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WealthWise magazine South Africa May 2011 A Weaker Rand? Vol I/No. 4 Win 10 educational CDs worth over R2000! Details on page 53. FREE Access Finance For Your Business: Truth, Myth, Advice Anger Management Inside the Consumer Protection Act www.wealthwisemag.com

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Page 1: WealthWise May

WealthWise

magazine

South Africa

May 2011

A Weaker Rand?

Vol I/No. 4

Win 10 educational CDs worth over R2000!

Details on page 53.

FREE

Access Finance

For Your Business:

Truth, Myth, Advice

Anger Management

Inside the Consumer Protection Act

www.wealthwisemag.com

Page 2: WealthWise May
Page 3: WealthWise May

C

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S

On the Cover

30 Access Finance For

Your Business:

Truth, Myth, Advice

20 A Weaker Rand?

10 Anger Management

34 Inside the Consumer

Protection Act

LifeWise

9 Quick Read:

The Four Natural

Powers

14 Mindfulness is

happiness

MoneyWise

19 Quick Read: Debt

Counseling SOS

23 The Trouble with

Banking Fees

25 Tax-Free Property

Transfers

BusinessWise

29 Quick Read: Is

your business the

right one for you?

38 Maria Garcia

International - a

story of

entrepreneurship

CareerWise

41 Quick Read: What

do employees want?

42 Does your

Management Team

give 100%?

46 The Role of

Company Culture for

its Employees

Agenda

47 This month we inspire

you to...

48 Destination: Whisky Wise

54 On the bookshelf

56 Events, Workshops and

Seminars

Regulars:

3 Contents, 4 Foreword, 5 Mailbox, 6 Contributors, 53 Competition,

58 Last Word, 59 In our next issue

WealthWise 3

Page 4: WealthWise May

Finance is the central issue this May at WealthWise magazine. Having

attended various networking sessions, meetings and presentations on

entrepreneurship and the choices we face as entrepreneurs to grow a sustainable,

profitable business, it comes as no surprise that the rise of business incubators as

a one-stop shop for entrepreneurs is worth to take a look at.

We have also taken a closer look at the newly enforced Consumer Protection

Act and the steps businesses need to take to ensure compliance with the Act, the

country’s banking fees, the new regulations concerning the disposal of properties

from companies or trusts tax-free and the estimated evolution of Rand against the

main worldwide currencies in the coming months.

You’ll also find inside a special feature dedicated to cultivating mindfulness and

chasing away negativity as in the useful advice on anger management, whereas

our career section deals with employees’ needs and performance and how

important is a company culture in the first place.

Last but not least, we bring you the incredible story of Maria Garcia, a woman

whose sheer determination lead to a beauty empire, while providing hope for

women in today’s business world.

Our lifestyle section is as entertaining as ever with a different twist! This time,

we explore the magical world of whisky, its potential as a viable investment (who

knew?) and the whisky destinations well worth a visit.

We hope that our publication will inspire you to make every day, long-lasting

changes to a wealthier future.

All the best,

Denisa Oosthuizen

Managing Editor WealthWise magazine

F

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4 WealthWise

Page 5: WealthWise May

M

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Have your say! Write to us at [email protected]!

The best comments will be published in our next edition!

Each month we showcase your best comments,

feedback and suggestions for WealthWise magazine.

This is your page!

WealthWise 5

"Great material, it would have been nice to see a cost comparison,

between the different forms of intellectual property. I am sure that is

probably the first question a individual asks. But a very nice read" -

Deon Thomas, post comment on "A Guide to Intellectual

Property"

"It is truly amazing, that with our current youth. There is a greater realization

that the old work for money approach is long outdated. This fact has been proven

by several start-ups, such as Google, Groupon, Facebook etc.

In my opinion, a person's passion often transpired into something great. So for

every youngster who thinks of entrepreneurship, I would say, find you passion,

the reward may not seem transparent at the time but often pays off later. We as

human beings often want things in life, but we are not willing to go “through the

process” of achievement our goals. Having passion for something makes it much

easier to achieve your goal since you going thought the process, but having fun at

the same time. KK is a classic of someone who merely followed his passion !" -

Deon Thomas, post comment on "Young Entrepreneurs"

"Nice writing style. I look

forward to reading more in

the future" - Tom Stanley,

comment post on "Goal

Settings made easy"

"I really like this article.Yes it’s true that

self-dicipline has a big impact in

achieving one’s goal. I’ll try to put an

effort to practice on the seven traits

mentioned above.Thanks a lot" -

Comment post on "7 steps to build

self-awareness"

"Hi there, Excellent article.Explains the concept of Life Coaching very well.

Kind Regards" - Salome Banks, comment post on "Life Coaching 101"

Page 6: WealthWise May

C

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Paul Stewart is the managing director

of Plexus Asset Management. Founded in

1995, the Plexus group of companies is

an independent financial services

provider that specialises in providing

innovative, unique and holistic financial

solutions for both corporate and

individual clients. As of 2010, Plexus

Holdings (South Africa) incorporates

Plexus Wealth Management (financial

planning) and Plexus Asset Management

(investment management services and

solutions). Read Paul's opinion about the

evolution of the Rand in our MoneyWise

section, page 20.

Shelton Kartun is a specialist in the

field of anger management and a

counsellor in stress management. Having

trained overseas and co-founded the

British Association of Anger Management,

he is the founder and director of The

Anger & Stress Management Centre of SA,

the only centre of its kind in South Africa.

He has over 20 years of experience in

anger management, conflict resolution and

stress reduction. Although based in Cape

Town, Shelton now has centres in

Johannesburg, Pretoria and Durban. His

vision is to have franchised branches all

over South Africa and Africa supporting

and empowering individuals to have

better, calmer and happier lives. Read

Shelton's article on anger management in

our LifeWise section, page 10.

6 WealthWise

Patrick Leclezio is a whiskyphile,

writer and entrepreneur, who has spent

the last 12 years working in the liquor

industry in one capacity or another. He

writes the blog Words on Whisky,

www.wordsonwhisky.wordpress.com,

and is involved in a new specialist

whisky e-tailer called WHISKYdotcoza,

www.whisky.co.za. He is passionate

about the culture, business and

enjoyment of whisky. Patrick wrote our

Whisky Wise article on the wonders and

the investment side of whisky in lifestyle

section Agenda, page 48.

Page 7: WealthWise May

WealthWise

magazine

Publisher

REO Media Solutions

Managing Editor

Denisa Oosthuizen

[email protected]

[email protected]

Contributors

Shelton Kartun, Patrick Leclezio,

Jason Holmes

Sales and Marketing

[email protected]

Graphic Design

REO Media Solutions

Distribution

www.wealthwisemag.co.za

www.wealthwisemag.com

Copyright

All content and information within

WealthWise publication is

property of the Publisher and

should not be reproduced, copied

or entirely quoted without the

prior approval of the Publisher,

being protected under copyright

laws.

Should you wish to make use of

any of the content displayed

please contact us at

[email protected]

or

[email protected].

The HR Hub is a unique on-line HR

Services company where clients can obtain a

number of “best of breed” HR products and

services under one roof. Read about an

opinion on management performance,

courtesy of The HR Hub, in our CareerWise

section, page 44.

WealthWise 7

Want to appear in WealthWise

magazine?

Would you like to contribute for

WealthWise magazine? We are looking

for fresh, witty and compelling content

for our magazine's sections.

If you are interested in one of this topics:

life skills, money management, business

advice, career development and wellness

(travel, lifestyle, healthy living etc),

please send your article accompanied by

a short profile of yourself and your work

and a high resolution photo (maximum

2MB) to [email protected] and

you might just see your profile article in

our publication!

Jason Holmes is a regular writer with

Debt Consolidation Care and is also a

contributory writer with other financial sites.

His expertise is woven around various aspects

of the debt industry and with his e-books

like‘Credit Score The Quintessential Therapy

for a Happy Pocket’ he tries to impart to

people the different situations and simple

solutions to get out of difficult situations.

Jason wrote a comparative article on banking

fees for our MoneyWise section, page 23.

Page 8: WealthWise May
Page 9: WealthWise May

L

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Quick Read: The Four Natural Powers

WealthWise 9

Strangely, in today’s world, people give up their power to lead, self-express

themselves and do greater things by thinking they do not have this power in the

first place or that this power is beyond them.

In his book “The Leader Who Had No Title”, leadership expert and best-selling

author Robin Sharma acknowledges that every one of us has the power within to

become a leader. His first leadership advice? You need no title to become a leader.

Everybody can experience the power of leadership with the “Four Natural Powers”

as written in his book and quoted below:

“Natural Power #1: Every one of us alive in this moment has

the power to go to work each day and express the Absolute

Best within us. And you need no title to do that.

Natural Power #2: Every one of us alive today has the power to

inspire, influence and elevate each person we meet by the gift

of a great example. And you need no title to do that.

Natural Power #3: Every one of us alive with life can

passionately drive positive change in the face of negative

conditions. And you need no title to do that.

Natural Power #4: Every one of us alive to the truth about

leadership can treat all stakeholders with respect, appreciation,

and kindness – and in so doing raise the organization’s culture

to best of breed. And you need no title to do that” - extract from

“The Leader Who Had No Title” by Robin Sharma, pages 53-54.

The lessons to be learned here are:

• You do not need a title to be able to express your leadership capabilities.

• You do not need to be in middle or senior management to consider yourself a

leader.

• Anyone can be successful, but few choose to be.

• Success is consciously created and doesn’t happen thanks to chances, lucky

stars or your job/position.

• You have to power to show leadership, irrespective of the position you hold in

an organization, your age, your background, your place of residence.

• No one is unimportant. Every people alive today and every job available

today matters and all work can be made meaningful.

Page 10: WealthWise May

10 WealthWise

Anger

Management

by Shelton Kartun

Anger is one of our normal, natural human ‘core’ emotions and like all of our

emotions it is there to serve a purpose. The essence of our anger unfortunately can

cause immense problems as the emotion of anger is either about changing a

situation that we are not happy with or revenge. As humans play a game of tit for

tat, it is all too easy to slip into revenge mode and teach someone a lesson,

retaliate or punish and this can easily get out of control.

We need to consider our intention as to whether we are planning to be constructive

in the situation or destructive. Revenge is destructive – remember that two wrongs

don’t make a right! Turning back to the point I have made, that anger is principally

there to change something that we don’t like which has triggered us, again we

need to be careful about what we say or do, and this is what anger management is

all about. We have to stay in control, calm down and make sure we say and do the

right things that result in a constructive outcome.

Formally we can define anger management as being able to express our anger in

an appropriate way so that no-one is hurt or abused physically, verbally or

emotionally and also that no property is damaged either. More simply stated, we

are striving to prevent damage and stay in control.

Just think about it. When you cause damage, you usually have to do repairs and

often there is a price to pay. This may be the cost of replacing a plate smashed or a

cell phone thrown, but it can also mean the loss of a wife and children if she walks

out on you. That kind of price cannot be quantified.

Imagine being able to control yourself through the tools of anger management. As

a result, you don’t cause any damage and there are no repairs that have to

happen. As often said, prevention is better than cure. Therefore anger

management equals damage prevention. Anger consumes a lot of energy and can

be very damaging, plus repair can take up a lot of time and energy. By managing

your anger you will save a lot of time and energy.

