we are crimson

media + communications

we aremedia + communications

We create compelling content that engages your customers

and shines a light on your brand.

Storytellers

we are

Content marketing. It’s so hot now, right? But let’s be honest, great content has always been the cornerstone of savvy communication.

Stories have defined human existence ever since Eve snuggled up to the serpent and got herself and poor Adam evicted from Eden. As the old

adage goes, ‘Tell me a fact and I’ll learn. Tell me a truth and I’ll believe. But tell me a story and it’ll live in my heart forever.’

At Crimson Media + Communications, we love a good tale. We thrive on crafting your story into compelling reasons why your customers and

stakeholders should connect with your company and buy into your brand.

We are content creators, communicators, ideators and originators – providing you with the tools to tell your story, whether it’s through a customer magazine or company report, engaging content for your event, copy for your

website or a script for your keynote speech.

So let us tell your story and shine a light on your brand. Email [email protected] to get started.

we areContent Providers

We originate and deliver customised content solutions across all marketing channels.

MEDIAWe are passionate about media, in all its wonderful

shapes and sizes. We love print, the visual impact, the smell of the ink, the feel of the paper, the flickability of the pages. We also love digital, the immediacy of delivery, the measurability of the content, the

clickability of the posts. At Crimson, we’re fortunate to work with both.

We create print and digital media solutions tailored to deliver on your marketing objectives, from striking customer magazines to clever ezines, blogs, and

social media campaigns.

Visit crimsoncommunications.ie to see examples ofour latest work or follow us on Issuu, at

issuu.com/crimsonmedia.

COMMUNICATIONSWe understand the power of words. But we also

know just how easily a brand’s message can get lost in translation. We craft strategic communications that are clean, clear, considered and on-brand. That’s it.

There’s no waffle, no fuss, just smart talking.

We work with companies, associations and private clients to ensure their external and internal

communications are polished, targeted and effective. From penning speeches and ghost-writing articles, to producing high-level reports and strategic plans, we create an authoritative and trusted voice for you

and your organisation.

EVENTSThere are many elements required to create a great event, top of the pile is great content. We work with

leading event organisers and standalone organisations to devise inspiring content for their events.

We originate awards concepts, designing and building the structures required to stage authoritative,

trustworthy awards programmes. We create innovative and fresh content for exhibitions, conferences,

symposiums and festivals to drive awareness, increase footfall and keep attendees returning year-on-year.

To learn more about our event content services, contact us at +353 1 549 5106 or drop us a line at

[email protected].

Email [email protected] to find out how we can help you

communicate effectively also.

we arePassionate

So you’ve gathered that we love telling our clients’ stories, but let us guess, now you want to know ours…

Crimson Media + Communications is a creative collective which specialises in crafting original content. Led by

seasoned journalist, magazine editor and events organiser, Sarah Grennan, Crimson works across a diverse spectrum

of industries, from hospitality to coffee, events to exporting, interiors to finance.

We collaborate with a talented team of creatives to produce and deliver standout content for our clients. And just like our clients, our contributors all share a common characteristic,

they are passionate about their work and dedicated to excellence.

View more of our portfolio on crimsoncommunications.ie.

we areProud

At Crimson, we are proud to work with great clients. Here is a selection of some of our recent projects.

DUBLIN COFFEE & TEA FESTIVAL + YEMENI COFFEE + ADVENTURES IN PNG

BARISTAS WANTED!JOIN EUROPE’S TOP BARISTAS AT BARISTA CAMP AND HELP CREATE THE BARISTA GUILD OF EUROPE

PLUSWBC CHAMP HIDENORI IZAKI

CUPPERS GUIDE TO KENYAWORLD OF COFFEE GOES NORDIC

KOPI LUWAK UNCOVERED

We created the dual-language show guide

for World of Coffee Rimini 2014,

Europe’s biggest coffee event.

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Our passion for the black stuff continued

with Love Coffee, a mini-consumer

publication produced for SCAE and

distributed at London Coffee Festival.

