webrtc for business: hype, hope or hassle?

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WebRTC for Business: WebRTC for Business: Hype, Hope or Hassle? Hype, Hope or Hassle? Presented by: Presented by: Michael P. Monroe, Principal Michael P. Monroe, Principal May 2014 May 2014

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We’ll approach WebRTC from a business application perspective. In this session we will explore what it is about the emergent technology called WebRTC - an application programming interface (API) enables browser based, real-time, peer- to- peer voice and video communications with data sharing without plug-ins - has the Information and Communications technology industry in a bit of a quandary. Why Apple, Cisco, Google, Microsoft, Oracle and others have yet to come to agreement on a common approach as to how they’ll harness its power. We’ll get to the bottom line - on how the technology is being utilized in applications today, what the pitfalls are and how this API integrated with JavaScript & HTML5 – will likely usher in a host of next generation communication solutions for enterprises and consumers.

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Page 1: WebRTC for Business:  Hype, Hope or Hassle?

WebRTC for Business:WebRTC for Business:Hype, Hope or Hassle?Hype, Hope or Hassle?

Presented by:Presented by:Michael P. Monroe, PrincipalMichael P. Monroe, Principal

May 2014May 2014

Page 2: WebRTC for Business:  Hype, Hope or Hassle?

WebRTC for Business:WebRTC for Business:Hype, Hope or Hassle?Hype, Hope or Hassle?

Presented by:Presented by:Michael P. Monroe, PrincipalMichael P. Monroe, Principal

Audio Version available On Demand @ BrightTALK:

https://www.brighttalk.com/r/j4d

Page 3: WebRTC for Business:  Hype, Hope or Hassle?

Michael P. MonroeMichael P. Monroe

Advisor to Channels & Enterprises on:

Unified Communications & Collaboration(UCC) Solutions and Services

Customer Experience & RelationshipManagement

Sales, Leadership & Teamwork

Evangelism & Thought Leadership on UCC:

Presentations, Seminars and Discussions onCloud based solutions & services

The Business Impact of the “Internet ofThings/Everything” and WebRTC

Executive Exchanges & One on One’s

a 21st Century Management Consultancya 21st Century Management Consultancywith Over 20 Years of Experiencewith Over 20 Years of Experience

Page 4: WebRTC for Business:  Hype, Hope or Hassle?

Michael P. MonroeMichael P. Monroe

WebRTC DefinedWebRTC Defined

An open sourceAn open source –– peerpeer--toto--peer, realpeer, real--time communications API for plugtime communications API for plug--in free, browser based voice/videoin free, browser based voice/video& data sharing applications& data sharing applications

Openly released by Google in 2011Openly released by Google in 2011now in version 1.0 @ W3C and IETFnow in version 1.0 @ W3C and IETF

Runs on Android/Desktop/ChromeRuns on Android/Desktop/ChromeOSOS –– in Chrome/Firefox/Operain Chrome/Firefox/Operabrowsers ...browsers ...

HTTP

or W

eb S

ocke

ts fo

r

Contro

l

Simplified View –Adapted from: WebRTC: APIs and RTCWEB Protocols of the Real-Time Web; Alan B. Johnston and Daniel C. Burnett

Page 5: WebRTC for Business:  Hype, Hope or Hassle?

Michael P. MonroeMichael P. Monroe

WebRTC for Business:WebRTC for Business: HypeHype

Elon Musk’s“Hyperloop”

LA to SF @ ~700mphfor $20.00 pp

in 30 minutes!

CA High Speed RailLA to SF in 2hrs 40min

Due: 2028Cost: $68B

Source: CAHSR

Source: Marc Carterconceptualized based on Aeromovel Train

Page 6: WebRTC for Business:  Hype, Hope or Hassle?

Michael P. MonroeMichael P. Monroe

John Chambers @ Cisco Live 2014

On the coming IT industry consolidation ...

"You are going to see a brutal, brutal consolidation of the IT industry where out of the top fiveplayers, only two or three of us will be meaningful in as quick as five years,"

On growth & survival of companies ...

"Every company in this world has to be realistic ... Out of the private sector companies in thisroom, regardless of where you are in this world, 87% of you will have a major financialshortfall in the next 15 years, and a little over 10% of you will ever come back from it. And ofall the enterprise companies in this world, only a 1/3 of us will exist in a meaningful way in 25years."

Quotes Source: Business Insider Photos: ZDNet (Chambers) & CTBTO (Nuke Cloud)

Page 7: WebRTC for Business:  Hype, Hope or Hassle?

Michael P. MonroeMichael P. Monroe

WebRTC for Business:WebRTC for Business: HopeHope

WebRTC gives developers an "anti- inflammatory, non steroidal" to useas directed without a prescription.

Page 8: WebRTC for Business:  Hype, Hope or Hassle?

Michael P. MonroeMichael P. MonroeCourtesy: Brad Bush

Page 9: WebRTC for Business:  Hype, Hope or Hassle?

Michael P. MonroeMichael P. Monroe

““Early ... 1.0Early ... 1.0”” Use CasesUse Cases

ConsumerConsumer

Page 10: WebRTC for Business:  Hype, Hope or Hassle?

Michael P. MonroeMichael P. Monroe

““Early ... 1.0Early ... 1.0”” Use CasesUse Cases

EnterpriseEnterprise

Page 11: WebRTC for Business:  Hype, Hope or Hassle?

Michael P. MonroeMichael P. Monroe

Courtesy – Mahbubul Alam

Page 12: WebRTC for Business:  Hype, Hope or Hassle?

Michael P. MonroeMichael P. Monroe

KoRN™ – Knowledge operated Real-Time Network ... aPreview of Things to Come

Page 13: WebRTC for Business:  Hype, Hope or Hassle?

Michael P. MonroeMichael P. Monroe

WebRTC for Business: HassleWebRTC for Business: Hassle

Photo: Mike Kelly

Page 14: WebRTC for Business:  Hype, Hope or Hassle?

Michael P. MonroeMichael P. Monroe

Page 15: WebRTC for Business:  Hype, Hope or Hassle?

Michael P. MonroeMichael P. Monroe

WebRTC for Business: HassleWebRTC for Business: Hassle

Source: Daitan Group

Page 16: WebRTC for Business:  Hype, Hope or Hassle?

Michael P. MonroeMichael P. Monroe

Advisor to Channels & Enterprises on UCC

Sales, Leadership & Teamwork

Evangelism & Thought Leadership on IoT/Eand WebRTC

Contact:

Office: 949.226.5302

Email: [email protected]

Blog: http://mpmonroe1.wordpress.com

Video: http://vimeo.com/mpmonroe/success2si...

a 21st Century Management Consultancya 21st Century Management Consultancywith Over 20 Years of Experiencewith Over 20 Years of Experience