Anger can be recognised by an intense feeling since once you have been triggered

and feel angry, adrenalin will surge through your body producing a fight or flight

response. Your body changes physiologically. You will sense what is going on when

Page 11: WealthWise May

WealthWise 11

LifeWise

‘It is our

behaviours

when

angry

that are

more

problematic

than

the

anger itself’

you clench your jaw, feel hot, go red, feel tense,

your heart rate goes up, you want to attack and

so on.

Some of the common triggers for anger include

not being listened to, injustices (blame,

accusations and unfairness), mistrust, disrespect,

loss of a personal goal, invasion of a personal

space or boundary, dishonesty, incompetence and

bad service. Not all triggers set all people off. It is

very individual and what may trigger one may not

trigger another. It may depend on your

upbringing, expectations, value systems,

insecurities or trust issues.

Some anger may relate to the present when you

react in the moment and soon get over what

happened, whereas some anger may carry history

that is unresolved. This tends to result in more

extreme anger or rage and the outburst is out of

proportion to what happened. A professional can

help you clear this historic anger using emotional

release processes.

Anger itself is not so much the problem but it is our behaviours when angry that

are more the problem. We have freedom of choice as to how we behave and there

are consequences for our actions. We have to stop blaming others and rather take

responsibility for our choices. Our behaviours can be appropriate such as taking

time out, ignoring, talking, negotiating, writing, speaking to a support person,

letting things go, apologising or they can be inappropriate such as shouting,

swearing, threatening, smashing things, throwing things, pushing or hitting. If you

choose the latter, there will be negative consequences. Imagine you have choices

and some belong in a good box and some in a bad box. Stop yourself in the

moment from dipping into the bad box and force yourself to rather dip into the

good box. This is anger management.

Aggression and violence are the extreme

behaviours of anger out of control (rage) and

the intention there is to teach someone a

lesson or to control them through fear and

force them to comply with what you want.

This is abusive and is in breach of the SA

Domestic Violence Act of 1998. You could find

yourself on the wrong side of the law, so take

responsibility and get help before it is too late.

Some of the basic rules of managing anger

involve using your willpower to stop yourself

immediately from saying or doing the wrong

thing, to calm down and always put time in

between the situation that triggered you, and

your reaction to it. You will always have to use

calming down strategies like taking time out,

deep breathing, going for a walk, exercise,

Page 12: WealthWise May

LifeWise

12 WealthWise

counting backwards from 50 to 1, listening to calming music and so on.

You can also use the power of your mind and self-talk yourself to calm

down, relax or let something go. Don’t sweat the small stuff as so many

fights start over silly things. Don’t provoke unnecessarily and don’t

bring up the past. Allow others their opinions and try not to take things

personally.

Financial problems often trigger anger as usually

there is a sense of a loss of control or irresponsibility

and there is a desire now to control through anger. If

there are issues such as over-spending, then it is best

to talk things through and arrive at a compromise or

solution. Explain what your concerns are and that you

are not trying to control the person. Remember that

there is usually stress associated with finances as

well and this tends to predispose anger and shorten

the fuse. The Act I mentioned above also includes

financial abuse such as withholding money from

another. Do be careful and reasonable so as not to

cross the line.

Page 13: WealthWise May

WealthWise 13

LifeWise

In relationships, know what each other’s needs

are so you can try and meet them. Accept

there will be differences based on your different

upbringings, values, beliefs and personality

types. Practice tolerance and understanding.

Communicate at all times, ideally in an

assertive rather than an aggressive manner,

stating your feelings and needs respectfully to

the other. Try not to push each other’s buttons

and most definitely use Time Out as a tool so

that you avoid arguments or fights. If you don’t

want something done to you, then don’t do it to

the other person. Learn the art of letting go,

resolving conflict, making up and doing loving

things together again. Be aware if you have got

into a negative mindset with your partner.

Change it to be positive by appreciating your

partner and think of the good things.

If you have to deal with someone else who is angry, call time out to allow them to

calm down, but if this is not possible, just realise they are probably having a bad

day and are letting off steam. Don’t take it personally and when they have said all

they needed to, you can say what you need to. Sometimes you may need to put

something in writing or involve some other person eg HR, if this happens in the

workplace.

In conclusion, anger mis-used can cause a lot of problems. Practice the ideas

suggested for good anger management and prevent damage. Anger will land up

hurting you the most and is a notorious contributor to coronary heart disease and

other health problems. Be relaxed. Be happy.

For further information, private

courses, workshops and talks, contact

Shelton Kartun, Director and Founder

of The Anger & Stress Management

Centre of SA on (021) 554 3661 or

email [email protected].

Please state where you live as this

helps us with your enquiry. Our website

is www.anger.co.za.

Defuse your anger!

Try the simple meditation breathing

technique on page 17 to calm down

when anger starts to kick in.

Deep breathing is perhaps the most

easiest way of controlling one's anger.

Repeat the exercise until anger fades

away.

Page 14: WealthWise May

14 WealthWise

Mindfulness

is

happiness

by Denisa Oosthuizen

Professor of Clinical Psychology at the University

of Oxford and Director of the Oxford Mindfulness

Centre in UK, Mark Williams co-developed the

Mindfulness Based Cognitive Therapy (MBCT)

and is the co-author of international best-seller

“The Mindful Way Through Depression”. Here

he talks about mindfulness as exposed in his latest

book, “Mindfulness: a Practical Guide to

Finding Peace in a Frantic World”.

WealthWise magazine: Your latest book “Mindfulness” is based on mindfulness

based cognitive therapy (MBCT). What is mindfulness and how is it applied in

cognitive therapies to address mental health problems?

Mark Williams: Mindfulness simply means being aware – seeing clearly what is

happening in our minds and in the world, from moment to moment, bringing a

sense of kindness to our experience rather than getting caught in judging it.

The methods used to cultivate mindfulness were first recorded over two thousand

years ago. It has long been central to wisdom traditions in Asia, particularly the

Buddhist tradition, but the art of cultivating inner silence has been a central part of

all religious traditions across the ages.

Mindfulness meditation is a secular form of this tradition that anyone can learn. It

trains us to pay deliberate attention to our experience, both external and internal.

We learn to focus on what is happening from moment to moment with full intention

and without judgement. Mindfulness is the awareness that emerges through such

training, and the skill of developing and sustaining that awareness.

Modern mindfulness-based approaches in healthcare began in the USA. From the

late 1970s, Jon Kabat-Zinn’s pioneering research into Mindfulness-Based Stress

Reduction (MBSR1) found remarkable effects on chronic pain and stress. With

colleagues John Teasdale and Zindel Segal, we have reasoned that mindfulness

training might have powerful effects in preventing future recurrence of depression,

even if taught when people were well.

To test this hypothesis, we have created the 8-week Mindfulness-Based Cognitive

therapy programme. Six research trials have evaluated the power of MBCT to

prevent depression. The results are striking. In the most seriously ill patients -

those with three or more previous episodes of depression, MBCT reduces the

recurrence rate over 12 months by 40-50% compared with the usual care, and has

Page 15: WealthWise May

LifeWise

WealthWise 15

proved to be as effective as maintenance

antidepressants in preventing new episodes of

depression.

WealthWise magazine: How is MBCT

progressing in becoming a preferred therapy of

choice and what is the perception in South

Africa?

Mark Williams: In the UK, the NHS’s National

Institute for Health and Clinical Excellence

(NICE) has recommended MBCT as a cost-

effective treatment for preventing relapse in

depression.

Other research has found that MBCT reduces

anxiety in people suffering from General

Anxiety and Bipolar Disorders, can help

enhance the quality of life and reduce the

stress in those with a diagnosis of cancer.

In South Africa, interest in the applications of

mindfulness has grown rapidly since the launch

of the Institute of Mindfulness, South Africa

(IMiSA) – www.mindfulness.org.za.

‘Mindfulness

is

“skills training”

rather

than

traditional

type

of therapy,

so

anyone

can

try it ’

WealthWise magazine: Mindfulness was proven as an effective in addressing

depression, stress, anxiety, unhappiness among others, by promoting joy and

happiness and keeping the negative feeling at bay. Can mindfulness banish these

feelings completely over time?

Mark Williams: It would be dangerous to pretend that negative emotions could be

banished from our lives altogether, but it is possible to ‘catch’ ourselves earlier, and

stop things from getting out of hand. Research studies find that those who have

learned mindfulness experience long-lasting physical and psychological stress

reduction, discover positive changes in well-being, are less likely to get stuck in

depression and exhaustion, and are better able to control addictive behaviour.

The ability to see more clearly when we are getting ‘entangled’ in our emotions is

of great benefit, and we now know that these effects are due to important changes

in the patterns in the brain following mindfulness training. Neuroscientific studies

find permanent changes in those areas of the brain associated with decision-

making, attention and empathy in people who regularly practice mindfulness

meditation. Other studies find that it increases the area of the brain linked to

regulating emotion, and that it improves people’s attention, job performance,

productivity and satisfaction.

WealthWise magazine: What would you advise people who have been faced with

depression and stress in the past?

Mark Williams: If people find that they are still haunted by past episodes of

Page 16: WealthWise May

16 WealthWise

depression and anxiety in ways that are destroying the quality of their lives even

today, then they may find that a programme of mindfulness meditation may help,

either by taking a class, or by working through the meditations in a book that

includes a CD (as in Mindfulness: a practical guide for finding peace in a

frantic world.) If they feel they need a greater focus on depression and longer

meditation guidance, then The Mindful Way Through Depression (Guilford,

2007) might help.

Mindfulness is “skills training” rather than traditional type of therapy, so anyone

can try it without feeling that they have to go over old ground, or talk through

their problems yet again. Those already in therapy report finding treatment easier

if they are more able to be mindful, and to see their thoughts and feelings with

greater distance and perspective.

WealthWise magazine: What would you

advise people who have been faced with

depression and stress in the past?

Mark Williams: If people find that they

are still haunted by past episodes of

depression and anxiety in ways that are

destroying the quality of their lives even

today, then they may find that a

programme of mindfulness meditation

may help, either by taking a class, or by

working through the meditations in a book

that includes a CD (as in Mindfulness: a

practical guide for finding peace in a

frantic world.) If they feel they need a

greater focus on depression and longer

meditation guidance, then The Mindful

Way Through Depression (Guilford, 2007)

might help.

Mindfulness is “skills training” rather than

traditional type of therapy, so anyone can

try it without feeling that they have to go

over old ground, or talk through their

problems yet again. Those already in

therapy report finding treatment easier if

they are more able to be mindful, and to

see their thoughts and feelings with

greater distance and perspective.

LifeWise

Page 17: WealthWise May

WealthWise 17

LifeWise

WealthWise magazine: Mindfulness also works

for people who are not depressed. Is there a

difference in the process itself (eg meditation

techniques) in these different scenarios?

Mark Williams: The remarkable thing about

mindfulness training is that the very same

practices that help to release us from negative

emotions also enhance positive emotions and well-

being. This is because mindfulness teaches us to

be less ‘in our heads’ and more in our bodies and

present to what is happening around us. We

become more aware of sights, sounds, tastes that

we normally take for granted, so there comes a

sense of reconnecting with life, and reclaiming a

way of living that expresses our deepest values,

rather than postponing peace and happiness for

another day.

WealthWise magazine: Where can we practice

mindfulness – can you recommend places or

groups where this is practiced in South Africa (and

internationally)?