COFFEE CAPITAL

London’s Hottest Cafés

BECOME A PRO

Boost Your Coffee Skills

WIN!Great Coffee Prizes Inside

COFFEE CAPITAL

London’s Hottest Cafés

BECOME A PRO

Boost Your Coffee Skills

WIN!Great Coffee Prizes Inside

Mad AboutCOFFEE?JOIN THE SCAE COMMUNITY

VOLUME 01 ISSUE 01

T H E S C A E M A G A Z I N E F O R C O F F E E L O V E R S

love c ffee

4 5

HOTSPOTSHOTSPOTS

There are three great cafés in the collection but the Covent Garden store is where the Monmouth phenomenon began, back in 1978. The original Monmouth roastery occupied this site until 2007 when it moved to Bermondsey. The interior here is simple, focusing attention on the co� ee. Wooden booths encourage strangers to share conversation and trade ideas, continuing the grand tradition of the capital’s � rst co� ee houses. Monmouth Co� ee is nothing short of a London institution and, more often than not, queues snake out the door, but it’s de� nitely worth the wait. See also Monmouth in The Borough and Bermondsey.

27 Monmouth St, WC2H 9EU t: +44(0)20 7232 3010 e: beans@monmouthco� ee.co.uk w: monmouthco� ee.co.uk

Inhabiting a monolithic former granary building, Caravan has graduated to the major league in both London’s co� ee and casual dining arenas. The unabashed use of concrete, and other reclaimed materials create an industrial atmosphere on a grand scale. The knowledgeable baristas are happy to o� er advice on their seasonal blends, which are freshly roasted on the premises. The worldly food menu and wide range of co� ees o� er an excellent opportunity to experiment with co� ee and food pairings. Caravan’s sister café in Exmouth Market is also worth a visit.

1 Granary Square, N1C 4AA t: +44 (0)20 7101 7661 e: [email protected] w: caravankingscross.co.uk

Prufrock has achieved cult status in London, and international recognition for its progressive methods and tireless pursuit of co� ee excellence. Founded by Gwilym Davies (2009 World Barista Champion) and Jeremy Challender, Prufrock is a premier destination to see unusual brew methods and sample rare co� ees. The space also incorporates the Barista Resource and Training school (BRAT). The extremely knowledgeable sta� are enthusiastic about their craft, and welcoming to all. Turn to page 11 to � nd out how you can win a place on one of BRAT’s prestigious courses.

23-25 Leather Lane, EC1N 7TE t: +44 (0)20 7242 0467 e: info@prufrockco� ee.com w: prufrockco� ee.com

Despite The Espresso Room’s pocket-sized proportions, the amiable baristas manage the queue with practised ease, pulling shots on the Synesso Hydra with utmost precision. Owner Ben Townsend is a sage � gure in the capital’s co� ee scene, and can also be found leading co� ee courses at the London School of Co� ee. This tiny espresso bar is widely considered one of London’s very best, with a focus on co� ee quality few others can match. Join the line of hospital sta� , lawyers, and dapper Lamb’s Conduit fashionistas to discover why.

31-35 Great Ormond Street, WC1N 3HZ t: +44 (0)7760 714 883e: [email protected] w: theespressoroom.com

Bean About Town vans are a � xture on the streets of London, with six di� erent outlets positioned at various points around town from Dalston to Clapham. The Kentish Town outlet has been doing business since 2005 and is a trusted favourite with locals and commuters seeking a quality ca� eine hit. The Bean About Town ethos is all about the personal touch, with well-trained baristas using lever machines to pull high-quality espresso for their loyal local customers.

Kentish Town Station, NW5 2AA t: +44(0)20 3239 6432e: [email protected] w: beanabouttown.com

Hidden away down a little mews, this small café is popular with suited up professionals. The sunlit interior features dark antique furniture, a slate � oor and reclaimed church pews. The Taylor St independent chain has built its reputation on consistently excellent co� ee but, just as importantly, well-trained and friendly sta� . This is especially true at the Mayfair store, where baristas and customers banter freely with one another, and has led to the creation of the competitive ‘Super frequent co� ee freaks’ loyalty blackboard.

