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PHONETHICS MOBILE MEDIA (P) LTD

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PHONETHICS MOBILE MEDIA (P) LTD

Web Development Projects

Dance with Madhuri

Youwecan

Nissan Micra

Nissan Sunny

Jetking

Goodwyn Tea

Autocop

MadhuriDixitNene.com

Inorbit Malls

Shop Local

Inorbit Website

Complete Digital Presence Managed by Phonethics 7 Facebook pages 1 twitter handle 1 Robust Microsite Feature filled Mobile app

Of the Fans, for the Fans, by the Fans

Our Technology Team Skinned a scalable web platform like Wordpress Allow easy addition of content categories and types Namely, images, videos etc.]

World’s first Online Dance Academy

ShopLocal

Live Projects

Shoplocal • Shoplocal is a Mobile App that connects Local Business &

Shoppers.

• The Shoplocal Mobile App is a micromarketing tool for local business. It gives them instant access to thousands of affluent, smartphone using consumers living in their catchment.

• Shoplocal serves as a local noticeboard that connects merchants and local consumers through an easy to use mobile app.

• The Business dashboard includes analytics showing the number of people who visited their mobile store, favourited or shared their offers and the total number of customers they have reached.

Shoplocal

• Shoplocal is being piloted in Mumbai currently. Over

525 merchants in Lokhandwala & Versova [Andheri West] & Bandra have signed up to use the product.

• The pilot is being expanded to Khar, Santacruz and other

areas in Mumbai. The app is free to use for both the business owner and the consumer.

To Know More Visit: http://shoplocal.co.in/ now

ShopLocal

FREE & COOL App to sell to shoppers in your Area

Who Can Sell on Shoplocal Shops: Toys, Clothes, Electronics, Gadgets, etc Services: Yoga Classes, Salons, Porperty Dealers. Food: Restaurants, Bakeries, Tiffin services. Kids: Diapers, Classes, Shoes, Books.

Our Creative Director, Vishal Kashyap, designed a brand identity that is full of hope and youthful keeping with the brand ambassador Yuvraj Singh

An interactive multimedia piece outlining Yuvraj’s journey as a superstar sportsperson upto his fight with Cancer.

To build in virality we designed a virtual t shirt that allows people to be a part of team YouWeCan and share the virtual t shirt on their FB walls, Twitter etc

Nissan was relatively unknown Entity in India. The digital presence needed to be efficient, accessible & inspire trust

• Successfully handling the brand since launch

• Over 70% Test Drive enquiries generated through digital Channels.

• Innovations such as Gamified Social presence, Integration of website on the Facebook channel.

A playful yet informative Teaser - site

Website Focused on giving Maximum space to the images of the CAAAR…

Crisp Course Information

Minimalistic form

A light hearted viral video depicting the delimma of a student.No Language Barriers - Click Here to view the video

Jetking

• Inspired by the success of our Online Campaign, Jetking franchisees were wanted to market themselves online and make their presence felt in the digital space.

– Challenge

• How do we ensure that digital marketing efforts of over 100 training centers (Franchisees) are consistent with over all brand communication?

Jetking

• Solution

– LMS: • A robust Lead Management system, with capability of collecting Student

information (Leads) from various sources – Landing pages, 100 microsites, call centers, walkins, PC, Mobile, Tablets, etc irrespective of the technology being used at the sources.

– Microsites: • While the headquarter controlled section ensured that the communication on all

the micro sites is synergetic to brand communication, the section controlled by franchisee provided them with enough real estate and features to leverage their skills, experienced faculty & alumini at large.

Jetking Branding

Franchisee Branding & info

Franchisee Alumini Highlights

Registration form on HP Franchisee

Course Info

We designed and implemented a lead management system that truly reflects the Purchase funnel.

Strategy

1 • User fills the form

2

• HO segregates the Leads Franchisee wise

3 • Sends across the Leads to HO

4 • Franchisee connects with Lead

5 • Fills up feedback + Reports for the Leads

6 • Sends Across Reports to HO

7 • HO Consolidates All Reports

8 • HO Acesses Report

1 • User fills the form on landing page

2

• Lead received by HO & Franchisee Simultaneously

3

• Franchisee/Call Center Connects with Students

4 • Feeds Feedback/Reports in LMS

5

• HO gets Real time Reports from 100 Franchisees

Before TAT: 7 days After TAT: 1 day

Simplify the online tea buying process to a more clutter-free user interface.

Challenge

Buying tea is now possible right from the Home Page in a few clicks.

User Registration page before purchasing the products

Product segregation further simplified the entire process of purchasing

An exhaustive list of products featured in the ‘Products’ section

Category-wise comparison of products