Mark Williams: I would advise people to get in

touch with the Institute of Mindfulness, South

Africa – www.mindfulness.org.za. Anyone can

access our own work in Oxford through

www.oxfordmindfulness.org and through this, find

links to mindfulness teachers throughout the world.

For more information on Prof. Mark Williams and

his work on Mindfulness, visit

www.mindfulness.org.za and

www.oxfordmindfulness.org.

Mindfulness-Based

Cognitive Therapy (MBCT)

revolves around

mindfulness meditation

which takes just a few

minutes a day for the full

benefits to be revealed.

Read more about MBCT in

Mark Williams' book

"Mindfulness - a practical

guide to Finding Peace in a

Frantic World", reviewed

on page 55.

Meditation 101 - Don't know where to start?

Try deep breathing!

First lesson in meditation: learning how to control your breathing! Various studies

show that deep breathing does wonders for your mind and body, lowering your

blood pressure and stress levels. Try this simple breathing exercises to kick-start

your meditation:

Step 1. Close your eyes and relax your body (especially neck and

shoulders).

Step 2: Inhale through your nose (and expand your abdomen) while

counting to five.

Step 3: Hold your breath for a couple of seconds.

Step 4. Exhale through your mouth while counting to five.

Step 5. Repeat!

Page 18: WealthWise May
Page 19: WealthWise May

M

O

N

E

Y W I S E

Quick Read: Debt Counseling SOS

WealthWise 19

We have uncovered the answers to questions regarding debt counseling!

Do I qualify for debt counseling? Debt counseling assists over-indebted

consumers who can no longer afford their monthly payments and are being

threatened with imminent legal action. If you can, but choose not to pay (read:

dodge or escape) your debts, debt counseling is not appropriate.

I can’t pay my creditors. Should I go straight for debt counseling? No. Debt

counseling provides assistance for over-indebted and helps renegotiating monthly

payments and terms with the creditors, such as repaying debts over a longer period

of time. To avoid unpleasant consequences though (see further below), try

beforehand to negotiate directly with the creditors. As a matter of fact, negotiating

with creditors is a debt counselor’s main focus. The only difference is that it provides

a temporary protection for creditors, although this is a temporary protection of 60

days in order to give you enough time to renegotiate credit facilities. After this

period, you are again exposed to legal action and repossession if the debt is not

settled with the creditors.

What would happen if I do not settle the debt? As previously stated, you could

lose your possessions (home, car and so on) and face legal action. To avoid this, all

debts must be settled. Failure to do so means losing the protection awarded under

the National Credit Act while under debt counseling, resulting in legal action from

the credit providers. Note that the creditors have the right to pursue legal action

while under debt counseling! Debt counseling is not about permanent protection

from creditors or absolving the applicants from all payments.

Are there any drawbacks I should be aware of? Yes. There are consequences to

debt counseling application and this is why it should only be considered as a last

resort. Negotiate with your creditors firsthand and let them down you are

experiencing difficulties with repayments – you might even avoid going to debt

counseling in the first place. If you choose to go for debt counseling, you will be

credit blacklisted for five years (you won’t be able to apply for more credit) and you

won’t be able to incur further debt as your name will be flagged at the credit bureau.

Also, you will have to pay the debt counselor and stick to the terms of repayment

arranged and agreed by the debt counselor, otherwise you would risk legal action

and repossession. This is not all, however. In certain cases, being credit blacklisted

might hinder you to apply or get certain jobs, plus if you are married in community

of property, your spouse will have to suffer the same consequences as you. Ouch!

Page 20: WealthWise May

20 WealthWise

A Weaker RAND?

When will the Rand weaken - and against what?

article by Plexus Asset Management

A currency’s value at any point in time is the equilibrium or market clearing price

at which buyers or sellers of the currency will participate in the market. Ultimately

the direction in which a currency trends is a function of aggregate demand and

aggregate supply of the currency versus other currencies. So says Paul Stewart,

managing director of Plexus Asset Management.

“The demand for currencies is largely affected by exports, imports, service

payments, portfolio investments, domestic fixed investment, foreign fixed

investment and speculation on future expectations", says Stewart.

Based on these factors, how is the SA rand likely to perform in the foreseeable

future? “As a general observation, the SA rand is overwhelmingly viewed as

overvalued at present and that a sharp devaluation is imminent", says Stewart. “In

fact, many respected commentators have publicly stated their view that investors

should currently accumulate foreign currency exposure, in anticipation of a great

unwinding of the rand’s value".

“South African investors typically think of the rand’s relative value to the US dollar,

euro, British pound and perhaps the Japanese yen. They seldom consider the rand

in relation to the Australian dollar, Canadian dollar, Brazilian real or Chinese yuan”,

he adds.

According to Stewart, the expectation for a devaluation of the rand relative to the

USA, Eurozone and UK currencies may be misplaced.“The developed world is

emerging from the global financial crisis and countries are currently debt-laden.

Exceptionally high historic debt to GDP ratios, added to high unemployment rates,

imply that robust growth will not return to these regions soon".

“In fact, very accommodative monetary policy (low short-term interest rates) and

aggressive fiscal policy (massive upscaling of the government balance sheet) have

been the selected policy tools adopted by the authorities to engender growth and

restore confidence in these economic powerhouses.”

Also, Stewart belives that the unmarked footnote to these policies’ decisions is that

massive stimulus and low interest rates have a cost – they will ultimately weaken

their home currencies.

“This is not something politicians will readily acknowledge in the mainstream policy

announcements. A depreciating currency ultimately means the gradual erosion of

the purchasing power of their citizens. But currency devaluation is a recognised and

tolerable policy choice given the economic challenges that face these regions”,

explains Stewart.

Page 21: WealthWise May

MoneyWise

‘The

South African

Rand

is

overwhelmingly

viewed

as

overvalued’

WealthWise 21

“My conclusion is that given a secular period of

poor developed market economic conditions,

South Africa will look good on a relative basis to

these economies for the foreseeable future.

South Africa has its problems and they are well

documented, but its debt levels are lower, its

growth rates will be higher and its commodities

will continue to command a premium price in the

world of a weak US dollar”, adds the Plexus Asset

Management representative.

“My view is that the rand will continue to

‘surprise’ the market in how robust it is relative

to the dollar, euro and British pound. Of course

this does not preclude short, sharp periods of risk

aversion when the rand may experience periodic

jitters – such as during September 2008 and

January 2011 – only to retrace its footsteps once

calm returns. I would not be at all surprised to see the rand remain at these

levels, or perhaps even trend stronger against these majors, in the next three

years".

“Conversely, many emerging markets (BRICM) and commodity strong economies

such as Australia and Canada do not have these extreme debt concerns coupled

with slow growth. Emerging markets specifically have good population

demographics, improving government finances, high levels of net foreign reserves

and the added boost of sitting on either large commodity pools or extremely

competitive labour forces – or both”, he says.

“The fundamentals and outlook for such countries in terms of their currencies are

actually very good. Expect these currencies to outperform in the future”.

On a relative competitiveness basis, Stewart believes the South African rand could

well see devaluation against this emerging market currency basket in the future as

it has in the last few years (see the table on page 22).

“Either way, the idea of currency diversification needs to be seriously reconsidered

in this new world. Non-South African exposure for diversification reasons needs to

much more carefully considered. A higher emerging market currency exposure,

especially to the best quality emerging markets, should be a core part of one’s

investment policy".

Paul Stewart is the managing director of Plexus Asset Management. He can be

contacted at 021 970 2400 or by email at [email protected].

Founded in 1995, the Plexus group of companies is an independent financial

services provider that specialises in providing innovative, unique and holistic

financial solutions for both corporate and individual clients. As of 2010, Plexus

Holdings (South Africa) incorporates Plexus Wealth Management (financial

planning) and Plexus Asset Management (investment management services and

solutions). For more information, visit www.plexus.co.za.

Page 22: WealthWise May

Note: *Green areas denote rand appreciation, red areas denote

rand depreciation

South African Rand (ZAR) depreciation against other

major currencies to 31 March 2011

ZARUSD

ZAREUR

ZARGBP ZARSGD

1 Month

3.1% 0.4% 4.4% 2.0%

3 Months

-2.0% -7.7% -4.9% -3.9%

6 Months

3.0% -1.1% 0.8% -1.4%

1 Year

8.0% 2.7% 1.9% -3.1%

2 Years p.a 19.1% 14.8% 12.4% 8.2%

3 Years p.a 6.2% 10.1% 13.9% 3.2%

5 Years p.a

-1.9% -4.9% -0.4% -6.6%

10 Years p.a 1.7% -3.0% 0.5% -1.9%

USD = American Dollar

EUR = Euro

GBP = British Pound

SGD = Singapore Dollar

BRL = Brazil Real

CAD = Canadian Dollar

AUD = Australian Dollar

CNY = Chinese Yen

p.a = per annum

ZARBRL

ZARCAD

ZARAUD

ZARCNY

1 Month

1.1% 2.7% 1.3% -2.7%

3 Months

-3.9% -5.0% -3.2% 2.9%

6 Months

-1.1% -3.3% -4.4% -0.8%

1 Year

-1.3% 2.7% -4.6% -3.4%

2 Years p.a -0.1% 4.3% -2.8% -14.1%

3 Years p.a 3.9% 4.4% 2.1% -3.6%

5 Years p.a

-7.5% -5.3% -8.8% 6.2%

10 Years p.a -1.1% -3.1% -5.7% 0.6%

22 WealthWise

MoneyWise

Page 23: WealthWise May

The Trouble with

Banking Fees

Debt resulting from bank fees

on opening a bank account

or credit card

by Jason Holmes

Most people are not aware of the fees that they will be required to pay if they go

for opening a bank account, may be checking or savings or getting a new credit

card. There are in fact various kinds of fees like the processing fee, additional

service fees, SMS banking fees, annual fees, communication fees, net banking fees

and fees for withdrawals more than a certain amount and so on.

Fees in South African Banks

The banks in South Africa charge fees and offer privileges for opening various

accounts and they have various criteria for opening an account. Two of the biggest

banks of South Africa are Amalgamated Banks of South Africa (ABSA) and

Standard Bank of South Africa. The official currency of South Africa is the Rand

(sign: R). If we take the case of ABSA, for the various types of savings accounts

they offer, the monthly fees varies from R0.00 to R15.00 ( depending on the

minimum amount you have in your account). For opening different types of cheque

accounts, the criteria will be your minimum monthly income. Monthly internet

banking subscription for both savings and cheque accounts will be around R21.95.

On the other hand, opening a savings account in Standard Bank, monthly fee can

vary from R0.00 to R15.00. For opening a cheque account, no criteria are

applicable. The monthly internet banking subscription for savings and cheque

accounts are R22.00 and R0.00 respectively.

These are examples for just these two banks from South Africa. For others, the

various fees and privileges are different. To reiterate, doing online research helps in

a big way to avoid any additional and unwanted bank fees and manage your bank

accounts in a proper fashion.

Fees of some of the biggest banks in America

By comparison, let’s look at the major banks in America. The Americans are not at

all thrilled with the way the banks are slapping fees onto them for opening such

bank accounts, or credit cards. Most of the consumers look for other banks that

offer free checking accounts and lesser fees for getting a new credit card. Many run

up debts as a result of these fees and so if you have high debt amount as a result

of this, you can send debt consolidation letters to the banks for lowering your debt

amounts.

