web 2.0 business secrets
DESCRIPTION
Web 2.0 Business Secrets: How to leverage Web 2.0 technologies in your internal and external business. Presented by Sarah "Intellagirl" Robbins from Mediasauce.comTRANSCRIPT
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Web 2.0 for Business: Revealing the Best Kept
SecretSarah “Intellagirl” RobbinsDirector of Emerging Technologies
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Web 2.0: Coined by Tim O’Reilly in 2005
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What is web 2.0?Spans all connected devices
Continually-updated
Gets better the more people use it
“Architecture of Participation”
Rich user experiences
Engagement with your users
Opens data and services for re-use by others
Applications that reside in the space “between” devices
Death of the “personal” computer
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Remote data storage
API: Application Program Interface
Prosumer-Participation
Connectedness
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API
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Connectedness
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Prosumer-Participation
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Remote data storage
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Examples ofWeb 2.0-ness
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Use
r- G
ener
ated
Cont
ent
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Soci
al
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Data Storage
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GooglemapsAttendee listfrom registrationpage
Technorati
Del.icio.us
Flickr
Mashup
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Immersive
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Web 2.0 is changing the world
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YouTube produces over 3250 hours of content every day
That’ s the equivalent of 135 always on TV channels
91% is NEW content
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71 million blogs
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There are over 60 BILLION e-mail messages sent each day
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40 exabytes (40 Billion Gigabytes) of unique new information will be generated worldwide this year.
That's more than the entire
Library of Congress... a LOT more ...
= 296,000 Libraries of Congress
.
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That's over 6 Terabytes of information
per person
A stack of books over 200 feet tall
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Wikipedia has 1.8 million English articles
250 languages
282,874 contributors
Over 600 million words 15x Britannica
7 million articles total, 2 billion words,
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Changing Models of
Communication
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Let’s see an example
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Once upon a time……
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EUREKA!
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You won’t believe what I just heard on
NPR!
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Meanwhile…
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SALES!!!!!
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Break Time!After the Break: Web 2.0
and YOUR Business
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Web 2.0 is BIG Business
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Google 525.01
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Facebook to sell for $2 Billion
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Yahoo buys Del.icio.us for $30 Million
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Web 2.0 and YOUR Business
Apps you can start using today!
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Google: Gmail, Docs, Notebook, Reader
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Del.icio.us
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FirefoxPost to Del.icio.us
Easy Google Search
MultipleTabs
NotebookZoteroMusic Controls
CustomSidebarAdd-ons
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Web 2.0 + Your Business + Media Sauce = Success!
How can we help you?
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Website Feeds
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Facebook Apps
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Custom Mashups
Instant Resource Location
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Second Life
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Multi-App Networks
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Business is Changing
Are you ready?
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Want to know more?