 1.  A strategy is something that allows a firm to gain a competitive advantage  Competitive Advantage-Superior marketplace position over other

Generic Strategies

Page 4: Week 1.  A strategy is something that allows a firm to gain a competitive advantage  Competitive Advantage-Superior marketplace position over other

Is HR Strategic?

What makes a function strategic? A function is strategic if it

contributes to firm profitability by providing competitive advantage.

A function is administrative and a cost center if it is concerned mainly with compliance.

So, is HR strategic? Why or why not?

Page 5: Week 1.  A strategy is something that allows a firm to gain a competitive advantage  Competitive Advantage-Superior marketplace position over other

So you think HR is strategic…

How could HR contribute to firm profitability? Competitive advantage Capital▪ Human (people)▪ Tangible (access to resources)▪ Intangible (distribution networks)

Page 6: Week 1.  A strategy is something that allows a firm to gain a competitive advantage  Competitive Advantage-Superior marketplace position over other

Human Capital andStrategy

How do we get a competitive advantage from HR? Through the A-S-A model

The highest level of human capital is not always the objective

The human capital needs of the organization must match the strategy of the organization

Page 7: Week 1.  A strategy is something that allows a firm to gain a competitive advantage  Competitive Advantage-Superior marketplace position over other

Recruitment and Strategy

Recruiting practices should match the strategy of the organization

High human capital needs-Recruit from best sources

Low human capital needs-Recruit from other sources

Recruitment practices should also match selection and retention practices

Page 8: Week 1.  A strategy is something that allows a firm to gain a competitive advantage  Competitive Advantage-Superior marketplace position over other

Selection and Strategy

Selection practices should match the strategy of the organization

High human capital needs-Select on talent (IQ, special skills, etc.)

Low human capital needs-Select on integrity

Page 9: Week 1.  A strategy is something that allows a firm to gain a competitive advantage  Competitive Advantage-Superior marketplace position over other

Retention and Strategy

Retention practices should match the strategy of the organization

High human capital needs-compensation and benefits should be high

Low human capital needs-compensation and benefits should be moderate. Quality of life and commitment should be emphasized

Page 10: Week 1.  A strategy is something that allows a firm to gain a competitive advantage  Competitive Advantage-Superior marketplace position over other

Integration

All HR practices must match Practice bundles, if appropriate,

should lead to a competitive advantage

Page 11: Week 1.  A strategy is something that allows a firm to gain a competitive advantage  Competitive Advantage-Superior marketplace position over other

Tanglewood Case

Form groups Choose well because this will be your

group for the entire semester Get acquainted Read the Tanglewood Case Discuss the issues