WealthWise 23

MoneyWise

Page 24: WealthWise May

‘Doing

online

research

helps

avoiding

additional

and

unwanted

banking fees’

The fees charged by some of the biggest banks

for the maintaining bank accounts like checking

accounts are like Bank of America charges $6 to

$25 on checking accounts on monthly fees.

In case you do net banking, you will be charged

$8.95. Again, you will be charged different fees

for different kinds of accounts with different

privileges.

In case of Chase, you are required to pay a $6

monthly fee if you are not able to make five

debit card purchases or at least one direct

deposit of $500 at the least every month.

Wells Fargo and Citi too charges monthly

maintenance fee. Thus, you need to be aware of

all of these charges before you take out another

credit card or open another account with any of

these or other banks.

In case you already have an account with any of the banks, and if you have run up

huge debts, you can try to settle the debt in order to lower the outstanding debt

amount. For that, you will have to send debt settlement letters to the creditors

through certified mail requesting a return receipt.

However, according to the president of Independent Community Bankers of

America, "Right now, the majority if not all of the community banks are offering

free checking". So, you can find out for your own benefit the bank that is offering a

free checking account.

Avoiding the additional bank fees

Some of the things that you can do in order to avoid the additional and the

unwanted bank fees are:

1. Doing online research – You need to do some online researches in order to

find out the different bank charges on different accounts. As discussed above,

different banks charge different fees.

2. Switching accounts with banks – If you already have an account with a

bank and if you find out that the bank is charging you higher fees than other

banks, you can switch banks.

3. Setting up overdraft protection – If you think that overdrawing is almost

unavoidable for you, then you can set up overdraft protection.

Jason Holmes is a regular writer with Debt Consolidation Care and is also a

contributory writer with other financial sites. For more information, visit

www.debtconsolidationcare.com.

24 WealthWise

MoneyWise

Page 25: WealthWise May

Tax-free

Property

Transfers

out of companies, close

corporations or trusts

In our previous March issue of WealthWise magazine, we have discussed the basic

requirements of the Tax Voluntary Disclosure Programme, which allows taxpayers

to regularize their tax affairs without having to incur penalties and interest for

previous non-compliance.

There is a similar facility offered to homeowners who hold their residence in a close

corporation, company or trusts and wish to take their private residence out of their

company or trust without paying transfer duty fees or capital gains tax (CGT).

In 2002, this opportunity was open to persons and special trusts only. February

2009 to September 2010 was another good chance for taxpayers to dispose of their

residence from a company or trust, especially under then tax laws which made this

move quite expensive.

From November 2010, the Taxation Laws Amendment Act has imposed new

condition for property transfers out of companies and trusts.

According to Robert Jewell, co-owner of Accounting for Entrepreneurs (A4E) and

Chartered Accountant with a special interest in tax, the following are applicable

with regards to the present tax relief in the case of property disposals out of

companies or trusts, which came into effect on the first of October 2010 and

applies to all residences disposed of on the date or after:

� The closing date to apply for the property disposal our of a company or trust

is 31 December 2011

� If the home is in a CC, company or trust, one can transfer it out of the CC,

company or trust tax free if certain conditions are met

� The property must be the owner’s home

Why hold a residence in a company or trust?

Usually, taxpayers choose to hold a residence in a company (including close

corporations) or a trust to obtain benefit on transfer and estate duties.

The advantages for holding the property in a trust or company include the

protection of the property from creditors if held in a trust. This protection is lost

when the property is transferred in the owner’s own name.

WealthWise 25

Page 26: WealthWise May

MoneyWise

Why transfer the property into your own name?

Advantages of transferring the property into your name include:

� Less Capital Gains Tax when an individual sells the property. The first R1.5

million of the capital gain is exempt from tax

� No accounting and audit fees

What are the requirements for the tax relief?

The residence refers to any structure that is used as a place of residence by the

owner, be it a household or a mobile home, such as caravans. Any other asset that

is not used for residence (a car, for example) does not qualify for tax relief. Vacant

land is not a residence in itself and does not qualify.

The date of disposal must occur between 1 October 2010 and 31 December 2012.

Note that the date of registration and application is different from the actual date

of disposal! This inclusion will determine if the tax relief applies under the new

regulations.

If the disposal occurred between 11 February 2009 and 30 September 2010, it

could qualify for the present tax relief under certain conditions that could have

been only fulfilled after October 2010 (example: the sale was concluded before

September 2010, but a mortgage loan, subject of the agreement, was secured

only after October 2010).

The residence disposed of must be mainly used for domestic purposes by

persons who are in relations with the company or trusts, eg. as in shareholders

of the company or beneficiaries of the trust. These persons must reside in the

residence to qualify for the tax relief.

Non-domestic use of the residence may include using a residence for business

purposes (home office) or renting it to another person. Note that more than half

of the floor area of the residence must be used for domestic purposes to qualify.

In the case of holiday homes, this can be exempt of tax only if the owner can

prove to the South African Revenue Service (SARS) that the holiday home is

used mainly for domestic purposes.

26 WealthWise

Page 27: WealthWise May

Need more information on the property

transfers out of companies and trusts?

Seeeking professional advice before

making any decision?

For further information, guidance or

assistance, please call Robert Jewell,

Partner at Accounting For Entrepreneurs

(A4E) and CEO Jewell & Co Registered

Accountants and Auditors at 0861 000 a4e

(243) if you're in South Africa and +27 12

460 1032 if you're abroad, or email at

[email protected].

For Robert's upcoming tax presentation

in May, please see our events list on

pages 56-57.

The most important new regulation specifies that the company or trust must

terminate its existence within six months of the disposal of the residence in order

to qualify for the tax exemptions. This means that the company or trust must

initiate the steps towards liquidation and deregistration within the six months

provided and no necessarily be terminated in that specific period.

There are no requirements regarding the disposal of the residence to a specific

person to qualify for the tax relief. However, the aforementioned points stipulate

that disposals to unrelated third parties do not qualify.

What relief do I get?

• Transfer duty.The purchaser of the residence is not liable to pay transfer

duty.

• Capital gains tax (CGT). No capital gain or loss is due on disposal. This is

valid for the disposal of the residence only; any other disposed assets prior to

termination are subject to CGT.

• Added value tax and donations tax. There are no specific reliefs, normal

rules apply.

• Secondary Tax on Companies (STC) - tax on dividends declared by

companies that are resident in South Africa and imposed on companies or close

corporations and not on shareholders (more info at www.sars.gov.za).

Normal STC regulations apply if thwe residence is disposed of by the company and

the profits resulted are distributed between shareholders as cash dividends. Any

other assets disposed of until termination is subject to STC. If the residence is sold

to a shareholder at less than the market value, normal STC regulations apply. For

more information, ask your financial and tax advisor.

• Dividends tax. The procedures as similar as in with STC (not yet effective).

WealthWise 27

MoneyWise

Page 28: WealthWise May
Page 29: WealthWise May

B

U

S

I

N

E

S

S W I S E

Quick Read: Is your business the right one for you?

WealthWise 29

You have decided to become an entrepreneur - now what’s next? Deciding on the

right business to start with is not a daunting task – that is, if you ask yourself

these questions:

What is my passion? Identify your passions, hobbies and pleasurable things to

do and look at how you can monetize them.

What am I good at? Take a look at your previous work and accomplishments

during your employee years. Could you incorporate a similar work and similar skills

in a product or service to others, at a charge? If so, proceed to offer your services.

What business model I would like to know more about? There’s no need to

re-invent the wheel every time. If you are interested in a franchise or a business

you have no knowledge about, learn from entrepreneurs and business owners with

similar companies. Read as much as you can, learn from their actions and dare to

follow the same path they have followed.

Am I a problem-solver? If you are creative, innovative and love risks, you could

start a business catering for a niche market with a product or service that solves or

covers a need in the market. Make sure you understand the market before

proceeding though.

Can I provide a value-add service? People want products and services that add

value to their lives, whether enhancing their customer experience, saving costs and

money or make them successful. Think of ways of providing value-added services

that would benefit people. Replace “sell” with “serve” in your long-term thinking.

Do I have a target audience? Determine your target market and assess if this is

the right audience for your business and if the business can be catered to address

the needs of the particular audience.

Is the business matching my desired lifestyle? Choose a business model you

are happy with, whether it is a home-base business you are after or a national

growing empire. Make sure you know what you want in the end.

Page 30: WealthWise May

30 WealthWise

Access Finance

for Your Business:

Truth, Myth and Advice

by Denisa Oosthuizen

There comes a time in the life of

an entrepreneur when the “finance”

card comes into play. If the

entrepreneur’s ultimate goal is to

build and grow a profitable business

and finance is the much needed

boost, then why so many

entrepreneurs find it so hard to

access finance for their businesses?

At a recent business exposition

organized by the National Small

Business Chamber (NSBC) in

Johannesburg, four experts

representing business incubators,

financial institutions and

organizations whose mission is to

support entrepreneurs answered

the questions “Why so many

entrepreneurs fail to access

finance?” and “How can they

prepare in order to secure a positive

answer?”. Below you’ll find their

surprising comments and advice.

Is finance what your business needs right now?

Generally speaking, financing a fledging business can either come in the form of

equity finance o debt finance. While the first choice might seem to approach a

commercial bank, today’s entrepreneurs have a variety of options to boost their

businesses. Securing finance alone is not enough anymore – entrepreneurs seem to

look out for wholesome guidance, help and support and learn from other

entrepreneurs’ lessons. Belonging to an “entrepreneurship networking community”

and benefiting from these array of services specifically catered to grow a business,

holistically and profitably, is what business incubators do.

Business incubators might require an equity stake in the business they incubate

and support or a monthly fee. In some cases, they offer additional service such as

office space, technical support and accounting and can even open doors to venture

capital or angel investors. While business incubators are not the ideal place to ask

for finance, their focus on business growth, long-term sustainability and

profitability is not to be overlooked.

The truth about business incubators is that they really work once the incubated

business is already geared for growth. Rather than focusing on launching

businesses, incubators provide assistance to entrepreneurs whose businesses have

a track record, but need the “magic touch” to go forward – mentorship, training,

support, including the “open doors” to investors.

It is of utmost importance then that the entrepreneur should decide on what would

benefit his/her business in the first place, be it a strategy, capital, the incubation –

networking and support – or all of these combined. Know yourself first and only

then an incubator can help you reach your wildest goals.

Page 31: WealthWise May

WealthWise 31

BusinessWise

Willie Nortier, Regional General

Manager, Business Partners Ltd

(www.businesspartners.co.za)

Business Partners Limited is a specialist risk

finance company for formal small and medium

enterprises (SMEs) in South Africa and selected

African countries, providing financing, specialist

sector knowledge, mentorship and added-value

services for viable small and medium businesses.

• Don’t limit yourself to commercial banks when seeking finance for

your business. There are business incubators and venture capitalists

willing to support your business and enable it to grow

• Entrepreneurs must realize that we don’t finance the business plan,

we finance the entrepreneur behind the business

• Entrepreneurs must show that they understand the risks involved in

the business too and prepare worst case scenarios

• Most importantly, be realistic

• Emphasize your track record and show how this can work in your

future for your business

Pavlo Phitidis, CEO Aurik

(www.aurik.co.za)

Aurik is a business incubator for SMEs, enabling

business growth and acceleration by providing

assistance and consulting for entrepreneurs,

outsourced back-office services and various linkages

programmes among members of its community of

entrepreneurs.

