waves of change in emea understanding the consumer theme
TRANSCRIPT
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Agenda
Waves of Change in EMEA
Understanding the Consumer Theme
EMEA Consumer Opportunities
Accessing the Opportunity
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WAVES OF CHANGE IN EMEA Section One
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Emerging Equity Markets: Long-Term Strong Performance Against Developed
Markets
Source: Bloomberg, 24 January 2003 - 28 May 2013 weekly data in USD
85.00
135.00
185.00
235.00
285.00
335.00
385.00
435.00
485.00
535.00
Jan-03 Jan-04 Jan-05 Jan-06 Jan-07 Jan-08 Jan-09 Jan-10 Jan-11 Jan-12 Jan-13
MSCI Emerging Markets ($) MSCI Emerging Markets ($) S&P 500 ($) MSCI Europe ($) Topix($)
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Key Themes for Emerging Europe and Mediterranean Equity
Equity Risk Premium
Growth in the Middle Class
Region as Growth Opportunity
African Consumer Growth
New Choices in the Middle East
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357911131517192123
10
12
14
16
18
20
22
24
26
28
Nov-0
0
Aug
-01
May-0
2
Feb-0
3
Nov-0
3
Aug
-04
May-0
5
Feb-0
6
Nov-0
6
Aug
-07
May-0
8
Feb-0
9
Nov-0
9
Aug
-10
May-1
1
Feb-1
2
Cost of Equity vs. Earnings Multiple
Cost of Equity (lhs) PE (rhs)
Source: Financial Times, 4 October, 2012.
-20
-10
0
10
20
30
40
50
60
70
80
90
2012 2013 2014 2015
Current Account:
CBR Base Case Forecast
Sources: Cost of Equity - Credit Suisse
PE Ratio - MSCI
Theme: Russian Equity Risk Premiums
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Theme: The Russian Middle Class Growth Earnings Driver
At 14.3% of the total population, Russia’s middle class is now
one of the fastest growing markets in Europe:
1.4
20.3
40.5
66.7
0
8.5
17.8
29.8
0
10
20
30
40
50
60
70
80
2005 2011 2015 2020
Affluent People in Russia, mn
Monthly Income > RR 35k Monthly Income >RR 60k
Source: BoAML, June 2012
Sources:
Bank of America Merrill Lynch, June 2012
http://www.sollers-uto.com/en/pressroom/news/index.php?&from35=3&id35=567
http://www.danone.com/en/what-s-new/unimilk.html Source: Bank of America Merrill Lynch, June 2012
The Rapidly Emerging Russian Middle Class is a Powerful Demand Driver
“In Russia, [We] returned to the double-digit
growth last year that drove our twentyfold
increase in regional sales over the last
decade… Per capita consumption of fresh
dairy products is 12 kg per year compared
with 20 in Europe”
“Russia is set to become Europe's
largest market for new vehicles by mid-
decade”
“Internet penetration will rise from 50% to
85%- 90%”
Banking
Automobiles
Food
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Theme: Turkey’s Regional Opportunity
2000
Eurozone Other Europe Americas
MENA Asia Other
2011
Source: HSBC, September, 2012
Exports as a Share of Total:
• The Middle East has
emerged as an important
trading partner for Turkey
• Rising demand in Middle
Eastern markets is lifting
Turkish order books
• No longer fair to say that
Turkey is exclusively a play
on European demand
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• As fiscal performance strengthens, the debt ratios have improved over the past years
• Current account deficit is showing signs of turnaround
* Excluding energy imports. Source: Ministry of Finance, J.P. Morgan as at 31 March 2012
Budget Balance – 12 Month Trailing
% G
DP
1
0
-1
-2
-3
-4
-5
-6
-7 2009 2010 2011 2012 2008
Current Account Balance* – 12 Month Trailing
% G
DP
4
2
0
-2
-4
2009 2010 2011 2012 2008
Theme: The Shifting Composition of Turkish Exports
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Theme: The (New) Arab World
• Currently non-index countries – some are likely to move into the EM series over the next few years
• We are looking for opportunities in certain countries, such as Egypt and Qatar, and also from companies in countries like Turkey that are expanding in these markets
• Egypt: large population under new management, rising wealth and increased consumer-growth potential
• Middle East (GCC): strong fundamentals (except Dubai) and economic growth (especially Qatar), a large infrastructure pipeline and steadily improving investment climate, which should yield growing investment opportunities
