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    Cloud Computing a new wave of

    innovation/growthWilfried Grommen

    Regional Technology Officer, Microsoft CEE

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    Emerging Technology Trends

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    It does not stop ........

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    Our Vision

    Create seamless experiencesCreate seamless experiencesthatcombine

    the magic of

    thatcombine

    the magic of sof

    twaresof

    twarewith the power ofthewith the power ofthe InternetInternet

    across aworld ofacross aworld of devicesdevices

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    Waves ofInnovation

    PC ArchitectureMS-DOS

    Spreadsheets

    Word Processors

    PC

    Mid 80s

    CLIENT+CLOUD

    Mid 00s - future

    Mouse

    GUI

    LANs

    XML/SOAP

    HTTP/HTML

    SMTP

    Email Clients

    Web Browsers

    APPLICATIONS

    Late 80s Mid 90s

    INTERNET

    Mid 90s

    Software+ Services

    Manycore Processors

    Web Services / Mashups

    Wi-Fi/Broadband

    CloudComputing

    Hard Engineering Intellectual Property

    Intellectual PropertyConsumer Benefit

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    Cloud Computing

    Software as a service(SaaS) Platform as a service(Paas)

    Infras

    tru

    ctu

    re as a service(IaaS)

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    Scale

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    Business imperatives

    The Cloud Opportunity

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    MS Cloud in reality

    Continuum

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    Government Cloud opportunities

    Transparancy

    Scaling

    Interoperability

    Standards

    Time to market

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    Cloud examples in different industries

    Rapid prototyping &collaborative design

    Improvedmanufacturing

    processes

    Real-time healthmonitoring/

    alert distribution

    Massive and flexiblecomputing power for

    drug discovery

    Platform for healthand insurance services

    Supply chaincoordination

    Highly interactive/collaborative learning

    Low costsimulation

    Access toglobal resources

    Education/Research

    Healthcare

    Manufacturing

    14

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    Business cloud examples

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    Benefits of Cloud Computing

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    Global Markettrends

    IDC Worldwide IT spending on cloud services will almost

    triple in the nextthree years, reaching $42 billion by2012.

    Gartner

    25% of all softw

    are delivery is expected be via SaaSplatform by year 2011.

    Private Cloud Computingwill be a significantstrategic investment for businesses.

    Forrester Less than 10% of enterprises are leveraging IaaS

    today, more than half plan to do so in the next 2-3years.

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    WEF survey: which sectorwill be impacted?

    5 High degree of impact1 Not much impact

    Q: To what extent will the following sectors of the economy be impacted by cloud computing and why?

    % of Respondent

    0 Dont know

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    Macro economic

    Study prof. EtroUniversity ofMilan

    (Nov. 2009)

    Increase GDP growth - Short Term: +0.05 ~ 0.15%; MediumTerm: +0.1 ~ 0.3

    Reduce unemployment rate by 0.6% in shortterm and 0.3% inmedium term

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    Cloud Challenges

    Connectivity

    Interoperability

    Data protection, privacy, and security

    Data sovereignity : national versus international

    Liability, protections, and expectations of operators /cloud providers

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    Hvala!

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