• Treat the financiers as you would treat your customers

• Establish and know your underlying internal risks for your business

and built proper systems in place

• Most importantly, consider your business life cycle. Look at where

you are now and match the business’ current life cycle with the right

funding:

� Equity funding is ideal for start-ups

� Bank finance is more suitable in the growth phase of the business

• Do a proper planning. Entrepreneurs should not overlook a sound

business plan and you do not need tens of pages for that. Even five pages

are enough, providing that they contain real insights into the business,

cashflow spreadsheet and how the business will benefit from the finance

(where the investment is going to).

Page 32: WealthWise May

BusinessWise

32 WealthWise

Thabo Ntseare , CRO (Risk Manager)

Royal Fields Finance

(www.royalfields.co.za)

Royal Fields Finance (RFF) is a 100% Black owned

company that was established to ease liquidity

problems faced by black owned businesses in South

Africa. RFF provides debt funding to Small and

Medium Enterprises (SMEs) that are unable to

access bank or Development Finance Institution

(DFI) capital.

• Focus on cashflow:

� Is the business generating enough cashflow to pay back the loan?

� If something happens to the cashflow, will the financiers be covered?

� Do you have security? Collateral?

• Think of new ideas to generate cashflow for your business

Fred Robertson, member of Masisizane Board,

Old Mutual Masisizane (www.oldmutual.co.za)

Old Mutual Masisizane a leading development finance

institution in South, enabling sustainable development of a

large number of SMMEs, encouraging entrepreneurship,

facilitating job creation, increased financial and business

skills that in turn translates into significant social benefits to

communities in the form of wealth creation, sustainable

home-building, access to education, and re-investment into

the economy.

• Prepare yourself. Consider training to gain knowledge and lay a

solid foundation for your business

• Fine-tune your thinking

• Do some self-analysis. Look into yourself and find out the things you

are passionate about. We do not have a shortage of money for

entrepreneurs and SMEs in the country. The real challenge is unlocking

the people’s passion.

• Pitch to the right people

• Build a track record – start small and grow your capabilities towards

what you want to achieve

• You might need to go back to the drawing board. Sometimes

financiers will encourage you to go back and revise your business plan,

projections etc. This might sound discouraging at first, however this does

not mean a closing door – learn, grow and never give up your dream

Page 33: WealthWise May

‘We don’t

finance

the

business

plan,

we finance

the

entrepreneur

behind

the business’

BusinessWise

WealthWise 33

Photo credits: centurionet.co.za,

aurik.co.za,

In need of a boost for your business?

Raizcorp (www.raizcorp.com) is a business incubator for entrepreneurs with an

eight-step selection, including interviews. The Partner model offers mentorship,

courses, networking via its vibrant community of over 200 entrepreneurs, plus

office space and the logistics that go with it. The business must be operational, but

not necessarily profitable.

Aurik (www.aurik.co.za) is a business incubator for entrepreneurs offering

various programmes, networking, outsourced services and help with funding

proposals. The business must be operational for minimum one year on a full-time

entrepreneurship base.

Branson Centre (www.bransoncentre.org/SouthAfrica) supports running

businesses with a potential for growth, offering various services for its members,

networking, weekly workshops, mentorship and help with potential financiers and

investors. Every applicant is interviewed.

Bandwidth Barn (www.bandwidthbarn.org) showcases five different

programmes, funded by provincial government (Cape Town area) for

entrepreneurs, based on their needs and stage of development. The incubator

caters for start-ups and businesses in media, IT and design industries. A monthly

rent needs to be paid.

Step Strategic Venturing (www.step.co.za) offers networking, access to

services and office space, mentorship and support for entrepreneurs. The business

must be already operational and a monthly rent needs to be paid.

TIP: The selection process is not based only on the business idea itself and the

business plan. Personality, drive, commitment and affinity with the existing

entrepreneurship community is more important.

Page 34: WealthWise May

34 WealthWise

Over the past few months, the Consumer Protection Act, effective from 31 March

2011 (postponed until the end of May 2011) has been the hottest topic any

business agenda. The attention the new Act receives in the business world has a

good reason – companies that fail to comply in terms of the Act are liable for a

penalty of R1 million or 10% of their annual turnover – whichever is greater.

There have been numerous workshops, seminars, meetings, presentations, articles

in media surrounding the impact the new Act would have over businesses operating

in the country. WealthWise magazine recaps the most important points and

provides advice on how to get started in understanding, implementing and

complying with the Act.

Step 1: Understand that customer protection is paramount

The first step in complying with the Act is to understand the necessity and aims of

a valid framework for consumer protection. The Consumer Protection Act (CPA)

was introduced for the mainly following reasons:

• Establish national standards and norms as the framework in order to address

consumer protection

• Promote responsible consumer behaviour, fair marketing and business

practices

• Promote a fair, accessible and sustainable marketplace

• Improve standards in consumer information

• Protect disadvantaged consumer in terms of their area of residence, literacy

and income levels

• Establish the National Consumer Commission, the organ of state responsible

with issuing compliance orders, initiating systematic investigations over consumer

protection compliance and examining consumer complaints

The CPA covers every transaction occurring within the Republic, from promotion to

marketing, labeling, displaying, delivering and selling goods and services to the

consumer at large, herein referred as the beneficiary of services and users of the

goods or services marketed to them.

Step 2: Determine if the provision of the Act applies to your

business

As stipulated in the National Consumer Commission’s guide, the Act is not

applicable in respect of certain situations. We are mentioning some of these below,

however we strongly recommend the Act consultation for a comprehensive

approach:

Inside the Consumer Protection Act

by Denisa Oosthuizen

Page 35: WealthWise May

WealthWise 35

BusinessWise

• Goods or services promoted or supplied to the state

• Credit agreements in terms of the National Credit Act (but not goods or

services)

• Services under employment contracts

The CPA has a direct impact in a variety of industries, from manufacturing to

retailing and direct marketing/selling, therefore make sure you understand how it

impact your business. Note that the Act does not cover the transaction between

businesses where the business receiving the goods or services has a turnover of

value in assets of R3 million. Therefore, small business are scrutinized, both as a

supplier and a consumer.

Step 3: Determine which areas of the Act affect your business

The Act requires businesses to come forward and be transparent about their

practices. Knowing which areas of your business or which departments comply with

the Act and which need to be adjusted to accommodate the Act is absolutely

necessary. Companies across the supply chain – manufacturers, importers,

distributors and retailers are all liable and there is no such thing anymore as

passing the blame. The next step will help you better identify these areas.

Step 4. Conduct a business audit to determine the business’s

compliance needs

Look at the following guidelines for a thoroughly compliance audit:

• The Act requirements in the demarked areas

• The consumer rights – are these all covered by your business?

• The current compliance situation in the business

• Pitfalls and problems areas that need to be addressed

• Actions that need to be taken

• Responsibilities inside the organization around compliance

• Verification procedures and deadlines

Page 36: WealthWise May

BusinessWise

36 WealthWise

Businesses should conduct business according to the consumer rights covered by

the Act:

• Right to Equality and protection against discriminatory marketing -

consumers must be all treated equally; suppliers must not limit access to goods

and services, prioritize a consumer group above other, vary the quality of products,

charge unfair prices in a discriminatory manner

• Right to Privacy – consumers have the right to protect their privacy and

confidentiality, refusing unwanted text messages, telephone calls, letters, spam

email or unsolicited correspondence; suppliers must cease to continue any

unsolicited direct marketing (via email, post or SMS) if consumers have not opted

for the correspondence, provide consumers with an un-subscribe option in the

marketing correspondence

• Right to Choose – consumers have the right to shop around, cancel or

renew a fixed-term agreement upon expiry of the contract without penalty or

charge within 20 days notice, request written cost estimates and quotations prior

to services executions, cancel direct marketing agreements within a 5 day period

without reason and any advance reservations, bookings or orders, examine and

reject goods even after purchase, return unsafe or defective goods with full refund,

return or retain unsolicited goods after a 20 days period; suppliers are not

permitted to force consumers into entering additional agreements with suppliers

(bundling offers) and charge consumers for quotations, must extend fixed-term

agreements on a monthly basis only, are required to include a “cooling- off period”

of five days in direct marketing, return payments received by unhappy customers

within 15 business days of the cancelation, request a reasonable cancellation

penalty or advance booking fee, charge consumer for loss and damage resulted

from deliberate actions

• Right to Disclosure of Information – consumers have the right to demand

information in plain and understandable language, request the unit cost of goods

and services to avoid hidden costs, demand the payment of the lower price if the

goods display two different prices, demand the confirmation of purchases made

(receipts or invoices), demand identification for deliverers, installers and others;

suppliers must display the price of goods and services in full view, specify the

duration of promotions in their correspondence, display labeling, trade conditions,

country of origin and disclose any genetically modified ingredients

• Right to Fair and Responsible Marketing – consumers have the right to

protect themselves against bait marketing, negative option marketing, direct

marketing, catalogue marketing, trade coupons and similar promotions; suppliers

are not permitted to mislead consumers in terms of pricing, nature, properties,

uses and benefits of goods and services advertised, automatically enter consumers

into agreements for the supply of unsolicited goods, solicit payments for unsolicited

goods, make promotional offers and not fulfill them. Suppliers must inform

consumers of the rights of cancelling direct marketing agreements within 5

business days, honour agreements in respect with the availability of the goods

(limited offers) and disclose details related to catalogue marketing products (where

the consumer cannot inspect goods prior to delivery)

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BusinessWise

WealthWise 37

• Right to Fair and Honest Dealings – consumers have the right protect

themselves against unethical and improper conduct, false, misleading or deceptive

representations, fraudulent scheme and offers, pyramid schemes, over-selling and

over-booking. Suppliers are not permitted to harass, pressure, influence, coerce

consumers when marketing and supplying goods and services, provide customers

with false information, engage in fraudulent and unlawful financial transactions,

promote fraudulent schemes and scams, accept payment for non-provident

services or goods

• Right to Fair, Just and Reasonable Terms and Conditions (Ts&Cs) –

consumers have the right to protect against unfair, unreasonable, unjust Ts & Cs,

to obtain notice for certain terms and conditions, to obtain free copies of

agreements and contracts, to refuse prohibited transactions, to approach the

Court to ensure fair conduct; suppliers are not permitted to market, supply and

enter unfair and unreasonable agreements. Supplies must keep records of any

transaction entered over telephone if agreements are not in writing

• Right to Fair Value, Good Quality and Safety – consumers have the right

to demand good quality service, receive timely and high quality services, imply

warranty of quality for goods and services and on repaired goods, receive

warnings on the facts and nature of risks, claim damages for injuries caused by

unsafe and defective goods and return goods without penalties within 6 months

after delivery if goods are found unsafe, defective or of inferior quality; suppliers

must remedy any defects or refund the consumers within a 3 months period after

repairs have been done, warrant that the goods comply with the requirements and

standards of being safe, of good quality and durable, make consumers aware of

any risks and hazards and provide clear instructions and warnings

• Right to Accountability from Suppliers – consumers have the right to

protection when entering lay-bye agreements and with regard to prepaid

certificates, credits and vouchers; suppliers must supply equivalent or superior

products if failed to deliver goods and services via lay-bye agreements and treat

customer’s property with care if in possession of prepaid certificates, credits,

vouchers, assuming liability for any losses suffered by consumers in this regard.