Source: IMF WEO, April 2011
0
5
10
15
20
25
30
35
40
45
0-19 20-34 35-49 50-64 65-74 75+
Egyptian Demographic Distribution
2010 2050
Source: HSBC, October 2012
Egypt: Population Growth and Rising Wealth
500
1000
1500
2000
2500
3000
3500
4000
4500
1980
1982
1984
1986
1988
1990
1992
1994
1996
1998
2000
2002
2004
2006
2008
2010
2012
2014
2016 40
45
50
55
60
65
70
75
80
85
90
Egypt GDP Per Capita (US$) (lhs) Egypt Population (millions) (rhs)
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One billion new consumers on the global doorstep … and growing
Source: The Economist, October 2012
• Africa has begun to attract strong FDI flows as corporates target
natural resources and consumer opportunities on the Continent
• Equity opportunities remain substantially first stage, with daily
average trading volumes improving gradually from a very low base
• African per capita GDP approaches the $3,000 level and is expected
to continue on this growth trajectory in the near term
• Sub Saharan African population growth exceeds 3%, creating
conditions required for a demographic dividend
Global Population Growth
Theme: The African Consumer
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INVESTING IN CONSUMERS Section Two
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Global Consumption Share
Emerging Markets Will Dominate Future Consumption
34%
22%10%
12%
22%
2005 Global Consumption
US
Emerging markets
Japan
Other Industrial
Europe
26%
37%6%
11%
20%
2015 Forecast Consumption
US
Emerging markets
Japan
Other Industrial
Europe
Source: Credit Suisse, April 2012
26%
37%6%
11%
20%
2015 Forecast Consumption
US
Emerging markets
Japan
Other Industrial
Europe
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Consumer Themes
Urbanisation Increased Discretionary Spend Brands
Internet
Upgrading Wellbeing
Luxury
Travel
Services
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What’s Out There?
6 Ways to Play the Consumer Theme:
•Re-rating and good FCF businesses, local brands. EM discretionary more vulnerable to loss of market share/elimination, staples more prone to takeover EM Mini Nestles
• Operating in countries with protectionist leanings (Brazil, India)
• Often in sectors where MNCs are less present
• Brands with a cultural niche Local Brands
•Otherwise rewarded for growth in risk-on, but punished in risk-off environments (Beware of dumb deals) Funded Predators
•Can offer significant EM exposure with less risk Developed Players
•Can offer more local leverage with less risk Western Subsidiaries/JVs
•EM companies with Western stakes EM Champions
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EMEA Retail: Scale Differences Between European and EMEA Retail
Moscow
“Europeisky”
180,000 SqM
Opened 2009
Dubai
The Dubai Mall
550,000 SqM
Opened 2008
Lagos
Ikeja City Mall
27,000 SqM
Opened 2011
Munich
Riem Arcaden
46,500 SqM
Opened 2004
Source: Pioneer Investments, May 2013
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EMEA CONSUMER OPPORTUNITIES Section Three
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Turkish Biscuits: Investment Case
For Illustrative Purposes Only.
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Macro and Industry-Macro Slowing in 2012, to Rebound in 2013.
Long-Term Food Consumption Picture Supported by Disposable Income Increases
Source: Standard Unlu, April 2012
Source: CAOBISCO, Standard Unlu analysis, *Company data
% G
row
th
Kg p
er
Capita
Chocolate consumption breakdown by country in 2009 (kg per capita)
10
.68
10
.35
9.6
1
9.1
9
6.9
2
6.5
5
6.0
0
5.4
4
5.2
7
4.7
6
3.6
1
3.3
9
2.8
5
2.6
5
2.5
9
2.4
2
2.3
4
2.2
7
2.2
4
2.1
4
1.9
0
1.1
1
0.00
2.00
4.00
6.00
8.00
10.00
12.00
UK
Sw
itze
rla
nd
No
rwa
y
Ge
rma
ny
De
nm
ark
Fin
lan
d
Be
lgiu
m
Esto
nia
Lith
uania
To
tal E
U
Fra
nce
Hu
ngary
Ita
ly
Sp
ain
Gre
ece
Au
str
ia
Ire
land
Bu
lgaria
Ro
ma
nia
Po
rtu
gal
Tu
rke
y*
Po
land
Source: Standard Unlu, April 2012
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Russian Retail: Investment Case
• Attractive market, structurally. High growth rates sustainable for longer. Market share
opportunity very visible over a 5-year period.
