wearables, behaviours, usability & fashion - heads up london

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Wearables, Behaviours, Usability & Fashion

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Event: Heads Up London - Wearable and Smart Glasses Meetup Date: May 19th, 2014 Location: DigitasLBi - London, UK Description: It seems that most wearables are fighting for a place either on our wrist or on our face. But what does this mean from a behaviour point of view and which kind of interfaces would probably make existing products more acceptable/usable?

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Page 1: Wearables, Behaviours, Usability & Fashion - Heads Up London

Wearables, Behaviours, Usability & Fashion

Page 2: Wearables, Behaviours, Usability & Fashion - Heads Up London
Page 3: Wearables, Behaviours, Usability & Fashion - Heads Up London
Page 4: Wearables, Behaviours, Usability & Fashion - Heads Up London
Page 5: Wearables, Behaviours, Usability & Fashion - Heads Up London

Camera Phone Predator Alert Act !

To require mobile phones containing digital cameras to make a sound when a photograph is taken. !

https://www.govtrack.us/congress/bills/111/hr414/text

Page 6: Wearables, Behaviours, Usability & Fashion - Heads Up London

The Magic Two-Second Rule!If you can’t get to a tool within two seconds,

your use of it goes down exponentially. !

Thad Starner!http://www.wired.com/2013/12/wearable-computers/2/

Page 7: Wearables, Behaviours, Usability & Fashion - Heads Up London

1. Big sensory filters 2. Cognitive distraction issues 3. Data complexity issues

Page 8: Wearables, Behaviours, Usability & Fashion - Heads Up London

"Help people do what they already

want to do"

BJ Fogg

Page 9: Wearables, Behaviours, Usability & Fashion - Heads Up London

www.behaviormodel.org

Page 10: Wearables, Behaviours, Usability & Fashion - Heads Up London

Simplicity !“[…] To increase a user’s ability, designers of

persuasive experiences must make the behavior easier to do. […] persuasive design relies heavily on

the power of simplicity.” !

BJ Fogg!http://bjfogg.com/fbm_files/page4_1.pdf

Page 11: Wearables, Behaviours, Usability & Fashion - Heads Up London

Social Deviance ![…] social deviance is going against the norm,

breaking the rules of society. If a target behavior requires me to be socially deviant, then that behavior

is no longer simple. !

BJ Fogg!http://bjfogg.com/fbm_files/page4_1.pdf

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Page 13: Wearables, Behaviours, Usability & Fashion - Heads Up London

“Wearables are in the Homebrew Computer Club era

and it will probably take 4 years for the kinds of Microsofts and Apples to rise in this segment.”!

!Aza Raskin

VP Innovation @ Jawbone