Need more info?

Please contact the Department of Trade

and Industry (dti) Consumer Help

Line/Customer Contact Centre at 0861

843 384, thr dti Office of Consumer

Protection (OCP) at 012 394

1436/1558/1076 or email

[email protected]. Visit

www.thedti.gov.za for details.

Need to complain?

Call the National Consumer Tribunal

(NCT) at 012 663 5615, email

[email protected] or visit the

website www.thenct.org.za.

Page 38: WealthWise May

38 WealthWise

Maria Garcia

International

A story of entrepreneurship

The face, founder and intuition behind South Africa’s best kept secret, has been

staging our nation for the last thirty seven years with pride on the global stage,

daring to compete and yet successfully doing so, placing her foray of beauty

products next to the leading industry multi-nationals, in the forefront of skincare

technologies on the global stage.

From humble beginnings, being born into poverty, Maria was often teased as being

“The Portuguese Peasant”. This discrimination and her being exposed to poverty,

as well as losing her mom at the tender age of seven, fuelled her with the inner

strength that she would grow to understand only in her later years in life.

Maria found solace and shelter at Nazareth House in Cape Town. Brought up by the

nuns, she still felt lost without her mom. She would spend her youth playing in the

fields. Rather than frolicking with dolls, Maria found comfort picking up flowers.

This is when she felt closest to her late-mother, and although she did not realize it

at the time, these were the days that were making Maria attuned to the essence of

beauty.

When Maria’s father brought together his children from the orphanage and moved

them to Namibia, he would collect all the old fruit from the Portuguese fruit corner

shops. When bringing them home, he would try and find the good pieces amongst

the rotten and give the clean fruit to his children to eat. The fermented pieces

were then placed in a large wooden barrel, which he would make fermented

alcohol from.

Maria would pinch some of his alcohol, as well as steal flowers from the

neighbour’s gardens. She would mix the two together and the result was her very

first fragrance which she called ‘Number 57’. Number 57 was the number of the

house that her father had rented and today still features a prominent place in

Maria’s bespoke fragrance library. She would sell her then homemade concoctions,

Maria Garcia has no formal CV, no university

degrees, diplomas or school certificates; instead

she tells a story, one that has set the benchmark

for fellow aspiring entrepreneurs and people from

all walks of life. This is her story, a story of

unrelenting determination, strength and one of

hope, justice and success. Maria Garcia inspires

people to dream beyond the narrow ideas of what

society dictates, to be tenacious, audacious and

daring.

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WealthWise 39

BusinessWise

packaged in purity bottles to friends and passersby. The income she received was

given to her father to help contribute to the household. And so her journey which

would see her become a leading entrepreneur in the world of beauty and fragrance

began.

Maria first became notorious in the beauty field, launching international brands

and her first brand is now recognized as one of the top ten ‘Big Boys’ in the world

today. The second skin care line she created, which catered to the needs of the

darker skin tones was also sold to a different multi-national.

Maria Garcia International™ was born in 1986. Maria set her sights on the world

and today her quintessential line of skin care, grooming and bespoke fragrance

libraries can be found in countries all over the globe, with offices as far as San

Diego, USA. Her sink side luxurious range of guest amenities has checked into

some of the most renowned hotels, resorts and lodges on the planet.

Maria’s success has not come without pain, tears and lonely nights. Her road to

success has been burdened with headaches, stress and let downs. For example, in

2009 Maria Garcia International™ had hit rock bottom in South Africa due to the

negligence of her new acquired partners at the time who had created almost 5

Million Rands worth of debt in only a few months. Maria was told by the attorneys

that she must liquidate since it was illegal to trade in an insolvent company.

Once again, Maria single handedly picked up the pieces of the wreckage and

brought the debt down to a commendable R500000.00 within only one year. Maria

would not let her vision die. For her, it’s about honor and not giving up her dream

of showcasing Maria Garcia to the world that South Africa HAS got what it takes.

Today, Maria has not only restored confidence, value and profits into Maria Garcia

International™, but she is also the visionary and creator behind another skin care

brand Isabella Garcia™.

Page 40: WealthWise May

‘I sometimes

giggle

to myself,

thinking

how I

have grown

from being

a Portuguese,

uneducated

peasant

to jet-setting

around

the world

on

business trips’

“Looking back, I still hold with me the

discrimination I experienced, being called a

Portuguese Peasant, being told that I am mad

and could never challenge the skincare giants.

For example, after I came into some money I

went to see one of the major buyers of a huge

retail chain in South Africa to launch Maria

Garcia™ into the stores and I shared with him

that I would like to go global. I will never forget

how he threw his hands in the air, told me I had

lost my marbles and roared with laughter,

informing me that I would need a minimum of

US$ Four Hundred Million to compete.

At that time, I did not know if he was right and

he took away my confidence, but somehow I still

kept my faith, and knew that I would succeed in

my life, if not with cosmetics then by making a

difference in people’s lives. Before I stood up to

walk away I looked straight into his eyes and told

him “You are right, and I may never make it, but

at least when I reach the age of 70, I can

proudly say South Africa, I have done my best”.

After this meeting I made the conscious choice to

become fearless, as it is fear that so eagerly

blocks one’s destiny. Staying dormant just to

protect a couple of pennies would take me to my

grave; I had no choice but to go against the odds.

I am so blessed to do what I love most in this

world, and that is creating jobs and making a

profound difference in this universe. I sometimes

giggle to myself, thinking how I have grown from

being a Portuguese, uneducated peasant to jet-

setting around the world on business trips,

learning from, meeting and greeting people of all

walks of life, having dinner with the Queen of

England and the President of our Country and to

seeing the shop windows of international

boutiques in foreign countries displaying Maria

Garcia™ with lively panache and confidence next

to the Armani’s, Lauder’s and the Dior’s of this

world. And still, nothing has fulfilled me as much

as when my clients write to me and thank me for

making a difference to their skin and their lives.

The one lesson that I will still hold true and close

to my heart for the rest of my journey, is what

our former president and father of our country,

Nelson Mandela once told me, “Maria, you have

to go through pain to get courage and strength”.

40 WealthWise

BusinessWise

Page 41: WealthWise May

Today, as I am

getting on in years, I

am grooming my

daughter Nerissa to

carry the torch of my

legacy, while I focus

on my beauty road

shows, reaching

women from all

walks of life,

educating them,

motivating and

inspiring them to

achieve their

greatness as I

continue to lovingly

create all the

products for Maria

Garcia™ and Isabella

Garcia™”.

To learn more about

Maria Garcia

International, visit

www.mglabs.co.za,

call +27(11) 262

2772 or email

infoexpert@mglabs.

co.za.

WealthWise 41

BusinessWise

Page 42: WealthWise May
Page 43: WealthWise May

C

A

R

E

E

R W I S E

Quick Read: What do employees want?

WealthWise 43

Why some employees are loyal to an organization and others are not? We have

pointed out below some of the facts you have to keep in mind if you are an

employer and think about if you are an employee.

Be engaged in the company’s culture. Employees want to be an active part of

a company and show pride in working for the company and its vision.

Make a contribution and be acknowledged for it. Employees want to be

valued for being part of something greater and making a difference.

Be recognized verbally or written. Employees want to be shown respect and

appreciation for their work. A simple “thank you”, whether verbal or written on a

card, means a lot to them.

Be themselves in the workplace. Employees want to have the possibility of

showing their creativity, talent and abilities at work, without being offended. Also,

they don’t want to be forced into putting other masks in order to strive at the

workplace.

Work in a professional, positive and creative work environment. Employees

want decent work conditions, a positive environment with room for growth.

Be challenged. Employees want a stimulant, challenging environment to show

their best. Stalling at the workplace with no ambitious projects and promotion in

sight calls for a job change.

Have a contract of employment. This is an absolute must for an employee and

should be always required upon starting a job.

Be paid and be paid in time. This one is non-negotiable: employees want to

receive a decent pay for their services (market-related) and received it as

stipulated in the contract of employment. If the company experiences cashflow

problems, the employer should advise beforehand to avoid unpleasant situations.

Honesty. Employees should expect honesty and transparency from their

employers and vice-versa.

Page 44: WealthWise May

44 WealthWise

Does your

Management Team

give 100%?

Article provided by The HR Hub

I recently came across a summary of a new book by Mark Murphy and the title

caught my eye – “Hundred Percenters”. Hundred Percenters are those employees

who give 100% commitment, energy and motivation to their jobs. Hundred

percenters make things happen, go the extra mile, have the best interests of the

organisation and its clients at heart and they do not make excuses for poor

performance.

How many Hundred Percenters are out there?

I wondered, "How many hundred percenters there are out there? How do you know

when you have a hundred percenter? Where and how can we go about recruiting

hundred percenters? I wonder what the going rate for a hundred percenter is,

because I am sure that if we are able to find them and bring them into our

organisations, then surely we are set for success?"

A while later I got to wondering how many hundred percenter leaders there are out

there? People who are examples of commitment, dedication, passion and

productivity to their team members and what is the relationship between hundred

percenter leaders and hundred percenters?

Most employees (over 72% surveyed) said that they do not give 100% at work.

Murphy says in his book that in order to improve, these people need leaders who

both challenge them and connect with them: "100% Leaders."

If you do not have many hundred percenters in your team or organisation, is it a

sign that you do not have 100% Leaders? Does the number of hundred perecenters

increase as the number of 100% Leaders increases? After considering this for a

week or two, I have decided that without 100% Leaders, we will never have enough

hundred percenters to create and maintain a hundred percenter culture.

Creating a Culture of Hundred Percenters

The way to create a culture of "Hundred Percenters," according to Murphy is to

promote, praise and reward excellence. He suggests that 100% leaders should do

the following: set "HARD - heartfelt, animated, required, difficult - goals" that push

their people; invite their staff to partner with them to eliminate mistakes; avoid

blaming and communicate openly and honestly without attacking or threatening

their people; identify people's "tugs," or motivators, and their "shoves," the de-

motivators that might "shove them out the door"; and tell talented people with bad

attitudes to fix their frame of mind or leave, even if they're great in every other way.

Page 45: WealthWise May

’Hundred

percenters

do not

make

excuses

for

poor

performance‘

WealthWise 45

CareerWise

The HR Hub is a unique on-line HR Services

company where clients can obtain a number of

“best of breed” HR products and services under

one roof.

The HR Hub’s leading L&D Service provider

specialises in developing and implementing

practical, customised management and

leadership development solutions, enabling

hundreds of South African managers to enhance

their management effectiveness and success

over the past twenty seven years.

Until the last point, I was a little concerned that

Murphy might be one of those leadership thinkers

who is so busy focusing on the positive that they

conveniently forget that there are any negative

elements to be addressed. These leaders live in a

world of building on strengths and moving people

to where they are more comfortable etc without

dealing with the difficult issues. But no, he does

include dealing with people who threaten the

creation of a hundred percent culture - Bravo!!!

Train Your Leaders to be 100%

Leaders

Of Murphy's 10 Lessons to Create a 100% Culture,

I think that # 5 is key as it influences the other

nine elements and that is # 5 "Train your leaders

to be 100% Leaders" – Provide comprehensive

training, continuing education and routine

professional development."