• Some convenience plays offer the highest top-line growth in global universe. Returns
are good and will increase going forward.
• Period of funding tightness over. OPFCF to accelerate.
• Recent scale gains have driven GPM to a new level. Declining capex as % of sales will
lead to operating leverage as SGA falls back and scale benefits continue.
• Sector enjoys relatively little government intervention and has scarcity value.
• Strong management execution capability.
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Industry
• Modern retail chain penetration is very low in Russia (34%).
• Russian food retail market grew at a CAGR of 16% 2005-2011. Growth rates falling to
high single digits, but still attractive.
• Fragmented structure. Top 10 players own only 17% of the market.
• Industry not considered “strategic” by government, regulation relatively light.
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Attractive Market: Low Market Share of Top 10 Russian Retailers,
Decent Retail Growth
Source: ING, June 2012
Retail chain penetration is very low in Russia (34%)
Top 10 players own only 17% of the market Russian food retail market
88% 83% 80%
57%
46%
34%
0%
10%
20%
30%
40%
50%
60% 70%
80%
90%
100%
Russia Turkey Poland Germany UK Finland
80%
67% 63% 62%
49% 47%
17%
55%
0% 10%
20% 30%
40% 50%
60% 70%
80% 90%
0 50
100 150 200 250 300 350 400 450 500
2006 2007 2008 2009 2010 2011 2012F 2013F 2014F 2015F 2016F
-20%
-10%
0%
10%
20%
30%
40%
Russian food retail market, $bn (l.s.) % chg y-o-y (r.s.)
Open Market 12%
Other Modern Retail 17%
Other Stationary Retail 53%
Top 8 18%
Open Market Other Modern Retail Other Stationary Retail Top 8
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ACCESSING THE OPPORTUNITY Section Four
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Pioneer Funds – Emerging Europe and Mediterranean Equity
Portfolio Overview
• Overview
– We have a GARP (growth at reasonable price) style. Our investment process is bottom-up driven with
top-down risk controls and thematic considerations. Our bias is toward mid- and small-cap companies, as
this is where we see the biggest growth opportunities and entrepreneurial spirit. Typically we have a
three-year horizon when making investments.
• Portfolio Objectives
– Exposure to companies located in Central and Eastern Europe as well as selected countries of the
Mediterranean basin (including Israel and Egypt)
– Benchmark: MSCI Emerging Europe and Middle East 10/40 Index
• Positions (internal guidelines)
– Stocks absolute: max. 8%, min. 0.5%*
– Stocks relative: max. 5%*
– Country/Sector: no limits*
– No. of holdings: between 60 and 80*
• Cash: Max 20%* *Note: these are internal guidelines and not prospectus limits and may be subject to change over time.
