walt disney (bpsm)

8/8/2019 Walt Disney (Bpsm)

1/31

Walt Disney and

:News Corporation

A COMPARATIVE ANALYSIS OF

BUSINESS ETHICS
http://1.bp.blogspot.com/_eTQaQWsMfm8/ScchI6v4fNI/AAAAAAAAABQ/4Dxmn3CVxFo/S570/Glitter-LogoWaltDisneyFirmato.gif


2/31

Contents

What is ethics?

Why Business Ethics?

Walt Disney and ethics News corporation and ethics

Most liked and least liked aspects

Beyond a written code? Breach of ethical conduct: an

example


3/31

RECESSIONECESSION

e have alle have all..itnessed..itnessed


4/31

The Question that Was Allaround:

Are our ethics andincongruencies in them

responsible for it???


5/31

With ethics seen as a possible

cause of such a huge crisis.itssignificance becomes all the more

crucial


6/31


7/31

What is Ethics?

THE STUDY OF RIGHT ANDWRONG


8/31

ETHICS.

The values that an individual uses tointerpret whether any particular actionor behavior is considered acceptableor appropriate

A work culture based on ethics istransmitted from the mindset of the

businessman


9/31

Where does society derive its sense ofright and wrong from?


10/31


11/31

Ensure policies are legal and rightfully unbiased

Avoid violence and criminal acts

Promotes a strong public image

Legitimizes managerial actions

Strengthens alignment of organization's culture

Greater trust and greater consistency in relationships

Major source of competitive advantage

ANCHOR for the organisation.

Ethics is something you feel, not something you think

H Y S H O U LD O N E B E E T H IC A L?


12/31

Values and ethics occupy centre-stage in management

Integrates core values, such as honesty, trust, fairness

into strategic management, policy making and

decision-making Evolving a sound society and workplace dynamics

Build an ethical culture by example setting

Improves society

Stick to moral codes in turbulent times

Cultivate strong teamwork and productivity

Support employee growth and meaning

WHY SHOULD ONE BE ETHICAL?


13/31

Myths

Business managers must understandfinance and marketing but notnecessarily Ethics

Ethics and Business dont gotogether

Why should I be worried aboutethics as long as I am making

money and staying out of jail?


14/31

The reality

Ethics is as important in business asit is in life!

One can only Do well by doing Good!

Absence of Business Ethics can onlybring in shot-term success,

Long-term successful businessesnever let go of ethics.


15/31

Walt Disney & NewsCorporation

Driven by strong ethical values

Leave a lasting impression

Building relationships.and keepingthem

It is the foundation that givesresilience, character and corestrength

Work like an insurance policy: helpensure that businesses remain

within legalities and moralities


16/31

Walt Disney: 3 most liked practices

1. Responsibility to cast members and employees: Professional development of employees

2. Diversity and Multiculturalism

3.

4. Responsibility to other businesses: our businessassociates are an essential part of our team

4.


17/31

News Corporation: 3 most likedpractices

Company funds and property

Dealing with government officials

Accommodation for disabilities


18/31

Reasons for liking

Treat all employees with fairness, dignity and respect

Upholding the basic human rights

Inclined towards individual career development and advancement

Respect for privacy of employees: dignity and belongingness

A great balance of professionalism and compassion

Makes it very humane & captures the very essence of humanity

Diversity encourages- cross cultural infusion, camaraderie and

relationship building

Accountability for the proper expenditure of company funds

No payment to govt. officials to entice them

Disabilities' not a hindrance.equal opportunities


19/31

Tapping of unique talents

A platform for cultural and intellectual learning Melting pot

A mix that reflects all genres of employees and customers: more identifiability

Belief that diversity is the best way to develop superior products

Fair competition Delivering quality and sincerity to customers

Developing trust

Not mislead or cheat customers

Synergy: free communication and a sense of empowerment

The employees feel This is my company. I am responsible for it!

Reasons for liking


20/31

Walt Disney: 3 least liked practices

Safety

Doing businesses with familymembers

Acceptance of gifts


21/31

News Corporation:3 Least liked practices

Legal disputes- limited expression

Insider trading

Business hospitality


22/31

Reasons for not liking

Safety standards should have been more

detailed and specifically laid out Complete abstinence from businesses with

family.. Refutes the basic principle offree business

You can lose out on good talent just becauseMr. X happens to be family

A feeling of devaluing family ties creeps in

Too much emphasis on not giving or takinggifts, although it keeps a check oncorruption but sometimes gifts in businesscan promote goodwill.


23/31

Hinder individual freedom

Lessens a sense of propriety Stifles out-of the box thinking

Rigid mental framework in whatever you do..ineven simple gestures as gift giving

If a person is engaged in a lawsuit , he should befree to discuss that matter with anyone helikes.

Freedom to exercise free will

An employee should not be held responsible forthe actions of his family members because hemay not be aware of their actions regardingpurchase of securities by them

Who will fix the limits of lavishness or otherwiseof entertainment, meals or transportation

Reasons for not liking


24/31

Beyond a written code.

Ethics need to be within you..

Within the managers mind.

Ethics need to be felt first

Internalized first and only then canthey be spread in the environment

A written code can never encompassthe vast world of ethics

Ethics need to be character- seeped.


25/31

Conclusion

7 principles of admirable businessethics

Be trustful

Keep an open mind Meet obligations

Have clear documents

Become community involved

Maintain accounting control

Be respectful towards one and all


26/31

An example

A

n

exam

p

le


27/31

Thank You


28/31


29/31


30/31


31/31

walt disney (bpsm)

Documents