Excellent and effective leadership and management is learned, and anyone who

sets their heart and mind on being a 100% Leader, can become one. But

education, dedication, commitment and concern for others are not enough to

enable the achievement of this challenging goal. 100% Leaders and managers

need a broad range of self-management, one-to-one leadership and team and

organisational leadership competencies in order to be effective managers and

leaders. They need to develop their own emotional intelligence, enhance and

improve their communication, interpersonal, leadership and performance

management skills and effectiveness.

Become a 100% Leader

So what should people and companies focus on to become 100% Leaders and

create hundred percent cultures? We must select and implement relevant,

practical learning programmes that are structured to enable our managers and

leaders to develop and entrench the required leadership skills.

For more information, call (011)

475 8915, email

[email protected] or

visit www.thehrhub.co.za.

Page 46: WealthWise May

46 WealthWise

The Role of

Company Culture

for its Employees

A company culture can make or break its relationship with employees. Knowing

your company’s culture will enable to attract the right top talent and foster better

employee relationships.

A company culture is defined by the employees’ perception of the place where they

work and whether do they feel an important part of the organization. The good

news is that a strong workplace culture can be built to attract top talent and

enhance positive growth.

Generally speaking, a company culture refers to the following:

• A clear definition of vision, mission and business values

• A positive work environment

• Fair compensation packages

• Attractive benefits packages for employees

• Recognition and acknowledgments from management

• Enhanced learned experiences through training and consultations

• Open communication

• A challenging, stimulating, motivational and creative environment

• A possibility for career development and growth within the organization

Employees must pursue the company culture as follows:

• Understand the company values, mission and goals

• Be able to talk about the company’s history, achievements and future plans

(if disclosed)

• Be willing to support the organization and work towards its vision

• Be loyal to the company and its customers

• Engage, commit and align with the company’s strategy

• Provide feedback on the workplace conditions and practices

• Have their opinions regularly surveyed by the company’s management to

enhance the company culture experience

If employees cannot identify with the company culture, they will choose to work

elsewhere. Not every organization is the right fit for an employee and the culture of

a company is a decisive factor in attracting, building and maintain good, reliable

and talented workforce.

Page 47: WealthWise May

A

G

E

N

D

A

This month we inspire you to...

WealthWise 47

Support a greater cause

Charitable causes have a positive impact on our

wellbeing and give everyone of us the chance to

work towards a greater cause. Get involved and

find out what can you do to make a difference in

others' life at www.greatergoodsa.co.za. The

website lists South Africa's most popular non-profit

organisations and charities.

Get a second opinion

From medical aid to insurance and mortgage,

www.justmoney.co.za is a handy guide to

money management, offers various comparison

tools to help you make the best decisions and

the chance to ask questions and get them

answered by experts in their own field. A good

start if you're looking at changing your insurance

policy or opening a savings account, for

example.

Know your banking fees

Banking costs, fees and product features are

easily revealed with www.bankmonitor.co.za,

South Africa's bankmonitor comparison

calculator. Just choose among your products of

interest and compare! All banking products are

covered, from savings accounts and credit cards

to loans and money market accounts. Well worth

a read before going...shopping!

Page 48: WealthWise May

48 WealthWise

Whisky

Wise

by Patrick Leclezio

We live in a fiercely competitive world. That’s how it is, for good or bad,

particularly in the liquor business. This gladiatorial arena is adjudicated on an

annual basis by The Power 100, a survey that evaluates the world’s most powerful

spirit and wine brands, with power in this case being defined as a brand’s ability to

generate value for its owner. The 2010 issue had whisky firmly entrenched in the

number one spot chalking up a total brand score of more than twice its nearest

competitor. It is quite simply the indisputable king of spirits…but a cultured and

benevolent king, with much to offer in return.

The history...

Whisky, the golden nectar of the gods,came to us somewhat appropriately from

Irish monks who had transported distillation techniques from Continental Europe.

They called it “uisgebeatha”, the water of life in the Gaelic of that era. This Irish

birth is believed to date back to the 5th century AD, but whisky’s early history is

shrouded by time and the first official reference was only recorded a millennium

later in 1494, when it was mentioned with little fanfare in the Exchequer Rolls in

Scotland. From those obscure beginnings in what were then backwaters it has risen

to become the world’s dominant spirit.

Today whisky is made not only in Ireland and Scotland, but all over the world.

Thriving industries exist in the US, Japan, Canada, and somewhat controversially, in

India, where the bulk of “whisky” is made from molasses, and therefore is not

considered to be whisky elsewhere.

The flavours...

Whisky is generally defined as a distilled spirit made from cereals, yeast and water,

so, with the exception of the Indian stuff, every whisky that you’ll encounter is

made from some sort of grain, or mix of grains. Whilst wood is acknowledged to be

the single most important contributor to flavour, because all whiskies are aged in

wood to some extent, it is these grains which in simple terms define the difference

between one style of whisky and another.

Single malt, the heart of the Scotch whisky tradition, is made from malted barley,

which is often peated. The influence of the peat can be identified in the smoky

flavours characteristic of Scotch; whiskies such Ardbeg, Laphroaig (pronounced la-

froyg) and Lagavullin (laga-voo-lin) are prominent examples thereof.

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WealthWise 49

Agenda: Destination

The Irish counterpart to single malt is pure-pot

still, made from a recipe of predominantly

unmalted barley, giving its whiskeys spicy

notes. The Midleton Distillery, producer of

Jameson and Tullamore Dew, is a noted

exponent of this style. American whiskeys, of

which bourbon is the flagship, generally have

softer, sweeter flavours, a product of the

largely corn based recipes (with rye or wheat

in the background), and also because ageing

occurs entirely in virgin wood. Maker’s Mark,

Jim Beam and Woodford Reserve are

noteworthy examples.

These are broad generalisations though. Each

style, whilst having its own unique heritage,

and its own particular charm, is by no means

uniform, far from it. A floral Lowlander has

little in common with a pungent Islayer. It is

the extent of variety, both between styles and

within styles, that has built the lore of whisky.

As a result the enjoyment of whisky is a never-ending adventure of subtleties and

nuances: there is always something new, something more, to taste, to learn, to

explore, around every corner. One can never know all there is to know.

The investment...

I have earlier mentioned the Power 100 2010 survey. A total of 27 whisky brands

are featured in this elite group. Whisky is big business, certainly for the corporate

owners of brands and distilleries, and for the retail trade, but also, increasingly, for

the individual investor.People are realising that not only can you drink it, but you

can also ride it…all the way to the bank. There are various avenues open to the

average investor.

Firstly, a variety of major distillers offer casks

for sale. You would literally buy a cask’s

worth of new make spirit, which can after a

time be either bottled, sold, part exchanged

or further matured.This is not a quick road to

riches.

I imagine it would provide at best a solid, but

unspectacular return, and at worst, if the

market collapses in the future, a lifetime’s

supply of whisky. It’s best suited to a whisky

lover – you typically get to visit your cask

during milestone moments, taste from the

cask, and have regular reports on its

progress submitted to you by the master

distiller. This is “investertainment” at its

best.

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50 WealthWise

Agenda: Destination

Secondly, you can readily buy and sell bottles

of whisky for profit. Until recently this was done

through established facilitators such as auction

houses and specialist retailers. Auctioneers

Bonhams grossed £430 000 at their Edinburgh

auctions alone last year, primarily attracting

collectors and investors, who to an extent are

one and the same. Soaring demand

intersecting with scarce supply, particularly of

old, premium whiskies made at a time when

production outputs were more conservative,

has driven an exponentialgrowth in prices.

There are stories that have become the stuff of

legend. Martin Green, Whisky Specialist at

Bonhams, recounted the history of the 1964

Black Bowmore, released in limited batches in

1993, 1994, and 1995, at less than £150 a

bottle. The whisky was a novelty, black in

colour from the unusual Oloroso sherry casks in

which it was aged, and became highly regarded. The bottles released were

snapped up and soon thereafter started appearing under the hammer fetching on

average £2000 a pop. The 1993 bottling now sells for over £4000 where and when

available, circa 28x its original value.

Thirdly, you can invest in a whisky portfolio run by whisky “fund managers”, a

relatively recent innovation. Such has been the value explosion in whisky, and

such is the potential, that a group of Dutch businessmen have established an

organization called the World Whisky Index World Whisky Index allowing investors

to buy and sell authenticated whisky in a structured trading environment. Minimum

buy-in as advertised by their website is € 5000, although in recent correspondence

they advised me that this is now € 25000, so not just fooling-around money.

In practical terms, you buy a portfolio made up or bottles and/or casks with or

without the guidance of the Whisky Talker (their version of the Horse Whisperer, I

guess). This portfolio is then traded on the exchange, bids are received for

individual whiskies, and their values fluctuate like shares on an exchange. In 2010

the average portfolio at the World Whisky Index increased in value by some 7.9%,

or so they claim. By European standard that’s a healthy return.

I take a measured view on all of this. Big wins are undoubtedly possible, like they

are in the stock-picking game, but I’m an efficient market theorist at heart and I

believe that all publicly available information has increasingly been accounted for in

whisky pricing. The market is also changing and supply discrepancies will no longer

be as acute in the future, as brand owners look to ramp up production and lay

down increased stock.Will whisky continue to appreciate – probably. Will the

strong growth of recent years continue – not sure. You pay your money and you

take your chances.

Whether your objective is to drink it, to collect it, to invest in it, or to just

contemplate it from afar (I recommend the first one), whisky has stirred our

collective consciousness. W.C. Fields, the American comedian, said: “Always

Photo: Patrick Leclezio

Page 51: WealthWise May

WealthWise 51

Agenda: Destination

carry a flagon of whiskey in case of snakebite and furthermore always

carry a small snake”. He obviously didn’t live in mamba country, but you get the

drift. On that happy note allow me to resort to the clichéd whisky writer’s sign-off

– Sláinte!

Shaken not stirred

I’m often asked how whisky should be drunk, and I thought I knew all there was to

know (always a mistake with whisky). Younger whiskeys, particularly of the

American and Canadian styles, can be suited to mixing, or used a base for

cocktails such as the Mint Julep, Manhattan, and Old Fashioned, if that’s your

inclination.

Older whiskies are best enjoyed with a splash of water - filtered or bottled (still) so

that the chlorine does not contaminate the flavour - at room temperature.

The Bascule Bar in Cape

Town offers a choice of

over 400 distinct whiskies

Photo: Patrick Leclezio

Shopper’s guide

This is tough. We live in a whisky world where we’re spoilt for choice, and where

we’re not short of quality. Taste is also highly individual – what one person likes

another might not. I simply can’t commit to any favourites, however if you travel

these roads you’re unlikely to get lost.

Scotch blend: Ballantine’s

Premium Scotch blends: Johnnie Walker Black Label, Chivas Regal

Affordable single malts: Aberlour 10yo, Glenmorangie 10yo, Macallan 12yo

Sherry Wood, Glenfiddich 15yo Solera, Dalmore 12yo, Glenrothes Select Reserve,

Benriach10yo Curiositas and Bunnahabhain 12yo.

Irish blends: Jameson, Bushmills Original

Bourbon: Maker’s Mark

Rye: Sazerac 6yo

Page 52: WealthWise May

52 WealthWise

Die DopPaleise

In case you haven’t noticed, South Africa is mad about whisky, Scotch in particular.

We are the 5th largest export market worldwide, having shelled out £169 million

to the Scots in 2010. However, the premium sector is still immature, and a tangle

of red-tape makes it difficult to bring in new products. The upshot is that when

we’re out dramming, we usually can’t pick and choose from the variety of top-end

whiskies that is available in some developed countries. I say usually. Because

there are a few exceptions, a few shining beacons of whisky civilization out here in

deepest darkest where you can uncompromisingly slake your thirst.