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Pioneer Funds – Emerging Europe and Mediterranean Equity
Country Allocation: Overweight Russia
Country Portfolio Benchmark Relative
Austria 3.21% 0.00% 3.21%
Turkey 24.50% 23.02% 1.48%
Middle East (Egypt, Jordan,
Lebanon) 1.17% 0.00% 1.17%
Russia 56.50% 55.93% 0.57%
Hungary 0.99% 2.30% -1.31%
Czech Republic 1.11% 2.56% -1.45%
Poland 10.11% 16.18% -6.07%
Source: Pioneer Investments as at 30 April 2013. Benchmark: MSCI Emerging Markets Europe and Middle East 10/40
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Pioneer Funds – Emerging Europe and Mediterranean Equity
Sector Allocation: Overweight Consumers
Sector Portfolio Benchmark Relative
Consumer Discretionary 4.93% 1.29% 3.64%
Consumer Staples 10.42% 7.19% 3.23%
Energy 36.69% 33.62% 3.07%
Industrials 4.03% 2.45% 1.58%
Health Care 1.19% 0.00% 1.19%
Information Technology 0.00% 0.26% -0.26%
Utilities 3.27% 4.25% -0.99%
Financials 30.90% 33.37% -2.47%
Telecoms 5.05% 8.66% -3.60%
Materials 3.41% 8.91% -5.50%
Source: Pioneer Investments as at 30 April 2013. Benchmark: MSCI Emerging Markets Europe and Middle East 10/40
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5 Years Ann. -2.48 0.23 -2.71
1 Year 3.96 6.39 -2.43
3 Years Ann. -0.87 1.67 -2.54
YTD -2.06 -2.75 0.69
1 Month -2.90 -2.64 -0.26
3 Months -3.42 -3.43 0.01
Fund % Benchmark % Relative %
Source: Pioneer Investments as at 30 April 2013. Performance data provided refers to Class A units only, and is based upon NAV net of fees. For details of other unit Classes
available, please refer to the prospectus. Please see additional MSCI disclaimer in the Additional Notes.
Pioneer Funds – Emerging Europe and Mediterranean Equity
Trailing Returns Class A Non-Distributing Euro
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R-Squared 0.96
Tracking Error 4.42 %
Information Ratio < 0
Beta 0.91
Standard Deviation 21.56 %
Sharpe Ratio 0.09
Alpha -0.22 %
Source: Pioneer Investments as at 30 April 2013.
Pioneer Funds – Emerging Europe and Mediterranean Equity
Risk Analysis (3 Years)
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Pioneer Funds – Emerging Europe and Mediterranean Equity
Key Facts
First Nav Date (A Class) 18 December 2000
Benchmark MSCI Emerging Markets Europe &
Middle East 10/40
Morningstar Rating
Fund Inception 30 November 1998
Total AUM (Mil) €468.7
Total Number of Holdings 70
Assets in Top 10 Holdings 46.6 %
Source: Pioneer Investments as at 30 April 2013. Morningstar Ratings: Copyright © 2013 Morningstar UK Limited. All Rights Reserved. The information contained herein: (1) may not be copied or distributed; and (2) is not warranted to be accurate, complete or timely. Neither Morningstar nor its content providers are responsible for any damages or losses arising from any use of this information.
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Additional Notes
The MSCI information may only be used for your internal use, may not be reproduced or redisseminated in any form and may not be used as a basis for or a component of any
financial instruments or products or indices. None of the MSCI information is intended to constitute investment advice or a recommendation to make (or refrain from making) any
kind of investment decision and may not be relied on as such. Historical data and analysis should not be taken as an indication or guarantee of any future performance analysis,
forecast or prediction. The MSCI information is provided on an “as is” basis and the user of this information assumes the entire risk of any use made of this information. MSCI, each
of its affiliates and each other person involved in or related to compiling, computing or creating any MSCI information (collectively, the “MSCI Parties”) expressly disclaims all
warranties (including, without limitation, any warranties of originality, accuracy, completeness, timeliness, non-infringement, merchantability and fitness for a particular purpose)
with respect to this information. Without limiting any of the foregoing, in no event shall any MSCI Party have any liability for any direct, indirect, special, incidental, punitive,
consequential (including, without limitation, lost profits) or any other damages. (www.mscibarra.com).
The Global Industry Classification Standard (GICS) SM was developed by and is the exclusive property and a service mark of Standard & Poor's and MSCI. Neither Standard &
Poor's, MSCI nor any other party involved in making or compiling any GICS classifications makes any express or implied warranties or representations with respect to such
standard or classification (or the results to be obtained by the use thereof), and all such parties hereby expressly disclaim all warranties of originality, accuracy, completeness,
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other damages (including lost profits) even if notified of the possibility of such damages.
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Important Information
Unless otherwise stated all information contained in this document is from Pioneer Investments and is as at 30 April 2013.
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