125 Old Broad Street, EC2N 1AR t: +44 (0)20 7256 8665 e: [email protected] w: taylor-st.com

Reviews and venue images courtesy of The London Co� ee Guide 2014, Allegra Publications

Monmouth Co� ee Company, Covent Garden

The Espresso Room

Bean About Town, Kentish Town

Taylor St Baristas, Bank

Caravan, King’s Cross

Prufrock Co� ee

London is rapidly becoming the co� ee capital of the world, with some truly great co� ee roasters and a thriving network of artisan cafés. SCAE members are at the forefront of London’s co� ee revolution with many featuring in the latest edition of Allegra Publication’s de� nitive London Co� ee Guide. Here’s Love Co� ee’s pick of some of the great London cafés which are included in the 2014 Guide and which should be on the ‘must-visit’ list of every serious co� ee lover.

of the Best YOUR LONDON COFFEE COMPANIONLaunched in time for the London Co� ee Festival, Allegra Publication’s

London Co� ee Guide 2014 pro� les 150 of the city’s best independent co� ee venues

and includes a helpful guide to home brewing plus some expert articles on co� ee

at origin, roasting, tasting, grinding and the importance of water. The guidebook

is complemented by a mobile app with GPS maps which is compatible with iOS

devices and a useful website, londonco� eeguide.com.

The guide carries a recommended retail price of £9.99 but the good folk at

Allegra Publishing are o� ering Love Co� ee readers a discounted special price of

£8. Please visit stand HP25 to purchase your copy at the London Co� ee Festival or

quote the promotional code SCAE14 at the checkout stage when ordering your

copy online at londonco� eeguide.com.

6

We’re proud to produce Café Europa, the

leading magazine for the European coffee

industry, on behalf of the Speciality Coffee

Association of Europe.

We’re delighted to be involved in creating the

marketing suite and managing the PR campaign for

Natural Health Expo, an exciting new exhibition

from the Irish Health Trade Association.

We loved working with talented interior design

house, Ventura Design. Projects included brochure

creation, website content, social media and PR.

We are working on the PR and marketing

campaign for the Nordic World of Coffee which

will take place in Gothenburg in 2015.

Ventura Design is a leading Irish interior design house, offering a complete design solution to private and commercial clients countrywide. It provides a turnkey service, managing projects from conception to conclusion. Along with visionary design and exacting project management, Ventura also supplies a range of top-quality furniture, lighting and fabrics.

Ventura has a proven track record in designing show houses, previously creating the show houses at the Ideal Home Show in 2012 and 2013 (right) and recently designing the Hotel Concept Suite at Hospitality Expo 2014. You can view Ventura’s previous show houses here:

http://ventura.ie/hamptons-beach-house-showhouse/http://ventura.ie/great-gatsby-showhouse/

To learn more about Ventura Design visit www.ventura.ie, email [email protected] or call 01 820 8480.

VENTURAABOUT

DESIGN

Industries Hall, RDS, Dublin 420th & 21st September 2015naturalhealthexpo.com

The natural place to help your business grow

The exciting new event from

16-18 JUNE 2015 THE SWEDISH EXHIBITION & CONGRESS CENTRE, GOTHENBURGWWW.WORLDOFCOFFEE-NORDIC.COM

EXH

IBIT

OR B

RO

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URE

GET READY FOR WORLD OF COFFEE GOTHENBURG 2015

We helped the Irish Hotels Federation organise

The Gathering Awards, sponsored by Electric

Ireland, in 2014. Crimson devised and oversaw

the application and judging process, awards

presentation and assisted in the

marketing campaign.

We’re working with EventHaus to create

event content for CATEX, Ireland’s largest and

most influential foodservice show which will

celebrate its 50th anniversary in

February 2015.

We are the marketing providers for

MacDonald Financial Consultants.

Services include branding, website content,

promotional material and

speech-writing.

we areReady

We’d Love to Tell Your Story

Crimson Media + Communications

a: 14 Riverwood Drive, Castleknock, Dublin 15, Ireland

t: +353 1 549 5106

m: +353 87 686 1272

e: [email protected]

w: crimsoncommunications.ie

@CrimsonComm

crimsonmedia

© Crimson Media + Communications