These are my four standouts: The Bascule Bar in Cape Town, which offers a

choice of over 400 distinct whiskies, Katzy’s and Brown’s which are the

epicentres of the Gauteng whisky scene, and Wild about Whisky, a small bar in

Dullstroom (where else) boasting a choice of over 800 whiskies, apparently the

largest whisky menu in the Southern Hemisphere. I should qualify that I’ve yet to

find my way to the latter, but it lives large on reputation alone. I don’t think you’ll

be disappointed. Read Patrick Leclezio's profile on page 6.

Wild

about

Whisky, a

small bar in

Dullstroom,

boasts a

choice of

over 800

whiskies,

apparently

the largest

whisky

menu in the

Southern

Hemisphere

Photo:

Patrick

Leclezio

Use a glass with an inward tapered rim if available, so that the vapours are

concentrated, allowing you to optimally enjoy the aroma or nose of the whisky. I

tend to stay away from neat whisky, apart from an initial sniff and sip if I’m doing

a formal tasting, because I find that the undiluted alcohol can be a sensory

anaesthetic, although some would disagree. That comes down to personal taste,

as does ice – to use or not to use.

It’s in this regard that I recently acquired some cool new knowledge. Cold can

inhibit flavour, but room temperature varies from Dundee to Durban, so it may be

justifiable for regulation. However ice melts, and quickly, especially where it’s

needed most, and this introduces uncontrolled dilution into your drink. I don’t like

my whisky tasting like the back-end of a slush puppy, so I had tended to avoid ice,

even in high heat…but now I don’t have to. Enter the ice-ball: take the same

volume as a block, get less surface area, and therefore less dilution. Experiment,

enjoy, and may the dram be with you.

Agenda: Destination

Page 53: WealthWise May

WealthWise 53

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To stand a chance to win one of these CDs, join our WealthWise Club

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Page 54: WealthWise May

On the bookshelf...

Dambisa Moyo, How the West

Was Lost

Allen Lane, Penguin, R208.00 from Exclusive

Books (www.exclus1ves.co.za)

Oxford-educated economist and author of New York

Times bestseller Dead Aid, Dambisa Moyo was listed

in 2009 among Time Magazine world’s one-hundred

most influential people. “How the West was Lost” is

yet another provocative and articulate book on yet

another hot topic: the failure of western countries and

their increasingly flawed economic policies in the face

of the rising emerging economies like China. Where

have the most advanced countries in the world failed

and how will the future look like?

Moyo’s clever speech does not only analyze the

severe consequences of the last fifty years of

America’s economic decline. She outlines the stark

54 WealthWise

Agenda: Books

WealthWise

recommends

choices that political leaders have to make to prevent a further catastrophic decline

of power, by addressing the three essential ingredients for growth: capital, labour

and technology.

Covering America’s evolution from the Great depression of the 1930s to the recent

2008 global recession, the book depicts the whole picture on how everything

started to go wrong and most importantly, why, explaining the reasoning behind

the recession itself and the faulty policies America continues to rely on. This is

probably the most interesting point of discussion and if you’ve ever wanted to

understand this phenomenon, this is the book that explains it, clean and simple.

On the other hand, the overview of the emerging nations is credible, as much as

the possible policies America needs to embrace to get back in the race.

Financial Times called it “a damning assessment of the failures of sixty years of

western development”, we call it a hopeful turning point for the western economy

and perhaps for the global economy. Let’s just hope that the message goes into the

right ears.

"For me, finding a sustainable solution to Africa's woes is a

personal quest. Having been raised in one of the poorest

countries in the world, I feel a strong desire to help families

like my own, who continue to suffer the consequences of

economic failure every day of their lives. (...) I have often

wondered, while other emerging regions have ostensibly

turned the corner towards economic prosperity, why my

continent has failed". In her first book, "Dead Aid",

economist Dambisa Moyo offers her perspective on ways of

economic growth on the African continent. Controversial

and passionate, the book carries an important message of

change.

Page 55: WealthWise May

Mark Williams, Mindfulness - A Practical

Guide to Finding Peace in a Frantic World

Penguin, R187.00 from www.kalahari.net.

Mark Williams is a Professor of Clinical Psychology at the

University of Oxford who co-developed Mindfulness-Based

Cognitive Therapy (MBCT) and co-authored the

international best-seller “The Mindful Way Through

Depression”. In his most recent book, “Mindfulness – a

Practical Guide to Finding Peace in a Frantic World”,

Williams reveals simple, yet powerful daily practices and

meditation that help breaking the cycle of unhappiness,

stress, anxiety and mental exhaustion. Based on MBCT,

the book promotes mindfulness meditation which takes

just a few minutes a day for the full benefits to be

revealed, whether you suffer from depression or not.

Bonus: the book comes with a free CD containing

mindfulness guided meditations!

Malcolm Gladwell, Blink - The Power of

Thinking without Thinking

Penguin Culture, R123.25 from

www.kalahari.net

Author of the best-seller Tipping Point, Malcolm

Gladwell delivers yet another thought-provoking and

compelling book. This time, he goes deeper into the

“blink” phenomenon, referring to those moments

when we know something without actually knowing

why – our snap judgement or intuition. Can a snap

judgement be far more effective than a carefully

analyzed decision? The answer might surprise you,

yet this is the essence of “Blink” and its

revolutionary theory that could radically transform

our lives, from business to relationships. As in the

“Tipping Point”, Gladwell uses real cases, interviews

and psychological studies to prove that “less is

more”. You'll never think about thinking in the same

way again – trust our snap judgement!

Letter to South Africa, Poets Calling

the State to Order

Umuzi, R144.50 from www.kalahari.net

“South Africa, hey, I’m talking to you –

it’s like praying, like mourning, like whimpering to”

Various South African poets are cited in this frank,

hard and honest anthology of South African poems.

Written in English, Afrikaans, isiXhosa and Sepedi,

with English translations included, the poems have

nationwide appeal and address the Republic of

South Africa, calling the state to order.

WealthWise 55

Agenda: Books

Page 56: WealthWise May

Events, workshops and seminars

56 WealthWise

Agenda: Events

The Franschhoek Literary Festival

When: 13-15 May

Where: Franschhoek

The annual Franschhoek Literary Festival in the

spectacular Winelands region gathers local poets,

authors, illustrators and editors to the likes of Zakes

Mda and Janice Galloway and showcases book

readings and talks to thousands in the audience. For

more information visit www.flf.co.za.

The Good Food and Wine

Show

When: 26-29 May

Where: CTICC, Cape Town

Decadent dishes created by the most

talented chefs in South Africa,

international celebrity chefs, food

stands, workshops and delicious wines

- expect no less at Cape Town's

favourite food festival. The Lindt

Chocolate Masterclass is a must for

chocolate lovers! For more

information go to

www.goodfoodandwineshow.co.za

Indaba South Africa

When: 7-10 May

Where: ICC, Durban

Indaba is Souh Africa's biggest tourism

expo, with local hotspots, holiday specials

and international destinations on offer. To

find out more, go to www.indaba-

southafrica.co.za.

Standard Bank Fine Brandy Festival

When: 25-27 May

Where: Sandton Convention Centre,

Johannesburg

Brandy lovers have more than one reason to tempt

their taste buds - fine brandy, somptuous food and

even fashion shows make up for a feast for all

senses! To find out more, go to

www.brandyfestival.co.za.

Page 57: WealthWise May

WealthWise 57

Do you have an event, workshop or seminar you would like to promote in

WealthWise magazine? Send your suggestions to

[email protected] and we will publish your event in these

pages!

Agenda: Events

Grand Designs Live

When: 20-22 May

Where: Coca-Cola Dome,

Johannesburg

Get inspired by stylish design, amazing

architectural pieces and decoration for

your DIY home and office decor. Visit

www.granddesignslive.co.za for

details.

Marketing Indaba

When: 19-20 May

Where: CTICC, Cape Town

The Marketing Indaba includes a

marketing conference plus five exhibitions

AdExpo, Promo Expo, ICT Expo, PrintPack,

and CRM Expo with the latest industry

developments in advertising, marketing,

communication, technology, promotions,

customer relations, printing and

packaging. For more info, visit

www.marketingindaba.com.

SciFest Africa

When: 4-10 May

Where: Grahamstown

Scifest Africa has been around for

fifteen years, bringing a passion for

science and innovation in South Africa

and educating the youth with lectures,

workshops and exhibitions. To find out

more, visit www.scifest.org.za.

Page 58: WealthWise May

L

A

S

T

W

O

R

D

58 WealthWise

Finance for Growth

by Denisa Oosthuizen

One of the lessons we have learned while compiling our May issue was

that finance should be geared for growth and the need to finance varies

according to the different stages the company goes through. We have

also acknowledged that in order to access finance, you need to be

innovative and not always follow the traditional bank route. And, probably

the most arguable of all, that you need a positive track record, whether in

your capabilities or the ability to bring money in, to gain access to further

finance and growth.

I had the privilege to meet, a couple of weeks ago, Allon Raiz, the CEO of

business incubators Raizcorp, at one of his presentations and networking

sessions for entrepreneurs, most of them Raizcorp members. I was invited

and introduced to this entrepreneurship community by a mutual friend and

fellow entrepreneur who benefited from Raizcorp’s incubator in a number

of ways.

Firstly, his journey began a couple of years back, when the company had

the potential for growth, without being necessarily profitable (Raizcorp

does not require profitability to join its network, however a track record is

highly desirable). As with business incubators, the major changes were in

defining new revenue streams (the business model altogether), refining

the business’ strategy, thus leading to an increase in the number of

customers and finally, revenue.

To be honest, this type of business “help” does not provide finance for

your business in the way the traditional banks or investors will do. And the

more I think about it, the more I realize that debt-financed money in your

business account is not always the way to go. Plus, the debt financed

money can be misused or inappropriately spent, resulting in more

expenses at the end of the day. The support, networking opportunities,

mentorship and guidance a business incubator provides is invaluable. And

it still focuses on growth, which is enough to generate the revenue and

positive cashflow your business needs, so you won’t have to go for major

financing elsewhere.

So next time when you need a finance boost, innovate, rethink and seek

guidance from mentors and fellow entrepreneurs who went through the

same thing as you do now. They might not handle you the cash, but guide

you in the right direction to increase your sales, your profit margins and

handle more clients. Who said anything about going to the bank?

Page 59: WealthWise May

N

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E

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I N O U R

WealthWise 59

Investing in volatile times

Evan Jones, Managing Director of Cadiz

Investments, has something to say about

investing in a volatile market and why

asset allocation is so important.

How can Corporates work

with the Government?

Is interaction with Government

important? How can a strenghtening

partnership between Corporate South

Africa and the country's government

benefit its citizens? See what can be done

and what some of the biggest corporates

in SA have to say.

Effective SMS marketing

Is SMS a good marketing tool for your

business? We show you why and how it can

work for you and your business.

More than meets the eye

Could the impact of the earthquake disaster in

Japan on the global economy be far worse than

the market initially expected? Dr Prieur du

Plessis, chairman of Plexus Asset Management

and author of the Investment Postcards blog,

looks at the whole picture.

.

Page 60: WealthWise May

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